news dragon - Swedish Chamber of Commerce in China
Transcription
news dragon - Swedish Chamber of Commerce in China
Member Magazine for Swedish Chambers of Commerce in Hong Kong and China No.01/2008 DRAGONNEWS Heart and soul The heart and soul of a chamber of commerce is the dynamic environment in which members become active contributors. Without them, the chamber is nothing. 6 Hong Kong’s strength is its energy 22 Putting Sweden on the South China map 28 He is excited about China Swedish Chamber of Commerce in Hong Kong Swedish Chamber of Commerce in China Member Magazine for the Swedish Chambers of Commerce in Hong Kong and China No.01/2008 Dear Readers, The Swedish Chamber of Commerce in China celebrates its 10th anniversary this spring! The chamber in Hong Kong celebrated its 20th anniversary in 2006. Time really flies! Those of you who have been around during those years have witnessed the radical and enormous changes that have taken place in both China and Hong Kong. In this exciting issue, we will discuss those changes and review past times! Hope you all will enjoy, and hope to see you in the coming 10 to 20 years as well! The Editorial Committees China & Hong Kong DRAGONNEWS A D V E R T I S E R S APC Asia Pacific Cargo page 13 BALtrans page 45 Bamboo page 9 Finnair page 2 Geodis Wilson page 39 Gerhard Jörén page 41 Handelsbanken page 49 Henriksson Consulting page 24 House Hunters page 45 Iggesund Paperboard page 15 Johnny’s Photo & Video Supply Ltd. page 46 Mannheimer Swartling page 26-27 Montpelier Nordic page 51 Nanjing Scandinavian Industrial Campus (NSIC) page 21 Radisson SAS page 45 Sallmanns Residential page 50 Scandinavian Airlines System (SAS) page 52 Scandinavian Furniture page 47 Scania page 35 Scan Global Logistics page 25 SEB Private Banking page 5 Sino Scandinavian Building Adviser (SSBA) page 35 Swedbank page 43 Swedish Trade Council page 31 T3 Online page 23 Trelleborg page 17 Vinge page 37 Volvo page 33 INQUIRIES Swedish Chamber of Commerce in Hong Kong Room 3605, China Resources Building 26 Harbour Road, Wanchai, Hong Kong Tel: +852 2525 0349 Fax: +852 2537 1843 E-mail: [email protected] Web: www.swedcham.com.hk General Manager: Eva Karlberg Marketing Manager: Johanna Ahlgren Project Manager: Lotta Josefsson INQUIRIES Swedish Chamber of Commerce in China Room 313, Radisson SAS Hotel 6A, East Beisanhuan Road, Chaoyang District Beijing 100028, People’s Republic of China Tel: +86 10 5922 3388, ext 313 Fax: +86 10 6462 7454 E-mail: [email protected] [email protected] [email protected] Web: www.swedishchamber.com.cn General Manager:Yvonne Chen Member Service & Sales Manager Beijing: Camilla König Ekegren, Karin Roos Shanghai Contact Member Service & Sales Manager Shanghai: Carina Järold-Mattsson Tel: +86 21 6217 0838 Fax: +86 21 5425 0180 Mobile: +86 1368 179 7675 E-mail: [email protected] Chairmen’s corner page 4 6 Opinion: Staffan Heimerson page 6 Snippets page 8 Cover story: 10 Heart and Soul page 10 Editorial management, design and printing Bamboo Business Communications Ltd. Room 1906, Workingfield Commercial Building 408-412 Jaffe Road, Wanchai, Hong Kong Tel: +852 2838 4553 Fax: +852 2873 3329 www.bambooinasia.com [email protected] C O N T E N T S Publisher Swedish Chambers of Commerce in Hong Kong and China For advertising inquiries, please contact respective chamber’s office The opinions expressed in articles in Dragon News are those of the authors and do not necessarily reflect the views of the publisher. 22 60 minutes with Winni Fejne page 22 Thank you! APC Asia Pacific Cargo (HK) Ltd for your immense generosity shipping and distributing Dragon News in China, Hong Kong and Sweden. Iggesund Paperboard for being the proud sponsor for the paperboard cover of Dragon News magazine in 2008. Cover printed on Invercote® Creato 220gsm. Scandinavian Airlines for your generous distribution of Dragon News on SAS flights from Beijing to Scandinavia. Gerhard Jörén for letting us use your professional photos extensively in this issue of Dragon News as illustrations for several articles. Please visit his website, www.gerhardjoren.com. 28 Meet the President:Torbjörn Yngwe Bäck page 28 Membership updates page 30 Young Professionals in Hong Kong page 36 Chamber activities in Hong Kong page 38 Young Professionals in China page 42 Chamber activities in Beijing page 44 Chamber activities in Shanghai page 48 Directors of the board page 50 The Swedish Chambers of Commerce in Hong Kong and China DRAGON NEWS • No.01/2008 Chairmen’s Corner Backpack With a heavy backpack full of new record figures from last year it will be a challenge to make this one as successful, exciting and dynamic. But be sure that we will try our best. And we have plans on how to do it. The first thing on the agenda is of course to congratulate our sister chamber of China which celebrates its 10th anniversary this year. The Swedish Chamber of Commerce in China has had a fantastic development over this relatively short period (“short” in a China context). Having started with roughly the same number of founding members as our own Chamber they have quickly outgrown us. And we are happy about it! We have the same objectives, we share Dragon News and sometimes even the same members to cater for. We work under slightly different conditions, but with the same goal in mind – member value and the well-being of all Swedish enterprises!! So therefore CONGRATULATIONS on the 10th anniversary and good luck with the next 10 years! NEXT ON THE AGENDA is to describe how we intend to continue doing what we set out to do last year, that is adding even more member value. We aim to achieve this by hopefully organising and designing our functions so as to give each attendant something concrete to bring home in terms of advice, knowledge and/or experience. These more educational functions will reflect on the topics covered by our Dragon News Cover Story. For 2008, we have agreed to reflect on relations and communications on various levels and in different contexts. We will deal with the branding of our Chambers’ operations and purpose. We will look into the rationale, structure, objective and relations of the Chambers and how to extract member value from that. We will deal with external and internal communications, exploring for example how to effectively use the various communications channels available for an enterprise. We plan to cover risk management and safety issues and we aim to spend the last issue of Dragon News this year to explore customer relations; how to negotiate with the Chinese, cross-cultural relations in general, corporate values and internal relations. SO, PLEASE KEEP THIS in mind and make sure to read our Dragon News carefully as we hope to have something useful for you in each issue. Also, be on the lookout for seminars and other functions where we will offer the opportunity to explore these topics even further, and to use the events for experience exchange and networking. That, in essence, is what we believe will give each member added value to its membership, but we are always interested to hear from you with ideas on how to improve. Thanks and take care, Thanks for your great support! Time really flies! This year we celebrate the 10th anniversary of the establishment of the Swedish Chamber of Commerce in China. Therefore, the theme of this issue of Dragon News is the role of a chamber of commerce. Why do we need a chamber and what does it do for its members? Well, if you look at the business ideas of most chambers of commerce, they say that they act to improve the business environment of its members. The business idea of the Swedish Chamber of Commerce in China is to “do things to promote the business interests of the members in China, that they can not easily do themselves”. This we do by arranging activities that inform about China and promote experience sharing, but also by engaging ourselves in trade policy issues on a bilateral level. However, we are a non-profit organisation and therefore we do not act as a consultancy organisation. THESE FIRST 10 YEARS of the Swedish Chamber of Commerce in China have been some of the most dramatic in the history of China. During this period, we have seen China triple its GDP, we have seen China enter the WTO, we have seen China become the third largest economy in the world, a major international trading power, etc. These have truly been remarkable years. The chamber has grown in an equally remarkable way. From 30 founding members, we now have more than 200 members. We are one of the most active foreign chambers of commerce both in Beijing and in Shanghai where we presently have chapters, and we are becoming active in southern China. This magazine that you are now holding in your hand, the Dragon News jointly published with the Swedish Chamber of Commerce in Hong Kong, is the envy of many chambers in China and around the world. Still, there is much space for improvement in a lot of areas within the chamber. A chamber is very important. Not least for newcomers. Through a well-functioning chamber, it is easy to quickly build up a network of people in a situation similar to your own, that is trying to do business in a region or in a country. And to answer the question above, I think this is perhaps the most important role of a chamber – to be a liaison point for people to get together to share information and experience. I STILL REMEMBER HOW valuable it was, when I first came to China and Hong Kong in the 1980s, to find fora where you could meet other business people. The Swedish chambers both in Hong Kong and in China started as informal fora with regular lunches and experiencesharing meetings. When there is enough of a critical mass and a few engaged individuals, then a chamber is formed. This happened in Hong Kong, Beijing, and Shanghai, and I am sure it will happen in more places in China, such as in southern China and Jiangsu where there are a lot of Swedish business interests. We are celebrating our 10th anniversary by upgrading the Annual General Meeting and by two gala dinners in Beijing and Shanghai towards the end of the year. More information will come. Lastly, a chamber never becomes better than its members. Therefore, thanks for your great support during the first 10 years. Together, let us make this chamber even better! Thomas Lagerqvist Mats Harborn Chairman Swedish Chamber of Commerce in Hong Kong Chairman Swedish Chamber of Commerce in China DRAGON NEWS • No.01/2008 For nearly three decades, we at SEB have been helping Northern European companies and private individuals in the Asian market. Already in 1979, we set up our first banking offices in Singapore, and since then we have also become established in Beijing, Shanghai and New Delhi. At the same time, our Asian operations serve as one of many bridgeheads for SEB’s international network. Naturally, you should feel at home whether you’re doing business in Copenhagen and London or in Frankfurt and New York. We can provide assistance with export financing and currency trading to cash management. And that’s not all. We can also help you manage your personal finances; take a closer look at our private banking services, including individual financial advice, professional wealth management and internet banking. Shanghai Beijing Singapore Singapore - Private Banking New Delhi Carl Christensson Fredrik Ektander Sven Björkman Ole Hamre Mizanur Khan tel +86 (0)21 5396 6765 tel +86 (0)10 6590 0120 tel +65 6223 5644 tel +65 6357 0829 tel +91 9999 190 181 [email protected] [email protected] [email protected] [email protected] [email protected] The SEB Group is a leading Northern European financial services provider for corporations, financial institutions and private individuals. With offices located in some 20 countries, the Group’s 20,000 employees look after the interests of around five million customers, two million of whom make use of SEB’s online services. For further information, visit us at www.sebgroup.com. Opinion Hong Kong’s strength is its energy Text: Staffan Heimerson, [email protected] Photo: Gerhard Jörén, [email protected] Staffan Heimerson was born 1935 in Karlstad, Sweden. He is one of Sweden’s most well-known journalists. He works at the evening daily, Aftonbladet, where he is a columnist. For decades he was a foreign correspondent, stationed in, among other places, Hong Kong from 1989-1993, reporting for Swedish Radio. He has written a number of books about his experience travelling around the world as a reporter “Don’t be afraid, Staffan,” my best friend in Hong Kong said over the telephone when I told him recently I was going to revisit the former colony. “It’s not the same as before. It’s better!” I was talking to Gerhard Jörén, the photographer, and he should know. He came to Hong Kong during the Opium Wars or soon thereafter … Well, if you’re a stickler for details he came in 1987. I LIVED IN HONG KONG from 1989 to 1993, first in Tai Tam, and after that in Repulse Bay. Nowhere in the world have I enjoyed myself more – and I have been moving around all my life, so I think I’m in a position to make comparisons. I have lived in cities like Sydney, Bangkok, Beirut, Nairobi, New York, Boston and Washington, and European capitals such as Paris, London, Bonn, Madrid and Vienna, and even spent a couple of years in Islamabad. In one way or another, I liked them all. But Hong Kong takes the prize, and every time I return I am worried that my memories will just have me nostalgically