lite eyewear

Transcription

lite eyewear
Journal EDITION 02|2012 PRICE 5 euro
Lite
The freedom of feeling
light-hearted
Style
The pleasure of shaping your
own life
Eyewear
The desire of expressing your
very nature
© Silhouette
44
backstage
The secret behind
the minimalistic
design and maximum wearing
comfort lies in the
polymer composite
SPX . Unsurpassed lightness –
pure pleasure for
the eyes.
04
spx art Mod. 7684
Content
48
41
bernhard angerer, JONES IAN / Gamma / picturedesk.com, Mark Williams / Sara Hirakawa, andreas hofer
14
14 people
The Spanish designer, Juli Capella, talks about his view
of life and explains how a Silhouette frame makes his life
so much easier.
28 collection
Silhouette, with their multifaceted collections, is giving
lightness a new meaning and affords us a glimpse of
the weightless designs of the future.
41 wellseeing
Enjoy perfect, light-weight protection from the sun.
People with eyewear can now also enjoy Silhouette’s
prescription sun protection solutions.
48 world
Royalty, film stars, directors – famous personalities from
all over the world find sharper vision with ease.
28
Publisher
Silhouette International
Schmied AG,
Ellbognerstraße 24,
4021 Linz, Austria
Design
d.signwerk
4030 Linz, Austria
themata | kommunikation
2500 Baden, Austria
Realization
d.signwerk
4030 Linz, Austria
Media Owner
Ferrytells Verlagsund BeratungsgesmbH
1010 Wien, Austria
05
Online Content
Silhouette imirror
Discover just how simple choosing eyewear can be. The Silhouette
iMirror shows you the way to your very own eyewear – literally.
Download the iMirror app: www.silhouette.com/iphoneapp
www.Silhouette.com/
Newsroom
Pure lifestyle
Feel lite, show style encapsulates Silhouette’s
philosophy for a pure lifestyle. Let this video inspire you
to add your own personalised lightness to your life.
www.silhouette.com/imagevideo
Stars
qr- Code
Scanning QR (quick response) codes with your web-enabled
smartphone allows you to go straight to the Silhouette website to see
further information. Simply download the appropriate QR code
reader app for your smartphone, scan the codes and prepare to be
amazed (e.g. for iPhone: i-nigma QR code / Android: QR Droid)!
06
Find us on Facebook | Twitter
silhouette, Mark Williams / Sara Hirakawa, andreas hofer, Getty Images / Yuji Sakai
True stars from the world of design, TV, music and sport
are revealed in the following pages, you can also see video
interviews online at www.silhouette.com/newsroom.
true life
Seeing and
recognising
the things that
count
The simple beauty
of reality
Seeing yourself in a new light every day and still knowing
who you are? It’s simply a matter of self -confidence and releasing
the desire to live life to the full.
SHE WEARS A Titan Impressions Model 4265, HE WEARS A Titan Impressions Model 7773
PHOTO: serge guerand
08
true life
Celebrating the changes that everyday
life throws at you is nothing new for ordinary
people. No two days are the same. Life
is constantly throwing new situations at us,
whether these are focussed business
meetings or time out to relax. With this in
mind, we can pick the appropriate style from
our eyewear collection just as we choose a
change of clothes. Whichever eyewear we are
looking for, the diversity of rimless styles is
nothing short of infinite. The timeless design
of these classic styles forms the basis to
harmoniously bring out the uniqueness of
every personality.
The characteristic starting point is the
timeless design of the classic models. Simple
and reduced to the bare essentials,
this eyewear is the epitome of
pure harmony. For a subtle
and natural look that strikes
a good balance between
formal and casual, look no
further than this classic
design. This basic everyday
eyewear, combining
first-class materials
with discreet colours,
exudes a debonair
serenity and a
reassuring feeling of inner
calm. ✦
Titan Impressions
Model 4265
09
daniel lindh, bernhard angerer
Those who look after the
10
simple
things find the
true life
Dynamic design
meets precision
craftsmanship in the
Titan Sculpture –
robust titanium and
the SPX polymer
composite together
with a screw-free
hinge solution. Ideal
for wearers with
a passion for
technology and
design.
Model 5206
essential
looks after itself.
11
bernhard angerer
Timeless
12
stability that outlives fashions and trends.
true life
Weighing in at a
mere 1.8 grams, the
high-tech titanium
design icon,
Titan Minimal Art,
is the lightest eyewear
in the world and
focuses on the
essential by doing
away with rims,
hinges and screws.
Model 7613
an
icon
of perfect design.
13
Infinite
design power
14
People
Architect, town planner, industrial designer, graphic designer, author,
publisher and curator – Juli Capella wears many hats. But above all
else, he is an unstoppable designer with an acute appreciation of the essence
of things.
