Special Promotional Section

Special Promotional Section
WC Bike supp jun13.indd 1
5/9/13 10:10 AM
For Life's Cherished Moments...
If we could
control the weather,
we’d do that too...
NEW
835 Lincoln Ave
835 Lincoln
Avenue
LOCATION
West Chester, PA 19380
West Chester, PA 19380
www.serockcatering.com • 610.640.2836
www.serockcatering.com • 610.640.2836
JohnSerock_pW2.indd 1
5/6/13 12:36 PM
Special Promotional Section
Contents
W4 West Chester’s Iron Hill Twilight
Race Series
Race Map
W6 Schedule of Events
Road Closings/Parking
Amateur Bike Races
Cycling Tours
Sponsors List
W7 West Chester Dental Arts
Kids’ Race
W8 Tolsdorf Oil Lube
Express Mile
W10 Iron Hill Twilight Criterium:
seventh year as a
USA CRITS venue
What Makes a
Criterium so Different?
W12 BMX Stunt Spectacle
W13 ThinkShopBuy … LOCAL
W14 Live Streaming Offers
a New Dimension
Welcome to the Iron Hill Twilight Race Series
T
his year marks the 9th annual edition of the Iron Hill Twilight Criterium.
And once again the Greater West Chester Chamber of Commerce takes
pride in bringing this great event to the streets of West Chester.
Over the years, we have continued to add new activities and attractions that
not only showcase our borough but also attract more of our community to join in
the fun. This year is no exception as we have added a new race to the day’s festivities.
Introducing the Tolsdorf Oil Lube Express Mile, an exciting all-out sprint that we feel
certain will be a popular addition to the day’s events. Runners of all levels from young
novice runners to elite, world-class athletes will have the opportunity to compete for
glory as thousands of spectators cheer them on.
Of course, the marquee event continues to be the Iron Hill Twilight Criterium pro
men’s bike race, which continues to rank as one of the most prestigious single-day
pro bicycle races on the east coast. And for kids, parents and all who join us, the West
Chester Dental Arts Kids’ Race, AAA Travel Kids’ Zone, Kinetic Physical Therapy
Community Festival, Maxxis BMX Stunt Riding and the Rothman Institute Amateur
Bike Race add to the excitement.
In light of this growth, the overall day will now be known as the Iron Hill Twilight
Race Series to more accurately reflect the more varied athletic competitions that
spectators and competitors will enjoy on the first Saturday after the Fourth of July.
While putting on this event is always a challenge, the rewards to the community are
worth all the efforts. There are so many people and organizations that come together
each year to make this possible: the support of our sponsors, the Borough of West
Chester, the Mayor’s office, our local police, hundreds of volunteers, members of the
West Chester Cycling Club, the Chamber staff and its 700 members, as well as the
entire community of West Chester. To all of them, we say, “Thank you.” And to all who
come to enjoy this great day of athleticism and family-fun activities, we say, “Welcome.”
Photography by Piper Media Productions
a division of Today Media
4699 West Chester Pike, Newtown Business Center
Newtown Square, Pennsylvania 19073
Phone (610) 325-4630 Fax (610) 325-4636
Editorial Fax (610) 325-5215 www.mainlinetoday.com
Copyright © 2013 by Today Media. All Rights Reserved. This magazine or its
trademarks may not be reproduced in whole or in part in any form or by any means
electronic or mechanical, including photocopying or recording, or by any information
storage and retrieval system now known or hereafter invented without written
permission from the Publisher.
Publisher JB Braun, Editor-in-Chief Hobart Rowland, Creative Director Ingrid Hansen-Lynch, Senior Editor Tara Behan, Online Editor Emily
Riley, Contributing Editor Shannon Hallamyer, Editorial Intern Joe Lerro, Senior Account Executive Nan Mangine, Account Executives Megan
Armor, Mike Bridges, Patti Griffin, Sheila Grubb, Larry Singer, Sales Assistant Anne Weisman, Vice President of Marketing Monica Weber,
Marketing Manager Erin Kelly, Marketing Coordinator Jordan Stevenson, Production Director Deana J. Yokimcus, Senior Advertising/Marketing
Designer C. Belinda Cimo, Advertising Graphic Designer Marissa Simeone, Advertising/Marketing Designer Suzanne Duffy, Chief Technology
Officer Ethan Fox, New Media Development Director Mike Martinelli, Technologies Manager Rena Watson, Controller Dianne V.A. Green,
Financial Analyst Casey Ossman, Staff Accountant Jennifer Hellar, Human Resources Naomi Seramone, Collections Supervisor Paulette
Tolbert, Collections Coordinator Joan Lawler, Accounts Receivable Supervisor Deborah Cabassa, Accounts Payable Kathleen Gula, Billing
Jennifer Schuele-Lee, Executive Assistant to the President Linda McDonald, Logistics Ken James, Circulation Director Greg Wolfe, Digital
Marketing Analyst Deanna Garrett, Assistant Circulation Manager Jacqueline Smith, Customer Service Maureen Dunford, Kelly Murray
TODAY MEDIA: President Robert F. Martinelli Vice President Ralph A. Martinelli Secretary/Treasurer Richard Martinelli Chairman Angelo Martinelli
www.mainlinetoday.com
WC Bike supp jun13.indd 2
l
june 2013
W3
5/9/13 4:21 PM
!
