events - Lucknow University

Department of Journalism & Mass Communication
University of Lucknow
Contents
University of Lucknow
Brief History of Department
Vision
Mission
Ojectives
Facilities Offered Media Centre
Computer Lab
Library
Photo Lab
Publication
Special Lectures
Visiting Faculty
Courses Offered
Core Faculty
JRF
NET
Supportive Staff
Achievements
Our Prestigious Alumni
Department of Journalism & Mass Communication
University of Lucknow
assessed it as a 'Four Star University'.
'India Today' has rated the university as
the 'Ninth Best Institution' for teaching of
science in the country, with academic
input and infrastructure, being rated as
amongst the 'best three' in the country.
Qualified and competent faculty is
the University's most proud possession.
During the short span of its existence, the
University teachers have been awarded
two Padmavibhushan, four Padmabhushan, eighteen Padmashri and
numerous national awards like Shanti
Swaroop Bhatnagar Award, etc. The
services of many others are being utilized
by agencies like the United Nations,
World Bank, International Labour
Organization, USAID and the Planning
Commission etc. During the last five
years alone seventy five teachers have
received national and international
honours. They have published over one
thousand four hundred research papers in
National and International Journals.
Students too have brought laurels to the
University. In the last five years, more
than one thousand students have
qualified UGC-NET/JRF Examinations.
This is one of the highest selections from
a single University (across the country).
In the field of sports and athletics our
students have represented the country in
several international events.
University of Lucknow
The University of Lucknow came
into existence in 1921 and falls under the
purview of Uttar Pradesh State
Universities Act 1973. At present it is
one of the well known Universities in
North India. This centre of “Light &
Learning" provides opportunity for
scholarship and excellence in a wide
range of disciplines from Humanities,
Social Sciences, Management and
Commerce to Science, Law, Fine Arts
etc. Vast infrastructure and good faculty
available with the University enables it to
contribute towards mental, spiritual,
social and physical development of
around thirty thousand students directly
and one lakh students studying in
associated colleges.
National Accreditation and
Assessment Council (NAAC) has
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Department of Journalism & Mass Communication
University of Lucknow
journalism, advertising, public relations,
publishing, broadcasting, education,
marketing, business or manufacturing.
The Department of Journalism &
Mass Communication came into
existence in 1992 with Prof. Surya Prasad
Dixit as its first officiating Head. Dr.
Rashmi Pandey is the ex-officio Head of
the Department. Dr. Mukul Srivastava, is
the coordinator of the Department and
takes care of the day to day functioning of
the Department. The department started
life in a small 12x15 feet room. Today, it
has a building of its own known as
' S A N C H A R B H AWA N ' .
The
department has a well equipped
'Electronic Media Lab', Computer Lab,
Photo Lab and a Library enriched with
rarely available precious books on
journalism, public relations, audio-video
production, computers, ethics, law and
skill of writing.
In this short span of time, the
Department today is a premier education
centre amidst 100 odd universities and
institutions in India imparting quality
Brief History of Department
Mass Communication is field of
study replete with career opportunities in
varied areas ranging from electronic
media to advertising and from
development communication to
corporate communications. The
programme covers a wide array of topics
with the aim to expose students to the
various areas related to Mass
Communication. Mass communication is
primarily the art of transmitting messages
effectively to considerably large and
diverse audiences using the mass media
for specific purposes.
Graduates of mass communication
are highly sought after in the job market
today. They are flexible, creative and
adaptive to their environment. Therefore,
they can fit into almost any industry in the
public and private sectors be it
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Department of Journalism & Mass Communication
University of Lucknow
communication students are trained for
careers in the media by undertaking a
rigorous program. Emphasis is placed on
meeting deadlines, accuracy, ethics, and a
cross media approach.
Opportunities are available for students
to publish papers, attend conferences and
workshops, and work in the print and video
production labs. Students have the
opportunity to develop their media skills in a
junior or senior internship experience. The
department has earned a regional reputation
for excellence and has been praised by
national experts.
education both in theory and practice in
diverse fields and disciplines. These
areas include Mass communication,
Journalism, Public Relations, Media
writing, Advertising, Information
technology, Media research, Video
production and Computer Applications
for Mass Communication.
