vidya helpline

Transcription

vidya helpline

Vidya HelpLine
(1800 425-2-425) …enlightening young India
Supporting a toll free tele helpline to provide CAREER
GUIDANCE to STUDENTS even from REMOTE AREAS
Supported by: United Care Development Services
Project Phase: June 2013-August 2013
VIDYA HELPLINE
Contents
Abstract ......................................................................................................................................................... 3
Introduction to the Implementing Organization:........................................................................................... 3
Introduction to United Care Development Services ..................................................................................... 4
Introduction to Vidya Helpline Project: ........................................................................................................ 5
Stories of Change………………………………………………………………………………………...6
Social impact of Vidya helpline ................................................................................................................ 7
Cost Analysis of calls..……………………………………………………………………………........10
June, July & August 2013 – Impact Analysis ......................................................................................... 11
Career counseling workshops ................................................................................................................ 21
Resources for results ................................................................................................................................. 214
In Kind Donations (Vastu Daan): ........................................................................................................... 24
Financial support (Dhan Daan) ................................................................................................................... 24
Gallery: ....................................................................................................................................................... 25
Conclusion .................................................................................................................................................. 26
Key Projects apart from Vidya Helpline ..................................................................................................... 27
School Adoption Program (SAP):............................................................................................................... 27
Vocational Training Center:........................................................................................................................ 28
Nirmaan Scholarship Program (NSP): ........................................................................................................ 29
2
We have only one passion, The rise of a great Nation
VIDYA HELPLINE
Abstract
Vidya Helpline (VHL) project aims to provide excellent guidance and support to the students even from
remote places to choose the right career of the person’s choice and appropriate means to support his/her
education. VHL was started on 22nd May 2010 in Ranga Reddy district, Andhra Pradesh with the support
of District Collector, Ranga Reddy district. With the huge success of the VHL project in Ranga Reddy
Dist and supporting more than 50,000 students in the past two and half years, VHL scaled up the project
across all the districts of Andhra Pradesh with additional 5 lines. From May 2010 to Aug 2013, 95,363
career related queries from students and dropouts have been resolved with Toll free tele counselling
service. During the same period around 42,829 students have been made to dream big and exposed to
various career opportunities by career counselling workshops.
Introduction to the Implementing Organization:
Nirmaan Organization is a Non Government and Non Profit Organization committed to work for
poverty free, knowledge powered and economically empowered Nation by focusing on providing
education and livelihood opportunities for underprivileged people.
Nirmaan organization, erstwhile My INDIA was started by a group of BITSians in the month of Feb,
2005, got registered as NGO on July 12, 2007 at Hyderabad. At present, it is operating with around 700
members through 8 chapters in five different states.
Nirmaan believes that it’s the fundamental right of every child to get educated and it is the education
alone that can bring about a social change. Apart from education, a person also needs a livelihood so as to
get covered at least his basic needs. So, creation of livelihood opportunities for deserved and motivated
but underprivileged unemployed is also a must so as to push the growth engine of the economy. Hence,
Nirmaan believes that education and a livelihood opportunity are the basic necessities that any citizen
must get fulfilled so that poverty which is a recurring problem doesn’t any more harass the society and
therefore Nirmaan works to provide such basic necessities of the society.
Organization Information:






Founded on Feb 2005
Registered on 12th July 2005 as NPO (Registration no 1119/07)
Donations 80G exempted
12A certified and FCRA exemption certified
Website : www.nirmaan.org www.vidyahelpline.org
Facebook: https://www.facebook.com/nirmaanorg
3
VIDYA HELPLINE
Introduction to United Care Development Services
UC's model aims to improve the scale and efficiency of financing education, health and energy &
environmental services for the very poor, through a result-based and post-paid model of funding. What
this means is that UC applies its own funds to provide services to beneficiaries. UC then documents the
work and presents the results from these projects as Result Certificates. Interested investors and donors
are then invited to post-pay for results and acquire these Result Certificates. UC’s objective is to generate
greater Social Returns for philanthropic investments through this model.
4
VIDYA HELPLINE
Introduction to Vidya Helpline Project:
Vision: “Every student to obtain excellent guidance and appropriate ways to obtain monetary support to
pursue the right education of their choice”
Need: It is observed that a rural student faces the two major hurdles while choosing and pursuing a right
career:
1.
Lack of “relevant information on demand” to make a life changing decision
2.
Lack of monetary and/or family support to pursue a career of his/her choice
Tele counseling helpline 1800-425-2-425
Vidya Helpline tele counseling is a free service offered to students to avail information and guidance from
experts on academics and careers at the golden hour.
Key Objectives of the Tele counseling center are
1.
2.
Provide authentic and complete information to
government school students in the following
categories:

Careers

Courses

Vocational and job oriented courses

Open Education

Pre-metric Scholarships etc.
To act as life-time academic counselor for all
students and dropouts across the state.
5
VIDYA HELPLINE
Success in statistics:



Total calls received till 31st August 2013: 95,363
More than 35,000 unique callers
Calls received from all 23 districts of Andhra Pradesh and 6 different states
Stories of Change
Each call makes a difference to the student/dropout but below are top three success stories during this
period
1. Maalika getting admission to CBIT Engineering College without any fees
Maalika is from a humble farming background from Nizamabad. She completed her 10+2 and got
EAMCET rank (entrance exam in the state of Andhra Pradesh) of 9000. She was told by her relatives and
friends that government fee waiver is applicable only till 5000 rank. She lost her faith that she wouldn’t
be able to study. One call triggered the change, our counselors gave her correct information that fee
waiver is applicable till 10000 ranks. Our counselors had hard time in convincing her about this and to
make her apply for web counseling. Efforts of our counselors were finally rewarded when she got her
admission in CBIT, one of the top 5 engineering colleges in Andhra Pradesh, with complete fee waiver
and scholarship. The admission to CBIT without scholarship is Rs 1,13,000 per annum. She is extremely
happy on her admission
2. Praveens Naik’s story of moving from a tribal village to 6 years of free quality Education in
IIIT
Praveen Naik, a student hailing from a very poor family in Tandur's tribal area, 130 kms away from
Hyderabad, secured 9.6 in his SSC. But lack of mentor in family, school, inhibited exposure, he did not
know where, what and how of his life next, and happened to visit Vidya HelpLine. The counselors
introduced him to various opportunities he had open and also furnished the details of application and
admission process. Since now most of the application processes are online, and Praveen being new to
digital tinge, VHL counselors applied for IIIT and corporate education that his scores and efforts were
due. Fortunately, he bagged seats in both. Now he is pursuing his IIIT.
3. Mahesh choosing CEC group confidently with correct information
Here is T Mahesh, from doma Madal of RR district as usual set out for cricket. From the cricket grounds,
Mahesh took the shortest route to his residence via the District Library of Vkb. In the library he found
VHL's career booklet which he took home and mere skimming of the book turned into a deep study. He
just finished his schooling then. It was the time of admissions and he chose CEC group, owing to the
interest he had in the same. But deep inside he was reeling under the feeling that CEC is opted by not so
bright students, and has no big opportunities coming its way. But VHLs number flashed in his mind, and
he called VHL and conveyed his problem. VHL counselors explained to him about the importance of the
group of his choice and how some of the very important public figures had also opted for the same. Not
just that but he was also exposed to various career opportunities that he can get into through CEC. This
instilled confidence in him and he is now a happy kid at college.
6
VIDYA HELPLINE
Social impact of Vidya helpline
Apart from the expert guidance provided on demand, to measure the other tangible benefits of the tele
counseling service of Vidya HelpLine, a model has been developed. Out of 95,363 calls, there are around
30,000+ unique callers. Below is the process followed to quantify the impact.




