31 Years of Success Welcoming The World

31 Years of Success
Welcoming The World
Mission Statement
To promote the well-being of young people through
athletic competition, cultural appreciation and
educational opportunities
Dallas Cup History
• Oldest and most prestigious International Youth Soccer
Tournament in the U.S.A.
• Dallas Cup has played host to teams and referees from:
– 6 Continents, 100 Countries, 47 States
• Royal Navy has played in 30 plus consecutive tournaments.
• Most successful club is CF Monterrey of Mexico winning 12 plus championships in
various age groups.
Overview
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www.dallascup.com – 40,000,000 plus hits every year
150,000 plus Spectators 180 Teams, 7 age groups, U13–U19
300 plus applications received to select 150 teams
60 International Teams on average
90 USA Teams from all four regions on average
30 Dallas Teams on average
260 Referees including World Cup FIFA, Top International and National USA
Referees
• 320 Games-Eight day event
Unique To The Dallas Cup
“The HomeStay Program”
• International Teams and International Referees Hosted by Local Dallas
Families
– Fantastic Cultural Exchange
– Lasting Friendships
– Tremendous Public Relations
Champions Dr Pepper Dallas Cup
• Dr Pepper Dallas Cup XXXI 2010
– Super Group Cruzeiro S.C., Brazil
• Dr Pepper Dallas Cup XXX - 2009
– Super Group – Sao Paulo, Brazil
• Dr Pepper Dallas Cup XXIX - 2008
– Super Group - Liverpool FC, England
• Dr Pepper Dallas Cup XXVII - 2007
– Super Group - Sao Paulo FC, Brazil
• Dr Pepper Dallas Cup XXVII - 2006
– Super Group - Dallas Texans Red, Texas
The Dallas Cup Attracts Top Youth Soccer Talent
That Have Gone On To Stardom as Professionals
• David Beckham - England
• Landon Donovan – U.S.A.
• Raul – Spain
• Robinho – Brazil
• Guiseppe Rossi – Italy
• Clint Dempsey – U.S.A.
• Giovanni Dos Santos – Mexico
• Wayne Rooney – England
• Ben Sahar – Israel
• Hakeem Olajuwan - Nigeria
and many more!
Top International Clubs
Past participants have included:
Real Madrid, Spain; AJAX Amsterdam, Netherlands; Atletico Paranaense, Brazil; CF Monterrey, Mexico;
Eintracht Frankfurt, Germany; Boca Juniors, Argentina; Manchester United, England; AC Milan,
Italy; Tigres, Mexico; Sao Paulo FC, Brazil; Bayer Leverkusen, Germany; Nacional, Uruguay; Chelsea
FC, England; Moscow Dynamo, Russia; Blackburn Rovers, England; UNAM Pumas, Mexico;
Southampton FC, England; San Lorenzo, Argentina; Celtic, Scotland; Manchester City, England;
Argentinos Juniors, Argentina; Nottingham Forest, England; River Plate, Argentina; FF Malmo,
Sweden; Vasco de Gama, Brazil; Hamburg SV, Germany; Universidad Catolica, Chile; Tottenham
Hotspur, England; CD Guadalajara, Mexico; LD Alajuelense, Costa Rica; Santos FC, Brasil; Jomo Cosmos,
South Africa; Lyngby FC, Denmark; Leicester City, England; Club America, Mexico; Shamrock Rovers,
Ireland; Takigawa Dai Ni, Japan; Deportivo Saprissa, Costa Rica; West Ham United, England; Sporting
Cristal, Peru; Everton FC, England;
and many more!
Top U.S.A. Clubs
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Dallas Texans (North Texas)
FC Delco (Eastern Pennsylvania)
Chicago Magic (Illinois)
Irvine Strikers (California - South)
CASL Elite (North Carolina)
Concorde Fire (Georgia)
La Jolla Nomads (California - South)
Houston Texans (South Texas)
So Cal United (California - South)
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Sereno Golden Eagles (Arizona)
Colorado Rush (Colorado)
Michigan Wolves (Michigan)
Vardar (Michigan)
PDA (New Jersey)
West Kendall Optimist (Florida)
Scott Gallagher (Missouri)
Solar (North Texas)
Bethesda (Maryland)
and many more!
