Rate Cards - The News

Transcription

Rate Cards - The News
2009-2010
Rate Cards
Publishes: Monday - Friday Afternoons and Sunday Morning
• Local
• Pre-Print
• Internet
• Classified
• Senior Times
• Power Series
• Print & Deliver
• Business Builder
• SNAP Program
• Frequency
• Shopper
• Extra
345 NE Winchester • PO BOX 1248 • Roseburg, OR 97470
(541) 672-3321 • Fax: (541) 673-5994
A Tradition of Excellence
The News-Review was recently awarded first place in the General Excellence category for newspapers with circulations
between 10,000 and 25,000 by the Oregon Newspaper Publishers Association. This is the eighth time the paper has won
that honor since 1997.
The News-Review editorial staff is proud to serve Douglas County residents by providing timely, accurate, compelling and
fair news reporting on the pages of our newspaper and on our Web site, nrtoday.com
Swift Communications Newsroom
Excellence Award for 2008
Society of Professional Journalists’ Pacific Northwest
Excellence in Journalism Contest for 2008
Second-place awards
News-Review editorial staff for comprehensive coverage over multiple
issues
Doug Harvey — Page 1 design
Dan Jones — Sports column
Third-place awards
Chelsea Duncan and Teresa Williams — Spot news reporting
Kathy Korengel — Social issues reporting
Cara Pallone — arts coverage
2009 Oregon Newspaper Publishers Association
Better Newspaper Contest Awards
First place:
General Excellence — News-Review editorial staff
Best Sports Page — Tom Eggers, Rob McCallum, Dan Jones, Jon Mitchell
Best Sports Page for Sunday Editions — Tom Eggers, Rob McCallum, Dan Jones, Jon Mitchell
Best Educational Coverage — Teresa Williams
Best Feature Story: General — Tricia Jones and editorial staff
Best Silk Purse Story — Kathy Korengel
Best Sports Story — Dan Jones
Best Spot News Coverage — Chelsea Duncan and Teresa Williams
Best Feature Photo — Robin Loznak
Best Photo Essay — Robin Loznak
Second place:
Best Feature Story: General — Marissa Harshman
Best Lifestyle Coverage — Craig Reed
Best Religion Coverage — Cara Pallone
Best Writing — Cara Pallone
Best Section Front or Inside Page Design — Lacey Hoyer
Best Web Site — Teresa Williams and News-Review staff
Best Feature Photo — Robin Loznak
Best Photo Essay — Robin Loznak
Honorable mention
Marissa Harshman — personalities
Third place:
Best Coverage of Business and Economic Issues — Tricia Jones
Best Editorial Page — Vicki Menard
Best Feature Story: Personality — Marissa Harshman
Best Local Column — Rob McCallum
Best Religion Coverage — Craig Reed
Best Writing — Marissa Harshman
Best Feature Photo — Robin Loznak
Best News Photo — Robin Loznak
The News-Review editorial staff is shown with some of its recent awards for writing,
design and photography. Staff members, from left, are Robin Loznak, DD Bixby, Lacey
Hoyer, Rob McCallum, Kathy Korengel, Tricia Jones, Tom Eggers, Vicki Menard, Craig
Reed, Mark Adams, Dan Jones, Cara Pallone, Marissa Harshman, Chelsea Duncan and
Doug Harvey. Current newsroom staff not pictured: John Sowell and Laceta Flammang.
Advertising that gets results
For almost 20 years
The News-Review has helped us
get our message of sight
preservation to our community
The News-Review helps keep us busy preserving
and improving the vision of Douglas County
Residents. It’s crystal clear that
The News-Review = Results
-Debbie Harding, COE, COT
Weston eye Center
82%
The percentage of area adults who
read The News-Review in a week.
57%
The percentage of area adults the use The
News-Review as their primary source of
advertising information.
79.3%
The percentage of area adults who use The
News-Review as their primary source of
newspaper classified advertising
Our Main Advertising
Soucre
For the past eight years we have been using The News-Review
as our main source of advertising. One of the main reasons for
using The News-Review is their circulation area, which covers
the entire Douglas County.
We have always enjoyed working with the excellent staff at
The News-Review, who have a very good attention to detail
and to our company’s needs
- Steve Rolston
Store Manager
Sherm’s Thunderbird
LOCAL RATES
Advertising Director
Pat Bridges (541) 957-4250
Major/National Accounts Manager
Kathy Bates (541) 957-4259
Fax (541) 673-5994
Classified Advertising Manager
Alsy Brinkmeyer (541) 957-4235
Fax: (541) 957-5925
Creative Services Manager
Tammy Talton (541) 229-4350
Fax: (541) 673-5994
e. R.O.P. Premium Positions
Guaranteed for a 25% premium charge on space for a 6” ad or
larger on availability basis only
f. Local Political Rates -Open local rate. Ads must be prepaid. See item 10j.
2. Color Rates
a. R.O.P. Color Rates (Rate added to space)
1 Color + Black
$185
Full Color
$425
b. Color by The Inch Rates (Rate added to space)
1 Color + Black
$8.10/per inch
Full Color
$14.70/per inch
1. R.O.P. Retail Rates (Full Run)
a. Bulk Agreements
ROP
ROP
25% Off
50% Off
Thur-Sun
Inches
Rate
1st Repeat 2nd-5th
Ad*
Repeat Ad*
OPEN
150
193
258
387
516
774
1032
1290
1548
1806
2580
3225
4000
5161
$26.58
$19.73
$18.57
$16.97
$16.07
$15.59
$14.85
$14.43
$14.11
$13.58
$13.53
$13.00
$12.78
$12.62
$12.41
$19.94
$14.80
$13.92
$12.73
$12.05
$11.70
$11.14
$10.82
$10.58
$10.18
$10.14
$9.75
$9.59
$9.47
$9.31
$13.29
$9.87
$9.28
$8.49
$8.04
$7.80
$7.43
$7.21
$7.05
$6.79
$6.76
$6.50
$6.39
$6.31
$6.21
$27.26
$20.18
$19.04
$17.39
$16.46
$15.94
$15.21
$14.80
$14.49
$13.92
$13.82
$13.35
$13.14
$12.94
$12.73
Minimum Charge $32.40 on any 1 color+black ads, and Minimum charge of $58.80
on any full color ads.
Extra
$10.03
$8.69
$7.55
$7.03
$6.57
$6.11
$6.30
$6.09
$5.86
$5.76
$5.71
$5.31
$4.94
$4.59
$4.27
Annual bulk agreements are computed on the basis of total volume of advertising
published for a single firm within a 12 month period. All inches run at a premium
rate will count towards contract fulfillment. All inches run at a discounted rate will
count towards contract fulfillment, but will not be rebated. Full run ads picking up
into the The News-Review Extra qualify for the same agreement level but do not
count towards contract fulfillment.
b. Charity & Church Rates
ROP Rate $13.00
Thur-Sun Rate $13.35
c. Merchants Association & Shopping Center Rates
ROP Rate $14.11
Thur-Sun Rate $14.49
Any group of four or more stores in a geographic area designated as a shopping
center or any business association with duly elected officers may use these rates
for the general promotion of the center or association without a signed agreement
d. Repeat Ad Discounts*
Advertisers repeating the same ad (no copy changes) within a 6 day period may
qualify for these discounts. These discounts apply to space only.
