MARKETING ALLIANCE

MARKETING
ALLIANCE
DEALER INCENTIVE PROGRAM
S T R E E T
S T R I P
T R U C K
OFF-ROAD
Point Of Purchase Materials
With an opening order of 8 units purchased, MTMA members receive:
1 - Mickey Thompson embossed aluminum tacker sign
2 - Mickey Thompson mini banners
1 - Mickey Thompson 3’x8’ bay banner
1 - Poster frame display (includes interchangeable posters)
1 - Countertop display
plus - “sold here” decals, catalogs, pocket guides and more.
Our included, interchangeable posters
are designed to fit your business model.
Point Of Purchase Materials
With an opening order of 16 units purchased, MTMA members receive:
All of the P.O.P. materials mentioned
on the left plus
2 - Free-standing displays (33”x80”)
Free-standing display options:
• Mickey Thompson Street/Strip
• Mickey Thompson Truck
• Dick Cepek Truck
80”
Free-standing display and design subject to change without notice.
Quarterly Rewards Program
Lucrative rewards for each Mickey Thompson or Dick Cepek unit
purchased, whether it’s a tire or a wheel!
Platinum
Reach your annual goal
and earn a minimum of
3,360!
$
7 per unit
$
reward based on a minimum of
120 units
per quarter
Quarterly Reward Dollars will be
credited to your own personalized
Mickey Thompson Debit MasterCard*.
The more you purchase, the
more you earn!
GOLD
5 per unit
$
reward based on a minimum of
60 units
per quarter
SILVER
3 per unit
$
reward based on a minimum of
24 units
per quarter
* U.S. only. Canadian issued card is non-reloadable
“Power Promotions”
EXCLUSIVE BONUS offers that are only available to MTMA members
MTMA members are eligible
for our exclusive email
bonus offers. Make sure to
check your inbox often
JUNE (BUY)
BUY 8 SC-5
D GET
WHEELS AN
4 FREE
ONE SET OF
TH
ST
PROMOTION VA
E1
LID FROM JUN
for our awesome
EPEK
BUY 8 DICK C
K,
TORQUE BLAC
METAL,
TORQUE GUN
TAL 7
OR GUN ME
GET ONE
WHEELS AND
EE
SET OF 4 FR
UNE 30
THROUGH J
.
BMITTED
ST BE SU
NVOICE) MU
(PURCHASE I
TO
RNETTE
ROBERT DEJA
“Power Promotions”.
Free
Product
Offers
AT
URCHASE
TH
PROOF OF P
.
BY JULY 15
951-245-3413
R.
.
ND QUARTE
EE WHEELS
OF THE SECO
IPPING ON FR
AT THE END
ERNIGHT SH
L BE ADDED
SON. NO OV
MP
WIL
S
HO
T
RD
EY
WA
ALL RE
20 OR KIRK
FROM MICK
22-9092 EXT 37JULY (SELL)
SHIP PREPAID
TTE AT 800-2
WHEELS WILL
T DEJARNE
ER
OB
R
T
AC
PLEASE CONT
N TIRES AT
Y QUESTIONS
EY THOMPSO
O EMAIL MICK
IF YOU HAVE AN
; OR YOU CAN ALS M
CO
.
FENN EXT 3112
LY.
S
NTIRE
MEMBERS ON
KEYTHOMPSO
MTMA@MIC
NCE (MTMA)
ETING ALLIA
RK
OMPSON MA
R MICKEY TH
FO
OFFER VALID
Additional
Reward
Offers
Use the additional
rewards for:
1. Yourself
2. Your employees
3. Your customers
4. Your bottom line
SELL A SET OF 4
MICKEY THOMPSON
STREET COMP TIRES
SELL A SET OF 4 NEW
MICKEY THOMPSON
BAJA ATZP3 OR THE
NEW DICK CEPEK
FUN COUNTY TIRES
AND EARN $50
AND EARN $50
IN CONJUNCTION, DIC
K CEPEK IS OFFERI
NG A $50 CONSUMER
RUN FROM JUNE 1 st
REBATE WHICH WIL
THRU AUGUST 31 ST
L
PROMOTION VALID FROM
JULY 1ST THROUGH JULY ST
31 .