Juli Capellas office in the heart of Barcelona is a gateway to the world of international design.
This is where buildings are planned, town squares and quarters are developed, exhibitions are
organised, magazines and posters designed. This is not simply a place where books about artistic
developments, Spanish architecture and the history of design are written. This is a place where Juli
Capella‘s copious works are actually writing design history. It‘s hard to believe that this curious
mind ever rests. On the contrary, he protests, for he sometimes comes upon his best ideas in his sleep.
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andreas hofer, Mark Williams / Sara Hirakawa
matter of beauty or prestige. I’m drawn
towards serving people’s needs.
Silhouette: Let’s talk about your Silhouette.
Why do you wear a Titan Minimal Art?
Juli Capella: I’m not really interested
in my appearance. I want to feel good about
myself and have been looking for good
eyewear for a long time. For me, “good”
means functional above all else, but I also
love symbolic design. Those were my preconceptions, and about twelve years ago I found
what I was looking for in my first Silhouette
– despite the fact that I don’t actually like
minimalism. I’m a big fan of maximalism. I
can’t imagine a better epitome of maximalism than the minimalistic Silhouette. As
I‘m not interested in brands. They repulse me
too much. I have a Silhouette because it helps me Philippe Starck once said: “Nobody needs a
tap. You need water, and the tap is just the
see and lets me forget that I need eyewear.
means to the end.” I don’t need eyewear as
such either, but I want to see better. And
there’s nothing greater than my Titan
Minimal Art to help me see better.
Silhouette: Are you as carefree about life as you are
Silhouette: Do you ever think about the boundaries
about work?
between disciplines?
Juli Capella: Now there’s a poetic question! Sharing
Juli Capella: My father once said: “Do just one job,
ideas and experiences with others is what give life its
but be the best.” I do the opposite. I love combining
charm. I’m a people person – regardless of whether I’m
graphic art, fashion, architecture and writing, because I
with customers or friends. Going past one of my buildings
see it as one whole. One has a responsibility to solve
does make me happy, but I also know how to appreciate
problems. There’s no such thing as a big project or a small
good moments and enjoy these just as much.
one. It’s either interesting or uninteresting. I try and
Silhouette: One of your twelve books details the
question some of the boundaries to allow me to override
history of design. What’s that all about?
them in order to achieve things.
Juli Capella: “That’s how Things are Born” describes
Silhouette: What do you like about creating?
the essence of everyday objects, such as eyewear, for
Juli Capella: Neither form nor design. I’m interested
example. I trace back to the scribes of the Middle Ages.
in concepts, looking for strong ideas to which I can give
Only those who read and write
shape.
need eyewear – necessity is the
Silhouette: Do you hit on the “winner” within
mother of invention. The book
seconds?
goes from one milestone to the
Juli Capella: I have every faith in my inspiration – I’m
next, from the one-piece monocle
always on the qui vive. I also get good ideas when I’m
to eyewear as we know it today,
asleep or in the shower. The first draft rarely sees the
from the invention of sunglasses
morning light, but it sometimes sparks the process. The
to the creation of the Silhouette.
work follows, needing energy, many good people and
Silhouette: Silhouette is
enough time for a flash of inspiration to occur.
reduced to the absolute maximum.
Silhouette: How do you find the right material?
What does that mean?
Juli Capella: I have a curious mind and innovative
Juli Capella: To satisfy peomaterials open up unimaginable opportunities, instantly
ple’s expectations, it needs to be
letting me see an object in a different light. A chair
more than just a nice shape.
– made of wood for centuries – can have a different
Silhouette comes up trumps with
impact in plastic: a revolution for the material world. I
juli capella wears a
the design. Silhouette have revolu- Titan dynamics Model 7717
love new materials. My office is a real hive of materials.
tionised eyewear with SPX and
Silhouette: How important is design for you as a
high-tech titanium, bringing lightness into a new
person?
dimension. Sometimes, the possible is pushed to its
Juli Capella: When I was young, I sought out a lot of
absolute limits.
definitions to help me understand design. Nowadays, I see
it as something simple: it is “thinking before doing”, a very That’s what I find
interesting – not
human process. I believe that design should improve
www.
the shape, but the
everyday life. It’s always a great pleasure when people like
Silhouette.com/
blog
actual concept. ✦
my products and enjoy using them, but for me, it’s not a
urban chic
the
ART
of simply
being
The colourful
variety of life
Whenever life needs more colour and you want to flaunt your own individual
style, eyewear comes into play as a confident style statement.
HE WEARS A titan impressions fullrim Model 2876
PHOTO: serge guerand
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urban chic
Throbbing metropolises like London,
New York and Tokyo never cease to fascinate
people with their dazzling prospects and
their colourful hustle and bustle. The amazing
array of shapes and magnificent colours are
part and parcel of a chic, urban lifestyle.