sighing, and saying, “It was better in the good old days.” DRAGON NEWS • No.01/2008 “Can Hong Kong really be as good as I remember it?” asks Staffan Heimerson, a Swedish journalist and former Hong Kong correspondent. The answer is simple: “Hong Kong is better!” That is yet to happen. Even when I came to Hong Kong in 1999, and the Chinese Communist Party was celebrating Communist China’s 50th anniversary, and the plug had been pulled on the property market, Hong Kong was still pulsing. I saw the changes: the new airport had opened; there was more Chinese advertising on the sides of the trams; and the South China Morning Post had lost its spark somewhat. But people were on the move with the same determination and the same spring in their “This is Hong Kong. You either go big or you go home.” feet. My favourite old Korean restaurant still had the same lovely smell I remembered, even if the Mongkok Bird Market was gone. WHATEVER THE CHANGES, I knew what I was longing for in “my” Hong Kong. It was, of course, the Rugby Sevens, the Happy Valley races and the magical junk tour to Lamma Island. I was recently making a trailer for a new Swedish TV serial, and the energy in Hong Kong prompted me to make a note in my writing pad. Criss-crossing my way through the Hong Kong streets on foot, it struck me that the city would be something for the city haters on the Swedish political left wing to behold: millions of people on the move, illegal immigrants pouring in, the number of people on the streets increasing by the day. Perhaps, I wrote, those Swedish city haters might be tempted to urge Hong Kong politicians to introduce a congestion tax – not on cars, as one could expect, but on pedestrians. “Congestion ...,” I droned, when Gerhard Jörén brought me along to the Foreign Correspondents Club (FCC) and we had paid our respects to the Grand Old Lady of the FCC, Clare Hollingworth (she was at that time 96 years of age – when she was 28 she was the first one to report about Hitler’s tanks rolling into Poland), “... congestion is in itself a healthy sign”. There’s a straight line between the words city, congestion and creativity. I think you can make a formula like this: Congestion on the pavements is equal to a city being sound and alive. Anyone introducing a tax on congestion is in fact taxing the vitality of the city.” “Didn’t I tell you?” said Jörén. ELEVEN YEARS AGO, many of us thought Hong Kong was doomed. The Communists will, we all said, as they always tend to do, kill the goose that lays the golden egg. And I admit that, as a correspondent for Swedish Radio, and when giving speeches, I delivered the same sentiment. To be sure, the Communist governor has tried to strangle the freedom of the press. He even tried to stop the marches, half a million strong, for more democratic elections. The demonstrations, however, continued, and the governor is now saying there will be free elections within a decade. Small wonder a Hong Kong editor recently wrote a headline aimed at influencing public opinion: “If there is a dark cloud on the horizon, I would appreciate if someone can point it out for me.” In fact, I can do just that. Despite its success, China still remains politically and legislatively under Communist rule. Beijing could in a whim abolish “one country, two systems”. But I think the Hong Kong model will last. Let us first hope for a successful Olympic Games in Beijing, which will be good for China’s self-esteem, even if it is worth bearing in mind the sinister Chinese proverb, “The nail that stands out will be hammered down.” I DISCOVERED RECENTLY that Emily Lau, whom I met the first time I was in Hong Kong in 1979 (she was a reporter at The pace in Hong Kong had got faster. “Congestion on the pavements is equal to the city being sound and alive.” the Far Eastern Economic Review) today writes pamphlets about expanding freedom of speech – not in Hong Kong but on the mainland. I could see signs of that; I even observed a small shop selling prints with gallows humour – Mao Zedong and Osama bin Laden hanging side by side. There’s a straight line between the words city, congestion and creativity. As Jörén put it; the pace of the city had got faster. The streets were even cleaner, and the selection of gadgets on display in the shops was even greater. The reason for this, I learned from Mats Harborn in the book, To do business in today’s China, is that 40 per cent of China’s investments outside China are directed to Hong Kong. Hong Kong’s great advantage is the free flow of information. Even more importantly, the city is growing. At the handover in 1997, Hong Kong had a population of about 6 million. “Now there are more than 7 million of us,” said my Chinese friend Winnie Tang. Expecting mothers from the mainland are trying to enter Hong Kong to give birth, in order to get residency. Mainland Chinese arrive as tourists and simply stay on. And when The Economist describes Hong Kong with admiration for its entrepreneurial spirit and plain street smartness, it uses this example: the “doomed” theme park, Ocean Park, has pulled itself together and is now more vital and fun than Disneyland. A NEWSPAPER EDITOR recently put it this way; “This is Hong Kong. You either go big or you go home.” It is not hard to imagine Milton Freedman applauding from his grave and saying, “Didn’t I say just that? Capitalism works.” Immigration is important. More people equal more busy hands. “Our city was not born with a silver spoon in its mouth,” wrote a local commentator, Samson Chan, about a year ago. “Our strength is our energy.” DRAGON NEWS • No.01/2008 Equestrian Snippets Cool horses Quote “Among the 28 sports in the summer Olympics, equestrian events are the most complicated.” Lam Woon-kwong, chief executive officer of the Equestrian Events (Hong Kong) of the Games of the XXIX Olympiad, a company that has had less than three years to prepare for the Games. Did you know ... Misting fans and air-conditioning running on full blast in the stables will help the horses to cool down when they compete in the Equestrian Olympic Games in Hong Kong in August, a hot and humid month that normally sees temperatures of over 30 degrees centigrade. Even the Olympic venue, with 18,000 seats, will have an air-conditioning system in its practice quarters. Events will take place at cooler times of the day, either early in the morning or in the evening after sunset. Olympics organisers picked Hong Kong over host city Beijing for equestrian events because of concerns about equine diseases on the mainland. This is similar to the 1956 Olympics, when host city Melbourne could not hold equestrian events because of tough quarantine regulations in Australia, resulting in Stockholm holding the events. Hong Kong organisers believe they have the experience, facilities and ability to hold the equestrian events. Therefore, it came as a surprise when some Swiss and Canadian riders decided to withdraw from the games because of fears about the impact the heat and humidity could have on the horses. Hong Kong has a long history of horse racing, and the Hong Kong Jockey Club (HKJB) is fully equipped for quarantining, medical treatment, transportation, stabling, and feed supplies, and boasts world-class, skilled personnel certified by the International Equestrian Federation (FEI) and the International Olympic Committee. For example, a horse hospital at the Shatin Race Course, equipped with operating, anaesthesia and recovery rooms, can provide emergency medical care for the animals during the Games. Even if horse racing differs from Olympic equestrian events, the facilities and equipment needed are much the same. The government and the Hong Kong Tourism Board hope that the co-hosting of the Games will highlight Hong Kong as a metropolitan and dynamic tourist city. Between 10,000 and 30,000 tourists, many with deep pockets, are expected to visit Hong Kong because of the 12-day events. DRAGON NEWS • No.01/2008 Equestrian is the only Olympic sport where men and women compete against each other under the same conditions. The contests – dressage, jumping and eventing – are divided into individual mixed and team mixed events. Equestrian events were included in the Olympic Games for the first time in 1900 and then, in 1912, in a format very similar to that seen at the Athens 2004 Olympic Games. Sweden has a good history when it comes to equestrian Olympic medals and has maintained third place after Germany and the US statistically with 17 gold, nine silver and 14 bronze medals. In the latest Summer Olympics in Athens, Sweden took a silver medal in team jumping. The medallists were Malin Baryard, RolfGöran Bengtsson, Peter Eriksson and Peder Fredricson. The events in Hong Kong will be held from August 9 to 21. The jumping and dressage events will be held at the main venue in Shatin and the cross-country competition will be held at Beas River. Green Games ... that the Olympic equestrian events comprise three events: - Dressage – the event is conducted in several rounds with the rider performing a set of routine and free-style dressage. The freestyle dressage routines are choreographed and performed to music. - Jumping – the horse and rider are required to complete a course of about 15 obstacles, including triple bars, parallel bars and water jumps. Penalties are incurred if a horse refuses a jump, knocks down a rail, or if time limits are exceeded. - Eventing – combines the above dressage and jumping disciplines, and adds a third competition of riding a cross-country course. Equality between genders Environmental protection and conservation are on the top of the priority list in Hong Kong’s preparations for the equestrian Olympics. Recycling and re-usage are key words for the Games. Leftover food and horse manure will be taken away daily and turned into fertiliser at a special treatment plant. The tracks consist of “sandy soil”, composed of fine sand, soil, sawdust and cloth, mostly imported from Europe, and following strict environmental protection standards. The special mixture has water-repelling abilities. In the event of rainy or stormy weather, planners guarantee that the competition can restart within an hour of the rain stopping. =dlYd>aVjcX]V XjhidbZgejWa^XVi^dc4 =ZgZVgZhdbZfjZhi^dch/ L]nh]djaY>aVjcX]VXdgedgViZejWa^XVi^dc [dgdjgXjhidbZgh4 6gZi]ZgZVcnhijY^Zhh]dl^c\i]Z Z[[ZXi^kZcZhhd[XjhidbZgbV\Vo^cZh4 L]ViYd>cZZYid\ZihiVgiZY4 8Vc>egdYjXZ^i^c"]djhZ4 L]Vi^hi]ZgZXdbbZcYZY[gZfjZcXn4 8Vc>ÄcVcXZi]ZejWa^XVi^dcl^i] VYkZgi^hZbZcih4 =dlXVc>bZVhjgZ^[i]ZejWa^XVi^dc^h Z[[ZXi^kZ4 L]n]VhXjhidbejWa^h]^c\\gdlchdgVe^Yan ^c:jgdeZVcYCdgi]6bZg^XVYjg^c\i]ZaVhi XdjeaZd[nZVgh4 <didmmm$XWcXee_dWi_W$Yec LZ]VkZVaai]ZVchlZgh# 8WcXee8ki_d[ii 9ecckd_YWj_ediBjZ$>ed]Aed] -*''-(-)**( ?Vc=`ZgWZg\!bVcV\^c\Y^gZXidg ?VcZLdc\!Xa^ZcihZgk^XZhbVcV\Zg ^c[d7WVbWdd^cVh^V#Xdb 8WcXee8ki_d[ii9edikbj_d] I^Wd]^W_9e$"BjZ$ -+'&+),'.&,( ?Vc=`ZgWZg\!bVcV\^c\Y^gZXidg HVgV]O]Vd!Xa^ZcihZgk^XZhbVcV\Zg ^c[d7WVbWdd^cVh^V#Xdb Heart and COVER STORY Soul A chamber of commerce relies heavily on its active members. Without them, the chamber is nothing. Text: Jan Hökerberg, Bamboo, [email protected] Last year, the two Swedish Chambers of Commerce in Hong Kong and China started to organise SwedCham Forum workshops in Guangdong Province. The latest one was held in March this year at the Westin Hotel in Guangzhou, where some 40-50 people gathered for a dinner and round-table discussion about corporate social responsibility and crisis management. This was the fifth SwedCham Forum that the two chambers jointly organised in South China. The previous session was held in Shenzhen in January, and focused on sourcing. Both chambers have members who are located in, or have interests in, South China. However, since no office, or chapter, has been set up there yet, these member representatives have had to go to Hong Kong, Beijing or Shanghai when they wanted to participate in chamber events or do some networking. “Compared to Beijing or Shanghai, there are a limited number of Swedish-related companies present in Guangdong Province, so the prerequisites for opening a chapter have been limited. However, we want to create opportunities, and perhaps there is a real enthusiast among them who could be the driving force in forming a chapter,” says Mats Harborn, chairman of the Swedish Chamber of Commerce in China, which celebrates its 10th anniversary this year (see separate article). Photo (pages 11 and 20): Gerhard Jörén, [email protected] “The true soul of a chamber of commerce has its origin in the culture and values the organisation represents, and these values must be manifestly expressed and supported by the members. The board’s challenge is to create such a dynamic environment that members become active contributors to this culture. Then members are more likely to perceive that the chamber membership has added value to them. Without active members, the chamber is nothing.” Thomas Lagerqvist, chairman DRAGON NEWS • No.01/2008 11 COVER STORY Harborn hosts the SwedCham Forum together with his counterpart in Hong Kong, Thomas Lagerqvist. The aim of the two chambers is to organise four workshops per year in Guangzhou and Shenzhen respectively. “We have seen that business people operating in Guangdong cross the border to attend our events. So we said that if they are coming to us, why don’t we also go to them and give them access to the same functions and opportunities that we offer members in Hong Kong? After all, it is all about providing members with the support and services that are expressed in our charter,” says Lagerqvist. EVER SINCE THE TWO Swedish chambers were founded in 1986 (Hong Kong) and 1998 (China), they have strived to facilitate networking and knowledge sharing. This is particularly important in markets such as China and Hong Kong, which for many newcomers can appear difficult to understand, and where business decisions are often based more on an understanding of risk, the local business culture, and social relationships than formal agreements. For a company that is new on the market, participation in a chamber means that its representatives can get plenty of new contacts and valuable information quickly. This was one of the main reasons for founding the Swedish Chamber of Commerce in China in 1998. At that time, Rolf Gren was one of the initiators and the chamber’s first chairman. He says: “The most important thing about the chamber was to provide Swedish business people with a natural meeting place where they could meet other colleagues without paying huge amounts of money. We could also off-load some of the pressure on The chambers often organise visits to member companies. 