LISTING PRESENTATION - Realty Partners Consulting Group

LISTING
PRESENTATION
WHO
WE ARE
The Realty Partners (RP) are a
dynamic real estate sales group
with Royal LePage Atlantic.
The group provides real estate
services to the general public in
HRM. With buyer and seller support
staff, RP has the structure to best
manage your real estate needs. The
truth about real estate is that clients
aren't loyal to you – they're loyal to
the standards you represent. The
group molds their philosophy around
this concept with a strategic plan to
offer a superior real estate service to
all its clientele.
OUR FUNDAMENTAL
VALUES
INTEGRITY
by dealing honestly with our customers, partners / associates, affiliates, and the
community. Responsibility by taking into account the environment in which we do
business, community views, and the common good.
VALUE
by providing quality service and advice to our clients, so we are recognized as
delivering value for money.
CONSISTENCY
an infallible sales tactic that is consistent with every property and/or client to help prove
our value and monitor our system. We are always a phone call, email or text away.
GROUP MEMBERS
by providing quality, equitable opportunities for professional development
in a healthy workplace, with appropriate rewards.
TECHNOLOGY
adapting to the ever-changing market, through our own research and
Royal Lepage research.
THE
SELLING
PROCESS
1
Decide to sell
2
Find a REALTOR you can trust
3
Price to sell
4
Set your home up for show
5
List the property
6
Implement Marketing Plan
7
Conduct viewings
8
Review and accept offer
9
Meet conditions
10
Prepare to move
11
Pre-close and closing of the sale
WHERE DO BUYERS COME FROM?
92% of people now use the
Internet in their home search
25%
Traditional Advertising
On weekends, 59% of page
views on real estate websites
come from smartphones and
tablets
253%
Increase in
Google Searches
56%
Online Advertising
The real estate industry now devotes
56% of its overall Ad spend to online
advertising, Only 25% of real estate
advertising now goes to traditional print
media like newspapers and direct mail.
Between 2009 and 2013, real
estate-related Google searches
increased by 253%
Source: Placester Real Estate Marketing Academy, 2014
HOW WE MARKET YOUR PROPERTY
Mobile Friendly Websites
SOCIAL
MEDIA
MARKETING
MY VISUAL
LISTINGS
• Virtual Tours
• Maximize Exposure
• Social Media Posts
• Virtual Open House
• Professional Photos
FEATURED
INDEXABLE
LISTINGS
1
realtypartner.ca
2
royallepageatlantic.com
3
royallepage.ca
4
realtor.ca
5
remaxnova.com
6
uk2novascotia.com
7
myvisuallistings.com
8
visual4sale.com/kiel
9
homesacrosscanada.com
10
google.com
11
viewpoint.ca
12
IDX Agent Search Sites
13
Kijiji.ca
14
Youtube.com
PRICING
101
Pricing your property competitively
will generate the most activity from
agents and buyers.
Pricing your property too high may
make it necessary to drop the price
below market value to compete with
new, well-priced listings.
The buying market has a short
attention span. Pricing your home
right the first time is key!
PRICING
101
Buyers and Sellers
Determine Value
The value of your property is
determined by what a buyer is
willing to pay and a seller is willing
to accept in today’s market.
Buyers make their pricing decision
based on comparing your property
to other properties SOLD in your
area. Historically, your first offer is
usually your best.
WHAT
YOU
PAID
WHAT
YOU
NEED
WHAT
YOU
WANT
WHAT
YOUR
NEIGHBOR
SAYS
WHAT
ANOTHER
AGENT
SAYS
COST TO
REBUILD
TODAY
REFERRAL NETWORK
A referral network with a North
America Reach; Bringing Buyers
and Sellers to us.
• Royal LePage is one of the largest real estate
networks in Canada with over 14,500 agents. We
work with our offices and agents across to country
to provide the best service to relocating clients.
• With sister companies in the U.S. by way of
Prudential and Real Living, Royal LePage agents
have a network of professionals from which to send
and receive leads.
ROYAL LEPAGE
A proud Canadian Real Estate company
since 1913.
Royal LePage has a proud heritage of
exceeding client expectations dating back
to 1913. Our service-based culture and a
comprehensive suite of services set us
apart from the competition and enable us to
attract the best people in the business.
We continue to be the real estate
company of choice with more than 14,500
REALTORS® in over 600 locations across
the country.
HELPING
YOU...
We support your
local communities
Royal LePage is the only Canadian
real estate company to have our
own charitable foundation.
Our real estate professionals
and offices have raised more
than $14 million to help
Canadian families.
100% of every dollar raised goes
directly to supporting women’s
shelters and violence prevention.
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