June 2014 - Maltco Lotteries

P1
P2
/ U*BET: Live and
enjoy the World Cup ’14
excitement
/ Maltco...
bets on the World Cup
Challenge
P3
P4 / World Cup ’14: Looking
/ Horizon: Betting
advanced
multimedia
information system
forward for more thrilling
times with U*BET players
Maltconews
10
th 2004
Anniversary
- 2014
MALTCO LOTTERIES LTD.
WORLD CUP 2014 • SPECIAL EDITION
June 2014
Issue - 02
www.maltco.com
U*BET: Live and enjoy
the World Cup ’14 excitement
Every
World
Cup
brings
much
excitement to everybody and this
year’s World Cup, which kicks off on Thursday
the 12th of June and will run until Sunday 13th
July, will not be any different. Maltco’s team
has taken a number of initiatives aiming
to attract the attention of many locals and
tourists who want to try their luck with U*BET.
The bi-weekly U*BET printed programme
which is distributed in all Maltco shops as
well as through leading newspapers will
cover all the games. The programme will
include a larger selection of bets for each
game since all games in the tournament will
be considered as ‘Big Matches’.
This means that a larger selection of bets
will be made available for each game.
Furthermore,
the
programme
will
also
include stadium information, some history,
top and promising players, standings and
Initiatives for
“ U*BET
World Cup 2014
U*BET’s official World Cup ’14 campaign logo
”
constantly kept up to date and also allowing
them “live” the World Cup with U*BET.
statistics.
Maltco will also launch a new free mobile
Maltco will offer additional services including
A new World Cup ’14 page has been specially
application.
to
Help Line Support until 01:00 a.m. whilst a
designed on the U*BET Website www.ubet.
download the application can be found on
substantial number of agents will extend
com.mt. By using the Betting Calculator
www.ubet.com.mt.
their opening hours to assist all enthusiasts
available online, players will be able to
The mobile app has been designed to
during such an exciting time particularly
calculate their potential winnings immediately
be user friendly, quick and easy to use.
to allow players to participate in half-time
whilst on the site before placing their bets.
Through this app, users will be able to view
betting.
Apart from the full range of bets available,
real time odds, Anteposts, World Cup news
The Horizon System installed in each
the U*BET Website will also include polls,
and a nearby Shop Locator amongst other
Maltco shop will offer live multimedia betting
standings and statistics, group stages, news
features.
information covering all the U*BET listed
snippets and more information about this
Through this app, U*BET players and
events and options. U*BET will be the
important event, keeping enthusiasts and
prospective new players will now have
choice for those who want to live and enjoy
potential new players up to date.
an additional tool allowing them to be
the excitement of the World Cup ’14.
Information
on
how
Maltconews
Commentary
Maltco...
bets on the World
Cup challenge
Thank you all for your encouraging feedback
following the first issue of Maltconews. For
us, this was a very warm welcome to such
a new and challenging initiative. On behalf
of Maltco, I promise to do our utmost to
enhance our communication with you.
June kicks off with the World Cup in Brazil
and I am sure that everybody will live this
experience with excitement and enthusiasm.
Maltco will take the challenge to offer more
exciting bets through U*BET. Historically,
this will be the third World Cup competition
for Maltco. Hence, all of us want it to be the
most successful ever.
Our team has worked hard in order to
U*BET: A series of many
advantages to new players
U*BET offers a series of advantages
whereby both verbal play as well as coupon
and challenging betting options, developing
to all new players wanting to try
play are accepted. Furthermore, during the
new applications (which include our new
their luck on predicting the outcome of various
World Cup period, the majority of the shops
mobile application), and coordinating with
sports games and events.
will remain open until late in the evening. A
our teams to make sure that the latest
Those who want to play U*BET during the
number of agents will be also showing live
information will be available through our
upcoming World Cup can do so in a fast and
matches inside their shops, thus providing a
Horizon System.
efficient manner at any Maltco shop, since
complete experience to football enthusiasts.
