2016 Exhibitor Marketing Kit

NEW DATES! JANUARY 13-14, 2016 / NIU CONVOCATION CENTER
2016 Exhibitor Marketing Kit
Get the most out of the show by taking advantage of our
marketing & sponshorship opportunities - some FREE to you!
TABLE OF CONTENTS
Digital Advertising
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FREE Marketing
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Sponsorships3
Exhibitor Listing Update Form
Advertising Order Form
FREE Marketing Order Form
www.IDEAgGroup.com/Illinois
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5
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DIGITAL ADVERTISING
Close to 9,000 people will visit the Northern Illinois Farm Show website and walk the halls of the NIU Convocation Center this January.
Use the power of the Internet to maximize your company’s exposure before and during the show. Take advantage of one of our many
digital advertising opportunities and make sure our attendees know where to find you at Northern.
DIGITAL ADVERTISING
FREE EXHIBITOR LISTING
New and improved, the IDEAg Northern Illinois Farm Show
website is the premier location for all your pre-show marketing!
Ensure that your company is “top of mind” as attendees consider
which of the more than 250 exhibitors they will visit.
Thousands of attendees use the online exhibitor
directory as a search tool before the show. Be sure to let
attendees know who you are and what you do by filling
out the Exhibitor Listing Update Form on page 4. Send
the form back by Wednesday, December 9 to ensure
your product categories show up in the printed Show
Program.
WEBSITE ADVERTISING
Advertisers will appear on all pages of the Northern
Illinois Farm Show website & will rotate with
other ads. Limit 5 in each position.
• Leaderboard Ad (728 x 90)
• Medium Rectangle Ad (300 x 250)
$400
$300
G
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I
IST
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RA AMP
G
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UP
OTHER DIGITAL ADVERTISING
WELCOME AD $2,500
Exclusive and prominent, the Welcome Ad is the
first thing visitors will see when coming to the
website. Perfect for an advertiser that wants the
greatest exposure possible.
WEBSITE WALLPAPER $3,500
Visitors aren’t likely to forget your company when
your logo is represented on the backdrop of the
IDEAg Northern Illinois Farm Show website at all
times. No matter where people navigate on the
site, you’ll always be visible with our exclusive
website wallpaper ad.
UPGRADE YOUR EXHIBITOR LISTING
IN THE NORTHERN ILLINOIS SHOW
PROGRAM!
Now you can stand out from the crowd by purchasing an
upgraded listing in the Northern Illinois Show Program,
produced by Illinois AgriNews. Add your company’s
contact information and description to your printed
listing and make sure you don’t blend in.
$200
www.IDEAgGroup.com/Illinois
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FREE MARKETING
CUSTOM PROMO PIECES
Let your customers know where to find you at the Northern Illinois Farm Show through our customized
Promotional Postcard and Buyer Invitation campaign!
Postcard (Size 8 1/2” x 5 1/2”)
Our Northern Illinois Promotional Postcards are the perfect way to let
customers know you’ll be exhibiting at the show.
Customized with your company name and booth number, Northern Illinois
postcards can be displayed in your shop, left with customers after visits or
direct mailed to your customer list.
Buyer Invitation (Size 8 1/2” x 3 1/2”)
The customized Northern Illinois Buyer Invitation allows you to let you
customers know where they can find you at the show. The invitation
includes your company name and booth number and at 8 1/2” x 3 1/2”,
they’re the perfect size to include in invoices and promotional mailings.
* Please note, there is a 100 piece minimum order for customized postcards and buyer
invitations.
To order custom marketing pieces, fill out the order form on page 5 and send back to the IDEAg marketing team.
ONLINE EXHIBITOR LISTING & PRODUCT CATEGORIES
Do customers know what your company has to offer? Update your online exhibitor listing to make sure they’re
able to find the solutions they need.
Online exhibitor listings include company name, booth number, contact information, company description &
product offerings.
