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about us
about DMN publications advertising
contacts
about us
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About Faircount Media Group
Faircount Media Group is a media company with diverse interests in print,
digital media, and event development and management. With offices and
management staff located in Europe, North America, and Asia, Faircount
is globally positioned to service clients in the world’s major markets. Our
clients represent a broad range of areas, including Fortune 1000 companies,
government agencies, and governing bodies of major sports.
Faircount has been an established publisher in the defense sector since the
early ’90s, with military and government customers in the United States, U.K.,
Canada, and Australia. Clients include the U.S. Army Corps of Engineers,
the U.S. Air Force, the Royal Australian Navy, the U.S. Coast Guard, NASA,
the Canadian Air Force, the Canadian Navy, the British Royal Navy, plus
many others.
Formed in the U.K. in the late 1980s, the company originally consisted of a
small team with lots of innovative ideas. By late 1992, Faircount had established
its office in North America and set about a plan to achieve several objectives,
one of which was to carve out a niche publishing for the United States military. By
the end of the 1990s this objective had been achieved, with client partnerships
producing publications for all military service branches. Within the first three
years of the 21st century, our portfolio expanded to include other federal
agencies including the Department of Homeland Security, the Department of
Health and Human Services, and the General Services Administration.
Success in one channel was paralleled in another: specialty lifestyle
publishing. Such prestigious organizations as the Juilliard School, the RollsRoyce Owners’ Club, and Steinway & Sons have worked with Faircount on
custom publications.
In 2007, Faircount opened its third office, in Sydney, Australia, with projects
soon being undertaken on behalf of a mixture of government and privatesector customers, notably the Australian Olympic Committee and the Royal
Australian Navy.
Today, teams of seasoned industry professionals, including writers, designers,
production, accounting, marketing, and administration staff, complement the
original directors as the company continues to expand its portfolio of military,
B2B, and lifestyle titles, delivering insightful and dynamic media experiences
for readers and advertisers alike.
Introduction to Our DMN Brand
As publishers of a wide portfolio of defense, military, and homeland security
content, we created Defense Media Network to pool all our content in one easyto-use website where readers can access it all. Users now have the benefit of all
the content of our printed publications in digital format together with the latest
defense news located at one Web address.
Within the pages of Defense Media Network can be found unique editorial
features, commentaries, opinions, interviews, and profiles, all combined with
content from the print editions plus added benefits such as weekly eNewsletters
and digital magazines.
For the better part of two decades, Faircount has worked with some of the best
military writers and defense subject matter experts that professional journalism
has to offer. Our editor in chief, Chuck Oldham, has been at the helm since 1994
and leads a team of the finest defense experts in the world to cover topics
critical to military leaders. Our renowned team of defense writers includes J.R.
Wilson, John D. Gresham, Robert F. Dorr, Scott Gourley, and Norman Friedman,
provide a constant flow of the highest quality editorial. A full list of contributors
can be accessed by clicking here.
Defense Media Network Distribution Channels
read more
about us
Defense Media Network Website
www.defensemedianetwork.com is the online resource and repository for all of Faircount’s defense, homeland security, military
medicine, and veterans affairs content. Faircount Media Group produces content for a broad array of subjects and customers in the
military, from the Coast Guard and special operations to homeland security, veterans affairs, plus international partners, and the Defense
Media Network site catches all these equally important subject areas in one place, reflecting the breadth of our editorial coverage and the
growing list of Faircount’s U.S. government and international customers.
The site mirrors the print editions with specific areas focusing on aerospace, naval, land systems, defense-wide, special operations,
homeland security, and veterans/medical issues but offers the added value of dynamic content that is constantly updated.
Defense Media Network is the access point for our digital products including the digital editions of the print publications, newsletters
and blogs. Within the pages of Defense Media Network, you will find unique editorial features, commentaries, opinions, interviews, and
profiles, all combined with extended content from the print editions. Our renowned group of defense writers includes J.R. Wilson, Scott
R. Gourley, Norman Friedman, and John D. Gresham, guaranteeing a constant flow of the highest quality editorial.
The site was designed for ease of use and navigation by breaking the content down into seven major categories, each with relevant
subcategories beneath them. For example, the main category of “Aerospace” has the subcategory “Space” on its drop-down menu.
The site features:
Newsletters
• Customized Membership
Create your own membership profile and receive only
information that is relevant to your specialty. Simply
by setting up your account page once, you can tell
us which publications you want to receive and what
stories you want to hear about first, and play a role
in helping us continuously improve the quality of our
editorial.
Defense Media Network offers two newsletters with advertising and
sponsorship opportunities.
• Tag Cloud
All stories have multiple tags for better organization
and access, allowing you to find content more easily.
