February /March 2013
Transcription
February /March 2013
Feb March 2013 A Bi- Monthly Resource for the Women of The Finger Lakes FREE ____________________ LIFECARE ____________________ TiMoThY J. RYAN, M.D oSTEoPoRoSiS iS NoT iNEvi TAbLE WiTh AGiNG… buT iTS EffECTS ARE DEbiLi TATiNG page 4 ____________________ STUDIO RENEW YOGA ____________________ MARGARET NEWLAND, M.S., R.Y.T. YoGA CAN SAvE You R LifE page 10 ____________________ FINGER LAKES PHYSICAL THERAPY ____________________ AMERICAN HEART ASSOCIATION LuMboPEL viC P AiN AND PREGNANCY page 5 Celebrates 10 Years of Saving Women’s Lives JAMES J. MoDERA, P.T. WWW.FLWOMAN.COM - FREE! PUBLISHER’S NOTE Dear Readers, Welcome to the inaugural issue of Finger Lakes Woman, a new magazine by, for and about the women of our Finger Lakes region of New York State. Women have a long-standing and important connection with this region, for it is here where women’s rights were born, grew stronger and became part of our life in the 21st Century. The trailblazing women of the Finger Lakes – Elizabeth Cady Stanton, Lucretia Mott, Susan B. Anthony and others – forged a full agenda of equal rights for women. The Seneca Falls Convention in 1848 was the first women’s rights convention in the United States. It drew about 300 people, including 40 men, and issued a Declaration of Sentiments, a document declaring the rights of women. Today the Women’s Rights National Historical Park stands proudly in Seneca Falls, and today’s women of the Finger Lakes continue to contribute mightily to the economic, educational social and spiritual life of our region. It is these women – as well as men – that we want to highlight on the pages of Finger Lakes Woman. The cover story in this issue – February/March – is The American Heart Association – Celebrating 10 Years of Saving Women’s Lives, as part the national Go Red Movement. Other stories in this issue describe local businesses and community organizations with information on health and wellness, as well as tastes of the Finger Lakes and regional arts. We hope that you will enjoy these stories and photographs in our magazine and turn our pages often to learn more about life in the region. Our goal is to educate, inform and empower our readers by sharing information that we can use in our daily lives. We are eager to unveil the Finger Lakes Woman and look forward to an exciting year in the Finger Lakes. Linda Hunsicker and Michael Coia, Publishers. TO ADVERTISE CONTACT [email protected] 315-217-1529 Design: CMCreative Design cmcreativedesign.com Editing: Smart women make smart choices based on knowledge. But it’s not always easy to know where to go to find the information to help me make those choices. That’s why I turn to Finger Lakes Woman’s Journal. Every Issue features articles written by experts in their field. So I know that when the time comes and I need to find someone I can trust, the information is right there, with the turn of a page. SPLASH splashthefingerlakes.com Photography: Jan Regan janreganphotography.com Website: Featured Article (on the cover) FingerLakes1.com AMERICAN HEART ASSOCIATION Celebrates 10 Years of Saving Women’s Lives Please Contact Us: [email protected] 315-217-1529 PhoT oGRAPhY bY JAN REGAN SEE AD oN iNSiDE bACk CovER FINGER LAKES WOMAN FEB/MARCH 2013 - PAGE 2 flwoman1.com TABLE OF CONTENTS MEDiCAL o steoporosis is Not inevitable With Aging…but its Effects Are Debilitating..................... 4 Lumbopelvic Pain and Pregnancy ........................... 5 Do i Really Need Another Pap Test? ....................... 6 Your Sinuses... What They Do and h ow They Work ........................ 7 Do You Suffer from DRY EYES or bLu RRED vi SioN? ........................ 8 HEALtH & WELLnESS Mommy Makeover: Common Plastic Surgeries After Pregnancies..................................... 9 Yoga Can Save Your Life........................................ 10 What Do You k now About Acupuncture?.............. 10 u .S. o besity issues ................................................ 11 DEntAL Tooth Whitening – A Popular Esthetic Dental Treatment ..................................... 12 Parents Need to k now h ow to Respond to Dental Trauma .................................... 13 The County Women’s Newspaper is published bimonthly and is available free of charge at display stands in approved private and public establishments and authorized distributors only, or by paid mail subscription. BUSinESS oPPoRtUnitiES Testimonials ............................................................. 14 PRoFESSionAL SERviCES f REE, fu N, EASY branding (an interview) ........................................................... 16 Let SPLASh Tell Your Story in the f inger Lakes........................................ 17 Take Care When Planning f or Website Development...................................... 18 LEGAL The Legal issues of internships ............................. 19 WoMEn oF tHE FinGER LAKES 20 WinE inDUStRY Where v iticulture blends With Winemaking: The h ector Wine Company............. 22 The New York Wine and Culinary Center: Redefining the Vision .............................................. 23 Learn to Appreciate the Powers of The Grape: More Than Just f ine Wines…. Extra v irgin Grape Seed o il ................................... 24 An o LD ingredient is NEW Again in the f inger Lakes- verjuice! ................................. 25 FinE DininG Dano’s...................................................................... 26 The u nion block italian bistro ................................ 27 Trademark and U.S. Copyright Laws protect The County Women’s Newspaper. No part of this paper may be reproduced without the written permission of the publisher. FEAtURED ARtiCLE American h eart Association Celebrates 10 Years of Saving Women’s Lives ....................... 28 CoMMUnitY Geneva Reads ....................................................... 30 Women Respond to Disaster ................................. 31 The Smith o pera h ouse The Jewel of Geneva’s Downtown ........................ 32 The Shelter of h ope – h umane Society of Yates County… Dedicated To f inding h omes f or Animals ................................................ 33 MUSEUMS Women’s Rights Museum - Seneca f alls ............. 34 Seneca f alls h istorical Society A Slice of Seneca County Traditions...................... 35 A World of Art in 2013 at Cornell’s Johnson Museum of Art .......................... 36 before ithaca was Gorges, ithaca was Glaciers!................................................ 37 Rose h ill f arm and the Johnston h ouse .............. 38 f inger Lakes Museum Pushes f orward… Concept is Now Reality ............................................................. 39 EDUCAtion ithaca is… Arts and Education The Community School of Music and Arts ....... 40 Promoting, Protecting and Preserving the f inger Lakes, The f inger Lakes institute f ocuses on the Environment ............................ 41 o dyssey of themind ........................................... 42 Jan Regan Photography..........................inside back Geneva o n The Lake ..............................back Cover The County Women’s Newspaper is not responsible for any editorial comment (other than its own), typographical errors from advertisements submitted as camera ready or any reproductions of advertisements submitted as camera ready. if an advertisement does not meet our standards of acceptance, we may revise or cancel it at any time, whether or not it has been already acknowledged and/or previously published. The advertiser assumes sole responsibility for all statements contained in submitted copy and will protect and indemnify the Women’s Newspaper, its owners, publishers, and employees, against any and all liability loss or expense arising out of claims for libel, unfair trade names, patents, copyrights and propriety rights, and all violations of the right of privacy or other violations resulting from the publication of this newspaper or its advertising copy. The publisher shall be under no liability for failure, for any reason, to insert an advertisement. The publisher shall not be liable by reason of error, omission and/or failure to insert any part of an advertisement. The publisher will not be liable for delay or failure in performance in publication and/or distribution if all or any portion of an issue is delayed or suspended for any reason. The publisher will exercise reasonable judgment in these instances and will make adjustments for the advertiser where and when appropriate. The Women’s Newspaper assumes no responsibility for unsolicited material or reproductions made by advertisers. This newspaper will be published by the 15th of every other month. CAREER OPPORTUNITY Finger Lakes Woman is looking for a motivated business to business sales person to help us grow in the Finger Lakes. Contact Linda at [email protected] FEB/MARCH 2013 - PAGE 3 FINGER LAKES WOMAN MEDICAL Osteoporosis Is Not Inevitable With Aging… But Its Effects Are Debilitating bY: DR. TiMoThY J. RYAN, LiFECARE MEDiCAL ASSoCiAtES, PC DR. TiMoThY J. RYAN Lifecare Medical Associates, PC www.lifecarefp.com 315-539-9229 osteoporosis, which literally means “porous” bone, is a condition that causes bones to gradually weaken, leaving them susceptible to fractures. The fact is, if you are a female, the risk of fracture is considerable. According to the National osteoporosis foundation: of the estimated 10 million Americans with osteoporosis, about eight million or 80% are women. Approximately one in two women over age 50 will break a bone because of osteoporosis. A woman’s risk of breaking a hip is equal to her combined risk of breast, uterine and ovarian cancer. Why is this? Two reasons stand out, according to the Foundation: Women generally have smaller, thinner bones than men; and estrogen, a hormone in women that protects bones, decreases sharply when women reach menopause. The cost of this disease in the United States is considerable. The National Center for Biotechnology Information reports that the national annual cost of osteoporosis and fractures in the U.S. elderly was $22 billion in 2008. I see the debilitating effects of osteoporosis all the time … the loss of comfort and independence for women. Frankly, helping and treating Celebrating over 30 Years of Service to the Community LIFECARE MEDICAL ASSOCIATES, PC is a health concept conceived by Timothy J. Ryan, M.D. It is based on the philosophy that patients deserve convenient, comprehensive health care provided by professionals who truly care about the people they are treating. As a result of Dr. Ryan’s dedication and enthusiasm, many innovative ideas and dreams have become reality. Based on his own family medicine practice, the center is structured to provide an extensive list of services to the community. Behind all of this there stands a commitment to excellence. All of our health providers are board certified and our supporting health personnel are fully certified and licensed. All of the equipment is state of the art technology. Most of all, LIFECARE is based upon you and your family, and the health care you deserve. Whether it is occupational medicine or women’s health; whether it is a routine office visit or a life threatening emergency; whether it be a simple blood test or sophisticated diagnostic testing; our staff is dedicated to your best health. Our team of physicians consists of board certified family practitioners and internists. Family practitioners are trained to care for the entire family while internists focus on patients 16 and older. Our physicians bring a diverse range of education and experience to LIFECARE, and after 30 years of patient care in the Finger Lakes, they have developed an extensive network of reliable specialty physicians for any referrals you may need. LIFECARE is also fortunate to have both nurse practitioners and physician assistants on our team. All these providers work closely with our physicians. They are available daily for your routine care and last minute appointment needs. FINGER LAKES WOMAN FEB/MARCH 2013 - PAGE 4 patients in these types of situations is what keeps me going. But fortunately, the story does not end here. The disease is not inevitable with aging. Much more is now known about preventing, detecting and treating osteoporosis so make certain that you talk to your physician about the health of your bones. The time to start guarding against osteoporosis is in your twenties by building weight bearing exercise, such as aerobics, and walking and running into your lifestyle and cutting out smoking and alcohol. Daily vitamin D and calcium are important, too. Around the age of 50, when women go through menopause, is the time for increased concern about osteoporosis. Bone density testing, or a DEXA scan, is recommended for post menopausal women every two years. The DEXA (Dual Energy X-ray Absorptiometry) scan takes less than 10 minutes and uses a fraction of the radiation needed for a chest x-ray. The DEXA scan results in a T score, which measures how you compare to young women of the same race. A T score that is positive is great. A T score of -1 to -2.5 signifies osteopenia, which is a condition of bone in which decreased calcification, decreased density, or reduced mass occurs. The treatment is calcium, vitamin D, weight bearing exercise and careful watching. A T score over -2.5 means you have osteoporosis. The most common medicine used in treatment are bisphosphonates which help reduce bone loss. The medicine can be taken in pill form as well as IV and injections. This is significant because some patients in this age group have trouble swallowing. If your bones do not respond to bisphosphonates, there are new medications that actually help to build new bone. Other issues that come into play at this stage of osteoporosis are the cost of medicine measured against other costs of living and the potential for a fracture in an elderly woman that results in being unable to drive or stay living at home. The loss of independence is a terrible thing for women to endure. That’s why I feel it is so important to make lifestyle changes early in life that can help stave off osteoporosis. Also critical is testing, and beginning treatment as soon as possible if osteoporosis is present. The real game is prevention of bone loss because rebuilding it is so much more difficult. MEDICAL Lumbopelvic Pain and Pregnancy bY: JAMES J. Mo DERA, P.T. AND DR. k ATh RYN SCiboNA , D.P.T. “oh the joy of having a baby” is priceless, however it can take two years to recover from the stress and strain it puts on a woman’s body. During pregnancy the additional weight in the abdomen from the growing baby puts pressure on spinal and pelvic structures. This increased pressure paired with ligamentous laxity can trigger low back pain, hip pain, sacroiliac pain, sciatica and other lumbopelvic issues. Physical therapists have the skills necessary to create an all-inclusive recovery program during pregnancy and/or injury sustained during delivery. Pain or limited function typically brings a patient to a physical therapy office. Physical therapy is an all natural approach to find a self healing solution to your pain and dysfunction. A physical therapy evaluation and program treating lumbopelvic issues will include correcting: movement dysfunctions, pelvic asymmetry, core weakness, and faulty body mechanics. Using this information an individualized treatment strategy is created. A movement dysfunction in the sacroiliac joint can be present and asymptomatic prior to pregnancy. The ligamentous laxity caused by the hormone relaxin and rapid abdominal weight gain during pregnancy can shift the bony pelvis out of alignment straining muscles, spraining ligaments, tractioning nerves and aggravating lumbar disc problems. During vaginal delivery the pubic bones separate to allow safe passage for the baby through the birth canal. In some cases the pubic bones do not return to their anatomical position leading to weakening of the pelvic floor musculature. If not properly treated, this misalignment can cause chronic low back and pelvic pain. Muscle energy techniques are utilized by Physical Therapists to direct the pelvis back into alignment through a guided isometric contraction at a specific angle and a specific effort. Once the proper alignment is restored a muscle balancing exercise program is prescribed to increase core strength and stability while returning a patient back to normal daily activities. Attention to your core strength is critical in the early stages of your exercise program. “Physical Therapists are qualified to increase core stability through exercises such as Pilates in a safe and properly prescribed manner”, states James J. Modera, P.T. Sometimes it is necessary to have more specific training of the pelvic floor. “Physical Therapists who have received specialist training in Women’s Health and Pelvic Therapy will instruct a core stability program for the pelvic floor using the principles of the Kegel exercise and stability training”, states Kathryn Scibona, D.P.T. Even though a woman has gone through the challenge of delivery there is still a small child who needs mom’s care. The postures required by childcare can cause back, neck, and leg pain and symptoms. Using proper body mechanics to perform these tasks reduces the risk of further injury and creation of chronic pain. Physical therapists may receive additional training in ergonomics to teach patients strategies for all childcare while protecting the potential hip, pelvic or low back injury. For example, when picking up your infant and/or car seat bend at the knees and look up keeping your spine straight to avoid neck and back strain. This is especially important when lifting your child in and out of a car seat or crib. Low back support, proper support under your child and avoidance of excessive forward bending of the head when breast feeding will save you from a “pain in the neck,” as well as low back pain. An exercise program post pregnancy is necessary to regain your prior physical condition. Exercise classes for the general public may be too much at first. Once released to begin an exercise program by your obstetrician, a stationary bike with a comfortable seat may be a safe place to start. A walking program should be implemented first before returning to running. Running too soon can make you susceptible to ligamentous strains in the lumbopelvic region. A Physical Therapist will LEf T: JAMES J. Mo DERA, P.T. RiGh T: DR. k ATh RYN SCiboNA , D.P.T. Taking Care Of Your Families Physical Therapy Needs! • Orthopedic Physical Therapy • Sports Care • Spinal Care • Ergonomics/Work Injury Prevention • Aquatic Physical Therapy • Cold Laser Treatment • Woman’s Health Hands on skills • state of tHe art equipment Free Screening Available Geneva Penn Yan OPEN: 283 W. North St. 7am - 7pm 207 1/2 Lake St. 315-789-0841 • 800-423-7226 • 315-536-4051 www.fingerlakespt.com prescribe a program based upon your current and prior level of activity taking into account current medical conditions to help achieve post pregnancy weight loss, muscle strength improvements, and prevention and abolishment of lumbopelvic pain. In conclusion, your care plan should entail education on exercise and hands on treatment based on a thorough physical examination by a qualified Physical Therapist with experience