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Trade Show Executive Gold 100 Awards & Summit
The Future Comes into
Focus at Gold 100 Summit
By Hil Anderson, senior editor
spectacular sunny Southern California day was
the backdrop for the Trade Show Executive Gold
100 Summit, where a top-notch roster of speakers
shined some light of their own on the latest forecasts
for the industry as well as burning issues that included
social networking, branding, innovation, exclusives,
discounting and experiential marketing.
Each of the well-attended sessions were designed
to run no longer than an hour. They combined for a
fast-paced summit that covered a lot of ground and
stirred up discussions on the many issues swirling
around the trade show industry at a time when the
pressures of economics and technological advances
are being felt by all.
“As a show manager, you put buyers and sellers
together – that’s the deal,” said Watts Wacker, futurist and
keynote speaker. “But your job is going to become even
more important, and it is also going to be very different.”
“Different in what way?,” was the million-dollar
question that pervaded the entire summit, which began
bright and early with Wacker, who challenged the
attendees to not only think “outside the box” but questioned the
need for a box of conventional wisdom at all. Wacker emphasized
that the changes in the U.S. business environment are systemic
and permanent rather than part of a cycle that would eventually
return things to the way they were a few years ago.
“We are creating new economic models,” he said. “We are
putting buyers and sellers together in ways that we have never
done before,” Wacker said.
A
Getting the Ball Rolling. TSE’s Diane Bjorklund and Darlene Gudea open
the Gold 100 Summit.
The World is Changing, but the Economy is Stalled
Getting new economic models up and running remains a
painful process. Despite hopeful predictions of a rebound for
trade shows sometime next year, the “Trending & Spending”
segment of the summit concluded that the global recovery had
not yet gained much traction.
“We see a lot of volatility out there,” said panelist Aaron
Bludworth, COO of George Fern Company and a member of
Trade Show Executive’s Exposition Forecasting Board. “Positives
and negatives are seen on a nearly monthly basis.” Bludworth
forecasted double-digit declines in trade show metrics in the
months ahead.
34
October 2009
TSE_p34-50_GoldGalaRecap_oct09.indd 34
Light on the Future. Futurist Watts Wacker delivers a keynote filled with
ideas about deviant marketing.
Trade Show Executive
www.TradeShowExecutive.com
10/13/09 5:48:38 PM
Paul Woodward, incoming (2010)
managing director of UFI – The Global
Association of the Exhibition Industry,
said there were hopeful signs out of Asia
that things would pick up. Asian shows, he
noted, were hit early and hit hard by the
recession and were expected to be among
the first to get back on their feet once U.S.
importers began placing new orders.
The near-term future of the U.S.
economy remained a wild card. TSE
Chief Economist Frank Chow said
unemployment remained high and some
sparks in the economy could be chalked
up to one-time boosts from the White
House economic stimulus package.
U.S. trade shows weathered 2009
challenges although many were pushed
back to 2007 levels, said Darlene Gudea,
publisher and editor of Trade Show
Executive magazine. “With 6.9 million
people out of work and thousands of
companies out of business, there is clearly
a smaller universe of buyers and sellers to
participate in exhibitions,” she pointed out.
While the quality of attendees remains
high, companies are sending fewer people,
spending fewer days at the show and
waiting much longer before committing.
“Their budgets for next year were put
together right in the middle of the crisis,”
said Terence Donnelly, vice president
of trade show markets at Experient.
“Attendees are registering much later than
before, sometimes less than 30 days, and I
don’t see that changing,” Donnelly said.
James Rooney, executive director
of the Massachusetts Convention
Center Authority, noted the problem
is exacerbated by reduced spending.
“Attendees are staying two nights instead
of three, and generally speaking, are not
spending as much in restaurants as they
did before,” he said.
“We are going to have to think
differently about what is a successful
show,” said Donnelly.
Show organizers are negotiating
harder and asking more from their
service providers. Rooney commented,
“When event managers come in and
say they are getting deals from other
cities that we all know are financially
unsustainable, you wonder how long
that is going to last.” He added, “I don’t
think it does anyone any good to make
the destination bear the brunt of the
economic situation.”
