malaysia international shoe festival 2013

Facts & Figures
TOURIST ARRIVAL 2012
MALAYSIA RECEIVES A RECORD 25 MILLION TOURIST ARRIVALS LAST YEAR
Malaysia posted an impressive overall tourism growth
in 2012, capping off a string of tourism accolades that
placed the nation in the global limelight. Tourist arrivals
rose to 25,032,708 compared to 24,714,324 in 2011
and receipts climbed to RM60.6 billion compared to
RM58.3 billion the previous year.
“I am extremely happy that the tourism
industry has consistently registered growth
year after year. I believe this is largely due to
the Government’s strong support in recognizing
tourism as an important economic driver as
well as the concerted efforts of our trade and
media partners to market and brand Malaysia
as the most preferred tourist destination,” said
Minister of Tourism Dato’ Sri Dr. Ng Yen Yen.
TABLE 1: TOP TEN ARRIVALS TO MALAYSIA BY
COUNTRY OF NATIONALITY
SOURCE: TOURISM MALAYSIA WITH THE COOPERATION
OF IMMIGRATION DEPARTMENT
Rank
Country of
Nationality
2012
2011
%
Change
Among the tourism initiatives undertaken last year were
the physical transformation of the Bukit Bintang-Kuala
Lumpur City Centre to improve the shopping experience,
the opening of several new tourist attractions including
Asia’s first Legoland, as well as the hosting of several
business and international events.
TABLE 2: TOP TEN MARKETS SHOWING DOUBLE DIGIT
GROWTH
SOURCE: TOURISM MALAYSIA WITH THE COOPERATION
OF IMMIGRATION DEPARTMENT
1
SINGAPORE
13,014,268
13,372,647
-2.7
2
INDONESIA
2,382,606
2,134,381
+11.6
3
CHINA
1,558,785
1,250,536
+24.6
4
THAILAND
1,263,024
1,442,048
-12.4
5
BRUNEI
1,258,070
1,239,404
+1.5
6
INDIA
691,271
693,056
-0.3
1
IRAQ
21,939
13,568
+61.7
+40.5
2
NEPAL
123,173
81,791
+50.6
Country of
Nationality
Rank
2012
2011
%
Change
7
PHILIPPINES
508,744
362,101
8
AUSTRALIA
507,948
558,411
-9.0
3
PHILIPPINES
508,744
362,101
+40.5
9
JAPAN
470,008
386,974
+21.5
4
BANGLADESH
86,465
65,603
+31.8
-0.4
5
LAOS
38,364
29,520
+30.0
6
CHINA
1,558,785
1,250,536
+24.6
7
JAPAN
470,008
386,974
+21.5
8
VIETNAM
211,008
173,783
+21.4
9
SAUDI ARABIA
102,365
87,693
+16.7
10
KAZAKHSTAN
20,188
17,462
+15.6
10
UNITED KINGDOM
402,207
403,940
Under Malaysia’s Economic Transformation Programme
(ETP), tourism was identified as one of the 12 National
Key Economic Areas (NKEA) to drive the nation’s economic
growth. Since then, a number of tourism development
projects have been put in place in order to achieve 36
million tourist arrivals and RM168 billion tourism receipts
by 2020.
To further capitalize on Malaysia’s consistent tourism
growth as well as the expected surge of tourists to the Asia
Pacific area over the next few years, Malaysia is embarking
on an intensive promotional campaign this year that will
culminate in the Visit Malaysia Year 2014 (VMY 2014)
when the nation welcomes 28 million tourists.
“We are on track towards meeting our long term targets
and we hope that the VMY 2014 and the promotional
campaign this year will significantly boost our tourism
performance,” continued Dato’ Sri Dr. Ng Yen Yen.
1
BULETIN 1MOTOUR
Highlight
Preparing Malaysians To
Welcome The World
Malaysia is targeting to receive 28 million in foreign
tourist arrivals during the Visit Malaysia Year (VMY) 2014.
The target is achievable by enhancing the growth
momentum of the country’s tourism industry through the
VMY 2014 promotion campaign. The campaign, which
runs for one year, not only promotes Malaysia on an
international level but also highlights various pro-active
initiatives by the Ministry of Tourism to ensure Malaysians
understand the economic benefits of a successful VMY
2014.
During the launching of the VMY 2014 promotion
campaign in Bukit Jalil, Kuala Lumpur, on 19 January
2013, Prime Minister Dato’ Sri Najib Tun Razak said, the
Visit Malaysia Year 2014 must be turned into a national
mission involving all parties, including the people, in
order to achieve its target.
He said the government project not only involved the
Ministry of Tourism but every ministry, agency and state
government, to ensure its success.