Top USA College Soccer Programs Attend the Dallas Cup to identify Talent
***Various international scouts and agents also attended***
Air Force Academy, Colorado Springs, Colorado
Austin College , Sherman, Texas
Bacone College, Muskogee, Oklahoma
Belhaven College, Jackson, Mississippi
Belmont Abbey College, Belmont, North Carolina
Belmont University, Nashville, Tennessee
Birmingham Southern College, Birmingham, Alabama
Bradley University, Peoria, Illinois
Brown University, Providence, Rhode Island
Bryan College, Dayton, Tennessee
Bucknell University, Lewisburg, Pennsylvania
Butler University, Indianapolis, Indiana
California State University East Bay, Hayward, California
Campbell University, Buies Creek, North Carolina
Carleton College, Faribault, Minnesota
Carnegie Mellon University, Pittsburgh, Pennsylvania
Centenary College, Shreveport, Louisiana
Cisco College, Abilene, Texas
Clemson University, Clemson, South Carolina
Colgate University, Hamilton, New York
College of the Holy Cross, Worcester, Massachusetts
Concordia University, Austin, Texas
Cornell University, Ithaca, New York
Cumberland University, Lebanon, Tennessee
Dartmouth College, Hanover, New Hampshire
Dakota Wesleyan University, Mitchell, South Dakota
DePaul University, Chicago, Illinois
Drake University, Des Moines, Iowa
Drury University, Springfield, Missouri
Duke University, Durham, North Carolina
Embry-Riddle Aeronautical, Prescott, Arizona
Emory University, Atlanta, Georgia
Florida Gulf Coast University, Fort Meyers, Florida
Florida International, Miami, Florida
Furman University, Greenville South Carolina
Garden City Junior College, Garden City, Kansas
Georgetown University, Washington, DC
Georgia State University, Atlanta, Georgia
Hartwick College, Oneonta, New York
Harvard University, Boston, Massachusetts
Hastings College, Hastings, Nebraska
Houghton College, Almond, New York
Houston Baptist University, Houston, Texas
Howard University, Washington, D.C.
Indiana University, Bloomington, Indiana
Jacksonville University, Jacksonville, Florida
John Brown University, Siloam Springs, Arkansas
Johnson & Wales University, Providence, Rhode Island
Kentucky Wesleyan College, Owensboro, Kentucky
Lehigh University, Bethlehem, Pennsylvania
Loyola Marymount, Los Angeles, California
Luther College, Decorah, Iowa
Lyon College, Batesville, Arkansas
Madison University, Austin, Texas
McMurry University, Abilene, Texas
McPherson College, McPherson, Kansas
Michigan State University, East Lansing, Michigan
Mid-America Christian University, Oklahoma City
Mid-Continent University, Mayfield, Kentucky
Midwestern State University, Wichita Falls, Texas
Military Academy, West Point, New York
Missouri State , Springfield, Missouri
Naval Academy, Annapolis, Maryland
North Carolina University, Chapel Hill, North Carolina
Northeastern State University, Tahlequah, Oklahoma
Northwestern College, Orange City, Iowa
Northwestern University, Evanston, Illinois
Northwood University, Arlington, Texas
Norwich University, Northfield, Vermont
Military Academy, West Point, New York
Missouri State , Springfield, Missouri
Naval Academy, Annapolis, Maryland
North Carolina University, Chapel Hill, North Carolina
Northeastern State University, Tahlequah, Oklahoma
Northwestern College, Orange City, Iowa
Northwestern University, Evanston, Illinois
Northwood University, Arlington, Texas
Norwich University, Northfield, Vermont
Notre Dame, Norte Dame, Indiana
Oakland University, Rochester, Michigan
Ohio State University, Columbus, Ohio
Oklahoma Baptist University, Shawnee, Oklahoma
Oklahoma City University, Oklahoma City, Oklahoma
Old Dominion University, Virginia Beach, Virginia
Oral Roberts University, Tulsa, Oklahoma
Oregon State University, Corvallis, Oregon
Ouachita Baptist University, Arkadelphia, Arkansas
Our Lady of the Lake University, San Antonio, Texas
Princeton University, Princeton, New Jersey
Radford University, Radford, Virginia
Ranger College, Stephenville, Texas
Rhodes University, Memphis, Tennessee
Robert Morris College, Chicago, Illinois
Rogers State University, Claremore, Oklahoma