Maltco boasts in having the most advanced
bets can be placed up to the start of the match
Apart from the U*BET printed programme
information system in terms of global
and no registration is needed.
which is available in every shop, latest
standards. This was developed during the
Players should know that no credit cards are
information about the various bets offered are
past two years and is today installed in all of
accepted. Winning players are also paid in
easily viewed on the Horizon System whereby
Maltco’s shops.
cash immediately after the game finishes upon
odds are updated in real time.
We will be providing assistance to our
presentation of their winning tickets.
All the above advantages can be enjoyed in a
agents in order to offer U*BET players an
U*BET offers favourable odds which are
social, entertaining, safe, secure and reliable
excellent entertaining service during the
offered to players as early as 3 to 4 days
environment at any Maltco shop, operating
World Cup. Our Help Line Centre will offer
prior to the actual event. Every player can
according
extended support until 1:00 am every day.
be assisted by an experienced Maltco agent
principles.
prepare exciting initiatives, designing new
This competition is also very challenging for
to
the
Responsible
Gaming
affects the next phase of the competition.
U*BET: Wider selection of
game bets for World Cup ’14
We strongly believe that through our
The U*Bet programme will focus on this event and will include a vast range of bets since all
marketing and communications strategy,
games in the tournament will be considered as ‘Big Matches’. Half-time betting will also be
including the production of a special website
available. This bet type is very popular, since it allows players to place their bets right up to
section, a new mobile application and the
before the start of the 2nd half. Furthermore, a selection of bets will be made available for each
new betting options offered, which are all
game such as: 1st goal scorer, 1st penalty, 1st team to score, any time goal scorer, time of 1st goal,
supported through our Horizon System, will
amongst many others. Maltco will also be extending its list of ‘Antepost bets’ allowing players
enhance the excitement of the World Cup.
to play on an outcome of a particular game well in advance. (e.g: Who will win the World Cup?)
us as it progresses rapidly, involving several
daily events, where the result of each match
2
Players can comfortably fill up coupons with reference to the U*BET programme
Dr Ioannis Katakis
CEO - Maltco Lotteries Ltd
Reactions
Players’ views
on Maltco’s
Horizon System
Recently, a number of players who visited
Maltco shops and consulted the Horizon
TV Channels System in relation to U*BET
events, were asked to express their views
about this system.
“The fact that the U*BET odds are
updated instantly and highlighted on the
screens is a major advantage. I keep
Horizon: Globally the most advanced multimedia betting information system to experience U*BET
Horizon: Betting advanced
multimedia information system
myself updated with the latest changes for
my favourite game.” - Hamrun
“By using the remote control, I can
navigate to the special bets offered for
each match. Instantly I can see all the
available betting options for me to choose.”
- St. Julian’s
The Horizon System is based on
available bet types and odds, and make better
an innovative technology provided
decisions right up to the start of the match.
where many TVs are available showing
by Intralot, Maltco’s mother company. It was
Any changes on odds are highlighted on
information about the games. It is more
enhanced and based on the needs of the
screen. Single matches are marked to easily
fun.” - Paola
Maltese players to become the most advanced
trace them.
system of its type in the world, currently
Players can sort games by time to bet on the
with a glance, see the jackpots, results and
supporting 11 TV Channels, 24 hours a day.
ones immediately following and by minimum
statistics for all games from the televisions.”
Through the Horizon System, players wanting
odds to identify the so called ‘Safe Bets’. ‘Big
- Zabbar
to bet on World Cup events can now try their
Matches’ are offered with multiple attractive
“I enjoy sitting with friends at the Maltco
luck by selecting which matches to play and
betting options. Freshly prepared betting
shop in my neighbourhood, have a coffee,
review the latest information on U*BET TVs.
tips and half-time betting odds will also be
discuss football results and bet on my
During the World Cup competition people
displayed on screen.
favourite team to win.” - B’Kara
visiting Maltco shops will have access to the
Many Maltco shops offer an environment
“Most of the time I place my bets before
latest game information.
where players can meet friends, socialise
the game starts. Before I always look at
The U*BET TV Channel is interactive, offering
and ‘compete’ on their favourite teams to win.
the U*BET TV Channel to make sure that
a unique way to experience the game. Players
Maltco guarantees more fun and entertainment
I have the correct odds for the event I have
can use the special remote control to read
during the World Cup.
