the Media Kit - South Florida Opulence Magazine

Transcription

the Media Kit - South Florida Opulence Magazine
JEWELS & TIMEPIECES
CONNOISSEUR COLLECTIONS
HIGH FINANCE
E X O T I C T R AV E L
SOUTH FLORIDA
The Luxury Living Lifestyle Magazine
MED IA
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EXPERIENCE
Celebrating a Century of luxury Hospitality
THE LIVING
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EXTREME CUISINE
Meet today's Most savvy chefs
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TROUSSEA
COUTURUE
FROM FINE ART, WINE,
LUXURY WATCHES,
COUTURE, JEWELS
TOP CIGARS & JETS
& GASTRONOMY, THE
HAUTE
BEST OF THE BEST IS TO
HIGHEDFASHION
UNVEIL
GRACES THE
A GUIDE TO
WEDDING AISL
E
2015 ART
BAS
EL MIAMI
CAPTURING THE QUINTESSENTIAL
LIFESTYLE OF THE ULTRA AFFLUENT
BY T H E F LO R I DA MAGA ZI N E ASSOC IATIO N
South Florida Opulence offers the most targeted media delivery system to the highest
concentration of elite households in the marketplace. No other luxury lifestyle magazine
can deliver to the affluent consumer with greater efficiency because our upscale readers are also our trusting clients – homeowners residing in the luxury communities
managed by CSI Management Services, a partner company of Horizon Publishing.
The circulation of South Florida Opulence also includes direct distribution of print and digital copies, solely via invitation, to non-CSI residences who meet our stringent demographic
income and home-value criteria.
South Florida Opulence
was awarded 2015 Charlie
Awards by the Florida
Magazine Association:
• First Place Best Overall
Consumer Magazine Writing
•B
est Overall Consumer
Magazine (Silver)
• Best Custom Magazine (Bronze)
The quality of award-winning South Florida Opulence – both intrinsically and editorially – helps
satiate the growing palate for content and connectivity of our ultra-affluent
readers. Each issue is brimming with captivating, intriguing, cutting-edge content
befitting its unmatched artful presentation. Our luxury advertising partners are
an extension of our brand, and therefore we partner with only the best companies
to maintain the highest quality.
South Florida Opulence is the
proud award recipient of the
2015 Ad Federation
• (3) Silver Awards (District) & Silver
Award (Regional). Category: Best
4-color multiple-page publications
and cover.
FOr thE LOvE OF
SaiLiNg
hand
A woman is only a woman, but a good cigar
is a Smoke” were the words of Nobel Prize
winner and bachelor Rudyard Kipling in 1886 in
his poem ‘The Betrothed,’ which answered his
fiancée Maggie’s ultimatum: “You must choose
between me and your cigar.” The Bombay-born English poet,
known for writing tales of British soldiers in India, responded in
the famous poem, “For Maggie has written a letter to give me my
choice between the wee little whimpering Love and the great
god Nick o’ Teen.” Need I say which prevailed?
By Melissa Bryant
By Rachel KessleR
In that same era, Rudyard
Kipling wasn’t alone is his
passion for tightly rolled bundles of fermented dried tobacco. Kaizad Hansotia – perhaps
today’s modern-day Kipling –
explains why, “Some 300 years
ago, in God-forsaken mosquito
hell-holes like Madras, India,
brave Nepalese soldiers known
as Gurkhas fought feverishly
for their British Queen. In those
days, long before television or
Poet Rudyard Kipling posing with the Internet, to keep these
his beloved cigar.
fearless soldiers happy and entertained and to prevent them from rioting in between military
conflicts, they were supplied with plenty of tobacco and rum.
Colonial soldiers began to make their own cigars from the local
tobacco. Because of the British fondness for the legendary
Nepalese fighters, soldiers
named these cigars Gurkhas.”
The Man Behind
Today’s Brigade
of Gurkhas –
The World’s Finest Cigars
Sprinkled along Croatia’s southern coast lay the glimmering islands of the Dalmatian coast, where terracottaroofed buildings nestled atop limestone-cliff mountains overlook the Adriatic Sea. Cruising along these crystal
waters in the 1960s, two young brothers became captivated with sailing. Together, the boys — Alessandro and
Norberto Ferretti — turned a childhood pastime into a business. The Ferretti name today stands for one of the
most respected brands in the yachting industry. Their innovations in technology and artistry excellence sets them
apart in a class alltheir own.