E
R WEST CHESTER’S IRON
O
M
MORE RACING, MORE FAMILY FUN,
Special Promotional Section
I
f you were looking for one word to sum up this year’s day
of racing and family-friendly events it would be “more.”
In fact, so much has been added to this year’s lineup, that
the day of fun and competition has been re-branded as the
Iron Hill Twilight Race Series.
Now in its ninth year, the marquee event continues to be the
Iron Hill Twilight Criterium, West Chester’s unique bike race
that is now one of the most important professional cycling events
on the east coast.
“While the Iron Hill Twilight Criterium will always be the
centerpiece of the day, we’ve added so many new events that
it was felt that an all-inclusive title for the overall event was
warranted,” said Mark Yoder, president of the Greater West
Chester Chamber of Commerce. Certainly the impetus was in
partial response to the addition of the fi rst non-cycling event,
the Tolsdorf Oil Lube Express Mile. This high-intensity running
W4 june 2012
WC Bike supp jun13.indd 3
l
event will consist of a series of all-out sprints along the same
course as the bike race. Back-to-back heats will offer amateur
runners of all ability levels, as well as elite athletes, the
opportunity to test themselves against their peers in an all-out
one-mile sprint.
“Competitive running has continued to surge in popularity
since we fi rst brought bike racing to West Chester in 2005,”
said Yoder. “Now virtually everyone will have an opportunity
to test their skill against runners of a similar level. Whether
you want to ride, run or cheer on the athletes, West Chester has
you covered!”
For amateur cyclists the action starts at 8:00 a.m. and continues
until 3:00 p.m. on race day with amateur bike racing at Bayard
Rustin High School in West Chester. These races will allow
riders of all levels and abilities to test themselves under prime
race conditions.
www.mainlinetoday.com
5/9/13 10:11 AM
H
M
N
N,
Special Promotional Section
HILL TWILIGHT RACE SERIES
MORE OF EVERYTHING FOR 2013
But there is more to the Iron Hill
Twilight Race Series than just racing as
downtown West Chester is transformed
into a colorful street festival. Visitors will
fi nd the town full of fun with an endless
array of free activities to entertain every
member of the family, especially children.
New this year will be the fi rst visit of
the Radio Disney Road Crew to the
AAA Travel Kids’ Zone. The popular
ensemble will present a program of highenergy fun and games including dancing,
contests and prizes. In addition, the zone
continued on page W9
The Iron Hill Twilight Criterium is a fun, free and
unforgettable way to wind down the July 4 holiday
week while celebrating the spirit of West Chester.
www.mainlinetoday.com
WC Bike supp jun13.indd 4
l
june 2012
W5
5/9/13 10:11 AM
Special Promotional Section
SCHEDULE
OF EVENTS
ROAD CLOSINGS On Saturday, July 6, numerous streets in the business district
of downtown West Chester will be temporarily closed and traffic patterns rerouted
from 1 p.m. to approximately 10:30 p.m. to accommodate the Iron Hill Twilight
Race Series.
Road closures include:
Gay Street will be closed from Matlack Street to Darlington Street.
• Market Street will be closed at New Street Street to Matlack Street.
• Matlack Street will be closed at Gay Street and Market Street.
• Walnut Street will be closed at Chestnut Street and Market Street.
• High Street will be closed at Miner Street and Chestnut Street.
• Church Street will be closed at Gay Street and Market Street.
•
SATURDAY, JULY 6
8 a.m.
ROTHMAN INSTITUTE AMATEUR BIKE RACES
Bayard Rustin High School, 1100 Shiloh Road, West Chester
3:45 - 4:45 p.m.
