crossroads - The Retail Connection

THE
CROSSROADS
AT TERRELL
THE
CROSSROADS
AT TERRELL
TERRELL, TEXAS
TRADE AREA DYNAMICS
n Terrell’s primary trade area consists of 216,019 people with a household income of $78,679 in Kaufman County, southern Rockwall and Hunt Counties, and
western Van Zandt County, all of which have little to no retail supporting their
large population base.
n The Crossroads at Terrell is well positioned to capture the trade area since
the majority of traffic will travel east/west via I-20 and US Highway 80 and north/
south via FM 148 and SH 34. Once a concentration of retail is developed at the
intersection, Terrell is likely to become the primary retail and commercial hub for
the region.
n The next major retail concentration to the east is the City of Tyler, which is 70
miles east of Terrell along I-20.
n When leaving the Metroplex, Terrell is the last “wet” town (selling beer, wine,
and alcohol) until Longview, which is 97 miles to the east along I-20.
n Based on a license plate study performed at the Tanger Outlet Mall in Terrell, the primary and secondary trade areas consists of 558,000 people. The
Outlets are positioned along I-20 and illustrate the accessibility and draw from
a wide trade area along I-20 extending from Mesquite on the edge of Dallas to
Lindale north of Tyler. The super-regional destination qualities demonstrated by
the Tanger Outlet Mall shows the expanded trade area potential that a new large
retail concentration would have if developed at the convergence of I-20 and US
80 in Terrell.
The larger 255-acre regional development tract at the I-20 and US 80 intersection is called the Terrell
80/20 Development. Positioned on the west side of FM 148, the property will be developed in phases
with the first phase potentially opening
late 2014. AT
TheTERRELL
development is envisioned to be a million
THE in
CROSSROADS
Thefoot
larger plus
255-acre
regionalcenter
development
tract
at the I-20 destination
and US 80 intersection
Crossroads
Terrell. Positioned
on the
square
power
retail
regional
alongis called
withThe
mixed
usesatincluding
office,
hotel,
west side of FM 148, the property will be developed in phases with the first phase potentially opening in late 2015. The development is
service
uses and
apartments.
envisioned
to be a
million square foot plus power center retail regional destination along with mixed uses including office, hotel, service
uses and apartments.
Oakridge Investments and Baylor Health Care own the 89-acre development tract on
east side of FM 148 directly opposite of the 255 acre development tract. Baylor own
TERRELL MARKET
CENTER
& BAYLOR
HOSPITALcalled Terrell Market Cente
acres
and Oakridge Investments
owns 36
acres,
collectively
Oakridge Investments and Baylor Health Care own the 89-acre development tract on the east side of FM 148 directly opposite of the
255 acre
development
Baylor owns
acres and Oakridge
Investments
36 acres, collectively
MarketAnchor.
Center at
which
a 60,000
totract.
70,000
SF52Buc-ee’s
Travel
Plaza owns
is planned
to becalled
theTerrell
major
which a 70,000 SF Buc-ee’s Travel Plaza is planned to be the major Anchor.
HOBBY LOBBY
66
C E N T E R S
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T
C R E A T I V E
State Hwy 276
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T E X A S
Miller Rd
190
Rd
Drive
Distance
INTERSTATE
ME
T E
30
O
205
H
D
EP
O
TH
Ce
nt
er
vi
ll e
T E X A S
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ff a
lo
t
t
le
o
R
INTERSTATE
635
w
W
ay
Rd
E
INTERSTATE
30
SS
ta
te
Rockwall
Retail
Hi
gh
w
ay
205
Tyler Mall
74 Miles
1.5 Hrs.
O
TH
ME
T E
Collins Rd
Tanger Outlets
D
EP
O
18 Miles 30 Min.
Town East
Retail
21 Miles 28 Min.
TOWN EAST MALL
Owner: General Growth Properties, Inc.
1,250,000 sf s/sf $390
Dillard’s; Sears; JC Penney; Macy’s
H
Drive
Time
80
HOBBY LOBBY
C R E A T I V E
Gr
o
C E N T E R S
s
sR
d
205
T E X A S
Eastglen Blvd
80
17,500 VPD
INTERSTATE
1
2
3
aPublisher Data\Texas\Terrell\Crossroads at Terrell\Trade Area Aerial.ai
4 Miles
TH
O
34
T E X A S
D
H
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D
H
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E
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0
16
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Lake June Rd
S P U R
557
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Bruton
74
0S
635
INTERSTATE
ATE
20
0
47,500 VPD
INTERSTATE
20
This map was produced using data from private and government sources deemed to be reliable. The information herein is provided without representation or war
demonstrated by the Tanger outlet mall shows the expanded trade area potential that a new large retail concentration would have if
developed at the convergence of I-20 and US 80 in Terrell. This expanded trade area is 558,000 people.
