sponsorship deck - Bloom Connections

Transcription

sponsorship deck - Bloom Connections
2014 Concert Series
Premier featuring Widespread Panic at Red Rocks
SPONSORSHIP DECK
MoBoogie™ Live is a concept born in Colorado where filming live
music events and exclusive interviews with chart topping artists is
our life-blood, and airing the results in 6 Million homes nationally is
our way of giving back. Everyone with a pulse should get to enjoy
today's incredibly talented musicians, but can't always make it to the
events. MoBoogie™ Live is here to bring a diverse variety of music
genres and the stories of music artists to their fans, which can be
vi
viewed from their homes through partner TV, digital and social
media channels.
2014 Concert Series
The entire MoBoogie™ Live concert series will span over a 9 month
period. Series #1 will air three episodes, monthly, with the premier
Widespread Panic episode air date to be determined upon Premier featuring Widespread Panic at Red Rocks
confirming our Presenting Partner. Series #2 will air twelve episodes,
weekly, and will commence after Series #1 has ended.
The one-hour TV premier featuring Widespread Panic, which serves
as the model format for each episode, consists of 80% music from the
band's 4-night sold out run at Red Rocks Amphitheatre this past June
and 20% band commentary from six plus hours of interview footage
MoBoogie obtained during the band's preparation prior to the Red
Rocks shows. The premier along with all other episodes of the series
will replay additional times throughout the year on Altitude, as well
SPONSORSHIP DECK
In addition to Red Rocks, some of the other venues in Colorado where we’ll capture targeted artists are The Fillmore
Auditorium, The Ogden, The Gothic, and Fox Theatre.
A highlight of MoBoogie's music network and the artists being targeted for future episodes includes:
Allman Brothers Band
Bacon Brothers
Bad Religion
Bassnectar
Big Head Todd
Black Crowes
Boomb
Boombox
Brett Dennon
Cracker
Del McCoury
Derek Trucks & Susan Tedeschi Band
Disco Biscuits
Dispatch
Drive-By Truckers
Dropkick Murphys
Elephant Revival
Fishbone
Mickey Hart Band
Frank Turner
2014
Concert Series
Nicki Bluhm and the Gramblers
G. Love & Special Sauce
North Mississippi Allstars
Galactic
Ozomatli
George Clinton
Pepper
Gov't Mule
Phish
Grace Potter and the Nocturnals
Portugal. The Man
Greyboy Allstars
Pretty Lights
John Oates
Rebelution
Juliette Lewis
Reel Big Fish
Jurassic 5
Slightly Stoopid
Karl Denson's Tiny Universe
SOJA
Keller Williams
String Cheese Incident
Leftover Salmon
Umph
Umphrey's
McGee
Th
Less Than
Jake
Premier featuring Widespread
Panic
at Red Rocks
Xavier Rudd
Little Feat
Z-Trip
Macklemore & Ryan Lewis
Michael Franti
SPONSORSHIP DECK
VIEWERSHIP
MoBoogie™
Over the last 6 years MoBoogie has produced over 2,000 videos and over
2,500 audio tracks in the MoBoogie Loft in Denver, and at concerts in and
around Colorado.
2014 Concert Series
We've had millions of people from over 233 different countries around the
world view our videos and millions more from over 146 different countries
tune into our Global Radio Station on MoBoogie.com. Our videos are hosted
on our website and YouTube channel, where we have over 20 million views.
Altitude Sports & Entertainment™
Seen in 6 million homes nationally to include more than 3.1 million homes within a 10 state territory (Colorado, Kansas,
Nebraska, Wyoming, Utah, Montana, Idaho, New Mexico, Nevada, South Dakota), Altitude is the television home of the
Colorado Avalanche, Denver Nuggets, Colorado Rapids, Colorado Mammoth, Colorado Eagles, Denver Outlaws, the
Rocky Mountain Athletic Conference, ESPN Syndication (including Big 12 Conference and American Athletic Conference
events), as well as other local and regional sports, entertainment and public service programming. It is available on cable
Premier featuring
Panic at Red
Rocks 410) and
and satellite and can be seen on Comcast (channel 25) in Denver and nationally
on theWidespread
DISH Network
(channel
DirecTV (channel 681). A full list of Altitude programming and other information can be found at Altitude.tv.