WEST CHESTER DENTAL ARTS KIDS’ RACE
REGISTRATION
West Gay Street between Church and New streets
4:00 p.m.
KINETIC PHYSICAL THERAPY COMMUNITY FESTIVAL
High Street between Market and Gay streets
MARKET STREET BLOCK PARTY
Market Street between Church and Darlington streets
5 p.m.
WEST CHESTER DENTAL ARTS KIDS’ RACE
Market and Walnut streets
5:45 p.m.
TOLSDORF EXPRESS MILE
Start/Finish Line: Corner of Gay and High streets
(See page W8 for details.)
6:45 p.m.
ROTHMAN INSTITUTE AMATEUR MEN’S CRITERIUM
Start/Finish Line: Corner of Gay and High streets
7:45 p.m.
IRON HILL TWILIGHT CRITERIUM PRO RACE
Start/Finish Line: Corner of Gay and High streets
SUNDAY, JULY 7
11 a.m.
WEST CHESTER CYCLING TOURS
Hoopes Park
Greater West Chester
Chamber of Commerce
Roberts Subaru/Concordville
Subaru/Rafferty Subaru
Susquehanna Bank
Kinetic Physical Therapy
Horizon Services
Main Line Today
AAA
West Chester Dental Arts
Tolsdorf Oil Lube Express
W6 june 2013
WC Bike supp jun13.indd 5
l
PARKING All parking facilities will be open. However, the Chester County
Justice Center will be accessible only by way of Wollerton Alley.
WEST CHESTER CYCLING TOURS
FOR RIDERS OF ALL ABILITIES
KIDS’ ZONE
Gay Street between High and Walnut streets
PARTNER SPONSORS
Coinciding with the above road closures, “no parking” restrictions will be
enforced during this period.
On Sunday, July 7, join the West
Chester Cycling Club for a Sunday
cycling outing. Match your ability and
interests to a broad selection of tours,
including our area’s many historical
sites and the picturesque Chester
County countryside. Release and
Liability forms are available at
www.IronHillTwilightCriterium.com.
All rides depart from Hoopes Park.
A total of seven rides will be offered:
Parks & Alleys of West Chester Tour
Historical Buildings of West
Chester Tour
• Historical Areas Outside of
West Chester
• “3M” Small Town Tour: Marshallton,
Mortonville, Modena
• Quaker Tour: Friends School,
Westtown School & Tanguy
Homestead
• Stargazers Winery Tour
• Dick Sabo’s Hill Hell Tour
•
•
ROTHMAN INSTITUTE AMATEUR
BIKE RACES OPEN THE DOOR
TO ALL BIKE RACERS, YOUNG
AND OLD
This series of amateur bike races
will give more men and women
cyclists the opportunity to compete.
The Rothman Institute Amateur Bike
Races will take place starting at
8:00 a.m. on the morning of the Iron
Hill Twilight Race Series, July 6. Not
only will all levels of amateur riders
have the opportunity to compete,
there will also be heats for Masters
and Juniors. These races will help
determine the field for the Rothman
Institute Men’s Amateur Race
that will take place later that day.
The route will start and finish at
the Bayard Rustin High School,
1100 Shiloh Road in West Chester.
For the complete schedule,
details and registration information,
go to IronHillTwilightCriterium.com.
TITLE SPONSOR: IRON HILL BREWERY & RESTAURANT
SIGNATURE SPONSORS
Fence Authority/Active Yards
Sheraton Great Valley Hotel
Chester County Convention
and Visitors Bureau
West Chester University
Vita Coco
Rothman Institute
Orthopaedics
Blue Dog Printing & Design
Chester County Hospital
MacElree Harvey
Krapt Coaches
All Event Party Rental
Applecross Country Club
MEDIA
SPONSORS
SUPPORTING
SPONSORS
Comcast Spotlight
Fox 29
Daily Local News
The nGage Company
West Chester BID
Jay Gundel & Associates
SP&O
Wilton Armetale
Custom Printing & Promotions
Piper Media
West Chester Cycling Club
www.mainlinetoday.com
5/9/13 10:11 AM
Special Promotional Section
WEST CHESTER DENTAL ARTS
KIDS’ RACE GIVES CHILDREN A
TASTE OF COMPETITIVE RACING
C
hildren who are psyched to
bike will get the chance to feel
the thrill of competitive racing
by riding in the West Chester
Dental Arts Kids’ Race.
Friends and families will once again
cheer on the children as they franticly
peddle their Big Wheels, tricycles, and
two-wheel bikes towards the finish line.