selected.” - Rabat, Gozo
Continuous updated game
information on Horizon TV Channels
“I enjoy playing in Maltco shops
“Now when I enter a Maltco shop, I can,
“When I play games, it is my habit to
take into consideration the previous draw
results and statistics. With the Horizon
System I can easily see both results and
During the World Cup, odds tend to change as the match approaches, but now players will have
statistics for all the year and make my
all the updated odds immediately available on U*BET Horizon TV Channel inside the shop.
predictions.” - Zebbug
At a Maltco shop, players can request the special remote control and at their convenience navigate
“Looking at the U*BET TV Channel,
through all the betting options. The latest odds and matches offered as singles are highlighted
I can see all the matches available for
and they can be easily traced on the screen. All odds and information are controlled and updated
betting. By using the remote, I can sort the
automatically from Maltco’s Head Office, without the need of any intervention. Players have
events by the time matches are played and
access to the latest accurate information on TVs, thus enabling them to enjoy their game.
decide what to play.” - Zurrieq
3
Maltconews
Meeting with...
World Cup ’14: Looking forward for
more thrilling times with U*BET players
World Cup ’14 will offer strong
emotions thanks to both U*BET
and the players. It will also be an ideal
opportunity for new players to try their luck
by predicting the results of the games and
winning.
Maltconews met Kevin Barbara, a Maltco
agent who has an agency at Ta’ Xbiex, being
one of the most well equipped agencies in
Malta. The shop has three complete sets
of terminals installed together with a full
set of Horizon System consisting of more
than eight TV sets, supporting GBI and ATG
horse racing daily events together with two
PCs available to serve the players’ needs.
Currently he employs nine highly trained
assistants in order to provide top quality
service to his players. He is very proud of
his business and is looking forward for his
third World Cup with Maltco. He has been
a Maltco agent since the begining of 2005
and offered his services during the World
“
We shall stay
open to join the
excitement
Kevin Barbara behind the desk at his well equipped agency in Ta’ Xbiex
of his. His shop is fully equipped and
”
he already employs two assistants. He
says that players prefer the U*BET game
Cup of 2006 in Germany, which for him was
players in any queries they have. “During
because there are several benefits for them.
the first one as a Maltco agent. His second
the weeks of the World Cup ’14, we are
The Horizon System installed in his shops
World Cup experience was the South Africa
going to stay open till late in the evening,
helps the players to be updated about
one in 2010, where he experienced a big
and perhaps also during the games, so that
the betting events and odds, and finally
improvement with more players entertaining
the players can come to watch the games
to choose their odds and place their bets.
themselves at his shop and experiencing
and try their luck. It is going to be fun and we
No player registration is required, affording
the betting fever of such an important
want to join the excitement.”
players full privacy and anonymity. Maltco
tournament.
Kevin Barbara recently also opened another
winners, unlike other winners, are given
Kevin Barbara said that now he is waiting
Maltco agency shop in Naxxar with a friend
immediate cash payment.
in anticipation for this 2014 edition, which is
expected to be much better then the previous
two. From weeks before he can sense the
great interest of this World Cup, which is to
be held in Brazil and for this reason he has
prepared his shop for this event.
“Today”, Kevin Barbara continues, “we
His views...
Ten years experience...
During his years in Ta’ Xbiex, Kevin Barbara made friends with hundreds of people who tried their luck in his
shop. He could remember when certain players won and celebrated their success with him. “I am proud to give
a helping hand to the players.”
About U*BET...
are offering, thanks to U*BET, a wide
U*BET offers a number of advantages to all players. It is ideal for all players who wish to safeguard their privacy
spectrum of betting events and products.
and want to remain anonymous. Online gaming companies ask players for full personal information. Many
Players have the benefit to come here,
players do not like this.
have a coffee, choose the game they
want to play and we assist them to ensure
they will be happy with their choice.”
He says that they are there to help the
www.Maltco.com Helpline: 2388 3333
A glance to the future...
Over the coming months, Kevin Barbara will make an important investment in his Maltco shop. He will
modernise his shop to offer all players a more entertaining environment. This would be enhanced by the
Maltco’s Horizon Gaming Information System.