A questionnaire has been prepared to record the answers of the beneficiaries
A sample of 170 (0.5%) from 35000+ callers list was selected, keeping the prorate percentage on
the category of the queries. (For instance, if overall % of callers with queries on “Admissions”
category is 20%, the sample has 20% of the callers with questions from “Admissions” category.
Volunteers call up the beneficiaries and record the answers.
The data is analysed and presented as below
Social Impact by VHL:
Parameters
With Out VHL
With VHL
Expert Guidance
Minimal
Excellent
Avg. Time Spent
95 Min
3 Min
12.5 KM
Nil
11,92,038 KMs travel
saved
Rs.46
Nil
Rs 43,86,698 saved
Avg. Distance travelled
Avg. Cost Analysis
Impact created
95,363 queries resolved
1,46,223 hours’ time
saved (16.69 Years of life
time saved)
Below are some more findings as a part of the tele-counseling impact assessment:
Other findings from the survey:
1. For 90% of our callers, Nirmaan is the only source of credible information.
2. 100% of callers prefer Nirmaan VHL as the first source of Information
The study is further continued at a deeper level to understand how many students got benefitted to a much
greater level of getting scholarships, admissions to colleges etc., The results of this analysis would be
shared in the next result certificate.
7
VIDYA HELPLINE
Analysis of the call volume since inception
Month & Year
May 2010 - June 2010
July 2010 – Sep 2010
Oct 2010 – Dec 2010
Jan 2011 – March 2011
April 2011– June 2011
July 2011- Sep 2011
Oct 2011 – Dec 2011
Jan 2012 – March 2012
April 2012– June 2012
July 2012- Sep 2012
Oct 2012 – Dec 2012
Jan 2013 – March 2013
Apr 2013- June 2013
July 2013 – August 2013
TOTAL CALLS
No. of calls Avg. calls
per day
1,043**
28
3,226
36
2,451
27
2,113
24
4,520
50
4,218
47
2,927
33
2,719
31
5,760
64
5,803
65
11,782
131
13,900
156
23,474
267
11,585**
207
95,363
**The number of calls during this period is for two months only
** The number of queries in the month of Aug 2013 is relatively on a lower side compared to June and
July as the admission counselling for exams such as BED, TET, Group 1 etc., have been deferred due to
ongoing statehood issue in Andhra Pradesh. Further there was a technical glitch from our PRI (to
facilitate calls to 5 lines) vendor – BSNL, due to which all 5 lines were not operational for a few days.
Above graph represents the trend in the quarterly call volumes.
8
VIDYA HELPLINE
*Blue graph represents the calls in with a single line in the Ranga Reddy district office and the red is a
result of the expansion with 5 more lines.
Above graph represents the total number of calls addressed through new toll free number and
counseling time in minutes since Nov 2012 to Jul 2013.
9
VIDYA HELPLINE
Cost Analysis of calls
Below is the detailed analysis of cost per call since the expansion of the project.
Month
Oct 12
Nov 12
Dec 12
Jan 13
Feb 13
Mar 13
Apr 13
May 13
Jun 13
Jul 13
Aug 13
Initial
Investment
8,927
8,927
8,927
8,927
8,927
8,927
8,927
8,927
8,927
8,927
8,927
Fixed Cost
1,03,500
1,00,500
1,42,987
1,60,793
1,56,769
1,41,178
1,45,022
1,29,275
1,36,035
1,22,169
1,26,974
Variable
25,117
27,735
26,171
25,337
27,639
27,639
25,377
27,057
50,453
29,517
24,672
New total cost
1,37,544
1,37,162
1,78,085
1,95,057
1,93,335
1,77,744
1,79,326
1,65,259
1,95,415
1,60,613
1,60,573
No of calls
953
3307
3327
3833
2965
3501
4968
5269
7997
5003
3675
Cost
per call
144
41
54
51
65
51
36
31
24
32
44
**The initial investment (setup cost) incurred has been considered for a period of 3 years and factored on a monthly
basis ** The average time per call is about 3 mins
Parameters in initial investment
 Call center and PRI lines setup
 Office infrastructure setup
 Publicity
 Inverter, systems setup and others
Parameters in Fixed Expenditure
 Salaries
 Rent
 Others (Office maintenance, internet charges etc.,)
Parameters in Variable
 Toll free charges
 Out-going call charges
Above graph represents the average cost per call and the number of calls on a month on month basis.
**The cost per call is highest in the month of October 2012 during the pilot phase where the toll free
number is not publicized.
10
VIDYA HELPLINE
June, July & August 2013 – Impact Analysis
Below is the Snapshot of the impact in the months of June, July and August 2013
Parameter
Total Answered queries
Avg. no. of queries per day
Total Counseling duration
No. of districts reached
June-13
7997
266
11,553 Min (192
Hours)
23
July-13
5003
161
12156 Min (202
Hours)
23
August’13
3675
122
7874 Minutes
(131 Hours)
23
Below is the detailed analysis of the call center operations. These graphical reports are extracted from the
call center software and customized according to our needs to improve the operations and for effective
staffing.
Detailed Call Volume analysis for the month of June 2013
1. Call volume analysis
o
Abandon calls are the calls missed when all the lines are busy. The missed ones are called
back at the end of the day. To reduce the number of abandon calls all the lines are kept
open during the peak call volume hours of the day.
 Call analysis trend
11
VIDYA HELPLINE
2. Call duration analysis

Above chart depicts the variation of total counselling time per day to that of average of the month.
3. Category wise Duration analysis:
12
VIDYA HELPLINE
4. Counselor wise analysis
5. Overall Time analysis