Fill out the form on page 4 and send back to the IDEAg marketing team at [email protected]. Submit your
information by December 9 to be included in the Product Category listing in the printed show program!
www.IDEAgGroup.com/Illinois
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SPONSORSHIPS
Northern Illinois sponsorships are YOUR BEST MARKETING INVESTMENT!
Get your message out there! Having access to the right people at the right time, delivering the right information about your company
or organization’s products and services in business today is critical to success. Sponsorship opportunities can be tailored to your
specific needs, deliver excellent exposure, and provide a great return on your investment. There are a wide range of sponsorships
available and can be customized to meet your budget and needs. Below are just a few of the available sponsorships.
ENTRANCE BANNERS*
$1,000
Entrance banners are prime real estate advertising and an optimal way to
drive traffic to your booth while increasing brand recognition in your primary
market. They are the first thing attendees see upon arrival at the show
resulting in maximum visibility. Limit 2.
SHOW BAGS*
$1,000
By sponsoring the show bags, you are getting your company name and
message out to each attendee. Bags can include your company logo, booth
number and a promotional message. Add a show bag insert for even more
exposure.
ARENA BANNERS*
1 for $500 or 3 for $1,000
Hang banners around the NIU Convocation Center arena to promote your
company. Attendees will be sure to see your message as they walk through
the show. 15 spots available.
SHOW BAG INSERT*
$500
Make sure potential customers get your information with an insert in the
show bag. A small flyer or promotional item is a great way to catch attendees’
attention and drive traffic to your booth.
PRODUCT SPOTLIGHT SPONSOR
$350
Grab attendees’ attention through the Product Spotlight Sponsor. Your
company and product will be highlighted on our website and in our show
program which is distributed to all attendees coming into the show. Each
Product Spotlight Sponsor will receive a picture of their product and a 50word write-up. The Product Spotlight will be displayed in the show program,
in an attendee eblast as well as promoted on the show’s website.
NELSON SUITE ROOM RENTAL
$750 PER DAY
Would you like to host a private meeting for your customers or sales team?
Rent the Nelson Suite of the NIU Convocation Center and host your group in a
private setting during the Northern Illinois Farm Show.
REGISTER TO WIN*
$175
Promotional giveaways are an excellent way to promote your brand and
generate leads. Allow us to help your company reach your goals by promoting
your giveaway to our attendees. We’ll include your giveaway information on
the show website, and on signage. Entry forms for your giveaway will also be
provided.
FLOOR DECALS
$325 each
Lead potential buyers directly to your booth by placing floor decals
throughout the NIU Convocation Center. Decals can feature your logo, booth
number and/or marketing message. You provide the artwork, we’ll print and
place the decals for you.
HAND SANITIZER STATIONS
CALL FOR PRICING
With stations located throughout the convocation center noted with
your company name and booth number. Attendees and exhibitors alike
will appreciate the offering of cleanliness, while your company positions
themselves with a positive brand association.
PREFERRED VENDOR
CALL FOR PRICING
Do you have a product that can be used for the show? Get noticed by
becoming a Preferred Vendor. In return you will receive your company logo
featured in all show materials, a direct link to your website from the official
show website, and an online featured exhibitor listing.
PRODUCER FUNCTION
CALL FOR PRICING
Meet with VIP’s during this networking event (breakfast, lunch, dinner, etc).
Opportunity includes recognition on the show website and signs at the event.
Your company will also have the ability to distribute promotional materials
and give a brief presentation during this time.
High level sponsorships are available. Contact a member of our
sales team for information.
*Exhibitors are responsible for banners, show bags, bag inserts, and giveaway items, quantities vary by show.
www.IDEAgGroup.com/Illinois
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UPDATE YOUR EXHIBITOR LISTING!
DEADLINE: WEDNESDAY, DECEMBER 9
New this year, the Northern Illinois Farm Show has a comprehensive online show guide for attendees to use to search companies
and/or products exhibiting at the show. We also use this information for the printed show program that is handed out onsite. Take
full advantage of this service by updating your company information.