Our Defense weekly newsletter goes out every Thursday morning and
contains one “Feature” and three “Posts.”
• Digital Publications
Digital editions of our print content are indexed and
clearly labeled under each subcategory tab to make
them easier to find. Articles are Google indexed and
fully searchable.
• Calendar
Conveniently track industry events by bookmarking
our calendar and receiving updates and reminders on
which trade shows or meetings to attend.
• Social Media Integration
Easily link your Facebook and LinkedIn profiles to “like”
articles and share content with friends and colleagues.
You can also use your social networking account to
log in to our Defense Media Network RSS Feed.
• Defense Newsletter
(weekly, every Thursday)
•H
omeland Security Newsletter
(bimonthly, Wednesday)
Our Homeland Security newsletter goes out bimonthly on Wednesdays
and has a four post news format similar to the Defense version.
contacts
about us
Our Publications
As part of our Defense Media Network brand, Faircount publishes several magazines each year. For a more detailed
description of each specific publication’s content, distribution, and advertising rates, click on the desired publication cover.
In addition to quarterly and annual publications, Faircount also publishes many special editions for commemorations,
anniversaries, and special events.
The Year in
Special Operations
Coast Guard:
Outlook
An annual publication
dedicated to the special
operations forces of today’s
United States military.
A specially approved
USCG publication
dedicated to the personnel
of America’s fifth armed
service.
Building Strong® :
Serving the Nation
and the Armed Forces
dedicated to the military and
civilian workforce who make
up the Corps.
Marine Corps:
Outlook
dedicated to the United
States Marine Corps –
America’s “soldiers of the
sea.”
U.S. Army Materiel
Command: The
Army’s Premier
Provider of Materiel
Readiness
An in-depth report on the
current programs and
future strategies of the
command.
The Year in Veterans
Affairs & Military
Medicine
with focus on the medical
services and technology
for today’s service
members and veterans.
contacts
about us
contacts
Building Strong®: The U.S. Army Corps of Engineers
Contractors supplying goods and services to the U.S. Army Corps of Engineers (USACE), as well as those
looking for the opportunity to work with the Corps for the first time, are securing the last remaining positions
within this USACE-approved publication titled Building Strong®: Serving the Nation and the Armed Forces.
Building Strong provides significant details on the major programs and key initiatives USACE is undertaking.
An impressive combination of interviews with leadership and content that looks at the exceptional work USACE
conducts will be featured, including: the advancement of technologies and research that helps warfighters;
levee and flood risk management; civil works and sustainability projects; support for combatant commanders
and partner nations and agencies [e.g., the State Department and USAID]; and recreational and regulatory
programs. All content is aimed to inform and educate readers about the Corps of Engineers.
Written by military engineering and environmental specialists, technology experts, and seasoned defense
writers, Building Strong provides a powerful mix of high-quality imagery and editorial content, targeted distribution,
and expertise to decision-makers throughout the defense, engineering and environmental industries, policymakers
on Capitol Hill, and USACE personnel.
Produced under a civilian enterprise publication agreement, organizations like yours are invited to participate,
so as to highlight and show USACE the way your organization can help the Corps of Engineers fulfill its mission.
There’s no better way to showcase your products and/or services than advertising within Building Strong, a
must-read for those within USACE and the partners supporting the Army Corps of Engineers’ mission.
Advertising space is limited; so call Ken Meyer at +1 (813) 675-3805 to book your space today.
Distribution
USACE
•
enior leaders within all divisions, districts, centers,
S
laboratories, and field operating activities of the Corps of
Engineers
Federal Agencies
•
•
The Congress
Leaders and officers within federal departments and agencies:
the departments of Energy, State, Transportation, Commerce,
EPA, FERC, etc.
Military
•
•
The Joint Chiefs of Staff
Senior and commanding officers; procurement and specifying
personnel; engineering support staff; base personnel at Army,
Navy, and Air Force installations; and key personnel within all
components of the Department of Defense
Public Projects
•
Project managers for major commercial construction,
engineering, and environmental projects in the United States
Private Sector
•
•
•
Senior executives from prime and subcontractors to the
USACE, Army, Navy, and Air Force
Project managers for major commercial construction,
engineering, and environmental projects in the United States
Executive management at the top engineering, design,
construction, and environmental services firms
Associations and Education
•
Relevant trade associations like the Society
of American Military Engineers; the American
Society of Safety Engineers; the American
Society of Civil Engineers; etc.
Rates
• Double page spread – $16,950
• Full page – $10,950
• Half page – $6,950
Prime Positions
• Outside back cover – $20,000
• Inside front cover spread – $18,950
• Inside back cover – $17,950
• Facing foreword, introduction, table of contents,
or masthead – $12,950
click on the images to view a digital version of the magazine.
