company profile

COMPANY PROFILE
www.articad.com
2
INTRODUCTION
‘Thank you for providing ArtiCAD with the opportunity to present
an overview of our corporate partner business. Our partnerships
are designed to help you exceed the expectations of your
customers through the provision of tailored software technologies
for every stage of your customer journey, alongside innovative
services and activities that help you to exploit opportunities and
which support your business objectives.
We look forward to working in partnership with you in the future.’
INTRODUCTION
Founded in 1992, ArtiCAD is an award winning British technology producer that
has grown to become a major force in the KBB industry. Today, the company’s
flagship design software products are used by more than 3,000 organisations
in the UK alone.
Our focus on technology innovation has fueled our growth and driven our
customers’ successes. Whilst mature and refined, all of our integrated software
technologies are routinely customised to suit our clients’ customer journey,
product portfolio, design, reporting and operational requirements. We also
develop software technologies and apps for clients from scratch, with the
added optional benefit of integration with our existing software products.
We’re no longer just a software and service provider – we partner with retailers
and manufacturers worldwide to overcome their complex business challenges,
exceed their customers’ expectations and to exploit opportunities.
1
2
1
PARTNERING
WITH ARTICAD
3
HOW ARTICAD IS DIFFERENT
E-COMMERCE
Technologies
Our core technologies are already
integrated and share the same data
for easier collaboration and improved
efficiency. Technologies include
high performing design software
that’s super-fast and simple to use,
a customisable online room planner
and online room styling configurator
(patented) plus a stunning panaramic
viewer. All of our technologies and
the data they output are routinely
customised and customisable,
whether that’s the technology/design
interface or in terms of functionality.
We’re custom technology specialists,
routinely responsible for creating
ground-breaking process automation
solutions, custom design software,
apps and unique services for
some of the largest organisations
in the industry.
Product family integration
All of our cutting-edge technologies
not only interface with one another
but are readily interfaced with our
clients’ existing or new process
solutions – made easier by our open
architecture and a highly experienced
integration team.
Complete licence control
ArtiCAD’s design software can be
deployed online or offline and our
sophisticated online licensing
facility allows for dongle-free
licensing that can be can be
managed centrally, remotely or
how you choose. Functionality
within our technologies can simply
be activated as a licence setting
via our online Licensing Studio.
REPORTING
4
1 PARTNERING WITH ARTICAD
1 PARTNERING WITH ARTICAD
5
HOW ARTICAD IS DIFFERENT
Business intelligence
More than just software – we can
write custom reports to provide you
with live marketing intelligence,
taken directly from our technologies
– providing your management team
with key performance metrics such
as conversions by store location,
by designer, by product range etc.
allowing you to identify and address
problem areas and identify and
share best practices.
Data management framework
ArtiCAD’s rapid catalogue
development facility allows us
to deploy both new projects and
subsequent revisions very quickly
and efficiently. We receive and
output data in a wide variety of file
formats that include: CSV, TXT, XML,
MDB, JSON, SQL, XLS, DOC, PDF,
JPG, BMP, EMF, PNG, 3DS, SKP,
DXF, DWG. (More technical detail is
presented in a separate document.)
UK development-focus
We’re development-driven
technology innovators and we use
our experience to create the right
solutions – often completely new
technologies – tailored to your
specific needs. Our UK development
base means ready and direct access
to the individuals developing your
projects. Our fixed-cost development
approach also provides a
transparent framework for planning,
budgeting and operational efficiency.
Finally, ArtiCAD has a 100% track
record of delivering development
projects on time and on budget,
so we’re confident we can deliver
what you want, when you want it!
ArtiCAD’s approach
From initial contact to deployment
and ongoing account management,
our approach to each client is
highly consultative so that we
fully understand and respond to
the needs and priorities of each
stakeholder or department within
your organisation – not just at the
outset but throughout the lifecycle
of our partnership. We structure a
detailed deployment plan for each
new project, incorporating training,
support and account management
to suit each client, each situation
and each set of objectives.
6
Our people
Our highly skilled and experienced
senior developers, project managers,
account managers, support staff and
trainers work under the direction of
a strong leadership team that, alone,
has a combined 100+ years of KBB
industry expertise. So you can be
sure of top quality advice and a best
practice approach.