Simply fill out this form and send back to the IDEAg Marketing Team at [email protected] or via fax at 847-483-1379.
COMPANY NAME:
WEBSITE:
COMPANY NAME FOR PRINTED PROGRAM (if different from above):
COMPANY/PRODUCT DESCRIPTION (Limit 50 words):
PRODUCT CATEGORIES (check all that apply):
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Access Control
Accounting
Ag Consulting
Agrichemicals Application
Equipment
Alternative Energy
Animal Health
ATVs
Auctioneers & Auction
Services
Augers/Drilling Equipment
Automobiles/Automotive
Banking/Brokerage
Blades/Scrapers
Building Equipment &
Supplies
Buildings
Cattle Feeding Equipment
Cattle Handling Equipment
Chemical Application
Equipment
Clothing/Protective
Equipment
Communications
Compost/Compost
Equipment
Computer Software
Conservation Tillage
Equipment
Construction Equipment
Conveyors
Covers/Bags
Crop Protection
Custom Application
Equipment
Dairy Equipment
Digital Mapping
Diversified Agriculture
Drones/UAV'S
Education
Electrical
Engines/Motors/Pump
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Entry Doors
Farm Supplies
Feed/Grain/Mixer
Fencing
Fertilizer
Fertilizer Application
Equipment
Financial Services
Fluid Power-Hydraulics
Forage/Silage
Forklifts/Loaders
Fuels/Lubricants/Propane
Gardening/Equipment &
Supplies
Generators
Global Positioning Systems
(GPS)
Goat/Sheep Equipment
Governmental
Agencies/Trade
Associations/Regulatory
Grain Bins
Grain Dryers
Grain Handling Equipment
Harvesting Equipment
Hauling & Handling
Equipment
Hay Equipment
Heating & Furnaces
Hog/Swine Equipment
Home Construction
Home
Furnishings/Products
Horticulture
Hunting/Fishing
Equipment
Hydraulics
Industrial Equipment
Insurance
Irrigation Equipment
Landscaping/Horticulture
Lawn Equipment
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Lighting Equipment
Livestock Equipment
Livestock Husbandry
Livestock Identification
Livestock Waterers
Loaders
Manure Handling
Equipment
Marketing
Consultants/Consultation
Media
Metal Roofs
Miscellaneous
Mixer Feeders
Mobile Electronics
Mowers
Nursery
Organics
Parts
Pest Control
Pharmaceuticals
Planting Equipment
Post Hole Diggers
Poultry Equipment
Precision Agriculture
Products
Pressure Washers
Publications
Pumps & Compressors
Real Estate
Recreational Equipment
Renewable Energy
Repair & Maintenance
Rock Pickers
Row Crop Equipment
Safety Equipment
Saws/Sawmills
Scales
Security Systems/Monitors
Seed
Seed Tenders
Shredders
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Siding
Silo Repair
Skid Steer Loaders &
Attachments
Snow Removal
Sporting Goods
Sprayers
Sprayers & Accessories
Spreaders
Survivor Benefits
Tanks
Tarps
Technology
Tiling Contractors
Tiling Equipment
Tillage Equipment
Tires, Batteries,
Accessories
Tools
Toys
Tractors
Tractors (100 hp or more)
Tractors (99 hp or less)
Trailers
Trucks & Accessories
Utility Vehicles
Waste Handling
Water Management
Weights & Measures
Welding Equipment/Shop
Supplies
Wind/Solar Energy
Windows
Wood burning
Heaters/Wood Products
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www.IDEAgGroup.com/Illinois
www.IDEAgGroup.com/Illinois
ADVERTISING ORDER
Send order form to: [email protected] or fax to 847-483-1379
2016 DIGITAL ADVERTISING & UPGRADED LISTING ORDER FORM
IDEAg Northern Illinois Farm Show
DEADLINE TO ORDER: December 12, 2015
Company_________________________________________________
Please check the option your company is interested in
purchasing.