“All of us have a role to play to make Visit Malaysia Year
2014 a success. From the entry point, Immigration officers
who stamp the tourists, passports, Customs officers, taxi
drivers, hotel staff, business people, tour operators and
the Malaysian people.
We Are The Host
Also present were the Prime Minister’s wife, Datin Seri
Rosmah Mansor, Tourism Minister Dato’ Sri Dr. Ng Yen
Yen, Information Communication and Culture Minister
Dato’ Seri Utama Rais Yatim and wife Datin Seri Masnah
Rais and Home Affairs Minister Datuk Seri Hishammuddin
Tun Hussein and his wife, Datin Seri Tengku Marsilla
Tengku Abdullah.
Najib said Malaysia has its own unique features which
are not found elsewhere, among them its fauna and flora,
among the best ecosystem in the world, cosmopolitan
cities, fourth best location in the world for shopping and
more.
The theme song for VMY 2014, Celebrating 1Malaysia…
Truly Asia, also made its debut to the public at the event.
The theme song will be used worldwide for the VMY 2014
promotion.
Visitors also took part in various fun-filled activities which
include the 1Malaysia Truly Asia Gangnam Style Dance
Competition, performances by popular artistes including
Ella, Dato Khatijah Ibrahim, Azlan and the Typewriter,
Jimmy Palikat and others.
There were over 2,000 exciting lucky draw prizes such as
the 125cc Jet Power scooter, bicycles, holiday packages,
flight tickets, theme park tickets, a Naza Blade 250cc
motorcycle and the grand prize of a 7-seater Chevrolet
Orlando MPV sponsored by Naza World, presented to the
winners.
There were also exhibitions on national tourism festivals
and activities such as Fabulous Food 1Malaysia,
1Malaysia International Shoe Festival, Malaysia My
“We must show our warm welcome. We must give them
the feeling that if they visit Malaysia, they will be treated
with warmth and courtesy from all of us.
So we not only need the physical infrastructure
but soft infrastructure as well, which is,
Malaysians who are always cheerful, courteous
and helpful so that visitors experience a truly
memorable time here. This is the meaningful
impact we want - Dato’ Sri Najib Tun Razak
2
BULETIN 1MOTOUR
Second Home, Malaysia Homestay programme, 1Malaysia
Contemporary Arts Tourism Festival, Parks and Gardens,
Bike Rides and more.
holiday packages from over 200 booths manned by
hotels, tour agents and tourism product operators were
also offered at the carnival.
Other government ministries and agencies also participated
in the carnival such as the Ministry of International Trade
& Industry, Ministry of Youth and Sports, Ministry of Home
Affairs, Ministry of Higher Education, Ministry of Science,
Technology and Innovation, Ministry of Agriculture & AgroBased Industry, Ministry of Information, Communication
and Culture, Ministry of Rural & Regional Development,
Ministry of Works, Ministry of Natural Resources and
Environment, Department of Marine Parks, Forestry
Department and the Kuala Lumpur City Hall.
A total of 110 foreign media journalists and photographers
from 25 countries including France, Germany, Russia,
Sweden, Netherlands, Turkey, United Kingdom, Australia,
UAE, Taiwan and South Korea.
Theme park operators such as Kidzania and Legoland
also took part in the carnival. Apart from that, over
1,000 super bikes from popular makes such as Harley
Davidson, Ducati, BMW and GIVI were also showcased at
the 1Malaysia Chopper marquee. Affordable and exciting
“The NKEA tourism sector has achieved
great progress in 2011 and 2012 where
tourist arrivals numbered about 50 million
people bringing a gross national income
of RM100 billion.”
Dato’ Sri Najib Tun Razak,
ETP Report Card launch, 19 March 2013
Enchanting fireworks display during the launch on Visit Malaysia Year 2014
Promotional Campaign on January 19, 2013.
3
BULETIN 1MOTOUR
What’s New
245 Acara Dalam Kalendar
Acara Pelancongan
Kalendar Acara Pelancongan 2013-2014 di Putrajaya
pada 21 Februari 2013.
Para pelancong yang berkunjung ke Malaysia akan
mendapat maklumat menarik mengenai 245 buah acara
pelancongan negara melalui penerbitan Kalendar Acara
Pelancongan 2013-2014.
Kalendar Acara Pelancongan 2013-2014 diterbitkan khas
oleh Kementerian Pelancongan serta Tourism Malaysia
sempena Kempen Promosi Tahun Melawat Malaysia 2013
dan juga Tahun Melawat Malaysia yang bakal diadakan
pada tahun 2014.
