2016 highlights

Transcription

2016 highlights
2 0 16
Highlights
The new ITEM m 6 campaign was directed
by star photographer Kristian Schuller, also
known from Germany’s Next Topmodel.
“ T he im ages are
sup p o sed to ex press
l ightness , ene rgy
an d p o wer – or ho w
it f eels t o we ar the
p r o d uc t ! Ou r theme fo r
t he p ho t o sho o t was
‘ E n j o y y o u r fl ig ht!’”
Kristian Schuller
Watch the making-of video here:
item-m6.com/schuller
S T YLE
E N ER G Y
Fe e l G ood
T r ave l
Wor k
G lamour
ITEM m 6 – An effective leg and shapewear concept
with superior compression technology. Developed by
medi – a leading global medical products company.
High-tech
for highest
demands
The unique BODY + EFFECT comes from “medi
compression”, a sophisticated technology developed
according to medical standards that guarantees more
oxygen and energy for your entire body. From socks
and elegant stay-ups to shape tops, ITEM m 6 gives you
slender legs and a smooth silhouette.
De v e l o p e d in G e r m an y
fo r weight l ess e a se,
st unning sil ho uettes,
m o re ene r g y an d a p e r f e c t fit.
The special Design Edition is a style collaboration
between ITEM m 6 and Dorothee Schumacher.
It is a creative liaison based on a shared passion:
Making women shine.
The attention to detail and handicraft is apparent in
the elegant legwear’s high-quality finishes and luxurious
embroidery.
Intelligent
Legwear
Sneaker
Base
HIGH-TECH
FORM-FIT
THREAD
smooth
silhouette
non-slip
More
energy
Flat
tummy
pressure-free
cuff
Improved
circulation
Push-up effect
to lift the rear
The perfect
fit in two
lengths
100%
Invisible
Translucent
Opaque
Riff
Fine Ribbed
Colorwave
A revolutionary, new sensation. With its unique HIGH-TECH FORM-FIT THREAD,
ITEM m 6 immediately enhances your sense of well-being the
first time you wear it.
light &
smooth legs
Kne e -High
Invisible
Translucent
Riff
Piqué Stripe
Limite d
E ditio nS
You will instantly feel the unique BODY + EFFECT.
regenerated
skin
Socks
Holiday Socks
S tay- U p
LE G G I N G S
T ights
Invisible
Translucent
Translucent
Opaque
Invisible
Translucent
Opaque
Fine Cord
New Melange
Skin-friendly
& breathable
Limite d
E ditio nS
Beauty
Chess
Carat
Soft Touch
Shimmer
Pe rfect for ev ery occ asion:
From innovatively invisible to captivatingly unmistakable.
With proper care, ITEM m 6 legwear lasts 8 – 10 times
longer than comparable products. More quality and function
for your fast-paced life.
15
Invisible
30
40
Translucent
Chess
Carat
Shimmer
SOFT TOUCH
60
Opaque
BEAUTY
OPAQUE
New Melange
Fine Cord
Riff
Fine Ribbed
Piqué Stripe
Colorwave
Int ellig e nt L e gwe ar f o r
every s k in t o n e
Tights Invisible
The thinnest, most invisible tights of all time – with real compression!
They smooth skin and conceal minor blemishes like magic.
Experience 6 models in 5 colors that perfectly match every skin tone.
15
Powd e r
T igh ts
OPE N T OE
15
Savanna
S tay- U p
15
Light Tan
15
Sun
15
BRO N ZE
T igh ts
INVISIBLE
Collection
S tay- U p
OPE N T OE
Delicate like fine porcelain
For very fair skin
Elegant and natural
For fair skin
Vital and luxurious
The look of sun-kissed skin
Fresh and graceful
For medium or lightly
tanned skin
K N e e - Hig h
Socks
Expressive and radiant
For darker complexions or
well-tanned skin
bea u ty mi r ac l e :
Anti- Cell u l ite B e au ty T ights
The new Beauty Tights are a true beauty sensation. Particles of ceramic crystals
melted into the high-tech yarn reflect the body’s own heat and convert this into
infrared radiation, which can penetrate into deeper layers of the skin to accelerate
the removal of toxins and stimulate the breakdown of fat cells. The integrated
high-tech compression thread visibly reduces dimpling on thighs and buttocks.
Hello
Beautiful
Ceramic
Crystals
Particles of ceramic
crystals melted into
the yarn
High-Tech
Form-Fit Thread
Body heat is converted
into deep-penetrating
infrared frequency
Increased collagen
production to strengthen
connective tissue
Blood circulation is
stimulated, lymph flow
activated
Improved microcirculation
firms and smooths skin
Measurable reduction in
circumference of legs,
hips and buttocks
Wear regularly for best,
long-lasting results
HOLIDAY SO CK S ED I T I O N
Destination paradise meets candyshop. Parrots, flamingos, palm trees and lollipops.
The artfully printed HOLIDAY SOCKS are the most fanciful ITEM m 6 legwear yet,
and give your feet the perfect holiday feeling.
