Specifications and Information

Nunatsiaq News
The Arctic’s Most Trusted News Source
Reach over 64,615 readers weekly
Now, one source delivers the North.
Nunatsiaq News is the brand for award-winning editorial content
that readers constantly access through web and print channels.
With one call you reach Nunavut, Nunavik and just
about anyone with an interest in the Canadian Arctic.
You make one call. You access all our distribution
channels:
• The Inuit Arctic’s most visited website,
with 2,206,126 visits in the last 12 months
• Our channels on Facebook, Twitter, Google News
and more which drive traffic to your ad
• The print version delivered to all the communities in the territories of Nunavut and Nunavik
Nunatsiaq News is the Arctic’s most trusted news
source, with a rapidly expanding readership that
accesses fast breaking news several times daily
in many different formats.
• Our subscribers for the print and virtual
paper editions
You access many times the readers of any other northern news source.
Contact us to discuss your target area, messages and audience. We’ll work with you to
match your investment with our audited print numbers and impressive stats from
Google Analytics.
One call.
Phone: 1-800-263-1452 ext. 131
Fax: 1-800-417-2474
Online at: www.nunatsiaqonline.ca
Advertising material to: [email protected] or [email protected]
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NUNATSIAQ
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Nunatsiaq News
The Arctic’s Most Trusted News Source
Expand your territory
With instant web access to fast breaking stories, Nunatsiaq readers come from across
the Arctic, throughout southern Canada, and around the world.
• Blanket coverage of the eastern Arctic with delivery to every
community in Nunavut and Nunavik, in English and Inukititut
• Instant delivery of your ad through the website and our
partner Arctic Co-op’s cable TV network
• Extremely strong readership in major Canadian cities,
especially gateway cities like Ottawa – ask for our Analytics
• Our subscribers for the print and virtual paper editions
Nunatsiaq News web visits saturate the Arctic
and include high readership in southern gateway
cities. A few examples of monthly visits:
Ottawa (75,498), Montreal (23,755),
Winnipeg (12,969) and Yellowknife (5,849).
Phone: 1-800-263-1452 ext. 131
Fax: 1-800-417-2474
Online at: www.nunatsiaqonline.ca
Advertising material to: [email protected] or [email protected]
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Nunatsiaq News
The Arctic’s Most Trusted News Source
Do the math and make the right choice
One newspaper can look like another, but when you want true value and results, look
at the numbers and compare! You’ll find that our cost per thousand is dramatically
lower than other options.
For detailed information, ask for our audited circulation reports and Google Analytics.
• Total readership 64,615 average per week over the last 12 months
• Web readership growing at 34% per year over the last four years
Phone: 1-800-263-1452 ext. 131
Fax: 1-800-417-2474
Online at: www.nunatsiaqonline.ca
Advertising material to: [email protected] or [email protected]
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Nunatsiaq News
Rates
RATES – Effective January 1, 2016
Deadlines
Ads requiring proofs: Friday 5 p.m. preceding publication
Ads without proofs: Monday 3 p.m. preceding publication
(Nunatsiaq News is published on Friday)
Rates
English/French
Inuktitut/Inuinnaqtun
Display/Employment
Tenders/Legal (net)
$4.25
$3.00*
Web Rates
Leaderboard • breaking news
(728 pixels wide x 90 pixels high)
$302 per week
Sidebar • various sections
(335 pixels wide x 280 pixels high)
One week included with print buy;
$67 additional per week
All prices include NunatsiaqOnline.ca
If web ad is not provided at time of booking, a generic link will run online.
Frequency and Not-for-Profit Charity rates available upon request.
Colour – per ad
$425
NOTE:
• Minimum size requirement for colour advertisement 300 lines
(approx. ¼ page)
• Colour non-commissionable
• Colour reproduction cannot be guaranteed unless colour proofs are provided.
* Inuktitut/Inuinnaqtun language discounts are only offered to advertisers providing camera-ready material
for all language versions of their ad.
Phone: 1-800-263-1452 ext. 131
Fax: 1-800-417-2474
Online at: www.nunatsiaqonline.ca
Advertising material to: [email protected] or [email protected]
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Nunatsiaq News
Specifications
Mechanical Specifications
Minimum & Maximum
Requirements
Display
Tabloid 6 columns x 215 agate lines – 1290
Minimum depth of 14 lines per column width.
Advertisements exceeding 180 lines will be
run at full column depth.
Employment/Tenders/Legal
Tabloid 9 columns x 215 agate lines – 1935
Advertisements running through the gutter
will be billed for one additional column.