When expressing your individual personality
and your love of fashion and trends, one
rule holds true: if you like it, wear it. Exclusive
accessories form a fashion statement
affording you endless ways to set the tone.
They portray an awareness of style – a symbol
of someone’s desires.
Yet delving into different lifestyle
worlds is not restricted to clothes and shoes
alone. Eyewear provides a wonderful
opportunity to make your personality
shine through in endless different
ways. Subtle but incredibly
effective, eyewear uses
shape and colour to
underline the different
facets of your personality. With a multitude
of magnificent hues,
first-class materials
and the emphasis
on individuality
and extravagance,
eyewear reflects
your very own
Titan Impressions
joie de vivre. ✦
fullrim Model 2876
19
Evolution
is born through resolutely
looking ahead and the
simple act
of keeping all possibilities open.
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christian stoll, bernhard angerer
urban chic
The wonderfully
soft feel of the SPX
Connection comes
from the innovative
SPX polymer
composite. And the look
wins trend-setters
over too, with metallic
touches on the temples
and an attractive
range of colours.
21
SEEING MUSIC
22
People
Creativity flows through Linda Sundblad‘s veins. She sings and writes her
own songs, sending rowdy rock songs and mellow tunes around the world.
And she also has clear ideas about what she wants from her Silhouette.
Once the young girl in the old man’s rock band, “Lambretta”, the Swede decided to fulfil her
dreams of a solo career after recording three albums with the band. Her first solo album (Oh My
God!, 2006) soon brought her huge success in Europe and America as well as a Grammy nomination.
She is living a dream, enjoying the freedom of starting afresh every day and the creative potential
of putting her thoughts down in song. And when she embarks on a tuneful quest for the meaning of
life, Linda Sundblad affords us a glimpse inside her own personality. All we need to do is sit back
and listen, and let her subtle tones inspire us.
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andreas hofer, Mark Williams / Sara Hirakawa
Silhouette: You left school early. Is that
because of music?
Linda Sundblad: I joined „Lambretta“
when I was 15, which is when I realised that
this was what I wanted. I consider it a heavensent gift to be able to use an instrument as a
way of expressing my inner thoughts. But it
just happened that way. I didn‘t plan it. I left
school officially at the age of 17.
Silhouette: Did you have to win people
round to this idea?
Linda Sundblad: My father is a guitarist
so he can see his lifetime dream in me. My
mother knew that it was a big opportunity and
trusted me because there has always been a
strong bond between the two of us.
Some dreams are born when they are before
Silhouette: How does a young girl feel
our very eyes, just like my very own „Diamond
when she reaches No. 1 in several different
Glasses“. Being able to express myself through
countries?
my music is just one of those dreams.
Linda Sundblad: Everything happened
so fast, but it turned out to be the best
university of life. I had a good relationship
with the „old guys“. It was fun and life was exciting.
Silhouette: 2006 brought you success as a solo artist.
Silhouette: You left the band in 2005 to begin
What happened then?
your solo career. Do you enjoy going your own way
Linda Sundblad: It was great, but I was suffering from
or are you looking to join forces?
a broken heart. My second solo album was not as successful,
Linda Sundblad: Up until recently, I had the feeling
but I got plenty of publicity. My broken heart was a big
that I needed someone beside me. Now, however, I want
talking point. Reading about it was a kind of therapy. I
to do my own thing. When I write, I need immediate
became conscious of my abilities and got that itch to start
feedback. I currently work on almost everything with my
making music again.
drummer, Elias. Life and the unexpected inspire me.
Silhouette: With which artist would you really like
Sometimes you feel as though all your paintings are
to work?
done. And then, the very next day, everything‘s changed.
Linda Sundblad: Morissey. Most definitely. I sing „There
That‘s what I sing about.
is a light, that never goes out“ as a cover version.
Silhouette: How is a song born?
Silhouette: How will Linda Sundblad be taking us by
Linda Sundblad: I hear
surprise next?
chords and a melody
Linda Sundblad: I am releasing an EP with Swedish
comes into my head.
songs in autumn and will be working with an English DJ.
The song „How can
That‘s all I know at the moment, apart from the fact that
I miss something, that
I‘m in the music business to stay.
I never had“ revolves
Silhouette: How did you come up with your Silhouette?
around this very line.