Contents
• Q&A with USACE Commander Lt. Gen. Thomas P. Bostick
Support the Warfighter
• Wounded Warrior Programs/Partnerships and USACE
• Engineer Research and Development Center (ERDC
• Army Geospatial Center (AGC)
• MILCON
• Transatlantic Division (TAD)
• COCOMs
• Interagency and International (IIS) Support
Transform Civil Works
• Dams/Levees
• Recreation
• Tribal partnerships
• Water Safety
• Regulatory Program
• National River Fish Programs
• Dredging
Prepare for Tomorrow
• Sustainability, with a Sun/Solar sidebar and a Climate Change
sidebar
• STEM
• Columbia River Treaty Review
Reduce Disaster Risks
• USACE Planning Response Teams (PRTs)
• Coastal Restoration
• Managing Extremes – From Droughts to Flooding
USACE Directory
about us
The Year in Special Operations
contacts
The Year in Special Operations is the only publication totally dedicated to the “quiet
professionals”: the airmen, Marines, sailors, and soldiers engaged in what the military terms
“unconventional warfare.” Launched in 2003, the magazine has become a much sought after
reference source by military leaders, thinkers, trainers and lecturers, when communicating the
history, development, and missions of special forces.
The publishers have worked with the Special Forces Association (SFA) and the U.S. Special
Operations Command (USSOCOM) for several years, having published the SFA’s 50th
anniversary book in 2002 and the USSOCOM-approved special edition Proven, Vigilant,
Prepared: U.S. Special Operations Command, The First 20 Years in 2007. The latter publication
marked the 20th anniversary of the formal establishment of USSOCOM as a unified combatant
command at MacDill Air Force Base, in Tampa, Fla., on April 16, 1987.
Contents
Distribution
The Year in Special Operations is distributed on a complimentary basis to:
U.S. Army Special Operations Command
(USASOC), U.S. Army John F. Kennedy Special
Warfare Center and School, U.S. Army Special
Forces Command (Airborne), 75th Ranger
Regiment, 160th Special Operations Aviation
Regiment (Airborne), 4th Military Information
Support Group (Airborne), 95th Civil Affairs
Brigade (Airborne), 528th Sustainment Brigade
(Airborne).
Naval Special Warfare Command
(NAVSPECWARCOM), Naval Special Warfare
Groups, Naval Special Warfare Combat Service
Support Teams, Naval Special Warfare Center,
NAVSCIATTS, NSWC ADVANCED TRAINING,
Development Group.
Air Force Special Operations Command (AFSOC),
Twenty-Third Air Force (AFSOC), 623d Air and
Space Operations Center, 11th Intelligence
Squadron, 18th Flight Test Squadron, 1st & 27th
Special Operations Wing, 352d & 353d Special
Operations Group, 720th and 724th Special
Tactics Group, Air Force Special Operations
Weather Team, USAF Special Operations School,
Air Force Special Operations Training Center,
Special Tactics Training Squadron.
Marine Corps Forces Special Operations
Command (MARSOC), 1st, 2nd and 3rd Marine
Special Operations Battalions (MSOB), Marine
Special Operations Support Group (MSOSG),
Marine Special Operations School (MSOS),
Special Operations Research, Development, and
Acquisition Center (SORDAC)
Senior DOD staff, chiefs of staff, senior
commanding officers, base commanders,
acquisition/procurement officers, and program
managers within all service branches.
All combat support agencies: Defense
Information Systems Agency (DISA), Defense
Advanced Research Projects Agency (DARPA),
Defense Logistics Agency (DLA), Defense
Intelligence Agency (DIA), and National
Geospatial-Intelligence Agency (NGA) will
receive copies. In addition, copies are sent
to all organizations that interact with the U.S.
Special Operations Command (USSOCOM)
to conduct special operations and civil affairs.
Top executives of the defense industry prime
and subcontractors, the hundreds of companies
providing leading edge technologies that have
relevance to USSOCOM, and senior members
of the relevant defense trade associations will
receive complimentary copies. This will ensure
full coverage and readership in both public and
private sectors.
Members of Congress will receive their own
personal editions.
Copies will also be available on newsstands on
select military bases throughout CONUS.TradeShows: SOFIC, Sea Air & Space, Modern Day
Marine, AUSA, SOFEX, GOVSEC.