2nd Ad
3rd-6th Ad
25% Discount
50% Discount
c. Color Contracts (with signed 12 month agreement)
Frequency
Rate
14-26 Color Ads
10% Discount
27-51 Color Ads
15% Discount
52+ Color Ads
20% Discount
b. Color Deadlines/Reservations & Copy: 24 Advance
Notice required for all color ads. Color accepted every day
subject to availability. Double trucks billed as two ads.
3. Comics
a. Ad In Comics
Size
1 Standard Page
2/3 Page
1/2 Page
1/3 Page
1/6 Page
CPM
$49.00
$36.00
$27.00
$18.00
$12.00
b. Gatefolds & Spadeas
Frequency
Gatefold
CPM
1x
$52.00
6x
$42.00
12x
$39.00
Spadea
CPM
$99.90
$69.75
$59.80
Gatefold full color 5.75”x20” printed on both sides, attached to the
front page of the Sunday color comics. Spadea full color 11.625”x20”
printed on both sides, folded around the front page of the Sunday color
comics.
Total cost based on CPM times gross distribution of 22,500.
c. Panel Ads
Weather Page and other panel ad premiums (unless priced higher.) Premium
charged on space cost
Black & White
1 Color
2 Color
3 Color
25%
35%
45%
55%
Pre-Print Rates
4. Preprints
a. News-Review & Extra Retail Pre-Print Rates
Size
Half Sheet
Card
2S/4T/8F
4S/8T/16F
6S/12T/24F
8S/16T/32F
10S/20T/40F
12S/24T/48F
14S/28T/56F
16S/32T/64F
18S/36T/72F
20S/40T/80F
22S/44T/88F
24S/48T/96F
26S/52T/104F
28S/56T/112F
30S/60T/120F
32S/64T/128F
34S/68T/136F
36S/72T/144F
38S/76T/152F
Open
$25.00
$34.00
$47.50
$49.50
$56.50
$61.00
$65.50
$68.68
$71.75
$75.65
$78.27
$80.37
$82.47
$84.58
$86.68
$90.35
$92.46
$94.56
$96.66
$98.76
$100.86
12-23
$21.00
$32.00
$44.00
$48.00
$52.50
$58.00
$60.00
$65.60
$67.65
$73.54
$75.65
$78.27
$80.37
$82.47
$84.58
$88.25
$90.35
$93.51
$94.56
$96.66
$98.76
24-50
$20.00
$29.50
$42.00
$47.00
$50.50
$56.50
$58.00
$61.50
$65.60
$69.34
$71.44
$74.59
$76.70
$79.32
$81.42
$83.52
$85.63
$89.30
$91.40
$93.51
$95.61
51-89
$19.00
$27.50
$38.00
$44.00
$48.50
$54.50
$56.50
$59.45
$61.50
$65.14
$67.24
$69.34
$71.44
$73.54
$75.65
$76.70
$79.32
$81.42
$83.52
$85.63
$88.25
90+
$18.00
$25.50
$35.00
$40.00
$44.50
$48.50
$50.50
$54.84
$57.91
$61.99
$64.09
$66.19
$68.29
$71.44
$73.54
$75.65
$77.75
$80.37
$82.47
$84.58
$86.68
40S/80T/160F $104.01 $101.91
$98.76 $90.35
$89.30
S = Standard Pages • T = Tab Pages; • F = Flexie Pages
Polybag $80 net CPM
b. Minimum5,000perinsertion/askforquantities.Less
quantitieswillbechargedfor5,000.Pleaseprovide 2%additionalcopiesforspoilage.
c. Add $3/M for home delivery only (no single copy)
News-Review Circulation. Add $5/M for custom zoning (will
be added if not provided).
d. Prices for inserts over 40S/80T, add $3/M for additional 2
Standard or 4 Tab pages. Availability must be confirmed.
e. Each gatefold that measures less than half of the width
of the standard page will be charges as two tab pages.
Gatefolds that measure more than half the width of the
standard page will be charged as two standard pages. This
rate consideration is based on gatefolds appearing as part
of a standard size insert.
f. Pre-prints with editorial/news content must be pre-approved
by The News-Review.
g. Mechanical Requirements: Daily and Sunday pre-prints
must be in The News-Review mail room 4 days prior to
publication date. Pre-prints arriving after the 4 day deadline
are subject to mailing room cost for handling. Shipment
must be made on a 36”x48” pallet, each plainly labeled
as to the number of inserts stacked. Pallets must be nonreturnable with platform top and bottom constructed to
withstand double stacking. Free floating inserts must be on
a minimum of 70 lb. stock. Roto inserts must be powdered
to avoid adhesion. To be compatible with News-Review
mail room operation, sections must be placed on pallets
100 to a turn, 200 to a stack. Pallets and sections must not
exceed 5’ in height. Sections should be double strapped
to pallet on four sides. Insertion order to include name,
address of printer, dates of shipment, waybill number and
method of transportation.
h. Reservation deadline: 10 days prior to publication.
i. Shipping Address: The News-Review, Mail Room, 345 NE
Winchester, Roseburg, Oregon 97470.
j. Hours: Monday – Friday, 8:00 am- 5:00 pm. No weekend
deliveries. After hours delivery 5:00 - 10 pm. ($30 fee)
5. Internet
Please contact your sales consultant for current rate and
availabilty.
6. DISPLAY Deadlines
Publication Day
Deadline
Monday
Thursday, 4:00 pm
Tuesday
Friday, 4:00 pm
Wednesday
Monday, 4:00 pm
Extra
Monday, 12:00 noon
Currents
Friday, 4:00 pm
Thursday
Tuesday, 4:00 pm
Friday
Tuesday, 4:00 pm
Sunday
Wednesday, 4:00 pm
Double Trucks/Color/Holidays Advanced 24 Hours
a. Advertiser Deadlines include space reservation, complete copy, artwork and layout, including disc and ads sent electronically.
b. Ad Proof. One ad proof is provided by email or fax as available for
any ad over 10” in size. Proof changes are to be made by 4 pm day
prior to publication, by 2 pm Friday for Sunday and Monday.
c. Color, Double Truck, Theme Ad Page Advertisements. Please add
on an additional day to deadline.
d. Holiday Deadlines are advanced by 24 hours.
e. Sunday Comics: Friday - 30 days prior to publication.
f. Special Feature Sections are announced as applicable.
Print and Deliver
4 Color Glossy, 2 Sides
Minimum Order 5000
Print & Deliver
Quantity 81/2” x 11”
Open Rate
12 to 23 Insertions
24 to 50 Insertions
51 to 89 Insertions
90+ Insertions
Overrun Print
Quantity 81/2” x 11”
50009999
$107
$105
$102
$100
$98
50009999
Open Rate
$80
12 to 23 Insertions $80
24 to 50 Insertions $80
51 to 89 Insertions $80
90+ Insertions
$80
10,00014,999
15,00019,999
20,00024,999
$86
$84
$82
$80
$78
$86
$84
$82
$80
$78
$67
$65
$63
$61
$59
10,00014,999
15,00019,999
20,00024,999
25,00029,999
30,00049,999
50,00099,999
$55
$55
$55
$55
$55
$55
$55
$55
$55
$55
$39
$39
$39
$39
$39
$39
$39
$39
$39
$39
$38
$38
$38
$38
$38
$28
$28
$28
$28
$28
1. Options:
Bleeds add $6 per thousand
Folding add $6 per thousand
Perforation add $6 per thousand
a. Rates are on a cost per thousand
basis.