In-house technologies
We use the latest technologies
and process automation systems
to help us deliver your requirements
efficiently.
ArtiCAD’s positioning, ’Designed
to help you sell’, is reflected in
everything we do – every product
and service and in the behaviours
of our team members.
1 PARTNERING WITH ARTICAD
HELPING CUSTOMERS TO MAKE BUYING DECISIONS
CUSTOM DEVELOPED TECHNOLOGIES FOR
EACH STAGE OF YOUR CUSTOMER JOURNEY
Room planning &
styling software to inspire
website visitors
Interactive online
technologies to
engage customers
Online to in-store
to business
technology integration
Stunning 3D design
software & presentation
technologies
TELL US YOUR CUSTOMER JOURNEY
1 PARTNERING WITH ARTICAD
7
8
2
HOW WE WORK
WITH YOU
9
IN PRACTICE
Preparation & planning
We consult with the project
stakeholders within your
organisation – IT & ops, marketing,
sales, finance etc. to understand
your organisation culture,
objectives and current processes
and to capture the scope of your
initial requirement. We’ll discuss
technology and service solutions
with you and then produce detailed
functional and project specification
documents accordingly.
Development
Once a proposal is accepted, the
resulting catalogue and technology
development work is scheduled
and the materials required are
assembled and production can
begin. At this point our account
management processes will also
be finalised in readiness for
project implementation and our
teams and process systems will
keep your stakeholders fully
informed of development progress.
Following review and consultation,
we’ll provide a detailed proposal
that includes comprehensive
development and implementation
plans plus an outline Service Level
Agreement (SLA). This accounts
for what measures you want in
place to review the success of
the project, how we’ll deal with
future adaptations (and costs and
processes) as well as how your
business will be looked after by
our skilled teams.
Implementation
At the appropriate time, our agreed
implementation plan is applied
and your chosen deployment,
training, help & support, project
& task management and account
management methods are activated.
10
Account management
Our agreed SLA sets out how
you’d like to us to work with you,
the frequency of scheduled
meetings, reporting processes
as well as how we will handle and
progress your future requirements.
As your business evolves and your
requirements change, so we can
adapt our service agreement and
account management activities.
Development process
Development project consultation
Detailed project and
functional specifications
Detailed proposal
Approval
Schedule development
Implementation plan and
Service Level Agreement
2 HOW WE WORK WITH YOU
2 HOW WE WORK WITH YOU
11
3
12
OUR TECHNOLOGY
FAMILY
PRODUCT INTEGRATION
ONLINE PLANNING
& STYLING SOFTWARE
3 OUR TECHNOLOGY FAMILY
HIGH PERFORMANCE
DESIGN SOFTWARE
INTERACTIVE CUSTOMER
DESIGN PRESENTATIONS
13
LEAD CAPTURE & CONVERSION
ArtiCAD Room Planner
ArtiCAD’s Room Planner is a simple,
effective 2D online room planner
designed specifically for the Kitchen,
Bedroom, Bathroom industry.
It is written in HTML5 and so requires
no download client-side and can
be accessed on any device using
standard browsers (including iPad,
MACs, tablets, mobile phones etc.)
The Room Planner is easily
deployed on your website/s to attract
qualified sales leads and detailed
room plans from remote locations.
The custom version features your
specific products, with the option to
link to e-commerce for transacting
sales online.
It fits into your sales process,
providing your clients with an
improved customer journey that
engages them with your business –
whether that is showroom,
home (direct sales) or web based.
It can be used stand-alone as a
lead generation tool – regardless
of which design software you are
using – or Room Planner layouts
can be directly uploaded into
ArtiCAD’s design software products.
14
KEY FACTS
2D Online Room Planner
HTML5, works on any device,
on all main browsers
Kitchen, bathroom, bedroom,
living space
Interfaces with ArtiCAD’s 3D
design software and Online
Room Styling software
ArtiCAD Room Planner
Very simple user interface
Allows room shape outline,
utilities and furniture placement
Client configurable
branding options
Client configurable
qualification questions
Custom interface options
(for clients)
Online lead management system
Easily/quickly deployed within
a pop-up window, hyperlink or
embedded within a webpage
Can link to e-commerce and
other business solutions
ArtiCAD Room Styler
The ArtiCAD Room Styler
ArtiCAD’s Room Styler is a
sophisticated online styling
technology. Requiring no download
client-side, this unique Styler is based
upon a patented ArtiCAD technology
and is integrated with ArtiCAD’s
online Room Planner and our
3D design software technologies.