Becoming Part of Your Industry’s Family
Trends Setter. TSE Media Group President
Darlene Gudea guides the Trending & Spending
panel.
Paul Woodward: Asia will lead the
rebound.
Frank Chow: Sluggish and shaky recovery
ahead?
James Rooney: Attendees are
increasingly frugal.
A successful trade show is
increasingly defined by the role it plays all
year long in the industry sectors it serves
– and that means show managers must
master social networking strategies.
Before becoming masters of this
new universe, show organizers have
to figure out how the myriad of new
social-networking tools works and what
can be done with them.
Wacker specializes in the field of
“deviant marketing,” a concept which he
assured the audience had nothing to do
with marketing to deviants. It embraces
Aaron Bludworth: Indicators are
giving mixed signals.
Continued on page 36
Terence Donnelly: 2010 attendee
budgets reflect ’09 crisis.
October 2009
35
10/13/09 5:48:44 PM
M315REV
Continued from page 35
the idea of using a strategy that runs
counter to what everyone else is doing
and embracing new ideas before they
become mainstream.
Reaching out to other nations
and taking steps to accommodate
overseas visitors has encouraged
more first-time international
attendees who turn into steady
That Means Being Everywhere
repeat customers regardless of the
Marketing in general and social
ups and downs of the economy.
networking in particular were in the
“Now that they have had a
middle of everyone’s radar screens
taste of the show, they are quite
as the sessions explored the courses
comfortable and we are seeing
of action show organizers will be,
them come back year after year,”
or already are, using to evolve their
MacGillivray said.
annual events into a year-round
The session on innovation
presence in their industry sectors.
included a look at XNiP, presented
“The key is to engage your
by Robert Drblik, CEO. Drblik
audience and foster a community.
said his service was a new way of
Specifically after the event, you should Experiential Expert. Kam Diba of NBC outlines the current state looking at the long-standing role
of digital marketing and social media.
be posting images, sharing thoughts
of trade shows in educating buyers
and offering a voice to your attendees
The Internet also continues to provide
about new products. “When I see a
so that you can understand their needs and
organizers with a means of reaching a
trade show, I see information,” he said.
align your path for the following year,”
global audience, he underscored.
XNiP is a new archiving platform
said Kam Diba, the 29-year-old director
that stores content from magazine
Live From Beijing in the
of digital production for NBC/Universal.
articles and ads; exhibit booths and
Middle of the Night
“That’s what really drives me to a trade
conference sessions; registration badges;
Peter MacGillivray, director of the
event. When I’m not there, I hear from
text messages; etc. The user simply enters
SEMA Show, chatted with the audience
everyone online about what a great time
a pre-assigned, four-digit XNiP code
via a video connection from Beijing
they had and how relevant it was.”
via text message to his or her personal
during the “Innovation as a Driver of
Diba, who built a career developing
account. The data is instantly archived
Growth” session, moderated by Liz
experiential marketing campaigns for large
for referral at any time. Drblik provided
Crawford, show director for Advanstar
corporations and leading ad agencies, said
a live demo of the service by using his
Communications, Inc. MacGillivray said
trade shows were in a natural position
mobile phone to enter the XNiP code
overseas attendance at his Las Vegas
to play a leadership role in their business
in both the feature article in Trade Show
event had been steadily increasing in
communities because attendees see
Executive’s Gold 100 directory and the
recent years because the international
exhibitions as more than strictly B-to-B. “It
PrivilegedAccess.tv ad.
is a major networking opportunity,” he said. reputation of the show was growing.
At His Fingertips. Robert Drblik demonstrates his XNiP archiving platform
on his cell phone.
36
October 2009
Live from Beijing. SEMA Show Director Peter MacGillivray (inset)
appeared via video link from China during a session moderated by Liz
Crawford of Advanstar.