Year in Review for SOCOM and TSOCs;
AFSOC; MARSOC; NAVSPECWARCOM;
USASOC; and International SOF
Interviews – To be confirmed
USASFC Commander
(BGEN Christopher Haas, USA)
ARSOAC Commander
(Col. Clayton Hutmacher, USA)
SOCOM CSM (SSM Chris Faris)
Present Day Programs and Operations
Marine Colt M1911A5 .45 Caliber Pistol
SOF Ground Based Vehicles
SOF related Community Outreach
Anniversary Stories
AFSOC Anniversary
SOF in Operation Iraqi Freedom
1. Southeast Campaign
2. Western Campaign
3. Northern Campaign
Operation Prime Chance (Persian Gulf 1987
to 1989)
Operation Oak (The Gran Sasso Raid: The
Rescue of Benito Mussolini (1943))
Rates
• Full Page, 4C
• Half Page, 4C
• Double Page Spread, 4C
$9,950.00 net
$5,950.00 net
$14,950.00 net
About the Special Operations Forces
As the war on terror continues, special
operations forces are at the forefront
of the conflict worldwide. Although
every member of the armed forces has
performed admirably during the conflict,
no other community has been so well
suited to the roles and missions required
by this new world security climate.
Special operations forces are the proof
that sometimes quality is more important
than quantity, though it also means that
the relatively small number of special
operations personnel have been deployed
over and over again in recent years. There
has never been a greater appreciation
for special operations, and with good
reason. Operators hunt down and destroy
terrorist cells, train foreign military
armies, perform disaster relief missions,
and interact with local populations with
appreciation for their culture and history.
Special operations forces have
traditionally made sure that they “equip
the man” and not “man the equipment.”
Though this has long been one of the
fundamental beliefs of special operations,
our nation’s scientists and engineers
continue to equip these heroes with the
best technology available to increase the
operators’ safety and, at the same time,
their lethality.
about us
Coast Guard Outlook
contacts
Coast Guard Outlook is published to detail the major programs and initiatives of the
agency. The editorial is written by maritime specialists, and technology experts, with each
issue designed to communicate the Coast Guard’s current plans, programs, and importantly,
budgetary needs for the future.
In addition to being targeted at decision-makers throughout the defense and maritime
industries, it addresses policymakers on Capitol Hill on the current condition of the service,
enabling them to make more informed judgments when decisions that profoundly affect the
development of the Coast Guard need to be made.
Distribution
Rates
About the U.S. Coast Guard
The publication is distributed throughout the U.S. Coast
Guard headquarters organization, including the Commandant’s
Office (G-C), the Chief of Staff Operations (G-CCS),
Acquisition Directorate (G-A), Deepwater Directorate (G-D),
Human Resources Directorate (G-W), Marine Safety and
Environmental Protection Directorate (G-M), Operations
Directorate (G-O), and Systems Directorate (G-S).
Additionally, copies are circulated to senior officers, program
managers, and commanders within the Atlantic and Pacific
areas, including the nine districts and the two Maintenance and
Logistics commands.
Department of Homeland Security personnel receive
copies, including the secretary and staff, under secretaries,
and acquisition and program managers within the Border and
Transportation Security Directorate, Emergency Preparedness
and Response Directorate, Science and Technology
Directorate, and the Information Analysis and Infrastructure
Protection Directorate.
Complimentary copies are sent to members of Congress
as well as Senior Executive Service members and senior
officers within government agencies such as the DoD, the U.S.
Navy, the Department of Transportation, the Department of
Commerce, and other agencies that work with USCG.
Defense and maritime contractors and subcontractors
receive copies, as do marine, maritime, and defense trade
associations, such as the National Cargo Security Council and
the Marine Preservation Association. Also included are the 361
U.S. ports and companies involved in oil and gas exploration;
salvage; search and rescue; security; tourism; and international
freight shipping.
• Full page – $10,950
The U.S. Coast Guard is one of the
five armed forces of the United States
and the only military organization
within the Department of Homeland
Security. The Coast Guard protects
the maritime economy and the
environment, defends our maritime
borders, and saves those in peril.
The Coast Guard is a military,
multimission, maritime service. Its
mission is to protect the public, the
environment, and U.S. economic
interests in the nation’s ports and
waterways, along the coast, on
international waters, or in any
maritime region as required to support
national security.
The complexity of its missions and
the size of its area of responsibility
require a Coast Guard with capable
people, aircraft, cutters, and boats.
The service is responsible for the
safety and security of America’s inland
waterways, ports, and harbors; more
than 95,000 miles of U.S. coastlines;
U.S. territorial seas; 3.4 million square
miles of ocean defining our exclusive
economic zones; and international
waters or other maritime regions of
importance to the United States.