Baylor Health Care System is North Texas’s largest network of hospitals and is one of the largest privatesector employers in the Dallas/Fort Worth Metroplex with over 16,000 employees.
Baylor strategically plans the site to be its eastern DFW regional medical concentration, making Baylor the
dominant health care provider for the Kaufman County and the East Texas region west of Tyler.
Baylor plans to start construction the first facility in 2015, and ultimately the site will be anchored with surrounding medical offices and ancillary hospital facilities. Baylor concentration will further establish the intersection as the regional destination for the eastern side of the DFW Metroplex.
The small town of Canton is located 25 miles east of Terrell on I-20. Canton hosts the world famous First Monday
Trade Days each month bringing hundreds thousands of people past the Terrell site during this event.
THE CANTON TRADE DAYS
The 450-acre
Canton
Trade
Days
is
the
largest
open air market in the USA with over 7,000 vendors and brings in
The small town of Canton is located 25 miles east of Terrell on I-20. Canton hosts the world famous First Monday Trade Days each month
3 million
visitors
annually
(200,000
300,000
people
during
the 4-day event each month). Through the First
bringing
hundreds
thousands
of peopleto
past
the Terrell
site during
this event.
Monday Trade Days event, $186 million in annual retail sales are generated in Canton which is a small town
The 450-acre Canton Trade Days is the largest open air market in the USA with over 7,000 vendors and brings in 3 million visitors annuwhose
is onlypeople
4,000.
allypopulation
(200,000 to 300,000
during the 4-day event each month). Through the First Monday Trade Days event, $186 million in annual
retail sales are generated in Canton which is a small town whose population is only 4,000.
DFW
shoppers pass
pass by
I-20/US
80 junction
in TerrellinonTerrell
the wayon
to Canton
for to
thisCanton
event. A for
Terrell
retail
destination
on I-20 is
ManyMany
DFW
shoppers
bythe
the
I-20/US
80 junction
the way
this
event.
A Terrell
well positioned to capture this shopper traffic.
retail destination on I-20 is well positioned to capture this shopper traffic.
Buc-ee’s Travel Plaza is the destination travel stop between the major cities of Texas. The 1st Flagship Buc-ee’s opened in Luling, Texas
between Houston & San Antonio in 2000 and establishedTRAVEL
a dominant
destination brand and travel plaza experience. Buc-ee’s has
PLAZA
Buc-ee’s opened
Travel Plaza
is the destination
travellocations
stop between
the Braunfels,
major citiesMadisonville,
of Texas. The Bastrop,
1st Flagship
Buc-ee’s
openedand
in Luling,
subsequently
or planned
Texas flagship
at New
Texas
City, Temple
Waller. No
Texas
between
Houston
&
San
Antonio
in
2000
and
established
a
dominant
destination
brand
and
travel
plaza
experience.
Buc-ee’s
commercial 18-wheelers are allowed and the locations have become de facto shopping/entertainment stop for families traveling on
has subsequently opened or planned Texas flagship locations at New Braunfels, Madisonville, Bastrop, Texas City, Temple and Waller.
interstates
between the major cities of Texas. Buc-ee’s is planning to build a 60,000 SF 19.5 acre Travel Center in Terrell scheduled to
No commercial 18-wheelers are allowed and the locations have become de facto shopping/entertainment stop for families traveling on
open in
Fall 2014between
.
interstates
the major cities of Texas. Buc-ee’s is planning to build a 60,000 SF, 19.5 acre Travel Center with 84 gas pumps in
Terrell, which is scheduled to open in Fall 2014.
TERRELL IS THE “WEATHERFORD” OF THE EASTERN SIDE OF THE DFW METROPLEX
Terrell’s gateway location and extended trade area mirrors the dynamics of Weatherford which has been established as the I-20 retail
gateway for the western side of the DFW Metroplex. Each has significant spacing to the next major retail concentration (approximately
100 mile spacing) while they are both spaced far enough away from the existing DFW Metroplex retail concentrations (approximately 20
miles spacing). From 2004 to 2009, Weatherford’s retail base grew from a Wal-Mart SuperCenter and Home Depot to a concentration of
several million square feet including Target, JC Penny, Kohl’s, Belk, Lowe’s, Best Buy and Ross. Terrell has the same potential. Terrell’s
trade area is 216,000 people with a $78,679 average household income versus Weatherford’s extended trade area of 186,096 people
with a $75,195 average household income.
Shelley Taylor
214-572-8423
[email protected]
Andrew Lehner
972.233.2372
[email protected]