25,00029,999
$67
$65
$63
$61
$59
30,00049,999
$66
$64
$62
$60
$58
50,00099,999
$58
$56
$54
$52
$50
b. Rate includes design, print cost and
deliver cost of a single sheet insert.
c. Four color inserts printed on 70-lb.
Gloss paper. Allow 20 working days
from the time the copy is turned into
the News Review until delivery.
d. Full color on both sides.
Print and Deliver
4 Color Glossy, 2 Sides
Minimum Order 10,000
Print & Deliver
Quantity 8”x 5.5”
10,00019,999
15,00020,000
and Over
Open Rate
$65
$59
Open
12 to 23 Insertions
$56
$50
12 to 23 Insertions
24 to 50 Insertions
$54
$48
24 to 50 Insertions
51 to 89 Insertions
$52
$46
51 to 89 Insertions
90+ Insertions
$49
$44
10,00019,999
20,00029,999
$100
$98
$95
$93
$91
$74
$72
$70
$68
$66
Print & Deliver
Quantity 10”x10.5”
Open Rate
12 to 23 Insertions
24 to 50 Insertions
51 to 89 Insertions
90+ Insertions
e. Final copy must be sent to printer 15
working days prior to delivery.
f. Each order must be delivered entirely
on one day in the News Review, the
Extra, and the Umpqua Shopper. If
buying both the News Review and the
Extra or the Umpqua shopper, The
Overrun Print
Quantity
10,00019,999
15,00050,00020,000
99,999
and Over
90+ Insertions
$41
$35
$34
$32
$31
$34
$28
$27
$26
$24
Overrun Print
Quantity
10,00019,999
20,00050,00029,999
99,999
$72
$72
$72
$72
$72
$47
$47
$47
$47
$47
Open
12 to 23 Insertions
24 to 50 Insertions
51 to 89 Insertions
90+ Insertions
News Review delivery must be within
seven days of the Extra and the
Umpqua Shopper.
g. $100 set up fee for inserts we build.
h. $25 set up fee for “camera ready”
electronic files.
Online
Online Advertising
Advertising Solutions
Solutions
Audience
Audience
nrtoday.com sees over 180,000 site visits from over 90,000
nrtoday.com
sees
over roughly
180,000700,000
site visits
from
over per
90,000
unique visitors
totaling
page
views
unique
totalingisroughly
views per
month. visitors
Our audience
highly 700,000
local withpage
the majority
of readmonth.
Our audience
is highly
local with(July
the majority
ers on high-speed
internet
connections.
2009) of readers on high-speed internet connections. (July 2009)
Display Ads
Display
Ads
Two display
ads are offered per page in very popular and
Two
display
adsWeekly
are offered
per page
in very start
popular
andas
effective
sizes.
advertising
packages
as low
effective
sizes. Weekly
advertising
packages
startoffer
as low
as
$75 per week.
All ads link
to your Web
site and
robust
$75
per
week.
All
ads
link
to
your
Web
site
and
offer
robust
tracking and metrics. Targeting time of day and content segtracking
and
metrics.
Targeting
time
of day and content segments are
offered
at no
additional
charge.
ments are offered at no additional charge.
Interactive Video
Interactive
Our partnershipVideo
with Mixpo.com allows us to offer market
Our
partnership
with
Mixpo.com
allows us
to offer market
leading
interactive
video
at an extremely
reasonable
rate.
leading
interactive
video is
at highly
an extremely
rate.
Online video
advertising
effectivereasonable
at attracting
eyeOnline
video
advertising
is highly
effective
at attracting
balls and
delivering
a robust
message.
Other
tools, like eyelead
balls
andforms,
delivering
a robust
message. Other tools, like lead
capture
can be
utilized.
capture forms, can be utilized.
Contests
Contests
Our contest engine offers online contesting to local businessOur
contest
engine
offers online
businesses. From
custom
contests
made contesting
just for youtotolocal
sponsorship
es.
From
custom
contests
made
just
for
you
to
sponsorship
participation in frequently posted site contests, we now have
participation
in frequently
site contests,
we now
have
the ability to create
brand posted
affinity and
product desire
through
the
to createused
brand
product desire through
the ability
same devices
by affinity
nationaland
retailers.
the same devices used by national retailers.
Online Creative Details
Online Creative Details
Online creative can be much more than just a
Online
can beand
much
than just a
picture.creative
From simple
boldmore
image-based
picture.
From simple
and bold
image-based
ads to complex
flash-driven
interactive
ads, we
ads
complex
flash-driven interactive ads, we
can to
meet
your needs.
can meet your needs.
All creative ads utilize IAB standard ad sizes
All
utilizeload
IAB size
standard
sizes
andcreative
require ads
an initial
of lessadthan
40k.
and
require
an
initial
load
size
of
less
than
40k.
Flash-based ads (.swf) must include specific
Flash-based
adsFlash
(.swf)templates
must include
specific
click-tag code.
that include
click-tag
Flash templates
that include
this codecode.
are available
upon request,
as is a
this
code are testing
available
uponfor
request,
as is crea
compatibility
engine
use during
compatibility
testing engine for use during creative development.
ative development.
Most online creative services are included with
Most
creative
services are included with
onlineonline
advertising
contracts.
online advertising contracts.
Electronic Coupons and e-Commerce
Electronic
Coupons
and e-Commerce
Two robust engines
allow retailers
and service providers to
Two
engines
allow
retailers
and electronic
service providers
driverobust
sales and
service
calls.
A unique
coupon to
drive
andbusinesses
service calls.
A unique
electronic
coupon
enginesales
allows
to offer
promotional
pricing
with
engine
allows
businesses
to
offer
promotional
pricing
with
measured exposure. Our e-Commerce engine allows conmeasured
Our e-Commerce
engine
sumers to exposure.
purchase certain
items directly
fromallows consumers
to purchase certain items directly from
nrtoday.com.
nrtoday.com.
Specialty Portals & Classifieds
Specialty
& Estate
Classifieds
nrtoday.com Portals
offers a Real
and Employment portal as
nrtoday.com
offers
a
Real
Estate
Employment
portal as
well as a comprehensive classifiedand
section
for merchandise
well
as a comprehensive
classified
section
for merchandise
and services.
We offer many
unique
opportunities
for busiand
services.
offer many
uniqueinopportunities
for businesses
seekingWe
a targeted
audience
the nrtoday.com
clasnesses
seeking a targeted audience in the nrtoday.com classified section.
sified section.
Auto and Real Estate
1. Real Estate/Automotive
Classified & ROP Display Rates
a. Bulk Agreements
CC
Inches
CC
Rate
25% Off 50% Off
Extra
1st
2 or more Rate
Repeat Ad* Repeat Ads*
OPEN
225
290
387
581
774
1161
1548
1935
2322
2709
3870
4838
6000
7742
$17.72
$13.15
$12.38
$11.32
$10.71
$10.40
$9.90
$9.62
$9.41
$9.05
$9.02
$8.67
$8.52
$8.41
$8.27
$13.29 $8.86
$9.86 $6.59
$9.29 $6.19
$8.49 $5.66
$8.03 $5.36
$7.80 $5.20
$7.43 $4.95
$7.22 $4.81
$7.06 $4.71
$6.79 $4.53
$6.77 $4.51
$6.50 $4.34
$6.39 $4.26
$6.31 $4.21
$6.20 $4.14
Retail ROP Retail ROP
Inches
Rates
$10.03 OPEN $26.58
$8.69 150 $19.73
$7.55 193 $18.57
$7.03 258 $16.97
$6.57 387 $16.07
$6.11 516 $15.59
$6.30 774 $14.85
$6.09 1032 $14.43
$5.86 1290 $14.11
$5.76 1548 $13.58
$5.71 1806 $13.53
$5.31 2580 $13.00
$4.94 3225 $12.78
$4.59 4000 $12.62
$4.27 5161 $12.41
Annual bulk agreements are computed on the basis of total volume
of advertising published for a single firm within a 12 month period. All
inches ran at a premium rate will count towards contract fulfillment. All
inches ran at a discounted rate will count towards contract fulfillment, but
will not be rebated. Full run ads picking up into the The News-Review
Extra qualify for the same agreement level but do not count towards
contract fulfillment.
b. Repeat Ad Discounts*
Advertisers on bulk contracts may qualify for a special discount program
by repeating the same ad (no copy changes) within a 6 day period.