BY JOHN D. ADAMS
Ferretti FY960
Any talented mixologist will tell you that the secret to
making the perfect cocktail is an ideal combination
of inspiration, perseverance, and focus. Philanthropist and founder of the wildly successful Celebrity
Martini Glass Auction (CMGA), Brenda Melton,
has shaken and stirred her ingredients to hone
a heady concoction that delivers quite a punch.
In February, her fund-raising event raised more than
$500,000 in support of veterans’ organizations PAWS
Assistance Dogs and the Collier County Honor Flight.
The Gurkha
renaissance
Ferretti Navetta 33 Crescendo (106 feet) has been designed just like a ‘villa on the sea’
Fast-forward to 1989. While
vacationing in Goa, India,
Kaizad Hansotia happened
on to a man rolling cigars –
Gurkha cigars. He purchased one and lit it up. “It
was a fantastically rich
blend of tobacco –
one I had never
tasted before,”
(Continued on next page)
Yanni
B
efore these seafaring brothers became pillars in the yachting world, they worked in another luxury industry — cars. Alessandro and Norberto Ferretti’s father owned a specialty car
dealership where both brothers worked as car salesmen. Norberto, especially impressed by
his youth at sea, persuaded his father to purchase a 5.7 meter boat for him, which became
a catalyst for the incorporation of Ferretti Yachts in 1968. The brothers added a nautical
division to their family dealership, with Norberto overseeing design and Alessandro handling business
activities. In 1971, the Ferretti brothers unveiled at the prestigious Genoa Boat Show the first full-scale
boat they constructed: a wooden motor-sailor equipped with boat sails and an engine. There, they met
iconic Italian yacht-builder Luciano Mochi. “It was Luciano Mochi, my second idol after Carlo Riva, who
pushed me to move from sail to motor. He was tall and had a powerful way of walking. I was 23 when at
the Genoa show,” Norberto told Gale Publishing. “Mochi told me, ‘My compliments, you make beautiful
Gurkhas are the cigar of choice for royalty, presidents, heads
of state, sheiks, celebrities – and America’s finest elite special
forces, including the Navy’s SEAL Team Six.
things, but you have the advantage that with sail it is easier.’” Mochi was referring to the yachting industry’s recent adoption of motor engines. Following this advice, the Ferretti’s ushered in their first
motor yacht designs for sports fishing during the early 1970s. Over
time, fervent research and development with a particular attention
to detail elevated Ferretti Yachts above its competitors.
Best of the Best
Ferretti FY960
The Ferretti’s passion for yachting is apparent not only in their roots,
but also in their dedication to providing the best yachting experience possible.
Alessandro and Norberto Ferretti
To view Ferretti Yachts 2014 collection and learn more about their design and technology, visit www.ferretti.com.
PHOTO COURTESY OF CHaRliE mCdOnald
Kaizad Hansotia
A CoCktAil for
Ferretti FY960
By roBin Jay
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2015 CIRCULATION
IN EVERY ISSUE
Frequency: Quarterly
Total Distribution: 402,000
Print Distribution: 20,000 (Direct-mailed)
Digital Distribution: 382,000
South Florida Opulence is direct-mailed to:
Residents of luxury homes and condominiums managed
by CSI Management located in:
• Fisher Island
• South Beach
• Sunny Isles Beach
• Ocean Reef
• Fort Lauderdale
• Boca Raton
• Palm Beach
• Deering Bay
Antiques & Collections
Health & Wellness
Architecture & Interior Design
Fine Dining
Beauty & Anti-Aging
Jewelry & Timepieces
Business & Finance
Luxury Automobiles
Destination & Travel
Philanthropy
Luxury Condominium Living
Technology
Real Estate
Theater & Arts
Haute Fashion
Wine & Spirits
EDITORIAL CALENDAR
• S outh Florida residents of luxury homes and condominiums with
an average income over $1 million and an average home value
of $3 million
• World-class hotels such as the Four Seasons Miami, the Ritz-Carlton Key
Biscayne, the Mandarin Oriental, the Ritz-Carlton South Beach and the
Ritz-Carlton Coral Gables
• L imousines, private jets, luxurious spas and salons, premiere real estate
firms, investment firms, law firms, and supercar showrooms
Digital copies are emailed directly to double-opted-in subscribers who
meet our net-worth criteria.