Linda Sundblad: I wanted something very individual
It symbolises our
and contacted Silhouette before going to an eye-care
life and times, as we
professional with my design. The lens shape comes across
concentrate on what
as very artistic without being over the top. I like the combi­
we haven‘t got. It then
nation of simplicity and subtlety, and I was often photogoes on to say „in a new
graphed in them at the Fashion Week. This eyewear is a real
painting of another
talking point – everyone thinks it‘s cool! And I love my
life, I wait for you“ – a
Titan Minimal Art, too. I call them my „diamond glasses“.
dedication to someone
Silhouette: Do you consider eyewear as a fashion
LINDA SUNDBLAD WEARS TITAN MINIMAL ART
WITH AN INDIVIDUALLY DESIGNED LENS SHAPE
who I loved and missed.
statement, or is it just strictly functional for you?
Illusions evolve into a
Linda Sundblad: Of course I want to be able to see
melody. Then I need to go straight to the studio because I
better, but it‘s great that I can do so with such a sophistihave to let the song out.
cated accessory. I also wear my Silhouette for concerts.
Silhouette: So the music comes to you?
It‘s a real part of me. Sometimes I wear it instead of
Linda Sundblad: I am not a spiritual person, but
make-up. Perhaps
I can feel when the music‘s flowing. I don‘t have time to
I should be working
www.
think, I just act. Some music is mundane, but most of
as a Silhouette
Silhouette.com/
blog
it is good, I hope.
designer? ✦
exquisitE moments
Masterpieces
for your
personality
Exquisite moments
Owning something exceptional is a privilege. Extraordinary
things are expressed through elaborate details, select materials and an
appreciation for first-class craftsmanship.
SHe wears a Starways Model 4233, He wears a Powerlight Model 5210
PHOTO: serge guerand
26
exquisitE moments
Sometimes the best is all you need. When
you make time for yourself, do something
special with a loved one or enjoy the best
things life offers. When you can allow time to
stand still for a while, whilst travelling or
appreciating fine art, for example. A hectic
lifestyle and everyday humdrum knocks pale
next to the magical sparkle of individuality.
Creating something special relies on masterful
details, which are expressed through the
blend of select materials and virtuosic craftsmanship.
Deciding on one of the elegant Silhouette
styles is deciding on an exquisite lifestyle. As
precious as a piece of jewellery, every style
is the epitome of sophistication. The
fine craftsmanship, comprising
more than 260 individual stages,
is a delight for the fingers,
as well as for the eyes. And
even if the true splendour
of life cannot be summed
up in material terms,
holding such a limited
edition masterpiece in
our hands fills us
with an exultant joy
that no words
could ever
describe. ✦
starways
Model 4231
27
Focusing
on
something
special
creates
that
bernhard angerer
unique moment
28
exquisitE moments
the Powerlight
is jewellery for the
face, featuring a
luxury crystal set in
the feather-light
high-tech titanium
temples. This premium
quality masterpiece
is crafted up to
80 % by hand.
RIMLESS Model 5210
Nylor Model 5252
29
Passionate
about sincerity
30
People
Journalist and presenter, Sandra Barneda Valls, is writing television
history as a young, attractive Spanish lady with a sincere interest in genuine
people and true stories.
The combination of Sandra Barneda’s professionalism and naturalness never ceases to delight
audiences. Whether she is appearing on screen or in a photo shoot, this Spaniard certainly has
an unbelievable aura about her. Perhaps not surprising for a journalism graduate and actress with
fifteen years of television experience. But that’s not all. It is a real pleasure to meet a star who is so
open with others. Not just asking questions, but also listening intently to the answers. Her image
doesn’t matter too much to her. What really matters is what people are getting up to in the world.
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andreas hofer, Mark Williams / Sara Hirakawa
Silhouette: You are all over Spanish
television. How did that happen?
Sandra Barneda: I never imagined that I
would be a television celebrity. I studied
journalism because I’m a people person. I soon
realised that a few theatrical classes wouldn’t
do me any harm. Then I wanted to produce my
own things and began working as a producer.
Silhouette: Straight away on television?
Sandra Barneda: First on radio. I like
listening to a simple voice and leaving the rest
up to my imagination. A teacher sent me to a
TV audition. They ended up choosing me,
even though I was shy and unsure of myself.
Silhouette: What was it like standing in
front of a camera for the first time?
Simple things are always the most delicate.
Sandra Barneda: I go about everything
My Silhouette eyewear is a symbol or pure and
with confidence and passion. Television was
simple elegance.
not a lifelong dream – more like jumping into
cold water. I was very excited, seeing it as an
adventure when I started out. I knew straight
away that I could make it. The challenge was
worth it. It gave me more confidence. Those were my first
as ordinary people. I was hooked on this great concept right
steps on my career ladder.
from the start. Every day is a challenge. Anything could
Silhouette: You seem to be at home on television. Were
happen and I need to be able to adapt to a wide range of
you in your element in front of the camera right from day
topics and people at the drop of a hat.
one?