Most of the callers make call to Toll free number during 11AM and 6PM.
6. District wise analysis
13
VIDYA HELPLINE
Detailed Call Volume analysis for the month of July 2013
1. Call volume analysis
 Call analysis trend
2. Call duration analysis for July 2013

the month.
Above chart depicts the variation of total counselling time per day to that of average of
14
VIDYA HELPLINE
3. Category wise analysis:
15
VIDYA HELPLINE
4. Counselor wise analysis
5. Overall Time analysis

Most of the callers make call to Toll free number during 11AM and 7PM.
16
VIDYA HELPLINE
6. District wise analysis
17
VIDYA HELPLINE
Detailed Call Volume analysis for the month of August 2013
Answered Vs Abandon Call Analysis:
Duration of the call Vs Average duration Analysis:
18
VIDYA HELPLINE
Category Wise Distribution:
19
VIDYA HELPLINE
Counselor Wise analysis:
Overall Time Analysis:
District Wise Analysis;
20
VIDYA HELPLINE
Career Counseling Workshops
Career counseling workshops (CWs) are aimed at goal setting and exposing students of 9th & 10th
Standard from Government schools to various career opportunities post 10th standard and the career path
to achieve them. Further the students are also equipped with information on various residential colleges
and scholarships to continue their education. Career workshops are done in partnership with Yuva
Varadhi NGO (www.yuvavaradhi.com) with Nirmaan as Expert Organization and Yuva Varadhi as
implementing organization.
Model of the Goal Setting Career Counseling Workshop
Objectives of the Career Counseling
Workshops:
1. Goal Setting
2. Exposure to career Opportunities
3. Personalised Counselling to assist
students in building their career paths.
Reach so far:
District
Ranga Reddy
Adilabad
Hyderabad
Karimnagar
Khammam
Kurnool
Mahabubnagar
Medak
Nalgonda
Nellore
vizianagaram
Visakhapatnam
Warangal
Total
No of students
No of schools
28837
329
1348
370
462
1337
2670
2984
2036
159
767
397
1233
42929
298
8
12
9
10
34
55
58
43
6
12
7
21
573
21
VIDYA HELPLINE
Our publications:
Below material is provided to the students
Samachara Deepika: An exhaustive material on various career opportunities.
Mana Bhavitha: A complete book enclosing information about various govt colleges, free residential
colleges, scholarship opportunities.
22
VIDYA HELPLINE
Career Chart: A student friendly career chart in Telugu for a quick reference.
Placards: A comprehensive set of placards detailing about each career.
23
VIDYA HELPLINE
Resources for results
YouSee is the resource partner of Vidya Helpline Project. YouSee has been facilitating resources to the
VHL project to scale up from Ranga Reddy dist to entire Andhra Pradesh since August 2012. For a period
of one year, YouSee pledged to facilitate the salaries for the resources person to the tune of 75,000 per
month, along with other in-kind donations depending on the need of the project.
In Kind Donations (Vastu Daan):
You See have facilitated the below infrastructure from INVESCO, Hyderabad, to setup the operations.
1.
2.
3.
4.
5 Desktop computers
One colour printer & scanner
5 Avaya Phones and headsets
POE Switch to make Avaya phones operational
Financial support (Dhan Daan)
Below is the snapshot of the financial support facilitated by YouSee for this project.
Date
11-Aug-12
31-Aug-12
21-Sep-12
Narration
Grant
Utilization for Aug 2012
Grant
30-Sep-12
31-Oct-12
28-Nov-12
Utilization for Sep 2012
Utilization for Oct2012
Grant
Utilization for Nov 2012
Grant
29-Dec-12
31-Jan-13
28-Feb-13
28-Mar-13
19-Apr-13
29-May-13
28-June-13
30-July-13
01-Oct-13
Utilization for Dec 2012
Purchase of PoE Switch
Grant
Utilization for Jan 2013
Grant
Utilization for Feb 2013
Grant
Utilization for Mar 2013
Grant
Utilization for Apr 2013
Grant
Utilization for May 2013
Grant
Utilization for June 2013
Grant
Utilization for July 2013
Grant
Utilization for Aug-2013
Cheque No
500993
Grant
Disbursement
75,000
Utilization
70,000
500995
150,000
70,000
75,000
501004
75,000
75,000
501008
75,000
75,000
5,800
37798
75,000
61,800
37810
75,000
78,706
000007
75,000
84,500
000018
75,000
77,300
000034
75,000
77,300
000054
75,000
75,700
000072
75,000
68,529
000105
75,000
77,314
Balance
75,000
5,000
155,000
85,000
10,000
85,000
10,000
85,000
