is here, packed with recipes and inspiration! - Das VW-Bus-Land

...it’s time to drive on past the drive thru.
is here, packed with
recipes and inspiration!
Welcome to the world of VW Campers!
Feast your eyes on the coolest cookbook around. The
VW Camper Cookbook is here and it’s packed with VW
vans from all over the world on 162 inspirational pages,
containing over 80 delicious recipes that are specially
composed for cooking in a camper.
Many specialist VW magazines are on offer today and
feed the hungry, dreaming enthusiasts of the VW scene.
The interest is bigger than ever today and the camper bus
craze has crossed over into the public mainstream.
The Original VW Camper Cookbook is a unique book of its
kind. The book contains recipes for soups, starters, light
bites, lunches, main courses, barbecues and desserts. The
book shows you how to make it simple with easy to follow
recipes that require little preparation. Of course it may
also be handy in the boat, the summer house or in your
trailer. Its design and inspirational pictures also make it a
perfect gift or that cool odd coffee table book.
Over the years old air-cooled Volkswagens from the
1950s through to the 70s have had a remarkable rise in
popularity. The enthusiasts that enjoy these vehicles are
as diverse as the cars they drive. Owners spend small
fortunes restoring, rebuilding, modifying and customizing
their vans. An industry of suppliers of parts and accessories has grown with the trend. In 2007 97% of all classic
cars imported to the UK was a classic Volkswagen.
Why Volkswagen? Without doubt the brand has played
an important part in the history of car manufacturing. In
the 1930s Ferdinand Porsche was given the task to construct a cheap car that everyone could own. The Volkswagen model 1 with its revolutionary air-cooled boxer
motor was born in 1938. The Beetle was an instant success all over the world.
In the 1950s the factory delivered the second revolution,
Model 2 (AKA Transporter). The Volkswagen Bus was another huge success just as the Beetle had been twelve
years before. It was the perfect transport solution with
hundreds of variations. VW built models such as panel
vans, people carriers, ambulances, police and fire vehicles
and of course some were instantly converted to camper
vans. The beloved camping bus created a whole new way
of vacationing for people all over the world.
The secret of the success of Volkswagen cars is not just
innovation. Its design and reliability are also important
factors. Almost every person has a connection to an old
VW bus and a story to tell. Maybe about their summer
vacation as a child or the wild festival trip during the
college years. Like a child said to me: It looks friendly.
This fall the book will continue to be backed up by advertising and reveiws in Volkswagen magazines all over the
world as it has been during the Summer of 2008.
Enjoy the great
outdoors in style!
The idea was born over two years ago when professional chef and VW fanatic Steve Rooker and wife
Suz Rooker came up with the idea of making a nice
VW-cookbook. The pair had already owned over 20
different VW vans at that time and had been well
bitten by the bug.
”I’ve always been fascinated by the early Volkswagen
buses, probably from the very first time I saw one. It’s
the laid back freedom vibe that they conjure up combined with something oddly cool about the lines”.
They decided that a book was called for, with recipes
that could be easily prepared in a small VW camper
kitchen and cooked on a gas stove or barbeque. Their
passion for old Volkswagen vans had already rubbed
off to almost all of the other family members, with
Suz’s brother and father owning VW buses as well as
Steve’s younger brother. So, talking about Volkswagens was not a new thing around the dinner table.
Steve and Suz talked about the idea at a family dinner
and it was here that the project really took off. Brother in-law Lelle listened to the idea and liked what he
heard. The two Swedes and the Englishman then began work on the book and every family gathering
now turned into more brainstorming cookbook
sessions.
They each contributed to the book
in different ways. Steve brought
twelve years of cooking knowledge to the team and of course
his passion for Volkswagens. Suz
brought her business savvy and
planning skills to the group and
Lelle happened to be an art director
wizard with 20 years in the advertising business, not
to mention very handy with a camera. The weekends
on those two years were mostly filled with cookbook
work.
”We all have full-time jobs and families so we would
get together at weekends to work on the book.”
Steve and Lelle would visit shows and arrange small
VW gatherings in order to get photos of cool buses in
a camping environment. ”We travelled to shows in Sweden such as Bug Run and
Buss Fest. In the UK we attended Van-Fest and some
other smaller shows in 2006 and 2007.”