12 DRAGON NEWS • No.01/2008 “Those who join the chamber shall always feel welcome and shall be given opportunities to create contacts [and] get valuable information.” Mats Harborn, chairman the Swedish Embassy, which did not have the resources to take care of all company visitors.” NETWORKING IS AN IMPORTANT ingredient in providing added value for members. Networking also helps make members become more active participants in the chamber’s activities. “As a chamber, we have a single focus to which we are committed, and that is to create member value. A chamber must base its operations on what its members need and what is useful and/or enjoyable for them. The board’s role is therefore to analyse and understand members’ needs, and to ensure that they are accommodated. Networking consistently gets a high rating from members, so that is what we continue to arrange in different ways,” says Lagerqvist. “The soul of the chamber is also about being open and welcoming,” adds Harborn. “Those who join the chamber shall always feel welcome and shall be given opportunities to create contacts, get valuable information – for example about the business climate – and get support on bilateral trade issues.” THE CHAMBERS OFFER their member companies plenty of opportunities, and both chambers are very active in organising different kinds of activities and events (see separate article). “Our chamber in China is one of the most active if you consider the size of Sweden as a country,” says Yvonne Chen, general manager of the Swedish Chamber of Commerce in China, which organises around 50 different activities each year in Beijing and Shanghai, plus many more by the Young Professionals, which is an association of individual members. “The Swedish chamber in Hong Kong is, with around 160 members, the fourth largest among European chambers,” says general manager Eva Karlberg. “We organised more than 80 activities last year if you include the ones by the Young Professionals.” This means in average more than one, often two, activities per week all year round. Most of them are well attended. Some are free, while others – often arranged to coincide with breakfast, lunch or dinner – are just slightly above cost price. Those small margins, plus the profits from bigger events like the crayfish party, along with membership fees, secures the necessary funding of operations at their current level. But establishing a stable economy was a problem for the China chamber in its first phase. “We managed to get our founding members to pay double the annual fee for the first year,” says Tommy Liu, vice chairman of the Swedish Chamber of Commerce in China and chairman of its Beijing Chapter. “That provided us with some financial stability, so that we could hire people and rent an office. The Radisson SAS Hotel was supportive from the start, and we were able to lease a room there.” In Beijing, breakfast meetings are the most popular, especially when the level of the speakers is high, while in Shanghai, evening sessions with workshops are more popular, since there are many Ê}ÃÌVÃÊ*ÀÛ`iÀ 9 ÕÊ>ÞÊÃiiÊÕÃÊ>ÃÊÌ iʺ}Õi»ÊÌ >ÌÊVLiÃÊ `vviÀiÌÊ`iÃÊvÊÌÀ>ëÀÌ]Ê>`ÊÌiÀi`>ÌiÊ ÃÌÀ>}i]ÊÌÊ>ÊÃi>iÃÃÊV >°Ê7iÊ`ÊÌÊÜÊ >ÞÊ>À«>iÃ]Êà «Ã]Ê>À}iÊÌÀÕVÃÊÀÊÜ>Ài ÕÃiÃ]ÊiÛiÊ Ì Õ} ÊÜiÊ >ÛiÊÌ iÊ>Ê>ÌÊÕÀÊ`ëÃ>°Ê,>Ì iÀ]ÊÜiÊ ÛiÃÌÊÊÌ iÊ Õ>ÊV>«Ì>ÊÌÊÃiÀÛiÊÞÕÀÊii`ð /ÀÕi]ÊÜiÊV>ÌÊ>iÊÌ iÊ«>iÃÊ>`Êà «ÃÊÛiÊ>ÞÊ v>ÃÌiÀ]ÊLÕÌÊÜiÊV>ÊiÃÕÀiÊÌ >ÌÊÞÕÀÊà «iÌÃÊ>ÀiÊÊ L>À`]Ê>`ÊÀi>`ÞÊÌÊ«À«ÌÞÊViVÌÊÜÌ ÊÌ iÊiÝÌÊ`iÊ vÊÌÀ>ëÀÌÊÜ iÊÌ iÞÊ>ÀÀÛi°Ê7 >ÌÊÃÊÀi]ÊÜÌ Ê* Ê Ü ÌÀ]ÊÜiÊ«ÀÛ`iÊÜiLL>Ãi`ÊÃÕÌÃÊÌÊVÌÀÊ>`Ê ÀiVÀ`Ê« ÞÃV>]ÊÛÀÌÕ>Ê>`Ê>`ÃÌÀ>ÌÛiÊÛiiÌð ÛiÊvÊÞÕÊ>ÀiÊ >««ÞÊÜÌ ÊÞÕÀÊ«ÀiÃiÌÊ}ÃÌVÃÊ «ÀÛ`iÀÊÀÊvÀi} ÌÊvÀÜ>À`iÀÃ]ÊÜiÊÃÌÊÃÕ}}iÃÌÊÞÕÊ}ÛiÊ ÕÃÊ>ÊV>°ÊvÌiÀÊ>]ÊÌ iÊÞÊÀÃÊÞÕÊÌ>i]ÊÃÊÌ >ÌÊÞÕÊ >ÞÊi`ÊÕ«Ê}Û}ÊÕÃÊ>ÊÌÀÞÊ°°°Ê>`ÊÜÌ ÊÕÀÊÀÌÃÊ}}Ê L>VÊÌÊ-]ÊÜ V Ê >`i`ÊÌÃÊwÊÀÃÌÊà «iÌÃÊÊ£Îx]Ê iÊÌ }ÊÞÕÊV>ÊLiÊÃÕÀiÊvÊÃÊÌ >ÌÊÞÕÊÜÊÌÊLiÊ>Ê }Õi>Ê«}° `ÊÜiÊÜ]ÊÌ >ÌÊvÊÜiÊVÀi>ÃiÊÞÕÀÊV«iÌÌÛiiÃÃÊ LÞÊ«ÀÛ`}ÊÞÕÊÜÌ ÊLiÌÌiÀÊ}ÃÌVÃ]ÊÜiÊÜÊLÌ ÊLiÊ ÜiÀð ÊÃ>]ÊÜiÊ«ii`ÊÕÀÊwÊÀÃÌÊvwÊViÊÊ£ÈÈ°ÊÀÌÞÊÞi>ÀÃÊ >ÌiÀ]ÊÞÕÊV>ÊwÊ`ÊÕÃÊÊÓ{ÊV>Ìð À«À>ÌiÊ i>`ÊvwÊVi * ÊÃ>Ê*>VwÊVÊ >À}Ê°°®ÊÌ`° }Ê} /i\ʳnxÓÊÓÇxÇÊÇÇ££ÊÊÊ>\Ê>«VJ>«V °V° ÊÊÊ7iL\ÊÜÜÜ°>«VV>À}°V À>V ÊvvViÃÊÊ >\Êi}]Ê i}`Õ]Ê>>]Êà >]ÊÕ>}â Õ]Ê >}]Ê }L]Ê +}`>]Ê- >} >]Ê- iâ i]Ê/>]Ê7iâ ÕÊ>`Ê8>i * Ê}ÃÌVÃÊ >\ÊvJ>«V}ÃÌVðÃi -ÌV Ê Ìiʳ{ÈÊnÊxÈÓxäää Ì iLÕÀ}Ê Ìiʳ{ÈÊΣÊÇÓ£äxä >Ê Ìiʳ{ÈÊ{äÊÈä£xää DRAGON NEWS • No.01/2008 13 COVER STORY For the Top Management Day in May 2000, the chamber in China organised an exhibition where member companies participated. manufacturing companies in the region and they need more practical information in areas such as tax legislation, the new labour law, etc. In Hong Kong, breakfast meetings are the most appreciated. “Here, we also offer so-called member-to-member presentations, which every new member company is entitled to arrange, and these have become very popular. The company pays the costs, making it free of charge for members. The presentation could be a visit to a showroom, a container terminal or a factory,” says Karlberg. WHEN HARBORN COMPARES chamber activities today with 10 years ago, he can see many differences. “Today, everybody involved has so much more experience. We have many more members, and we have found good ways of working together. Everything is easier, actually. Ten years ago, it was more like a start-up,” he says. Both chambers think they get good response and feedback from members after the activities they arrange. “For each activity, we distribute an evaluation sheet that asks attendees to answer some questions about their satisfaction level for the event. Normally they are very positive,” says Chen. She estimates that the chamber in China organises events for at least half of all Swedish, or Swedish-related, companies that are present in China. Karlberg says that in Hong Kong the number is higher, perhaps as much as 80 per cent: “The last couple of years, there have been many small companies establishing themselves here, so we decided to offer new companies with five or less employees membership at half price for the introductory year, and that was an immediate success.” Harborn points out that the difficult task in running a chamber is balancing interests: “It is easy to be over-ambitious, but 14 DRAGON NEWS • No.01/2008 the risk is that members get bored. In that sense, it is better to be more broad ranging and try to reach out to more people in the member companies. In our activities, we have targeted people who work in different areas, such as human resources, marketing, etc, and we have also put a strong focus on providing information about Swedish management.” GOVERNMENT RELATIONS ARE an important part of a chamber’s work. In Hong Kong, the international business community is very strong, and represents some 50 per cent of the special administrative region’s (SAR’s) gross domestic product. “This means that the government has a good incentive to really listen to what the international business community is saying,” says Lagerqvist. “They are very open minded and we can bring up all kinds of issues as long as they have a bearing on Hong Kong, the SAR’s competitiveness and the general business and investment environment.” The Swedish chamber is an active member of the European Chamber of Commerce in Hong Kong (ECC), as well as of the International Business Committee (IBC). It also participates in meetings and functions organised by the 27 chambers within the International Chambers of Commerce in Hong Kong (InterCham), and is active in its Pearl River Delta committee. The ECC is a federation of chambers that allows the European chambers to speak with one voice, for example, at IBC meetings. The ECC, therefore, arranges meetings with the member chambers prior to the IBC meetings so as to be able to coordinate and consolidate positions on different issues of importance to the European business community. The IBC is a forum in which the international business community regularly meets with the Hong Kong government to discuss business issues. The Swedish chamber has been very active in this forum and, for example, has brought up environmental issues, especially the alarming levels of air pollution in the city. Benefits galore As a member of the Swedish Chamber of Commerce in Hong Kong and in China, you will get plenty of benefits. The chambers are active in several different areas: - Information. An annual directory covers contact details and business presentations of all member companies and is distributed for free to all members. Dragon News is a free member magazine, published jointly by the two chambers. It is an important communication platform for sharing information, views, opinions and thoughts with members. - Events and networking. The chambers organise expert seminars and professional workshops, as well as breakfast meetings and lunch meetings with invited speakers. The chambers also participate actively in functions organised together with other chambers. - Social functions. Christmas and midsummer parties, crayfish parties and other festivities are popular annual events. - Lobbying. Regular meetings with officials from the government are an important part of the chamber’s activities. Most often, the chambers join forces with broader chambers, such as the ones for the European Union and, in Hong Kong, the International Business Committee. - Surveys and statistics. Each year, both chambers conduct a survey to monitor the business climate in Hong Kong and China. The chamber in China also participates in information sharing with other chambers, for example in a joint salary survey. Tel: (852) 2516 0250 Fax: (852) 2516 0251 www.iggesund.com COVER STORY “We have also positioned ourselves on issues such as the quality levels of international schools and the declining standards of English language among Hong Kong students,” says Lagerqvist. After the European Union Chamber of Commerce in China was formed in 2000, most of the industry-specific lobbying was made through it. The European chamber has offices in Beijing, Shanghai, Nanjing, Guangzhou, Tianjin, Chengdu and Shenyang. It comprises more than 1,000 members, from global companies to small and mediumsized enterprises. If a company wants to become a member it has to be a member of a national chamber. The European chamber has organised more than 30 working groups for various industries. These groups are lobbying the Chinese government on industry-specific issues, presenting position papers and inviting government officials to meetings, seminars and events. “Meetings with government officials were more frequent in the beginning. Today, the ministries are fewer, and they are less involved in commercial activities,” says Liu. “The authorities still have influence over business, but issues are solved in different ways today. You don’t need to approach a minister.” It is also more difficult to get access. “Previously, they welcomed us. Today, we are more likely to get information from them, and then have our legal experts make judgements and interpretations,” he says. On a local level, the chapter liaises with Beijing’s vice mayor and other city government officials to organise regular informal dinners, where the members can discuss various issues. BOTH THE SWEDISH CHAMBER in China and the one in Hong Kong carry out annual surveys about the current business climate. These surveys have become a useful instrument, since they show current sentiment, and include predictions and forecasts concerning various issues by existing members. “These are credible and useful statistics when we talk to the government about what the business community is saying about Hong Kong, or when we communicate with Hong Kong and China externally in various situations,” says Lagerqvist. “When we meet visitors – for example representatives of the Swedish government and top executives of Swedish companies – we show them these surveys. They serve as a background, allowing us to easily point out what issues our community thinks are most important, and they also help us focus on where we have problems,” says Harborn. He adds that he has noted over the years that the chamber has received increased recognition as an established institution and an active partner in discussions on all levels. SEPARATING THE ROLES of the organisations that represent Sweden has also been of importance for the success of the chambers. Some other chambers around the world have chosen to have a consulting role, which can mean that they risk competing directly with their own member companies. While the embassy and consulate generals are the official representatives of the country of Sweden, the chambers are nonprofit organisations representing the Swedish business community. The Swedish Trade Council is an organisation that has both official and commercial consulting arms. Anders Hägglund, who served as the chairman of the Swedish Chamber of Commerce in China between 1998 and 2005, made it clear from the start that there should not be any competition between the chamber and the Swedish Trade Council or member companies. At that time, Harborn served as the Swedish Trade Council’s commercial counsellor in Beijing. He knew that there could be conflicts between a chamber and Networking is an important function for the chambers. 