The Room Styler works on any
device with an internet connection,
using standard browsers (also
works offline in a studio/showroom
environment too, to present clients
with different style finishes).
It allows you to present your clients
with ultra-high quality CADgenerated room images that feature
your products and your selection
of style finish options. Clients can
change style options for walls, floors,
tiles, furniture, handles etc. at the
click of a button.
The Styler is easily deployed on your
website to enhance your customer
journey, engaging them with your
business and progressing their key
decision making process.
Your clients chosen style options
can be reported and can be used
to present different price options
directly to your client (if part of an
online sales process) or can be used
by your designer to progress the sale.
KEY FACTS
Online Room Styler
HTML5, works on any device,
on all main browsers
Kitchen, bathroom, bedroom,
living space
Interfaces with ArtiCAD’s 3D
design software
Interfaces with ArtiCAD’s Online
Room Planner software
Very simple user interface
Client configurable product
presentation options
Client configurable lifestyle
qualification questions
Custom interface options
Online lead management system
Easily/quickly deployed within
a pop-up window, hyperlink or
embedded within a webpage
Can link to e-commerce and
other business solutions
3 OUR TECHNOLOGY FAMILY
DESIGN & PRESENTATION
&
Desktop-based or cloud-based, our
exceptional design software is simple
to operate, quick to learn and turns
out stunning, ultra-high-quality
presentations for your customers in just a few minutes. ArtiCAD-Pro
features kitchen, bedroom, bathroom,
home office and living space design.
BathCAD is exclusively for bathroom
design and likewise, BedCAD is
exclusively for bedroom design.
Quick to learn and simple to deploy,
our design software is immediately
effective in your organisation.
Already integrated with our
online planning and room styling
technologies, our design software
boasts open architecture that allows
for further integration with our clients’
chosen business process systems
(pricing, quoting, ordering, CRM,
SAP, ERP, production etc.).
KEY FACTS
Online or desktop deployment
Refined, fully featured design
software
Latest CGI quality rendering
Quick to learn, simple to use
Easy to deploy
ArtiCAD-Pro
Ready integrated with online
planner, styler & Pan360
Easy integration with in-house
or 3rd party technologies
Multiple licensing control &
management options
KEY FACTS
360 degree viewer with
user controls
Brings ArtiCAD room
presentations to life
Simple to operate
Immediate customer impact
Add-on to ArtiCAD’s design
software
Presentations made available
to clients via weblink
Presentations hosted on your
servers or ours
You control the availability of
client presentations
Refined data management
Easily customised, open
architecture
This 360 degree panoramic design
viewer technology, delivers a real
‘wow’ factor to your customers and in
practice is helping today’s designers to
close more sales, faster and in many
cases avoiding the need for printed
design presentations altogether!
Your Pan360º presentations can be
part of an online, designer-facing or
in-store sales process and they can
be hosted on your servers or ours,
allowing you to provide customers
with a link to view and ‘pan around’
their design in stunning HD reality,
on any device with internet access.
BathCAD
Incorporates scripting language
Presentations work on any
device with internet
Flexible software key licensing
adds further advantages (no more
dongles) and allows for software
deployment and even feature/function
management that’s easily controlled
via ArtiCAD’s online Licensing Studio.
Pan360º
3 OUR TECHNOLOGY FAMILY
15
16
3 OUR TECHNOLOGY FAMILY
4
3 OUR TECHNOLOGY FAMILY
DELIVERING RESULTS
17
TESTIMONIALS
KEY FACTS Bathstore
KEY FACTS Betta Living
KEY FACTS Blum
HQ Watford, UK
Activity UK’s leading specialist
bathroom retailer
Size 173 stores
Turnover £100m
HQ Oldham, UK
Activity Kitchens, bedrooms, bathrooms
Size 500+ outlets
Turnover £50m
HQ Austria
Activity Functional furniture fittings
Size 27 subsidiaries, 120 countries
Turnover €1.44bn
Technologies
Technologies
Technologies
ArtiCAD’s in-store bathroom design software (hosted online)
and ArtiCAD’s online Room Planner (deployed on their
website). Both take product data and availability details
directly from Bathstore’s website. The planner is linked
to Bathstore’s ERP and e-commerce solutions. 500 designers
utilise 350 simultaneous ArtiCAD licences, via any device
with an internet connection.
