About our Media Reach

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About our Media Reach
MEDIA
REACH
AFRICA
POTENTIAL
REACH
my brand
AFRICA-NEWSROOM.COM
TARGETED E-MAILING
PRESS OFFICES
MOBILE REACH
SOCIAL MEDIA
AFRICA-NEWSROOM.COM
INTERNATIONAL PARTNERS
TARGETED E-MAILING
With respect to the countries you target and the subject matter, your press release is sent via
e-mail to 10,000 African and international journalists reporting on Business in Africa; 30,000
professionals in general media and 90,000 specialized journalists, in Online & Print Press, TV,
Radio, Blogs, etc...
90,000
Specialized journalists
30,000
Generalist journalists
10,000
African and international
journalists reporting on
business in africa
EMAIL DELIVERY GUARANTEED
APO guarantees excellent delivery rates on e-mails by using Sendgrid®, the world
leader in e-mail deliverability, used by companies like Google, Paypal, Uber, etc...
Classified as a High Volume Sender (more than 5 million emails per month),
we use best email practices and maintain a 99% Sender Email Reputation
with a delivery rate above 97.5%.
INTERNATIONAL PARTNERS
Your press release is made available to thousands of media outlets, governments, corporations,
law firms, financial institutions, and the overall global investment community.
320,000
users
Eikon Desktops*
123,000
2,000,000
Bloomberg Professional service
(Bloomberg Terminal) provides real
time financial information in 174
countries.
Thomson Reuters is the leading
source of intelligent information for
the world’s business and
professionals.
Dow Jones Factive is the world’s
leading news and business
information research tool
3,000,000
users
3,000
financial institutions
2,000,000
Lexis Nexis is a leading content
provider serving customers in more
than 100 countries.
Markit is a leading global diversified
provider of financial information
services
Syndigate is the leading provider of mobile
content syndication within the Middle East
and North Africa
users
users
1,300,000
2,500,000
1,000,000
Newsedge is a service by Acquire Media,
the industry’s most
technically-sophisticated media delivery
service for aggregated content.
Comtex News Network Inc. is a
leading news aggregation service
that has been active for more than
two decades.
Working with the world’s largest
content databases and vendors,
Asianet provides global reach and
impact to 200 leading newspaper
users
100+
users
users
countries covered
sources referenced
12,000+
1,500,000
EMIS provides hard-to-get
economic information covering
more then 100 emerging markets
to private and public organizations.
Newsbank is a leading content
provider to universities and
libraries, public or private, around
the world.
Newstex collects from the world’s
best authoritative sources and
delivers curated content to
thousands around the world.
users
Pressedd
125 countries
presence
authoritative sources
90,000+
1,000,000
Cengage Learning is a leading provider of
innovative teaching, learning and research
solutions for the academic, professional
and library markets worldwide.
ProQuest is a content aggregator
committed to empowering
reseachers and librarians around
the world.
EDD is the leading syndication
solution for French content,
providing media monitoring
solutions for professionals.
All figures are estimated according to available information.
users
*According to Thomson Reuters 2013 annual report
EMAIL SUBSCRIBERS AND
TWITTER FOLLOWERS
Here are some of our email subscribers and Twitter followers:
AND ALSO:
Mail & Guardian, Business Day, The Sowetan, Daily Dispatch, Sunday Times, Daily Sun,
City Press, The Star, Beeld, Cape Times, City Voice Newspaper, Daily Champion, Daily
Times of Nigeria, The Guardian, The Independent, The Mirror, The Nation, The
Leadership, The New Telegraph, Nigerian Pilot Newspaper, Peoples Daily, Thisday,
Vanguard, The Standard, The Sub-Saharan Informer, Business Daily, Coast Week,
Nation Media Group, Al-Ahram, Al Alam Al Youm, Al-Shorouk, Youm7, Al-Ahram Hebdo,
Le Matin, L'Économiste, La Nouvelle Tribune, La Vie Éco, Al Maghribia, Aujourd'hui Le
Maroc, Maroc Hebdo, Al Haraka, Le Journal de Tanger, Le Maghreb, Semanário
Angolense, Canal de Mozambique, Noticias, Agencia Angola Press, Correio da Semana,
Lusaka Times, The Post, Times of Zambia, NewsDay, Financial Gazette, Bulawayo24,
The Nation, Mwnation.com, Maravi Post, The Times of Swaziland...