Silhouette: How do you help guests who are very
Sandra Barneda: No, that happened about fifteen years
nervous?
later. In the meantime I was busy experimenting a lot with
Sandra Barneda: I’m always the one who’s nervous, but
who I was. It’s still strange to see myself on the screen, but I
it helps to concentrate fully on what others are saying.
do feel at ease in front of the camera.
Focussing on the person talking to me makes my own fears
Silhouette: How much of you is the real you, and how
automatically vanish. Exchanging points of view with others
much your character?
inspires me. It seems to help the person I am talking to as
Sandra Barneda: Everything is on show on television
well.
and everyone sees it.
Silhouette: Many people are interested in your image
The important thing is
and fashion magazines talk about what you wear. What is
to be genuine. That’s
your style and how important a role does fashion play in
hard because you try
your life?
and protect yourself, or
Sandra Barneda: I find that personality is essential.
subconsciously try to be
Fashion just follows. If you are not at one with yourself, even
someone you admire.
the greatest outfit will fall flat. I believe that beauty and
But that’s being insinharmony come from the inside, contrary to dictated fashion
cere, and the audience
to which one falls victim. I love design, but I don’t buy it.
wants to see genuine
I’ve got a tattoo and I like modernity, but nothing too cool.
people. You only really
I’m not very fashion-conscious, just simple. I like comfy
succeed and start having clothing, exclusive materials. And I love discovering
fun when you have
novelties: nice spots, pubs, new things.
self-assurance and don’t
Silhouette: What do you particularly like about your
need to put up a façade
Silhouette Modern Shades?
sandra barneda valls wears a
any more. Personal and
Sandra Barneda: Silhouette brings many things
modern shades Model 5247
professional worlds are
together in a unique way. It is unbelievably comfortable;
intertwined with one another, which is why I need a good
you even forget you’re wearing it. And as for image...
balance between both.
it is wonderfully aerodynamic and with so few features,
Silhouette: In your live show “El Gran Debate” you
strikes an unparalleled harmony between beauty,
entertain audiences for hours at a time. What do you talk
elegance and clarity. This particular line here is
about and how do you decide on this?
delightful. So too
Sandra Barneda: We talk about everything, depending
does the lightness
www.
on what’s going on at the time: politics, social developments,
of the Titan
Silhouette.com/
blog
personal topics. We always have guests – celebrities as well
Minimal Art. ✦
dynamic aspects
AS flexible
as life itself
Giving reality
a free reign
Finding your own tempo requires solid foundations,
absolute freedom of movement and technical standards that
surpass all others.
she wears a Titan Elements Model 4234
PHOTO: serge guerand
34
dynamic aspects
There are many reasons to enjoy being
active. Offsetting the multitude of challenges
posed by everyday life and work, being
active clears the mind and makes way for
new ideas and concepts. Keeping active also
makes for a self-determined attitude
­t owards life. Nowadays, far from being seen
as a tiresome duty, keeping active is a sign
of a healthy lifestyle. It is a known fact that
those who keep their body and soul in
shape reap more of life‘s potential. Not to
mention pushing out our own limits until
we finally surpass them.
With a clearly defined goal in front of
us and the right tools for the job, reaching
for our goals and achieving them
becomes simple. Technical excellence,
feather-light high-tech materials
and the perfect fit make
Silhouette‘s active designs
essential accessories
for all types of sport and
a casual, easy-going
lifestyle. Their strong
shades, dynamic
shape and exceptional
wearing comfort
also ensure that
you still feel good
and have fun
when life is on
Titan elements
the move. ✦
Model 7756
35
36
bernhard angerer, daniel schweizer
dynamic aspects
Titan Rays lend
themselves perfectly
to an active lifestyle
with their dynamic and
flexible temple design.
The skin-friendly
soft-touch surface
provides ultimate
comfort whilst adding
expressive colour.
Models 4310, 5253
Vitality
innovation
And
are the quintessence of an easy-going lifestyle.
37
Sporting vision
38
People
Antonio Rossi is one of the most successful canoeists in Italy’s
sporting history. Today, his commitment to sport extends well beyond Italy’s
borders.
Three Olympic gold medals, one silver and one bronze – the results of an unparalleled career in
elite sport. Antonio Rossi first ventured onto the water in a kayak at the tender age of twelve. It
was love at first sight! The same was true when he met his wife, Lucia Micheli – also a professional
canoeist – a year later. Both of them share an innate passion for sport, which they have passed on
to their two children.
39
40
andreas hofer, Mark Williams / Sara Hirakawa
Silhouette: As a canoeist, you have
won all there is to win. You have provided
top performances for over twenty years.
You have also taken part five times in the
Olympic Games. How do you keep busy after
an active career, so that life doesn’t lose its
excitement?