“Kalendar ini boleh dijadikan rujukan bagi para pelancong
dan juga rakyat Malaysia bagi mengetahui dengan lebih
lanjut berkaitan penganjuran acara-acara pelancongan
bertaraf dunia yang diadakan di negara ini”, kata Dato’ Sri
Dr. Ng Yen Yen, Menteri Pelancongan semasa pelancaran
Hampir 139 buah acara bakal diadakan pada tahun ini
dan selebihnya iaitu sebanyak 106 buah pada tahun
2014 kelak, melibatkan acara-acara mega seperti
Formula 1 Grand Prix, Langkawi International Maritime
and Aerospace Exhibition (LIMA), Colours of 1Malaysia,
Magic of the Night dan sebagainya, termasuklah acara di
peringkat negeri.
Kalendar ini akan dikemaskini dan diterbitkan secara
berkala setiap 3 bulan dan orang ramai boleh merujuk
portal rasmi Kementerian dan Tourism Malaysia bagi
mendapatkan edisi atas talian (online) di laman web
Kementerian Pelancongan Malaysia.
Versi cetak kalendar ini diedarkan secara percuma di
semua pejabat Tourism Malaysia di negeri-negeri serta
Tourist Information Centre di seluruh Malaysia.
4
BULETIN 1MOTOUR
The Formula 1 Grand Prix returns to Malaysia this year,
and with it, comes the exciting 1Malaysia Grand Prix Sale
which takes place from 16 March to 7 April, sweeping the
nation with 23 days of great discounts and promotions.
The sale, which is supported by the Bukit Bintang-KLCC
Tourism Association, was launched by Tourism Minister
Dato’ Sri Dr. Ng Yen Yen, on March 16, 2013, at the
Pavilion KL.
This year, the 1Malaysia Grand Prix Sale featured
a multitude of contests, discounts and promotions
throughout the 23-day period. Some of the exciting
promotions include:
• The Pavilion ‘Fast Track to Malaysia Grand Prix’
Mastercard contest (12-17 March).
• The1MalaysiaGPSaleatSunwayPyramid(16March
- 7 April).
• The ‘100 Pairs Giveaway’ promotion (16 March - 7
April) by Fahrenheit 88.
These sale campaigns and events are part of the Tourism
Ministry and Tourism Malaysia’s initiatives of turning
Malaysia into a leading international shopping destination,
which has received international recognition. Last year,
Kuala Lumpur ranked second best shopping city in the
Asia Pacific according to the latest Globe Shopper Index,
while a CNN report listed Kuala Lumpur as the 4th best
shopping destination in the world.
Last year, Malaysia received 25.03 million tourists, with
tourist receipts amounting to RM60.6 billion. Shopping
contributed to 30.7% of the total tourist revenue, with a
grand total of RM18.56 billion.
5
BULETIN 1MOTOUR
Happenings
1MALAYSIA GP SALE 2013 BACK WITH
MORE EXCITING PROMOTIONS!
Program
1VOLUNTOURISM
Galak Semangat Kesukarelawanan
1Malaysia Voluntourism - satu kosa kata yang agak baru
- adalah singkatan daripada Volunteer Tourism, yang
umumnya bermaksud melaksanakan aktiviti sukarelawan
secara santai bagi tujuan memelihara serta menjaga
kebersihan dan kehijauan alam sekitar khususnya di
kawasan pelancongan atau percutian yang disertai
dengan penglibatan dalam aktiviti kesukarelawan.
1Malaysia Voluntourism merupakan satu usaha murni
pihak kerajaan untuk memupuk semangat kesukarelawan
dalam kalangan masyarakat serta para pelancong
untuk membangunkan sektor pelancongan dengan cara
menggerakkan Pasukan Sukarelawan Pelancongan untuk
membantu menggerakkan lima (5) program utama di
bawah Inisiatif 1Malaysia Voluntourism iaitu:
i.
1Malaysia Green 1Malaysia Clean
• Penyertaan sukarelawan dalam kempen
dan aktiviti kebersihan, kehijauan dan
mencantikkan
kawasan
atau
premis
pelancongan.
ii. 1Malaysia Voluntutoring
• Penyertaan sukarelawan untuk berkongsi
ilmu dan kemahiran dengan penggiat industri
seperti pengusaha Homestay serta masyarakat
luar bandar.
iii. 1Malaysia Volunsharing
• Penyertaan sukarelawan untuk berkongsi
pengalaman percutian termasuk aktiviti
kesukarelawan di tempat-tempat pelancongan
yang mereka sertai melalui media sosial
seperti Facebook, Twitter dan sebagainya.
iv. 1Malaysia Master Chef
• Penyertaan sukarelawan untuk berkongsi
ilmu dan kemahiran memasak dan
menyediakan
makanan
bagi
tujuan
memajukan industri makanan kepada
penggiat industri pelancongan khususnya
para pengusaha Homestay serta masyarakat
luar bandar.
v. 1Malaysia Event
• Penyertaan sukarelawan untuk membantu
dalam penganjuran acara-acara pelancongan
negara.
