Villas at Royal Lahaina - Real Estate Maui Style

Maui Style ❘ LivingMaui
The Villas at Royal Lahaina—A Set t
Imagine a life on the ocean, surrounded by thousands of flowers, serenaded by birdsong, illuminated by constant smiles, and warmed by the golden light of the Hawaiian sun. Imagine a
life at the Villas at Royal Lahaina.
-Villas at Royal Lahaina promotional materials
I
t had been raining in Lahaina and the
winds were cool and blustery as they
swept across the 27-acre beachfront
location of the Royal Lahaina Resort creating white
caps upon the face of the ocean. Sunlight and clouds
sent shadows running down the sand and a pale
refreshing mist created silent rainbows that drifted
above the West Maui Mountains.
Across the water, seemingly almost within touch
were the islands of Moloka’i and Lana’i. This was the
site of the planned Villas at Royal Lahaina; a low
density 126-unit development of private residences
being sold for $2.5 million to $10.9 million, depending
on the number of bedrooms and the ocean or golf
course view.
A fee simple development, the Villas range from
two-bedroom, two-and-a-half bath residences at
2,300 square feet (including lanai) to four bedrooms
and more than 9,000 square feet. The project is part
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of an overall effort by the long-time family owners
of the Royal Lahaina Resort to remain competitive
on Maui and to reposition their property to provide
greater opportunities for access to upscale visitors
and homebuyers.
Pleasant Holidays
Many people have enjoyable memories of visiting
Hawaii and Maui through travel plans made by
Pleasant Travel Service, opened by Edward J. Hogan
and his wife Lynn in 1959. Three years later they
moved the family business to the west coast to better
serve the destination of Hawaii. Today Pleasant
Holidays LLC, which the Hogan’s sold in 1998, enjoys
total revenues of approximately $500 million annually.
To meet changing market conditions and to
adjust the business from one that flew people to
vacations in hotels owned by the company to one
t ting of Incomparable Grace and Beauty
By Tom Blackburn-Rodriguez
that focuses on the hotel properties, the Royal
Lahaina Resort has been undergoing renovations and
a significant make over.
The $30 million renovation included conversion
of the resort’s 343 rooms to 310 rooms and 20 suites.
The next step is the building of eight new three-tofive story buildings that will house the planned villas.
The project should be completed in 2010.
The Hogan family has owned the Royal Lahaina
since 1982 and at one point almost sold it to a major
hotel chain. “After 18 months of negotiations, we
decided, let’s keep it in the family and develop something we could really be proud of, said Gary Hogan,
Edward Hogan’s son and the President of the Royal
Lahaina Development Group LLC which is spearheading the villa project.
The project has recently opened a 6,300 square
foot, $2 million sales center for the Villas at Royal
Lahaina on Ka’anapali Beach. The new facility is now
open to answer all the questions of potential homebuyers visiting the property. The center houses a
complete Villas living room, kitchen and lanai, plus a
detailed scale model of the entire 126-unit project,
video presentation, sample materials and interactive
computers to view all available floor plans for the
private residences.
Once all the residences are sold the Villas sales
center will be transformed into a new ‘Barefoot Bar’
for Royal Lahaina Resort hotel guests and Villas
residents to enjoy.
The Villas at Royal Lahaina
The Villas are in a prime location, next to 36
championship holes of the Ka’anapali Golf Courses
and just minutes from the open-air excitement of
Whalers Village and the restaurants, clubs, shopping
and art galleries of historic Lahaina Town, once the
capital of the Hawaiian Kingdom.
“We are confident that the right product,
developed responsibly and to the highest standards
and located on one of the world’s finest beaches will
sell itself,” said Hogan.
The low density, private-entry homes offer a
wide variety of decors and
ABOVE: The Villas at Royal
floor plans. When the Villas Lahaina occupies the most
was first announced, buyers enviable position along
initially snapped up over 20 the Ka’anapali shore,
units and committed $100
recently voted America’s
number one beach.
million to be part of this
real estate maui style 27
Maui Style ❘ LivingMaui
Situated within the astounding 27-acre beachfront Royal Lahaina Resort, the Villas at Royal Lahaina luxuriously re
unique development. The first phase of 62 units is to
be built on the south side of the resort property with
the actual construction of Phase 1 expected to start
in August of 2008, with completion by late 2009.
Hogan notes, “Today’s upscale traveler and those
interested in residences such as the Villas are not as
concerned about cost as they are in the value they
received for their money. Because the Villas are proximate to the newly remodeled Royal Lahaina Resort
hotel, owners can take full advantage of the hotel
services, including spa and fitness center, pools,
lounges, restaurants, and shops right on the property.
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Even concierge, room and maid services are available,
providing the best of both world’s—private residence
with all the amenities of a full-service resort hotel.”
Hogan believes many buyers are looking for
vacation homes and retirement retreats on Maui.