PROOF OF SELL (C
ONSUMER'S INVO
ICE
)
MUS
T
951-245-3413 BY AUGU
ST 15 TH.
ALL REW ARDS WILL BE ADD
ED AT THE END OF
BE
SUBMITTED
ROBERT DEJARNETTE
TO
THE THIRD QUARTER
AT
.
IF YOU HAVE ANY QUESTIO
NS PLEASE CONTACT
ROBERT DEJARNETTE AT
FENN EXT 3112; OR YOU
800-222-9092 EXT 372
CAN ALSO EMAIL M
0 OR KIRK
ICKEY THOMPSON T
MTMA@MICKEYTHOMP
IRES AT
SONTIRES.COM
OFFER VALID FOR MIC
KEY THOMPSON MAR
KETING ALLIANCE (MT
MA) MEMBERS ONLY.
Advertising Support
As a MTMA member, you’ll receive “Preferred Dealer”
status on Mickey Thompson / Dick Cepek websites and
our Toll-free Telephone Dealer Locators
• Sales leads generated through our full page consumer ads in
major enthusiast publications
• Exclusive direct mailings of P.O.P. materials, promotions and
rebates
DIESEL POWER - MT0812
INTRODUCING THE ALL NEW DICK CEPEK
FUN COUNTRY
BAJA
STZ
4WD - MT0912
Built for thE
ROAD
N
EW
!
BAJA ATZ P3
With added traction for off-road.
All SIZES FEAturE
The FUN COUNTRY ® by Dick Cepek Tires & Wheels was developed
using a unique combination of design elements, technology and
engineering. It delivers excellent off-road traction, a quieter ride
and superior durability for today’s light trucks and 4x4s. Three ply
sidewalls, deeper tread, circumferential grooves, stone ejector
ribs, large shoulders, and a unique tread and sidewall design make
this tire the best all-terrain tire for your next adventure.
PACKAGE IT UP! ADD A SET OF DICK CEPEK WHEELS.
DC2
W!
NE Fun
Country ®
TORQUE
Radial
FC II ®
TORQUE GUN METAL
A BRAND NEW WAy
OF GETTING yOu ThERE!
The Baja STZ™ offers excellent steering response, superior grip, and great
all-weather traction making it the perfect choice for work, play, or sportsman
applications. It also has an aggressive tread design, variable density nylon over
wraps, serrated tie bars and shoulder scallops, and strategic siping for improved
stability, long wear, and traction in wet or icy conditions.
The new Baja ATZP3™ has a unique “hybrid” design between an all-terrain and mud terrain
tire to give you the grip you need for your weekend adventures and the smooth ride to get
you down the road in comfort. The Baja ATZP3 features an extra wide footprint and beefy tread
blocks for great all around traction. All sizes feature PowerPly™ 3-ply sidewall construction.
GUN METAL 7
Official Tire
Shop, Compare, Save.
Click the “Buy Now” button at
MickeyThompsonTires.com.
Mud
Country ™ Crusher ™
PREPARE FOR ADVENTURE
For a dealer near you, call (800) 222-9092
or visit us online at DickCepek.com
ES
Shop, Compare, Save.
Click the “Buy Now” button at
MickeyThompsonTires.com.
T. 1 9 63
BAJA STZ
BAJA STZ
BAJA ATZ
BAJA MTZ
BAJA CLAW TTC
Be a Part of the Legend
For a dealer near you, call 866-943-6729
or visit us at www.MickeyThompsonTires.com
BAJA ATZ
BAJA ATZP3
BAJA MTZ
BAJA CLAW TTC
Be a Part of the Legend
For a dealer near you, call 866-943-6740
or visit us at MickeyThompsonTires.com
A results proven
sales tool to help
your business.
For a dealer near you, call ...
Employee Training &
Certification Program
We train you and your employees on all aspects of
Mickey Thompson and Dick Cepek products so
your team will be prepared to sell our
high tech products.
Ongoing training for future employees
is made available via our online
training website.