All children between the ages of 3 and 10
are invited to participate in this free event.
There will be four categories of races:
3-4 years of age, 5-6 years of age, 7-8 years
of age, 9-10 years of age, with race distances determined by age and ability. To
participate, all a boy or girl needs are their
bike of choice, helmet and the permission
of a parent or guardian.
Every child will come home victorious
after receiving their official Iron Hill
Subscribe
Today
Twilight Criterium medal and an overstuffed gift bag compliments of West
Chester Dental Arts.
HORSERACING’S LOCAL IMPACT
Children must register in person with
their parent or guardian on race day
between 3:45 p.m. and 4:45 p.m. on West
Gay Street between Church and New
Streets. To expedite the registration process, it is suggested that the parent go to
IronHillTwilightCriterium.com and print
out and complete the Parent Release Form
and the Registration Forms in advance.
the Main Line’s
®
go
guidlf
insid e
e!
healthcare
heroes
Going above
and beyond.
the truth about
teen dating violence
summer fun
in the Finger Lakes
Tammy Torres,
chief nursing officer
at Brandywine Hospital
MORE THAN
Mark Yoder, president of the Greater
West Chester Chamber of Commerce
wants to remind parents to bring along
their cameras. “The West Chester Dental
Arts Kids’ Race is a great start to the
evening of racing. It’s one event that
brings the whole community together
and a real celebration of the family.”
250 BYOBS INSIDE!
byob
®
®
Best
Mainof the
Line
2013
THE
ISSUE
23
VOTE
ON
(Details
LIN
E!
on pag
e 50)
Seared Scottish
salmon from
Amani’s.
Our
favorites
storage wars
in chester county
bryn mawr’s
steak-house queen
THE REAL ESTATE TURNAROUND
®
Cole
Hamels
The Main Line ace
on baseball, family,
giving back and
what it feels like
to be accepted ...
finally.
2013 pets guide
our annual GREEN AWARDS
The area’s priciest listing
Month after month
receive the latest in
dining, events, arts
and entertainment.
MainLineToday com
/subscribe
www.mainlinetoday.com
WC Bike supp jun13.indd 6
l
june 2013
W7
5/9/13 10:54 AM
Special Promotional Section
MILERS TO HAVE THEIR DAY IN WEST CHESTER
L
ast year we opened up the day’s events to include more
amateur cyclists. This year we’re going one step further
by introducing an amateur running event,” commented
Mark Yoder, President of the Greater West Chester
Chamber of Commerce. He is referring to the Tolsdorf
Oil Lube Express Mile, an all-out sprint for runners of every age
and level, including elite athletes who can run the mile in under
four minutes. “Being the first of its kind in West Chester, we’re
really happy to be a sponsor of the event,” said Chris Tolsdorf,
President of Tolsdorf Oil Lube Express.
Most races of this type are straight as an arrow. Making this mile
run unique is the fact that it encompasses eight city blocks in
downtown West Chester, where runners have to navigate four
90° turns on their way to the finish line.
The action begins at 5:45 p.m. with the Citizens’ Mile, open
to anyone from 5 to 105 years of age, male and female. “It’s the
chance for one and all to experience the thrill of hearing and
seeing thousands of spectators cheering you on as you run to the
finish,” said Kevin Kelly, co-owner of CCRS (Chester County
Running Store), one of the organizers for the event.
Next up are the High School Boys’ Mile at 6:05 p.m. and the
High School Girls’ Mile at 6:20 p.m. “Henderson High School
has a lot of great runners who can run the mile in the 4:20 range
so we expect lots of participation,” says Kelly. “Of course, I’m
sure the same holds true for many of the area high schools so the
competition should be top-notch,” he continued.
This year the USA Track & Field Championships are being held
at Drake University in Des Moines, IA, on June 20-23, so there
W8 june 2013
WC Bike supp jun13.indd 7
l
will be a lot of very fit elite runners on the hunt for events that will
help keep their fitness level at peak performance. Many of these
top athletes train at nearby Rutgers University in Piscataway, N.J.,
under the direction of Hall of Fame Coach Frank Gagliano. The
Tolsdorf Oil Lube Express Mile promises to attract a large turnout
of these elite runners, so spectators will see some of the best
athletes in the country on the starting line for the Elite Mile runs.
The Elite Womens’ mile will start at 6:30 p.m.; the Elite Mens’
Mile begins at 6:37 p.m.