working with women’s health issues. FEB/MARCH 2013 - PAGE 5 FINGER LAKES WOMAN MEDICAL Do I Really Need Another Pap Test? bY: MARY GREiSS-Cou LT, Do, FACooG The majority of women are familiar with the annual routine of seeing the gynecologist or other women’s healthcare provider for a yearly well-woman exam and Pap test. During that office visit, the provider discusses your current health status, contraceptive choices, sexual behaviors, preventative health screening recommendations and immunizations and then examines your breasts, abdomen and pelvis. These components of the yearly visit are vital to detecting many female health concerns. however , the Pap test itself, though often included in this annual visit, does not always need to be part of the yearly exam. The Pap test, also known as a Pap smear or cervical cytology screening, is a screening tool for cervical cancer. Cells from your cervix are collected using a small broom or brush, usually placed into a liquid medium, and then sent to a lab where those cells are examined under a microscope. These cells and consequently, the results of your Pap test, may be normal or abnormal. Abnormal results may include anything from a few atypical cells through mild, moderate, or severe dysplasia (microscopic changes in these cells) or possibly cervical cancer. The goal in having a Pap test, like with any screening tool, is to detect early changes in the cells of the cervix and treat them appropriately before those changes progress towards a cancer diagnosis. In recent years, Pap testing recommendations have changed considerably thanks to a better understanding of the virus that leads to the majority of cervical cancers- human papillomavirus (HPV). This virus is spread predominantly through sexual contact. While there are over 40 strains of HPV which can infect the genitals, two of the high-risk strains of HPV (HPV-16 and HPV-18) cause up to 75% of cervical cancers. These high-risk strains of HPV do not cause any overt symptoms and are usually easily cleared by a healthy immune system over the course of a couple of years. As with many viruses, FINGER LAKES WOMAN FEB/MARCH 2013 - PAGE 6 effective vaccination prior to exposure is the key to preventing future infection. HPV vaccines are now recommended for young women (and men) between the ages of 11 and 26 in an effort to decrease HPV- related illnesses and transmission of the virus. Over three years ago, Pap testing guidelines were updated to reflect the knowledge we now have of the HPV virus and the body’s natural immune response to it. Routine Pap testing should start at age 21 regardless of when sexual activity begins. Sexually active girls younger than 21 years of age should still be examined earlier if there is a concern for other sexually-transmitted infections but need not have the Pap test. Between the ages of 21 and 29, Pap tests are recommended every two years during the annual well-woman visit. From age 30 onward, your provider may offer you a combination of a Pap test with co-testing for the high-risk strains of HPV. If the cervical cells look normal and they do not appear to be infected with the HPV virus, you may not need a Pap test again for three years. If a Pap test is ever found to be abnormal, your healthcare provider will discuss a plan for further testing or treatment depending on the specific results. If your Pap tests and HPV typing are consistently reassuring, Pap testing can stop between the ages of 65-70 or after a hysterectomy with complete removal of the cervix. Some women are at much higher risk for cervical cancer and need to be screened more frequently throughout their entire lives with Pap tests. This increased risk can be due to factors that inhibit a healthy immune system such as HIV infections or immune system suppression from certain medications and medical conditions. Women who were exposed as a fetus to diethylstilbesterol (DES), a medication used before 1971 to prevent miscarriage and preterm labor, are at much higher risk for developing cervical and vaginal cancer in their lifetime and should be screened at least once a year with a Pap test. Women who have had a diagnosis of moderate or severe cervical dysplasia should have annual screening for cervical cancer for at least 20 years following successful treatment. Please keep in mind that a Pap test is a screening tool for cervical cancer only. It does not tell your gynecologist anything about your vagina, uterus, ovaries, breasts, or other important aspects of your overall health. While the Pap test may no longer need to be performed each year during your wellwoman exam, you should still be seen by your healthcare provider every year to develop the screening intervals that are best for you and to ensure that you do stay well in the year to come. MEDICAL Your Sinuses...What They Do and How They Work bY: DR. MARTA T bECkER When you are talking to your friend or family member about your stuffy nose, runny nose or chronic post-nasal drip, you may find yourself telling them that you have a “sinus problem.” When non-doctors speak about these common problems, they often use the term “sinus” when they are really talking about their nose. Talking about sinuses seems to be more polite somehow than talking about noses. Around my office, when we have to get down to the nitty-gritty, we like to be a little more precise. Your sinuses are actually air-filled pockets that connect with your nose. When we breathe, air does not flow through our sinuses, it flows through our nose; the sinuses are like cul-de-sacs, dead-end streets that branch off to the side. Healthy sinus cavities are empty and sterile. They keep themselves this way by cleaning up constantly. The lining of a healthy sinus secretes a thin, clear mucous, which is transported by tiny hairs, or cilia, on the cell surfaces that sweep the mucous, like tiny brooms, toward the door of the sinus and finally out into the nose. This amazing self-cleaning mechanism is called mucociliary clearance. If only my house could clean itself like this! When all is well, the thin mucous makes it out the tiny doors of the sinuses just fine; the sinuses stay spotlessly clean. Any bacteria that may accidentally find their way into what seems like an inviting sinus are instantly swept back out before they can cause infection. Your nose and sinuses are not just holes in your head. They are working hard all the time to keep themselves clean and healthy. h ow Problems Arise Problems arise when the cleaning system breaks down. Anything that causes irritation in your nose can start the ball rolling in the wrong direction. The most common inciting incident is the common cold. The cold virus causes an immune response and damages the lining of your nose and sinuses so that the mucous becomes thick, the walls and doors become swollen, and the cilia fail to beat the mucous properly. The thick mucous backs up in the sinuses, and bacteria can finally find a nice place to live and breed. The subsequent infection causes more swelling and damage to cilia, and a vicious cycle gets started. Allergy and smoking also cause these changes in the structure and function of the nose and sinuses. Promoting Sinus health For starters, it helps to have a healthy nose. The sinuses depend on the nose, since they drain into it. All bacteria and allergens that get to the sinuses have to go through the nose. Your nose can take care of itself better if you keep it free from allergic reaction by aggressively treating allergy disease— year-round if necessary—and keeping the nose cleared of irritants and bacteria (nasal irrigation helps this). It is good to keep your nose moisturized in the winter; you can use saline spray, humidifier, nasal gel or ointment if necessary. It is also good to keep the nose free of crusting and sores (talk to your doctor or an ENT if you have this). In our practice, we work to promote normal airflow, which not only helps the sinuses to drain, but feels good, too. When good hygiene and medications fail to establish a normal flow of air through the nose, a simple outpatient procedure can be performed to create space and flow within the nose. When sinus infections do arise, treating them is about more than killing bacteria— it is also about promoting drainage and mucociliary funtion. This is why, even in people who are prone to sinus infections, a well-managed cold or allergy season may not always “go into a sinus infection” and require antibiotics. It is why longterm antibiotics are sometimes required to clear a sinus infection that has become chronic: the bacteria have to be suppressed long enough for the drainage pathways to become normal again. Promoting drainage is why we may use strong decongestants along with antibiotics when we are treating a sinus infection. It is also the basis for functional endoscopic surgery, which ENT doctors perform to promote healthy drainage when it cannot be accomplished with medication alone. If you have trouble with your nose or sinuses, talking with your doctor, an allergist, or an ENT doctor can go a long way toward promoting your quality of life. FEB/MARCH 2013 - PAGE 7 FINGER LAKES WOMAN MEDICAL Do You Suffer from DRY EYES or BLURRED VISION? bY: kAREN DACEY, M.D Does your vision get intermittently blurred during the day? Does it clear with a blink? Do you ever find your eyes tearing “for no reason”? We, at McDonald Ophthalmology and Associates, see many patients a week for symptoms just like these. These symptoms are often found in patients with “dry eyes”. Dry eye syndrome is a very common condition diagnosed in the ophthalmologist’s office. The tear film on the surface of the eyes is a complex mixture of protein, water, lipid, and cellular components. While ‘dry eyes’ is a good label for this condition, ‘ocular surface disease’ may be more comprehensive. The protein layer of the tear film is made by tiny cells called goblet cells. These goblet cells are found in the conjunctiva or “white part” of the eye. The watery layer of the tear film is made by accessory glands which secrete tears continuously. The lipid layer of the tear film is secreted by oil glands that are found within the eyelid margins. A healthy tear film is made of all three components: protein, water, and oil. A disruption of any of these components can lead to ‘dry eyes’. In response to sensing dryness on the ocular surface, the main tear secreting gland goes into overdrive producing excess tears to compensate. This overproduction of tears is what patients often notice. When a patient presents to the ophthalmologist complaining of intermittent blurred vision or excessive tearing, the doctor will often pay very close attention to the ocular surface. The first things s/he will evaluate are the eyelids and eyelashes. Many times, the physician can see evidence of bacteria taking up residence on someone’s eyelashes. This is no different than bacteria living on someone’s skin except that we can actually see the bacteria during the exam. While the bacteria are not typically causing an infection of the eye, they can cause inflammation on the surface of the eyes. Inflammation disrupts the tear film and can cause “dry eyes”. Our recommendation in this situation is to place a FINGER LAKES WOMAN FEB/MARCH 2013 - PAGE 8 few drops of baby shampoo in a basin of warm water and gently wash the eyelashes with a wet washcloth. The next step in evaluation may be to put a drop of dye on the surface of a patient’s eye and see how quickly tears evaporate. If tears evaporate quickly, then the oily layer of the tear film is insufficient. Think of an oil slick on the ocean. The ocean waters will not evaporate if there is a slick of oil on top. We don’t want tears to evaporate quickly so a robust oil layers is also important for a healthy tear film. We will often recommend a warm compress on closed eyelids for 10-15 minutes a day to soften up the oil in the oil glands and let it secrete more easily on the tear film. The final component of the tear film that we may measure in the office is the water layer. We may numb the eyes and then put little strips of paper under the lower eyelid. After 5 minutes, we can measure how many tears are produced during that time. An insufficient quantity of tears would indicate that the watery layer of the tear film is insufficient. Our recommendation for this is to use supplemental artificial tears throughout the day. Artificial tears come in many varieties. There are those in a bottle and those in individual use vials. My first recommendation is to AVOID tears that are labeled with “get the red out”. These drops are fine to use once in a while but should not be used more than 2 days in a row. Artificial tears in a bottle will often have a preservative in them. These are fine to use 4 times per day or less. If you find that you use tears more often, I would recommend using preservative free (individual use vial) artificial tears. Tears also come in different viscosities. The thicker the drop, the longer it lasts (and usually the more blurry your vision is immediately after use). Thick drops are great to use at bedtime. Thinner drops may be more appropriate for daytime use. Other environmental factors to help with dry eyes are to limit the use of ceiling fans while sleeping as well as limit heat or air conditioning blowing toward your face while in the car. Maintaining proper oral hydration will help keep eyes moist as well. If these interventions help to control ‘ocular surface disease’ to a point but not completely, there are additional treatment options available with the help of an ophthalmologist. MEDICAL Mommy Makeover Common Plastic Surgeries After Pregnancies bY: DR. viRGiL v. WiLLARD, ii The “Mommy Makeover” is a term that has been coined to describe the surgeries woman have requested after they have delivered the last baby. our children, God help us we love them, but the changes pregnancy causes are not always kind. Let’s go over these procedures. First the breasts. Different moms have different changes. Usually, after the breast milk stops being produced, some of the firm breast tissue will wilt away. This leaves the breast smaller and now has some drupe that was not there before. Sometimes the breast will stay larger than before the pregnancy. If stretch marks have come, I’m sorry to say we don’t have anything to reverse them. Some lasers can make them smaller if you treat them while they are red. Do not suntan them while they are red or they will stay dark instead of fading to white. If you have lost some volume, a breast augmentation will help restore that volume. If droopiness has become the problem, then a mastopexy (breast lift) is the right operation. I have been in practice for 25 years now, and of all the procedures we will talk about today, the number of mastopexies has increased the most! Like the rest of the procedures here, the final result makes for very happy patients. The last change is the breast may become and stay larger. The resultant neck, back, and shoulder pain, often makes breast reductions an insurance reimbursable procedure when the others here are not. Breast reductions give you a lift too. This is another wonderful operation. Secondly, fat pockets seem to occur and stay after pregnancies. These are typically amenable to liposuction. These areas can be under the chin, the arms, the abdomen, the hips, the thighs, and the knees. Liposuction is a great operation. As long has the skin has enough elasticity to contract and hold a smaller volume, it works great. Thirdly, let’s talk about that abdomen. If the skin and muscles have not stretched too far, then liposuction will be sufficient. If your muscles are stretched apart, and/or the skin is just too excessive, then an abdominoplasty (tummy tuck) is what you need. This surgery pulls your muscles back together. It also removes lower abdominal skin and the fat beneath it. The incision winds up low in the bikini line. This is an awesome operation. It is also the biggest one we are talking about today. But, if you need it, you need it. If you try a shortcut like just doing liposuction when there is too much skin, you will wind up with ugly, wrinkly skin. Most patients are uncomfortable driving the first two weeks, and most patients return to computer type work in three weeks. Some can sooner, some it takes longer. A lot of patients worry about the pain too. We have a pain pump that is a ball filled with numbing medicine that drips right into the wound. We also have some new numbing medicine that lasts for three days! Incredible. The worst of the pain is over in several days, so this gets you past the worst of it. Do not let pain keep you from having this operation. We have it covered! Lastly, let’s talk about the face. I don’t know if it’s part of the ageing process, or maybe it’s those sleepless nights with a new baby, but changes in the face after a pregnancy are not uncommon at all. It’s unlikely this age group is going to need a facelift, but the skin of the face can lose elasticity. To help with this, a skin tightening laser procedure like the YAG, or ultrasound treatments with Ultherapy® create nice changes. The “mask of pregnancy,” the dark discoloration of the cheek happens sometimes. This will very successfully be treated with either a laser or one of the chemical peels. Once is a while, excess skin becomes a cosmetic problem of the upper or lower eyelids. For this, a blepharoplasty (eyelid lifts) is a wonderful operation to get rid of that skin. Most patients having a “mommy makeover” have more than one procedure. We very commonly do a breast and an abdominal procedure at the same time. It saves the patient money and requires just one recovery instead of two or more. And let’s face it; there may be young children at home. Let’s try and keep Mom “out of commission” as little as possible! Virgil V. Willard, II, MD is board certified by the American Board of Plastic Surgery FEB/MARCH 2013 - PAGE 9 FINGER LAKES WOMAN HEALTH & WELLNESS Yoga Can Save Your Life bY: MARGARET NEWLAND, M.S., R.Y.T., StUDio REnEW YoGA Studio Renew Yoga studiorenewyoga.com 315-719-7009 mnewland@ studiorenewyoga.com “Yoga saved my life”, declared Sheila, a 62 year old grandmother who had been experiencing anxiety attacks. “i felt as though i was losing my sanity and was willing to try anything to feel like myself again.” Sheila is part of the sandwich generation… Those caring for elderly parents while trying to support adult children. Caring for her ailing mother while filling in as a babysitter for her granddaughter, Sheila felt torn with the pressures and rising anxiety. The result? Debilitating anxiety attacks, which left her exhausted, but still with the time requirements and demands. In the practice of yoga, Sheila found a sense of inner calm. “In my very first session, I felt a sense of release and in the following sessions, found myself able to relax and let go of worrisome thoughts.” Within 2 months, her attacks had subsided. In addition, Sheila also discovered the many physical benefits of yoga… The benefits that many experience for the first time through yoga… Such as greater flexibility, increased strength, and improved balance. Like many adults her age, she had embraced a physically active lifestyle playing tennis 2-3 days a week and lifting weights at the gym, but none of these activities provided her with the same sense of