Prime Positions
• Inside front cover – $17,950
• Inside back cover – $13,950
• Inside back cover spread – $18,950
about us
Marine Corps Outlook
Marine Corps
Marine Corps OUTLOOK provides a top-down, panoramic view of the Marine Corps from the
perspective of the individuals shaping the Corps’ future. From senior leadership to the program
managers who are developing tomorrow’s Corps technologies, systems, and strategies. Marine
Corps OUTLOOK is a single reference point of vital information for professionals in the military,
government, and industry. The publication includes editorials on the latest weapons systems,
theaters of operation, budgets, plans, and programs. Marine Corps OUTLOOK is an essential
reference tool for anyone in the business of managing or supplying the United States Marine Corps.
{
contacts
2012-2013 e d i t i o n
Return to the Sea
The Marine Corps is reclaiming
its role as the nation’s premier
expeditionary force.
}
Special Section
PEO Land Systems
Plus
Marine Corps 2030
A Few Good “Bots”
Marine Air: Modernizing Before the Storm
Distribution
Marine Corps OUTLOOK is distributed by
controlled circulation to USMC contractors,
USMC officers, and senior civilian personnel
throughout the USMC organization including:
• USMC Commands
- Marine Corps Combat Development
Command
- Marine Corps Logistics Command
- Marine Corps Mobilization Command
- Marine Corps Network Operations and
Security
- Marine Corps Systems Command
- Marine Corps Recruiting Command
- Marine Corps Training and Education
Command
• MARSOC, MARCORSYSCOM, MCCDC,
Marine Corps, Warfighting Lab, Training
Schools
• Commandant of the Marine Corps and Marine
Corps Headquarters
• Acquisition and procurement specialists,
contract officers, Critical Acquisition
• Key Leadership Positions – Purchasing,
Program Management
• Marine Corps Bases, Divisions, Recruit
Depots
• Marine Corps Program Executive Office
Land Systems, U.S. Navy Program Executive
Officers (PEO), Program Managers, Dep.
PEO, appropriate PEO staff
Contents
• Federal Government
- Executive office of the White House
- Members of Congress
- SECDEF, SECNAV, USECDEF-Acquisition
- Technology & Logistics, Dep. of Navy Res.
Develop. & Acquisition
- USMC Pentagon personnel
• Armed Services Partnerships
- U.S. Army, TACOM Life Cycle Management
Command, Joint Program Office
- Partners with USMC in regards to major
weapons, vehicles, survivability programs
- i.e., MRAP, MRAP ATV, JLTV, MPC, JSF
• Private Sector
- Senior executives from prime and
subcontractors to the Navy
- Project managers for major contracts
in the United States
- Executive management at the top
defense firms
- Camp Butler, Camp Lejeune,
Camp Pendleton, Hawaii
- Unit Commanders, 1st Sgt., Squad Leaders
within I,II,III Marine Expeditionary Forces,
Expeditionary Units, Aviation Elements,
Infantry Units, Artillery Units, Force Service
Support Groups
- Marine Corps Base, Marine Corp Bases
Japan
Interviews with USMC leadership (State
of the Corps); modern USMC vision/
strategy; equipment/gear/technology;
aviation; PEO Land Systems review; sea
base status report; MARSOC.
Rates
• Full page – $10,950
Prime Positions
Outside back cover – $19,950
Inside back cover – $19,950
Inside front cover spread – $21,950
Adjacent to foreword, introduction, table
of contents, or masthead – $13,950
About the United States
Marine Corps
The United States Marine Corps remains
the nation’s premier expeditionary combat
force in readiness. It is primarily a naval
force whose strength is its ability to access
denied areas from great distances. Marine
forces project from land or sea bases for
operations as part of a joint or combined
force. They provide defense of the homeland
by operating from forward deployed locations
throughout the world. They fight across the
spectrum of conflict. However, they believe
that their future will be characterized by
irregular wars. They focus on warfighting
excellence in everything they do.
A guiding principle of the Corps is that
they fight as combined arms teams,
seamlessly integrating their ground,
aviation, and logistics forces. They exploit
the speed, flexibility, and agility inherent in
their combined arms approach to defeat
traditional, terrorist, and emerging threats
to our Nation’s security. Every Marine is a
rifleman and a warrior – their link to the past
and their key to the future. They train and
educate each Marine to think independently
and act aggressively, with speed and
initiative; to exploit the advantages of cultural
understanding. They thrive in the chaotic and
unpredictable environments in which Marine
forces are employed.
about us
U.S. Army Materiel Command:
The Army’s Premier Provider of Materiel Readiness
contacts
U.S. Army Materiel Command: The Army’s Premier Provider of Materiel Readiness is an
AMC-approved publication designed to report on the current programs and future strategies of
the command through interviews and discussions with senior leadership and people that make up
the command. As the Army continues its transformation, this publication will focus on the Current
Force and Future Force and the ways that the Army Materiel Command is making these a reality.