10/13/09 5:48:47 PM
M315REV Tradeshow Exec Ad Sept09:Layout 1
9/10/09
2:51 PM
Page 1
WE SALUTE TRADE SHOW EXECUTIVE’S TOP 100
The Orlando/Orange County Convention & Visitors Bureau, Inc.®
and the Orange County Convention Center congratulate
Trade Show Executive’s Gold 100 Award Winners.
We look forward to the opportunity to host your future events!
OrlandoMeeting.com
occc.net
10/13/09 5:48:47 PM
Who’s Who. John Barber of Immersa Marketing sorted out the crowded field of companies that offer
social and digital marketing technologies for trade shows.
Right Tools Needed
The payoffs of the new marketing
frontier were clear, but questions remained
about the basics, such as the technologies
and content already driving these new
socializing-marketing hybrids. “If people
see or read something about your show for
a fleeting second, then that just isn’t going
to cut it,” said Diba. “The point is, ‘How do
I get people to care about my show?’”
“Don’t underestimate the power of
Facebook or where it is headed,” said
exhibitor Tim Lesmeister, vice president
of marketing for WD-40 Corp., in the
“Burning Issues” session.
Bob Dallmeyer, TSE columnist, took
his monthly “Power Lunch” column/
cover story to the stage with a live interview
of Peter Eelman, VP of Exhibitions &
Communications for the Association
for Manufacturing Technology. “When
your name is the International Manufacturing
Technology Show, you better have cutting-edge
technology at the event,” said Eelman.
“We constantly think about creating fresh
content and opportunities for visitors
who come to our show.” Eelman said
his 2010 show will offer a customized
user experience with six different paths
for attendees to pursue. “We’ll have a
38
October 2009
dashboard on the IMTS website where
visitors can choose any combination
of buying, networking, education, new
technologies, solving problems, etc. when
they come to the show,” he noted.
A well-received presentation by
John Barber, vice president of digital at
Immersa Marketing, sought to establish
the basic groundwork for the show
organizers and other senior executives
who did not grow up texting, blogging
or otherwise maintaining nearly constant
communications with their peers.
Barber ran down a list of the
mushrooming volume of off-the-shelf
social networking solutions currently
available that “get your content consumed
by as many people as possible.” (See
separate article in the November issue
of Trade Show Executive or online at www.
tradeshowexecutive.com on October 20.)
Old-School Concerns Still Around
The summit had its eye on the future,
but still devoted time in its final session,
“Burning Issues and Controversies,” for
input from the audience and a panel of
well-known organizers and executives
on some familiar topics. Concrete issues
Power Lunch. TSE’s Bob Dallmeyer (L) chats with Peter Eelman about the long-running success of
the IMTS.
10/13/09 5:48:52 PM
would like to congratulate all of the
Trade Executive Gold 100 shows
and the Gold Grand Award Winner
MD&M and MEDTEC
“The Leading Brand in 2008”
produced by
Canon Communications
Christopher Stephens, President & CEO, Donald E. Stephens Convention Center and Charles McCurdy, CEO, Canon Communications
9301 W. Bryn Mawr, Rosemont, IL
(847) 629-2220
www.rosemont.com
10/13/09 5:48:53 PM
.
involving labor costs and exclusives, air
transportation, and relationships with
destination cities and hotel partners
remain on the plates of many trade shows.
The panel, moderated by Gary
Shapiro, president & CEO of the
Consumer Electronics Association,
reflected on cost pressures from unions
and hotels in the current economic
environment, and exhibitors trying to
entice organizers on to the slippery slope
of discounts for exhibit space.
Speaking on the San Jose exclusive
labor agreement (see also page 10), Kevin
Johnstone, director of trade shows for
NAMM, said, “Convention centers need
to get out of our business.” Johnstone
said the end result of exclusives is bad
service and higher expense. “We need to
let them know loud and clear that we are
opposed to exclusives.”
Other burning issues of high concern
included possible terrorist attacks and
a bad flu season that could dramatically
impact attendance levels.
Other travel concerns were voiced by
Chris Meyer, vice president of convention
sales for the Las Vegas Convention &
Visitors Authority. He said that while jet fuel
costs had declined, the airline industry was
continuing to shed capacity to the point that
potential attendees from second- and thirdtier cities are increasingly finding it difficult
to reach the show site.