Dalam hal ini, Kementerian Pelancongan amat mengalualukan penyertaan sukarelawan dari kalangan penggiat
industri pelancongan serta orang awam dalam pelbagai
program dan aktiviti anjuran Kementerian Pelancongan di
seluruh negara.
Sebagai
permulaan,
Kementerian
Pelancongan
bekerjasama dengan Institut-Institut Latihan Pelancongan
(ILP), Persatuan-Persatuan dan Pertubuhan-Pertubuhan
Bukan Kerajaan (NGO) dalam bidang pelancongan,
Institusi-Institusi Pengajian Tinggi Awam dan Swasta
(IPTA & IPTS) serta Persatuan-Persatuan Belia untuk
menggerakkan penglibatan sukarelawan dalam program
anjuran Kementerian Pelancongan.
Para sukarelawan yang terlibat dengan program ini
akan dianugerahkan sijil sebagai pengiktirafan ke atas
sumbangan mereka dalam menjayakan program-program
pelancongan yang dilaksanakan oleh Kerajaan melalui
Kementerian Pelancongan.
Usaha untuk menggalakkan penglibatan masyarakat
awam sebagai sukarelawan dalam program-program
Kementerian akan diteruskan dengan kempen-kempen
promosi dan kesedaran yang akan dianjurkan mulai
tahun 2013.
Antara inisiatif yang telah dilaksanakan oleh Kementerian
Pelancongan untuk menggalakkan program sukarelawan
ini adalah dengan pewujudan pangkalan data secara
on-line yang mana orang awam yang berminat boleh
memohon untuk menyertai Pasukan Sukarelawan
Pelancongan melalui laman web dan akaun facebook
yang telah diwujudkan.
Di samping itu, Kementerian Pelancongan juga membuka
booth pendaftaran semasa pelaksanaan acara-acara
dan program-program Kementerian di seluruh negara
bagi membolehkan orang awam yang berminat untuk
mendaftar secara on-the-spot.
Berdasarkan maklumat-maklumat yang ada dalam
pangkalan data ini, para sukarelawan yang telah
didaftarkan
akan
digerakkan
untuk
membantu
Kementerian
dalam
pelaksanaan
acara-acara
Kementerian, berdasarkan lokasi tempat tinggal serta
kelapangan masa mereka pada masa tersebut. Program
sukarelawan ini tidak akan hanya tertumpu bagi programprogram di sekitar Lembah Klang sahaja, tetapi juga di
seluruh negara.
6
BULETIN 1MOTOUR
Program
Melalui
inisiatif
Sukarelawan
Pelancongan
ini,
Kementerian Pelancongan berharap semangat Think
Tourism, Act Tourism akan dapat dipupuk dengan lebih
berkesan di kalangan lebih ramai rakyat Malaysia
selaras dengan misi Pelan Transformasi Pelancongan
untuk menerima 36 juta pelancong dengan pendapatan
pelancongan sebanyak RM168 billion setahun menjelang
tahun 2020.
Pada masa yang sama, pelaksanaan program
Sukarelawan Pelancongan ini juga akan dapat membantu
mengatasi masalah kekurangan tenaga kerja yang
ada di Kementerian Pelancongan untuk bertugas di
program-program pelancongan yang akan dilaksanakan,
khususnya acara-acara mega seperti Citrawarna
Malaysia, Pesta Air Nasional, 1Malaysia International
Tourism Night Floral Parade - “Magic of The Night”,
Faboulous Food 1Malaysia, Malaysia International Show
Festival, Karnival Pelancongan LIMA di samping programprogram kesedaran penjagaan kebersihan dan alam
sekitar, 1Malaysia Bersih dan Indah (1Malaysia Green,
1Malaysia Green).
My Beautiful
Malaysia Day
Oleh : Noor Solehah Abu Hassan
Pada 3 Februari 2013, Yang Amat Berhormat, Perdana
Menteri Malaysia Dato‘ Sri Mohd Najib Tun Razak telah
melancarkansebuahprogramiaitu‘MyBeautifulMalaysia
Day’ yang diadakan bersempena tahun Kesukarelawanan
2013. Program ini diadakan adalah bertujuan untuk
memupuk semangat sukarelawan dikalangan belia
dengan melakukan aktiviti kempen mesra alam dan
penjagaan alam sekitar.
TRIVIA 1Voluntourism
Antara artis yang menjadi Duta 1Malaysia yang terlibat
dalam program ini adalah Altimet, Mizz Nina, Noh
Hujan, Jinny Boy dan Sazzy Falak. Program My Beautiful
Malaysia ini telah diadakan serentak di lebih 100 lokasi
seluruh negara yang membabitkan lebih 1 juta rakyat
generasi muda.