Distribution
Contents
The publication is distributed via controlled circulation to the offices
of senior officers and civilian personnel, acquisition staff, and program
managers throughout the U.S. Army Materiel Command, including:
Interviews with AMC leadership; command updates
and regional reports; the Army contracting business;
logistics modernization; Center of Excellence; Chemical
Material Agency; RDECOM; precision munitions.
• U.S. Army Research Development and Engineering Command
• U.S. Army Communications Electronics Command
• U.S. Army Aviation and Missile Command
• U.S. Army Tank-Automotive and Armaments Command
• U.S. Army Security Assistance Command
• U.S. Army Field Support Command
• Chemical Materials Agency
• Guardian Brigade, Joint Munitions and Lethality Life Cycle
Management Command, and Surface Deployment and Distribution
Command (SDDC)
• U.S. Army Headquarters/Secretary of the Army/Army Chief of Staff
• Major commands and their assigned units and facilities including:
U.S. Army Europe, U.S. Army Pacific, Eighth U.S. Army, Korea,
U.S. Army South, U.S. Army Forces Command, U.S. Army Special
Forces Command, U.S. Army Space and Missile Command, U.S.
Army Military Traffic Management Command, U.S. Army Corps of
Engineers, U.S. Army Training and Doctrine Command, U.S. Army
Medical Command
• Senior executives, program managers, and acquisition staff
throughout the military services and combat support agencies
who work with AMC, including the Air Force, Navy, Marine Corps,
DARPA, DLA, USTRANSCOM, Air Force Research Laboratory,
and the Office of Naval Research. Each member of Congress will
receive their own copy.
• Senior executives throughout the industrial base that support and
supply the U.S. Army Materiel Command and the programs of the
U.S. Army
Rates
Double page spread – $20,950
Full page – $12,950
Half page – $7,250
Prime Positions
Outside back cover – $22,950
Inside front cover spread – $22,950
Adjacent to foreword, introduction, table of
contents, or masthead $14,950
About U.S. Army
Materiel Command
The U.S. Army Materiel Command is
the Army’s premier provider of materiel
readiness – technology, acquisition support,
materiel development, logistics power
projection, and sustainment – to the total
force, across the spectrum of joint military
operations. If a soldier shoots it, drives it,
flies it, wears it, eats it, or communicates
with it, AMC provides it.
AMC is headquartered at Redstone
Arsenal, Ala., and has an impact or presence
in all 50 states and 155 countries. Manning
these organizations is a workforce of more
than 70,000 dedicated military and civilian
employees, many with highly developed
specialties in weapons development,
manufacturing, and logistics.
about us
The Year in Veterans Affairs and Military Medicine
contacts
THE YEAR IN
The Year in Veterans Affairs and Military Medicine covers the budgets, programs, and
initiatives of the Department of Veterans Affairs, the Defense Health Program and the Air Force,
Army, Marine Corps and Navy Medical Commands. The publication contains high-quality,
medical industry journal editorial, written to the standard of peer-reviewed content but in a
lavishly designed, glossy, soft cover magazine-style format, making for a noticeably unique,
eye-catching presentation. We regularly interview the leaders of the major medical departments
and programs within the DOD, VA and other affiliated entities.
VETERANs AffAIRs
& Military Medicine
2013-2014 Edition
Rates
Distribution
Copies of the publication are distributed to:
• VAMC/CBOC Distribution
Director; Deputy Director, Associate Director;
Nurse Executive, Nurse Executive Recruiter;
Chief of Staff, Chief of Operations; Vet Centers
– nationwide (over 280); Transition Centers;
outpatient facilities; Office of Construction
and facilities Management (CFM); all CFM
contracting officers; VA Technology Acquisition
Center (TAC); VA National Acquisition Center
(Hines, Ill.); Health Information Exchanges
state, sub-state, and regional
• Department Chiefs and Associate Chiefs –
system-wide
• All specialty areas from anesthesiology to
women’s health; military physician assistants;
nurse staffing and recruitment managers
• U.S. Army Medical Department
Army Surgeon General; regional medical
commands – worldwide; major subordinate
commands – USA; Army Medical Department
Center & School; Commanding General and
Chief of Staff
• U.S. Navy Bureau of Medicine and Surgery
Secretary of the Navy and CNO; Navy Surgeon
General; Navy Medicine Support Command;
Navy Medicine Manpower, Personnel, Training
and Education Command (NAVMED); Naval
Medical Logistics Command (NMIC); Navy &
Marine Corps Public Health Center (NMCPHC);
Marine Corps Health Services
• USAF Medical Service
Surgeon General, Deputy Surgeon General;
Assistant Surgeon General for Health;
command surgeons; nursing services
• Military Health System
Force Health Protection & Readiness; Force
Readiness & Health Assurance; Health Science
& Force Optimization
• TRICARE Management Activity
• All regional offices; area offices; global offices;
Chief Information Officer
• Department of Veterans Affairs
Secretary of the VA; Deputy Secretary; Office
of Acquisition and Logistics; Chief of Staff;
Office of Small and Disadvantaged Business
Utilization; Center for Women Veterans;
Center for Minority Veterans; Veterans Service
Organization
Contents
Interviews with leading medical experts and
VA leaders; transforming medical technologies;
eMedicine; military mental health; women veterans’
issues; Army Dental Command; and prosthetics.