Antonio Rossi: One can always find new
challenges. I grew up with sport, which
is why I have learnt to carry on setting new
goals. After I gave up professional sport,
I tried to fill my life with other things.
I wanted to keep in sport though. That’s
why I became a sports councillor in Lecco.
I was voted onto the executive committee
of Italian canoeists before ending up
Since I’ve had a Silhouette, eyewear
president of the European Athletics
doesn’t annoy me any more.
Committee. This is an exciting job because
I get the chance to be involved in sport on
a wider scale, which is great because I want
to carry on in world of sports – maybe as a
sports manager. Needless to say, our two
children also make sure life never gets
boring!
Silhouette: Your wife, Lucia Micheli-Rossi, was also
with their peers, and it also teaches shy children
a top kayak sportswoman. You are also a sporty family.
how to blossom. There are so many things that children
Do your children also have sporting ambitions
can learn through sport.
and would you encourage them to pursue a career in
Silhouette: As a sportsman, you probably travelled
sport?
and still travel a lot. Does this make you appreciate
Antonio Rossi: I try to share my passion for sports
your origins and roots more when you travel so
with my two children, Riccardo and Angelica. We often
much?
do sporting activities together after school and also go
Antonio Rossi: Yes, I’d say so. It was always a
skiing a lot in winter. When we’re by the sea, we go
great honour to represent Italy at the Olympic Games
canoeing or do other
and to be selected as the first athlete from the Financial
sporting activities. I
Police to carry the flag in for the Olympic games.
suppose that’s what
But travelling abroad also makes me miss home
being a professional
very much. Especially when I’m away for several
sportsman’s all about.
weeks.
You can generally tell
Silhouette: If you could start afresh, what
with children early
would you want to be?
on if they have the
Antonio Rossi: I have always wanted to be a
physical ability and
sportsman. I always say you’re either attracted to water
enough fighting spirit
or to mountains. I like mountains too, especially skiing.
in them. But to say
Had I not been a canoeist, I would probably have
whether they can
turned to another sport. I didn’t dream of anything else,
actually make a career
despite coming from a family of doctors. My grandma
of it is impossible.
was a doctor, my father a doctor. However, I never wanted
It’s still too early. But
to become a doctor.
Antonio Rossi IS WEARING Titan Rays
we
do
set
them
an
Silhouette: For sportsmen, functionally is the
model 5254
example.
most important design element. The kayak’s perfect
Silhouette: What ideals do you want to pass on to
streamline shape can make tenths of a second of
your children?
difference – the difference between winning
Antonio Rossi: When children are involved in
and losing. What do you appreciate most about
sport, they learn a lot of very important values in a fun
your Silhouette?
way. These values can best be summed up as “respect”,
Antonio Rossi: The fact that you don’t feel them
I believe. Respect for their own body, respect for
when you’re wearing them. I used to only wear
rules and respect for opponents, respect for the referee’s
contact lenses because glasses annoyed me.
decision, respect for their own performance and that
Silhouette changes all that. That’s why I wear them
of their opponents. Sport allows children to spend time
quite often, especially for driving. ✦
wellseeing
on the
Sunny side
of life
The best protection from
the dark side of the sun.
Almost every model in
the Silhouette sunwear
collection can be fitted
with prescription lenses.
And vice versa, clip-ons
can transform prescription
eyewear into sunwear
at the flick of the wrist.
Sun Adventurer model 8658
Modern Shades model 4288 with clip-on
42
bernhard angerer
wellseeing
available with prescription lenses. And whether the lenses
Summer, sun and the lightness of being – light
are green, brown or grey, is just a matter of taste. You
reflects off the surface of water, rebounding a hundred
simply need to consider the intended use. Brown, grey or
times stronger. We enjoy the sun’s warmth, rubbing in
green lenses do not distort colour perception and provide
more cream to avoid the risk of sunburn. We buzz with
good contrast, making these protective sunwear lenses
new energy, leaving all our cares behind us.
perfect for all of life’s circumstances.
Yet even the brightest summer’s day has a dark side. Most
A highly practical alternative to traditional optical
sun worshippers have come round to the idea of protectsunwear is rimless clip-ins, which are prescriptioning their skin, but underestimating the effect of the sun
strength lenses that clip on to the nose bridge inside.
could end in tears, according to Christopher Kiss, MD,
These are available on select sunwear, such as the
Associate Professor of Ophthalmology and Director
Silhouette Pro and the Silhouette Centre Court. And
Clinical Study Centre at the Department of Ophthalvice versa, clip-ons can transform optical eyewear into
mology & Optometry at the Medical University of Vienna.
sunwear at the flick of the wrist.