10,000
4,200
79,200
17,400
92,400
13,694
88,694
4,194
79,194
1,894
76,894
(406)
74,594
(1,106)
73,894
5,365
80,365
3,051
24
VIDYA HELPLINE
Below is the utilization summary for the months of June, July and August 2013.
Sl.
No
Designation
Qualification
Work Experience
June-2013
July-2013
August2013
1
ManagerVHL
M.Tech
IIT Bombay
2.3 Years at SAIL,Rourkela
1 Year,Assistant Professor
6 Months as Manager,VHL
25000
24194
23387
2
Senior
Counselor
M.Sc, B.Ed
4 Years in Teaching,
2 years in VHL
13750
6210
13750
3
Intern
B.Tech
3.6 Years in Testing
11 Months in VHL
11000
11000
11000
4
Counselor
B.Sc
6 Months as tele counselor at 108
11 Months in VHL
7750
7750
7750
5
Counselor
B.Tech
4 Months in VHL
6600
6600
7750
6
Counselor
B.Tech
6 months as a tele caller for real
estate firm
4 Months in VHL
6600
6600
7750
7
Counselor
B.A
6 Months in VHL
6600
6175
5927
77300
68529
77314
Total
Grand total for Jun, Jul and Aug 2013
INR 2,23,143
Gallery:
Vidya Helpline Counselors addressing queries
25
VIDYA HELPLINE
Testimonial given by NGO partner Nirmaan Organization
Mr. Chandra Sekhar (CEO, Vidya Helpline, Nirmaan Organization)
We learnt about YouSee during Joy of giving week in 2011 and were very impressed with the innovative
model of post pay donations. YouSee demonstrates excellent transparency and high standard
professionalism in every aspect of their work which is highly laudable especially in development space.
YouSee has been supporting the Vidya Helpline project since August as a resource partner. It is one the
key contributors to scale up the Vidya helpline project from a single district to the entire Andhra Pradesh
by facilitating Rs 75,000 per month for the salaries of Vidya Helpline counselors. Further YouSee has
also facilitated in kind donations in the form of computers, printer and phones which saved a considerable
fixed cost of the project. By providing frequent suggestions and working along at times, YouSee has been
supporting in improving the call center operations, especially on impact assessment of the tele helpline.
Conclusion
The state wide call centre operations have started on 22nd Sep 2012. Now the operations are stabilised and
publicity is currently being done extensively in rural areas of Andhra Pradesh to support maximum
number of students/unemployed youth.
26
VIDYA HELPLINE
Annexure-1
Key Projects apart from Vidya Helpline
School Adoption Program (SAP):
SAP aims to convert backward rural and urban Government schools into Model Schools in terms of
infrastructure and academic performance. 4560 students from 12 schools across 5 states are benefitted
through this program.
5000+ Students impacted
7 Govt. Schools adopted in 4 states across India.
27
VIDYA HELPLINE
Annexure-2
Vocational Training Center:
With the aim of empowering women economically, Vocational Training Centre started off on May 23rd
2010. It trains the BPL (Below Poverty Line) women in different vocations namely Tailoring, Bag
making and Embroidery. A total of 240 women, entirely housewives, have been trained so far with
each woman earning an average of Rs 1800 per month.
Impact
5 Vocational training centres established
285 Women trained in stitching, handicrafts and embroidery
36% of these women are employed post training
11% motivated to become entrepreneurs
28
VIDYA HELPLINE
Annexure-3
Nirmaan Scholarship Program (NSP):
NSP aims to provide monetary help and mentoring support to the meritorious but financially
constrained students to pursue their professional degrees. Initiated in 2008, NSP so far has been able to
help 115 meritorious students to overcome the financial roadblock in pursuing higher education, which
their talent rightfully deserves.
180 Scholarships awarded
90% of the students are employed out of 25 graduated
40% increase in scholarships year-on-year since last 3 years
29

vidya helpline

Transcription

Similar documents

August - Vidya

Vidya Poshak`s Booklet

ASOCIAȚIA TELEFONUL COPILULUI Annual Report 2008

Annual Report 2014-15

2010 – 2011

Honour Based Violence/Forced Marriage

vintage indian advertisements

Platanos Y Collard Greens

Sage50 Accounting

Free Local Services - Corby Borough Council

accessible here

What Works Case Study--Aptech`s Vidya