Runners who want to compete can sign up at Tolsdorf Oil Lube
Express at 330 East Market Street, West Chester, CCRS at 24
South High Street, West Chester, or online at IronHillTwilightCriterium.com. The entry fee is $20 if registered by June 15,
$25 by July 5 and $30 on race day. All entrants will receive a free
Nike Dry Fit Training Shirt at the time of packet pick-up on July 5
and 6 at the CCRS West Chester location. Prizes will be awarded
in all categories, cash for the elite classes and Nike merchandise
for the high school and citizen races.
Whether you are a runner, a cyclist or spectator, there’ll be lots of
excitement for everyone at this year’s Iron Hill Twilight Race Series.
The event is presented by Nike, CCRS and the Greater West
Chester Chamber of Commerce.
THIS JUST IN! Chris Tolsdorf, President of Tolsdorf Oil Lube
Express, the event’s sponsor, has raised the gauntlet with a
challenge: “Anyone who beats me in the Citizens’ Mile gets a
free oil change,” he declared. Let’s hope they don’t run out of oil!
www.mainlinetoday.com
5/9/13 10:11 AM
Special Promotional Section
more continued from page W5
will include kid-friendly bungee jumping,
face painting and many other age-appropriate activities you won’t want to miss.
Relocating?
Remodeling?
Rethinking?
Showcasing our many local businesses,
the Kinetic Physical Therapy Community
Festival gives visitors a chance to see the
hottest new innovations, the latest “musthave” toys, fabulous food and a business
bazaar to help keep you in the know.
And keep your eye out for the Maxxis
BMX Stunt Riders, who will amaze
spectators throughout the day with their
gravity defying antics. Prepare to be
wowed as these trick riders spin through
the air, dance on one wheel and do crazy
antics that you’ll just have to see to believe.
Once again, leading off the evening
racing will be the West Chester Dental
Arts Kids’ Race, which continues to draw
hundreds of children. Few can resist
cheering on the youngsters between the
ages of 3 and 10 as they furiously peddle
their two- and three-wheel rides towards
the finish line.
Always a popular attraction, the Market
Street Block Party will be the place where
kids can create their own masterpiece
in chalk on the street. Those looking for
good times will not be disappointed.
Great food, live music and a party-like
ambiance will continue to make this a
popular spot.
AVE
FLEXIBLE STAY FURNISHED AND UNFURNISHED RESIDENCES
WITH RESORT STYLE AMENITIES & SERVICES
MALVERN 311 E. LANCASTER AVENUE 877.AVE.0252
DOWNINGTOWN 1236 E. LANCASTER AVENUE 877.AVE.0253
NJ UNION · CLIFTON · SOMERSET
NY WHITE PLAINS · VA DULLES
AVELIVING.COM
Kids Learn Differently
Tutoring Services & Behavioral Consultation (K-12)
FREE
Things quiet down a bit on Sunday. For
those who enjoy road cycling with friends
and family there will be a series of community bike tours for all ages, interests and
levels of ability.
Initial
Consultation &
Monthly Review
Sessions
From start to finish the Iron Hill Twilight
Race Series promises an exciting time in
West Chester for the whole family.
• Uses experienced & masters level certified educators
• Positive behavioral treatment plans with goal monitoring
and assessment available
• SAT & PSSA tutoring available • Certified special education tutors available
Call Today for More Information 215-205-4582
Chester & Philadelphia Counties
www.mainlinetoday.com
WC Bike supp jun13.indd 8
l
june 2013
W9
5/9/13 10:11 AM
Special Promotional Section
IRON HILL TWILIGHT CRITERIUM:
seventh year as a USA CRITS venue
C
riterium bicycle racing has a unique set of cycling skills
that requires its own ranking and points system. Now in
its seventh year, the USA CRITS Championship Series
was founded to focus solely on that cycling discipline
and provide riders and teams outlets across the country
to showcase their abilities and talents, while providing ear-splitting
excitement to both cycling and non-cycling spectators alike.
This year the USA CRITS Championship Series consists of nine
races spread out across the United States. Cities large and small
are represented: big cities such as Saint Louis, MO; Tucson, AZ;
Boise, ID; and (where it all began) Athens, GA; as well as mediumsize towns like Charlotte, NC; Glencoe, IL; Delray Beach, FL; as
well as Binghamton, NY, and West Chester, PA, one of the original venues for the USA CRITS Championship Series in 2007, the
founding year for the organization. “Iron Hill Twilight Criterium
became one of the first to sign on,” said USA CRITS founder
Gene Dixon. “It was among the first to have all the elements in
place for what would become the definitive USA CRITS venue.”