Earn a free CAP or t-shirt
when you complete the course!
Join us on our periodic webinars wHICH feature
training on new products and special offers.
LOYALTY Rewards Program
Earn one Loyalty Reward Point for every unit purchased.
See “MICKEY THOMPSON MARKETING ALLIANCE PROGRAM RULES & CONDITIONS “ for more details.
Mini Tire Displays:
This mini tire & wheel display is less
than 24” tall and is a great way to
show off the Mickey Thompson and
Dick Cepek light truck tire and wheel
line when you have limited floor
space for full size tires and wheels.
Holds Mickey Thompson pocket
guide brochures (included).
While supplies last.
75 points
Showroom Display:
75 points
• 8 foot x 8 foot graphical showroom display
• Flat screen TV and DVD player
• Built-in literature shelf
• Add your own tire and wheel displays for a truly impressive selling tool!
Showroom display only:
500 points
Showroom display with
TV and DVD player:
875 points
125 points - tire displays
65 points - wheel displays
125 points - tire displays
LOYALTY Rewards Program
Use Loyalty Reward Points for apparel, P.O.P. materials and displays.
Rewards
Outdoor Signage
Item
Points
T-Shirt................................................. 10
Cap..................................................... 10
Banner................................................ 15
Poster................................................. 15
Tacker sign..........................................35
Countertop info center........................40
Poster display.....................................40
Wheel display......................................65
Mounted tire display.......................... 125
“Pull Up” display................................ 125
Item
Points
Each face.......................................... 150
One face and one box ..................... 375
Full install of one sided sign............... 750
Full Size Tire Displays
Heavy duty display securely holds
three tires.
Embossed aluminum sign and display tires
sold separately.
Apparel:
175 poin
ts
175 points
Earn our exclusive,
branded apparel:
• Embroidered
polo shirts
• Windbreakers
• Leather jackets
25 points
40 points
100 points
PRODUCT LINEUP
MICKE Y T HOM PS O N S T R E E T T I R ES & W H E E LS
NEW!
STREET COMP ™
Sportsman S/T ™
Sportsman S/R ™
Sportsman Pro®
The Ultimate UHP Tire for
American Muscle
Radial White Letter for
Muscle Cars
Radial Street Rod Tire
Wide Rears, Skinny Fronts
Bias Ply Classic
Street Rod Tire
NEW!
STREET COMP ™ SC-5 ™
MICKE Y T HOM PS O N T R UC K T I R ES & W H E E LS
NEW!
Baja STZ ™
Baja ATZP3 ™
Baja MTZ ™
Baja Claw® TTC
Street Smart All Terrain Radial
OE Replacement Sizes
All Terrain Radial
Mud Terrain Radial
Extreme Terrain Radial
NEW!
Classic BAJA LOCK ™
NEW!
Classic III ™
NEW!
Classic III ™ Black
NEW!
SideBiter® II
MIC K E Y T HOM P S O N S T R I P T I R E S & W H E E LS
NEW!
ET Drag
®
Bias Ply Drag Slick
ET Street
ET Street Radial
®
®
Bias Ply DOT Drag Tire
DOT Drag Radial
Pro-5 ET Drag®
ET Street Radial II ET Street Radial Pro
®
DOT Drag Radial
Pro-5 ET Drag®
®
275 Drag Radial (Race Only)
Pro-5 ET Drag®
Racing Bead Lock
DIC K C E PE K T IR E S & WHEELS
NEW!
NEW!
TRAIL COUNTRY ™
FUN COUNTRY ®
Mud CountrY ™
Crusher ™
Street Smart All Terrain Radial
OE Replacement Sizes
All Terrain Radial
Mud Terrain Radial
Extreme Terrain Radial
Gun Metal 7 ™
Gun Metal Torque ™
Torque ™
DC-2 Black ™
For More Information Contact
Mickey Thompson Performance Tires & Wheels
4600 Prosper Drive
Stow, OH 44224
800-222-9092
Fax: 951-245-3413
[email protected]
www.MickeyThompsonTires.com
M/T® 8/2013
Printed in USA
PART # 14M011111