innovation

15th CIVIL SERVICE CONFERENCE
Institut Tadbiran Awam Negara INTAN 1st December 2010
Energising People,
Creating New Markets &
Driving Results thru’ Creativity and
INNOVATION
by Lee Yee Dian
Vice President
about MACRI…
The MALAYSIAN ASSOCIATION of
CREATIVITY & INNOVATION
was founded in April 2007
MACRI’s Objectives
1. To complement the Government’s initiatives in
instilling an innovative culture and to facilitate
the creation of a greater pool of Malaysian innovations.
2. To promote creativity and innovation through
workshops, training and other knowledge based programs.
3. To recognize and reward innovators through
innovation contests and award schemes.
4. To create more platforms and avenues
for innovators to showcase new ideas.
5. To provide assistance, advice and support to innovators
in developing, protecting and commercializing their innovations.
In short, MACRI seeks to be...
the foremost INNOVATION Activist
in Malaysia
At the same time, MACRI seeks to be...
the foremost INNOVATION Catalyst
in Malaysia
With close to 2,000 members,
MACRI is
blessed with
abundant expertise
in INNOVATION
Innovation Speakers
Innovation Trainers
Creativity Workshop Facilitators
Entrepreneurial Coaches
Intellectual Property Consultants
Successful Inventors
Etc.
A sampling of
MACRI’s activities...
talks
seminars
courses
workshops
camps
etc.
Across the country!
Grassroot Innovation Project
at Pulau Pisang, Kedah
Public Seminar on
‘Thinking & Thriving
during Turbulent Times’
at Menara MATRADE, KL
‘Kem Inovasiti’ at FRIM, KL
Hands--On Creativity Workshops
Hands
at Karnival Inovasi & Kreativiti, Kuching
Presentation on ‘Democratisation of Innovation’
28th March 2009 at IDEAS FESTIVAL, Brisbane
Seminar on ‘Bagaimanakah Inovasi & Kreativiti dapat dilaksanakan
dalam Pentadbiran, Pengurusan & Kepimpinan Sekolah’
organized by PPD Pendang, Kedah
meaning
everyone can learn and practice
CREATIVITY and INNOVATION
we believe...
that
EVERYONE
can be and should be encouraged and equipped
to THINK and ACT
creatively and innovatively
as confirmed by
PETER DRUCKER
author of ‘Innovation & Entrepreneurship’
“
INNOVATION
is the specific tool of
ENTREPRENEURS…
It is capable of being
presented as a discipline,
capable of being learned,
capable of being practiced...
”
A simple, practical
CREATIVITY TOOL
to ENERGIZE
PEOPLE,
and to DRIVE
RESULTS
don’t just ask
ask
WHY,
WHY NOT?
To give a
real--life example,
real
must a WATERMELON
be round?
Have you ever seen
SQUARE watermelons?
ask
WHY
NOT?
Must all PLAYING CARDS
be rectangular?
Why can’t CARDS
be round or in any other shape?
ask
WHY NOT?
Must all MAPS be like this?
A postcard from AUSTRALIA!
ask
WHY
NOT?
Which is the pair of
WHY NOT Slippers?
One more realreal-life example,
must WHEELS
be round?
How about riding on
SQUARE wheels?
Is it POSSIBLE?
Yes, it is
possible to
ride on
SQUARE
wheels!
ask
WHY
NOT?
WHY NOT
Exercise 1
Can you try to join
all 9 dots shown on
the right with only
4 continuous
straight lines?
The ANSWER…
WHY NOT?
Stepping out of
the boundary...
WHY NOT
Exercise 2
Can you cut
a ROUND CAKE
into 8 equal pieces
with only 3 cuts?
Assume that it is a
plain cake without any icing.
Did you FIGURE OUT
the ANSWER?
WHY NOT
stack the pieces?
or other ways!
WHY NOT
challenges the Status Quo
It breaks PATTERNS
It seeks ALTERNATIVES
Creating New Markets
by applying WHY NOT
in relation to
Embracing the
NEW
ECONOMIC
MODEL
Create new
markets
…page 141
The 8 Strategic Reform Initiatives
The 3 important NEM Drivers
The 3 important NEM Drivers
1.
The need to create a
CONSUMER DRIVEN Economy
Top Down vs
Consumer
Driven
The 3 important NEM Drivers
2.
The need to move towards a more
OPEN Economy
Protectionism vs
Liberalisation
The 3 important NEM Drivers
3.
The need to establish a more
PRIVATE SECTOR DRIVEN Economy
Public Driven vs
Private Driven
It’s all about
SEEKING
BETTER
ALTERNATIVES
THANK
you
for your attention!