Saint Mary’s University, Winona, Minnesota
Simon Fraser University, Burnaby, British Columbia
Southern Methodist University, Dallas, Texas
Southern Nazarene University, Bethany, Oklahoma
Southwestern Assemblies of God University, Waxahachie
Southwestern University, Georgetown, Texas
Spring Hill College, Mobile, Alabama
St. Edward’s University, Austin, Texas
St. Gregory’s University, Shawnee, Oklahoma
St. John’s University, Queens, New York
St. Mary’s, Moraga, California
USA College Highlights Include:
Clemson University
Duke University
Georgetown University
Indiana University
Michigan State University
North Carolina University
Notre Dame
Ohio State University
Southern Methodist University
University of Maryland
University of Virginia
University of Wisconsin
Wake Forest University
Sterling College, Sterling, Kansas
Stevens Institute of Technology, Hoboken, New Jersey
Swarthmore College, Swarthmore, Pennsylvania
The College of the Holy Cross, Worcester, Massachusetts
Temple University, Ambler, Pennsylvania
Texas Wesleyan University, Fort Worth, Texas
The George Washington University, Washington, DC
Trinity University, San Antonio, Texas
Tyler Junior College, Tyler, Texas
UNC Wilmington, Wilmington, North Carolina
University of Buffalo, Buffalo, New York
University of Central Arkansas, Conway, Arkansas
University of Cincinnati, Cincinnati, Ohio
University of Dallas, Irving, Texas
University of Dayton, Dayton, Texas
University of Denver, Denver, Colorado
University of Hartford, West Hartford, Connecticut
University of Louisville, Louisville Kentucky
University of Mary Hardin-Baylor, Belton, Texas
University of Maryland, College Park, Maryland
University of Memphis, Memphis, Tennessee
University of New Mexico, Albuquerque, New Mexico
University of North Carolina, Charlotte, North Carolina
University of Pennsylvania, Philadelphia, Pennsylvania
University of Richmond, Richmond, Virginia
University of Sioux Falls, Sioux Falls, South Dakota
University of South Florida, Tampa, Florida
University of Texas-Brownsville, Brownsville, Texas
University of Texas-Tyler, Tyler, Texas
University of Tulsa, Tulsa, Oklahoma
University of Virginia, Charlottesville, Virginia
University of Wisconsin, Madison, Wisconsin
US Merchant Marine Academy, Kings Point, New York
Valparaiso University, Valparaiso, Indiana
Villanova University, Bryn Mawr, Pennsylvania
Virginia Tech, Blacksburg, Virginia
Wake Forest University, Winston Salem, North Carolina
Washington University in St Louis, St. Louis, Missouri
Western Kentucky University, Bowling Green, Kentucky
Wofford College, Spartanburg, South Carolina
Yale University, New Haven, Connecticut
Clemson, South Carolina
Durham, North Carolina
Washington, DC
Bloomington, Indiana
East Lansing, Michigan
Chapel Hill, North Carolina
Norte Dame, Indiana
Columbus, Ohio
Dallas, Texas
College Park, Maryland
Charlottesville, Virginia
Madison, Wisconsin
Winston Salem, North Carolina
$8,000,000 Economic Impact
Over 8-Day Period In Dallas Area
AREAS ECONOMICALLY IMPACTED
• Lodging/Hotels
• Restaurants
• Entertainment
• Transportation
• Airlines
• Merchandise Sales
Media Coverage
National,
International,
& Local
Broadcast
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CBS
FOX
NBC
ABC
ESPN
Fox Soccer Channel
Futbol Mundial
The Ticket Sports Radio
Univision
Warner Brothers
WBAP-News/Talk Radio
ESPN Deportes
Time Warner Cable
Radio Telemundo
National &
International
Print
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Associated Press
Reuters
New York Times
LA Times
Houston Chronicle
Soccer America Magazine
World Soccer Magazine
Local Print
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Dallas Morning News
Al Dia News
D Magazine
Dallas Business Journal
Dallas Observer
Diario la Estrella
El Lider USA
El Sol de Texas
Fort Worth Star-Telegram
Frisco Style Magazine
The Pitch (North Texas)
El Heraldo News
Dallas Is Diversity Programs
Calendar Project
Each fall over 21,000 4-12th grader from the Dallas, Frisco, Garland, Richardson, and Plano School Districts participate in the Dallas is Diversity Artwork project.