USA CRITS uses a points system that rewards participation,
consistency, sprinting and, most importantly, finishing placement. These points accumulate throughout the race schedule and
qualify individual riders and teams to compete in the USA CRITS
Finals in Las Vegas, NV on September 20. In 2011, the overall winning rider in the points competition earned over 1500 points while
finishing in the top 10 in four of seven races.
Not only is the USA CRITS Finals the culmination of a long
season of racing, it is also one of the richest criterium races in the
country with $50,000 in prize money up for grabs.
That’s just one of the reasons it’s nearly impossible to overstate
the importance of this year’s Iron Hill Twilight Criterium. As the
seventh in the USA CRITS series of nine events, this pro event
continually attracts some of the top professional cyclists looking
to protect or improve their standing before the final invitational.
It’s a combustible combination, one that means competitive
cycling at its most extreme.
Since becoming a founding member of the USA CRITS, the Iron
Hill Twilight Criterium has seen attendance double time and
again as thousands of spectators throughout the tri-state area—
and beyond—descend on West Chester looking for a great time.
Dixon is not at all surprised by the growth: “You don’t have to be
a cycling enthusiast to get caught up in the excitement of a USA
CRITS bike race.”
WHAT MAKES A CRITERIUM SO DIFFERENT?
As a style of racing uniquely American and certainly well suited to America’s taste for excitement, a criterium is a tightly contained race that features
short high-speed laps, often through flat city streets. Unlike a road race or stage race where spectators see the riders pass by once or a few times,
a criterium allows fans to see the riders a multitude of times, in most cases once for every mile.
It’s a recurring loop where top athletes pass by so close you can actually feel the wind brush your face as they ride bikes at speeds of 35 mph
or more. And as a spectator, one can see how each successive lap adds another layer of intrigue to the race narrative, as alliances are formed,
then broken, and how teams work together in their quest for supremacy.
One of the best ways to appreciate the race strategy as it unfolds is to walk the
route in the opposite direction of the race while occasionally stopping at key
turns and straightaways. Just make sure that as the race gets down to the final
laps, you find a good spot at the finish line to watch the excitement of all-out
sprinting which usually climaxes the race and determines the top-placing riders.
“It’s going to be a very interesting contest at the Iron Hill Twilight Criterium this
year,” predicts Gene Dixon, founder of the USA CRITS. “The season started off
close and I expect it will only tighten up by the time we get to West Chester.”
W10 june 2013
WC Bike supp jun13.indd 9
l
www.mainlinetoday.com
5/9/13 4:21 PM
DARE_ad_91212.pdf
1
9/12/12
9:44 AM
Special Promotional Section
Family Owned
Since 1976
MORE OPTIONS,
MORE ANSWERS.
301 S. Bolmar Street, West Chester, PA 19382
8:30-5:30 Monday-Friday • 8:30-4:00 Saturday
Orthopaedic Excellence I 1.800.321.9999 I rothmaninstitute.com
Rothman Institute is the
Exclusive Orthopaedic
Provider of the 2013
Iron Hill Twilight Criterium
C
M
Y
CM
MY
After four decades, the standards set by the Rothman Institute lead the orthopaedic field.
CY
Patients know us for the quality of our physicians, our innovations in technique and
CMY
technology, and successful outcomes in both surgical and non-surgical procedures.
K
We are proud to have the most Orthopaedic Top Docs in the Region every year.
610-696-7153
DAREAUTO.COM
Our Services Include:
PA State & Emissions Inspection • Heating & Air Conditioning
Oil, Lube & Filter Changes • Brakes & Tune-Ups • Alignments
Preventative Maintenance • Foreign & Domestic Cars • Same Day Service
Local Shuttle Service • Belts & Hoses • Complete Engine Assembly
Engine Diagnostics • Suspension Systems • Tire Services
Full-Service Machine Shop
PLUMBING

HEATING

AIR CONDITIONING
 EZ Fence 2 Go = Do-it-yourself made EZ
 Expert Installation
Checkout what we are up to:
610.431.4343
www.fenceauthority.com
AD PAGE W11.indd 1
Copyright © 2013 by Horizon Services, Inc. All Rights Reserved.
EXPERIENCE
STRESS-FREE SERVICE
Any Time, Day Or Night
We never charge extra for “after hours”
jobs. To us, all jobs are the same.
Lifetime Warranties
As a Service Partner, most repairs
come with a lifetime warranty. If any
repair fails, we’ll fix it for FREE.