NOTE:
1 column wide by one inch high = 14 agate lines
Full page depth = 15.35 inches
Insert Rates
Material specifications:
Display – 6 column format
1
2
3
4
5
6
col
col
col
col
col
col
9p6
20p
30p6
41p
51p
62p
1 7/12”
3 1/3”
5 1/12”
6 5/6”
8 7/12”
10 1/3”
1.583”
3.33”
5.083”
6.833”
8.583”
10.333”
15
30
45
60
Gram
Gram
Gram
Gram
$238
$370
$405
$637
per
per
per
per
M
M
M
M
NOTES:
1) Prices F.O.B. Nunatsiaq News printer
2) Split zone inserts may be subject to 25% surcharge
3) Insertion rates non-commissionable
Employment/Tenders/Legal – 9 column format
1
2
3
4
5
6
7
8
9
col
col
col
col
col
col
col
col
col
6p
13p
20p
27p
34p
41p
48p
55p
62p
1”
2 5/32”
3 21/64”
4 1/2”
5 43/64”
6 51/64”
8”
9 11/64”
10 1/3”
1”
2.167”
3.333”
4.5”
5.667”
6.792”
8”
9.167”
10.333”
NOTE:
Printed column width will appear slightly
narrower than material requirement width.
Phone: 1-800-263-1452 ext. 131
Fax: 1-800-417-2474
Online at: www.nunatsiaqonline.ca
Advertising material to: [email protected] or [email protected]
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Nunatsiaq News
Terms
Terms of Payment
General
1) Accounts due when rendered. Accounts considered past
due 30 days after billing. Interest at a rate of 1.5% per
month will be charged on overdue accounts. Retail rates
are non-commissionable.
1) Additional discounts (or surcharges) may apply based on
factors including: multi-page usage per issue or per week,
camera-ready material, cash payment with order, multipaper purchases, frequency, colour usage etc.
2) Frequency and volume discount agreement details are
available upon request.
2) All advertising subject to approval. Rates are subject to
change without notice.
3) Late ads are exempt from Inuktitut language discounts
and are charged the first language rate.
3) The publisher reserves the right or option to insert the
word "advertisement" above or below any copy.
4) Changes or corrections to camera-ready material supplied
by client/agency will be subcontracted to Nortext Multimedia. Charges will be billed back to client/agency according to the current Nortext price grid which is available
upon request.
4) All materials produced by newspaper remain the the property of the publisher. The publisher will not be responsible
for material supplied by the customer unless return delivery instructions are received within 21 days after use.
Commercial Printing
Errors and Omissions
Commercial composing and printing facililties available.
Quotations on request.
1) Liability of Publisher for non-insertion is limited to the
amount paid for the advertisement. Liability of Publisher
for any errors is limited to cost of space occupied by the
error. The Publisher accepts no liability for errors/omissions in artwork supplied for publication. This includes
camera-ready materials, film supplied via the internet or
by disk, or in any other form. Digital camera-ready ads
(hi-resolution PDFs) are acceptable on CDs, DVDs, uploaded to our secure FTP server, or via e-mail. A proof
of the ad must accompany all computer disks. Digital
advertising specifications are available upon request.
2) Claims for errors in advertisements must be made prior
to next publication date.
3) Positioning of advertisements is not guaranteed unless a
premium is paid.
4) The publisher reserves the right to reject, discontinue or
omit any advertisement without notice or penalty to
either party.
5) Advertiser warrants the advertising content will not be libellous or misleading. Advertiser agrees to indemnify Publisher with respect to any loss sustained by Publisher for
publishing a libellous or misleading advertisement.
Phone: 1-800-263-1452 ext. 131
Fax: 1-800-417-2474
Online at: www.nunatsiaqonline.ca
Advertising material to: [email protected] or [email protected]
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Nunatsiaq News
Partner Channels
One call to deliver Canada
Make one call and our partner services will place your ad anywhere across Canada
and beyond.
Ayaya Marketing & Communications is a full-service advertising agency, Inuit-owned,
and based in Iqaluit and Ottawa. It is a strategic partner of Nortext, which owns
Nunatsiaq News.
✓ Place your ad in media across Canada on the web or in print.
Ayaya’s Media•Buy
One call generates ad artwork, ad estimate, insertion orders and
placement. Get professional layout, translation, a consistent format
in all media, and cost savings that you can analyze with all
ads on one ad confirmation and invoice.
✓ Reach into homes in communities across Nunavut
Arctic Co-op’s Cable TV Network
with the Arctic Co-op’s Cable TV Network. Ads
rotate around the clock. The ad cycle update is
synced each week with Nunatsiaq News, and
regional and Nunavut discounts are available.