The department has the credit of
organizing a large number of seminars,
workshops, special lecture series and
training programmes in collaboration
with governmental and nongovernmental
organizations. Academicians and experts
from all over the country have attended
these seminars and workshops. The
Department of Mass Communication of
Lucknow University offers a liberal arts
curriculum focusing on the functions and
effects of the mass media. The course work is
broad-based and students investigate many
areas, from journalism and video production
to communication theory and media history.
Hands-on experience is emphasized as
much as scholarly research. Mass
Vision
Our vision is to develop a new media
culture and give the public an understanding
on media and communication.
The department's vision is to provide the
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Department of Journalism & Mass Communication
University of Lucknow
highest quality undergraduate's and Post
graduate education and training for future
journalists, broadcasters and marketing
communication specialists for the media
worldwide and to teach students to think
critically and creatively while preparing them
to acquire suitable skills for successful
careers in journalism, mass communications
and related fields.
training to prepare students to become
leaders of the future. A Grounding in liberal
arts, sciences and business is encouraged to
prepare students for a life time of
contribution to their communities as
analytical and critical thinkers, proficient and
accurate communicators, and culturally
tolerant and intellectually curious members
of a civil and global society.
Mission
Ojectives
The mission of the department is to
provide an educational center of excellence
focusing upon teaching, research and
services as well as to impart ethical,
responsible, accurate, objective and fairminded media professionals for current and
future employment worldwide. To achieve
this task The department offers high
standards of scholastic research and a
rigorous professional communication skill
To utilize media for the qualitative
development of the society
To give a theoretical & practical
understanding about media Environment
To give a working knowledge on
international information distribution
Techniques
To provide excellent training so that they
could be a better professional to hold the
responsibility
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Department of Journalism & Mass Communication
University of Lucknow
To work towards building a better media
culture.
Facilities Offered
Media Centre
in the university campus. They do reporting,
cover issues and take interviews to make this
newspaper a professional one.
Students emphasizing print must take an
upper-level writing class that requires them
to write publishable stories for newspapers
and magazines. They also are required to
take a Quark Xpress based design course that
emphasizes publication of magazine,
newspaper, and newsletter formats. The
students in the practicum do it all publish,
design, write, originate. They experience the
real world of News paper in a classroom.
The department of Journalism & Mass
Communication is a actually a media centre
where students get to know about various
digital technologies related to the field. They
can brush up their skills in the studio, photolab and in the print lab. In T.V studio they get
training Video production on Digital Video
camera and Non Linier Editing set up. They
also have a well equipped radio studio where
they can record and edit sound. Students
also produce various radio programmes like
Talk shows, Discussions, Interview, and Plays
etc. In the field of Print media students to
produce their own newspaper with the name
of “Kul Sandesh”. Kul Sandesh is the
registered lab Journal of the department.
Here they need to report and edit news with
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Department of Journalism & Mass Communication
University of Lucknow
all the updated and current books
covering the issue of subjects of MassCommunication .Students have got the
catalogue facility. The library is also
equipped with recent magazine ,Journals
on the specific area of MassCommunication .library also equipped
with “Inflibnet” facility.
Computer Lab
Photo Lab
The department have computer lab
with Multimedia suite, Microsoft suite,
Adobe suite, and Quarkxpress which is
for desktop publishing and SPSS for
tallying the numbers from surveys.
Computer lab also has twenty four hour
Internet connectivity.
Library
Department have a advanced
Photo Lab, with latest D-SLR Cameras
and latest software for Photo Journalism.
The department is enriched with a
very well equipped library having almost
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Department of Journalism & Mass Communication
University of Lucknow
to gain an understanding of the role of our
discipline in society. Students who
complete the program will possess a
broad understanding of the foundations
of our field and acquire an in-depth
knowledge of at least one area of
concentration.
Publication
The Journalism & Mass Communication Department boasts four tracksadvertising, electronic journalism, print
journalism and public relations-while
maintaining the spirit of a liberal arts
education.
We believe that higher education
should prepare students for not only
career success, but also civic success.