Iron-Clad, Up-Front Pricing
We’ll tell you exactly how much the
repair will cost before we ever start.
Delaware, Chester,
Mongomery, & Bucks
(610) 644-1025
HorizonServices.com
5/9/13 6:06 PM
Special Promotional Section
TOP BMX STUNT RIDERS TO AWE SPECTATORS
A
t 42 years of age, Keith King
is the godfather of BMX stunt
riding. It all started when, as
a five-year-old child, he found
an Evel Knievel bike under
the family Christmas tree back in 1976
(Santa should have known better). Since
then, King has inspired generations with
his BMX freestyle performances that
include competing in the 1997 and 1998
X Games. Today, this legacy continues in
the form of his own company, the Maxxis
BMX Stunt Team.
Millions saw them last year on America’s
Got Talent as these peddle-pumping daredevils fought for air space with the birds
while flipping 360° before pounding the
pavement on their front tires. As recently
as this past January, the North Carolina
PROUD SPONSOR
native was honored when his likeness
appeared on the cover of BMX Rider
Magazine. The good news is that King is
bringing his accolades to the Iron Hill
Twilight Race Series to thrill and excite
spectators with gravity-defying antics.
Our advice: watch, enjoy, be thrilled, but
don’t try it at home.
“There’s nothing compared to seeing
these guys live on the streets of West
Chester,” said Dave Fairman, Director of
Membership of the Greater West Chester
Chamber of Commerce and founder of
Fairman’s, the area’s top skate, snow and
surf shop.
“We loved kicking off the Iron Hill
Twilight Criterium last year,” said King.
“The pro-cyclists were really great. We
just happen to ride in a very different way.
And this year we’re really going to give
them something to talk about!” To make
good on that promise, King says he will do
something truly spectacular for the West
Chester crowd.
OF THE 9TH ANNUAL
TWILIGHT
CRITERIUM
MANY THANKS TO
THE CHAMBER OF COMMERCE
VOLUNTEERS • BUSINESSES
ATHLETES AND SPECTATORS
3 WEST GAY STREET WEST CHESTER 610 738.9600
DELAWARE • PENNSYLVANIA • NEW JERSEY
W12 june 2013
WC Bike supp jun13.indd 10
l
WWW.IRONHILLBREWERY.COM
www.mainlinetoday.com
5/9/13 10:12 AM
Special Promotional Section
IRON HILL TWILIGHT RACE SERIES
HELPS LOCAL BUSINESSES IN
MORE WAYS THAN ONE
W
hile it’s easy to see that
the Iron Hill Twilight
Criterium has achieved
positive exposure for
the community, this
exceptionally popular event generates
other benefits that often go unnoticed.
For example, the income generated through
sponsorships available at the event helps
give the Chamber the resources needed
to market the Greater West Chester area
with greater effectiveness. The most recent
example is the organization’s newest initiative called the ThinkShopBuy…LOCAL
awareness campaign.
nity. We invite everyone to stop by
our booth to pick up some great offers
from Chamber members,” commented
Mark Yoder, President of the Greater
West Chester Chamber of Commerce.
According to Civics Economics, when
a local resident spends a dollar in a local
business, 68¢ of it will be reinvested back
into the community. Spend a dollar elsewhere and less than half returns. Not
surprisingly, purchases made over the
Internet do very little to support the
economic well being of the Greater West
Chester community. It’s a surprising
statistic, one that drives home how
interdependent we are to each other.
With this in mind the Greater West Chester
Chamber of Commerce has instituted the
ThinkShopBuy…LOCAL promotion to
encourage shopping and buying from local
businesses. Participating establishments
displaying the Greater West Chester
Chamber of Commerce seal is your assurance that local dollars stay local, helping
to strengthen the community. There
are three ways to get all the details: visit
GreaterWestChester.com where you’ll find
the complete list of participating businesses as well as special value-adding coupons,
download the ThinkShopBuy…LOCAL
app, or stop by the Greater West Chester
Chamber’s booth in this year’s Kinetic
Physical Therapy Community Festival
located on High Street between West Gay
and Market Streets on race day.
“ThinkShopBuy…LOCAL is an exciting
program for the Chamber and our commuwww.mainlinetoday.com
WC Bike supp jun13.indd 11
l
june 2013
W13
5/9/13 10:12 AM
Special Promotional Section
A new dimension of racing excitement
Live Streaming of Iron Hill Twilight Race Series available to all
T
hose lining the streets of West
Chester will be able to immerse
themselves in the excitement of
the Iron Hill Twilight Criterium
like never before. The USA
CRITS pro bike race will be streamed
in real-time, allowing visitors with a
smartphone or other PDA to enhance
the excitement of the event with
complete start-to-finish coverage.