The appropriate industry response, the
panelists agreed, would be a united outreach
by the exhibition industry to the airlines, the
unions, and the Federal government.
Reach John Barber at (415) 655-2218 or
[email protected]; Aaron
Bludworth at (513) 562-0432 or abludworth@
georgefern.com; Frank Chow at (760) 6309111 or [email protected]; Liz
Crawford at (818) 227-4071 or lcrawford@
advanstar.com; Bob Dallmeyer at (323) 9348300 or [email protected];
Kam Diba at (818) 777-8680 or kamdiba@
gmail.com; Terence Donnelly at (303) 5317528 or terence.donnelly@experient-inc.
com; Robert Drblik at (323) 547-5680 or
[email protected]; Peter Eelman
at (703) 893-2900 or peelman@amtonline.
org; Darlene Gudea at (760) 630-9111 or
[email protected]; Kevin
Johnstone at (760) 438-8007 or kevinj@namm.
org; Tim Lesmeister at (619) 275-1400 or
[email protected]; Peter MacGillivray at
(909) 396-0289 or [email protected]; Chris
Meyer at (702) 892-2855 or cmeyer@lvcva.
com; James Rooney at (617) 954-2470 or
[email protected]; Gary Shapiro
at (703) 907-7610 or [email protected]; Watts
Wacker at (203) 226-2805 or watts.wacker@
firstmatter.com; Paul Woodward at +852 2525
6120 or [email protected]
Grilled on Burning Issues. Gary Shapiro (far right) moderates the Burning Issues panel with (L-R)
Kevin Johnstone of the NAMM Show, Chris Meyer of the LVCVA and exhibitor Tim Lesmeister of WD-40.
40
October 2009
Next Up. TSE’s Hil Anderson introduces the
Innovation session.
10/13/09 5:48:56 PM
accva_go
Congratulations...
... to all the Trade Show Executive Gold 100 Shows
Your shows set the gold standard
for the exposition industry.
Contact our sales team at 1.888.222.3683 or visit us at atlanticcitynj.com.
accva_gold100.indd 1
10/5/09 8:21 AM
10/13/09 5:48:56 PM
The opening night reception drew lively banter from CEA’s Gary Shapiro; National
Trade Productions’ Bob Harar; TSE’s Darlene Gudea; exhibitor Tim Lesmeister of
WD-40; LVCVA’s Chris Meyer; and TSE columnist Bob Dallmeyer.
Advanstar’s Colette O’Donnell chats with TSE’s Irene Sperling.
Reed Exhibitions’ Nancy Walsh shares ideas on
training industry newcomers.
Danny Phillips, wearing two hats – one as Exec. VP of
Advanstar and the other as head of the advisory board for the
Gold 100 Awards & Summit.
GWCC’s Mark Zimmerman and TSE’s Linda Braue share laughs with Gala
decorator Victoria Papageorge of Victoria’s Event Productions and Tom Papageorge.
Gordon Hughes of American Business Media
listens intently.
Rick Simon of United Service Companies shoots
the breeze with Larry Arnaudet of sponsoring
association ESCA.
42
October 2009
10/13/09 5:49:05 PM
With heritage
comes wisdom.
At George Fern Company, we’re about stability,
accomplishment, trust, value, and success.
These attributes are the foundation of our
100-year-old company and what have made
us what we are today. Our legacy includes
experienced and committed event professionals who produce exhibitions and corporate
events nationally; providing premier personalized service, event expertise and operational
efﬁciency.
Count on FERN with your next event.
And leverage our heritage.
Event expertise with the personalized touch.
10/13/09 5:49:05 PM
CONEXPO Named Largest Show; Nielsen and
Reed Exhibitions Tie for Top Show Organizer;
MD&M, MEDTEC Take Leading Brand
By Hil Anderson, senior editor
Rancho Palos Verdes, CA – The International
Consumer Electronics Show (CES) picked
up three Gold Grand Awards and the
triennial giant CONEXPO-CON/AGG
won two including the “Largest Show”
of 2008, and the one that delivered the
highest economic impact. The awards
were announced at the Trade Show
Executive 2nd Annual Gold 100 Awards &
Summit on September 24 at the Terranea
Resort and Conference Center in Rancho
Palos Verdes, CA.