16 DRAGON NEWS • No.01/2008 Events organised by the chambers are in general very well attended. other Swedish institutions, such as the Swedish Trade Council. “Therefore, we wrote in the statutes that a representative from the Swedish Trade Council should be present at all of the chamber’s board meetings. We also said clearly that the chamber should not be a consulting organisation,” says Harborn. FOR COMPANIES THAT PLAN to establish themselves in China or Hong Kong, a visit to the chamber of commerce is normally on the agenda. The chamber can act as a hub, giving recommendations and information in many different areas. Later, when the company is established, it often discovers that many of the initial contacts they got came through the chamber, either directly or through networking events, arranged by the chamber. “The most important thing is to know that the chamber is there for its member companies, because they pay the membership fees,” says Hägglund. For example, the chamber should avoid becoming associated with an organisation such as Invest in Sweden Agency, which is a government agency for attracting Chinese businesses to Sweden. “The reason is simple,” says Hägglund. “Most of our members are not interested in their Chinese competitors moving to Sweden, even if it is a praiseworthy initiative by our government.” Lagerqvist is passionate about always listening to members: “We are of course happy if they say that the chamber office, the committees and the board are all doing a good job. But we would still continue to make things even better. However, more important is when they tell us what is not good. We definitely want members to suggest areas of improvement. We all benefit in the end, if people share their opinions and help us improve our performance as a chamber.” Karlberg agrees: “A chamber is nothing without active members. These are our soul, without them we can’t exist.” And perhaps there is an active member out there somewhere in Guangdong Province who can become the initiator of a new chapter of the Swedish chamber and help it make the next step in its history. Some call it comfortable. We call it Trelleborg. Silent performance. The immense friction caused by braking evokes vibration, heat and sometimes even squeaking. Trelleborg’s brake shims are thin plates of rubber and steel attached to the brake linings, dampening both sound and vibration – even in the most extreme driving conditions. Trelleborg is a global industrial group creating high-performance solutions that seal, damp and protect in demanding industrial environments, all over the world. Find out more about our world at www.trelleborg.com. Solutions Securing Values™ COVER STORY A golden decade for business met at a restaurant, he liked the idea and we started working on it.” Gren recalls the difficulties they had obtaining a license: “We visited the authorities and presented ourselves. However, there were many problems to be solved. For example, there was a regulation at that time in China that if a certain number of people gathered together in the same room, the police had to be there. “I had to use my skills as a vacuum cleaner salesman to finally get approval,” he says. Anders Sundström, Zhong Min and Rolf Gren tie the ribbons. This year, the Swedish Chamber of Commerce in China celebrates its 10th anniversary. It has been a decade full of action and rapid development. On a Sunday in May in 1998, more than 200 people gathered at the Radisson SAS Hotel in Beijing to celebrate the grand opening of the Swedish Chamber of Commerce in China. The then Swedish Minister of Industry, Anders Sundström, tied ribbons in the colours of the Swedish and Chinese flags together with Ms Zhong Min, who represented the chamber’s Chinese sponsor, and Rolf Gren, the newly elected chairman of the chamber. Two months earlier, the chamber had obtained formal recognition from Chinese authorities after an application period that lasted almost a year. “At that time, chambers of commerce were still a rarity in China, and only a few leading industrial countries had established one. The authorities were a bit confused when we approached them, and did not really know which ministry should handle the license issue,” recalls Tommy Liu, one of four pioneers who formed an interim board until the chamber could be legally registered and a formal board elected. ACTUALLY, THE PREPARATION work for the chamber had started with the China Resource Group, an informal gathering of general managers and chief representatives of Swedish companies in China. This group was organised by Johan Björkstén and 18 DRAGON NEWS • No.01/2008 used to meet for Wednesday dinners at the Radisson SAS Hotel in Beijing to exchange ideas and discuss business problems on the Chinese market. Gren and Björkstén started to talk about forming a chamber of commerce. Gren was the chief representative for Electrolux, which was at that time building a factory for vacuum cleaners in Tianjin. Björkstén had founded a PR company that later became Eastwei Relations. “I had been a member of a junior chamber in Sweden, which inspired me to start a chamber in China. When Johan and I “I had to use my skills as a vacuum cleaner salesman to finally get approval.” Rolf Gren, former chairman THE SWEDISH CHAMBER was the eighth chamber to obtain a license from the government. When the chamber was founded, Gren became its first chairman. “We felt it was important to have a chairman from a large corporation to provide the right leverage and networks in the business community, and we have continued this tradition in the chamber over the years,” says Björkstén. In the beginning, before the chamber got its authorisation, everyone involved had to do everything by themselves. “We wrote a declaration saying that we should concentrate on business activities, not social activities. There was another organisation, called the Nordic Club, that arranged social events at that time,” says Liu. “We decided we should also organise exchanges of experience between member companies, creating a platform for discussion about common problems and issues. Our guiding star has always been doing things that are of common interest for our members,” he adds. YVONNE CHEN WAS the first employee. She had studied Swedish at the Beijing Foreign Studies University and worked at Swedish-owned companies such as Scandinavian Furniture and Elof Hansson. “At the end of the 1980s most other Chinese students wanted to learn English. I wanted to learn something more unique and chose the Swedish language,” she says. Chen worked for one and a half years by herself, attracting new members and organising activities. Today, she is the general manager of the chamber. “In the beginning, we had to be innovative in everything we did. At that time, we had no e-mail or Internet. When “It is a great advantage when you have the same people on the board for a long time and can keep a steady course.” Anders Hägglund, former chairman I had to send out invitations by fax for the grand opening, I had to work all night long since the fax machines at the member companies were always busy in the daytime,” recalls Chen. SHORTLY AFTER THE CHAMBER was formed, Gren was assigned by Electrolux to go to France. “If there is something I am proud of, it is that I founded the Swedish Chamber of Commerce. I always carry the chamber’s name card with me wherever I go,” he says. When Gren left, Anders Hägglund was elected new chairman, a position he held from 1998 to 2005. Hägglund had come to China in 1994 to lead Sandvik’s operations in the Middle Kingdom. “We started small scale, arranging breakfast meetings and other activities. It is better to build things step by step instead of promising a lot of things that you cannot achieve. We had very good support from the then Swedish ambassador, Kjell Anneling,” says Hägglund. Gren and Hägglund also initiated The four pioneers: Tommy Liu, Johan Björkstén, Rolf Gren and Leif Engström. cooperation discussions with Thomas Lagerqvist, who at that time was – and still is – the chairman of the Swedish Chamber of Commerce in Hong Kong. One outcome of these discussions was that both chambers decided to share the member publication, Dragon News, which until then had been the mouthpiece of the chamber in Hong Kong. HÄGGLUND ALSO TOOK the initiative to establish a Beijing Chapter and a Shanghai Chapter to avoid any rivalry between members in the two cities. Forming the chapter in Shanghai in 2002 was important for the membership development. The timing of this was very good. It happened at a time, when many small- and medium-sized companies were moving into China, especially into the eastern region. The chamber witnessed a formidable upswing in the number of members, from 40-50 to more than 130 in two years. The stability of the board of directors has also contributed to the chamber’s success. “It is a great advantage when you have the same people on the board for a long time and can keep a steady course. I have seen the opposite in other chambers, when new people have been elected, and they suddenly change direction, leaving everybody confused,” says Hägglund. SERIOUSNESS IS IMPORTANT for a chamber, according to Hägglund: “We can have social activities, such as crayfish parties, but the business-oriented activities have to dominate.” In 2005, Hägglund chose not to seek reelection as chairman, since he was leaving his position as president of Sandvik China. He, and Gren, are today honorary members of the chamber. Another China veteran, Mats Harborn, was elected new chairman. He had just returned after a few years in Sweden, now as the head of Scania in China. He has witnessed a steady growth in member companies, which today number more than 200. “Today, the chamber is a very respected institution. Every time we meet Swedish visitors or Chinese government officials we note that they listen very carefully to what we say,” says Harborn. The chamber's three chairmen: Anders Hägglund, Rolf Gren and Mats Harborn. From 27 to 200+ members The Swedish Chamber of Commerce in China received formal recognition from the Chinese authorities on 5 March, 1998. The grand opening was held on 10 May the same year. The first board consisted of Rolf Gren (chairman), Tommy Liu (vice chairman), Johan Björkstén (general manager), Leif Engström (treasurer), Birger Lund, Frédéric Cho, Jan Björk, Johan Andrén, Anders Hägglund and Mats Harborn. During the first year, 30 founding members, 18 ordinary members and one associate member joined the chamber. In early 2008, the chamber had 210 ordinary members and 10 associate members. DRAGON NEWS • No.01/2008 19 COVER STORY World’s fastest-growing economy Over the past decade, China has made enormous achievements and lifted hundreds of million citizens out of poverty. Construction is consistently going on everywhere in China. Ten years ago, the financial crisis was sweeping Asia. It started in Thailand with the collapse of the baht, and spread quickly to Indonesia, South Korea, Hong Kong, Malaysia, the Philippines, etc. China seemed to be the only economy in the region that was largely unaffected. There were various reasons for that. One was that the non-convertibility of the renminbi (RMB) protected it from currency speculators. Another was that, unlike investments in many other southeast Asian countries, almost all of China’s foreign investment was in factories rather than securities, which protected the country from rapid capital flight. What has happened since then is well known. Foreign investment soared after China opened its markets to join the World Trade Organisation (WTO) in 2002, and the country has been the world’s fastest growing major economy, outpacing the United States and far ahead of sluggish Japan. The Chinese government has reformed the economy from a Soviet-type centrally planned economy to a more market-oriented economy with a rapidly growing private sector. China is today a major player in the global economy. Since the reforms were introduced, hundreds of millions of Chinese citizens have been lifted out of poverty. These are some of the milestones in China’s development over the past decade: - This year, China is expected to overtake Germany to become the world’s thirdlargest economy behind the US and Japan (nominal GDP, measured in exchangerate terms). If GDP is measured on a purchasing power parity (PPP) basis, China is already the second largest economy in the world after the US. - The annual gross domestic product more than tripled from RMB7,940 billion in 1998 to 24,662 billion in 2007. - The urban per capita disposable income increased from RMB5,400 in 1998 to 13,400 in 2007. - By 2006, China had become the world’s third largest automotive vehicle manufacturer after the US and Japan, and is the second largest consumer market for cars after the US. - In 2007, China had the second largest number of Internet users in the world, Here is one of 500 million mobile phone users in China. 