Six-time Emmy winner Kent Gordis
will be producing the live coverage,
so it’s safe to say that no moment of
drama will be missed.
The next generation
built for
the next generation.
The impressive production scenario
includes four strategically placed cameras
throughout the eight-block race route that
will allow viewers to witness the strategy
of the race as it unfolds, while a camera in
the mechanic’s pit will showcase the skill
of top bike mechanics as they change flat
tires and make repairs in seconds. Another
camera will be on duty at the finish line to
catch all-out sprinting as riders compete
for the many bonus prizes (primes) that
are up for grabs throughout the main race,
as well as capture the exciting conclusion
of one of the East Coast’s most important
professional bike races.
“We’re thrilled to be able to share this
uniquely American style of bike racing to
everyone wherever they are,” said USA
CRITS founder Gene Dixon.
It’s all just an app away. Details are available on IronHillTwilightCriterium.com.
The timing is perfect. Your family is growing. So are your responsibilities.
Now, along comes the all-new 2014 Subaru Forester. Spacious inside.
Yet it’s still right-sized, with 32 mpg* plus Symmetrical AWD. That’s a
whole lot to love. Love. It’s what makes a Subaru, a Subaru.
Forester.® Well-equipped at $21,995
†
*EPA-estimated hwy fuel economy for 2014 Subaru Forester 2.5i CVT models. Actual mileage may vary. †MSRP excludes destination and
delivery charges, tax, title and registration fees. Dealer sets actual price. 2014 Subaru Forester 2.5i Touring shown has an MSRP of $29,995.
Roberts Subaru
Concordville Subaru
Rafferty Subaru
19 Park Lane
Downingtown, PA 19335
610-269-8200
robertssubaru.com
Route 202 South
Concordville, PA 19331
610-459-8900
concordvillesubaru.com
2700 West Chester Pike
Newtown Square, PA 19073
610-353-6900
raffertysubaru.com
W14 june 2013
WC Bike supp jun13.indd 12
l
www.mainlinetoday.com
SUBARU OF AMERICA
14MY FORESTER “NEXT GENERATION” AD
5/9/13 10:13 AM
Special Promotional Section
Speed Matters.
They have it.
So do we.
Where you get your oil
changed matters.
Eric A. Fort DMD,
Eric N. Shelly DMD, Margaret Lee DMD
~ Let our Family Serve Yours ~
FREE EXAM & FREE X-RAYS
Please mention this coupon when scheduling
For new patients only ~ Offer Code: CCGWC
We gladly offer:
Oral Sedation, Vaneers, Root Canals, Invisalign, Dentures,
Teeth Whitening, Implants, and more
www.WCDentalArts.com
403 N. Five Points Road West Chester, PA 19380
610~696~3371
A range of travel-related services.
• Travel planning expertise
• Exclusive AAA benefits and savings
• Our Best Price Guarantee*
• TourBooks and travel guides
®
Call 1-888-AAA-TRIP, come in, or visit AAA.com.
AAA. Use it for all it’s worth.
®
*Limitations apply. Visit AAA.com/TripleProtection for details.
©2012 AAA Mid-Atlantic
4/16/11
na
AD PAGE W15.indd 1
AAA-11-61
L
3.375" x 4.875"
TRAVEL CENTER Deck Chairs
na
TBD
CMYK
tbd
tbd
100%
r0
100%
5/9/13 6:06 PM
TCHH13256_Tower Ad_8.187x10.875_Layout 1 4/17/13 2:24 PM Page 1
Our bigger-than-ever
commitment to
Chester County is
starting to take shape.
At The Chester County Hospital and Health System, signs of transformation are everywhere. Our 93,000square-foot patient tower is nearly complete, adding beautiful private rooms. We are also working on
plans for a new Women and Babies Wing with all private maternity rooms and a redesigned Neonatal
Intensive Care Unit. A reinvented Emergency Department will enhance your experience and reduce wait
times. And our TrueBeam™ Linear Accelerator—the very latest in cancer treatment technology—and
other technical wonders will be unveiled. Stay tuned as our transformation begins and comes to life in
the weeks and months ahead.
1892
The Chester County
Hospital and Health System
ChesterCountyHospital.org | 610-738-2300
ChesCoHosp_pW16.indd 1
5/6/13 12:42 PM