• DiperkenalkanpadabulanSeptember2012
• Daftarsecaraonline:
http://voluntourism.motour.gov.my/
• InformasiterkinidiFacebook:
www.facebook.com/motourvt
CALL FOR IDEAS: VOLUNTEER TOURISM
Volunteer Tourism (Voluntourism) involves taking a vacation
and participating in volunteer activities. The Ministry of Tourism
is looking for innovative ideas to develop Voluntourism programs
and packages.
These programs have attracted more than 10,000 volunteers.
We continue to seek your assistance to share with us your ideas
to boost Voluntourism.
Antara aktiviti yang diadakan termasuklah gotong royong
untuk membersihkan kawasan, mengikis iklan-iklan
haram, mengecat kerb jalan, memangkas pokok (trim),
mengutip sampah dan sebagainya.
Program My Beautiful Malaysia juga telah mencatat rekod
kebangsaan dalam The Malaysia Book of Record (MBOR)
kerana mencatat sebagai program kesukarelawan yang
terbesar secara serentak diadakan (“Largest Simultaneous
Participation In A Voluteerism Programme”).
We look forward to hearing from you!
7
BULETIN 1MOTOUR
Acara
Sekitar Majlis Pelancaran
Kempen Promosi Tahun Melawat
Malaysia 2014
8
BULETIN 1MOTOUR
9
BULETIN 1MOTOUR
Happenings
Drumming Up The
Nation
“Drumming Up The Nation”, an event supported by the
Ministry of Tourism, has drawn thousands to Petaling
Street in Kuala Lumpur, to witness the celebration of
culture and heritage of the multi-ethnic Malaysia.
Held on February 17, 2013, the event was organized by
the Malaysian chapter of the Entrepreneurs Organisation in
conjunction with the Chinese New Year Street Celebrations.
It was billed as Malaysia’s largest street carnival.
As we celebrate Chinese New Year
from a position of relative affluence and
comfort, let our children understand that these
were attained through sacrifices, perseverance
and the universal belief of our forefathers
that as a young nation, we need to work hard
together - Dato’ Sri Dr. Ng Yen Yen
Minister of Tourism, Dato’ Sri Dr Ng Yen Yen, who launched
the event, said the carnival was a fitting prelude to Visit
Malaysia Year (VMY) 2014, for which the ministry has
planned a host of novel and exciting events.
Crowds were treated to the rocking powerful echo of the
beating drums, played by 200 volunteers of various races
during the spectacular cultural and music showcase,
besides abseiling performances by the armed forces, lion
and dragon dances, live stage performances, fireworks,
and a theatrical production of Chinatown’s history.
Dato’ Sri Dr Ng Yen Yen said such celebrations were an
opportunity for attendees to narrate stories from the heart.
“Against the backdrop of these pre-war shophouses here
in Chinatown, let us reflect upon our forefathers who left
their birth land in rickety boats to seek better livelihoods.”
10
BULETIN 1MOTOUR
27TH GOLDEN DISC
AWARDS ROCKS!!
Some 15,000 screaming fans thronged the Sepang
International Circuit in Selangor, on January 15, 2013,
for the 27th Golden Disk Awards, to get up close with their
favorite K-Pop stars.
The two-day event, supported by Malaysia Convention
and Exhibition Bureau (MyCEB), is the most prestigious
Korean Pop Awards in South Korea where the most
popular K-POP music from the past year are selected and
celebrated.
Since its inaugural event in 1986, the Golden Disk Awards
has been recognized for its legitimacy over the past 26
years, thus earning its nickname as the ‘the Korean
Grammy Awards,’ and becoming the most sought-after
prize by musicians.
Among K-Pop’s biggest stars who attended the event were
G-Dragon, T-ara, Miss A, Lee Hi, Ailee, Secret, K.Will, f(x),
Teen Top, Huh Gak, Epik High, Sistar, BAP, SHINee, KARA,
Beast, FT Island, CN Blue, Infinite, EXO, Juniel, 4Minute,
BTOB and B1A4.
Minister of Tourism, Dato’ Sri Dr. Ng Yen Yen as well as the
Secretary General of Ministry of Tourism were also present
to handover the awards to the winners.
The Golden Disk Awards contributes to the music and the
digital downloads industry while bolstering the creativity
of pop music and finding talented artists.
11
BULETIN 1MOTOUR
Sneak Peek
WITM MITE 2013
World Islamic Tourism Mart - Malaysia International Tourism Exchange
(WITM – MITE 2013)
Following the year 2012 solo triumphs for both World Islamic
Tourism Mart (WITM) and Malaysia International Tourism
Exchange (MITE), the two forces in global travel expo organizing
have this year firmly combined their might, dynamically
determined to promote further the local and global tourism
industry. The combo would now be known as WITM-MITE 2013.