The Gold Grand Awards are awarded
to the year’s largest trade shows in terms
of exhibit area as listed on the annual Trade
Show Executive (TSE) Gold 100 rankings.
Awards are also open to shows of all sizes in
other categories, such as “Leading Brand,”
“Top Show Organizer,” “Most Innovative
Practices” and “Against All Odds.”
CONEXPO-CON/AGG sprawled
across nearly 2.3 million net square feet
(nsf) in Las Vegas last year. The International
CES placed second on the Gold 100 list
of largest shows at more than 1.8 million
nsf. CONEXPO-CON/AGG also received
the Gold Grand Award for “Highest
Economic Impact on a Local Economy”
for the $234 million it brought into the Las
Vegas economy.
“AEM is honored to receive two
Gold Grand Awards for CONEXPOCON/AGG and the recognition of the
importance of our exhibition to the
industry it serves,” said Dennis Slater,
president of the Association of Equipment
Manufacturers, which produces the show.
“The honor is also an important reminder,
particularly during these challenging
economic times, that exhibitions are
an essential tool to bring sellers and
buyers together to do business. Thanks
to Trade Show Executive for providing the
Dennis Slater of CONEXPO-CON/AGG accepts
the trophy for the largest show of 2008 from
the Gold 100’s title sponsor Chris Meyer of the
LVCVA.
Tim Roby of the Chicago Convention & Tourism Bureau (left) and TSE’s Darlene Gudea and Diane
Bjorklund (right) celebrate Gary Shapiro’s win of three Gold Grand Awards for the Intl. CES.
44
October 2009
Actor Michael Villani presides as emcee of TSE’s
2nd Annual Gold 100 Awards Gala.
opportunity to celebrate our successes and
reaffirm the pivotal role of exhibitions in
commerce and the economic recovery that
will eventually happen,” he said.
The International CES earned the Gold
Grand Award for “The Largest Annual Show.”
10/13/09 5:49:32 PM
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Ziff Davis Media...
Metropolitan Exposition
would like to
congratulate all the
Trade Show Executive Gold 100
shows and the
Gold Grand winner
Business Journals, Inc.
for “Against All Odds”
10/13/09 5:49:53 PM
Al Dyess of PRG (left) presents the trophy for the largest semi-annual
show to MAGIC’s Joe Loggia and Chris DeMoulin of Advanstar
Communications.
There was also a two-way tie in the
category of top show organizer between
Nielsen Business Media and Reed
Exhibitions, both of which organized eight
shows on the Gold 100 roster.
In the most competitive category of
“At the Forefront of Technology,” there
were numerous entries. Three shows had
distinctive and market-leading technology
initiatives, so the judges gave the award to
all three: International CES; Hanley Wood’s
The “Leading Show Organizer” award went to Reed Exhibitions’ Nancy Walsh
and Dennis MacDonald (right) which tied with Nielsen Business Media’s Chris
McCabe and Lori Jenks (left).
Surfaces; and the Radiological Society of
North America’s RSNA Scientific Assembly
& Annual Meeting.
“The International CES team is thrilled
to receive these awards,” said Gary
Shapiro. “We strive to make CES the
most important technology event in the
world, and being identified as such by an
objective third party means a lot.”
Rick McConnell, president of Hanley
Wood Exhibitions, says the distinction
as “Technology Leader,” which Surfaces
won, is both validation and incentive.
“Surfaces serves a rapidly changing
marketplace, and it was great to be
commended for how we’ve tuned in to
our audiences. This kind of endorsement
is going to make us work even harder to
maintain our leadership position.”