overall well-being that she found in yoga. Baby boomers are not the only ones to benefit from a regular yoga practice. Yoga, like many Eastern practices, is based on the idea of energy flowing through the body. When energy is flowing in the right way, there is “ease” in life, when flowing in the wrong way there is “dis-ease”. Energy known as prana (often translated as breath), moves throughout the body to bring health to all areas. If muscle tension or tightness occurs, prana does not flow there and ailments will follow. Yoga asanas or poses bring alignment to the body and yogic breathing or pranayama brings calm to the mind. This combination of strength in body and relaxation in mind creates the ideal conditions for prana to flow. Yoga may be a 2000 year old practice, but its lessons most certainly apply to today’s stresses. You too will gain the new-found energy and power, allowing prana to flow throughout you. We welcome you to experience a life-inspiring yoga practice with us. Start today. What Do You Know About Acupuncture? bY: SARAh MANTELL, AcuHealth oF tHE FinGER LAKES Though acupuncture has been practiced for thousands of years in multiple countries around the globe, there are still many misconceptions and basic questions that arise when this ancient healing art is mentioned in conversation. AcuHealth of the Finger Lakes fingerlakesacu.com 315-719-7072 flacupuncture@ gmail.com What is Acupuncture? Acupuncture refers to the traditional Chinese medical practice that uses hair-thin, sterile needles gently inserted into specific points on the body in order to restore and maintain proper health. For centuries Traditional Chinese Medicine (TCM) has acknowledged that there is a vital life force that flows through all things called Qi (pronounced “chee”). In the west it is often referred to as “energy”. This energy (Qi) flows through 14 primary pathways, or channels, that traverse the skin’s surface and are named according to the internal organ with which they connect. TCM focuses on correcting energetic imbalances by encouraging an even flow of Qi, which stimulates the body’s natural ability to heal itself. In Western Medicine, there are numerous theories about how acupuncture works, including release of endorphins, regulates pain through neurotransmitters in the brain, influences autonomic nervous system regulating the “fight” or “flight” response to stress, and stimulates circulation. What Can i Expect During My Treatment With Sarah? Each treatment is tailored to meet the specific needs of the individual patient. Your initial visit will include a health history intake and a discussion about the chief complaint. This is followed by pulse palpation and tongue examination to gather further information about your health constitution. Anywhere from 4-12 needles will be inserted into specific points throughout the body. You may be treated either laying down or seated depending on your comfort level. Insertion of the needles is typically painless. Some may feel a light tap when the needle enters the skin. Once inserted, the needles range from no sensation at all to a feeling to warmth, heaviness or pressure. The needles will then remain in those points for 15-30 minutes. The benefits of treatment are cumulative, however, most patients find some degree of relief following the first visit. Does it Really Work? This is perhaps my favorite question. In a world of ever changing trends in healthcare, from fad diets and the revolving array of pharmaceuticals to the evolution of surgical procedures and medical technology, when something doesn’t work for us we quickly move on to the next best thing. Acupuncture and its modalities have been in practice for centuries, if it didn’t work would it have survived the test of time? FINGER LAKES WOMAN FEB/MARCH 2013 - PAGE 10 HEALTH & WELLNESS U.S. Obesity Issues bY: ERiN kLiNE overweight and obesity for both adults and children has been on the rise during the last 20 years in the u.S., according to the Centers for Disease Control and Prevention. being overweight or obese generally comes with several health consequences. overweight and obese individuals have a higher prevalence of type 2 diabetes, high blood pressure, high cholesterol and cancer. if you are overweight or obese, you should be taking steps to reduce your body weight to live a healthier life. Weight Loss Amount Many individuals prefer to lose weight quickly and will take extreme measures to do so. Healthy weight loss occurs slowly and is easier to maintain. A healthy weight loss amount per week is 1 to 2 lbs. Your initial weight loss goal should be to lose 10 percent of your body weight over a six-month period if you are overweight or obese. Because 1 lb. is equal to 3,500 calories, you need to restrict 500 calories per day from your diet to lose 1 lb. per week. If you want to lose 2 lbs per week, you would need to eliminate 1,000 calories per day from your diet. You can ease the dietary restriction by also incorporating physical activity. Eating Plan The basis of weight loss is a low-calorie diet to restrict 500 to 1,000 calories per day to achieve a 1 to 2 lb. weekly weight loss goal. Thirty percent or less of your total calories should come from fat. Minimize saturated fat intake to 8 to 10 percent of your calories. Consume up to 15 and 10 percent of mono- and polyunsaturated fats, respectively. Fifty-five percent or more of your calories should come from carbohydrate foods. While following a low calorie diet, make sure to keep it well-balanced and include foods from all food groups. Include fruits and vegetables as they are low in calories but provide you with several nutrients that your body needs. Fruits and vegetables also contain fiber which can help you to feel full quicker. Eat whole grain breads, crackers and pasta. Choose lean cuts of meat or poultry. When preparing meats, make sure to eliminate any fat or skin before cooking. Do not eat processed meats including bacon or hot dogs. Choose low-fat cheese, yogurt and milk. Drink calorie-free beverages such as water, diet soda or tea. Avoiding regular sodas and other sweetened beverages can save you a lot of extra calories! As I had mentioned in a previous article, alcohol contains seven calories per gram and should probably be avoided on a weight loss program. If you are craving something sweet, eat fruit for dessert instead of cookies, cakes or pies. Finally, remember to always watch those portions! What About Protein? There are two types: complete or incomplete. A protein source is considered complete if it provides all of the essential amino acids; incomplete proteins need to be paired with each other to add up to a complete protein. Daily protein needs can differ between age groups and your protein needs change throughout your lifespan. If you are a normal, healthy adult ages 19 and older, you need at least 0.8 grams of protein per kilogram of your body weight. Protein requirements are increased during periods of trauma and disease. Athletes also require more protein daily. If you are an endurance athlete you will need anywhere from 1.2 to 2.0 g of protein per kilogram of body weight depending on your training. Strength training athletes require 1.2 to 1.7 g of protein per kilogram body weight. Research has shown that increasing protein in your diet may result in less hunger. Combined with exercise, increasing protein in your diet may aid in weight loss. Protein also helps to maintain your lean muscle mass, which can then help you to burn more fat. When increasing the percentage of calories from protein in your diet, you should slightly reduce the percentage of calories from carbohydrates. Sources of Protein Plant foods that contain higher amounts of protein include beans, peas, lentils, soy products, nuts, nut butters and certain seeds, like sunflower and quinoa. One cup of dry beans has 16 g of protein; one cup of cooked quinoa provides almost nine grams. One serving of peanut butter provides 7 g. Foods from the grain group, including breads, pastas, oatmeal and rice, provide lower amounts of protein. Meats, including beef, chicken, turkey and pork, are good sources of complete proteins. A 3 ounce piece of meat has approximately 21 g. Dairy products, such as milk, yogurt, eggs and cheese, contain protein as well. One cup of milk has approximately 8 g, while 8 oz of yogurt has 11 g. Physical Activity Being physically active is an important component of weight loss. Not only does it help to lose weight but it can also decrease your risk of chronic diseases including cardiovascular disease and diabetes. If you are not active, speak with your doctor before beginning an exercise regimen. Begin slowly and gradually increase the duration and intensity of your workouts. Aim for 30 to 45 minutes of moderate activity at least three days per week. Being physically active will help you maintain your lean muscle mass and also reduce your risk of diseases associated with overweight and obesity. References “Nutrition Therapy and Pathophysiology”; Marcia Nelms, Kathryn Sucher, Sara Long; 2007 Centers for Disease Control and Prevention: Healthy Weight: Losing Weight [http://www.cdc.gov/ healthyweight/losing_weight/index.html] National Heart, Lung and Blood Institute: Aim for a Healthy Weight [http://www.nhlbi.nih.gov/health/public/ heart/obesity/aim_hwt.pdf] Centers for Disease Control and Prevention: Nutrition for Everyone: Protein. [http://www.cdc.gov/nutrition/ everyone/basics/protein.html] Medline Plus: Protein in diet. [http://www.nlm.nih.gov/ medlineplus/ency/article/002467.htm] American Dietetic Association: Eat Right for Endurance. [http://www.eatright.org/Public/content. aspx?id=7085] American Dietetic Association: Eat Right for Resistance Training. [http://www.eatright.org/Public/content. aspx?id=7086] Centers for Disease Control and Prevention: Overweight and Obesity: U.S. Obesity Trends. [http://www.cdc.gov/ obesity/data/trends.html] Centers for Disease Control and Prevention: Overweight and Obesity: Causes and Prevention. [http://www.cdc.gov/ obesity/causes/index.html] Centers for Disease Control and Prevention: Physical Activity for a Healthy Weight. [http://www.cdc.gov/ healthyweight/physical_activity/index.html] FEB/MARCH 2013 - PAGE 11 FINGER LAKES WOMAN DENTAL Tooth Whitening – A Popular Esthetic Dental Treatment bY: ChRiSTiNA LAWRENCE DMD over the past two decades, tooth whitening or bleaching has become one of the most popular esthetic dental treatments and a common discussion between a dental patient and his/her dental team. Most people want to know how to make their teeth whiter. Television commercials for dental products commonly mention whitening or the products ability to lighten the shade of the user’s teeth. Tooth whitening is not permanent because we continue to use our teeth but the results can last months or years. in our society whiter teeth are here to stay. For the most part the shading of teeth is determined by genetics and the use of our oral cavity. Discolored teeth can appear darker because of the intrinsic (inside) composition of the teeth or the extrinsic (outside) staining of the teeth. Teeth are comprised of hydroxyapatite crystals (enamel) surrounding a dentin layer. These layers usually have varying shades of color and varying degrees of translucency which comprises the overall color of the tooth. The result of the whitening is usually dependent upon the source of the discoloration. The most common causes for intrinsic discoloration are heredity and medications. Some people are born with a darker dentin layer or enamel layer to the teeth. This is very difficult to lighten with traditional whitening techniques and may require restorative interventions to cover the discolored teeth to improve the color. The restorative interventions can include veneers or crowns. Some medications can alter the composition of the developing teeth and create overall discoloration or bands of discoloration. These “stains” do not always respond to whitening techniques and may require aggressive whitening techniques or restorative interventions. Other sources of intrinsic discoloration can include discoloration from disease (dental cavities), restorative materials, such as amalgam or silver fillings or endodontic or root canal FINGER LAKES WOMAN FEB/MARCH 2013 - PAGE 12 therapy. Discoloration from these sources needs to be evaluated by a dentist to determine the best method of improving the shade of these teeth. Either whitening techniques or restorative techniques or the combination of both can improve the appearance of these teeth. Since both the enamel and dentin layers of teeth layers are porous the tooth can absorb stain from the food we eat or what we drink or social habits such as tobacco use. The porosity of the teeth and the abundant daily use of our oral cavity accounts for the extrinsic staining. The extrinsic stains respond well to most whitening techniques. Tooth whitening has evolved into three categories of delivery systems: 1) Dentist prescribed and dispensed products 2) Dentist applied products (in office bleaching) 3) Consumer purchased (over the counter) products A dental examination should be performed prior to beginning any whitening technique. Some discolorations may be the result of disease or condition that requires more extensive dental treatment and will not respond to any whitening technique. The examination will help to identify and record the presence and locations of existing tooth restorations. This step is important to the outcome of whitening because restorations do not change color. Expectations may be unrealistic unless cosmetic issues with existing restorations are addressed. In addition to the examination, the consultation with a dental professional allows the professional to recommend the appropriate material and delivery system and discuss the potential consequences of tooth whitening. The unsupervised use of over the counter products raises concerns about the possible masking of undiagnosed or underlying disease. Tooth whitening is a relatively safe procedure if used properly. Concerns regarding the safety of bleaching treatments and products were heightened since the introduction of at home bleaching products. According to the American Dental Association’s report by the Council on Scientific Affairs (September 2009) on Tooth Whitening/ Bleaching “data accumulated over the last 20 years, including some long-term clinical study follow up, indicate no significant, long-term oral or systemic health risks associated with professional at-home tooth bleaching material.” The most common consequences are tooth sensitivity and gum irritation. Sensitivity is generally related to the concentration of the whitening material and the time it is in contact with the teeth. Gum irritation is related to the contact of the whitening material with the tissue surrounding the teeth or the mucosal tissue lining the oral cavity. Professionally performed or supervised bleaching reduces the risk of patients selecting and using inferior products, inappropriate application procedures, product abuse and /or the effects of undiagnosed or underlying disease. Unsupervised use of over the counter products can result in tooth or tissue damage. Tooth bleaching is one of the most conservative and cost effective dental treatment to improve or enhance a person’s smile. However tooth bleaching is not risk-free. Tooth bleaching is best performed under professional supervision and following a dental examination and diagnosis. Your mouth is important to your overall health. It is also the most useful part of your body: it is used to eat, it is used to speak and it is used to breathe. You have a lifelong need for ideal dental health. We are passionate about your health and take pride in providing only the best care. To gain further understanding of these important dental techniques, please visit cmlawrencedmd.com DENTAL Parents Need to Know How to Respond to Dental Trauma bY: DEANNA DuDENboSTEL DMD Children at any age can have injuries to their teeth from falling, riding bicycle, playing sports and other activities. Parents know the basic first aid if their child falls and scrapes their knees. Do parents or any other adult know how to handle dental trauma? Avulsion is when the tooth has come out of the mouth. If the parent can find the tooth then bring it along with them to the dentist. If the parent cannot find the tooth, your dentist will take an x-ray to make sure the tooth completely fell out of the mouth. Trauma to b aby Teeth If your child has fallen and injury their tooth here is a few steps to follow: When a child has injured their primary (baby) teeth, parents or an adult should contact the pediatric dentist as soon as possible, especially when a tooth has been moved from its normal position in the mouth. The type of dental trauma and what caused the accident will indicate if the child may need a tetanus booster, especially in the case where the child has not completed their immunization. Antibiotics usually are not needed unless there is tissue damage to the lips, cheek, and gums from the dental trauma. Once you have contacted your dentist they can direct you to the next step and tell you if they wish to see you in the office. It is important to contact your pediatric dentist so your child receives the care needed to treat the dental trauma. Types of Dental Trauma There are many types of dental trauma but the most common are Luxation, Concussion, Subluxation and Avulsion. Luxation is the displacement of the teeth in the alveolar bone. In other terms, it means that the tooth is pushed forward (in front of the other teeth) or backwards (behind the other teeth). This is very common form of injury to primary teeth in kid’s ages up to two years old. Concussion and Subluxation means that the tooth is loose but still in its normal place in the mouth. Parent will see bleeding around the gums and the tooth hurts when you touch it. Intrusive Luxation is when the tooth has been pushed up into the gums. With primary teeth normally this tooth will come back down to its normal position. Sometimes this will take a while for the tooth to begin the movement down to its normal placement. Your pediatric dentist will monitor the eruption pattern of the tooth. 1) Remain calm 2) Gently look at the area and see if there is any damage to the tooth. Take a wet towel and dap the area clean. 3) Call your pediatric dentist and describe the accident – the dentist may want to see you in the office 4) Positive reassurance to your child 5) Place an ice bag on the area if there is swelling The dentist will want to know the events that led up to the incident. This will help the dentist to assess the type of trauma and treat it accordingly. It is very important to describe the event and the present condition of the tooth. Writing it down prior to calling the dentist will help with remembering and will bring a sense of calmness to the parent while describing the condition. Most treatments are conservative… This would include an x-ray, soft diet, liquids and information to watch for in the future with the tooth that was injured. Some teeth may turn different shades of gray. If the tooth becomes black and bubble appears on the gum (abscess) this will indicate that the nerve of the tooth has died and you need to see your dentist. Some teeth will remain grayish color until it is time for the tooth to exfoliate. If you as a parent are concerned about the grayish color of the tooth, please bring this attention to your dentist, treatments can be discussed along with expectations of the health of the tooth. If the primary tooth comes completely out of the mouth (avulsion) then there is no treatment. Primary teeth cannot be reimplanted. FEB/MARCH 2013 - PAGE 13 FINGER LAKES WOMAN BUSINESS OPPORTUNITIES business opportunities What People Are Saying About the Women’s Journal 1 0"&!")