The pre-launch event was held in Putrajaya, on February 21,
2013.
Dubbed as the largest tourism exchange in Malaysia, WITMMITE 2013 will not just provide an ideal avenue for networking
and business connectivity but also reach out to the general
public. This unique travel expo connects direct with interested
global Buyers and to Malaysian Consumers in a more proactive
approach and consequently yielding a positive turnaround to
growth in tourism businesses.
Highlights of the event would be the focused B to B (Travex)
sessions, international travel trade exhibition and other activities
such as country showcases, conferences and high level
workshops. The event will also share and exchange international
festivities plus mouthwatering food showcase which will
definitely be mesmerizing.
Some 200 invited hosted buyers from 30 countries and 200
seller organizations are expected to be present this year. A
total of 300 exhibition booths are set to display tourism related
products and services with 20,000 visitors expected to attend
the 4-day event.
Supported by the Ministry of Tourism, Malaysia, WITM-MITE
2013 will certainly be the prime travel trade expo of the region.
The event would feature the presence of various global Tourism
Ministries, National Tourism Organizations (NTOs), International
Media, Travel Trade operators, Tour Agencies, Hoteliers and a
wide array of related industry supporting partners both from
Malaysia and abroad.
Event Info
Event name :
World Islamic Tourism Mart
- Malaysia International Tourism Exchange
Date :
6th - 9th June 2013 (Thursday-Sunday)
Venue :
Putra World Trade Centre (PWTC),
Kuala Lumpur
Time :
10.00am -7.00pm
12
BULETIN 1MOTOUR
MALAYSIA INTERNATIONAL
SHOE FESTIVAL 2013
“Walking In Unity, Sole Of The Nation”
Oleh : Nurul Atiqah Hanafiah
Sebanyak 150 jenama tempatan dan antarabangsa akan
menyertai MISF 2013 termasuklah Fiorucci, Snowfly,
Larrie, Verns, Geox, Alfio Rado, Ecco, Timberland dan
lain-lain. Festival itu turut menyediakan pelbagai aktiviti
menarik antaranya peragaan kasut daripada jenama
kasut terkenal, sudut kesihatan dan penjagaan kaki, sudut
Pereka Muda Malaysia, pertandingan mewarna kasut bagi
kanak-kanak dan juga pertandingan reka bentuk kasut.
Malaysia International Shoe Festival (MISF) kembali lagi
dengan lebih banyak jenama antarabangsa dan hadiah
menarik untuk pengunjung yang bertuah!
Majlis Pra-Pelancaran MISF 2013 telah berlangsung
pada 6 Mac 2013 di Putrajaya dan disempurnakan oleh
Menteri Pelancongan, Dato’ Sri Dr. Ng Yen Yen. Majlis
tersebut turut dihadiri oleh Professor Dato’ Jimmy Choo
yang merupakan pereka kasut terkenal dunia selaku Duta
Pelancongan Malaysia, En. Tony Ting, Presiden Persatuan
Pengilang Kasut Malaysia (MFMA) dan juga En. Kelvin
Chuah, Ketua Jabatan Pengurusan Jualan Hyundai-Sime
Darby Motor Sdn Bhd.
Di samping itu, pihak penganjur juga memberi peluang
kepada mereka yang berbelanja RM300 dan ke atas
serta berkongsi gambar di http:///www.facebook.com.my/
misfshoe, bakal berpeluang untuk menyertai pertandingan
“Shop & Win” dan pemenang akan menerima sebuah
kereta Hyundai i10 yang bernilai RM56,000 tajaan dari
Hyundai-Sime Darby Sdn.Bhd.
Selain itu, pengunjung yang bertuah juga berpeluang
untuk menyertai sesi autograf bersama Prof. Dato’ Dr.
Jimmy Choo. Beliau turut mempamerkan hasil kerja
tangan dan koleksi terbaru beliau secara ekslusif pada
MISF 2013.
Bertemakan “Walking In Unity, Sole Of The Nation”,
jangkaan jumlah pengunjung pada tahun ini adalah
seramai 65,000 orang manakala jumlah hasil jualan
dijangka meningkat kepada RM6.8 juta.
MISF 2013 ini adalah bertujuan untuk mengukuhkan
kedudukan dan reputasi Malaysia sebagai pengeluar
terkemuka dan pengeksport utama dunia dalam
pengeluaran kasut yang berkualiti serta berinovasi.
Selain itu festival ini juga dijadikan sebagai salah satu
produk pelancongan khusus untuk menarik lebih ramai
pelancong.