• Double page – $16,950
• Full page – $12,950
Prime Positions
• Inside back cover spread – $20,950
• Outside back cover – $21,950
• Adjacent to table of contents,
foreword, introduction, or masthead
– $14,950
About the Department of
Veterans Affairs
The Department of Veterans
Affairs (VA) operates the largest
direct health care delivery system
in the nation with supporting
medical research. VA also
administers veterans’ benefits
including monthly disability
payments, education assistance,
life insurance, home loans, and
vocational rehabilitation and
employment services. It also runs
veterans’ cemeteries across the
country.
Both the Department of Defense
(DoD) and VA operate large medical
care systems serving many of the
same individuals.
The department’s resource
request for 2011 was $125 billion –
up $11 billion, or 10 percent, from
the 2010 enacted budget. This is
the second year of large budget
increases in VA’s discretionary
budget, which is up almost 20
percent since 2009.
about us
contacts
Advertising with Faircount Media Group
Faircount publishes several magazines each year that vary in page length from 32 pages to more than 200 pages. This gives us plenty
of stories and features to embed advertisements from companies. Because we only allocate approximately 35 percent of the pages
for advertising, you are always guaranteed to face relevant editorial, and because our readers are heavily engaged with the content,
wherever your ad sits in the magazine, it will be seen. Guaranteed. While other sizes may be available depending on the publication
our standard size print ads are:
• Double Page Spread
• Full Page
. • Half Page
>>
In addition, we also offer print/online packages and an a la carte menu, which allows you to pick and choose from a variety of
web-based advertisements or from the innovative advertising options in our digital editions – all available as part of a custom package.
Our Premium Positions
• Pre-cover Gatefold
• Outside Back Cover
A pre-cover gatefold is a special advertiser section. This four-page, detachable section is
“tipped on” to the publication, giving the impression that it’s actually the real front cover. However,
unless it is forcefully detached, it remains a permanent part of the book.
The key to this eye-catching attention-grabber is that the outside page is a duplicate of the
front cover. This immediately catches the attention of the readers and powerfully draws their
eyes to the double page spread message that is located behind the duplicate cover. The back
page advertisement appears as though it is the inside front cover of the publication, unless the
reader detaches the special section, at which point the readers hold in their hands a special
four-page supplement or small poster all about your company.
The digital format is exactly the same – four introductory pages acting as a prologue to the
book (one is the duplicate cover; the other three are all about the sponsoring company).
The outside back or fourth cover is considered the foremost premium position in print advertising.
In this premium spot, your message receives the highest level of exposure, in particular every time
the magazine is picked up or put back down on a table.
In the case of digital magazines it’s a little different, as readers don’t tend to scroll all the way to
the back. Therefore, unless an advertiser has already purchased a pre-cover for the print edition,
as an advertiser on the fourth cover your ad will automatically be placed in the pre-cover position in
the digital edition.
• Inside Front Cover
The second cover, or inside front cover, is a highly sought after ad spot because it is usually the
first thing a reader sees when he or she opens the cover. For this reason, it is very common to see
a two-page spread for maximum impact.
• Inside Back Cover
Next in rank to the second cover is the third cover (or inside back cover). Though not as desirable
as the back or second covers, this cover is nevertheless a prime position because a) it’s part of the
cover and printed on a heavier type of paper, and b) many readers flick through a perfect-bound
publication from the back and so could easily see the inside back page first!
• Facing the Foreword or Table of Contents
Sometimes the most effective way for your ad to be seen is opposite one of the very first pages
of content in a publication. Placing your copy facing a letter from a VIP or senior executive such
as a commanding officer can send a powerful message. Everyone in the command wants to read
what their leader has to say.
Similarly, in any book, the most referenced page is often the table of contents. For only a small
premium above the rate for a full page, this is many times the best value for money and impressions.
about us
Digital Advertising Opportunities
Our publications are now available on tablet devices as fully interactive digital editions. These are not simple reproductions
of an enhanced PDF. These versions are designed with the tablet in mind, and are available for download from online outlets
like the Apple Store, Google Play and others. Interactive extras, including video, slideshows, and more, provide our readers
an experience unlike any other. Tablet editions offer advertisers cutting-edge enhancement that can show readers what your
product can do for them.