“Few people are aware that UV rays and exposure to the
Watch out! Blue light! Whatever the chosen style,
sun have exactly the same life-long effect on the eyes as
100% UV protection should never be compromised. This
they do on the skin.”
reinforces the natural protection
High-energy radiation. We are only
by the cornea, lens and
able to perceive a certain amount of
Appreciate the beauty provided
retina when in the sun, which shields
these damaging rays. Although physiof this world, whilst
the eyes from light with a wavelength
cians define light as electromagnetic
keeping an eye on
of up to 400 nanometres. The blue
radiation, we consider it more emolight filter is equally indispensable.
tionally. For us, these rays reveal a
one‘s health – make
Silhouette sunwear filters up to 93%
world full of magnificent colours.
the most of summer
of blue light, which is more than
Depending on the wavelength, we see
ample.
light as purple, blue, yellow, orange and with correct protection from the sun.
Polarising filters also provide protecred – just like the colours of a rainbow.
tion by shielding sun worshippers,
However, if the wavelength falls
sportsmen and drivers from reflected light rays. Smooth
beneath 380 nanometres, we cannot see the rays at all.
surfaces like water, sand and tarmac can dazzle considerThis doesn’t help our eyes – in fact, it has quite the
ably. Simply squinting and carrying on is no real solution.
opposite effect. The so-called ultraviolet light is so high in
The best reflex is to reach for lenses with vertical polarenergy that it can damage the tissue of the retina. In
ising filters. These not only reduce the dazzle, but also
exactly the same way as skin takes a battering with
provide a sun protection factor between 60 and 70, if
sunburn, the cells in the eye also get damaged. Direct
sunglasses were to be measured against sun cream
consequences include irritations of the conjunctiva and
standards.
cornea.
Comfortable and sturdy. Let’s admit it. High quality
However, even visible light can have a negative effect.
lenses alone are not enough. Full exposure to the sun also
Blue light with a wavelength of between 380 and 500
means needing protection from all angles – and the
nanometres can be particularly dangerous to our eyes.
wrap-around design by Silhouette does just that! The
When the photoreceptors in the macula area – the point at
lenses are strongly curved so that lateral rays don’t even
which vision is sharpest – become damaged or die off, this
get a look-in. Eyes can look to the horizon too, as the lens
can have fatal effects, according to Christopher Kiss on
shape affords the wearer a particularly wide field of
the subject of unprotected exposure to the sun. “Imporvision.
tant epidemiological research, the Beaver Dam Eye Study,
In other words, Silhouette makes sure that nothing
has proved that people who spent a long time outside
impairs the vision of eyewear and sunglass wearers
without UV protection in their youth or early adulthood
outside. Silhouette eyewear is tailor-made to ensure the
are twice as likely to develop AMD (Age-Related Macular
very best comfort, particularly guaranteed by insistence
Degeneration) as those who were happier indoors. AMD is
on high-tech materials such as titanium and the polythe most common cause of blindness in the western
mer composite, SPX . There is no pressure or slipping,
world.” However, cataracts and retinal damage can also be
even when the going gets hot in the summer. Stability
caused by too much sun and no protection.
and safety are also guaranteed in extreme circum
Perfect protection. Whether hiking in the mountains,
stances (such as hard collisions), making Silhouette
enjoying a beach holiday or relaxing by a lake, it is worth
sunwear the perfect solution for driving – the world
making sure you keep your sunglasses to hand. And today,
over! Absolutely nothing can come between you and
ametropia is no longer an excuse for going without.
a cloudless summer. ✦
Almost all styles in the Silhouette sunwear collection are
43
The MATERIAL
REVOLUTION OF
LIGHTNESS
S
MORE HARD-WEARING, LIGHTER AND MORE BRILLIANT THAN ACETATE,
SILHOUETTE‘S INTELLIGENT SPX POLYMER COMPOSITE IS
NOT ONLY SETTING NEW STANDARDS, BUT ITS GROUND-BREAKING POTENTIAL
IS ALSO REVOLUTIONISING THE LIGHTNESS OF EYEWEAR DESIGN.
44
bernhard angerer
Backstage
SPX
Desire for comfort and perfect fit prompted the creation of the innovative, high-tech material
with which Silhouette is perfecting the concept of virtually weightless eyewear: feather-light eyewear
design, luminous colours and an infinite array of shapes. SPX is a composite containing up to eight
different polymer components. It is high-tensile and extremely flexible, UV-stable, resistant to
scratching and abrasion, antiallergenic, cosmetic resistant and always keeps its shape. And it is only
used in Silhouette eyewear. Rupert Spindelbalker, Director of Research and Development at Silhouette,
explains how SPX stands up to the diverse functional demands placed on a Silhouette. „SPX is
revolutionary and stems from our many years of experience. We analyse every millimetre of the eyewear
so are well aware of the demands made on the material. Injection moulding up to eight polymer
components ensures we fulfil the requirements with precision: lightness, feel, attention to detail, elasticity
and strength – different priorities in different places. To put it simply, SPX provides the maximum
functionality that is hidden within the minimalistic design of the eyewear.“
In its pure form or combined with high-tech titanium, SPX lets improved vision unite with virtual
weightlessness. The precision Austrian craftsmanship behind these feather-light masterpieces not only
guarantees a customised fit for perfect comfort, but also underlines the distinct character of each and
every personality. ✦
45
uk
Queen Elizabeth II
www.