”We have taken thousands of photos in search of making the book not only a cookbook but also an inspiration for people to really get out there and cook in their
campers. We also corresponded with like minded van
fans around the world who have made a big contribution to the story.”
Late in 2007 we realized we had enough quality
material to begin the writing/layout stage. The recipes and text took time and getting the food pictures
finished became a weekend ritual. The photo editing
and graphic production took place in Lelle’s office
starting in November. After six months of long nights
and weekends the book had become a real piece of
eye candy. By the end of April we had a finished book
to read through.
The first edition of the book was printed in 5.000
hardback copies in May 2008. The book was
released for sale on the 6th of June.
www.vwcampercookbook.com
Press &
blogs
We have 100% happy customers!
Here are some replies to the question:
– where did you hear about our book?
Good Evening,
Thank you for sending me the book.
I look foward to reciving it. I live in
France but I heard about the book
through the UK mag VolksWorld (my
wife bought it for me when she was in
london recently). I have a 1968 Kombi
and I can’t wait to try out some of the
recipies on the road! Your website is also
fantastic which really sealed the deal
for me to buy the cook book.
Hi Steve
Read about the book in Volksworld
Camper and Bus. Have now received
the book and think it’s excellent.
What better combination than food and
campervans! Hope you’ve got volume 2
in the pipeline.
Thanks again
Jean-Yves Ringue, France
Hi Steve
We received earlier this week your
camper cookbook! Fantastic!! Great!!
Wow! This is a nice innovation… do You
have a dealer programme? Can we distribute trough our network perhaps?
Thanks in advance for your reply.
Innovate, don’t duplicate to keep your
Vintage VW faith!
Bob Van Heyst
B.B.T.nv
Belgium
Hello,
The VW Cookook just arrived in perfect
condition. I’ve had a quick look at it
and it’s wonderful, but I have to wait a
month until my birthday.
With regards,
Rolf de Jong, Netherlands
Regards
Peter, UK
Hello!
WOW - that was fast! Looking forward
to receiving your book. I picked up a
“VW Camper” magazine for my husband yesterday and saw the ad in that. We don’t normally buy the Brit magazines, as they’re quite expensive on this
side of the pond. Glad we did this time
though!
Cheers,
Cathy, US
Hiya ,
Saw the feature on book in Volksworld
camper & bus. Got to say looks great,
got it for my husband who is massive vw
enthusiast & cook... giving it to him as
anniversary present.
Thanks for quick delivery.
Regards,
Tracy Bailey, UK
Hi Steve
I received the book this morning, all I can say is VAN-TASTIC! I love it :o)
What a brilliant idea, very well done. I am sure you will sell loads of copies,
and I will certainly recommend it ;o) / Ruth, UK
Hi there,
Many thanks for the prompt service. The book is for a friend’s birthday who
is in the process of buying a camper and
she just so happens to be a chef - so the
book and camper go hand in hand! I
came across the book on ebay originally
when I was doing a search for camper
gift ideas - then ran a google search and
found your website. I am sure when
word gets out this book will be a sought
after item and a sell out - it’s certainly
filled a gap that’s been in the market. I
may have to treat myself to the book
being a vw fan since the age of 16 !
Kind regards
Amanda, UK
Hello,
thanks for the quick handling.
I read a posting on our VCT2 forum
about your cookbook. Compliments for
the design, it looks great. I’m planning
to make the Gingerbreadbus for my
birthday next month.
Regards,
Rolf, UK
Your book was reviewed in the latest
copy of VW Magazine Australia, as soon
as we saw it we HAD to buy it. We cant
wait to look through it and get cooking.
Mandy & Geoff, Australia
Hi Steve
The book is here already , just had a
quick look, what a brilliant idea. I don’t
know which is more mouthwatering the
food or the vans . Absolutly fantastic
well done!
Many thanks
Jim Drake, UK
Hi Steve,
We really like the book, so much so that
I would like to buy two more as gifts. Do
I place the order with you or through
the website, and is there a discount?
Regards,
Duncan Wade, UK
www.vwcampercookbook.com