✓ Nunavut’s Inuit-owned advertising agency
Ayaya’s Creative Services
creates some of the Arctic’s most compelling
marketing campaigns and publications, in
all Nunavut’s official languages.
Phone: 1-800-263-1452 ext. 131
Fax: 1-800-417-2474
Online at: www.nunatsiaqonline.ca
Advertising material to: [email protected] or [email protected]
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Nunatsiaq News
Ayaya Media•Buy
You can place in media anywhere in the country with Ayaya’s Media•Buy service.
Take advantage of our renowned convenience and efficiency. At each stage of the
process you check and approve artwork, costs and placements.
✓ One call or e-mail does it all – many papers – one invoice.
✓ Less cost – ads placed through the service cost you less.
✓ Professional layout
✓ Translation service included
✓ Consistent format – no matter where the ad runs.
One call allows you to access media
anywhere in Canada, ensuring quality
and deadlines, while you approve
each step in the process.
Phone: 1-800-263-1452 ext. 131
Fax: 1-800-417-2474
Online at: www.nunatsiaqonline.ca
Advertising material to: [email protected] or [email protected]
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Nunatsiaq News
Arctic Co-op’s Cable TV Network
Cable TV gets your message
into Nunavut homes
✓ Your ad appears on almost every TV in Nunavut
✓ One-stop convenience – ads sold by Nunatsiaq News
✓ Updates synced with Nunatsiaq News publication
✓ Ads run 24/7 in rotation
✓ Nunavut and regional discounts available
✓ Increased visibility, more exposure
Co-op TV reaches into homes right
across Nunavut, allowing you to
increase your visibility and reach.
Greenland
Arctic Ocean
Extend your advertising
reach
with Arctic Co-op’s Cable TV Network
Resolute
Pond Inlet
Arctic
Bay
Yukon
Territory
Fort McPherson
Ulukhaktok
A
Qikiqtarjuaq
Cambridge
Bay
Igloolik
Hall
Beach
Taloyoak
Kugluktuk
Gjoa Haven
Pangnirtung
Kugaaruk
Deline
Repulse Bay
Iqaluit
Northwest
Territories
Kimmirut
Baker Lake
Chesterfield
Inlet
Rankin Inlet
British
Columbia
Call Bill toll-free:
1-800-263-1452
Coral
Harbour
Whale Cove
Arviat
Alberta
Nunavik Region
Saskatchewan
NUNATSIAQ
Manitoba
NEWS
Sanikiluaq
Phone: 1-800-263-1452 ext. 131
Fax: 1-800-417-2474
Online at: www.nunatsiaqonline.ca
Advertising material to: [email protected] or [email protected]
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Nunatsiaq News
Cable TV Network Rates
Deadline
RATE CARD – Effective January 1, 2016
Friday 5 p.m. preceding publication (updated on Friday)
Region
Weekly Rate
per Screen
• An additional 10% discount
is available for ads running
6 months or longer
Small Community.................................$48
Large Community.................................$78
• Iqaluit rates are calculated
separately at $157 per screen per week
Iqaluit ................................................$157
Region
Discount
Includes
Baffin – South
15%
(3x small + 1x large + 1x Iqaluit) ..........................$323
Baffin – North
15%
(3x small + 2x large) ............................................$260
Baffin – All
15%
.............................................................................$585
Iqaluit
–
calculated separately per screen per week.............$157
Kivalliq
15%
(4x small + 3x large) ............................................$362
Kitikmeot
15%
(3x small + 2x large) ............................................$260
NWT
15%
(3x small) .............................................................$126
Nunavut
30%
(13x small + 8x large + 1x Iqaluit) ........................$992
Nunavut/NWT
40%
(16x small + 8x large + 1x Iqaluit) ......................$1085
Specifications
Regional Rate
TV ad size: 10” w x 7.5” h
Community Groups
IQALUIT:
Small Community
Arctic Bay
Ft. McPherson
Kimmirut
Resolute Bay
Chesterfield Inlet
Gjoa Haven
Kugaaruk
Taloyoak
Coral Harbour
Hall Beach
Qikiqtarjuaq
Sanikiluaq
Deline
Holman
Repulse Bay
Whale Cove
Cambridge Bay
Rankin Inlet
Igloolik
Pangnirtung
Iqaluit rates are
calculated separately
at $157 per screen
per week.
Large Community
Arviat
Kugluktuk
Baker Lake
Pond Inlet
Phone: 1-800-263-1452 ext. 131
Fax: 1-800-417-2474
Online at: www.nunatsiaqonline.ca
Advertising material to: [email protected] or [email protected]
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