Address__________________________________________________
Digital Advertising Rates
City/State/Zip_____________________________________________
Contact Name____________________________________________
PLACEMENTDIMENSIONSRATE
Leaderboard Ad 728 x 90 pixels
$ 400
Medium Rectangle Ad 300 x 250 pixels $ 300
Welcome Ad$2,500
Website Wallpaper$3,500
Contact Email_____________________________________________
Exhibitor Listing Upgrade
Signature__________________________ Date__________________
Payment must be made IN FULL at time of order. There are no refunds for
advertising.
Telephone________________________________________________
Payment Method: _______ VISA _______ Master
_______ AMEX _______ Check _______ Bill me
$ 200
*Please note, IDEAg is not responsible for creating or re-working advertisers’
artwork. If you need assistance creating artwork for your ad, that service is
available for a fee.
Company: ______________________________________________ Contact: ________________________________________________
CC#: ___________________________________________________ Exp Date: ____________________CVV:_______________________
Name on Card: __________________________________________
Billing Address: __________________________________________ City: __________________________ State: ______ Zip:_________
Phone: ______________________ Ext. _______________________
Email: ___________________________________________________
Authorized Signature: _____________________________________________________________________________________________
Mail Checks to: Or, fax your CC payments to 847-483-1379.
IDEAg Group - NIFS
3080 Eagandale Place
Eagan, MN 55121
(Make checks payable to IDEAg Group, LLC)
If you have any questions, contact our sales team today!
Scott Odin
Sales Manager
651-768-2193
[email protected]
Brian Ruhl
Sales Manager
651-768-2194
[email protected]
Katelyn Hanson
Sponsorship Sales Manager
651-768-2200
[email protected]
5
www.IDEAgGroup.com/Illinois
FREE Custom Promo Pieces
Send order form to: [email protected] or fax to 847-483-1379
Custom pieces will be printed and mailed in bulk beginning the week of NOVEMBER 23.
Final orders will be sent the week of JANUARY 4.
POSTCARDS & BUYER INVITATIONS
□ Postcards (size 8 1/2” x 5 1/2”) Quantity: __________
□ Buyer Invitations (size 8 1/2” x 3 1/2”) Quantity: __________
* PLEASE NOTE, THERE IS A 100 PIECE MINIMUM ORDER FOR CUSTOMIZED POSTCARDS & BUYER INVITATIONS
Company (as you want it to appear on promo pieces):
________________________________________________________________________________________
Contact Name:__________________________________________________________________________
Shipping Address: (PO Boxes NOT accepted)_______________________________________________
City: ______________________________________________State:___________ Zip: ________________
Phone: _______________________________Email: ____________________________________________
To complete your order, please send this form to the IDEAg Marketing Team via email at
[email protected] or via fax to 847-483-1379.
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About IDEAg Group, LLC
IDEAg Group, LLC. delivers an optimal experience to attendees, exhibitors and industry thought leaders in the
agricultural market. Through its established farm show events and Feed & Grain magazine, the IDEAg Group is
dedicated to bringing interactive, content-rich, high-value events to the marketplace, connecting top-level producers to
the providers across the country. The IDEAg Group offers interactive events, publications and media products that are
produced “For Agriculture. By Agriculture.”
IDEAG GROUP, LLC. SALES TEAM
Scott Odin
Brian Ruhl
Katelyn Hanson
Sales ManagerSales ManagerSponsorship Sales Manager
651-768-2193
651-768-2194
651-768-2200
[email protected]
[email protected]
[email protected]
IDEAg @ AFBF ANNUAL CONVENTION
January 9-11, 2016
Orange County Convention Center, Orlando, FL
MINNESOTA FARMFEST
August 2-4, 2016
Gilfillan Estate, Redwood Falls, MN
DAKOTAFEST
August 16-18, 2016
Schlaffman Farm, Mitchell, SD
NORTHERN ILLINOIS FARM SHOW
January 11-12, 2017
NIU Convocation Center, DeKalb, IL