123 million compared to 205 million in the US and 86 million in Japan. - China has more mobile phone subscribers than any other country. In 2007, there were more than 500 million active accounts. China Mobile, the world’s largest mobile phone operator, has 350 million subscribers, which is more than the whole population of the United States. An extraordinary development Major economic indicators in China, 1998 and 2007 1998 Population (millions) 1.248 1.314 5,425 13,786 2,162 4,140 Gross domestic product (RMB bn) 7,940 24,662 Real GDP growth (yr/yr % change) 7.8 11.4 Exports (US$ bn) 184 1,218 Imports (US$ bn) 140 956 14.1 24.8 8.9 18.5 Consumer price index (yr/yr % change) -0.8 4.8 Actual FDI inflows (US$ bn) 45.6 74.8 Urban per capita annual disposable income (RMB) Rural per capita annual disposable income (RMB) Overall fixed-asset investment growth (yr/yr % change) Value-added industrial growth (yr/yr % change) Sources: National Bureau of Statistics, Reuters 20 DRAGON NEWS • No.01/2008 2007 The first Swedish owned business and industrial center in China is being built in Nanjing. Phase 1 - 26 000 sqm modern office- and industrial facilities - ready May 2008. Nanjing Scandinavian Industrial Campus is a new, Swedish owned business and industrial center with modern offices and industrial facilities for lease, and built-to-suit facilities, located in Nanjing Jiangning Science Park. NSIC is also providing an easy, fast and cost efficient way for SMEs to start up and run a business in China, by offering complete service solutions, including market analysis, company establishment, recruitment, accounting, order administration etc. Siemens, Motorola, Lear, FedEx, Flextronics and many, many more. Nanjing Lukou International airport with several cargo flights per week directly to Sweden as well as Asia’s largest river port for bulk and container traffic are only 25 km away. Nanjing Jiangning Science Park is located in an expansive industrial zone with more than 1700 international companies including Ericsson, Ford, Fiat, Toshiba, Mazda, Mitsubishi, Pepsi, Hitachi, Nanjing, with a population of 7 million people is the capital of the 70 million large Jiangsu province in the Yangtze River Delta, where the majority of Swedish companies are established today. www.nsic.com.cn | [email protected] With 38 universities and colleges, 400 000 students and more than 100 research centers, Nanjing is also one of the fourth largest university cities in China. 60 minutes with Winni Fejne Putting Sweden on the South China map Eva Karlberg, Swedish Chamber of Commerce, [email protected] Sweden’s new consul general to Guangzhou, Winni Fejne, worked with China issues for several years at the Ministry for Foreign Affairs, and promoting Swedish business is high on her agenda. All Swedes in South China have joined the staff of the Consulate General in welcoming Sweden’s new consul general to Guangzhou, Winni Fejne. The warm welcome she experienced is the first thing she mentions when we meet over breakfast in Hong Kong for this interview. She feels as if a circle has closed, as she was one of those at the Department for Asia and the Pacific Region at the Ministry for Foreign Affairs in Stockholm who was responsible for working out Sweden’s initial strategy in South China, leading to the establishment of the Consulate General in Guangzhou. She was part of the delegation that accompanied the then Minister for Industry and Trade, Leif Pagrotsky, on 26 November, 2002, in Guangzhou to officiate the opening of the new Consulate General. The Swedish Trade Council formally opened its South China office in Guangzhou at the same time. Winni Fejne arrived in South China directly from her post as minister and deputy head of mission at the Swedish Embassy in Dublin. “In Dublin I often missed Sweden, but since arriving here in China I haven’t missed either Sweden or Ireland! On the train ride into Hong Kong from Guangzhou I could see companies like ABB and IKEA, which 22 DRAGON NEWS • No.01/2008 feels just like home! Also, Chinese people seem to like me, and I like them. As if we laugh at the same things.” Winni Fejne describes her time at the Department for Asia and the Pacific Region as very important and meaningful to her – this is where she worked with China, Hong Kong and Taiwan issues. She visited China many times during that period and also “Since arriving here in China I haven’t missed either Sweden or Ireland!” hosted many high-profile visits by Chinese from China to Sweden. In the three years she worked for the department, she closely followed the meetings in Geneva that led to China’s – and Taiwan’s – membership of the World Trade Organisation (WTO). At the same time, she was also taking evening classes in Mandarin. “I have now started taking private lessons in Mandarin in Guangzhou, and have been told that I still have a good pronunciation!” Fejne grew up in Helsingborg, a city on the south-west coast of Sweden. Music and art was very much part of her upbringing, and at one stage she even wanted to become a professional pianist, but this did not happen because her father thought she should have a “proper” education. But music has always played an important role in her life, and she even brought her accordion with her to Guangzhou. One of her colleagues, Lennart Nilsson, consul for economic and trade affairs, plays the guitar. When the Guangzhou International Radio Channel was launched last February he put on a performance, and Fejne regretted that she had not unpacked her accordion so that they could play a duet. She believes that there will be other opportunities ... “Chinese people like the accordion,” Fejne says, recalling how, in 1998, when the Radisson SAS Hotel in Beijing was inaugurated, “Outside the hotel 50 Chinese girls formed a circle, and they all played the accordion.” She calls it an “unforgettable” experience. The Fejne family always travelled a lot, and she thinks that is why she has become so international. She has a Masters Degree in International Relations from The Johns Hopkins University in Washington DC, and her long diplomatic career has sent her to places like Tokyo, San Francisco, New York, Paris, Kuala Lumpur, London and most recently to Dublin, before landing in Guangzhou. Are your investments drowning in a sea of bad information? Or simply because you don’t get any information at all. The T3 Online Monitoring System ensures you receive all the information relevant to your investments 24/7. We deliver the information needed to make informed decisions at the precise moment an investment decision is required. T3 Online keeps you informed whilst creating your wealth. Throw your money a financial life line by visiting www.on-t3-line.com 60 minutes with Winni Fejne In Dublin she worked closely with the Swedish Chamber of Commerce as an honorary board member, and this is something she hopes to continue doing in South China. She is looking forward to promoting Swedish business, know-how, and culture, and facilitating the establishment of a branch of the Chamber in South China. She also wants to strengthen ties with the Nordic representatives in Guangzhou. Finland and Denmark are already present, and Norway will open a Consulate General in early June 2008. The three Scandinavian countries are now planning a unique joint celebration of their national days. The new consul general has a busy schedule ahead, including several high-profile visits: - An international conference on sister cities will be held later this year in Guangzhou; a municipal delegation from Linköping (Guangzhou’s sister city in Sweden) has already visited. - Music Export Sweden is focusing on China 2008, and there will be many musicrelated happenings during the year. - An exhibition of Chinese export porcelain is being planned for the autumn at the Guangzhou Municipal Museum as a follow- up to the East Indiaman Göteborg’s visit to China in 2006. In April 2008, Winni Fejne is looking forward to the opening of IKEA’s first standard-sized store of nearly 32,000 square metres in Shenzhen. In line with her aim to promote Swedish business in this part of the world, she will, of course, participate in the ceremony. She also welcomes the first Orrefors KostaBoda store in Guangzhou, which will open in late April. Both chambers in China and Hong Kong wish Winni Fejne a warm welcome to South China – and look forward to a long and fruitful cooperation. Winni Fejne’s personal favourites Restaurant in China: Shangri-La’s Italian, Fishers’ Village in Panyu (Chinese). Food: Seafood at Fishers’ Village, Japanese lunches. Music: All kinds of jazz. Person: “I like so many.” Colour: Green, gold. Hobby: Tennis, modern art. A district of 220 million The district of the Consulate General of Sweden in Guangzhou includes the provinces of Guangdong, Fujian and Hainan, as well as the autonomous region of Guangxi, an area with a population of around 220 million Guangzhou is China’s third largest city. The average per-capita income in Guangdong Province is US$4,000, and the province is China’s largest income source, with a GDP of US$422 billion –12.5 per cent of the national total. Around 70 Swedish companies operate in South China, but most Swedes are concentrated in the Shenzhen area. “Have you secured your company’s future?” “We are planning for the future right now. We know we are pretty vulnerable since no succession planning has been done since the start of the company. Now we have started to secure our future leadership by putting new and potential managers into a leadership training held by Henriksson.” “We need people ready to step in when it’s time for us “oldies” to leave or if something unforeseen should happen.“ 24 DRAGON NEWS • No.01/2008 Henriksson is specialized in organization development. We can support you in all aspects of succession planning and facilitate leadership training and coaching for your staff on different levels. Don’t hesitate to contact us to learn more about how we can help secure your company’s future. S weden ´S leading buSineSS law firm - i n C hina M a n n h e i M e r S wa rt l i n g is a full-service law firm with an extensive global practice and assignments all over the world. We combine the highest legal competence ongoing matters we are currently engaged in nordic acquisitions of Chinese enterprises in China at a total transaction value of around 3.5 billion SeK. the transactions span over industries like with industry know-how to offer our clients aluminium, chemical, security products, metrology equipment professional legal advice with added value. and automotive supplies. also the firm is engaged in the establishment of a number of foreign direct investments (FDis both in the form of wFoes and Joint ventures) in industries like mining, power (a power plant CDM project), automotive supplies, chemicals, service industry, security products and different trading activities. we are also engaged in the restructuring (mergers and divisions) of existing FDis. our China team has recently acted for a well known Swedish what’s new? brand in taking affirmative action against infringers of its products and ip rights spread all over China. hong Kong in order to strengthen the current project team we have both Swedish and english and fluent in Mandarin and French. awards nik comes from a prominent US law firm where he has been l e a D i n g l aw Y e r S i n a S i a recruited. nik Slingsby an english solicitor, native speaker in an associate in the Mergers and acquisitions Department. Before that he was working in london and Beijing. lawyers from our offices have, three years in a row, been recognized in the asialaw leading lawyers Survey in the as of March this year legal consultant grace Yuan will be categories M&a and general Corporate Commercial practice. working in the hong Kong office instead of Shanghai office as part of her internal training. S w e D e n ’ S B e S t l aw F i r M 2 0 0 8 in the annual awards contest of Sweden’s best consulting Shanghai firms arranged by Swedish business weekly veckans affärer, Karolina eriksson leaves Malmö to work at the Shanghai Mannheimer Swartling was voted Best Swedish law Firm office until august. 