National Viewership Demographic:
Income $50K - $100K+: 68.6%
Female: 26.3%; Male: 73.7%
Adults 18-34: 37.3% annually; 29.9% monthly
Adults 18-49: 69.9% annually; 52.5% monthly
Adults 25-54: 71.5% annually; 54.2% monthly
Education: 30.4% have a college degree or higher
SPONSORSHIP DECK
MARKETING & PROMOTION
Through the combined efforts of MoBoogie and Altitude, there will be a full multimedia marketing and promotions
campaign to promote the series, including:
A MoBoogie™ Live TV Promo which will run on a ROS basis
2014
An Altitiude.tv Slideshow Banner promoting debut airings of the episodes
Updates via Twitter & Facebook reminding viewers of each episode’s debut
Concert Series
Advertising and Public Relations efforts will reach TV, Radio, Print, Online Media, and Bloggers, to include press releases
to all major distribution outlets throughout the Rocky Mountain Region, announcing the show’s inaugural episode and
projected run, as well as the series-long presenting partnership with your brand.
Additional grass roots distribution efforts will see tens of thousands of posters and flyers reaching the public at music
events and relevant shops and venues throughout the Rocky Mountain Region.
A MoBoogie™ Live presenting partner brand will also be offered a unique opportunity for developing business and
customer relationships through digital engagement of end users through digital and social media channels.
Premier featuring Widespread Panic at Red Rocks
Digital & Social Media
In the past 6 years, videos hosted on MoBoogie’s YouTube channel and MoBoogie.com have reached over 24.5 Million
views!
Networks by the Numbers...
MoBoogie YouTube video views: 780,000+ monthly
MoBoogie.com & Altitude.tv unique visitors: 65,000+ monthly
MoBoogie.com & Altitude.tv page views: 195,000+ monthly
MoBoogie & Altitude Facebook fans: 27,311+
MoBoogie & Altitude Twitter followers: 8,980+
SPONSORSHIP DECK
SPONSORSHIP OPPORTUNITY
We are seeking brand sponsors for each series, or for the life of both series, to help fund the operation, where your brand
can enjoy all of the benefits included in a partnership, being seen and associated with MoBoogie™ Live everywhere the
show will be marketed and broadcast.
2014 Concert Series
Possible Sponsor Benefits
Allow MoBoogie™ Live to be your brand’s vehicle for engaging consumers in 6 million homes with our second-to-none,
bleeding edge entertainment content.
Premier featuring Widespread Panic at Red Rocks
SPONSORSHIP DECK
PREMIER EPISODE - WIDESPREAD PANIC
347,080+ Widespread Panic Facebook Fans!
About the Band...
2014 Concert Series
Widespread Panic is an American rock band from Athens, Georgia. The current lineup includes guitarist/singer John
Bell, bassist Dave Schools, drummer Todd Nance, percussionist Domingo "Sunny" Ortiz, keyboardist John "JoJo"
Hermann, and guitarist Jimmy Herring. Michael Houser and George McConnell have also played lead guitar for the band.
Since their inception in Athens, Georgia, in
1986, Widespread Panic has risen to elite status
among American jam bands. Following in the
steps of other Southern rock jam bands such as
The Allman Brothers, they have influences from
the Southern rock, blues-rock, progressive
rock, funk and hard rock genres. They are
fr
frequently compared to other jam band "road
warriors" such as the Grateful Dead and Phish.
Widely renowned for their live performances,
as of 2013, they hold the record for number of
sold-out
performances
at
Red
Rocks
Amphitheatre (Morrison, Colorado) at 42 and
Philips Arena (Atlanta, Georgia) at 17.
Premier featuring Widespread Panic at Red Rocks
SPONSORSHIP DECK
2014 Concert Series
THANK YOU
For further exploration of the Presenting Partnership opportunity, please contact:
Greg Bloom
720.364.5994
[email protected]
Premier featuring Widespread Panic at Red Rocks
SPONSORSHIP DECK