Info Acara
Nama Acara :
Malaysia International Shoe Festival (MISF 2013)
Tarikh :
29 - 31 Mac 2013 (Jumaat - Ahad)
(**28 Mac 2013 - sesi khas bersama rakan dagang**)
Tempat :
Pusat Dagangan Dunia Putra (PWTC),
Kuala Lumpur
Masa :
10.00 pagi - 6.30 petang
13
BULETIN 1MOTOUR
In The News
Malaysia Homestay Programme
Wins UN Award
KUALA LUMPUR: The Malaysia Homestay Experience
programme has won the UNWTO Ulysses Award for
Innovation in Public Policy and Governance.
Tourism Minister Dato’ Sri Dr Ng Yen Yen said winning the
prestigious award came as a surprise.
The award recognises the Government’s efforts to promote
tourism in the rural areas through homestay programmes.
“Our homestay programme has become more popular,
with an increase in tourists from 161,561 in 2009 to
213,263 between January and August this year,” said Dr
Ng after receiving the award at a presentation ceremony
in a hotel here.
The World Tourism Organisation (UNWTO) is the
United Nations agency responsible for the promotion
of responsible, sustainable and universally accessible
tourism.
The Ulysses Award has been presented annually
since 2003 under six different categories including
private enterprises, research and technology, creative
dissemination of knowledge and lifetime achievement.
Rashidi presented the trophy to the Ministry’s SecretaryGeneral Dato’ Dr. Ong Hong Peng, who in turn presented
it to Dr. Ng.
The ministry is encouraging more villagers to sign up
for the homestay programme and receive training before
being certified.
“So far, 159 villages with 3,424 homes have taken part,”
said Dr. Ng.
Article published in The Star, November 21, 2012
The award was received by the Ministry’s Deputy SecretaryGeneral Rashidi Hasbullah at a ceremony in Istanbul,
Turkey on Nov 15.
MALAYSIA WINS MOST CHARMING
ASIAN ISLAND DESTINATION
AWARD
BEIJING, CHINA, 25 JANUARY 2013: Malaysia was
recognized as the most charming Asian island destination
by New Voyage Magazine at its annual awards ceremony
held at Sheraton Beijing Dongcheng Hotel on 15 January
2013.
The win is seen as a boost to Malaysia’s tourism plans for
2013 as it prepares to receive tourists this year, which has
been designated as a promotion year for the Visit Malaysia
Year campaign in 2014.
Malaysia’s many islands and beaches have long been a
favourite destination for many. Langkawi is known for its
natural attractions such as forests and 500 million-yearold rock formations which earned it the status of World
Geopark by UNESCO in 2007.
The east coast of Malaysia also boasts of jewels such as
Perhentian, Redang, Gemia and Sibu islands.
Equally captivating are the islands and beaches in Sabah
and Sarawak, with Sipadan Island leading the pack for
the world-class diving experience it offers. Mabul and
Mataking islands are also gaining popularity as diving
destinations in Sabah, while the five islands within
Tunku Abdul Rahman Marine Park offer visitors an island
experience close to the city.
Nominations for the New Voyage Magazine awards for Best
Outbound Travel Destinations were received throughout
2012 for voting by its readers, media, travelers and
tourism industry players. Besides Malaysia, AirAsia also
emerged the top winner for favourite airline.
Penang island, meanwhile, is a melting pot of cultures,
beautiful architecture, rich history and delicious food, and
also a UNESCO World Heritage Site.
Pangkor Laut Island is known for its truly luxurious “one
island, one resort” concept and has attracted celebrities
the likes of actress Jodie Foster, golfer Nick Faldo, and
world-renowned tenor Luciano Pavarotti.
14
BULETIN 1MOTOUR
Among the activities that are commonly packaged under
the Malaysia’s Homestay Programme are learning how
to dance, sing and cook traditional cuisines which are
unique to every state in Malaysia, rubber tapping, paddy
harvesting, fish farming and fishing at rivers or sea, palm
oil and cocoa harvesting and processing, visit to the rural
micro industrial projects and tree planting.
Malaysia’s Homestay Programme is an experience where
tourists stay with selected families, interact and experience
the daily life of these families whilst experiencing the
Malaysian culture.
Malaysia’s Homestay is not classified as an
accommodation facility. It was launched in 1995. It is
an initiative under the Malaysia’s Rural Tourism Master
Plan, aimed at increasing the participation of the rural
community in the tourism industry. This is also to reduce
rural-urban migration.
As at 31st December 2012, The Ministry of Tourism has
registered 159 homestays all over Malaysia, where it
comprises of 3,424 houses that offers 4,717 rooms.
