Media 520 - Who`s Green?

Transcription

Media 520 - Who`s Green?
A GUIDE TO GREEN IDEAS, PRODUCTS AND SERVICES IN SOUTHERN ARIZONA
Why “Green Living”?
The community you love
The home you live in
The air you breathe
The water you drink
The money you save
Who’s Green? is Tucson’s local resource to green living. In partnership with
92.9 The Mountain, our mission is to create awareness of eco-friendly
retailers, services, builders, and organizations. Who’s Green? reaches
consumers that care about the environment and support the companies that are
committed to making a difference in the lives of Tucsonans and our
environment.
Our sponsors currently reach thousands of consumers who are mindful of our
community and who are looking for products and services that align their
values with their personal buying decisions.
The “Go Green” Campaign will target the following categories:
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Local Utility Companies
Grocery Stores
Green Investments
Paint Companies
Politicians
Retailers that support “ Living Green”
Appliance Companies
Natural Material Building Companies
School Districts
Home Builders
Banks
Automotive
Public Transit
Contact Priscilla Sheridan
Media 520
©Copyright 2008 All Rights Reserved
520-749-5845
A GUIDE TO GREEN IDEAS, PRODUCTS AND SERVICES IN SOUTHERN ARIZONA
This joint “GO Green” Campaign between whosgreenaz.com & 92.9 The Mountain will
include:
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On-air and Streaming radio promotion
“Banner Ad” on 929themountain.com’s Home Page which will direct listeners to
the “Go Green” page.
A special joint “GO Green” web page on 929the mountain.com that will include
valuable information about being “Green” which will then take people to the
whosgreenaz.comʼs site and the Business Directory as well as additional
information.
A “GO Green” Keyword on all 7 of Clear Channel Radio station’s web sites,
allowing people to search for “GO Green” on all 7 of the station’s web sites.
The Mountain’s Morning Show Jenny & Blake have agreed to record additional
promotional spots that promote the “Go Green” portion of the web site.
Sample of Major Sponsor Radio Script:
Go Green is brought to you by Tucson Water.
We don’t get much rain in the desert, but we can all save water by using what nature
provides. Harvesting rainwater can be as simple as putting depressions around our
trees or building small mounds to direct the rain toward our plants instead of
towards the street.
For More green tips, go to 929themountain.com and click on the GO GREEN banner or
keyword Go Green.
Sample of Shared Sponsor Radio Script:
This Go Green tip is brought to you by Cartridge World
Did you know that keeping your tires inflated properly can improve gas mileage by
more than 3%. Every gallon of gasoline saved keeps 20 pounds of carbon dioxide
out of the atmosphere?
For More green tips, go to 929themountain.com and click on the GO GREEN banner or
keyword Go Green.
Contact Priscilla Sheridan
Media 520
©Copyright 2008 All Rights Reserved
520-749-5845
A GUIDE TO GREEN IDEAS, PRODUCTS AND SERVICES IN SOUTHERN ARIZONA
Major Sponsorship Package Includes:
• Inclusion 5x per week, :30 on-air “customized”
Green Tip Messages over 4 weeks. (M-F, 7am-11pm)
Total of 20 (twenty)
• Inclusion 5x per week, :30 streaming “customized”
Green Tip Messages over 4 weeks. (M-F, 7am-11pm)
Total of 20 (twenty)
• Sponsor will have a “Keyword” listing on all 7 Clear
Channel stations - 93.7 KRQQ, 92.9 The Mountain,
790 AM NewsTalk KNST , 1450 AM COOL, 98.3
FM HOT, 1600 AM KXEW Tejano, and 97.1 FM La
Preciosa.
• Sponsor Logo and link will appear on the “Go
Green” page on 929the mountain.com web site for
one month.
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Sponsor Logo and link will appear on
“whosgreenaz.com” website for one month.
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50 Word Sponsor Bio in 2 (two) resource
categories of your choice on the
whosgreenaz.com” web site.
Investment Per Sponsor = $2,000*
*Only 2 Available Per Month
• Production: is included in your sponsorship. The
production will follow a “doughnut” style format with your
“customized” sponsor message and a consistent open and
close.
• Exclusivity - This is an exclusive opportunity that will be
available to only 2 non-competitive sponsors in any given 4
week period during the course of the campaign.
Contact Priscilla Sheridan
Media 520
©Copyright 2008 All Rights Reserved
520-749-5845
A GUIDE TO GREEN IDEAS, PRODUCTS AND SERVICES IN SOUTHERN ARIZONA
Shared Sponsor Package Includes:
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Inclusion 5x per week, :30 on-air “generic” Green Tip Messages over 2 weeks.
(M-F, 7am-11pm) Total of 10 (ten).
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Inclusion 5x per week, :30 streaming “generic” Green Tip Messages over 2
weeks. (M-F 7am-11pm) Total of 10 (ten)
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Sponsor will have a “Keyword” listing on all 7 Clear Channel stations - 93.7
KRQQ, 92.9 The Mountain, 790 AM NewsTalk KNST , 1450 AM COOL, 98.3
FM HOT, 1600 AM KXEW Tejano, and 97.1 FM La Preciosa.
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Sponsor Logo and link will appear on the “Go Green” page on 929the
mountain.com web site for one month.
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Sponsor Logo and link will appear on “whosgreenaz.com” website for one
month.
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50 Word Sponsor Bio in 1 (one) category of your choice on
“whosgreenaz.com” web site for one month.
Investment Per Sponsor = $1,000*
*Only 4 Available Per Month
• Production: is included in your Shared Sponsorship. The production will follow a
“doughnut” style format with a generic “green message brought to you by” mention and a
consistent open and close.
• Exclusivity- This is an exclusive opportunity that will be available to only 4 noncompetitive sponsors in any given 4 week period during the course of the campaign.
Contact Priscilla Sheridan
Media 520
©Copyright 2008 All Rights Reserved
520-749-5845
A GUIDE TO GREEN IDEAS, PRODUCTS AND SERVICES IN SOUTHERN ARIZONA
As a whoʼs green? participant, the undersigned agrees to fund the campaign as spelled out
in this proposal. You will agree to fund this campaign prior to the production unless other
terms are agreed upon or you will forfeit your sponsorship. Please remit all payments for
whoʼs green? to:
Who’s Green AZ.com
Attention: Priscilla Sheridan
4361 N Lason Lane
Tucson, AZ 85749
TAX ID: #20-2055757
whoʼs green? Partner Authorized Signature: _________________________________
Company _______________________________________________________________
Title ___________________________________________________________________
Address _________________________________________________________________
Phone # ________________________________________________________________
Product or Service Featured _________________________________________________
Week/ Weeks scheduled ____________________________________________________
Date __________________
MEDIA 520 Representative _________________________________________________
Title __________________________________________________________________
Date ___________________________________________________________________
Contact Priscilla Sheridan
Media 520
©Copyright 2008 All Rights Reserved
520-749-5845