Jake Steinman

UPDATES
NEW
NAJ INITIATIVES
RECEPTIVE OPERATOR
TRENDS
TOUCHPOINTS
UPCOMING NAJ PRODUCTIONS
ACTIVE AMERICA CHIINA SUMMIT
March 13-15, 2014
Richmond/Vancouver, Canada
NAJ’S RTO SUMMIT EAST (MICE LITE)
May 14-15, 2014
New York City
NAJ’S RTO SUMMIT-ORLANDO (MICE LITE)
November 18-19,2014
ORLANDO, FLORIDA
E-TOURISM SUMMIT
Ocotber 8-10, 2014
San Francisco, CA

ROOM NIGHT GROWTH 2006-2011
S

2014
E MAIL NOTIFICATIONS GENERATED –JULY-DECEMBER 2013
ITINERARY DOWNLOADS
621
RECEPTIVE OPERATOR PROFILES
346
ROYALTY-FREE PHOTOS
843
VAP ATTRACTION PROFILE
195
PORTAL FEATURES
621
TOTAL
2718
SHOW PARTICIPATIONS
 IN-OFFICE TRAINING
 FACEBOOK CAMPAIGN
 LINKED IN CAMPAIGN
 EMAIL CAMPAIGN
 UK TRAVEL AGENT TRAINING

TOP TRENDS FOR RTO’S
Pre-Paid Room Blocks
 Diversification & Balance
 Inventory Challenges in Strong Economy
 Brazil and China Exploded ‘12/’13

WHAT FACTORS REALLY OF INFLUENCE TRAVEL
TO THE US
USE SEARCH ENGINES FOR TRAVEL
PLANNING
MOST LIKELY
Australia
68%
UK
67%
USA
65%
Canada & Brazil
64%
China
63%
LEAST LIKELY TO USE..
Germany
13%
Japan
55%
RESEARCH/PLAN TRAVEL ONLINE
MOST LIKELY
GERMANY
74%
AUSTRALIA
67%
UK
66%
BRAZIL
64%
CHINA
63%
USA
62%
LEAST LIKELY
JAPAN
45%
S. KOREA
49%
INFLUENCED BY FAMILY AND
FRIENDS
MOST LIKELY
CHINA
58%
S. KOREA
55%
USA
53%
AUSTRALIA
50%
LEAST LIKELY
GERMANY
38%
JAPAN
40%
UK
42%
I
Y
/
F
R
I
N
D
S
W
H
O
V
S
USE USER
ONLINE TRAVEL AGENCY /USER REVIEWS…
GENERATED REVIEWS
MOST LIKELY
CHINA
62%
AUSTRALIA
61%
BRAZIL & CANADA
58%
UK
57%
LEAST LIKELY
JAPAN
32%
GERMANY
41%
USA
46%
BY
A
SOCIAL
NETWORKING
SITE…
INFLUENCED SOCIAL NETWORKING
SITES
MOST LIKELY
CHINA
55%
S.KOREA
36%
MEXICO
28%
JAPAN
22%
LEAST LIKELY
UK
8%
GERMANY
9%
AUSTRALIA
11%
USE A TRAVEL AGENCY
MOST LIKELY
BRAZIL
42%
JAPAN
39%
AUSTRALIA
33%
CANADA
32%
GERMANY
31%
LEAST LIKELY
USA
13%
UK & CANADA
20%
USE A VISITOR’S GUIDE
MOST LIKELY
CHINA
42%
GERMANY
41%
JAPAN
39%
USA
35%
UK
34%
USA
62%
LEAST LIKELY
MEXICO
22%
S. KOREA
25%
INFLUENCE BY A TRAVEL GUIDE
BOOK
MOST LIKELY
JAPAN
60%
FRANCE
57%
CHINA
55%
S.KOREA
47%
UK
45%
LEAST LIKELY
MEXICO
25%
CANADA
34%
USA
35%
INFLUENCED BY MAGAZINE OR
NEWSPAPER FEATURE
MOST LIKELY…
CHINA
51%
BRAZIL
49%
AUSTRALIA
40%
UK
37%
CHINA
63%
LEAST LIKELY…
GERMANY
24%
MEXICO
31%
USA
35%
INFLUENCED BY TV
PROGRAM OR NEWS STORY
MOST LIKELY…
CHINA
58%
BRAZIL
48%
S. KOREA
40%
JAPAN
39%
FRANCE
38%
LEAST LIKELY…
MEXICO
27%
USA
28%
BLOG/DISCUSSION
OR CHAT ROOM
MOST LIKELY
CHINA
47%
KOREA
35%
GERMANY
31%
LEAST LIKELY
UK
5%
MEXICO
10%
USA, CANADA,AUSTRALIA
12%
INFLUENCED BY TRAVEL
CONVENTION OR TRADE SHOW
MOST LIKELY…
CHINA
35%
JAPAN
26%
BRAZIL
14%
LEAST LIKELY…
UK
4%
USA
6%
CANADA
7%
RTO ROOM NIGHT
2006-2012
2006
2012
% Change
TOTAL
5.5m
10.6m
92.7%
FIT
4.9 m
9.1 m
85.7%
GROUP
670,000 1.53 m
128.3%
BREAKDOWN
OF
BREAKDOWN
OF GROUPS
GROUPS
ROOM
NIGHTS
(000)
% OF GROUP
TOTAL
ESCORTED
612,000
40.4%
AD HOC
GROUPS
674,000
44.1%
M.I.C.E.
229,000
15.5%
WHAT KEEPS YOU UP AT NIGHT
2008: Booking outside the industry
 2009: Hotels Use OTA’s For Distressed Rooms
 2010: Unfavorable Exchange Rates
 2011: Visa interview bottlenecks
 2012: European Debt Crisis
 2013: Allotments,Blackouts, Point of Entry

ALLIEDTPRO
ALLIED TPRO
 Integration with GTA—
 FIT has moved over to GTA
 ATP concentrating on groups, Mice and DMC,
Back to their roots

ATI
Focus on China—Developing Fly-Drive programs
 20% increase in overall bookings in ‘13
 AAA Domestic now 20% of their business

HOTEL BEDS
Purchased JBS –Chinese Receptive
 Lost Staff To Tourico
 Split into three divisions

 FIT
HOTEL CONTRACTION
 GROUPS (CANCUN)
 ACTIVITIES AND EXPERIENCES
TOURICO
“Attacked” by searches: over 70 million per day,
trying to increase conversion
 First receptive to reach $1bn in sales
 Powering 2500 wholesale clients who in turn
power over 65,000 travel agencies around the
world
 Selling over 4 million room nights in ‘13

NEW WORLD TRAVEL
Re-Balancing —now 30% outside Germany
 Lizard their INCENTIVE HOUSE

MEETING POINT INTERNATIONAL
Diversifying source countries beyond Germany
 Success in Latin America-Brazil
 Re-Balancing target: 50-50 split-between
Germany and other markets


JTB INTERNATIONAL
Chinese Diversification
 Restructure Chinese Division
 Focusing on Incentives
 San Diego, Denver, Boston,
 Sedona –Health Tourism

GALAXY TOURS
“Standard” Tours Down 30% since 10/13
 Budget Tours-Losing $
 Retail Store Driving Profits
 Expanding in MICE

DTE
High End Training Tour
 Major Universities-Harvard, Yale, West Point
 Bill Gates, Warren Buffet
 Hotel booking Engine

JBS
Hotel Booking Engine
 Purchased By Hotelbeds
 Expanding into new areas