Ultimately the department seeks to
stimulate intellectual curiosity,
imagination, rational thinking,
thoughtful expression, and independent
learning. These are the skills necessary
for success in any mass communication
related field. In order to allow students to
acquire these skills the Department of
Mass Communication couples hands-on
experiences with theoretical course
work. The department supports a strong
program of co-curricular, extracurricular
and internship activities to help students
Department also publishes
Research Journal titled "Sanchar Shree".
The journal invites and publishes papers
with an inter-disciplinary approach. It
has got its flavor from the areas of
advertising Public Relations, Films,
Print-Media, Communication,
Information, Communication
Technology and the upcoming areas of
Mass Communication.
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Department of Journalism & Mass Communication
University of Lucknow
8. Pankaj Srivastava, Associate Editor
IBN7
9. Nitin Srivastava
BBC
10.Mukesh Sharma
BBC
11. Neelesh Mishra
Gaon Connection
Special Lectures
Courses Offered
Interacting with the renowned
personalities & celebrities always inspire
students to excel in the field and
motivates too. Department keeps on
organizing various lectures by MassCommunication academicians, Media
professionals ,celebrities from the fields
of Cinema, T.V and Radio which
provides them better exposure and makes
them confident enough to face the real
world.
1. Master of Journalism &
Mass Communication
(MJMC)
Eligibility Graduation with
45% Marks in any discipline
total Intake-40
2. P.G. Diploma in Electronic Media &
Film Production
(PGDEMFP)
Visiting Faculty
1.
2.
3.
4.
5.
6.
7.
Eligibility Graduation with
45% Marks in any discipline
total Intake-30
Prof.K.V Nagraj
Prof.Tapti Basu
Prof. Pradeep mathur
Dr.Anand Pradhan
Dr.Umesh Arya
Dr.Vikas Dongra
Amrita Rai,
NDTV
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Department of Journalism & Mass Communication
University of Lucknow
Core Faculty
Dr.Mukul Shrivastava
Assistant Professor
Dept. of Journalism & Mass Communication
University of Lucknow Lucknow (India)
www.mukulmedia.com
http://mukulmedia.blogspot.com/
Email : [email protected]
JRF
Mr. Harsh Mishra
Miss Pallavi Mishra
Net
Sheel Nidhi
Ritesh Chowdhery
Neeru Prasad
Rupan Vinayak
Chandan Srivastava
Roli Chauhan
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Department of Journalism & Mass Communication
University of Lucknow
Supportive Staff
Dr. Divya Agnihotri
Aftab Anwar
Dr. Sanjay Shukla
Computer Operator
Photo Artist
Library Assistant
Ramendra B. Singh
Mahesh Kashyap
Amar Kumar
Driver
Peon
Class IV
Mrs. Shalini Katyayan
Anil K. Verma
Gopal Krishna Dhuriya
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Department of Journalism & Mass Communication
University of Lucknow
circulating Hindi and English Weekly
Magazine.
Achievements
The Department of Journalism and
Mass Communication has featured
prominently amongst the most vibrant
departments in the University. Faculty
members as well as students have
contributed equally in inculcating a
culture of excellence in the Department.
Dr. Mukul Srivastava, the sole permanent
faculty member of the Department, has
been instrumental in guiding the
department towards its goal of achieving
excellence in its each and every
endeavour. Dr. Mukul Srivastava’s long
list of unique achievements is not only a
matter of pride for the University, but also
motivates the students of the Department
to achieve their targets and turn their
dreams into reality. Some of Dr. Mukul’s
major achievements are listed below:
2.
He has been awarded a special
prize by National Human Rights
Commission, New Delhi, for his first
book titled “Manavadhikar aur Media”
(Human Rights and Media)
1.
Included in the list of India’s 35
young achiever’s published by India
Today in oct.2010, India’s largest
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Department of Journalism & Mass Communication
University of Lucknow
3.
He has also received Pandit Pratap
Narayan Mishr Young Writer’s Award
2010 given by Bhaurao Devras Trust for
his enriching contribution as an avid
journalistic writer.
4.
He has been associated with BBC
Hindi Online as a freelance writer since
October 2007 and has written some
extremely popular pieces for the same on
a wide assortment of topics.
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Department of Journalism & Mass Communication
University of Lucknow
5.
His short-film “Seedhi Baat, No Bakwaas” has received international acclaim
and is included in the curriculum of Houston University, United States of America.