W OMEN
S umme r 2016
Get Ready
For Your
Holiday
Feeling
Piqué stripe
flamingo fun
Riff
flamingo kiss
Piqué stripe
lollipop love
Colorwave
Pink Flamingo
MEN
Riff
palmtree Fever
Piqué stripe
paradise bird
Ava i l a b l e A p r i l 2 0 16
Translucent
lollipop love
Translucent
paradise bird
Riff
sunny palmtree
Colorwave
Lime SOrbet
Piqué stripe
palmtree power
Intelligent
Shapewear
Now you can experience the unique BOD Y + EFFECT throughout your entire
body. We have combined all of the benefits of INTELLIGENT LEGWEAR
with tailored high-tech shaping technology in two levels of compression for a
perfectly smooth silhouette and uncompromising comfort.
A d vanc e d S hap e
S h a p e Hig h
Wa ist e d B r i e f
Shape Str appy T op
Shape Tank T op
Seamless
Seamless
Seamless
S u p e ri o r S hap e
24/7
ADVANCED
SHAPE
Advanced Shape:
SEAMLESS And Perfect for every Day
Effective shaping combined with optimum, all-day comfort
and a reinvigorating effect. The products are seamless to give
you freedom of movement for every challenge in business
or everyday life.
S h a p e T igh ts
24/7
SUPERIOR
SHAPE
Superior Shape:
Cut and Bonded for ultra-intense shaping
medi compression and an innovative bi-elastic material create
a more intense shaping effect. Cut & Bonded delivers proven
performance with ultra-flat fused seams – invisible, even under
tight-fitting clothing.
Shape LE G G I N G S
Shape Pants Shorty
Shape Str appy T op
Shape Tank T op
Cut & Bonded
Cut & Bonded
Translucent
Opaque
S h a p e Pa nts S e c r e t
Easy Co mp r e ssi o n
E asy F e e l ing
The ITEM m 6 easy line is a surprisingly light legwear collection with
an extra gentle effect and a comfortable, light fit. It comes in two
EASY COMPRESSION levels that are milder than the compression used in
the Intelligent Legwear products, but still offer beneficial effects.
Extra gentle compression
Light, fine garments featuring traditional Italian
craftsmanship and extra gentle compression for
nothing but beautiful, smooth legs!
Effective compression
Luxuriously soft finishes with a higher level
of compression to noticeably relieve legs.
Effective shaping for legs, tummy and rear.
Ultra-light FINISH
with hole pattern
A jo u r
S uper Ligh t
M att e
Light M atte
20
Ultra-thin finish with
shaped heel
30
Sheer finish with
invisible, shaped heel
DEN LOOK
DEN LOOK
S U P E R SOF T +
S uper S o ft
50
Ultra-soft,
semi-opaque finish
D E N LO O K
SOFT+
S uper Sm o o t h
50
DEN LOOK
Pol k a D o tti e
50
DEN LOOK
Diamond D Ian a
50
DEN LOOK
Close-fitting and
smoothing,
semi-opaque finish
Soft, semi-opaque
finish with invisible
heel, perfect for
open-toed pumps
Y o u r p e r s o n a l h ig h - t e c h u p g r a d e
EAS Y L I N E f o r E asy Go ing
Man 2.0
Ai r
G e ntle man
Socks
Knee-High
Socks
Knee-High
Ultra soft thanks
to high-tech milk
protein fiber
Easyfresh fabric in
the sole keeps feet
cool and dry
I N TELLI G E N T LEGW EAR f o r Hig h PER F ORMER S
Sneaker
Base
ITEM m 6 products are made with the same
innovative high-performance fibers used in functional
sportswear. Thanks to the precisely defined compression
profile, the socks and shapewear products fit your
body like a glove.
Socks
Kne e -High
Riff
Piqué Stripe
Riff
Fine Ribbed
Wide Ribbed
Cotton
Limite d
E ditio nS
Colorwave
Holiday socks
inte llige nt s hap e w e ar f o r MA S C UL I N E d e finiti o n
S h a p e Ta n k S Hi rt
Shape T-SHi rt
Shape Boxe r Br ie f
Design me e ts f u nctio n
Dorothee Schumacher, probably the most successful German designer
in fashion today, and ITE M m 6 have a shared passion: Making women shine.
The result of this liaison is the exclusive Capsule Collection.
“ T o me, legwear is a
very p layful sty ling
accessory. It can
comp letely change y our
look – fr om r ock-star
with a quir ky touch, to
casually luxur ious to
seductively eleg ant.”
Dorothee Schumacher
I T E M - m 6 . c o m / d o r o t h ees c h u m a c h e r
0061232
11. 2 0 15
Proven
effectiveness
The German Sport University Cologne confirmed: Over 8 in
10 people who try ITE M m 6 highly recommend it and want to
continue wearing the product even after the trial is over.*
* Study conducted by the German Sport University Cologne (2013):
162 test subjects surveyed; 4-week test period.
Department of medi GmbH & Co. KG
Medicusstraße 1
95448 Bayreuth (Germany)
item-m6.com
[email protected]
T +49 (0) 921 912-750