2008. DevelopMent M a n n h e i M e r S wa rt l i n g # 7 i n t h e w o r l D all the legal staff in our Shanghai office in January attended a i n i n t e r n at i o n a l a r B i t r at i o n week-long training in Stockholm. in addition to learning more also, a recently published report in global arbitration about Swedish culture they were given in-depth training in review describes 100 international law firms deemed to M&a and banking and finance. they also visited the Supreme have particular capacity, track record and experience. we are Court, the Swedish Bar association and the arbitration proud to note that Mannheimer Swartling ends up rated #7 in institute of the Stockholm Chamber of Commerce. the latter the world after leading firms like Freshfields, white & Case, playing a very important role in international arbitration Clifford Chance and allen & overy and before several world involving China related disputes. class firms. www.mannheimerswartling.se Stockholm Gothenburg Malmö Helsingborg New York Frankfurt Berlin St. Petersburg Moscow Brussels Shanghai Hong Kong Meet the President Excited about China Text: Jan Hökerberg, Bamboo, [email protected] Photo: Gerhard Jörén, [email protected] “No other market in the world is as exciting as China,” says Torbjörn Yngwe Bäck, commercial counsellor at the Swedish Trade Council in China. Torbjörn Yngwe Bäck will always remember 2005 as a very special year. He married his wife Anna, and the couple moved into a new house in Bromma in west Stockholm. Their first child, Amanda, was born in the same year. If that were not enough, in 2005 Torbjörn was appointed commercial counsellor in China for the Swedish Trade Council, and the family moved to Beijing. Yngwe Bäck (Yngwe is his family name and Bäck is his wife’s surname) was born in 1971 in northern Sweden, but grew up in Hammarö, an island in Lake Vänern, not far from the city of Karlstad. He studied in Göteborg and later in Linköping, where he graduated in industrial engineering and management. After graduation, he wanted to use his knowledge of Spanish, which he had studied, and his experience from Latin America, where he had done thesis work. 28 DRAGON NEWS • No.01/2008 “I can go through details and check that things are correct, but I trust people to handle things by themselves ...” He got a job working for Ericsson Latin America, selling turn-key mobile phone systems. “They were good times. This was at the end of the 1990s, and the market for mobile phones was expanding rapidly,” says Yngwe Bäck. AFTER TWO YEARS, he wanted to broaden his industrial knowledge, so he started out as a consultant at PricewaterhouseCoopers (PwC) in Stockholm, working with business development for different companies within the telecommunications and other high-tech industries, as well as for other industries and the public sector. Some time after he had joined PwC, its worldwide management consulting business was acquired by IBM. Yngwe Bäck’s area of expertise shifted towards business process outsourcing, which involved consultancy and services to big companies that wanted to move some of their services to low-cost countries such as India. One of his last big projects was to serve as IBM’s project executive responsible for the traffic congestion tax project in the city of Stockholm. “It was a high-risk project, but very exciting and politically very interesting,” he says. DURING THIS PERIOD, he was in touch with a head-hunter, whom he told, “If you find something interesting in China or South America, I am prepared to move.” After a few years, the head-hunter came up with the job at the Swedish Trade Council in Beijing. Yngwe Bäck had been to Hong Kong and Macau but never to mainland China. His wife Anna had, however, been studying Chinese at upper secondary school and she had a huge amount of Chinese literature at home. Born in Malaysia, both her father and uncle were doing business in Asia. When he arrived in Beijing, Yngwe Bäck started to read a lot about Chinese business and culture, and talked with business people who had been living there for a long time to try to understand the country and culture better. Today, he thinks he has a pretty good knowledge, even if he does not speak the language. But at the same time, he says, you will never understand it completely and to know what you do not understand is very important. “In my position, I don’t really need to speak Chinese. Our clients are mainly Swedish and all our Chinese employees speak good English,” he says. His wife has adjusted well and works as consultant for the telecom industry. The couple’s second daughter, Olivia, was born in September 2007. Yngwe Bäck enjoys Beijing, especially when the family get an opportunity to travel together up into the nearby mountains. “Having a picnic with coffee and “If we ask for a meeting with a Chinese official or company executive, we get the meeting almost every time.” pancakes on the Great Wall on a nice day in the spring or autumn is really great!” EVEN THOUGH HE GOES to Sweden at least once a month, he has still had time for holidays in the region. “Besides China, we especially like Laos,” he says. “Laotian people are nice and friendly and it is easy to travel around on bicycles.” Going from being a consultant to a manager for four offices has been a smooth process. “Besides being a project executive at IBM and a group manager at PwC, I am used to leadership from school, the army and the university.” He sees himself as a demanding manager who also gives his staff freedom. “I can go through details and check that things are correct, but I trust people to handle things by themselves so that I just do checkups. We do employee satisfaction surveys each year and I come out well ...” he says. Eight questions for Torbjörn Yngwe Bäck The Swedish Trade Council is jointly owned by the Swedish state and the Confederation of Swedish Enterprise. What does it mean to be regarded as an official representative of the country of Sweden? “The purpose of the Swedish Trade Council is to help Swedish companies grow internationally. With this ownership structure, we get easier access to decisionmakers. If we ask for a meeting with a Chinese official or company executive, we get the meeting almost every time.” The Swedish Trade Council has grown substantially in China, how much? “That is correct. Five years ago, there were about 25 of us, and today there are 55 altogether. We have offices in Beijing, Shanghai, Guangzhou and Hong Kong. The Shanghai office is the biggest Swedish Trade Council office in the world.” The most profitable also, I have heard ... “It is not the goal of the Swedish Trade Council to make a profit. Every profit we make is reinvested in different activities. Right now, we are developing different types of industry programmes.” Will you expand to more cities in China? “We are discussing whether to open one or two more offices, for example in western China. However, it is all about whether Swedish companies need us to establish there. If not, I would rather see an expansion of our existing offices.” The Swedish Trade Council offers three categories of service: information, consulting and promotion. Is the consulting part your main activity? “Yes, here in China consulting represents around 75 per cent of our business.” Who are your customers? “Most of our customers are Swedish small- and medium-sized enterprises but we also do a lot of projects for Swedish multinational companies. The Swedish government is our biggest single customer. We deliver plenty of information about doing business in China and participate in around 30 seminars about China annually in Sweden.” To a certain extent, the Swedish Trade Council does the same job as other Swedish companies in China that offer help for companies to establish themselves: sourcing and market analysis, legal advice, etc. Do you regard them as competitors? “We do not really see it that way. We have helped several of them to set up business in China and have good relations with many others. If we can work together to support Swedish businesses do well in China it is great!” Are Swedish companies in general too naive about China? “They generally understand that just because China is a market with 1.3 billion people does not mean guaranteed success. However, Swedes in general are perhaps a bit blue-eyed in thinking good about all people. It is a nice quality, but can be costly. They can put all their efforts together with just one Chinese partner without even bringing in a credit report. Many Swedes do not realise the extremely tough competition. On the other hand, no other market in the world is as exciting as China!” Facts about Torbjörn Yngwe Bäck Born: In 1971 (Year of the Pig) in Umeå. Family: Wife Anna, daughters Amanda, two years, and Olivia, 6 months. Residence: House in River Garden in Beijing. Education: Master of Science in Industrial Engineering and Management, Linköping University, 1996. Career: Area Manager, Ericsson Latin America, , 1996-1998; Management Consultant, Pricewaterhouse Coopers, Stockholm, 1998-2002; Business Development Manager and Project Executive , IBM Business Consulting Services, Stockholm, 2002-2005; Commercial Counsellor, Swedish Trade Council, China, 2005-present. DRAGON NEWS • No.01/2008 29 Membership Updates in Hong Kong and China New Members HONG KONG ORDINARY MEMBERS EK (China) Trading Ltd Unit B, 11/F, Fung Commercial Centre 289 Hennessy Road Wanchai Hong Kong Tel: +852 3106 5073 Fax: +852 2851 2527 E-mail: [email protected] Chamber representative Linda Bjursten General Manager Line of business Trading. Fergas Asia Pacific HK Ltd No H, 8/F, Haribest Industrial Building 45-47 Au Pui Wan Street Hong Kong Tel: +852 2690 2122 Fax: +852 2690 9944 E-mail: [email protected] Chamber representative Andrew Lee General Manager Line of business Trading and manufacturing of metal blower wheels. Hong Kong Science & Technology Parks Corporation 8/F, Bio-Informatics Centre, No.2, Science Park West Avenue Hong Kong Science Park, Shatin N.T. Hong Kong Tel: +852 2629 6830 Fax: +852 2664 2481 E-mail: [email protected] Web: www.hkstp.org 30 ICA Global Sourcing Ltd 1213-19, 12/F, Tower 3, China Hong Kong City 33 Canton Road Kowloon N.T Hong Kong Tel: +852 3549 8200 Fax: +852 3549 8229 E-mail: [email protected] Web: www.ica.se Chamber representative Thommy Jarlefelt Managing Director Hans Lööf Manager Finance Administration Line of business Retail. Markslöjd Lighting Group (HK) Ltd Room 2602, 3-5a Arbuthnot Road Central Hong Kong Tel: +852 2877 2833 Fax: +852 2877 1359 E-mail: [email protected] Web: www.markslojd.com Chamber representatives Kenny Carlsson CEO Director Lars-Göran Hansson Buying & Production Manager Line of business The Group develops, produces and markets lighting both for consumer and professional use. Navicura Ltd 803 Yue Xiu Building 160-174 Lockhart Road Wanchai Hong Kong Tel: +852 8199 0975 Mobile: +46 70 555 82 51 E-mail: [email protected] Web: www.navicura.com Chamber representatives Ken Hui Vice President Chamber representatives Erik Lindgren CEO Björn Segerblom Overseas Representative Line of business Science park. Carl Bäcklund Director DRAGON NEWS • No.01/2008 Line of business Product design, production, sourcing, assembly, etc. 7ESPEEDUPANDENHANCE YOUR%STABLISHMENTAND"USINESS IN#HINAAND!SIA 7Ì Ê{ÊvwÊViÃÊ>`ÊÀiÊÌ >ÊxäÊ«i«iÊÊ >Ê>`Ê £{ÊvwÊViÃÊÊÃ>]ÊÜiÊV>ÊÃÕ««ÀÌÊÞÕÊÜÌ \ UÊ>ÀiÌ]Ê`ÕÃÌÀÞÊ>`ÊV«iÌÌÀÊ>>ÞÃià UÊ`}ÊÞÕÀÊ`i>Ê`ÃÌÀLÕÌÀÃÊ>`ÊÃÕ««iÀà UÊ*ÀÛ`}Êi}Ì>ÌÊÃÕ««ÀÌÊÊLÕÃiÃÃÊiiÌ}à UÊi`>ÌiÊLÕÃiÃÃÊ«iÀ>ÌÃÊÌ ÀÕ} ÊÕÀÊÕÃiÃÃÊ -Õ««ÀÌÊ"vwÊVi UÊÃÌ>Là }ÊÞÕÀÊ`i«i`iÌÊLÕÃiÃÃÊÕÌÊÊ > UÊ,iVÀÕÌ}ÊiÞÊÃÌ>vv UÊ>V>ÊÕÌÃÕÀV}Ê>`ÊVÌÀ ÀÊvÕÀÌ iÀÊvÀ>ÌÊ>`ÊVÌ>VÌÊ«i>ÃiÊVÌ>VÌÊÕÀÊ >Ê>>}iiÌ° "EIJING iÀÊ>iÃÃ]Ê iÀ°`>iÃÃJÃÜi`à ÌÀ>`i°Ãi]ʳnÈÊ£äÊxn£xÊÈääÈ 'UANGZHOUAND(ONG+ONG -Ìiv>ÊÀiL>]ÊÃÌiv>°>ÀiL>JÃÜi`à ÌÀ>`i°Ãi]ʳnÈÊÓäÊnÎΣÊÈä£ 3HANGHAI >ÃÊ >ÀÃÃ]Ê>ðV>ÀÃÃJÃÜi`à ÌÀ>`i°Ãi]ʳnÈÊÓ£ÊÈÓ£nÊxx !7/2,$/&/00/245.)4)%3 4HE3WEDISH4RADE#OUNCILFORMSARESOURCEFORALL3WEDISH COMPANIESWHOWISHTOBOOSTTHEIRBUSINESSDEVELOPMENT 4HEREAREOFUSWORKINGFOR3WEDENAND3WEDISH BUSINESSINMORETHANCOUNTRIESANDOURBURNING AMBITIONISTOACHIEVEONETHINGnTOHELP3WEDISH COMPANIESSUCCEEDINFOREIGNMARKETS9OUCANlNDUSAT OFlCESAROUNDTHEWORLDORVISITWWWSWEDISHTRADESE Membership Updates in Hong Kong and China Precise Biometrics Asia Ltd Room 2301, World Wide House 19, Des Voeux Road Central Hong Kong Tel: +852 2546 3001 Fax: +46 46 311101 E-mail: [email protected] Web: www.precisebiometrics.com Chamber representative Steven Tynan Sales Director Line of business Biometry, fingerprint identification. INDIVIDUAL MEMBERS Dan Dia-Tsi-Tay Swe-Dish Satellite Systems Asia Ltd Room 103, 1/F, Stag Building 148-150 Queens Road Central Hong Kong Tel: +852 2815 7481 Fax: +852 2815 6256 E-mail: [email protected] Web: www.swe-dish.com CHINA ORDINARY MEMBERS CPP (China Production Partner Ltd) 5E, Longyang Business Building No. 1990, Longyang Road Pudong District Shanghai 201402 Tel: +86-21-5134 8868 Fax: +86-21-5134 8869 Web: www.chinprod.com, www.zrui.cn Chamber representatives Jan Lindblom CEO E-mail: [email protected] Moible: +86-136 5190 5232 Alexandre Lechère (Qingdao) Chief Representative E-mail: [email protected] Mobile:+86 1370 897 6500 Line of business Manufacturing & manufacturing parts, supply chain and sourcing. 