These discounts apply to space only. The lineage applies to bulk agreements fulfillment, but will not be rebated. 6” minimum ad size.
` 2 Ad
nd
3 -6 Ad
rd
th
25% Discount
50% Discount
c. R.O.P. Premium Positions
Guaranteed for a 25% premium charge on space for nine inch ads
or larger on availability basis only
2. Color Charges
a. R.O.P. Color Rates (Rate added to space)
1 Color + Black
$185
Full Color
$425
b. Color by The Inch Rates (Rate added to space)
1 Color + Black
$5.40/per inch
Full Color
$9.80/per inch
Minimum Charge $32.40 on any 1 color+black ads, and Minimum charge of $58.80
on any full color ads.
c. Color Contracts (with signed 12 month agreement)
Frequency
Rate
14-26 Color Ads
10% Discount
27-51 Color Ads
15% Discount
52+ Color Ads
20% Discount
d. Color Deadlines/Reservations & Copy: 24 Advance
Notice required for all color ads. Color accepted every day
subject to availability. Double trucks billed as two ads.
3. Weekly Class Display Frequency Rates
ThelocalfrequencyCommercialClassifiedrate
offersRealtorsandAutoDealersheadquartered
inDouglasCountytheopportunitytoreachtheir
marketeveryweekatanaffordableprice.
Ad Size
9”
18”
36”
8 Weeks
$12.34
$11.03
$10.53
13 Weeks
$11.74
$10.20
$9.98
26 Weeks
$10.31
$9.82
$9.44
52 Weeks
$9.60
$9.27
$8.89
a. Repeat Ad Discounts*
Advertisers on frequency contracts may qualify for a special discount program by
repeating the same ad (no copy changes) within a 6 day period. These discounts
apply to space only. The lineage applies to bulk agreements fulfillment, but will not
be rebated. 6” minimum ad size.
` 2nd Ad
3rd-6th Ad
4. DISPLAY Deadlines
Publication Day
Monday
Tuesday
Wednesday
Extra
Currents
Thursday
Friday
Sunday
35% Discount
50% Discount
Deadline
Thursday, 4:00 pm
Friday, 4:00 pm
Monday, 4:00 pm
Monday, 12:00 noon
Friday, 4:00 pm
Tuesday, 4:00 pm
Tuesday, 4:00 pm
Wednesday, 4:00 pm
Auto and Real Estate
4. Preprints
a. News-Review & Extra Retail Pre-Print Rates
Size
Half Sheet
Card
2S/4T/8F
4S/8T/16F
6S/12T/24F
8S/16T/32F
10S/20T/40F
12S/24T/48F
14S/28T/56F
16S/32T/64F
18S/36T/72F
20S/40T/80F
22S/44T/88F
24S/48T/96F
26S/52T/104F
28S/56T/112F
30S/60T/120F
32S/64T/128F
34S/68T/136F
36S/72T/144F
38S/76T/152F
Open
$25.00
$34.00
$47.50
$49.50
$56.50
$61.00
$65.50
$68.68
$71.75
$75.65
$78.27
$80.37
$82.47
$84.58
$86.68
$90.35
$92.46
$94.56
$96.66
$98.76
$100.86
12-23
$21.00
$32.00
$44.00
$48.00
$52.50
$58.00
$60.00
$65.60
$67.65
$73.54
$75.65
$78.27
$80.37
$82.47
$84.58
$88.25
$90.35
$93.51
$94.56
$96.66
$98.76
24-50
$20.00
$29.50
$42.00
$47.00
$50.50
$56.50
$58.00
$61.50
$65.60
$69.34
$71.44
$74.59
$76.70
$79.32
$81.42
$83.52
$85.63
$89.30
$91.40
$93.51
$95.61
51-89
$19.00
$27.50
$38.00
$44.00
$48.50
$54.50
$56.50
$59.45
$61.50
$65.14
$67.24
$69.34
$71.44
$73.54
$75.65
$76.70
$79.32
$81.42
$83.52
$85.63
$88.25
90+
$18.00
$25.50
$35.00
$40.00
$44.50
$48.50
$50.50
$54.84
$57.91
$61.99
$64.09
$66.19
$68.29
$71.44
$73.54
$75.65
$77.75
$80.37
$82.47
$84.58
$86.68
40S/80T/160F $104.01 $101.91
$98.76 $90.35
$89.30
S = Standard Pages • T = Tab Pages; • F = Flexie Pages
Polybag $80 net CPM
b. Minimum5,000perinsertion/askforquantities.Less
quantitieswillbechargedfor5,000.Pleaseprovide
2%additionalcopiesforspoilage.
g. Mechanical Requirements: Daily and Sunday pre-prints
must be in The News-Review mail room 4 days prior
to publication date. Pre-prints arriving after the 4 day
deadline are subject to mailing room cost for handling.
Shipment must be made on a 36”x48” pallet, each plainly
labeled as to the number of inserts stacked. Pallets
must be non-returnable with platform top and bottom
constructed to withstand double stacking. Free floating inserts must be on a minimum of 70 lb. stock. Roto
inserts must be powdered to avoid adhesion. To be
compatible with News-Review mail room operation, sections must be placed on pallets 100 to a turn, 200 to a
stack. Pallets and sections must not exceed 5’ in height.
Sections should be double strapped to pallet on four
sides. Insertion order to include name, address of printer,
dates of shipment, waybill number and method of transportation.
Find it.Sell it.
Any way you want it.
Now it’s even easier to find or sell your car online at www.nrtoday.com/ads.
With our new, easy-to-use search options, you’ll find the perfect car fast.
And if you’re selling, you can count on www.nrtoday.com/ads to get it
sold quicker than those other guys.
Better Search
See What’s New
More Detail
Scambusters
c. Add $3/M for home delivery only (no single copy)
News-Review Circulation. Add $5/M for custom zoning
(will be added if not provided).
d. Prices for inserts over 40S/80T, add $3/M for additional 2
Standard or 4 Tab pages. Availability must be confirmed.
e. Each gatefold that measures less than half of the width
of the standard page will be charges as two tab pages.
Gatefolds that measure more than half the width of the
standard page will be charged as two standard pages.
This rate consideration is based on gatefolds appearing
as part of a standard size insert.
f. Pre-prints with editorial/news content must be preapproved by The News-Review.
/ads
Senior Times
SENIORS HAVE THE MONEY, THE DESIRE,
AND THE ABILITY TO FULLY ENJOY LIFE!