The Complete List of
2008 Gold Grand Awards
Top Show Organizer: Reed
Exhibitions and Nielsen Business
Media. Each company managed
eight Gold 100 shows. Reed organized
No. 21-ranked SHOT Show and 470
events worldwide. Nielsen organizes
75 events. Its ASD/AMD Trade
Shows are held twice a year and were
ranked 23rd and 24th.
n Largest Show: CONEXPO-CON/
AGG. Spanning a whopping 2.28
million nsf, it was the largest trade show
ever held in the U.S.
n Largest Annual Show: International
CES. Reaching 1.85 million nsf, the
perennial winner placed No. 2 on the
Gold 100 list.
n Largest Semi-Annual Show:
MAGIC Marketplace. The two shows,
the flagship in the portfolio of owner
Advanstar Communications, together
total nearly 2 million nsf and 700,000
n
Rosemont’s Christopher Stephens (left) announces Charles McCurdy’s win of the “Leading Brand” for
MD&M and MEDTEC, produced by Canon Communications.
46
October 2009
10/13/09 5:49:57 PM
A beaming Gary Shapiro with one of his three
Gold Grand Awards for the Intl. CES.
n
n
n
n
attendees from the apparel industry.
The February show was No. 8 on the
Gold 100. August ranked No. 12.
Leading Brand: Medical Design &
Manufacturing and MEDTEC. Canon
Communications’ medical-device brand
features ten shows worldwide. Each
show includes a number of co-located
events that broaden the overall scope.
MD&M West ranked No. 52 on the
Gold 100. MD&M East was No. 87.
Highest Economic Impact:
CONEXPO-CON/AGG. The giant
show drew 143,000 attendees who
had an estimated total impact on the
Las Vegas economy of $234 million.
Most Innovative Practices: World of
Concrete. The Gold 100 show, which
ranked No. 16, had innovations in
nearly every aspect of its operations,
from recycling to space sales to
attendee networking.
Highest Global Participation:
International CES. A third of its
attendees – about 28,000 people – came
Imagination reigns in Orlando, so it was most fitting for Yulita Osuba of the Orange County Convention
Center (far left) and Tammi Runzler of the Orlando CVB (far right) to present the trophy for the
“Most Innovative Practices” to Tom Cindric of the World of Concrete. TSE’s Darlene Gudea and Diane
Bjorklund also offer accolades to Tom.
n
from 141 nations outside the U.S. The
association used an aggressive outreach
to draw overseas attendees.
At the Forefront of Technology:
A three-way tie among International
CES, Surfaces and the RSNA Scientific
Assembly & Annual Meeting. At
the International CES, visitor usage
of MyCES search-and-planning
platform soared. Twittering began
eight months before the show.
Surfaces, ranked No.40 on the Gold
100, offered the Zeppelin interface
application, which linked the show
website to the attendees’ personal
planning portal. RSNA Scientific
Assembly & Annual Meeting offered
RFID badges which provided
extensive attendee tracking that
A three-way tie for “At the Forefront of Technology” went to Rick McConnell of Hanley Wood’s
Surfaces show (left), Gary Shapiro for the Intl.
CES and Tom Shimala of RSNA. Arnie Roberts of
SMART-reg Intl. (far right) announced the winners
as TSE’s Darlene Gudea, Diane Bjorklund and
Carol Andrews congratulate the honorees.
October 2009
47
10/13/09 5:50:01 PM
Britton Jones and Sharon Enright of Business Journals, Inc. (center) receive the award for “Against All
Odds” from Hargrove’s Marco Parrotto (far left) and Mark Salesses (far right).
n
n
translated into rich data on prospective buyers for
exhibitors and floor traffic for the organizers. The show
placed No. 35 on the Gold 100 and the largest in the
Medical & Healthcare sector.
Leader in Green Initiatives: Natural Products Expo East
(ranked No. 99 on the Gold 100) and West (ranked No. 65),
were heralded for extensive planning with an eye on making
the shows as green as possible. Management focused on
recycling as well as other details such as travel distances by
sources.
Against All Odds: Accessories, The Show. This oncestruggling show, acquired by Business Journals, Inc. in 1997,
is now thriving in the competitive New York and Las Vegas
n
n
John Jastrem and Stephen Mosley of GES visit with Kim and Howard Britt of
Premiere Show Group.