The overall performance of the Homestay Programme in
2012 has shown significant improvements compared to
2011. A total homestay receipt for 2012 has increased by
17.9%, from RM15.7million in 2011 to RM18.5million
in 2012.
The total
increased
in 2012.
33.1% in
number of tourists visiting homestays has
by 27.6% from 254,981 in 2011 to 325,258
The occupancy rate has also increased from
2011 to 38.1% in 2012.
The homestay concept is focused on lifestyle and
experiential tourism. The uniqueness of lifestyle, cultural
activities and the rural economic activities are the main
attractions.
The income generated by the Homestay Programme
benefits not only the homestay operators but also spills
over to the whole community when they engage in cultural
activities, selling of souvenirs and participate in handling
tourist packages.
MALAYSIA MY SECOND HOME
PROGRAMME (MM2H)
Majority of applicants for the MM2H programme,
particularly those from developed countries, are retirees
who want to take advantage of the country’s combination
of good services and infrastructure and relatively low cost
of living.
The Malaysia My Second Home Programme is promoted
by the Government of Malaysia to allow foreigners who
fulfill certain criteria, to stay in Malaysia for as long as
they wish on a multiple-entry social visit pass.
Malaysia has plenty to offer foreigners in terms of an
affordable lifestyle, great weather, a friendly community,
world-class education and entertainment, unique culture,
nature and sports. Also, Malaysia has a good record of
maintaining law and order and is still rated as one of
the safest countries to live and work in this part of the
world. Malaysia also has a wide choice of state-of-the-art
private hospitals which offer world class treatment at a
substantially lower cost than many other countries.
Certainly Malaysia offers retirees a high standard of living
at a very reasonable price. Pensions which might only
cover basic living costs in fully developed countries allow
people to enjoy a much better lifestyle in Malaysia.
Although the MM2H visa is only for 10 years, the
Malaysian government has repeatedly stated that they
will renew the visas of all people who are approved for
the MM2H programme, as long as they comply with the
programme rules and the laws of Malaysia.
For more information, visit MM2H official website :
www.mm2h.gov.my.
Malaysia has experienced many years of economic and
political stability, and despite the current global economic
conditions, Malaysia is not expected to experience a
downturn. The government’s Economic Transformation
programme, which was launched in 2010, has already
kicked in and the country is enjoying good economic
growth.
15
BULETIN 1MOTOUR
Info
MALAYSIA’S HOMESTAY
PROGRAMME
Partners
MALAYSIA INTERNATIONAL TOURISM
BLOGGERS CONFERENCE & AWARDS
(MITBCA 2013)
Continuing the drive to celebrate tourism bloggers who
tirelessly spin the wheels looking to make a difference
in the tourism industry, the Ministry of Tourism in
collaboration with Malaysia Social Media Chambers,
an NGO which advocates best social media practices,
organized the Malaysia International Tourism Bloggers
Conference & Awards (MITBCA2013) on March 5-6, at
the Kuala Lumpur Convention Centre.
Malaysia has set its pace to be on the forefront of reach
into social media. Undeniably, there is a definitive
difference between monitoring our brand in social media
and using traditional methodologies in reaching out to
build on tourism numbers.
Travel is certainly a very hot topic across all social media
channels and is one of the Top Three online topics of
discussion and engagement. It surely encourages new
network build up, new clientele bases and new innovative
ideas being put across.
Such rapid movement of social media in travel and leisure
industry was the basis of the conceptualization of the
event. The awards aim to encourage the tourism bloggers
across the globe for extensively promoting Tourism in
Malaysia.
Winners of MITBCA 2013:
Best Tourism Cultural Blog - www.masmz.blogspot.com
Best Tourism Entertainment Blog - www.malaysianreggaecommunity.blogspot.com
Best Tourism Lifestyle Blog - www.emilayusof.com
Best Tourism Shopping Blog - www.placesandfoods.com
Best Tourism Photography / Art Blog - www.blueewoke09.blogspot.com
Best Tourism Travel Blog - www.wretch.cc/blog/squallczk
Best Tourism Destination Blog - www.biqque.blogspot.com
Best Tourism Fashion Blog - www.fidajacob.blogspot.com
Best Tourism Healthcare Blog - www.medicaltourismselangor.com
Best Tourism Micro Blogger of The Year - www.lilyrianitravelholic.blogspot.com
Best Social Media Tourism Blog of The Year - www.seduniatravel.com/blog
Best Fabulous Food 1Malaysia Blog - www.johorkaki.blogspot.sg
Best Eco Tourism Blog - www.janggeltrekking2.blogspot.com
Best Expat MM2H Blog - www.docgelo.com
Best Homestay Blog - www.terataihomestay.blogspot.com
Best Tourism Blog Of the Year - www.kakiberangan.blogspot.com
16
BULETIN 1MOTOUR