Silhouette.com/
blog
46
Model 1899
Getty Images / Identikal, JONES IAN / Gamma / picturedesk.com (2), michael rathmayer
For the past 60 years, Elizabeth II
has not only been the Queen of
England, but has also been
leading the Commonwealth, an
informal organization that
unites 54 nations. She is only the
second Monarch of Great Britain
to have reached her Diamond
Jubilee – the other being Queen
Victoria – and, like her,
Queen Elizabeth II is immensely
popular amongst her own people,
as well as around the world.
Her optician, Roger Pope, can
attest to her love of Silhouettes –
read his interview at:
QUEEN SONJA
norway
world
PRINCE CONSTANTIJN and
Princess Laurentien
Norway / picturedesk.com, Getty Images / Miguel Villagran
ROYAL PRESS EUROPE / Action Press / picturedesk.com, Hommedal, Marit / Scanpix
Whether she is at the national holiday
celebrations (top) or the opening of the
60th International Film Festival in Bergen
(left), Queen Sonja can be sure that she is
fully protected from the sun.
Prince Constantijn demonstrates his
commitment to culture, not only as
Honorary Chairman of the Prince
Claus Award – created 15 years ago by
his father, Prince Claus – but also by
attending the Salzburg Festival. Seen
here at the “Jedermann” première.
netherlands
As a modern monarch, Norway’s
Queen Sonja puts on the charm at
courtly events with her dazzling
personality. Recognized for her
outstanding commitment to humanity,
the Queen is also a collector and
photographer, whose work focuses
on the beauty of her country.
47
usa
LARRY HAGMAN
Larry Hagman, who played the entertaining bad guy
J.R. Ewing in Dallas, let us inside the world of the rich and
famous back in the 1980s. The Texan family saga revolving
around the oil industry and intrigues is now making a
celebrated comeback. Newcomers have joined familiar faces
to bring the Southfork Ranch into the 21st century with 10
new episodes.
JANE CURTIN
48
Press / picturedesk.com, Getty Images / CBS Photo Archive
Getty Images / Identikal, EIBNER-PRESSEFOTO UG & CO. KG / Action
With roles ranging from late-night comedy star to
the extra-terrestrial, Coneheads family, and from America’s
First Lady in Tad to Divorce Wars alongside Tom Selleck,
the queen of dry humor plays her characters with
convincing passion. She is now trying her hand at crime,
as the New York criminologist Dr. Joanne Webster, in the
crime series Unforgettable.
world
MICHAEL HANEKE
austria
Michael Haneke was awarded
a Palme d’Or in Cannes in 2009 for
his touching black and white film
The White Ribbon. He received a
second for his 2012 film Amour,
earning him a position amongst the
best film directors of all time.
italy
Daniele Liotti
Anna Tsuchiya
Anna Tsuchiya flits masterfully
between rock concerts, movie
screens and the catwalk. Inspired by
her Japanese and American roots,
this young artist woos fans with
her Japanese rock music.
japan
Silhouette (2), IAN LANGSDON / EPA / picturedesk.com
The Italian actor is reknown for his roles in The
Final Inquiry, Mad Love and Doctor Zchivago – a
new rendition where he plays alongside Keira
Knightley. His current role in the thriller series
The Valdemar Legacy is one not to be missed.
49
Editorial
The greatest sight to see is the world –
look at it! Kurt Tucholsky
Dear reader,
Taking this imperative to heart, we never cease to be amazed when we look at the world every
day in a new light – particularly through rimless eyewear. After all, there’s so much to discover. Many
things need to be looked at many times over before we can really see and understand them.
Only people who see perfectly can discover the world and appreciate it a little more every day.
Your perfect vision and your unhindered perspective are our prime concern – and they have
been for the past 50 years. Nothing should come between you and the greatest sight. Nothing should
impair or hinder it – least of all your eyewear.
For the past 50 years, it has been both our wish and our desire to bring you the best vision and
ultimate wearing comfort – as well as making you look good. After all, that’s what it’s about if you want
to discover the world with eyewear.
Warmest regards,
Arnold Schmied
Executive responsibilities
Marketing, Sales and Design
50
Klaus Schmied
Executive responsibilities
Finance, Administration and Production
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