6.
He has directed more than Ten documentaries and has written scripts for a
number of radio features.
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Department of Journalism & Mass Communication
University of Lucknow
7.
He has written more than 350 editorial articles for prominent national and
regional dailies such as Dainik Jagran, Hindustan, Amar Ujala, I-Next, etc.
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Department of Journalism & Mass Communication
University of Lucknow
The list of his achievements is endless and this passion for achieving excellence rubs
on the students of the Department as well who have been excelling in different fields of
Mass Communications across the Country. Students of the Department are working as
successful professionals in almost every field of mass communication such news
anchoring, reporting, advertising, copy-writing, corporate communications, book
publishing, academics, radio / television anchoring, creative writing, film/television
production, theatre, etc.
Books
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Department of Journalism & Mass Communication
University of Lucknow
Our Prestigious Alumni
Manmohan Singh
Archit Mishra
Shish Kumar Gupta
Praveen Dwivedi
Deeksha Chaturvedi
Works
The Times of India
Journalist
Hindustan Media Ventures Ltd.
AAssistant Producer
p7 news
Chief copywriter, production head
Diksha Adv. & Printing P. Ltd.
Journalist
Dainik Jagran
Archana Chaturvedi
Deepti Rawal
Pankhuri Srivastava
Rajneesh Rastogi
Manish Shukla
Reporter
Hindustan Lucknow
Special Correspondent
LIVE INDIA NEWS CHANNEL
K News Kanpur
Information Assistant
Works at Life OK
Endemol India and Freelance Writer Ministry of Information and Broadcasting
Bhavani Singh
Mithlesh Singh
Nipendra Singh
Chandresh Tripathi
Shekhar Trivedi
Radio City
India TV
Senior Producer
Newsexpress
Executive Operations Content
in Jagran Prakashan
TV Journalist
Rohit Mishra
Ashika Singh
Deepti Ojha
Irfan Rasool
Kamta Singh
Correspondent NBT Hindi
Lucknow
Feature Writer
National Dunia
News Reporter sub-editor
Amar Ujala
Political Editor
Channel One News
Assistant Producer
India TV
Rajdeep Gupta
Gurmel
Priyanka
Abhishek Bhattachary
Mohd.Waseem
Assistant Production Manager
Hetsoff Production LTD
and
Production Manager
HATS OFF PRODCTION PVT. LTD.
Correspondent NBT Hindi
Lucknow
HT Media Ltd.
Lucknow
Correspondent NBT Hindi
Noida
Amar Ujala Publication
Noida
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Department of Journalism & Mass Communication
University of Lucknow
Our Prestigious Alumni
Rahul Kanval
Yogesh N. Dixit
Nikhil
Ritu Banerjee
Sandeep Verma
Executive Editor
Headlines Today
News Editior
amar ujala
Digital State Head UP
Lucknow
Rj RED FM
Lucknow
Doordarshan National (DD1)
Saloni
Ashish Trivedi
Aparna Rastogi
Virendra
Sana Noor
P7 News
Amar Ujala Publication
Lucknow
Rj AIR
Lucknow
Photo Journalist
Amar Ujala Publication
Lucknow
I next
Bariely
Om ji Awasthi
Subodh Agnihotri
Richa Srivastava
Bhawana Tiwari
Sachin
Correspondent NBT Hindi
Lucknow
Kota open University
Kota
HT Media Ltd.
Lucknow
I next
Lucknow
Amar Ujala Publication
Noida
Ritesh Chaudhery
Ambar Parvez
Kaushlendra Singh
Sunaina Asthana
Ranvijay Singh
SRM University
Lucknow
Programe Co-Ordinator
BBD Community Radio, BBD University
Senior Sub Editor
Patrika News
Modern College
Lucknow
Correspondent NBT Hindi
Lucknow
Monalisa Chaudhery
Syed Nawaz Ahmad
Rekha Pachauri
Roli Chauhan
Harsh Mishra
Chief PRO
S.G.P.G.I. Lucknow
News Caster HUM FM
Sharjah
Modern College
Lucknow
Modern College
Lucknow
Himachal Central University
Dharmshala
Department of Journalism & Mass Communication
University of Lucknow
News Cutting