32 DRAGON NEWS • No.01/2008 HSF Wuxi Electro Mechanical Co, Ltd Building 33, 130, Xixian Road Wuxi New District Wuxi, Jiangsu Province 214112 Tel: +86 510 8811 6200 Fax: +86 510 8811 6288 Web: www.hsfgroup.com Chamber representatives Tomas Welander Quality Manager E-mail: [email protected] Mobile: +86 159 6180 9731 Helen Xu Supply Chain Manager E-mail: [email protected] Mobile: +86 1370 1512 902 Line of business To produce and sell electronic and mechanical components; to produce and sell parts and components for mobile telecommunication equipment; to provide after-sales service. i.a.d. Ltd 8 floor, Seaview Commercial Building 21-24 Connaught Road West Hong Kong Web: www.insite-ad.net Chamber representatives Felix Bonnier Principal-in-charge E-mail: [email protected] Mobile: +86 135 6070 1304 George Hung Principal-in-charge E-mail: [email protected] Mobile: +852 6392 5510 Line of business Architecture, comprising building, interior, landscaping and other building related consultancies. Specializing in sustainable building concepts and design for a greener cityscape. LELO China 3-5 floor, No. 77, Suhong Middle Road SIP, Singapore Industrial Park Suzhou, Jiangsu Province 215027 Tel: +86 512-6258 8561 Fax: +86 512-6258 8562 Web: www.lelo.com Chamber representatives Johan Arrhenius GM China E-mail: [email protected] Mobile: +86 1391 8911 489 Get more out of every last drop. Diesel oil is expensive. And for every in economical driving, transport informa- rise in its price, the more profitable it be- tion systems, tyre pressure monitoring, comes to reduce fuel consumption. At air deflector panels and aerodynamic Volvo Trucks, our aim is to offer our cus- wheel covers can all help reduce fuel tomers the most fuel-efficient trucks on consumption by between five and ten the market. However, that’s not enough percent. A major saving, for you and the for us. We’ve also developed an entire environment alike. package of measures to help you reduce Now that’s what we call environmental your fuel bills still further. Driver training efficiency. volvo trucks. driving progress www.volvotrucks.com.cn Membership Updates in Hong Kong and China Eric Kalen Product Manager E-mail: [email protected] Mobile: +86 1377 6067 721 Chamber representatives Curt Bergstrom President E-mail: [email protected] Mobile: +86 139 1071 0317 Line of business LELO is a Sweden-based company, founded in 2003, devoted to the design and development of sensual pleasure objects with contemporary luxury flair. Audrey Lee Vice President E-mail: [email protected] Mobile: +86 139 1175 1233 Line of business Education and consulting. Mei Yedersome Ltd Flat 10, Kinetic Industrial Centre 7, Wang Kwong Road Kowloon Bay, Kowloon Hong Kong Tel: +852 2753 6788 Fax: +852 2753 6795 Skanska Project Support AB Shanghai Rep. Office Room 1801, Hongyi Plaza 288, Jiujiang Road Shanghai 200001 Tel: +86 21 3366 5212 Fax: +86 21 3366 5216 Web: www.skanska.com Chamber representative Thomas Canguilhem Managing Director E-mail: [email protected] Mobile: +852 6033 0691 Chamber representative Michael Yue Chief Representative E-mail: [email protected] Mobile: +86 1592 155 5670 Line of business Supply chain and distribution. Perstorp AB Sweden Perstorp AB SE-284 80 Perstorp Sweden Tel: +46 435 38 000 Web site: www.perstorp.com Line of business Construction. Soderberg & Partners Investment Consulting (Beijing) Co, Ltd 22 floor, Sunflower Tower No. 37, Maizidian Street Beijing 100026 Tel: +86 10 8527 6399 Fax: +86 10 8527 5091 Web: www.soderbergpartners.cn Chamber representatives Peter Strunk (Zibo, Shandong) General Manager E-mail: [email protected] Mobile: +86 1396 4390 266 Chamber representatives Chris O’Hehir President & CEO E-mail: [email protected] Mobile: +86 139 1169 9783 Zhao Dayang (Beijing) General Manager E-mail: [email protected] Mobile: +86 1370 1217 142 Line of business World leader in several sectors of the specialty chemicals market, with a turnover of 1.4 billion USD and approximately 1,800 employees. Henry Chengxiao Luan Vice President & COO E-mail: [email protected] Mobile: +86 139 1063 4673 Line of business Insurance and financial consulting. Sino Matters Ltd Room 2105, Fuli Twins Tower A 59, Dongsanhuan Zhong Lu Fulicheng, Chaoyang District Beijing 100022 Tel: +86-10-5862 3286 Fax: +86-10-5862 3296 Web: www.sino-matters.com 34 DRAGON NEWS • No.01/2008 ASSOCIATE MEMBERS Fredrik Harfors 13A Floor, R&F Yinglong Plaza 76, Huangpu Dadao West Guangzhou, Guangdong Province 510623 Tel: +86 20 3839 1234 Fax: +86 20 3839 1810 E-mail: [email protected] Mobile: +86 1367 2443 847 9OURPROJECTMANAGERFOR CONSTRUCTIONIN#HINAAND!SIA 33"!ACTSASOURCUSTOMERSTEMPORARYBUILDING DEPARTMENTBEFOREDURINGANDAFTERACONSTRUCTION PROJECTCOVERINGTHEENTIREPROCESS 3INCEWEHAVEHELPEDSUCHCOMPANIESAS %RICSSON)+%!$YNAPACAND3ANDVIKTOCONSTRUCTNEW HEADQUARTERSSTORESORFACTORIES )FYOUAREPLANNINGTOBUILDANEWOFlCEORAFACTORYOR EVENANEXTENSIONTOANEXISTINGBUILDINGCONTACTUS TODAY7ElNDTHERIGHTSOLUTIONFORYOU "ESTREGARDS #LAES3WEDENBORG 0RESIDENT CLAESSWEDENBORG SSBACOMCN 3INO3CANDINAVIAN "UILDING!DVISER "EIJING#O,TD 4EL &ORMOREINFORMATION PLEASEGOTO WWWSSBACOMCN Young Professionals in Hong Kong Young Professionals in Hong Kong YP Committee 2008 Young Professionals welcomes two new YP Committee members: Sara Gerdner and Joakim Axelsson! We look forward to having you onboard and would also like to thank Oskar Skiöld for all his work in the committee for the past years. Sara Gerdner moved to Hong Kong July 2007 due to love and work. She has previously lived two years in China (Guangzhou, Zhuhai) working for Maersk Line, as well as spent four years in the US as a student. She will start working for H&M in April. Joakim Axelsson moved from Sweden 1998 and has been away ever since. He came to Singapore in August 2005 and became the Chairman of the YP of the Singapore Business Association of Singapore (SBAS) in January 2006. Joakim was also in the board of the SBAS and moved to Hong Kong in July 2007. He works at Merrill Lynch. The new committee for 2008 consists of: Joakim Axelsson, Anna Engström, Sara Gerdner, Sara Hallström, Nick Jonow, Henrik Karlberg, Therese Touqet, Christer Westberg, Sofia Wingren and Johanna Ahlgren. April 12 April 16 Jaspas Junk! Horse Racing even ing April 25 YP Af ter Work Cocktai l April 26 Hike & Lunch at Lamm a May 14 Pizza bake evenin g & Ladies nite! May 23 Tropical Spring Pa rty May 30 YP After Work C ocktail June 7 Jaspas Junk June 21 Midsummer Junk June 27 YP After Work C ocktail YP InterCham Valentines Cocktail More than 400 YPs from 27 international chambers gathered at Privé at Wyndham Street on 19 February for the 36th YP InterCham Cocktail. The Canadian Chamber together with the Swiss and Finnish Chamber organised the cocktail and the proceeds went to Sowers Action. We look forward to the next InterCham cocktail in September 2008. 36 DRAGON NEWS • No.01/2008 YP Programme Spring 2008 Please find some of our planned activities here. There will be some additional hikes and some golf – invitations and more information will be sent to all members! Chamber Activities in Hong Kong Chamber Activities in Hong Kong Around Asia in eight hours That Asia is an important and growing market is of no surprise for the 100 companies that came to the Swedish Trade Council (STC) seminars in Hongkong and Singapore on 27 and 29 February. But in a growing market with increased competition from local actors where Sweden is losing market it is always important to stay informed on the latest trends on doing business in Asia. Mattias Bergman, Sw The Swedish Trade Council presented a recent edish Trade Council survey with Swedish companies based in Asia. Almost all companies believe that Asia will be more important for the group company revenue and profit within d Jens Wernborg an five years. China remains the most important market Bengtsson (Doro), From left: Fredrik followed by Japan and South Korea, but now the oth STC). Margaret Leung (b importance of India is growing quickly. A large majority also feel that the local competition is getting stronger where the main source of competition is lower cost. That the local competitors had better client relations and distribution channels were not surprising, but worth noticing was the fact that many also see better products and services. Based on 600 consulting assignments, STC presented the latest trends in establishing, expansion as well as sourcing in Asia. A summary of the presentation can be downloaded on www. swedishtrade.se/hongkong APC's Per Åg Stefan Arenba lk (STC) and the chairman the Swedish Ch of amber in Hon g Kong, Thom Lagerqvist (M as annheimer Sw artling). lin Klas Mo org ), Jens Wernb (Atos Medical n r so rs de Pe an Ev im ) and Boel From left: Joak nvac Far East (E m rö St s an (STC), H l of Sweden) (consul genera 38 DRAGON NEWS • No.01/2008 ren (centre), ne tworking with fe llow participan ts. . rticipants a tre) and p en renbalk (c 's Stefan A STC Breakfast meeting with Klas Molin The Chamber held a round-table-discussion over breakfast in connection with the visit to Hong Kong by Klas Molin, deputy director-general and head of Department for Asia and the Pacific Region, Ministry of Foreign Affairs, Sweden. The topic for the discussion was “Asia now has two giants: the Elephant and the Dragon – what does this mean for Swedish foreign policy and Swedish trade and Industry?” Geodis Wilson – your Nordic link and a more interesting partner You know your business perfectly and with us as your logistics partner you can focus on it and feel comfortable in knowing that with 164 years of experience it’s fair to claim that we know our business too. Geodis Wilson is not only the Nordic regions largest logistic provider, we also have a pretty fair share of the world with 4 600 employees in 44 countries. To you our Nordic origin, Wilson started out with Steamboats from Hull-Gothenburg in 1844, will signify a reliable partner who knows all about the specifics for Sweden, Finland, Norway and Denmark. We keep twelve offices in China today to cover your needs for logistics and our sea, air and sea-air freights combined with our value add-ons like storage, packing and our powerful e-services for monitoring and track&tracing makes us preferred partner for countless companies in the region with door-to-door solutions in every country. We spread Nordic light on Chinese efficiency – combined we strengthen your business! Geodis Wilson – a Swedish logistics partner with competitive powerful solutions for sea, air and sea-air freight. Geodis Wilson- general company information Geodis Wilson makes customers more competitive by delivering their cargo across five continents by sea and air and by making their supply chain transparent and easy to manage. Geodis Wilson has 4,600 employees in 44 countries. Geodis Wilson is the result of the merger between Geodis Overseas and TNT Freight Management, a 164-year-old company formerly known as Wilson Logistics. It is the freight management expert of the Geodis Group, a global logistics provider with 26,000 employees in a network covering 120 countries. Website address: www.geodiswilson.com Chamber Activities in Hong Kong US going bust – what happens with China? Handelsbanken and the Chamber hosted a luncheon with KA Mork, chief economist at Handelsbanken Norway, at The China Club, 25 February 2008: US recessions are an unpleasant thing, though pretty normal. We’ve seen recessions in 1975, 1980, 1991 and 2002. The signs of the recession mainly consist of decreasing housing starts, lower house prices and increasing unemployment rate. The biggest problem for China is not US recession but domestic inflation. This is, according to Mork, basically caused by a tightening labour market, an undervalued currency and a high growth in money supply. The way the Chinese authorities try to handle this situation is through price control, credit control and reserve requirements for banks. The question is if this is braking too hard or not. There is a political risk either way. So is the high inflation here to stay? Mork saw three possible outcomes: Most comfortable one • Only slight Chinese slowdown • US restarts spending • But then new problems with inflation and additional problems within five years will arise. Healthiest, but most painful one • China tightens to stop inflation • Sharp and deep US recession • Healthy restart with non-inflationary growth and an end of global imbalances What Mr Mork fears the most • China gets stuck with 7 per cent inflation • Global inflation pressures • US enters the Japanese trap Which one of these possible outcomes would be the most possible one, he didn’t reveal ... mer (Mannhei agerqvist L s a om h gren, T nard Siu Sofia Win k and Ber From left: r KA Mor ke ea sp e , th Swartling) anken). (Handelsb Joakim Pers son (Atos M edical) in di scussion wit ) in dis delsbanken dberg (Han Stefan Lin the table. h participan ts. h friends at cussion wit Thank you, Jens! The Swedish Chamber in Hong Kong congratulates Jens Wernborg to his new position at the Swedish Trade Council in Mumbai, India. At the same time, the Chamber wishes to extend its appreciation for a very good collaboration during Jens’ many years as general manager of STC South China. to India. Jens Wernborg moves 40 DRAGON NEWS • No.01/2008 319!qbhf!ibse!dpwfs!cppl!po!uif!tfy.joevtusz! 236!Cmbdl0Xijuf!jnbhft!qsjoufe!po!bsu!qbqfs! Uif!cppl!Óßstu!efbemz!tjoÔ!xjmm!cf!bwbjmbcmf!po!joufsofu!gspn!Bqsjm Difdl!pvu!xxx/hfsibsekpsfo/dpn!!ps!!xxx/ßstuefbemztjo/dpn!gps!npsf!jogpsnbujpo Hfsibse!Kso! ,963.:797!:738 hfsibsekpsfoAnbd/dpn Young Professionals in China Young Professionals in China Welcome back to Beijing We at the Young Professionals’ committee are looking forward to a great 2008 with many exciting networking opportunities. We started off with a mingle night at “Song Music Bar and Kitchen” and a ski-trip to Nanshan ski resort. But there will be much more to look forward to, including a football tournament, trekking, a BBQ beach party, a midsummer party and of course more mingle nights. If you are not a yet a member of the Young Professionals in Beijing, just drop us an e-mail at [email protected], and take part in the fun. 1 1. 2. 3. 4. 5. Johanna Atterby, Angelica Lejonberg, Jannicke Tibell and Sigrid (all students). Jojje and Jerome Mcdonagh (both students). Morten (Sellaeg) and Ali Nosrati (the Dowdy fourhundred). Rurik Nyström (RedBang), Urban (consultant) and Tobias Nilsson (Ciao Coffee). Christian Richtnér (Montpelier Nordic) and Eskil Hällström (student). 