#-"#3$' '!&!!#&##!0"&"""( *""&". ('!'" )#!*"$'-(!(!# $&&!!$"(##&$( ##&#&!.2 .,' ""'' '!) $/' %'' (*" $'*(, 1(#*&#((!#0"&! "!*&""",'"*!""" ##0'&#$&(## (3&,#"&" &$##* &"""5("(##!6""& "&"". *&!##!&""#!&$*& !'.2 2 (#&!#!(!#!#!' *#0"&!...*&!&$ !"&!&$#!877. *& !(#*&!(.2 .'$%'$ #%$)")'+ ( ” 0"&!"!#(*!# !#*(&""".!'" '!**-*""'!"!$*" *!$("&"."###0" &!"'#!#&#*#!&##" *(.2 .# "-(%'$"(&'($)) + Moringa .$' '# ()' *)%' %'(%$)'$) %$" ()' *)%' 1 #!"!&#&# 1(&###"!#&#*#)!""* 0"&!. "#"*#(!(#- (''!(!""## !$"##(0'.!(!#$& &!!$"!)#&##!#!-‐ #&$"##(!##!" !"&##"&$.2 ""*'!$"(##0"&!. !$$('&#!&" )##(#*$#"(##!!$" (!%*#!$"#. &++"#" .'( "" #( ')%' "(."!"&##"(###!" * "%'%*$)-$ #"")' !"($#!!!"#&!.' !##"!!*!$" #&!.'!*##(######" 1'(!$&$!$"!#0" '!$"!"'*&""".2 &!!!##(*!"-#""!(! .'!' "&&.*!$""#" !*"#"*"")!#"#- 1 0"&!*#!#" #*'&"#!#&#*#&#&!$#" #&#*. !" &"$##&! &!"##!!!#! 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If you are interested in developing with us in 2013 in your STATE, in your COUNTY . . . CALL 1-800-993-3822. Join the #1 Women’s Educational Newspaper in the U.S. FEB/MARCH 2013 - PAGE 15 FINGER LAKES WOMAN FREE, PROFESSIONAL SERVICES FUN, EASY Branding (an interview) bY: ChRiS CooLEY , CMCREAtivE DESiGn Chris Cooley is owner and creative conductor behind CMCreative Design, a personal visual branding firm in Rochester, New York. Chris has developed a fREE seven-step process called the b.E.S.T . (branding. Education. System. Training.) program, which teaches the ins and outs of personal visual branding. for more info visit www.cmcbestprogram.com Deb Cleveland was the top producer at a premium promotional company that she turned into a $1.8 million business within five years. Soon after that she realized investing in real estate would assure her long-term financial objectives. To Deb, real estate was a medium of artistic expression where The Queen of Investment Real Estate has been able to flourish. More info: www.inspiredbydebcleveland.com Hi, Deb. How are you? This is the best time of my life. I’d like to give our readers a little bit of your background. You created two multimillion dollar companies. Can you please describe them and give a little bit of their/your history? Information about my current and past businesses are in my bio, but the topic I am asked about the most is what fueled my success. In the very beginning it was fear, and as I matured it became about creating beauty and feeling good about making a difference. My clients always loved working with me because I am a quick out-ofthe-box thinker who cares. I would come up with marketing items and ideas that they were proud to put their brand on and would have a lasting impression on their clients. So, with a premium promotional company such as yours, you must have worked with a lot of designers. Can you tell me what type of brand developers and graphic designers you’ve worked with in the past and what some of the pros and cons were? Yes, Chris, I have worked with a range of corporate brand and marketing companies as well as the do-it-yourselfers. The big marketers played it safe, wanting mostly to keep things status quo, while the start-ups didn’t know what they wanted or needed, so they relied on me to help them pick out fonts, colors, slogans, copy, et cetera. I’m curious what you think about my philosophies and process compared to your other experiences. What I know after working with over a thousand businesses over the years is that those businesses would have done anything to have found what your business offers. Instead, what they were finding were very expensive branding/logo companies and, if they did find one that fit their budget, they weren’t allowed to give much input. Even if they could give their input, it was rarely considered. Based on the time we’ve spent working together, how would you define a personal visual brand and what have I helped you realize about abou the process of creating/maintaining one? Chris, you were willing to let me bring all of my creative ideas to you, no matter how ridiculous the ideas might have seemed to start. I remember bringing in paint chip samples, wallpaper books, crayon drawings, fabrics, photos, fonts I had researched, several “crown” ideas—all in a box that we spread out on your conference room table. a With your artistic wizardry, you pulled together You few designs that encompassed all of the elements. the also wanted to know about my business and about FINGER LAKES WOMAN FEB/MARCH 2013 - PAGE 16 clients I was serving, which added to the outcome. The process was fun and exciting, to say the least. We are still having fun, like my latest idea about creating a character of “the goose that laid the golden egg.” Now that we have my branding set, you’ve developed this theme with fun drawings to expand my company’s ideas! OK, since we do work so well together, let’s try this question: When we sit down to have a conversation, it always turns into a creative brainstorming session. Why do you think that is? Chris, not many people can take an idea and expand upon it like you do. I have had a lot of practice being in a similar business for over 20 years, so I am used to being the one who does what you do for me. You created a nickname for me, The Design Genius of the World. Although it sounds a bit extreme, where did the name come from? Chris, you are a design genius. (See the definition below.) I have watched you grow and evolve into one of the most original and genuine designers I have ever met.(genius(jnys) n. pl. genius·es a. Extraordinary intellectual and creative power.) Alrighty, Deb. I create unique brands for people that really represent them in a visual way, and I am just starting to promote this expertise. You’ve been doing something important and special for a while now. What is it? I figured out what most people who got into real estate investing didn’t realize. It is a BUSINESS! I was going to retire after I sold my primary business, so I liquidated my portfolio. I took a few years off to rest and reflect on my life. During that time, I was divinely directed to guide business people who wanted to invest their hard-earned money so that they would have the financial freedom that they, too, dreamed of. I am just starting to work with clients who are serious about building long-term wealth with real estate. I have also created a program that is my flagship program called Knowing Your GPS. This process is what I used for years to build two very successful businesses. I’ve created my first release specifically for real estate investors, although this process can be used for any area of your life where you need change, clarity and direction. Well, I couldn’t have reached this point without your guidance and support. Now, because of your influence, my B.E.S.T. program is at the brink of exposing industry secrets to the masses and on the verge of ascending to the highest pinnacle. Do you feel somewhat responsible? Chris, you make me proud. I believe in you. You did what it takes to be successful, dare I say a Purple Cow! Until next time... To try the B.E.S.T. Program visit www.cmcbestprogram.com PROFESSIONAL SERVICES Let SPLASH Tell Your Story in the Finger Lakes bY: Phi L bECkLEY , SPLASH The finger Lakes region is an exciting place to be in 2013. And SPLASh is here to spread the word. SPLASH is a Geneva-based public relations and marketing firm now celebrating its fifth year of telling the good stories of the Finger Lakes . Phil Beckley and Charlie Wilson, SPLASH’s principals and co-founders, have put their more than 70 years of media experience to work promoting the region and its many positive developments – and they look forward to publicizing others in the Finger Lakes. Wineries, stores, schools, companies, service organizations and individuals – all these and more have taken advantage of SPLASH’s storytelling and contacts to promote and publicize their operations. Press releases, newsletters, marketing brochures media relations and naming of products are just some of the services that SPLASH offers. Beckley said SPLASH initially focused on helping wineries in the Finger Lakes get their stories out. This segment of the economy remains extremely important as the industry has now grown to more than 100 wineries along Canandaigua, Cayuga, Keuka and Seneca lakes.. “The Finger Lakes wine industry is an exciting place to be and there are many small wineries doing great things, but they often lack the time and staff to tell their story,” Beckley said. “That’s where we come in.” SPLASH currently has active engagements with wineries on Seneca and Keuka lakes. SPLASH’s business also has grown since the company started in December 2007. “We work with all types of businesses, individuals and organizations – a wide variety of clients benefit from our services,” Wilson said. Amy Hoffman is the co-founder of Rooster Hill Vineyards near Penn Yan. SPLASH has handled promotion and marketing for the Keuka Lake winery for several years. Hoffman said: “We are delighted with the results that the SPLASH team has generated for Rooster Hill Vineyards. They are creative, responsive, and a joy to work with. “The turnaround on press announcements is fast and allows us to share our good news quickly with hundreds of news outlets. This allows Rooster Hill to maintain a frequent and consistent message in the marketplace.” To learn more about what SPLASH can do for your group or company, contact Beckley or Wilson. Beckley spent more than 35 years at the Finger Lakes Times in Geneva and is a former publisher of the newspaper. He was Geneva’s Citizen of the Year in 2006. Wilson spent 33 years as a writer and editor at the Democrat and Chronicle in Rochester, including seven years as editor of the newspaper’s Our Towns sections. Beckley can be reached by phone at (315) 719-1732 or email pbeckley@splashthefingerlakes. com. Wilson can be reached by phone at (315) 945-3756 or email [email protected]. FEB/MARCH 2013 - PAGE 17 FINGER LAKES WOMAN PROFESSIONAL SERVICES Take Care When Planning For Website Development bY: ANGELA DAviS, FinGERLAKES1.CoM, inC. Does your website tell the world the real story ? it’s a lot like riding a bicycle... once you know how , you never forget. Actually, its nothing at all like riding a bicycle. The reality is once you know how, the technology has already changed five times or more, and it can be baffling if you’re not careful.So how are you going to get the website you’ve always wanted? Perhaps you have a friend or relative who is willing to help you out for really cheap. While this seems great, what will you do when your acquaintance moves away, or takes another full-time job, or stops learning about the latest web development standards and technologies. You don’t want to be stuck in a situation where you can’t get your own website updated. Perhaps you found an online suite of services and you can print your own business cards and get a website for no extra charge. Like most things in life, you get what you pay for. It may be cheap, but in the end you are stuck with a template based website that does nothing to make your business stand out or encourage new business. And when you have a question or seek advice, you’ll get a different person on the phone every time you call whose sole intent is to up-sell you on another one of their products. You’ve grown your business from the ground up, investing blood, sweat, tears, and every other resource. You have a great business. Your website needs to represent that and convey the quality of your business to your online visitors! Consumers expect your website to be great, it’s 2013! No longer can a business get away with an unprofessional, outdated website.. The larger part of our web design business comes from correcting sites that have gone horribly wrong. We’ve seen a lot in almost 15 years of service in this industry. In hopes of preventing your dream website from becoming a nightmare, we present these following tips that are key to any successful web presence. 1. Domain name registration - Do this correctly! You need to register the domain, as well as manage the future renewals. Domain name management is a service we provide as a reputable company. Do NOT trust ‘a friend’ to take care of it for you. 2. A good website is never done - It evolves. On average it takes about 3 months to launch a new website, but minor revisions and improvements will be required on a regular basis into the future. FINGER LAKES WOMAN FEB/MARCH 2013 - PAGE 18 3. Be your own publisher - In the digital age everything can be “newsworthy” for the small business. Be able to write a press release or bio. Writing an article or blog will help establish you as the expert and give you credibility. This is also a great way to add fresh content to your website while marketing your business in other offline mediums on the cheap. 4. Build it on a solid foundation - A quality design not only looks nice, but is built to be search engine friendly. Search engines are built with complex, ever evolving algorithms that will index your site based on how well it can access the content on your site among many other factors. 5. Keep it current - No one wants to do business with someone whose homepage boasts a sale all weekend for Valentine’s Day when they are looking for a Mother’s Day gift in late April. Plan ahead, and create a space to post the most up to date news and information. 6. Have a plan - Anticipate what you believe your customers will expect from your website and go from there. Will they expect to be able to order your product or service on the website? Will they expect to find daily specials on your restaurant website? 7. Who are your customers? - It is also important that you identify who your target customers are and how they will connect with you. Will most of your potential or existing customers visit your site from their office computer? Maybe they are on a tablet on their couch at home. Perhaps they are on a smartphone in their car? 8. Take a close look at yourself - Be prepared to develop written content that will fill your site pages and be ready to secure photos and address your company logo. In many cases, preparing to develop a website forces a business to look at themselves in a way they rarely do. Writing copy describing your business is a difficult task. Be ready to become engaged in the process. Proceed with caution, create a plan, and set aside time to work on producing content for your site prior to launch and going forward once your site is live. In the end, you should be extremely proud of your website. Take care and you can get there. (FingerLakes1.com has been doing incredible things online since 1999. Call us at 315-712-0104 or email [email protected] with your questions or for more information) LEGAL The Legal Issues of Internships bY: EDWARD J. EASTERLY, ESquiRE What do Monica Lewinsky, harper ’s bazaar, and the movie “b lack Swan” have in common? if you guessed all three conjure images of internship Programs rife with problems, you would be correct. Business internships present a multitude of issues for employers. Unlike Ms. Lewinsky’s issues, those executed by Harper’s Bazaar (“Harper’s”) and Fox Searchlight Pictures, Inc. (“Fox”)(the production company for Black Swan) have not yet resulted in an attempted impeachment of the sitting President or the publicity that it captured. Harper’s and Fox’s issues are significant, however, because they arise from separate class action lawsuits brought by former interns. In both lawsuits, the interns allege that the companies violated federal and state labor laws by using unpaid interns to perform menial tasks that should have been performed by paid employees. Under the Fair Labor Standards Act (FLSA), employers are required to provide eligible employees with at least the federally-mandated minimum wage. Under the FLSA, an “employee” is an individual employed by an employer. This somewhat circular definition is not overly instructive in defining an employment relationship. Nevertheless, if an intern is considered an employee by the FLSA, he or she is afforded all of the statutory protections, but if not, the requirements of the FLSA do not apply. In an effort to clarify the issue of “employment” in the area of internships, the Department of Labor (“DOL”) set forth a “Six-Part Test” for payment to interns in May of 2010. The Harper’s and Fox cases are the first major lawsuits to invoke this test. Under the “Six-Part Test,” an employer is not required to pay an intern if the following criteria are met: The internship, even though it includes actual operation of the facilities of the employer, is similar to training which would be given in the educational environment; The internship experience is for the benefit of the intern; The intern does not displace regular employees; The employer that provides the training derives no immediate advantage from the activities of the intern, and on occasion its operations may be impeded; The intern is not necessarily entitled to a job at the conclusion of the internship; and The employer and the intern understand that the intern is not entitled to wages. The test is fact specific; accordingly, not all of the foregoing factors have to be met. Nevertheless, someone hired merely to make coffee, answer phones, or run errands, is unlikely to meet the test for an “unpaid intern.” Therefore, an employer must focus on the productive work performed by the intern. As such, if the intern’s focus during the internship is the performance of productive work and not on training, an employee/employer relationship might be present, and an employer may be subject to the liability under the FLSA. In addition to the payment issue, internships present other potential pitfalls, the most significant of which pertains to claims of discrimination or harassment. Both federal and state statutes provide protections from discrimination and/ or harassment at the workplace (e.g. race, color, religion, gender, national origin, age, or disability discrimination). The key inquiry in determining whether interns are protected is whether they fall within the definition of an “employee” under the relevant statute. Generally, payment for services is an essential condition to the existence of an employer/employee relationship under antidiscrimination laws -- if an intern is provided with monetary compensation, he or she will be covered under the anti-discrimination laws. Additionally, if an intern is not provided with monetary compensation but receives other types of benefits (i.e. free training, a “clear pathway to employment,” or housing), courts have determined that such benefits may establish an employment relationship affording the intern protections under federal and state anti-discrimination laws. As a result employers should treat all interns, paid or unpaid, the same as regular employees and investigate all claims of discrimination or harassment