Participants notes of the study visit to Cardiff, Wales, 16th

Medegefinancierd door de Europese Unie
Participants notes of the study visit to Cardiff, Wales, 16th -­‐ 20th of June 2015 Members of the delegation Ria Akkersdijk Lianne Knobel Mirjam Bloedjes Lidwien Vos de Wael Learning /Working desk coordinator in the region Friesland Public Library Breda, regional language network House of language/Social Support team volunteers in the village of Dronten Learn for Life / National Coordinator Dutch Learning Festival [email protected] [email protected] [email protected] [email protected] Goals for this visit The participants acquire expertise in several domains •
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How to attract companies and learning/working desks to participate in Life Long Learning and the Festival To strengthen the radiation and potentials of toppers and masters in a role model New strategies to invite politicians and policy makers closer to the Festival New models of promotions of expert knowledge of tutors within the LLL communities Adult Learner’s Week Wales 13-­‐19 June 2015 WYTHNUS ADDYSG OEDOLION 2015 Adult Learners Week is a UK wide celebration and promotion of learning, coordinated in Wales by NIACE Cymru. They have 350 partners in 22 counties. In 2014 22.266 people developed their skills by participating in the 872 taster sessions delivered through Adult learners Week across Wales. Program Welch ALW Festival of dangerous ideas 2015 Inspire awards Ceremony 2015 Adult Learner’s week 2015 Learning at work day 2015 Digital day 2015 Family Learning 2015 16-­‐27 February 11 June 13-­‐19 June 18 June 19 June 21 -­‐22 June In 2015 more than 400 activities took place in Wales. These activities were organized by 22 learning festival Groups (covering all the counties of Wales). The campaign team of NIACE Cymru supported the local groups. Every local group received 200 pounds and backing through the media promotion (radio, advertisements, social media, specialist websites, press advertisements and articles. Inspire learning awards 2015 1.
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Family learning awards Older learner awards Young adult learner The Career’s awards for learning Adult learner award Tutor award Communities first award Project award Large employer of the year 2015 Small Medium Enterprise Employer of the year 2015 NB: In 2015 a number of 317 nominations were received. Program study visit Wales Day Tuesday June 16 Activity Arrival Wednesday June 17 Morning : Visit to Wheelies, Swansea Afternoon: Cardiff Council Union Learning Reps Learning Academy, City Hall Morning : Visit NIACE Cymru Briefing Campaigns, Media Strategy, LAW Day Afternoon: Real SFX with the Minister for Skills Digital Day Digital Futures Thursday June 18 Friday June 19 Dinner with Cerys Furlong and Kay Smith Subject: Goals for this week Kay was accompanying us the whole day Rhydian Aaron Calvin Notes from the meeting at NIACE Cymru Office (Thursday morning) The UK Department for Education and Skills finances part of the ALW in Wales. They have different ideas about this week comparing with the activities that are happening in Wales. But now in 2015 they are showing interests what is happening in Wales, based on local ideas. In Wales they start this festival of Dangerous ideas: •
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How are we learning in a right way? Learning in a different way Pop up campaign The school of life In NIACE Cymru 12 people were working till now, but because of this lack of money only 6 people are left ! NB: The job centers are not runned by the Welsh Government NIACE Cymru –office Notes from the meeting with Steve Capel (Capel Creative), campaigner ALW •
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Give individuals the opportunity to explore the many different kinds of learning; whether they want to get a better job, try something they’ve always wanted to, and be able to help their children at school or discover something new about the world around them Recognize the achievements of outstanding individuals and inspiring learning projects through national and regional awards Attract widespread media coverage, highlighting the stories of people who have transformed their lives and proving that adult learning really does matter Adult learner’s week celebrates all kinds of learners and promotes the benefits of every type of learning Learning can also be fun. You can be a winner. Learning is not cool /trendy, message must be like that. How did you reach your goal? How learning can change your life! In earlier years there was more budget for making short videos. The campaign team ha a good schedule for publicity on radio, local/national newspapers and on-­‐line means. They have a very up dated website with course possibilities in the whole country Re-­‐tweeting is a very important during the campaign, e.g. during/ after the awards ceremony The local marketing via www.alwcymrfu.org.uk and www.careerswales.com/skillsgateway They have a good monitoring/evaluation format that measures who attends the Adult Learner’s week and signs up for a course Project ideas •