48
October 2009
Denise Paccione of Marketing Design Group presents a trophy to Kevin Johnstone of NAMM for the
longest-running show among the Gold 100.
markets. It runs seven times
annually and brings in about
60,000 attendees from 60
countries. That’s roughly a 20fold improvement in just over
a decade.
Longevity: The NAMM
Show. This music instrument
industry expo entered its 108th
year ranked No. 33 on the
Gold 100. It is the show that
means business: a significant
share of the business
transacted annually within
Sallee Pavlovich from the New
the industry occurs during
Orleans Convention & Visitors
Bureau announces the winner
the show. NAMM, The
International Music Products of a trip to the New Orleans Jazz
Festival.
Association, invests a big part
of its show profits into programs to develop attendance.
Fastest-Growing Show: Mid-America Trucking Show. Exhibit
Management Associates, Inc. held its largest show ever in
2008 with 869,149 nsf, up more than 103,000 nsf from
2007. Increased marketing and growth in the trucking
industry contributed to a move-up in the Gold 100 rankings
from No. 16 in 2007 to No. 15.
Reach Darlene Gudea, president, Trade Show Executive Media Group,
at (760) 630-9111 or [email protected]
10/13/09 5:50:05 PM
(L-R) SMART-reg’s Arnie Roberts, RSNA’s Tom Shimala, Tom
Papageorge and Reed’s Dennis MacDonald make waves on the
harbor tour sponsored by Production Transport.
(L-R) Michelle Monteferrante of the World Market
Center; Steve Walker, formerly of Sands Expo;
Marty Glynn of Metropolitan Exposition Services;
and Jeff Little of GLM ham it up for the photographer
on the Trump National Golf Course.
(L-R) Michael Reynolds and Gary Musich of golf sponsor Atlantic City present one of the
top golf awards to Rosemont’s Bill Anderson and Christopher Stephens and Bobit Business Media’s Ty Bobit.
Mary Pat Heftman of the
National Restaurant Association
receives a warm welcome on
the red carpet.
A warm California sunset provided a stunning backdrop for
Robert Harar of National Trade Productions, Colette O’Donnell
of Advanstar and Ty Bobit of Bobit Business Media at the Gold
Gala reception.
TSE’s Rafael
Hernandez
(center) and The
Mexico Tourism
Board’s José
Barquin and Jorgé
Gamboa add a
Latin flair to the
Gold Gala.
Steve Moster and John Patronski of GES with
Peter Eelman and Doug Woods of AMT are
dressed to the nines for the Gold Gala.
Bob Priest-Heck of WCP
Exposition Services,
Margaret Pederson of
Amirexx and Mike Cooke
of dmg are kindred spirits
discussing the latest
business trends at the
Gold Gala.
The international
perspective was
well represented by
Steve Sind of Global
Event Strategies,
Piero Piccardi of the
WTCA and UFI’s Paul
Woodward.
October 2009
49
10/13/09 5:50:15 PM
The sponsors cheer Michelle Monteferrante of
the World Market Center and sponsor Stephen
Anderson of Freeman as they walk the red carpet.
TSE’s Linda Braue (L) enjoys the Gold banquet with Rosemont’s Bill Anderson and Charles and
Lisa McCurdy of Canon Communications.
GLM/dmg’s
Jeff Little and
Alan Steel,
along with
Reed’s Ken
McAvoy, walk
the red carpet
leading to the
Gold Gala.
Larry and Elizabeth
Schur of ABC Kids
Expo on the red
carpet with TSE’s
Diane Bjorklund and
Darlene Gudea.
Rick Simon (at podium) congratulates the TSE management staff including guest Chris Gudea, Darlene Gudea, Diane Bjorklund, Hil Anderson, Linda Braue,
Bob Dallmeyer, Irene Sperling, Carol Andrews, Nicole Burnes, Renee DiIulio and Ken Whitney.
50
October 2009
10/13/09 5:50:21 PM

READ MORE - Trade Show Executive

Transcription

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