3 4 Thrilling activities in Shanghai The Young Professionals in Shanghai have over the past several months given many opportunities for members to socialise, network and exchange valuable experiences about working and living in China. YP have arranged events on interesting topics, such as female entrepreneurship, environmental issues and the science of feng shui. The event on environmental issues was especially successful because of the many participants and because it resulted in 100 new trees to be planted in the Mongolian desert. For those fond of high-speed racing, a day on the go-cart tracks was arranged during the fall. The movie evening with “glögg” and ginger bread, just weeks before Christmas, was also a much appreciated event. More interesting events and thrilling activities are planned for this coming spring. If you are interested in participating and want Fredrik Guitman (YP committee) and Joakim Andersson. 42 DRAGON NEWS • No.01/2008 2 5 to get more information, please send an e-mail to: ypshanghai@ swedishchamber.com.cn and we will add you to our mailing list. You can also find us on Facebook under “Swedish Young Professionals, Shanghai”. Movie night, Ett öga rött (One Eye Red), followed by a dinner at Arugla. Maria Rodin and Frida Axell (both YP committee). Johan Wikander, Sofia Persson and Per Hellberg. Lina Svedlund (YP committee), Akreim Abdu and Erik Johansson. A qualified banking partner When your Nordic-related business needs a financial provider in China – just contact Swedbank Shanghai. Swedbank, the first Nordic bank in Shanghai, has upgraded its representative office to a full bank branch. We offer a comprehensive array of financial services to meet your specific business needs. The branch provides Nordic companies with full lending and deposit-taking services in foreign currencies, as well as trade finance, treasury and payment services. Through partner banks we can also arrange financial solutions in reminbi. Tel: +86 21 386 126 00 Fax: +86 21 386 127 11 [email protected] www.swedbank.cn Chamber Activities in China Chamber Activities in Beijing 1. Isabel Borén (Volvo) reading Dragon News during a coffee break. 2. Marie Wennberg (Standards), Johan Björkstén (Eastwei) and Tobias Larsson. 3. Scott Kronick from Ogilvy. 4. Patrik Bernstein (Semcon) and Sara Wramner (Oriflame). 5. Thomas Jönsson, speaker from Nokia PR and marketing seminar On 28 February, the Swedish Chamber in Beijing arranged an inspiring PR seminar with two outstanding communication experts, Thomas Jönsson, who is responsible for Nokia’s communications in all regions across the world, and Scott Kronick, who has spent 22 years in the public relations industry in New York, Taiwan and China. Thanks to their presentation skills and professional knowledge the participants were boosted with new ideas and perspectives when they left the seminar that morning. 1 2 3 4 5 Breakfast meeting with Ola Alterå The Swedish state secretary, Ola Alterå, held a breakfast meeting in Beijing on 27 February. He was invited to China by SASAC Vice Minister Li Wei who visited Sweden last year. The presentation was very informative and a broad-ranging questions and answers session took place after the presentation. 2 1 44 DRAGON NEWS • No.01/2008 1. Leif Chen (SinoNordic) and Jan Szaruk (Elcoteq). 2. Ola Alterå. BALtrans Logistics (Sweden) AB • Shipping & Airfreight (Scandinavia vs worldwide) • Worldwide network • Total Logistics Service • Scandinavian staff in Far East We have the products, experience and knowledge to execute your transport needs in a cost-effective manner. BALtrans Logistics (Sweden) AB Stigbergsliden 5, SE-414 63 Gothenburg, Sweden Tel: +46-31-14 11 11 Fax: +46-31-14 11 12 E-mail: [email protected] Web: www.baltrans.com There is no substitute for experience. We offer 20 years’ specialist advice on expat relocation and housing requirements in Hong Kong. For more information, visit us online: www.HouseHunters.com.hk Or contact our Consultants For professional and friendly service: Tel. (852) 2869 1001 Our Hong Kong contact details: Caroline Ergetie Tel. (852) 9462 3889 BALtrans Logistics (Hong Kong) Ltd 8/F Tower A, New Mandarin Plaza, 14 Science Museum Road Tsim Sha Tsui East, Kowloon, Hong Kong Direct Line: (852) 2798-1902 Mobile: (852) 9772-2103 Fax: (852) 2755-3405 E-mail: [email protected] House Hunters Ltd 7B Wyndham Place, 44 Wyndham Street, Central, Hong Kong Tel. (852) 2869 1001 – Fax : (852) 2526 7159 Email : [email protected] Web Site : www.HouseHunters.com.hk License : C-005468 Chamber Activities in China Breakfast meeting with Knut Anton Mork Thanks to Handelsbanken, the chamber had the pleasure to host Dr Knut Anton Mork, chief economist at Handelsbanken in Norway, as a guest speaker at a breakfast meeting on 29 February. Dr. Mork’s research areas are macroeconomics and energy economics. He is internationally recognised for his contributions to the understanding of oil price shocks and their effects on macroeconomic performance. This morning he presented his point of view on "Recession or Stagflation? US going bust – what happens to China?” Dr Knut Anton Mork and Johan Andrén (both Handelsbanken). Labour law seminar Luka Lu, managing partner of Capital Associates, conducted a seminar with the chamber about labour law in theory and in practice and why you need to implement it in your organisation. Luka Lu’s rich experience on legal issues related to foreign investment in China was striking, and she delivered her message clearly and informatively. Luka Lu, speaker and managing partner of Capital Associates. Mingyu Wang (Syntronic) and Emma Ho (Access People) chatting and exchanging name cards. JOHNNY’S PHOTO & VIDEO SUPPLY LTD • Photographic Equipment • Video/Audio Hi-Fi Equipment • Home Appliances • Colour Film Processing/Enlargement • Audio/Video Dubbing Services • Communication Equipment • Electronic Equipment • Repairing Services • Mail Order Acceptable Round table discussion. Shop No.65, 1/F, Admiralty Centre, 18 Harcourt Road, Hong Kong Tel: 852-2877-2227 Fax: 852-2877-2120 Mobile: 9051-9499 E-mail: [email protected] Opening Hour: 46 DRAGON NEWS • No.01/2008 Mon – Sat 9:00am – 7:00pm Sunday 2:00pm – 6:00pm Chamber Activities in China Chamber Activities in Shanghai Recent changes in Chinese tax law in 2008 Summary of presentation by Mathias Müller, tax consultant at Rödl & Partner Shanghai, at Radisson New World in Shanghai, 29 January 2008: At the end of last year, the State Council published the keenly awaited Implementation Rules of the new corporate income tax law in China. Although the implementation rules do not answer all outstanding questions, they do provide guidance on many issues such as withholding taxes, transfer pricing, and the concepts of “permanent establishment” and “effective management”. Mathias Müller, head of the local tax team in Rödl & Partner Shanghai – a globally active German professional services firm which is specialised in the areas of auditing, tax, and legal services – gave a short seminar on issues chamber members may be facing in relation to the new corporate tax law and its recently published implementation rules. The lecture covered not only general topics such as the newly applicable tax rates for entities in China and the further use of tax holidays, but also gave an overview of the treatment of withholding taxes, management and service fees as well as that of international holding structures via Hong Kong and Singapore. The seminar focused on the transfer price documentation Experience Sharing Forum on supply chain issues On 19 February, the Swedish Chamber welcomed members to the first Experience Sharing Forum in 2008. Representatives of member companies were invited to Restaurant Mesa-Manifesto at Julu Road to discuss and share their experiences with supply chain management and sourcing in China. Torbjörn Sternsjö, general manager of Sapa, lead the forum with a panel from Establish Ltd. requirements and the organization of tax accounting and compliance. Members enjoyed the practical approach by the Rödl & Partner team. During the Q&A session, participants got more information on current local VAT issues as well as on other legal issues in China. Müller concluded his presentation with an outlook on outstanding tax regulations and a precise summary of corporate restructuring issues. Mathias Muller from Rödl & Partner is happy with the strong interest in the seminar. Åke and Lisa Wetterström from the new member company, LaserMaxRoll. Multicultural understanding attracted many A seminar on “Multicultural Understanding and Efficiency” on 21 February at Radisson New World attracted more than 60 participants. Once again, member companies and others showed great interest. Lawrence Lo, who is the founder of LHY Etiquette Consultancy in Shanghai, offered participants interesting insights into identifying cross-cultural misunderstandings in the work place. Western and Chinese differences in thinking were explained, as well as ways to adapt, manage and persevere in a problematic multicultural work environment. 1 One of Lawrence Lo’s “illustrations”. 2 48 DRAGON NEWS • No.01/2008 1. Chris Meng from Arvid Nilsson Logistics shares her experiences with ... 2. ... David Jiang from Scania ... Educated and raised in the US and Europe, Laawrence shared his experiences from a multicultural point of view. More than 60 per cent of the participants were Chinese employees who came to listen to this lecture on how to deal with diversity at the place of work. Swedish Chamber of Commerce in Hong Kong and China Create a slogan – win champagne! Most companies have a slogan. Two well-known examples are “Just do it” and “Connecting People”. A good slogan should reflect the mission and culture of the organisation. The Swedish Chamber of Commerce in China’s mission is “to add value to members through activities and information that are hard for individual companies to arrange” – a nice ambition which we would like to communicate more clearly. We want to develop a slogan that brings this idea across in a short, clear and memorable way. We ask all of our members to come up with suggestions and ideas. The winning idea will be rewarded with a bottle of champagne! Looking forward to your suggestions! Goodbye Camilla - Welcome Karin! Dear Members, Colleagues, Readers and Friends, After a little bit more than four years in China, it is time for me to return to Sweden. Therefore, I would like to take this opportunity to say goodbye to all of you and to thank you for having made my stay in Beijing and my daily life in the chamber so rich in so many ways. For sure, this has been a most exciting time in my life, and Camilla König these years the most enriching, with dynamic Ekegren committee meetings, chatty phone calls, inspiring events, networking opportunities and an ever-changing working environment. Fantastic colleagues and always supportive chamber boards! I feel extremely privileged having worked in the chamber. I proudly introduce you to my successor, Karin Roos, who has gradually started work already as Member Service and Sales Manager at the Swedish Chamber of Beijing. Karin has lived in China for a year and a half and has a background in service and sales. Please take care of her as nicely as you took care of me. Hope to see you sometime soon in Sweden! Karin Roos Camilla König Ekegren A new team member The Swedish Chamber of Commerce in Hong Kong warmly welcomes Lotta Josefsson to her new position as Project Manager at the Chamber. She is an important addition to our small team at the Chamber office – and we look forward to working together! Eva Karlberg and Johanna Ahlgren Swedish Chamber of Commerce in Hong Kong DIRECTORS OF THE BOARD Thomas Lagerqvist, Chairman [Mannheimer Swartling] Johan Adler,Vice Chairman [Ericsson Ltd] Eva Iding,Vice Chairman [Gekko Ltd] Göran Stille, Treasurer [Svenska Handelsbanken] Björn Ekegren [Scandinavian Airlines System] Stefan Holmqvist [Scan Logistics (HK) Ltd] Staffan Löfgren [ScanAsia Consulting Ltd] Stefan Rönnquist [The Tomorrow Group Ltd] Hans Ström [Envac Far East Ltd] Swedish Chamber of Commerce in China DIRECTORS OF THE BOARD Mats Harborn, Chairman [Scania] Johan Björkstén,Vice Chairman [Eastwei Relations] Carl Christensson,Vice Chairman [SEB] Tommy Liu,Vice Chairman [Spiro SA] Johan Andrén [Svenska Handelsbanken] Lovisa Bergendal [APLDI] Åke Fahlén [Shanghai Ericsson Simtek Electronics] Michael Jiang [Ericsson (China) Co., Ltd] Magnus Johansson [SKF] Sara Wramner [Oriflame] 50 DRAGON NEWS • No.01/2008 Lotta Josefsson “For Scandinavians –by Scandinavians” H E LPI NG YOU ACH I EVE YOUR FINANCIAL GOALS – Providing Independent Advice and Tailor-Made Solutions RETIREMENT PLANNING – PORTFOLIO MANAGEMENT – HEALTH AND LIFE ASSURANCES – TAX PLANNING FOR EXPATRIATES – OFFSHORE COMPANY FORMATION – OFFSHORE BANK ACCOUNTS – TRUSTS STRUCTURES – FIXED INTEREST/GUARANTEED PRODUCTS CONTACT US FOR A FREE CONSULTATION: CUSTOMER SUPPORT FAR EAST Montpelier Nordic Ltd Shanghai Rep. 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By the way, Bättre means “better” in Swedish – as in, Economy Extra, our premium economy class, means a separate cabin with better seats, better food, better service and so on. ! e c i r P e m Sa . China n i s e ti 28 ci From Copenhagen Stockholm Oslo Helsinki Gothenburg Hamburg Hannover flysas.cn or flysas.hk For flight booking call the Scandinavian Airlines offices in Beijing (010) 8527 6100, Shanghai (021) 5228 5001, Hong Kong +852 2865 1370.