Americans 50 and over control 70% of all US wealth, bring in $2 trillion in annual
income, own more homes than any other age group, account for 50% of all
discretionary spending, purchase 41% of all new cars, 16 million exercise at least
three times a week, enjoy gaming and are willing to travel to do so, and spend more
per capita on groceries, over the counter and other health products, and travel and
leisure than any other age group.
BLACK & WHITE RATES per week/contract type
Eighth Pg
Quarter Pg
Half Page
Full Page
Open
180.40
$
326.98
$
580.66
$
1048.58
$
3 x yr.
6 x yr.
162.85
$
294.18
$
514.81
$
966.58
152.34
$
278.42
$
499.05
$
929.80
$
$
12 x yr.
147.09
$
273.16
$
488.54
$
893.00
$
Frequency rates are available with a signed contract. The Senior Times tab is published the first Monday
of every month in The News-Review. Reservation deadline: 5pm Two Friday prior to publication.
1. Color Rates
a. R.O.P. Color Rates (Rate added to space)
1 Color + Black
Full Color
Full Page
$125
$277
1/2 Page
$80.00
$180.00
1/4 Page
$55.00
$110.00
1/8 Page
$25.00
$58.00
2. Modular Sizes
a. Printed in a modular format, ad sizes available:
Eighth Page 4.972” x 2.625” (29p10 x 15p9)
Quarter Page 4.972” x 5.403” (29p10 x 32p5.016)
Half Page Vertical 4.972” x 11” (29p10 x 66p)
Half Horizontal 10.111” x 5.403” (60p8 x 32p5.016)
Full Page 10.111” x 11” (60p8 x 66p)
Double truck 21.48” x 11” (128p10.56 x 66p)
SNAP
13 Weeks
NR/Extra Shopper
Ad Size
Ad Size
1st Ad
News
Review
2nd Ad
Shopper
3rd Ad
Extra
4th Ad
News
Review
Total
Investment
6”
8”
10”
12”
16”
20”
50.22
$
65.60
$
80.40
$
94.44
$
125.92
$
157.40
31.50
$
42.00
$
52.50
$
63.00
$
84.00
$
105.00
$
24.00
$
32.00
$
40.00
$
48.00
$
64.00
$
80.00
$
39.00
$
50.88
$
62.30
$
73.20
$
97.60
$
122.00
$
NR/Extra Shopper
Ad Size
Ad Size
1st Ad
News
Review
2nd Ad
Shopper
3rd Ad
Extra
4th Ad
News
Review
Total
Investment
6”
8”
10”
12”
16”
20”
45.36
$
59.28
$
72.50
$
85.20
$
113.60
$
142.00
29.25
$
39.00
$
48.75
$
58.50
$
78.00
$
97.50
$
21.00
$
28.00
$
35.00
$
42.00
$
56.00
$
70.00
$
34.02
$
44.48
$
54.50
$
63.90
$
85.28
$
106.60
$
NR/Extra Shopper
Ad Size
Ad Size
1st Ad
News
Review
2nd Ad
Shopper
3rd Ad
Extra
4th Ad
News
Review
Total
Investment
6”
8”
10”
12”
16”
20”
44.52
$
58.16
$
71.30
$
83.64
$
111.52
$
139.40
29.25
$
39.00
$
48.75
$
58.50
$
78.00
$
97.50
$
21.00
$
28.00
$
35.00
$
42.00
$
56.00
$
70.00
$
33.42
$
43.68
$
53.30
$
62.64
$
83.52
$
104.40
$
9”
12”
15”
18”
24”
30”
26 Weeks
9”
12”
15”
18”
24”
30”
52 Weeks
9”
12”
15”
18”
24”
30”
$
$
$
$
$
$
144.72
190.48
$
235.20
$
278.64
$
371.52
$
464.40
$
129.63
170.76
$
210.75
$
249.66
$
332.88
$
416.10
$
128.19
168.84
$
208.35
$
246.78
$
329.04
$
411.30
$
BUSINESS BUILDER
BUSINESS BUILDER: Build your business all month long with a plan that delivers
all month long. This is how it works: Schedule your ad everyday in the News-Review
for four weeks. What a great way to reach practically everyone in Douglas County all
month long. This is a four week program for the same size ad with the added flexibility
of being able to change your ad once a week. All rates are per column inch.
24 DAYS
One Low Price!
Ad Size
1”
2”
3”
4”
5”
6”
8”
10”
15”
20”
Rate
Per Inch
$8.24
$7.42
$6.88
$6.48
$6.11
$5.84
$5.45
$5.45
$5.45
$5.45
Days Per
Week
24
24
24
24
24
24
24
24
24
24
Total
Investment
$197.76
$356.16
$495.36
$622.08
$728.40
$840.96
$1046.40
$1308.00
$1962.00
$2616.00
POWER SERIES
POWER SERIES: Feel the power 6 times in one week. This is how it works: Schedule
your ad everyday for one week in The News-Review. Nothing could be easier to get
the unequalled promotional power of The News-Review. This is a one week program
for the same ad everyday. All rates are per column inch.
82% The percentage of area adults who read The
News-Review in a week.*
39,710 The number of adults who read the Sunday
edition of The News-Review.*
Ad Size
1”
2”
3”
4”
5”
6”
8”
10”
15”
20”
Rate
Per Inch
$8.62
$7.75
$7.32
$6.89
$6.47
$6.11
$5.70
$5.70
$5.70
$5.70
Days
Per Week
6
6
6
6
6
6
6
6
6
6
* Source: Pulse research 2007
Total
Investment
$51.71
$93.00
$131.76
$165.36
$194.10
$219.96
$273.60
$342.00
$513.00
$684.00
Frequency
ThelocalfrequencyretailrateoffersbusinessesheadquarteredinDouglasCounty
theopportunitytoreachtheirmarketeveryweekatanaffordableprice.
Frequencyratesareavailabletosingle-location,locallyownedretailstores,
restaurantsandserviceproviderslocatedinDouglasCounty.
Weekly ROP Display Frequency Rates
FREQUENCY
4 Weeks
8 Weeks
13 Weeks
26 Weeks
52 Weeks
ROP
Rate
$16.07
$13.25
$12.40
$11.96
$10.92
Repeat
Rate*
$12.05
$9.94
$9.30
$8.97
$8.19
2nd - 6th Thurs-Sun
Rates
Repeat Ads*
$8.04
$16.46
$6.63
$13.45
$6.20
$12.56
$5.98
$12.19
$5.46
$11.08
Alladsmustappearwithinsixdaysoforiginalad.Nocopychanges.
Color Contracts
(with signed 12 month agreement)
Frequency
14-26 Color Ads
27-51 Color Ads
52+ Color Ads
R.O.P. Color Rates
(Rate added to space)
1 Color + Black
Full Color
Rate
10% Discount
15% Discount
20% Discount
$185
$425
Color by The Inch Rates
(Rate added to space)
$8.10/per inch
1 Color + Black
Full Color
$14.70/per inch
Minimum Charge $48.60 on any 1 color+black
ads, and Minimum charge of $88.20 on any
full color ads.
Color Deadlines/Reservations & Copy: 24 Advance Notice required for all color ads.
Color accepted every day subject to availability. Double trucks billed as two ads.
Umpqua Shopper
Established in 1975, not only does the Umpqua Shopper offer the highest circulation, it is
still the number one FREE publication of its kind in Douglas County. Of the nearly 28,000
copies distributed across three Douglas County zones, over 85% are directly mailed to the
household.