Others he says are looking at property here as an
investment to pass along to their children. “For the
savvy investor, the Villas offer an exceptionally rare
opportunity in Hawaii these days. The homeowner
can actually hold title to the land, which accelerates
appreciation of the unit for sale at a later date. This
‘fee-simple’ opportunity is an incredible incentive for
developed on Ka’anapali Beach and has been visited
by generations of returning families. Located at the
very heart of one of Maui’s most popular destinations,
the Royal Lahaina Resort occupies an exclusive
quarter-mile stretch of beach contained in a natural
cul-de-sac created by the majestic Black Rock or Pu’u
Keka’a, a place of such beauty and serenity that
Hawaiian Royalty claimed it as their own.
A distinguishing feature of the Villas at Royal
Lahaina is their Kama’aina architecture—an open, airy
aesthetic that directly reflects their Maui style with
expansive family gathering areas and entertainment
areas, without sacrificing privacy.
The southern side of the resort is designed to
promote rest and rejuvenation. A short stroll through
shaded gardens takes one to the hotel’s center of
relaxation with a new spa and a well-equipped
fitness club. Include a newly renovated elegant
restaurant, a plantation-style general store, and a
hotel beach bar to watch the sunset and the whales
and it’s easy to see why guests of the hotel return
year after year. Many to say ‘Aloha’ to the hotel staff
members that have become their friends during
many years of visits.
The Hogan Family Foundation
y recapture the spirit of traditional island living.
investors, he said.
The Villas are to replace many of the 40-year old
wooden cottages that dot the resort property. The
cottages are made of wood and suffer from termites
and roof damage in some cases. Buyers will have the
option letting Royal Lahaina manage the Villas units
for rental income. However, most of the units are
expected to be second homes.
1962—A Legacy is Born
The Royal Lahaina Resort was the first property
In addition to the many Hogan family businesses—
including Pleasant Aircraft Leasing, which can make
Gulfstream 200 and 400 private jet aircraft available
for charter to fly guests to their Villa residence— the
family also operates the Hogan Family Foundation.
Established in 1998 by Ed and Lynn Hogan, the
mission of the Foundation is to “promote a greater
understanding of the importance of the entrepreneurial spirit thorough the creation and operation of
educational, civic-minded and humanitarian programs
designed to encourage a more productive and contributory society.”
Since it’s founding the Foundation has invested
approximately $50 million in educational and charitable
programs. The Foundation’s contribution to education
has funded entrepreneurial studies programs at
Gonzaga University in Spokane, Washington and
Chaminade University in Honolulu, Hawaii.
Humanitarian programs include the Hogan Angel
Flight Program, assisting in travel arrangements for
needy medical patients, and “My Bag,” Children’s
Foster Care Support Program. The Hogan Family
Foundation has also made cultural contributions
with the building of Gardens of the World, a 4.5-acre
community park in Thousand Oaks. California,
which features different types of plants found
around the world.
In 2005, the Foundation built Rancho St. Francis
in Hidden Valley, California, a 22-acre facility home
of 15 Hands Rescue Sanctuary, providing shelter for
abandoned and abused horses. The facility also hosts
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Maui Style ❘ LivingMaui
Adjacent to the Royal Lahaina Resort is a 36 hole championship golf course with an additional three championship courses at the
Kapalua Resort, less than 6 miles away.
the St. Francis Rangers Program, which
teaches underprivileged children the
care and riding of horses and participation in equestrian show competitions.
The Foundation opened a second
ranch in 2007; a 14-acres facility called
Rancho Nuevo in the Santa Rosa Valley.
There, the focus is on horse rescue and
rehabilitation. Currently, both ranches
care for over 50 horses. Other animalwelfare programs operated by the
Foundation include Lifeline 4 Paws and
Big Paws 4 A Cause. Both provide medical assistance and adoption service for
abandoned and abused dogs.
For the Hogan’s, the Foundation is
a way to meet their desire to “give back”
to the community and society as a
whole as a gesture of gratitude for the
success they have enjoyed in their lives.
The Villas at Royal Lahaina carries
forward that desire to do the right thing
and to continue the success of the
Hogan family as it transitions itself to
compete in the visitor industry of the
21st century and brings forward a new
generation of family leadership. REMS
30 real estate maui style
The Villas at Royal Lahaina kitchens include a gourmet chief’s island, granite
counter tops, Snaidero kitchen cabinetry, Sub-Zero refrigerator and under
counter wine refrigerator, among other features.
Even though the Villas at Royal Lahaina lie in the heart of Maui’s most popular destination, they are seemingly world’s away.
Gary G. Hogan, President, Royal Lahaina Development Group LLC (left) and Jack Hunn, Executive Vice President Design,
Construction & Development stand next to an informational sign announcing the Villas at Royal Lahaina.
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