promptly and effectively. Without question, internships can benefit both employers and the interns. However, employers must be mindful of the legal land mines of such relationships. Failure to recognize and prepare for such issues could result in significant liability for the employer. FEB/MARCH 2013 - PAGE 19 FINGER LAKES WOMAN Anne Schuhle Anne Schuhle is executive director of Geneva Reads, Inc., a literacy coalition dedicated to instilling a lifelong love of reading in all community residents. “Literacy is vital to success in life,” she said. “It’s also a source a great joy, and I hate to think of anyone missing out on the pleasures that can be found in books.” Anne has a bachelor’s degree in journalism and is a certified grant writer. She is the former managing editor of the Finger Lakes Times newspaper and founded a freelance writing and editing business, GrantsEtc., in 2010. Her work appears regularly in the Rochester Democrat & Chronicle, Buffalo magazine and Finger Lakes Community Health magazine. She also edits books for clients across the country. Anne is active at Our Lady of Peace Church, edits the local Court Watch program’s newsletter and volunteers at Friends of the Geneva Public Library book sales. She was a mentor for the Geneva City School District’s Youth Entrepreneurship Academy; is a former Rotarian; served as a Girl Scout leader for many years and as neighborhood registrar and treasurer; was copresident of the Home School Association at St. Francis-St. Stephen School; co-chaired the Geneva library’s Storybook Brunch; served on the Our Lady of Peace Pastoral Advisory Council; and was named a Paul Harris Fellow. Anne and her husband, Fred, have a son and a daughter. For information about Geneva Reads, email asgenevareads@ gmail.com. For information about her writing and editing services, [email protected]. Dr. k athryn Scibona D.P.T. Dr. Kathryn Friday Scibona grew up in Geneva, NY. She attended SUNY Geneseo where she received a Bachelor of Arts in Anthropology prior to attending SUNY Upstate Medical University where she received a Bachelor of Science in Health Science, Master’s Degree in Physical Therapy and a Doctoral degree in Physical Therapy. Dr. Scibona currently practices at Finger Lakes Physical Therapy and Sports Care specializing in Women’s Health and Orthopedic physical therapy. Dr. Scibona attended the Herman and Wallace Pelvic Rehabilitation Institute in New York City to further her education in the treatment of Women’s Health Issues including urinary incontinence, painful intercourse and chronic/ acute pelvic pain. The education received from the pelvic pain institute combined with Dr. Scibona’s previous experience treating low back and hip pain has added an in-depth level unique to treating pain. Dr. Scibona considers herself a lifelong student. She recently attended courses on Pilates and the treatment of hip pain. She enjoys immediately applying newfound knowledge to patient care. In her free time, Dr. Scibona enjoys spending time with her family and being active. She recently participated in the Musselman triathlon in Geneva, NY and two adventure races. She has an active interest in food nutrition, gardening and spending time with friends. FINGER LAKES WOMAN FEB/MARCH 2013 - PAGE 20 Sarah Mantell Sarah graduated cum laude from Hobart and William Smith Colleges before completing her graduate education with honors from the Finger Lakes School of Acupuncture and Oriental Medicine at the New York Chiropractic College. She has studied abroad in both China and India to further her education and diversify her experiences with holistic medicine. Sarah gained clinical experience in a variety of settings before starting AcuHealth, which include the VA hospital in Canandaigua, NY, ZheJiang Hospital in Hangzhou, China, the Seneca Falls Health Center, and Finger Lakes Acupuncture. Continuing education is important and essential to Sarah’s practice. She has completed Level 1 Zheng Gu Tui Na with Frank Butler, as well as multiple workshops on acupuncture technique and diagnosis, herbal therapies for to benefit cancer with Tai Lahans, and nutritional healing with whole foods. Sarah looks forward to answering any questions you may have regarding the benefits of acupuncture for your pain, insomnia, stress or other specific health care needs. Call today 315-719-7072, or e-mail her at flacupuncture@ gmail.com! Dr. Lisa Cleckner Dr. Lisa B. Cleckner, an expert in collaborative aquatic research, community outreach, and administration, became the director of the Finger Lakes Institute in 2011. She earned her PhD in environmental health sciences from the University of Michigan and worked as a post-doc and staff scientist at the University of WisconsinMadison. In these roles, Cleckner led a research group investigating mercury cycling in the Great Lakes and Everglades, and supervised a water chemistry laboratory. Subsequently, she earned an MBA from the Simon Graduate School of Business at the University of Rochester. Throughout her career, Cleckner has been involved in education and outreach activities targeted to a wide range of audiences including the public, students, businesses and professional scientists. She has successfully pursued grant funding totaling more than $3.5 million from federal, state, and non-profit organizations. Most of these proposals have been collaborative efforts engaging different constituencies such as faculty, research scientists, federal agencies, community organizations, and outreach groups. Since joining the FLI, Dr. Cleckner has secured new funding for the development of initiatives in aquatic invasive species, including the FLI’s recently launched Watercraft Steward Program, sustainable community development, a video baseline of the Finger Lakes ecosystems, water quality of green infrastructure installations, and trace metals and mercury in the Seneca Lake watershed. Lisa also has a faculty appointment in the Environmental Studies Department at HWS. WOMEN OF THE FINGER LAKES Margaret Newland h olly h illberg Starting a business was the last thing on her mind when Margaret Newland started a job search. After 20 years as a stay-at-home mom, landing an interview proved difficult. Even after returning to school and earning a Masters Degree in Human Development along with her Ivy League undergrad degree, she still had little response to her resumes. In 2011, with no full-time employment and student loan payments looming, she took a leap of faith and started Renewal Consulting Services, a business that would specialize in stress reduction and personal growth with yoga as its foundation. Having found the practice of yoga so rewarding personally, Margaret became a Registered Yoga Teacher, completing an extensive teacher training program at Open Sky Yoga with Francois Raoult. In 2011, Studio Renew Yoga opened in downtown Geneva as the first phase of her business plan, offering group and private lessons. The next phase, currently under development, is Corporate Renew. As a yoga teacher for Wegmans, she has seen the many benefits of yoga in improving employee well-being and reducing health costs for employers. In addition to her many years of experience as a yoga teacher, Margaret has taught stress reduction at Finger Lakes Community College and will also offer stress reduction workshops. According to Margaret, “Our physical and psychological selves are so intertwined, to really achieve wellness we need to address both areas. Yoga practice with its emphasis on alignment in the body and techniques to calm the mind is the perfect vehicle.” Holly Hillberg is the Vice President of Research and Development at Ortho-Clinical Diagnostics, a Johnson & Johnson Company. Ortho-Clinical Diagnostics is a world leader, providing total solutions for screening, diagnosing, monitoring and confirming diseases early—before they put lives at risk. Holly has a proven track record as a senior executive with progressive experience in the creation and implementation of worldwide, technology-driven growth initiatives. And she has a passion for disease prevention. That passion led Holly to commit to a volunteer leadership role with the American Heart Association. She is the chairwoman for the 2013 Heart Walk on April 13, 2013. The 23rd annual event in upstate New York raises funds to fight heart disease and stroke, America’s No. 1 and No. 4 killers. Holly is leading the organization’s appeal to the local community and businesses to support the American Heart Association’s mission to build healthier lives, free from cardiovascular diseases and stroke. Heart Walk participants are teams of employees from local companies and community teams made up of families and friends. Holly says it’s her hope that the Heart Walk will help jump-start a culture of physical activity among participants and increase passion to support the lifesaving work of the American Heart Association. Money raised at the Heart Walk is used to fund lifesaving research and local advocacy, education and training programs. In her very limited free time, Holly walks the talk by enjoying the outdoors with her family and being active. The Hillberg’s enjoy spending time in their Finger Lakes region home. Jennifer Wallace Alexandra Doniger Jennifer Wallace found herself at a crossroads. She was pregnant with her second child, sitting on a bench watching her daughter on the playground. She looked around and realized there were two kinds of moms at the park – the ones sitting on the bench watching their kids, and the moms who were healthy and engaged, playing with their tots on the jungle gym. Jennifer knew her BMI was well above the ideal and she knew she had a decision to make. What kind of mother was she going to be? Would she be a healthy mom, capable of playing with her children—or would she remain on the sidelines? Jennifer started some simple lifestyle changes to transform into the mom she wanted to be. As a Vice President with First Niagara Risk Management and mother of two, it wasn’t always easy to find that extra time for exercise or activity, but she and her husband, Matthew, are committed to putting the health of their family first. The Finger Lakes serve as an ideal backdrop for healthy family activity. They love to bike, swim, and take long walks up the bluff at Keuka Lake, where Jennifer’s grandparents have a cottage and where Jennifer spent most of her summers growing up. She has also found rewarding volunteer work serving as a board member for the regional American Heart Association. She loves the organizational efforts to prevent heart disease and improve the cardiovascular health of all Americans. Alexandra Doniger, Assistant Winemaker at Hector Wine Company, wears many hats. As Assistant Winemaker, she aids in all the duties of winemaking from press to bottle. This includes harvesting and sorting grapes, crushing, pressing, fermenting, and doing lab work. It also includes maintenance of the wines over time and working the bottling line. Alexandra is also the Head of Social Media & Events Marketing at Hector Wine Company. She is responsible for keeping current with social media marketing like Facebook and Twitter and can also be seen pouring wine at various events in the Finger Lakes and New York City throughout the year. Originally from Newtown, CT, Alexandra’s passion for the wine industry, which began when she started working in fine dining 8 years ago, has been the driving force in her decision to work with wine in the Finger Lakes. After graduating Summa Cum Laude from the State University of New York at Potsdam in 2010, she began working at the Petrie Court Café and Wine Bar at the Metropolitan Museum of Art. It was there that she discovered Finger Lakes wine and her desire to become a part of a region that was making a name for itself with world class wines. She decided to move north where she took her first job at Thirsty Owl Wine Company on Cayuga Lake. A year later she was offered the job at Hector Wine Company, where she continues to learn and create her own style, under the guidance of owners Justin Boyette and Jason Hazlitt. WINE INDUSTRY Where Viticulture Blends With Winemaking: The Hector Wine Company bY: ALExANDRA DoNiGER, tHE HECtoR WinE CoMPAnY hector Wine Company, located on the East side of Seneca Lake in hector , NY, can be seen from Scenic byway State Route 414 and even from the West side of the lake by its bright red roof, and raw sienna colored Hemlock exterior. Picnic tables and a flower garden lead the way through the winery’s tasting room doors into a large space filled with custom wood bars, large oak tables, and vintage red bar stools. A Recent Addition to Seneca Lake Wineries In October of 2010, Hector Wine Company proudly opened its doors one year after their first Harvest. In 2009, owners Justin Boyette and Jason Hazlitt worked tirelessly to make their first vintage of wine under the Hector Wine Company name. Since then, they have created a positive reputation for themselves by accruing a loyal customer base, offering wines that can compete on a regional, national and international scale, and establishing a tasting room experience modeled around supporting local arts. A small winery, with only five employees, the winery is owned and operated by local viticulturist, Jason Hazlitt and winemaker, Justin Boyette. With Jason’s history of growing up in the vineyard combined with his background in graphic design and Justin’s now 15 years of experience making Finger Lakes wine, they are both artists in different realms, but hold the same philosophy. That is, they believe that winemaking and grape growing are as much a creative endeavor as a scientific one. They carry this philosophy into all of their work, including into the tasting room which they’ve designed and built from the ground up. Making Noble Wines from Local Grapes Jason and Justin have created an opulent yet relaxed atmosphere with a winery that features illustrious and noble wines. Their dedication to creating an environment that’s unique in its tasting room experience has enabled their success and they continue to grow their wine production each year. It’s not unusual for one to come in for a tasting and end up staying for hours, chatting with the staff, drinking the wine and looking into the glass doors that open into the production room—filled with French, American and Hungarian oak barrels, ceiling high red wine oak fermenters, stainless steel tanks and the company’s own bottling and labeling line. The winery’s core philosophy is to support the arts of the Finger Lakes. Weekly, local musicians perform a wide range of musical genres for happy hour guests. Throughout the year, various visual artists’ work is displayed for consumer purchase. Such exhibits include photography, graphic art, paint, jewelry and other wine-related crafts. Furthermore, the winery celebrates the rich culinary culture of the Finger Lakes by FINGER LAKES WOMAN FEB/MARCH 2013 - PAGE 22 selling local cheese, artisan chocolates, Grapeseed Oil, lake salts, and a variety of sauces and marinades. It is not uncommon for guests to sample some of these products paired with their tastings. While the arts featured in the tasting room set the winery apart, it is the wine at Hector Wine Company that remains the foundation of the artful experience. The crew at Hector Wine Company is committed to making distinctively high quality wines from grapes that are handpicked and manually hand sorted. The grapes are harvested from neighboring Sawmill Creek Vineyards, Jason’s family business with a rich history of growing exceptional Vinifera and hybrids. The tasting list includes a number of dry whites and reds, touched with a selection of off-dry and semi-sweet wines. All aspects of production, from press to bottle, occur on-site; fostering the ideal that a world class wine is handled by its makers from start to finish. As Hector Wine Company continues to expand, Jason and Justin remain true to their humble roots in the wine industry. “Soul” is at the heart of their mission – sharing each passion with every enthusiast who drinks the wine. Syrah Soul White Riesling Merlot Pinot Blanc Pinot Gris Lake Rat Blush Soul Red Chardonnay Lake Rat Essence Gewürztraminer 5610 St Rt 414 Hector, NY 14841 WINE INDUSTRY The New York Wine and Culinary Center: Redefining the Vision bY: LYNN fREiDA, PR MANAGER With six fabulous years under their belt, The New York Wine and Culinary Center refocused on their core mission to educate visitors while showcasing New York’s dynamic agriculture, wine and food industries by adding more educational and fun-filled interactive classes. The new menus at Upstairs Bistro, feature dishes made from 90% or more New York State product. The innovative menu was crafted by The Center’s dynamic chefs. The culinary team worked with area farms to select local, seasonal items to ensure the freshest, ripest products hit the Upstairs Bistro tables. Every Saturday and Sunday starting at 11am you will find the Upstairs Bistro transformed into a Manhattan-style brunch hot spot. With live music and menu items straight from the trendiest Manhattan restaurants, the atmosphere rivals The Big Apple, where The Center is admired. (During the New York State Wines Grand Tasting at the Astor Center in New York, New York, the team provided food service. It was the first time in the history of the Tasting that a top New York chef did not prepare the food.) While Upstairs is thriving, downstairs at The Center shouldn’t be skipped. Their class schedule is bigger and more diverse than ever. With culinary classes for any age, wine classes for amateurs through sommeliers, and even service training, there is something for everyone. The team of educators from The Center even provide off-site training. During the summer months, there will be a farmer’s market and picnic fare offered in the Garden Tent and The Sands Gallery; a perfect place to stop on your way to enjoy the beautiful Canandaigua Lake. The pure energy and fun atmosphere surrounding The Center is not to be missed. To find out more about The New York Wine and Culinary Center visit www.nywcc.com , call 585.394.7070 or stop by at 800 South Main Street, Canandaigua. FEB/MARCH 2013 - PAGE 23 FINGER LAKES WOMAN WINE INDUSTRY Learn to Appreciate the Powers of The Grape: More Than Just Fine Wines…. Extra Virgin Grape Seed Oil bY: CYNThiA DAY, MANAGER, FinGER LAKES GRAPE SEED oiL finger Lakes Grape Seed oil is a new product released recently in our finger Lakes region, gaining the appreciation of local wineries, restaurant chefs and healthy food enthusiasts… however, extra virgin grape seed oil has been appreciated worldwide for decades. As more people taste and learn about our local extra virgin grape seed oil and realize the healthy benefits of this vineyard-derived product, this latest winery product will gain popularity. Just as our wine region grows in stature and adds fans from around the globe, so too have the Powers of the Grape been revealed in our local extra virgin grape seed oil. Finger Lakes Grape Seed Oil… The Product Is Healthful and Natural…For much of our region’s history, that has been the story of Finger Lakes grapes… Excellent growing conditions leading to high-quality grapes that become the passion of world-class winemakers, who produce fantastic wines enjoyed near and far. Now a local company is taking the previously discarded