Display&PreprintSales:541.672.3321
ClassifiedSales:541.459.2261
Gardiner
●
●
●
REEDSPORT
Winchester Bay
38
Scottsburg
●
Curtin
●
97435
97436
DRAIN
●
38
ELKTON
●
YONCALLA ●
97499
● Rice Hill
138
INTERSTATE
5
97486
Oregon
97462
●
97479 Mt. Scott
Umpqua
●
SUTHERLIN
•Ro seburg
97494
●
Idleyld
● Glide
Melrose
97471
●
42
● Winchester
●
97496
Lookingglass
●
97451
97459 WINSTON ●
Douglas
County
138
ROSEBURG
97470
INTERSTATE
5
Dillard ●
97416 97432
974581
97469
1
Central Zone
5100 Mailed
2650 Stands
3
South Zone
9200 Mailed
500 Stands
● Steamboat
● Wilbur
99
2
North Zone
9300 Mailed
650 Stands
Mt.
Thielsen
Mt. Bailey
97457
●
MYRTLE CREEK
97429
● Tri City
227
RIDDLE ●
● Days Creek
●
Tiller
● CANYONVILLE
Canyon Mt.
97417
97484
97410
97442
GLENDALE
●
Azalea
●
● Quines Creek
● Galesville
ChOOSE FROm ThREE zONES OF CIRCUlATION CUSTOm SUITED TO FIT YOUR
bUSINESS NEEDS AND ENCOURAgE STEADY gROWTh.
FindwhatyouarelookingforintheUmpquaShopper.Withthreezonestargetedtoyourmarket,lowadvertisingcostsandquality
distributionthroughpostofficeanddemanddistributionoutlets,theUmpquaShopperisyourlow-costalternative.
Umpqua Shopper
1. R.O.P Retail Rates
a. bUlk AgREEmENTS
Inches
Open
32
113
258
516
774
1032
1290
1548
1806
2580
3225
North or
South Zone
$6.40
$5.77
$5.53
$5.33
$5.20
$5.10
$4.93
$4.80
$4.70
$4.60
$4.47
$4.37
North &
South Zone
$10.97
$9.93
$9.57
$9.17
$8.93
$8.73
$8.50
$8.27
$8.07
$7.90
$7.73
$7.60
Central
Full
Central &
North or South
$9.07
$8.30
$8.17
$8.00
$7.73
$7.40
$7.13
$6.87
$6.67
$6.43
$6.23
$6.07
$13.20
$11.93
$11.67
$11.40
$11.00
$10.60
$10.27
$9.93
$9.73
$9.53
$9.20
$8.87
$14.60
$13.20
$12.90
$12.63
$12.17
$11.77
$11.23
$10.97
$10.67
$10.37
$10.10
$9.83
AccountssigningabulkcontractwillbeextendedacourtesycrossoverratetoTheNews-Reviewatthesamecontract
level.AnyadsraninTheNews-ReviewwillnotcounttowardUmpquaShoppercontractfulfillment.AccountshavingNewsReviewcontractswillbeextendedacourtesycrossoverratefortheUmpquaShopper.
b.lOCAl RETAIl FREQUENCY RATE
Thisrateisreservedforlocallyowned,singlelocationretailstores,serviceprovidersandrestaurantsinDouglasCounty.Mustruna
minimumof4incheseachweek.Frequencyisconsecutiveweeks.
AccountssigningafrequencycontractwillbeextendedacourtesycrossoverratetotheNews-Reviewatthesamecontractlevel.Any
adsrunintheNews-ReviewwillnotcounttowardUmpquaShoppercontractfulfillment.Accountshaving
News-ReviewbulkcontractswillbeextendedacourtesycrossoverratefortheUmpquaShopper.
North or South
North & South
zone
zone
8x
$5.33
$9.17
13x
$4.93
$8.50
26x
$4.80
$8.27
52x
$4.37
$7.60
c.ChARITY & ChURCh RATE(fullrunonly)$10.97
Thisrateappliestochurchesadvertisingtheirworshipservices
andcharitiespromotingfundraisers.
Central
Frequency
$8.00
$7.40
$7.13
$6.23
Full
$12.63
$11.23
$10.97
$9.83
b. Color Contracts (with signed 12 month agreement)
Frequency
Rate
14-26 Color Ads
10% Discount
27-51 Color Ads
15% Discount
52+ Color Ads
20% Discount
d. ThREEmONTh bUSINESS bUIlDER(fullRun)$13.20/Inch
Thirteenweekconsecutivecontract.Adcopymaychangeonce
every4weeks
c. Color by The Inch Rates (Rate added to space)
1 Color + Black
$5.40/per inch
Full Color
$9.80/per inch
e. R.O.P. Premium Positions
Guaranteed for a 25% premium charge on space for a 6” ad or
larger on availability basis only
Minimum Charge $32.40 on any 1 color+black ads, and Minimum charge of $58.80
on any full color ads.
2. Color Charges
a. R.O.P. Color Rates (Rate added to space)
1 Color + Black
$185
Full Color
$425
Central & North
or South
$11.40
$10.27
$9.93
$8.87
d. Color Deadlines/Reservations & Copy:
24AdvanceNoticerequiredforallcolorads.Coloraccepted
everydaysubjecttoavailability.Doubletrucksbilledastwoads.
Umpqua Shopper
3. Deadlines
a. AdmustbescheduledThursdayat5:00p.m.forthe
followingTuesday’sShopper.
4. Proofs & Tearsheets
a. Wewillbehappytoprovideaproofofeachadduring
thecreativeprocess,ifrequestedwhentheorderis
placed.Additionalproofswillbechargedattherateof
$10each.Excessiverevisionsorrevisionfromoriginal
layoutafteradistypesetwillbechargedafeeof$50
perhourwitha$50minimum.
b. Twotearsheetswillbeincludedinthebillingupon
requestforalldisplayads.Additionaltearsheets,if
available,willbe$1.50each.
5. mechanicals
a.Typography-TheUmpquaShopperisnotresponsible
forreproducingtypesizeslessthan7pt.;nortypestrokes
thinnerthan.006”.
b.Art-Lineartshouldnotbelighterthan.5point.
c.Copy-Noallowancesonreproductionwherematerial
doesnotmeetstandards.
d.SendprintingmaterialtotheTheUmpquaShopper,c/o
TheNews-Review,P.O.1248,Roseburg,Oregon97470.
6. Preprint Rates
Open
12-23X
24-52x
8.5”x5.5” under .15oz.
8.5”x11” under .25oz.
$25.00
34.00
$21.00
32.00
$20.00
29.50
Size
8.5x11” under .3oz.