Betta Living use ArtiCAD’s design software with a customdeveloped product catalogue.
Custom-developed software for specifying and presenting
Blum’s ORGA-LINE products, including graphics modelling,
custom functionality, specification, integrated video
content and ordering.
“A detailed, accurate design using ArtiCAD helps to satisfy
customers’ needs as well as showing them inspirational
designs of their new room. At our conference we showed one
of the beautifully produced room photographs from the latest
Bathstore Book next to an ArtiCAD render of the same room.
It was virtually impossible to tell which was which.”
Claire Bayliss, Chief Marketing Officer
18
“There hasn’t been a single bad word said about the system
from anyone – in stark contrast to our previous CAD system!
The move to ArtiCAD was pain free, the graphics are a huge
improvement, producing a design is slicker and easier and
sales conversions have improved.”
Barry Rourke, Marketing Director
“The most important of part of working with ArtiCAD has
been the ease of communications between the companies.
From concept, to development through to implementation
each step has been met with a high level of enthusiasm
and professionalism.”
Matthew Walmsley, Sales and Marketing Manager, Blum UK
4 DELIVERING RESULTS
TESTIMONIALS
KEY FACTS MasterBrand
KEY FACTS Hammonds
KEY FACTS Harvey Jones
HQ Indiana, USA
Activity Kitchen furniture manufacturer
Size 9 brands
Turnover $1bn+
HQ Leicestershire, UK
Activity Bedroom, home study and kitchen
Size 117 stores
Turnover £50m
HQ London, UK
Activity Kitchens, manufacturing and retail
Size 31 showrooms
Turnover £20m
Technologies
Technologies
Technologies
Custom design software plus custom business process
management software for MaterBrand’s builder channel
(ArtiCAD project value $1m+).
Custom design software interfaced with internal systems,
separate online specification & ordering solution, custom
online software licence management suite.
Custom version of ArtiCAD-Pro kitchen design software,
deployed online.
“With a project of this nature, which sought to break entirely
new ground, ArtiCAD’s dedication and passion for the project
remained a constant in the face of what were often very
complex problems, and the results speak for themselves.”
Joe Magee, project team at Masterbrand
4 DELIVERING RESULTS
“ArtiCAD – both the company and the software – is more
important to us now than it has ever been. It really is a 100%
partnership on both sides. We react very fast as a company,
and ArtiCAD is more than able to match this. This cultural
synergy is very important to Hammonds.”
Michael Page
“We have pushed for many new developments and the ArtiCAD
team has always been excellent, not only in understanding
exactly what we wanted but also in persevering to deliver them.
We will continue to develop our use and bespoke development
of ArtiCAD-Pro.”
Susan Clark, Training Consultant at Harvey Jones
19
HARDWARE & TECHNICAL SPECIFICATIONS
DESKTOP REQUIREMENTS
(for design software)
Intel or powerful alternative processor
Processor, i5 or i7 (preferably a 4th Generation processor)
Minimum 4GB RAM 3.0 GHz or above
Microsoft Windows 7 or 8
20
CLOUD REQUIREMENTS
(for design software)
Users can log onto the hosted version of our design
software or onto a complete hosted desktop using any
device with an internet connection.
ArtiCAD Room Planner, ArtiCAD Room Styler are written
in HTML5 and can be linked to your choice of e-commerce
or business process solution. Both technologies, plus the
Pan360 viewer technology will work on your customer’s
choice of hardware/device with an internet connection.
DATA
ArtiCAD’s design software is available in 32 and 64 Bit
and can transfer data to and from other applications in
file formats that include: CSV, TXT, XML, MDB, JSON,
SQL, XLS, DOC, PDF, JPG, BMP, EMF, PNG, 3DS, SKP,
DXF, DWG. We can tackle any additional file format you
may need.
4 DELIVERING RESULTS
4 DELIVERING RESULTS
21
ArtiCAD Limited, York House, Unit 4, Wolsey Business Park, Watford, Herts WD18 9BL
T +44 (0)1923 888101 F +44 (0)1923 888096 [email protected] www.articad.com