wastes from winemaking, the skins/stems/seeds, called pomace, and turning the grape seeds into the region’s first extra virgin grape seed oil, a healthful and natural product whose time has come in America. We produce this extra virgin grape seed oil locally, viewing the Finger Lakes, with more than 200 wineries and thousands of acres of vineyards, as our natural home for the production of grape seed oil. We are now producing this all-natural, all-local product at the Seneca AgBio Green Energy Park in Romulus, Seneca County. Our grape seed oil is pressed from the grape seeds contained in pomace, which is the solid material left over after the juice is squeezed from grapes to make wine. We produce this extra virgin grape seed oil, a valuable vegetable oil with a seemingly endless list of products and purposes. In home kitchens and in restaurants, our grape seed oil is being used as a healthy replacement for extra virgin olive oils. Grape seed oil is a valuable low-fat oil, which is used for countless products and purposes, including food preparation in restaurants, baking, deep-frying, marinades, salad dressings and flavored oils. It is also used to make cosmetics such as massage oil, hair products, sunburn lotion, lip balm and hand creams. Grape seed oil and its solid press-cake are also being used as healthy ingredients, such as baking flours and nutraceuticals. Grape seed oil has a high concentration of many antioxidants, including polyphenolics and Vitamin E, it is naturally cholesterol-free, and is considered the lowest trans-fat vegetable oil. It has a high smoke point, which means it will not burn at very high cooking temperatures, and it is recognized for its light viscosity and clean fresh flavor. Grape seeds are plentiful throughout the Finger Lakes wine region, and recently Seneca BioEnergy developed a unique agricultural waste processing facility, designed for separating the seeds from the pomace and to recycle the materials for beneficial reuse in the region. We cold press and lightly filter grape seed oil for retail bottling and bulk distribution. Finger Lakes Grape Seed Oil may be purchased at a growing number of wineries and retail outlets throughout the Finger Lakes region, or on our website, and you can appreciate its use in a number of dishes now being served at fine local restaurants. www.fingerlakesgrapeseedoil.com Diver Scallop with Endive Finished with a whole Grain Mustard – Honey Vinaigrette by Chef Carl Bray, Geneva On the Lake (Recipe serves 6) Vinaigrette 4 Tbsp.Whole Grain Mustard 11/2 Tbsp. Honey 1/8 cup Red White Vinegar ¼ cup Finger Lakes Grape Seed Oil Combine the whole grain mustard, honey and red wine vinegar. Slowly add the Finger Lakes Grape Seed Oil while whisking in order to emulsify the oil. Scallops 6 U8 Diver Scallops 2 Tbsp. Finger Lakes Grape Seed Oil Salt and Pepper Preheat oven to 350 Degrees F Heat Finger Lakes Grape Seed Oil in a non-stick skillet. Season one side of the scallops with salt and pepper. Place Scallops in the hot oil to sear, seasoned side down 1-2 minutes. Transfer scallops to a hot plate, place in the oven for 8 to 10 minutes or until firm and cooked through. Remove from oven and tent with foil to keep warm. *Note* Finger Lakes Grape Seed oil is a great oil to sear with because it has a very high smoke point. Salad 1 Bunch Endive 1-2 Heads French Endive 6 - 8 Strips Bacon, Crispy and Crumbled Plating Divide both endives among 6 plates. Place desired amount of the vinaigrette on the plate, (1-2 tbls) Place scallop over the vinaigrette and top with bacon. *Note* Makes for a wonderful, light lunch or a elegant starter to any meal. FINGER LAKES WOMAN FEB/MARCH 2013 - PAGE 24 WINE INDUSTRY An OLD Ingredient is NEW Again in the Finger Lakes- Verjuice! bY: TiNA hAzLiTT , FinGER LAKES FooD CoMPAnY FEB/MARCH 2013 - PAGE 25 FINGER LAKES WOMAN FINE DINING Though modeled on a centuries-old Viennese tradition, there’s never been anything quite like Dano’s Heuriger on Seneca, America’s first heuriger (pronounced Hoy-rig-er). Dano’s on Seneca combines the traditional Viennese Winery Restaurant concept with the region’s award winning wines and the superb Viennese-inspired cooking of Dano’s chef/co-owner Dano Hutnik and pastry chef/co-owner Karen Gilman. In Austria, heurigers are an integral part of Viennese life. Friends gather to enjoy the casual atmosphere, to drink new wine from mugs and to share hearty, satisfying heuriger food served family-style. Dano’s on Seneca recreates this atmosphere in a beautiful new building designed by architect Andrea Simitch. With spectacular views of Seneca lake, the rotating menu features Viennese spreads and artisanal breads, salads, roasted and smoked meats, vegetable dishes, homemade sausages, fresh seafood, homemade pickles and preserves as well as Viennese pastries. Dano Hutnik Born in the Ukraine, Dano Hutnik was a ballet dancer in Vienna for fifteen years before pursuing a culinary career. After receiving his chef’s diploma at the California Culinary Academy in San Francisco, Dano went to work in varied establishments including The San Ysidro Ranch, Santa Barbara and The Sea Grill at Rockefeller Center in Manhattan. Dano and his wife Karen settled in Ithaca, New York in 1990 to open Dano’s, acclaimed as a haven for fine food in upstate NY. Close to Cornell University, luminaries from the world of food, music, art, architecture and film have been taken to dine at Dano’s. In 2003 Dano’s closed at it’s original location and in 2005 reopened as Dano’s Heuriger on Seneca, in a new building designed by architect Andrea Simitch of Cornell University on the east side of Seneca Lake in the Finger Lakes wine growing region. Dano’s has been featured in Art Culinaire, Wine Spectator, Bon Appetit, Food and Wine, and Wine and Spirits Magazine. He has been awarded numerous regional awards and honors. His recipes can be found in Foie Gras a Passion, The Mensch Chef. Karen Gilman Karen graduated from Tuft’s University and The Museum School of Fine Arts with BFA in 1984. Karen worked in fine dining in Boston, Cape Cod and NYC while pursuing her art career. In 1990 she helped her husband open Dano’s and has held the position of general manager and pastry chef ever since. She played an integral role in the design of the new restaurant and exhibits her paintings at Dano’s. Liptauer Spread Recipe 1/2 cup feta cheese 1c cream cheese, room temp 1/4 cup butter, room temp (optional) 1 clove pureed garlic ½ small onion, minced Salt and pepper to taste 2 tsp caraway seed 3 tbl sweet Hungarian paprika Pinch cayenne pepper (optional) 2 anchovy filet (optional) 1 tbl capers (optional) Chopped radish (optional) Cream butter and feta, incorporate cream cheese and the rest of ingredients. Dano’s Heuriger on Seneca • 9564 Route 414 • Lodi, NY• 607.582.7555 • www.danosonseneca.com FINGER LAKES WOMAN FEB/MARCH 2013 - PAGE 26 FINE DINING FEB/MARCH 2013 - PAGE 27 FINGER LAKES WOMAN FEATURED ARTICLE For 10 years, women have been fighting heart disease individually and together as part of the Go Red for W omen Movement. More than 627,000 women’s lives have been saved, thanks to the collective energy, passion, time, money and hEAR T of the 25 million Americans who have supported this movement. But the fight is far from over. Now is the time to act. Heart disease is still the number one killer of women, and ninety percent of women have one or more risk factors for developing heart disease. With the right information, education and care, heart disease in women can be treated, prevented, and even ended. In recognition of the 10th year of Go Red For Women this February, the American Heart Association asks that Women Go Red, across the country in new and bold ways. In the past, we have proudly worn red. But this February, let’s do more than that. Let’s make sure that every landmark, every Main Street, every organization and home in America goes red. Let’s turn America RED to shine a spotlight on heart disease in women. 10 Years of Turning the Tide Go Red For Women works to gain equal support for women in the study, prevention and treatment of heart disease. • Historically, heart disease research and treatment have focused on men. • Women are less likely to seek treatment, less likely to receive needed therapies and more likely to be charged higher healthcare premiums than men. • Yet heart disease remains the leading killer of American women, affecting one in three. Heart disease strikes more women than men, and is more deadly than all forms of cancer combined: • Since 1984, more women than men have died each year from heart disease and the gap continues to widen. • The symptoms of heart disease can be different in women and are often silent, hidden or misunderstood. Heart disease requires more attention, more research and swifter action. • Only 1 in 6 American women believe heart disease is her greatest threat. • Women comprise only 24 percent of participants in heart-related studies. • Women are less likely to call 911 when experiencing symptoms of a heart attack than if someone else were having a heart attack. • With the right information, education and care, heart disease in women can be treated, prevented and even wiped out. Using the American Heart Association’s research and resources, Go Red For Women educates and connects hundreds of thousands of women and offers tools to help women make lifesaving choices — choices to protect their health and reduce their risk of heart disease and stroke. The Go Red For Women movement has been impacting the health of women for 10 years, and as a result, 330 fewer women are dying per day,” said local Circle of Red member Hilda Escher. “We should all feel empowered by this amazing accomplishment and use it as motivation to continue to fight this deadly disease. We can truly make a difference.” FINGER LAKES WOMAN FEB/MARCH 2013 - PAGE 28 How Well Do You Know Your Heart? Heart disease is the number one killer of American women. That’s a scary statistic until you factor in the good news: You can take significant steps to reduce your risk. All it takes is a few minutes and a few clicks. The Go Red Heart CheckUp is free online assessment tool that helps women take charge of their heart health. You simply enter your information into the Go Red Heart CheckUp questionnaire at GoRedForWomen.org. Within seconds, you’ll get an easy-to-read report that evaluates your risk of having a heart attack or other cardiovascular events within the next decade. The report also identifies risk factors that can be changed and provides a personalized action plan that can be printed and used when discussing heart health with your doctor. Before you start, here’s what you’ll need to know: Make it Your Mission For 10 years, many lives have been saved, but the fight is far from over. The strength of mothers, sisters, daughters and friends fighting side by side is more powerful than any killer. It’s time to shout louder, stand stronger and demand change. Represent • Register for the movement at GoRedForWomen.org. Receive a free red dress pin and wear it proudly to show your support. • Share your experience at GoRedForWomen.org or visit us on Facebook to share your healthy choices and connect with women who are speaking up for women’s heart health nationwide. Heart disease is the number one killer of American women. That’s a scary statistic until you factor in the good news: You can take significant steps to reduce your risk. American Heart Association Celebrates 10 Years of Saving Women’s Lives v olunteer • Take action. Contact your local American Heart Association office to see how you can get involved with Go Red For Women. Visit GoRedCorazon.org for information in Spanish. Give • Make a difference. Donations that fund lifesaving research and educational programs are needed so that our daughters, sisters and mothers have a chance to fight this silent killer. • Consider joining the Circle of Red in your community. The Circle of Red is an elite group of women who have the influence and resources to significantly impact the community by providing a personal and financial commitment to help find a cure for the number one killer of women. Change • Make lifestyle choices to reduce your risk for heart disease. Join a gym, quit smoking and resolve to take control of your risk factors. Support • Help fight heart disease in women by connecting with other heart disease fighters and survivors. The American Heart Association offers a free online program called the Go Red Heart Match. It offers women the opportunity to give or receive support as they fight heart disease. Advocate • Learn CPR. Because 80 percent of cardiac arrests happen at home, the life you save with CPR is most likely to be a loved one. Learn Hands-Only™ CPR in just 60 seconds at GoRedForWomen.org. • Spread the word. Join the American Heart Association’s You’re the Cure grassroots network and advocate for policies to promote women’s heart health. Sign up at YouretheCure.org. fight h eart Disease Today Know the risk factors for heart disease that you can control, and make heart-healthy choices to reduce those risks. • High blood pressure. Over half of all adults with high blood pressure are women. This condition can increase your risk of stroke and heart attack. High blood pressure usually has no symptoms, so talk to your healthcare professional about your risk. To prevent or manage high blood pressure, eat a healthy diet low in sodium, saturated fat, trans fat and cholesterol. • Smoking. Smoking cigarettes is the most preventable major risk factor of heart disease, • • • • and it increases your risk two to four times that of nonsmokers. Thousands of nonsmokers, including infants and children, are harmed by exposure to cigarette smoke. It’s never too late to quit! High cholesterol. 44 percent of American adults have cholesterol levels that are too high. The higher your total blood cholesterol, the greater your risk of coronary heart disease. Your body makes all the cholesterol it needs. Take steps to lower your cholesterol levels by losing unnecessary weight and limiting the saturated fats, trans fats and cholesterol you eat. Physical inactivity. Lack of physical activity increases your risk of coronary heart disease. Aim to get 150 minutes of moderate physical activity each week. Being Obese or Overweight. More than 149 million American adults are overweight, and 75 million are obese. If you have excess body fat – especially at the waist – you’re more likely to develop heart disease and stroke. Work with your doctor to determine your healthy weight and develop a plan to achieve or maintain a healthy weight. Diabetes. Compared to women without diabetes, women with diabetes have two to four times higher death rates from heart disease. A family history of diabetes can significantly increase the risk of developing diabetes. To prevent or manage diabetes, watch your weight and diet, be active, don’t smoke, avoid secondhand, and talk to your healthcare professional about your family history of diabetes. Visit GoRedForWomen.org to learn more. Together, we can end heart disease. ©2012, American Heart Association. Also known as the Heart Fund. TM Go Red trademark of AHA, Red Dress trademark of DHHS. 9/11DS5009 Heart disease is the No. 1 killer of women, taking more lives than all forms of cancer combined. But we have the power to save our lives. The time is now to stand together. To fight harder. To shout louder. It’s time to Go Red For Women. GoRedForWomen.org Allison Janney, National Ambassador Watch Allison’s story here ▶ or at Youtube.com/GoRedForWomen FEB/MARCH 2013 - PAGE 29 FINGER LAKES WOMAN COMMUNITY Geneva Reads bY:ANNE SChuhLE, ExECuTivE DiRECT oR, GEnEvA READS Now in its sixth year, Geneva Reads inc. is a local coalition working to boost literacy levels and instill a love of reading in all community members. “We believe that literacy is a quality of life issue,” said Board President Jane Gerling. “Our goal is to have all Genevans working together to ensure that everyone has access to books and can experience how wonderful reading is.” One of the organization’s big projects — its annual Community Read — is coming up soon. This year’s event is especially exciting because it will kick off March 4 with a talk by Helen Thorpe of Colorado, author of Just Like Us. “The Community Read’s goal is to engage everyone in meaningful discussions centered around the themes of one book,” said event chair Beth Horn, executive director of the Geneva Public Library. “The mutual experience of reading and talking about Just Like Us will be all the more meaningful because of Helen Thorpe’s visit. “Having her here is a wonderful opportunity for Geneva!” Thorpe’s book is a non-fiction account of how immigration status affects four Mexican teenage girls’ path to college and their opportunities to live the American dream. Geneva Reads has purchased dozens of copies of the book, which are available on loan at Geneva Public Library. Each Geneva High School student will also receive a copy. Geneva Reads Executive Director Anne Schuhle said she’s particularly excited by the support for Thorpe’s visit. Sponsoring her talk are Hobart & William Smith Colleges, Finger Lakes Community College, Finger Lakes Health, Geneva Public Library and Summit Federal Credit Union in Seneca Falls. Because Just Like Us is most suited to high school and adult readers, several other books addressing the themes of identity and immigration have been chosen for younger reads. Among them is Under the Same Sky, by local children’s novelist Cynthia DeFelice. On Saturday, April 13, Geneva Reads will sponsor its annual children’s Book Fest, which drew 870 children and parents in 2012. The featured author will be Robin Pulver of Rochester, author FINGER LAKES WOMAN FEB/MARCH 2013 - PAGE 30 of the Mrs. Toggle and Axle Annie books, and many others. The Book Fest features dozens of activities, plus theater and games, for young school-age children. “The Book Fest is a wonderful celebration of books and reading,” Gerling said. “It gives children the opportunity to participate in a wide variety of activities all connected to great children’s books.” Co-chairs of this year’s Book Fest are Andrea Crisanti and Bob McFadden. Bob is executive vice president of Finger Lakes Federal Credit Union, which has been the lead sponsor of the event since 2012. In addition to its big spring events, Geneva Reads has several year-round programs: Books at Birth — Each Geneva General Hospital newborn is given a brand new board book, with sponsorship from the Rotary Club, the Nelson B. Delavan Foundation and the hospital auxiliary. Community Bookshelves — Children are invited to choose a gently used book to take home and enjoy. School-Age Book Distribution — Children in Head Start, UPK and grades K-2 receive several new books each year. Reading Buddies — Volunteers read to children at the Boys & Girls Club. “Reading Buddies has been run by local volunteer Janet VanLone for years,” Schuhle said. “We recently took it under our umbrella to help raise its visibility and find more volunteers and funding so it can continue to encourage reading, especially during the summer when kids tend to do less.” Schuhle also noted that Geneva Reads’ mobile outreach has expanded in the last year with the purchase of a tent and supplies so that it can provide reading-related activities at various