Students illustrate their ideas of how soccer promotes diversity with the calendar featuring holidays celebrated throughout the world.
Summer Soccer & Art Clinics
Throughout the year Dallas is Diversity sponsors youth soccer skills clinics promoting the value of sportsmanship through amateur competition in the game
of soccer. The clinics are free and open to children who normally would not be exposed to soccer but are interested in experiencing the game at all levels of
play. As part of the expansion of the Dallas is Diversity program, art clinics have been incorporated with the summer soccer clinics. The children participating
in the selected clinics do a “make and take” art project and have soccer skills training during the afternoon session. This gives the children the added benefit
of being exposed to art as well as sport, diversifying their experience.
International School Banner Project
Sixth grade social studies classrooms in Dallas, Frisco, Garland and Richardson Independent School Districts learn about other cultures around the world as
they create banners depicting selected countries of a team or referee who will be participating in the Dallas Cup Soccer Tournament.
Cultural Exchange Program
A new program that we are putting into place in 2010. Approximately 15-20 visiting International Teams will be invited to visit selected local schools for a
“Meet and Greet” question and answer sessions arranged conveniently for the school and the team. Translators if necessary will be provided by Richland
Community College.
Children’s Hospital Visit
Two/Four Super Group Teams will be invited to attend local Children’s Hospitals for “Meet and Greet Sessions” gifts of soccer balls, T-shirts, and other items to
be handed out to children.
2011 - Dr Pepper Dallas Cup XXXII
• A Sponsorship that Delivers:
– The best international youth
competition in the Americas
– Dallas Is Diversity Programs year
round-20,000+ children involved
– Actively promotes youth soccer in the
United States and World Wide
– Solidifies Sponsor as a LEADER in
International Soccer competition,
Diversity Issues & Community
involvement
– Show cases Sponsors product and
service in the local community and
world-wide
2011 Tournament Plans
• All major games at Pizza Hut Park, Frisco Texas
• Two major focus matches- estimated 150,000 week long spectator
attendance
– Opening Day Sunday Match and Welcome World Opening Ceremony
– Easter Sunday Super Group Finals
2011 Plans – Opening Day
• Sponsor Exhibit Zone – Pizza Hut Park
• Parade of Nations – ALA The World
Cup
• Marque opening Match U19 Super
Group
• Time Warner Televises Evening Super
Group Game Live
Dr Pepper Dallas Cup- Additional Opportunities
• Marketing
– Cross promotions with Title Sponsor Dr Pepper and inclusion in
North Texas Hispanic programming
– Inclusion in all local promotions and public relations
• Revenue Sharing/cost reduction
– If Sponsor provides additional sponsorship opportunities for Dallas Cup when
new sponsorship agreement is reached, sponsor to share in revenue generated at
a rate of 20% which would be applied to funding additional programs that are
mutually agreeable to Sponsor and Dallas Cup.
Additional programs = More Dallas Cup awareness = More awareness for
Sponsor.
MAJOR SPONSORS
• Dr Pepper
• Nike
• Dallas Convention & Visitors
Bureau
• Frito Lay
• North Texas Soccer
• Crowne Plaza Hotel (HQ)
• Dell Computers
• Sonic
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American Airlines
Baylor SportsCare
GMC
Strasburger & Price, LLP
The Soccer Corner
Lowes
Fiesta
Addison Convention & Visitors
Bureau
2011 Dr Pepper Dallas Cup !
A PARTNERSHIP WITH YOUR
COMPANY IS MEANT TO BE!!