A6 brochure:Grupetto Brochure

A6 brochure:Grupetto Brochure 17/03/2010 13:06 Page 1
I TA L I A
FINE BICYCLES
...andiamo
oggi
[we ride today]
A6 brochure:Grupetto Brochure 17/03/2010 13:06 Page 2
Made in Italy
Our customer’s appreciate the finest craftsmanship blended with the
latest technology. Such was the frame building reputation of founder
Giovanni Pelizzoli in the professional ranks that the Ciocc name has been
behind some of the most successfull racing bikes of the last 60 years,
with many legendary wins taking place on ‘repainted’ Cioccs. Indeed,
those in the know say that the company’s distinctive emblem is derived
from a friendly rivalry between the top three Italian framebuilding
maestros and a late night game of poker between them all, which
Pelizzoli won, enabling him to take a ‘little something’ from
each of his opponents, Ernesto and Ugo.
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Artigiani
Created by craftsmen ridden by champions
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Made in Italy
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I TA L I A
FINE BICYCLES
“Cycling hurts, you wake up tired and go to bed
tired but when it goes right you don’t feel the pain
the glory soothes your muscles”
Alfredo Binda
ITALIAN CYCLING LEGEND FRAMED PRINTS
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VINTAGE
We create bicycles that resonate
with Italian style and craftmanship
alongside the simple satisaction of
knowing you’ve got a bike that’s been
created specifically for you. Our aim
is simple ‘to provide the best Italian
bikes you can buy’
be:spoke
options to suit you
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For cycling purists of a certain age in the UK, the name Ciocc will
forever conjure up images of Eastern Bloc ʻamateurs?ʼ dominating the
toughest stages of the legendary Milk Race during the 70ʼs and 80ʼs
Russian and Polish hard men with unpronouncable names on a bike
with an equally difficult monical simply were a world apart from most
of our domestic teams.
The bikes behind much of this success were Italian Cioccʼs
(pronounced “church”) they began to infiltrate British pelotons as a
direct result and were, for many the equal of other better known classic
Italian frames available at the time such as Colnago or De Rosa.
Two young cycling mad herberts at this time were Nick and Dom
OʼBrien who would regularly stick their noses up against their local
North London bike shop windows ogling these exotic frames, with cut
out lugs, ʻinnovative” Columbus tubing and lashings of chrome. These
bikes were glamorous works of art and logged in both their memory
banks, as the ultimate racing machines for those serious about the sport.
Fast forward 30 years and nothings really changed, Ciocc still produce
some of the finest Italian made frames available, the OʼBrien brothers
continued their cycling obsession and by a twist of fate, Nick marrying
an Italian and a typical bike shop conversation near to where Ciocc
are built, it resulted in them being offered the opportunity to import
and distribute the very bikes they had aspired to as young cyclists.
“What we offer is some of that
old school service combined
with the very latest technology
and innovation all wrapped up
in one of the great names of
Italian cycling”
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ciocc:apparel
be:spoke
options to suit you
Create your ultimate bike with our custom finishing service from
a specific colour seat post or stem to your name across your
saddle we can make it a reality
PANTO
202 C
PAN
021 TONE
C
NE
PANTOC
7499
NE
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www.cioccitalia.co.uk
I TA L I A
FINE BICYCLES
www.grupettoitalia.co.uk
telephone 01494 432 984