local events. This year also marks the first time the organization has put out a calendar, featuring local students’ artwork and event photos and embracing how multi-cultural Geneva is. Geneva Reads got its start in the fall of 2007 with a generous Wyckoff Family Foundation grant for books. Many organizations were promoting literacy, and the grant provided the inspiration to coordinate those efforts by establishing a community-wide reading initiative. The Geneva City School District, Hobart and William Smith Colleges, the Geneva Public Library, Literacy Volunteers and others were represented at those early meetings. Since then, Lyons National Bank and Happiness House have also signed on as coalition members. Gerling, the retired director of Head Start, said children who have books read to them frequently know more words, which makes them more likely to succeed in school. Books also offer a concrete way for parents to interact positively with their children. This nurturing helps children do better in all aspects of life. Geneva Reads invites you to join its efforts to build a local culture of literacy. To make a donation, join a committee or volunteer for individual activities, email [email protected]. You can also find us on Facebook and at www.genevareads.org. COMMUNITY COMMUNITY Women Respond to Disaster When hurricane Sandy made landfall along the East Coast earlier this year volunteers from the American Red Cross were already in place to respond to the anticipated needs of those in the storm’s path. Over 80 individuals from the Finger Lakes region were deployed to the hardest hit areas in New York and Pennsylvania to open shelters, distribute food, and see to the immediate needs of those affected by the storm. Several of the women who put their personal and professional lives on hold while they volunteered for a two-week deployment recently shared their experiences with me. Ruth Walters of Bath, NY began volunteering for the Red Cross in 2006, prompted by both her husband’s involvement and Hurricane Katrina. Her first national deployment was in 2011 in the aftermath of Hurricane Irene. She was deployed again this year following Hurricane Sandy where she volunteered in bulk distribution. “We took all kinds of supplies out to distribution sites,” Walters said. “We took out water by the tons.” Supplies also included clean-up supplies, blankets, flashlights and diapers. During the weeks following Sandy’s landfall Walters also took winter coats to residents in the Coney Island area. “It was really neat to provide people with something they lost,” she said. During the two week deployment Walters says she worked long days and had only one day off to rest. She recounts that they woke early and went to bed late, and that it was physically demanding work, but that there were always people on staff who concentrated on the health and wellbeing of the volunteers. Canandaigua resident Maggie Miller also deployed in the days following Sandy’s landfall. Meyer reported to a distribution center at McCarthy Airport on Long Island where she was part of the operations group. “It was interesting in the fact that we had a group of spontaneous volunteers from the area,” Miller said of the volunteers she worked with. Unlike trained Red Cross volunteers, “spontaneous volunteers” have no prior affiliation with the Red Cross prior to a disaster. “You really had to keep an open mind,” Miller said of her deployment. “The job we were expected to do wasn’t necessarily what we did when we got down there.” Miller explained that upon arrival her team met with volunteers, evaluated their skills and paired them with jobs. This was Miller’s second deployement. She previously did client casework with disaster victims affected by the tornados in the Southern Tier earlier in 2012. “I joined because I wanted to get my girls involved,” Miller said of her reason for joining the Red Cross. “Volunteering for the Red Cross has brought me a wide range of training, and I have met wonderful people,” Watlers said. “I think the Red Cross has something for everyone. Whether you have a major talent or some time to give, there is a place for you. It doesn’t cost anything to be part of the Red Cross except some time.” “Once you become a volunteer and get active the amount of personal benefit you receive is far greater than anything you put in,” Miller said. “It’s addicting. IT makes you want to go on the next deployment or the next fire call.” Individuals interested in being a disaster volunteer can find opportunities on the Red Cross website, rochesterredcross.org. FEB/MARCH 2013 - PAGE 31 FEB/MARCH 2013 - PAGE 31 FINGER LAKES WOMAN COMMUNITY The Smith Opera House The Jewel of Geneva’s Downtown STo RY AND PhoT oGRAPh Y bY: JAN REGAN The magnificent Smith Opera House opened on October 29, 1894, with a production of The Count of Monte Cristo, starring James o’Neill, father of playwright Eugene o’Neill. The Richardsonian Romenesque-style theater was the dream of local philanthropist and businessman William Smith, constructed with the vision of bringing culture and entertainment to the finger Lakes area. The Opera House has remained true to its founder’s vision, providing a home for the arts in the Finger Lakes for generations of Genevans and city visitors. Over its 119 years, the Smith has operated under at least three different names and been saved from the wrecking ball at least twice. In two incarnations the Opera House served strictly as a “movie house,” including many years as the Schine Enterprises’ cutting edge “atmospheric movie palace.” Today’s opera house reflects these different incarnations. A massive restoration project launched in 1994 set as its goal the renovation of the building’s exterior to its original 1894 facade, and the interior to its 1931 eclectic art deco opulence. A dated marquee was removed from above the outside doors, revealing detailed busts of William Shakespeare and Edwin Booth. Damaged from the marquee installation, the busts were recast. Glass doors were installed at the entranceway to simulate its original open air atmosphere. Inside, the decorative aspects of the theater were restored in exquisite detail. Just as in the 1930s, the twinkling stars of the blue-sky theater remain to delight patrons to this day. Presently the Smith Opera House continues on as one of the oldest operating performance theaters in the United States. It is a recognized by the National Register of Historic Places and has been called an architectural gem by The New York Times and The Smithsonian. The Smith has brought everything from burlesque to Bruce Springsteen to its stage, and continues to be an active partner in the cultural and community life of Geneva and surrounds. Located at 82 Seneca Street, visitors are welcome at live performances, movies, or simply to take a look at this historic, elegant jewel of downtown Geneva. To learn more about the Smith Opera House, including its current campaign to install air conditioning and continue the stewardship of this unique landmark, visit www.thesmith.org. FINGER LAKES WOMAN FEB/MARCH 2013 - PAGE 32 COMMUNITY The Shelter of Hope – Humane Society of Yates County… Dedicated To Finding Homes For Animals bY: boNNiE bREWER The humane Society has been helping maintain and re-home pets for over 105 years. The Shelter of hope, humane Society of Yates County, located on 14A just outside of the v illage of Penn Yan, has operated in the spirit of the humane Society for over 10 years. Part of our mission is to advance the humane treatment of animals in Yates County, New York. This is accomplished through actions which promote the adoption of stray or unwanted animals, reducing cruelty to dogs and cats, and the over breeding of domestic animals in our area. Truly a f riend to Animals. Our staff, Board of Directors, and volunteers work tirelessly to provide pet re-homing services for our community, and loving care for the pets at the shelter, however, as with any organization, there are common misconceptions about the services we provide; 1.“The County pays for the Shelter.” People often believe that their taxes pay for the Shelter. We do not receive county funding for the Shelter of Hope. We are a not-for-profit organization, and do have a paid staff, however our funding comes from donations and fundraisers, and we are managed by a Board of Directors. 2.“The Humane Society can come and get a stray.” In actuality, we have no legal right to pick up animals. We are not like the animal cops you see on television. We are shelter based. 3.“The shelter is always full. They’ll just put you on a wait list.” The truth is that we are an Adoption Guarantee shelter. The county determines the number of animals we are legally allowed to house. We adhere to this policy because overpopulation at the shelter is not healthy for the animals. We do not euthanize, so space opens up when people adopt animals. We work hard to keep adoptions up, and our wait list moving, and we sincerely appreciate your understanding and patience. 4.“It’s ok to leave a pet at the door of the Humane Society.” When you abandon a pet at the door, we may not have space available and doing so may knock another person down on the wait list. We are compassionate people and will not turn an abandoned animal away however, it is illegal to abandon a pet, and is considered a crime punishable with a $1000 fine. 5.Another common misconception folks have is about “Our Donation Wish List.” Pet supplies are always welcome, but we do require a number of unique items to operate our shelter. Cleaning supplies and office supplies are also appreciated! For a complete wish list of items, please visit our website at www.yateshumane.org 6.On volunteering; “The Shelter Always Appreciates Volunteers”, and there are lots of tasks for volunteers to do! If you are interested in volunteering we do have an age requirement, and a required training course. 7.On “Our Open Hours”; though we may have staff on site, the shelter may not be open to the public. If you happen to stop by when we are closed, please note; the people you see working are our skeleton crew, and they are in the process of making sure our furry residents are fed, watered, and in clean living conditions. Please drop back by when our full staff is available Puppy - Waiting for Adoption Rusty - Waiting for Adoption to assist you in visiting, or adopting a pet! Our current hours are; Tuesday, Wednesday, Friday: 12:00N - 5:00PM Thursday: 12:00N - 6:00PM - Friday: 12:00N - 5:00PM Saturday 10:00am - 4:00pm 8.On our “Pet Foster Program”; the program currently works on a case by case basis. If fostering a special needs animal, or orphaned animals appeals to you, please contact the shelter for more details. Every new animal that arrives at the shelter is treated like an honored guest. And each one who is adopted provides the Shelter of Hope with another reason to celebrate the work we do. Without the support of our community, we simply could not continue to provide for our furry friends, and we appreciate this opportunity to address some of the common misconceptions about our agency. If you have any questions, would like to make a donation, volunteer or foster, please call The Shelter of Hope at (315)536-6094 or email [email protected] Lucy - Happy Lab Now Dad’s Passenger FEB/MARCH 2013 - PAGE 33 FINGER LAKES WOMAN MUSEUMS Women’s Rights Museum - Seneca Falls Your National Parks are a great place to bring friends and family. in the heart of the finger Lakes, between the northern shores of Seneca and Cayuga Lakes in Seneca falls, is one of the few National Park sites dedicated to an event that changed the lives of more than half of Americans today. Women’s Rights National Historical Park is a must see for history buffs as well as novices who want to learn why Seneca Falls hosted the First Women’s Rights Convention in July of 1848. Discover how and why five women came together to organize a “second” revolution. Learn how the convention galvanized and inspired supporters across the nation to continue to demand rights of citizenship for women. Be inspired to think about how you can make a difference. Established by the National Park Service in 1980, the park includes a visitor center and four historic buildings associated with the convention and three of its five organizers. The visitor center offers information about the early women’s rights movement in a twenty-five minute documentary film, “Dreams of Equality”, which gives context to the First Women’s Rights FINGER LAKES WOMAN FEB/MARCH 2013 - PAGE 34 Convention. In addition to the film, the visitor center houses exhibits detailing women’s social, political, and religious status in the United States from colonization to the present. The exhibits have hands-on and interactive components to engage and enhance your visit. The park includes the Wesleyan Chapel where the convention was held, the Elizabeth Cady Stanton House where the activist lived from 1847 until 1862, the M’Clintock House where the Declaration of Sentiments was drafted, and the Hunt House where the idea for the convention began. Schedules for guided tours vary by season, check www.nps.gov/wori or call 315.568.0024 for tour and program information. When you arrive in the quiet village of Seneca Falls, it seems at first an unlikely place to stage, by 1848 standards, a daring and controversial protest and discussion. In 1848 five women dared to demand more responsibility for themselves and they suspected others shared their frustrations. In many states women were lumped together in legal terms with “lunatics and children” and were not able to participate in political activities or vote. Socially, women were expected to follow tradition, get married and raise a family, while their husband or father managed their money and affairs. Religiously, women were responsible for the morality of the family. Inspired by the different reform movements of the period, such as temperance and antislavery, the five women organizers wanted to hold a gathering, a convention, to air their grievances and mobilize others to address them. They held the convention as quickly as possible—within ten days the organizers drafted a guiding document titled “The Declaration of Sentiments,” advertised in local newspapers, wrote letters to friends, and worked out logistics for the two-day convention. There is more to the story that can be experienced at the visitor center open every day of the year except New Year’s Day, Thanksgiving, and Christmas. You can also “like” the park on Facebook at http://www. facebook.com/womensrightsnps or on Twitter at http://twitter.com/#!/ WomensRightsNPS. MUSEUMS Seneca Falls Historical Society A Slice of Seneca County Traditions The Seneca falls historical Society is a 23-room v ictorian mansion. it is located at 55 Cayuga Street in Seneca f alls, New York. built in the 1850’s and renovated in the 1880’s, it was occupied as a single family dwelling until 1961 when the mansion was acquired by the historical Society. When you step into this museum, you take a step back in time, enjoying the house decorations, as if the family has just left for the day. The entire first floor is decorated in the Victorian period. The carpet and wallpaper of the drawing room is original from the 1880’s renovation. The home offers unique treasures and discoveries. Visitors daily enjoy tours that include all three floors of the mansion, including some work areas to show visitors what a museum has to contend with. One of our most popular items on display is a tea service once used in the White House… Purchased under James Monroe it was given to William Seward (Secretary of State and Governor of New York) by Abraham Lincoln. You will have to visit the Society to find out exactly how it came into our procession. The Society boasts of a fine archives and research library that has been used by countless historians and genealogist including Ken Burns, a renowned documentarian. Our photos of Susan B. Anthony and Elizabeth Cady Stanton are second to none, after all, Seneca Falls is the birthplace of the women’s rights movement. We have an extensive collection of early maps, glass plate negatives and early families’ histories have many people eager to rummage for all sorts of information. Please come and visit the Seneca Falls Historical Society. The Museum offers guided tours of the period decorated rooms. The Museum is open Monday-Friday, 9:00AM to 4:00PM daily. Tours are on the hour starting at 9:00AM. The Last tour of the day is at 3:00PM. Starting May 25 the Museum will be open weekends, Saturday and Sunday from 10:00AM – 2:00PM. Weekend tours are on the hour starting at 10:00AM. The last tours on weekends are 1:00PM through September 8th 2013. Tours are $7.00 per person, $5.00 for Students, AARP Members, and AAA Members. The fee for families is $25.00. Special tours are available by calling the Society at 315-568-8412. We are always happy to welcome visitors to this lovely home. Also check out our web page for special programs and events held throughout the year at the Society. www.sfhistoricalsociety.org FEB/MARCH 2013 - PAGE 35 FINGER LAKES WOMAN MUSEUMS A World of Art in 2013 at Cornell’s Johnson Museum of Art The herbert f . Johnson Museum of Art at Cornell university has a permanent collection of more than 35,000 works of art from Africa, Asia, Europe, and North and South America. The museum building was designed by i. M. Pei with funds donated by Cornell alumnus herbert f . Johnson, late president and chairman of S C Johnson. The building opened in 1973. Seven new exhibitions will be on view during the first half of 2013. All are welcome at a free opening reception on Friday, February 1 from 5:00 to 7:00 p.m. Programs and participants are subject to change. All events are free of charge unless noted. For additional events throughout the semester, please visit our website at museum. cornell.edu. Storm Tharp | Third Person (January 19–April 7) features the art of Storm Tharp, the youngest Cornell alumnus (Class of 1992) to have a solo show at the Johnson Museum. The two-part exhibition will be on view both at the Johnson, featuring Tharp’s enigmatic portraits, and at Cornell’s Milstein Hall (January 19–February 22), featuring new work along with a mural painted on site by the artist, assisted by current students. The artist will discuss his work at the Museum on Thursday, January 31 at 5:15 p.m. Weavers’ Stories from Island Southeast Asia (January 19–May 5) was organized by the Fowler Museum at UCLA and presents video of master textile artists from Indonesia, Malaysia, the Philippines, and East Timor alongside their work. Among several related programs being held in conjunction with this exhibition, an afternoon of Southeast Asian dance, weaving, and storytelling for the whole family will take place on Sunday, February 17 from 1:00 to 4:00 p.m. Drawn to Excellence: Renaissance to Romantic Drawings from a Private Collection (January 26–May 5) presents a collection of drawings from the 15th to 19th centuries, organized by the Smith College Museum of Art, that offers one of the finest opportunities in the Johnson’s forty-year history for our audiences to FINGER LAKES WOMAN FEB/MARCH 2013 - PAGE 36 see a large group of high-quality masterworks. Two special lectures will be held in conjunction with this exhibition: on Thursday, March 28 at 5:15 