Winter 2016 Issue
Summer 2016 Issue
Technology
Philanthropy
Destination & Travel
Anti-Aging
Spring Issue 2016
Fall 2016 Issue
Culinary & Gastronomy
Sports & Entertainment
Art & Culture
Fashion & Design
PRINT SCHEDULE & AD DEADLINES
Spring 2016 Issue
South Florida Opulence Audience Demographics
Average Net Worth, Fisher Island ...........................................................$57.2 Million1
Average Net Worth Total Circulation ..................................................... $3.4 Million
Average Household Income, Total Circulation ..............................$1.01 Million2
Median Home Sale Value.....................................................................................$3 million
Median Age ...................................................................................................................... 46 Years
Married/Partnered................................................................................................................ 91%
1
Fisher Island Condominiums Managed by CSI Management Services
2
Affluent Average Household Income, Ipsos Affluent Survey 2013
Editorial Consideration Ad Development Deadline Ad Deadline Drop Date Jan. 8th, 2016
Feb. 5th , 2016
Feb. 12th, 2016
Mar. 6th, 2016
Summer 2016 Issue
Editorial Consideration Ad Development Deadline Ad Deadline Drop Date Added value Quarterly E-newsletter sent to subscribers:
Unique open rate is 9.79% (National average for opens is 3-5%)
Unique click rate is 10.61% (National average for clicks is 1-3%)
Apr. 22nd, 2016
May 6th, 2016
May 13th, 2016
June 6th, 2016
Fall 2016 Issue
Editorial Consideration Ad Development Deadline Ad Deadline Drop Date “Affluents’ growing digital media use tends
to supplement-rather than replace-their
traditional media use, and the result is
real growth in their engagement
with media as a whole.”
July 25th, 2016
Aug. 1st, 2016
Aug. 12th, 2016
Sept. 6th, 2016
Winter 2017 Issue
Editorial Consideration Ad Development Deadline Ad Deadline Drop Date — Dr. Stephen Kraus, Chief Insights Officer for IPSOS.
Sept. 1st, 2016
Oct. 14th, 2016
Oct. 28th, 2016
Nov. 18th, 2016
Connect with us:
BY JOHN D. ADAMS
DISCOVER
Let’s address the obvious first. The words
“body painting” don’t immediately conjure
images of gala art shows and gallery openings. Chances are your first thoughts were
of a child’s birthday party, or a carnival, or
maybe Mardi Gras. The stunning work of
fine art body painter Craig Tracy will change
that first impression forever. He is the most
famous fine art body painter in the world;
and is the artist/owner of “The Craig Tracy
Gallery” in New Orleans, the first fine art
gallery devoted to body painting.
IMPECCABLE POISE
SCULPTED BY SPEED
Tanzanite, aquamarine, emerald, ruby, sapphire, tourmaline, garnet, and quartz—all relatively
familiar gemstone names. But, rarely are they seen in their pure natural form exactly as they came
out of the earth except in major museums, such as the Smithsonian or Dallas’s Perot Museum,
both of which have many of his specimens on loan or exhibit.
Designed to face the demands of the real world, the V8 Vantage
takes the road in its stride
The New Art Class of
Natural Treasures
An exclusive interview with Dr. Robert Lavinsky, scientist and proprietor of The Arkenstone
Gallery of Fine Minerals in Dallas, who has pioneered the transformation of breathtaking
multimillion-year-old minerals as an Art Class.
Elevating the
By RoBin Jay & KyLa CoKER, GRaduatE GEmoLoGist & GEoLoGist
historic art
Since walking away from the science
research lab, molecular biologist and
mineral expert Dr. Rob Lavinsky has
singlehandedly reinvented and impacted
the mineral collecting world as it emerges
from a hobby to an Art Class.
of body painting
to the level
Not only has his work been recognized
by the scientific community, his business
has brought the beauty of nature’s art—
precious minerals—into the hands of
people who have never before had the
opportunity to experience it except by
seeing in the world’s major museums.
paintedalive
Dr. Lavinsky’s personality is vibrant,
genuine, and passionate, with the sort of
confident intensity that comes alongside
natural brilliance. As a child, he was a booksmart “science nerd.” He still is. But he’s
incredibly business-savvy, too; he learned
how to trade minerals at the age of 12.
of fine art,
Craig Tracy invites
you to experience
the living illusion.
thE aRt of mininG minERaLs
The world’s finest aquamarine from
Marambaia, Brazil, weighs 7-kilos
and is valued at $5 million.