4S/8T/16F
6S/12T/24F
8S/16T/32F
10S/20T/40F
12S/24T/48F
14S/28T/56F
16S/32T/64F
18S/36T/72F
20S/40T/80F
$38.00
74.00
74.00
74.00
97.00
97.00
97.00
121.00
121.00
121.00
$36.00
72.00
72.00
72.00
95.00
95.00
95.00
118.00
118.00
118.00
$34.50
71.00
71.00
71.00
94.00
94.00
94.00
115.00
115.00
115.00
a.Pleaseprovide2%additionalcopiesforspoilage.
b.Pricesareforfullrunorzonebuys.Add$5/Mforcustomzipcodezoning(willbeaddedifnotprovided).
c.Pricesforinsertsover20S/40T,add$3/Mfor
additional2Standardor4Tabpages.Availabilitymust
beconfirmed.
d.Pre-printswitheditorial/newscontentmustbe
pre-approvedbyTheNews-Review.
e.MechanicalRequirements:Pre-printsmustbeinThe
News-Reviewmailroom4dayspriortopublication
date.Pre-printsarrivingafterthe4daydeadlineare
subjecttomailingroomcostforhandling.Shipment
mustbemadeona36”x48”pallet,eachplainly
labeledastothenumberofinsertsstacked.Pallets
mustbenon-returnablewithplatformtopandbottom
constructedtowithstanddoublestacking.Freefloatinginsertsmustbeonaminimumof70lb.stock.Roto
insertsmustbepowderedtoavoidadhesion.Tobe
compatiblewithNews-Reviewmailroomoperation,
sectionsmustbeplacedonpallets50toaturn,200
toastack.Palletsandsectionsmustnotexceed5’in
height.Sectionsshouldbedoublestrappedtopallet
onfoursides.Insertordertoincludename,address
ofprinter,datesofshipment,waybillnumberand
methodoftransportation.
f. Reservationdeadline:7dayspriortopublication.
g.ShippingAddress:TheNews-Review,MailRoom,
345NEWinchester,Roseburg,Oregon97470.
Extra
1. ROP Retail & Commercial Class
Display Rates
ROP
Inches
OPEN
150
193
387
774
1032
1290
1548
1806
ROP
Rates
$6.52
$6.52
$6.50
$6.50
$6.46
$6.24
$6.01
$5.90
$5.85
CC
Inches
OPEN
225
387
774
1161
1548
1935
2322
2709
7. Local Pre-print Rates
CC
Rates
$4.10
$4.34
$4.33
$4.33
$4.31
$4.15
$4.01
$3.93
$3.90
2. ROP Retail Frequency Rates
8Wks
$5.88
13Wks
$4.94
26Wks
$4.78
52Wks
$4.47
3. Church & Charity Rate $5.85
4. Merchants Association
& Shopping Center Rates $5.85
Anygroupoffourormorestoresinageographicarea
designatedasashoppingcenteroranybusinessassociationwithdulyelectedofficersmayusetheseratesforthe
generalpromotionofthecenterorassociationwithouta
signedagreement.
5. Color Charges
a. R.O.P. Color Rates (Rate added to space)
1 Color + Black
$125
Full Color
$200
b. Color by The Inch Rates (Rate added to space)
1 Color + Black
$6.08/per inch
Full Color
$11.03/per inch
Minimum Charge $24.32 on any 1 color+black ads, and Minimum charge
of $44.12 on any full color ads.
6. Deadlines - Space & Copy
a. Display & multi-column Ads
NewCopy
CameraReady,Pick-up,Electronic
FinalCorrections
Space
b. Send Printing material To
Monday,Noon
Monday,Noon
Tuesday,Noon
Monday,Noon
AdvertisingDepartment,TheNews-Review,POBox1248,
Roseburg,OR97470.Orhanddeliverto:345NEWinchester,
Roseburg,OR97470.
Size HalfSheet
Card 2S/4T/8F
4S/8T/16F
6S/12T/24F
8S/16T/32F
10S/20T/40F
12S/24T/48F
14S/28T/56F
16S/32T/64F
18S/36T/72F
20S/40T/80F
22S/44T/88F
24S/48T/96F
26S/52T/104F
28S/56T/112F
30S/60T/120F
32S/64T/128F
34S/68T/136F
36S/72T/144F
38S/76T/152F
40S/80T/160F
Open
$25.00
$34.00
$47.50
$49.50
$56.50
$61.00
$65.50
$68.68
$71.75
$75.65
$78.27
$80.37
$82.47
$84.58
$86.68
$90.35
$92.46
$94.56
$96.66
$98.76
$100.86
$104.01
12-23
$21.00
$32.00
$44.00
$48.00
$52.50
$58.00
$60.00
$65.60
$67.65
$73.54
$75.65
$78.27
$80.37
$82.47
$84.58
$88.25
$90.35
$93.51
$94.56
$96.66
$98.76
$101.91
24-50
$20.00
$29.50
$42.00
$47.00
$50.50
$56.50
$58.00
$61.50
$65.60
$69.34
$71.44
$74.59
$76.70
$79.32
$81.42
$83.52
$85.63
$89.30
$91.40
$93.51
$95.61
$98.76
51-89
$19.00
$27.50
$38.00
$44.00
$48.50
$54.50
$56.50
$59.45
$61.50
$65.14
$67.24
$69.34
$71.44
$73.54
$75.65
$76.70
$79.32
$81.42
$83.52
$85.63
$88.25
$90.35
90+
$18.00
$25.50
$35.00
$40.00
$44.50
$48.50
$50.50
$54.84
$57.91
$61.99
$64.09
$66.19
$68.29
$71.44
$73.54
$75.65
$77.75
$80.37
$82.47
$84.58
$86.68
$89.30
S=StandardPages•T=TabPages;•F=FlexiePages•Polybag$80netCPM
a.Minimum5,000perinsertion/askforquantities.Lessquantitieswill
bechargedfor5,000.Pleaseprovide2%additionalcopiesforspoilage.
b.Add$5/Mforcustomzoning.
c.Pricesforinsertsover40/80/160,add$3/Mforadditional2
Standardor4Tabpages.Availabilitymustbeconfirmed.
d. Eachgatefoldthatmeasureslessthanhalfofthewidthofthestandardpagewillbechargedastwotabpages.Gatefoldsthatmeasuremorethanhalfthewidthofthestandardpagewillbecharged
astwostandardpages.Thisrateconsiderationisbasedongatefoldsappearingaspartofastandardsizeinsert.
e.Pre-printswitheditorial/newscontentmustbepre-approvedbyThe
News-Review.
f.MechanicalRequirements:Pre-printsmustbeinTheNews-Review
mailroom4dayspriortopublicationdate.Pre-printsarrivingafter
the4daydeadlinearesubjecttomailingroomcostforhandling.
Shipmentmustbemadeona36”x48”pallet,eachplainlylabeled
astothenumberofinsertsstacked.Palletsmustbenon-returnablewithplatformtopandbottomconstructedtowithstanddouble
stacking.Freefloatinginsertsmustbeonaminimumof70lb.stock.
Rotoinsertsmustbepowderedtoavoidadhesion.Tobecompatible
withNews-Reviewmailroomoperation,sectionsmustbeplacedon
pallets100toaturn,200toastack.Palletsandsectionsmustnot
exceed5’inheight.Sectionsshouldbedoublestrappedtopalleton
foursides.Insertionordertoincludename,addressofprinter,dates
ofshipment,waybillnumberandmethodoftransportation.
g.Reservationdeadline:10dayspriortopublication.
h.Hours:Monday–Friday,8:00am-3:00p.m.Noweekenddeliveries.
Afterhours5:00-10:00pm($30fee).
Terms, Policies And Conditions
1. Mechanical Requirements
a. Typography
TheNews-Reviewisnotresponsibleforreproductionoftype
lessthan6pt.nortypestrokesthinnerthan.007.
b. Art
Line art should not be lighter than .5 point.
c. Copy
No allowances on reproduction where material does not meet standard.
d. mechanical Requirements
T
ypedpagebeforeprocessing:12”wideby22.75”deep.
Noshrinkage.DepthofROPcolumn-21.5”.Standarddouble
truck,23.25”widex21.5”deep.6standardcolumnsperpage.