MOBILE REACH
APO reaches 250,000,000 mobile phone users in Africa, providing content to MTN Group,
Airtel, Orange and Gloworld subscribers in over 30 countries; and is also present in several
mobile applications.
250,000,000
Mobile applications
500,000+ downloads
SOCIAL MEDIA
Used strategically over time Social Media is the most powerful form of marketing and
market research the world has ever seen. Your press release is made available to 60,000
professionals on Linkedin groups, and a selection of 115,000 more according to
your release's subject. Your press release is also posted on our four twitter accounts
according to its language. What's more, it is also available on Facebook, Google+, Scoopit!
and Rebelmouse.
AFRICA-NEWSROOM.COM
PRESS OFFICES
Your press release is posted on Africa-Newsroom.com,
the first of its kind integrated marketing and public
relations platform dedicated to Africa and the largest
database of press releases dedicated to Africa, with
more than 500 -and counting- content sources.
Africa-Newsroom.com also hosts Press Offices,
visually rich, custom landing pages that mirror
your company, and display all your social media
feeds, all of which is hosted on a sub domain
matching your company name.
500
+
content sources
my brand
AFRICA-NEWSROOM.COM
DYNAMIC WEB ACCELERATION
Africa-Newsroom.com uses CDNetworks’ latest Dynamic Web Acceleration technology to reduce the
bandwidth required. This results in a 95% reduction in website load times, speeding up access to your
press releases and multimedia content. It creates a pleasant browsing experience from anywhere on the
planet, notably from Africa, and from all devices, computer or mobile. CDNetworks is also used by
top-tier companies such as Samsung, Hyundai, The Huffington post, and many others.
REACH MIDDLE EAST
MENA Wire® is the press release distribution and monitoring service dedicated to
the Middle East and North Africa (MENA). The MENA Wire® distribution network
reaches influential print media, broadcasters, websites, blogs and social media
in 18 countries, with a potential reach of 250 million people in the Middle East
and North Africa.
MENA Wire®'s content is redistributed by several Middle Eastern and international
partners, including SyndiGate (the Middle East’s leading content licensing and syndication agency),
MENAFN (the Middle East North Africa Financial Network), Bloomberg Terminal, Thomson Reuters
Terminal, Lexis Nexis, Dow Jones Factiva and more.
REACH FINANCIAL COMMUNITY
APO is the authorized agency in Africa for NASDAQ
GlobeNewswire, the world’s largest financial newswire
distribution networks, allowing you to reach North America,
Asia, Europe and South America.
It includes distribution via the Associated Press, thousands of websites for media such as Yahoo!,
Wall Street Journal Online, Morningstar.com, MSN Money, Reuters.com, New York Times,
CNBC.com, etc., logo placement via Times Square Tower in New York, and more.
REACH CSR COMMUNITY
APO is the CSRwire Authorized Agency for Africa,
offering access to a global wire dedicated to corporate
social responsibility, health and sustainability
communication. Through CSRwire, APO offers its clients comprehensive press release
distribution options which include:
Targeted distribution: Engaging over 163,000 active users
Syndicated distribution: Over 6.5 million yearly views
International distribution: Reaching over 224 countries and territories
Social Media: Averaging 8 to 12 million impressions a month and 4,000 retweets.
Daily News Alert sent to approximately 20,000 opt-in subscribers
Dedicated Media Outreach: News organizations regularly pick up CSRwire’s press releases
A remarkable and continually growing Partner Network
Custom RSS feeds and the popular CSRwire widget
www.APO-opa.com

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