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South Florida OPULENCE
Summer 2015
A modern Indiana Jones type, he has a
host of adventures to his name, each one
recounting travels across the globe in
search of the finest minerals. He also has
some of the best runners on the ground
to be his eyes and ears in remote countries and mines all over the world, including
Madagascar, Brazil, India, Australia, Pakistan, Russia, China, Canada, and Italy. They
provide him with up-to-the-minute details
SLEEPING
UNDER THE
THE DIMENSION
OF PRECONCEPTION
COMPILED BY ROBIN JAY
The story of Aston Martin’s rise from a two-man operation working from a small London workshop to a globally respected
marque has been long, colorful and often dramatic. A rich and prestigious heritage defines Aston Martin as something
truly unique within automotive history.
SEA
Look closely. Tracy’s work consists of a
painted human body juxtaposed against
a painted canvas or other surface. The
image becomes a whole and is then photographed and put on canvas. “It’s insane,”
remarks Tracy. “I’m never working on a
flat surface. I’m painting a three-dimensional
image on a three-dimensional surface.
I always must keep in mind what the viewer
is going to see…what the final result is
going to be. Doing that on a curved human
body is often ludicrous.”
COMPILED BY ROBIN JAY
Standing before Tracy’s work is a transformative experience. His deft hand removes any
stigma of appreciation for the curves and
angles – the architecture – of the body. One’s
eyes can unabashedly sweep across the human form. And that’s the point. This is not a
recital. “You can be overwhelmed by the
three-dimensional human body in front of
you with paint on it,” says Tracy. “Your brain is
saying: ‘show me-show, show me…’ but that
impulse has no relevance to my work.”
Tracy’s artwork allows the brain to relax and
concentrate solely on the final piece as a
fully integrated image with something to
say. “That’s all that matters,” he says.
INTENTION OVER TRICKS
The title of the painting Craig is
shown working on here is, quite
appropriately, "Purr."
This 350-million-year-old fossil Ammonite shell from Calgary
has been partially replaced by precious opal. It is valued at
$300,000 for its pristine condition and aesthetics.
Summer 2015
South Florida OPULENCE
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Fall 2015
But how does he do it? Using a mélange of
techniques – airbrushing [not as much as
you might expect], brush painting and
finger painting – to achieve a desired effect,
Tracy firmly declares it is not as much about
the “tools” as it is the intention. “Eighty percent of my work is about the camera’s view,”
says Tracy. “It doesn’t matter if the subject
matter is three-dimensional on a threedimensional surface; it’s all about the
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Spring 2014
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INVITATION-ONLY VIP EVENTS
Bonus for Annual Advertisers & Sponsors
Hosted by South Florida Opulence
As a prime value-added bonus for partners, a copy of South
Florida Opulence is provided in every gift bag presented to VIP
guests who attend our exclusive, invitation-only events throughout the year – including our annual Mega Yacht Gala at Fisher
Island, Annual Opulence
&
f i n eGolf
l uClassic
x u r yandl iWine,
v i nWatches
g
Fine Art benefits, just to name a few.
BEST OF THE BEST
YACHT GALA
FINE ART
EVENTS
Guests at this exclusive event
enjoy touring glorious Mega Yachts,
a boardwalk of entertainment, and
a pavilion brimming with haute
cuisine and top-shelf cocktails.
VIP art connoisseurs enjoy
a display of world-renowned
art selections. Past displays
have included works from:
Pablo Picasso, Salvador
Dali, Marc Chagall, Martin
Eichinger, Gianluca Vidal,
Swodsen and many more.
ANNUAL
GOLF CLASSIC
The CSI Management and South
Florida Opulence Annual Golf
Classic at Turnberry Isle offers
powerful networking opportunities to reach association board
directors, VIP residents, property
managers and our preferred
vendors. The tournament includes
continental breakfast, beverages,
gift bag and awards luncheon.
SOUTH FLORIDA
The Luxury Living Lifestyle Magazine
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outline. RGB color and JPEG file formats are not accepted. If you have
questions or concerns regarding advertising specifications, please
contact Adriana Naylor at 954.331.3912.
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Experience great cuisine and receive
a complimentary glass of our best house wine.
Just bring this card in to our Miami Beach location.
Join us during our dinner time 7PM to 10PM
Experience great cuisine and
receive a complimentary glass
of our best house wine.
Just bring this card in to our
Miami Beach location and mention
South Florida Opulence Magazine.
Join us during our dinner time
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Card Size:
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For information about advertising sales and event
sponsorships contact: [email protected]
Or Contact:
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Erika Buchholz (Business Development Director) 954.609.2447
For ad specifications information:
Adriana Naylor (Art Director) 954.331.3912
For editorial consideration:
Robin Jay (Editor-in-chief): [email protected]
www.southfloridaopulence.com
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HAUTE CUISINE
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SOUTH FLORIDA
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