StandardTabloid-10.111”wideby11”deep.Standardtab
doubletruck,21.48”widex11”deep.9columnclassifiedpage
11.25”widex21.5”deep.Classifieddoubletruck,23.25”widex
21.5”deep.
e. Column Widths
Column
Std. 6 Column
Display Size
1
10p5 (1.736”)
2
21p10 (3.639”)
3
33p3 (5.542”)
4
44p8 (7.444”)
5
56p1 (9.347”)
6
67p6 (11.25”)
7
8
9
Double Truck 139p(23.25”)
Std. Tab
Std. 9 Column
Classified/Shopper
10p5 (1.736”)
21p10 (3.639”)
33p3 (5.542”)
44p8 (7.444”)
56p1 (9.347”)
6p10 (1.139”)
14p5 (2.403”)
22p (3.667”)
29p7 (4.931”)
37p2 (6.194”)
44p9 (7.458”)
52p4 (8.722”)
59p11 (9.986”)
67p6 (11.25”)
128p10.56(21.48”) 139p(23.25”)
f. Space Charges
Space charged to standard 6 column page, 129”; standard double
truck 279.5”. 9 column classified page, 193.5”; 9 column classified
double truck 408.5”. 2/4 tab page, 55”, tab double truck 121”.
g. Send Printing material To
Advertising Department, The News-Review, PO Box 1248,
Roseburg, OR 97470. Or hand deliver to: 345 NE Winchester,
Roseburg, OR 97470.
h. Electronic Delivery
Electronic Delivery of ad material is highly encouraged. Send
materials to [email protected]. We use the Adobe Suite.
Camera ready ads need to be in PDF format, all fonts must be
embedded. All ads must use CMYK colorspace. Ads containing
rich black or in improper format will be returned for correction.
Images must be a minimum of 200 dpi. Print specification guidelines available upon request.
i. Creative Services
a. Layout and design services are available to advertisers at no
additional charge for ads published in The News-Review.
b. Original art services are also available (drawings, logos, lettering, etc.) and billed out at $50.00 per hour. Minimum charge 1/2
hour. Ask for advance estimates. Please allow 72 hours prior to
ad copy deadline.
2. Terms, Policies And Conditions
a. Net 15 days. A charge of 1.5% per month (18% per annum)
will be made on accounts 60 days past due. The customer is
expected to make payments by the due date on The NewsReview’s statement. In the event that the customer fails to make
payment within such time, The News-Review may reject ad copy
and cancel the customer’s contract. The customer agrees to
indemnify The News-Review for account collection costs, including court costs and attorney’s fees. If this agreement is cancelled
due to the company’s failure to make timely payment, The NewsReview may rebill the customer for the outstanding balance due at
the open or earned rate.
b. Advertising accepted on a cash with order basis until credit
has been approved. American Express, VISA, MasterCard and
Discover accepted.
c. Approved credit application required for net 15 day terms.
Signed contract required to earn other than open rate.
d. Advertising agencies which place advertisements for and
receive statements for their customers are acting as agents for the
customer.
e. Contracts may not be back dated more than 30 days. Advertiser
will not receive contract rate until contract is received and
approved.
f. Advertisers signing contracts will be billed at rates on current
effective rate card and rebilled at a higher rate if contract is not
fulfilled.
g. The News-Review reserves the right to refuse, alter, edit or
omit any advertising submitted for publication, including adding
of the words “Paid Advertisement” in not less than 12 point type
at the top and bottom of any advertisement set to resemble news
matter.
h. Every effort will be made to return photographs or other materials furnished by advertisers upon their request, but The NewsReview cannot be held responsible in case of loss or damage.
i. Publisher reserves the right to change advertising rates at any
time. Contract advertisers will be given notice in writing 30 days
prior and all contracts are accepted subject to this reservation. If
such revisions are not acceptable to the advertiser, the advertiser
shall have the right to terminate the contract upon the date of
change, by writing the newspaper upon notice of change.
j. Political and cause advertising must be prepaid at time of space
reservation. Ads must conform to all related laws and must be
submitted one week prior to publication for approval. National rates
apply to all statewide and national candidates and propositions.
Terms, Policies And Conditions
k. All going-out-of-business advertising and temporary business
advertising (seasonal products and services) must be prepaid
by check, certified funds or credit card prior to publication.
l. The News-Review’s liability shall at no time in any way exceed
the cost of the space involved. Any error in any advertisement
should be reported to The News-Review immediately as The
News-Review’s liability is limited to the first insertion and ceases
completely if not reported within 5 working days of publication
date. The News-Review will provide a letter of correction specifying any error in the insertion. The News-Review shall not be
liable for any loss that results from incorrect publication or omission of the customer’s advertisement.
m. Adjustments for billing errors will be made within 60 days
of the error. Publisher will not be responsible for adjustments
beyond 60 days of publication date in question.
n. Dates and times for cancellation are the same as the deadlines for placing advertisements. If time permits, emergency
cancellation of advertisements will be accommodated for a 25%
charge of the advertisement’s cost.
o. If deadline is met, a proof will be issued for 10” or larger ads
for error correction. Extensive changes or revisions may result in
composition charges.
p. Each account will be mailed a tear sheet at the end of the
billing cycle as proof of publication. Tear sheets will not be delivered for ads smaller than 30.5 inches.
q. All advertisements will be billed in column inches with one
half inch minimum gradations.
r. Every effort will be made to meet reasonable position
requests. Failure to meet position request will not constitute
cause for an adjustment, refund or rerun.
s. All property rights to any advertisement produced by The
News-Review are the property right of The News-Review.
t. The rates listed apply only to local retail advertising. All rates
on this schedule are net retail display. For commissionable rates
add 20%.
u. The customer agrees to hold harmless and indemnify The
News-Review from all damages, costs and expenses, of any
nature whatsoever, for which The News-Review may become
liable by reason of its publication of the customer’s advertising.
v. In the event that any federal, state or local taxes are imposed
on the printing of advertising material or the sale of ad space,
such taxes shall be assumed and paid by the customer.
w. Fraudulent, dishonest or misleading advertising will not
knowingly be accepted.
x. Verbal agreements, promises, waivers or conditions of any
nature not contained in this rate card shall not be binding upon
the publisher.
y. We can accept late payments or partial payments, checks
or money-orders marked “paid in full” without losing any of our
rights or agreements.
z. Placement fees must be added to the net retail rate paid to
The News-Review.
DISPLAY Deadlines
Publication Day
Deadline
Monday
Thursday, 4:00 pm
Tuesday
Friday, 4:00 pm
Wednesday
Monday, 4:00 pm
Extra
Monday, 12:00 noon
Currents
Friday, 4:00 pm
Thursday
Tuesday, 4:00 pm
Friday
Tuesday, 4:00 pm
Sunday
Wednesday, 4:00 pm
Double Trucks/Color/Holidays Advanced 24 Hours
a. Advertiser Deadlines include space reservation, complete copy,
artwork and layout, including disc and ads sent electronically.
b. Ad Proof. One ad proof is provided by email or fax as available
for any ad over 10” in size. Proof changes are to be made by
4 pm day prior to publication, by 2 pm Friday for Sunday and
Monday.
c. Color, Double Truck, Theme Ad Page Advertisements. Please
add on an additional day to deadline.
d. Holiday Deadlines are advanced by 24 hours.
e. Sunday Comics: Friday - 30 days prior to publication.
f. Special Feature Sections are announced as applicable.