prospectus - Bayou Boogaloo

POSITIVE
V I B R AT I O N S
FO U N DAT I O N
11
nnua
a
h
t
l
LOUNGE
MIXED DRINKS
sponsorship
prospectus
BEAT
MAGAZINE
Come Grow
With Us!
E
WHO WE
ARE
attendees said they came for:
food
&
music
50%
40%
hometown
85%
2%
13%
Greater new orleans
Elsewhere in louisiana
out-of-state
25%
brought one or more children
annual income
26%
34%
29%
11%
age
23%
59%
16%
55+
25-49
18-24
yrs
yrs old
old
yrs
yrs old
old
yrs
yrs old
old
$100k
$50k-$100k
$49k
or
or higher
higher
or
or less
less
prefer not to answer
CULTURAL
CAPITAL
attendance
economic impact
over
35,000 festival attendees annually
$60,000
in generated tax revenue
(state & Local government)
10 0 %
$700,000
84%
are likely or very likely
to return next year
return rate for food
and beverage vendors
economic impact
GENDER
$18,000
raised
raised for
for participating
participating
nonprofit
nonprofit partners
partners
32%
58%
10%
10% prefer
prefer not
not to
to answer
answer
$105,000
in art vendor sales
in art vendor sales
OUR
PARTNERS
MID-CITY
OUR 2015
SPONSORS
MEDIA DATA
onsite audience of
ov er $450,000
in earned media coverage!
35,000+ people
extended
audience
of
over 1 million people
tv
in marketing investments
and media sponsorships
Radio
WWL
WWno
fox 8
wgno
wdsu
outdoor
May 20-22, 2016
over $ 50,000
Laurel (streetcar)
Lamar (billboards)
9 00,000+ streetcar ad impressions!
7 5 0,000+ billboard i mp r es s i o n s !
wwoz 90.7
nash 92.3
digital
Nola.com MyNewOrleans.com
wwoz.org WWLtv.com
TheAdvocate.com Offbeat.com
bestofneworleans.com
ov er 1 .4 mi lli o n
online impressions!
print
offbeat Magazine where y’at
gambit weekly louisiana life
the advocate acadiana profile
new orleans magazine
CONTACT
Bayou Boogaloo