IMPORTANT: All Faircount Media Group titles run only in portrait orientation..
Digital Editions Advertising Enhancements
Ad Unit
Tablet Edition
Desktop Edition
Fee
Note
60 Second Video
x
x
$1,500
Max. 5 per title
Embedded Audio
x
x
$800
360 Image Sequence
x
x
$1250
Slideshow
x
x
$1000
Simple Animation
x
x
$1000
Pan & Zoom
x
n/a
$500
Panorama
x
n/a
$500
Pulsing Link
n/a
x
$500
Information Gathering
n/a
x
$500
Sponsorship Position
n/a
x
$3000
1 per edition
contacts
about us
DMN Online and Native Advertising Unit Descriptions
Online Banner Ad
By placing a 300x250 banner ad on DefenseMediaNetwork.com, getting one of our viewers to
sign up for your email list, watch a branded video, download a coupon, or make a purchase is
just a click away. Your advertising creative will find its way onto the site’s most popular pages,
including: the homepage, within stories, on photo galleries, and on video pages. Regardless
of whether a visitor is viewing us on a desktop, tablet, or smartphone, Defense Media Network
has been designed to deliver your ad copy in a clear and prominent way.
Run-of-Site, 300x250
$20 CPM, $1,500 package
Click Here To See a video
demonstrating the ad location
in different devices
eNewsletter Banner Ad
Packed with videos, photo galleries, and featured stories from Defense Media Network, the
Defense eNewsletter gets read and shared. More than ten thousand active-duty personnel,
industry contractors, and federal employees will see your 468x60 banner ad on a weekly basis.
Weekly Placement.
$500 per week
Click Here To See an Example
demonstrating the location and
ad unit style 468 x 60 pixels
Native Advertising Unit Description
Native Editorial
Defense Media Network now provides you the opportunity to fuse your organization’s message
seamlessly into our content stream. If you have a story that is topically relevant to our content,
then we’d like to consider your article for placement on Defense Media Network. We do have
certain requirements and limitations – it has to be unique, provide value to the reader, have an
organic feel, and only appear on DMN.
Standard Article Placement with 3 images (minimum 12 months)
Featured Story (1 week inclusive of 12 months)
Featured within weekly Defense eNewsletter (1x)
All of the above
$2,000.00
$1,000.00
$1,000.00
$3,500,00
Standard Gallery Placement (minimum of 12 months)
Featured Photo Gallery (1 week inclusive of 12 months)
All of the above
$2,000.00
$1,000.00
$1,000.00
$3,500.00
Standard Video Placement (minimum of 12 Months) 300 Word Description
Featured Video Placement (1 Week Inclusive of 12 months)
All of the above
$2,000.00
$1,000.00
$1,000.00
$3,500.00
Click Here To See Native Editorial Example
Native Video
Our new native video offering allows you to share video that blends in with Defense Media
Network’s existing content. You have the opportunity to engage our user in a non-disruptive
way by providing them engaging video that might includ first person accounts of systems
and technologies in use, industry interviews, educational content, and more. Matching your
video content with our editorial is a great way to build brand awareness, product inquiries, and
grassroots support with the visitors to our site.
Click Here To See Native video Example
Native Photo Gallery
Customer provides a minimum of 5 to a maximum of 20 high-resolution images for their
gallery. The gallery allows an advertiser to show the finer details of a product or system. The
advertiser will be able to provide a 150-300-word photo gallery description along with two
active URLs.
Click Here To See Native photo gallery Example
Super Native Combo Package
Combine Editorial, Video, and Photo Gallery, Featured Placement on Defense Media Network,
Standalone Newsletter Blast, and features as either an editorial, video, or photo option on our
weekly eNewsletter.
$9,000
contacts
about us
Contacts
Sales Contacts
Online Sales
The Year in Special Operations
For information on Defense Media Network
ads, please contact:
Patrick Pruitt
813.675.3862
[email protected]
Damion Harte
813.675.3822
[email protected]
Coast Guard Outlook
Marine Corps Outlook
Production Contact
Steve Chidel
Project Manager
813.675.3816
[email protected]
For information on ad specifications,
please contact:
U.S. Army Corps of Engineers Building Strong®
The Year in Veterans Affairs and Military Medicine
U.S. Army Materiel Command, The Army’s Premier Provider of
Materiel Readiness
Rebecca Laborde
Ad Traffic Manager
813.675.3880
[email protected]
Ken Meyer
Project Manager
813.675.3805
[email protected]
Faircount Media Group • 701 North Westshore Blvd. • Tampa, FL 33609, USA • Tel: 813.639.1900 • Fax: 866.749.3899 • www.faircount.com
contacts

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