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How do you get there? What do you love to learn? How can you reach this goal? Live stories need to be showed because they are very motivating for future learners •
Make a selfie and put it on a wall after having answered these questions. Show yourself! Differences between ALW Wales and the Learning Festival in the Netherlands •
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The Welch festival is enthusiastically supported by Welsh Government, Department of Education and Skills The Welch Festival is highly supported by press and media NIACE represents a unique forum for collaborative organization of outreach activity across Wales (inclusive companies) Life Long Learning projects in Wales: formal and informal learning and statutory and non-­‐
statutory sectors are described There have three strategic areas (North And Mid, South West And South East ) with three preparatory meetings a year NIACE has 100,000 Pounds for the Festival, without counting salaries In Wales they receive more nominations for the awards In Wales they have an updated website with all the learning possibilities under post code Professional PR Information about local need and benefit of education: use of info graphics Good Practices and Learner Stories are used a lot Qualitative evaluation with indicators Celebrities and politicians are involved and engaged Digital Day Conference on Digital Futures including an awards’ ceremony for secondary school students who participated in the Dangerous Ideas on Digital Future. 17 % of the population of Wales does not have any connection with Internet /or they have not skills * What are 21st century skills? •
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How to work in teams? How to share information? Insight information about how organizations are transforming How to collaborate with other participants? To be a generalist or specialist, know your own qualities! Communication skills-­‐ Tell your team how and why you are doing that! How to translate technical information for normal language? Problem solving thinking Working together schools and business organizations Challenges •
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ICT is growing in Wales, what is the ambition from the Wales government? How to keep talented teachers? Create a portal with an overview of education possibilities, who is responsible for this? Teach the parents Sharing the best practices How to reach the people who need teaching in their skills How to change the negative opinion for working in technical jobs? To show young people: You can research, you can develop, you can be creative! The influence of ICT in our jobs Create practices for young people with divers disciplines in ICT (link project Kweekvijver in Friesland) What did we learn from our visit to Wales? Strategic level •
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What is connecting us? Description of our partners How can we working together? Who is the leading factor? We need an professional ambassador who is reachable and recognizable, we were thinking of: Doekle Terpsta, Mirjam Sterk, Job Cohen, Freek van der Linde , Angela Groothuis, Eva Jinek, Jesse Klaver, Jan Smit, Wilfred Genee Look at the LLL policy from the Minister of Education in the Netherlands Overview net work organizations on national and local level National website Festival: Who, What, Why, Where and How Make a plan for the short and long planning Make contact with MBO and HBO about Life Ling Learning Make contact with VNO.NCW about LLL Show what is happening when education is not available anymore for adults Tactical level •
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Make information maps for companies, show the funders the result Show them what are the benefits for them? Festival –more awareness Show the facts of the results to the partners Approach sport clubs Approach Oranje Fonds See to the impact of Breda Doet, RABO Doet Operational level •
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Make short movies of the people who are getting te awards Make a document form the price awards Make professional publications for the national and local news papers Make an overview from the winners and show this Make an overview from national and local networks Be alert of the spin off of the awards with social media A vivid Facebook / Twitter account Make use of infographic Example about focusing on specific age groups: -­‐ 16-­‐20 year old: they will have al lack of everything -­‐ 30-­‐45 year old: they dream about their work or a career change -­‐ 50 +: they have many years of work experience and (have to) look for work Look for well-­‐knowed names: ‘Anthony Hopkins’ is learning a new skill Show the interview: Why did you come here? With which intention? What would you like to learn? KA1 Staff Mobility project ‘European input in the Dutch Learning Festival’,
2014-1-NL01-KA104-000183
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