p.m., Margaret Holben Ellis of NYU and the Morgan Library & Museum will explore how science— particularly advances in imaging technology— can complement the study of drawings through the investigation of materials and techniques; and on Thursday, April 18 at 5:15 p.m., Linda Wolk-Simon of the Morgan Library & Museum will discuss how Raphael’s workshop became a teaching academy. Beauties and Beasties in Children’s Book Illustrations (February 2–May 5) is a special show held in conjunction with exhibitions at Cornell’s Kroch Library and the Tompkins County Public Library. See original drawings, paintings, objects and books by a variety of artists who have been deeply engaged in creating images for the classic repertoire of children’s books. Ana Mendieta was a fascinating artist (1948– 1985) who created “earth body” sculptures where she inscribed her silhouette into the landscape. The Johnson will be screening three little-seen short films by the artist that document her process from February 2 to May 5. The Johnson Museum will celebrate its 40th anniversary in May 2013. A special exhibition of posters (April 20–July 14) looks at different parts of our history as well as that of the A. D. White Museum, predecessor to the Johnson (1953–1973). Hair: Untangling Roots of Identity (April 20–July 14) is the theme of the annual exhibition curated by Cornell’s History of Art Majors’ Society. Through geographically and chronologically diverse prints, photographs, drawings, paintings, sculpture, masks, and nontraditional “art” objects, this exhibition will explore hair’s function as an object open to both stereotypes and self-fashioning. The student curators will discuss the show at a free tour on Thursday, May 2 at 12:00 noon. The Johnson Museum of Art, 114 Central Avenue in Ithaca, NY, is open Tuesdays to Sundays from 10:00 a.m. to 5:00 p.m. Admission is free. Metered parking is available in the lot next to the Museum. For more information, please call 607-2556464 or visit the Museum’s website at museum.cornell.edu. Cornell University Photography MUSEUMS Before Ithaca was Gorges, Ithaca was Glaciers! history, as well as Come visit ithaca’s Museum of the Earth the natural history this May to learn all about glaciers from their in the Finger newest permanent exhibit our Changing Lakes area. Earth—Glaciers. Scheduled to open to the For those of public on May 11th, the exhibit will explore you who desire a how climate change has affected the Earth sneak peak, this and the role of glaciers in the history of the year’s Museum fundraising gala Earth. Young children will be able to “crawl” is a Glacier Gala through the glacier; the entire family can “listen” to the sounds of ice cracking and “feel’ and will be held at the Museum on a simulated surface of an actual glacier. Saturday, May 4, Dr. Robert Ross, Associate Director of 2013. Tickets are Outreach states “We designed this exhibit to enable $75 a person or $50 children and their parents to better understand $150 a couple and all proceeds go to support science education. Wear your best glacier garb, enjoy icethe impact that glaciers have on our world and themed drinks, bid on fantastic auction items, and have a great time all in support of STEM learning. the future of our children. Children will be able to crawl through ice tunnels, touch real ice and DiRECTioNS pull ice cores out of the glacier to see the different The Museum is located at 1259 Trumansburg Road, Ithaca, NY 14850 and is less than two hours colored layers. “ Thanks to generous donors away from Rochester and less than an hour and a half from Binghamton, Corning, Elmira and Syracuse. including the Institute of Museum and Library For Ithaca-area residents, visitors can use the Tompkins Consolidated Area Transit bus system via Route Services, Tompkins County Tourism Board, and 14 from the Ithaca Commons. Detailed directions can be found on the museum’s website. Parking is Wegmans, the Museum will be able to provide a plentiful and free. sensory-rich experience for visitors who will be able For more information about the Museum of the Earth and Our Changing Earth—Glaciers please to experience a glacier up close without having to contact Elizabeth Brando, Associate Director for Institutional Advancement, at (607) 273-6623 x15 or travel a long distance. [email protected]. Our Changing Earth – Glaciers is part of the Museum of the Earth’s Early Learners Initiative, which seeks to provide and support the learning of children ages 2-5 through innovative, sensory-rich exhibits and programs. This attraction will further The Museum is a public education venue About the Museum of the Earth the Museum’s mission to be a leader in Earth of the Paleontological Research Institution. PRI’s Museum of the Earth was established in science and environmental education. Founded in 1932, PRI has outstanding programs 2003 to provide the general public with a unique The Finger Lakes region is fortunate to have this in research, collections, publications, and public opportunity to explore our world through a mix exhibit come to the area as it is the most modern education. The Institution cares for a collection of natural history displays, interactive science and up-to-date immersive glacier exhibit within a of nearly three million specimens (one of the 10 features, and art exhibitions. The Museum’s 200-mile radius. The exhibit was designed in part largest in the U.S.), and publishes Bulletins of 8,000-square-foot permanent exhibition takes by Adirondack Studios, located in Argyle, New American Paleontology, the oldest paleontological visitors on a journey through 4.5 billion years York. Founded in 1975, Adirondack Studios is a journal in the Western Hemisphere, begun in of history, from Earth’s origin to the present leader in museum exhibit design across the globe. 1895. PRI is a national leader in the development day. Through hands-on, visual exhibitions and Additional design and fabrication was created of informal (i.e., outside the classroom) Earth outreach, the Museum of the Earth encourages in-house by a team managed by Beth Stricker, science education resources for educators and the critical thinking about life on Earth in the past Exhibitions Manager. Not only will the exhibit be general public. and today, and how our species is affecting the entertaining for children while being educational, natural world. but it will also give some perspective on how climate change has affected the Earth’s natural FEB/MARCH 2013 - PAGE 37 FINGER LAKES WOMAN MUSEUMS Rose Hill Farm and the Johnston House Just as they have for over 200 years, farms dominate the finger Lakes countryside. in the mid-1800s, Rose hill farm was a premier example of the modern American farm, and the “farmhouse” was a stellar example of elegant Greek Revival architecture. This National historic Landmark still stands overlooking Seneca Lake in the heart of the finger Lakes. Today, it is an historic house museum owned by the Geneva historical Society and open for guided tours May 1 through october 31. Despite its imposing appearance, Rose Hill Mansion was a family home for most of the 19th century and the center of a busy and productive farm. On the tour, meet young Robert and Margaret Swan in 1850 as they take up farm and family life and follow them as they become an established presence over forty years of life at Rose Hill. Through family letters, photographs, and diaries, you will meet their children and explore the family’s joys and sorrows. You’ll hear about their interactions with neighbors and the many workers they employed to keep up the large house and farm. Discover how Robert Swan, who was trained as a merchant, combined business methods of organization with scientific innovations like drain tile to make his farm more productive and profitable. Twenty rooms in the house are restored and FINGER LAKES WOMAN FEB/MARCH 2013 - PAGE 38 furnished with mid-19th-century pieces donated by area families. Many items belonged to those that lived in the house, including a Severin Roesen still life and an 1845 rosewood parlor set attributed to Alexander Roux. From the front porch you will enjoy the same magnificent view of Seneca Lake and Geneva that the Swans did. A former carriage house on the property features exhibits on the Rose family, who first settled the property in 1802, bringing 27 enslaved workers with them from their Virginia plantation, and William Strong, the builder of the 1839 Greek Revival house. Also in the visitor center, enjoy the Rose Hill Mansion Gift Shop, which carries historically-inspired and locally made items, as well as souvenirs, history books, jewelry and home decorative items. In a nearby outbuilding is a tasting room operated by Billsboro Winery and featuring their wines for sale. To go deeper into the Swan family story, take time to visit the nearby Johnston House. This was Margaret Johnston Swan’s childhood home and the site of Robert Swan’s agricultural education. Margaret’s father John Johnston built this simple farmhouse in 1822, after emigrating from Scotland. Thirty years later he was renowned as the “Father of Tile Drainage in America,” for his innovations and experiments in agriculture. At this house, learn how Johnston took a worn out farm and transformed it into one of the most productive in the state. See where his wife Margaret bore and raised their children, managed the household, and longed for her family back in Scotland. Here you can take a glimpse into the risks and rewards of moving to a new nation, leaving all you love behind, and establishing your family as a financial and social success. Rose Hill Mansion is located at 3373 Route 96A, about a mile south of Routes 5&20, near Geneva, New York. The house is open May 1 to October 31, Tuesday through Saturday, 10 a.m. to 4 p.m., and Sunday, 1 p.m. to 5 p.m. Closed Mondays. The last daily tour is at 3:30 p.m., Tuesday through Friday, at 4 p.m. on Saturday, and at 5 p.m. on Sundays. The grounds are open year round, free of charge. Admission to Rose Hill is by guided tour only and is $7 for adults, $6 for seniors, and $4 for children 10 to 18. Children 9 and under are free. A family rate of $15 is available for two adults and one or more children aged 10 to 18 in the same household. Discounts are offered for group tours of ten or more, and reservations are required. The Johnston House is open Saturdays, 10 a.m. to 4 p.m. and Sundays, 1-5 p.m., May through October. Admission is free, but donations are appreciated. It is located at 3523 East Lake Road at Route 96A, near Geneva, New York. Both Rose Hill and the Johnston House are administered by the Geneva Historical Society at 543 South Main Street, Geneva, New York. For more information about visiting Rose Hill, call 315-789-3848 or visit www.genevahistoricalsociety.com. MUSEUMS Finger Lakes Museum Pushes Forward… Concept Is Now Reality bY: NATALiE PAYNE, CoMMuNi CATioNS DiRECT oR imagine a place where you can travel through time to witness the glacial formation of 11 long, pristine lakes… or walk through an immense freshwater aquarium… or hike along a wooded wildlife habitat trail… imagine a place where you can see how the finger Lakes Region has been reshaped over time by the influence of man on his environment… This place is The finger Lakes Museum. Formally known as The Cultural And Natural History Museum Of The Finger Lakes, and mercifully known now as simply The Finger Lakes Museum, have people though out the 14-county watershed region abuzz. A museum dedicated to developing, supporting and inspiring stewardship of the region – and of fresh water around the world. As a showcase of the cultural heritage and ecological evolution of the vast Finger Lakes Region of New York State, The Finger Lakes Museum plans to lead by example in stimulating an intrinsic love and respect for the natural world and cultural intrigue of the region. The essence of the Finger Lakes is represented at the site of the Museum’s home at the north-west tip of Keuka Lake. Located central in the Region and in the heart of Finger Lakes Wine Country, the Museum site is rich in natural features, including one mile of shoreline, forested hillsides, ravines, streams, wetlands, majestic vistas and a historic hamlet. The Museum site consists of two campuses – one mile apart and connected by water, trails, programming and roads. With its vision to create an immersive experience, the Museum’s primary exhibit-based facility, also known as Phase II, will be located within the natural setting of Keuka Lake State Park. Centered around a 150,000 gallon freshwater aquarium – the largest in the Northeast – the Museum will be a showcase of the indigenous habitats of the Finger Lakes, as well as interpret the native species. The Museum’s Phase I – The Discovery Campus, is located in the historic hamlet of Branchport, and will serve as the home to educational and hands-on programs, a kayak center, and a live bald eagle aviary. Phase I is underway, with the Museum successfully raising investors and NY State grant funds. The two distinct campuses are unique venues offering a wide variety of natural and cultural Finger Lakes experiences, but that’s not all. The responsibility of the Museum is to inspire pride and stewardship of the region. By activating residents, visitors, and future generations through engaging educational and inspirations programs both at its site and throughout the region, the Museum will be a catalyst that evokes positive change and drives a powerful new brand for the Finger Lakes Region. On December 19, 2012, Governor Andrew Cuomo announced the winners of the 2013 Regional Economic Development Council grant awards and The Finger Lakes Museum was among them! The Museum was awarded $578,000 in grants from four state agencies. Most of these funds will be used for architectural planning and design services for the Museum’s Phase II – the exhibit-based campus in Keuka Lake State Park. Also in 2012, the Museum was awarded nearly $2.3 million in state grants for Phase I – supporting the redevelopment of the Branchport Elementary School into the Discovery Campus. Each of these grants from three state agencies came with a “matching funds” requirement. That meant that the Museum must raise $1.3 million in private donations to access the $2.3 million in state funding. The Museum has been working hard to raise these matching funds, and thanks to the many supporters, grants from private foundations and in-kind donations, significant progress has been made! However, donations are still needed in order for the Museum to reach success. Donations can be made via the Museum’s website www. FingerLakesMuseum.org or by mail to The Finger Lakes Museum at PO Box 96, Keuka Park, NY 14478. Please stay up to date on the Museum’s progress and visit our website and sign up for e-newsletters. www.FingerLakesMuseum.org in other recent news, two new board Members have been elected to the Museum’s b oard of Trustees. The Museum’s board, currently consisting of 13 elected members, is the governing body of The Finger Lakes Museum nonprofit. These new members are Marianne Brand of Penn Yan and Ramona Englebrecht of Rochester. Marianne brings to the board, her expertise in business management and public relations together with her love of the finger Lakes and enthusiasm for The finger Lakes Museum. She plans to play a large role in helping the Museum continue to build its community involvement both locally and regionally. Ramona Englebrecht has been a longtime volunteer with the Museum and is equally passionate about the project. She has degrees in anthropology and archaeology, and is a vice president at the American heart Association. Ramona also brings museum experience and knowledge, specifically in exhibit development, fundraising and day-to-day operations. one of her major objectives with the Museum will be to lead the formation of a new “f riends of The finger Lakes Museum” group. FEB/MARCH 2013 - PAGE 39 FINGER LAKES WOMAN EDUCATION Ithaca Is… Arts and Education The Community School of Music and Arts bY: Robi N TRoPPER-hERbEL, ExECuTivE DiRECT Ask just about anyone to free associate on the phrase “ithaca is…” and i guarantee that after “gorges” two of the top answers will be “arts” and “education.” for more than half a century, the Community School of Music and Arts (CSMA) has played a leading role in both these quintessential ithaca activities. from its founding as a music school operating out of the home of Eunice and Clayton Weber, the school has grown by leaps and bounds over the decades, adding instruction in dance, visual arts, music, languages and theater for folks of all ages. Today CSMA is a bustling school and community art gallery occupying three floors of downtown Ithaca’s historic T.G. Miller’s/Eagles building just east of the Commons. Once the headquarters for the Fraternal Order of Eagles, and also a paper supply company, a nightclub, a speakeasy, and a police shooting gallery over its lifetime, this stately building now offers spacious art studios, two dance studios (one a large ballroom and performance space), twelve music practice rooms with pianos, a percussion room, and two art gallery spaces. Every weekday at about 3 pm, the first floor gallery comes alive with the patter of small feet with parents in tow, rushing to lessons in piano, violin, guitar and more. Other feet gallop up to the third floor to rehearsals for the Ithaca Children’s Choir led by Dr. Janet Galván, while still more gather for Terry Plater’s “Around the World with Arts and Crafts.” Parents bust out the juice boxes and crayons for the other kids they have in tow, or head upstairs to sit on the quaint yet comfortable side benches as young voices learn to warble in harmony. Others browse the wonderful art on the gallery walls. Meanwhile, one of the Ithaca College interns assisting the choir is copying some music in the office downstairs, as a private instructor waits a turn. Just next to them, an elderly newcomer to the area is inquiring about painting classes at the main FINGER LAKES WOMAN FEB/MARCH 2013 - PAGE 40 oR, tHE CoMMUnitY SCHooL oF MUSiC AnD ARtS desk, just as three college students rush in for the ballet class downstairs. While afterschool and Saturday mornings become ‘family time’ in the building, there is something going on almost every hour. Around 5 pm on Mondays, teens and adults are trooping in, drawing pads tucked under their arms for an anatomy class with Greg Tomezsko. Throughout the day, voices doing scales filter through the hallways. Thursday afternoons sees an art model breezing in, while a dozen seniors (and one or two younger types) set up their easels for an open sketch session. Between 10 and 3 any weekday you are also likely to trip over a class of students from the nearby New Roots Charter School utilizing our facilities. CSMA offers instruction to over a thousand students each year—young, old and in-between— including private instruction in music, and group classes in ballet, tap, modern and belly-dancing; painting and drawing; music ensembles; jazz improvisation and theater. Not only does the school provide instruction to the public, it also invites the community to interact with art and performance every week. Eight to ten times each year new …when school is out, CSMA is in! Artsbreak for ages 6–9 Feb 15, 18 & 19 (fri, mon & tues) & Apr 1–5 (mon–fri) CSMA - ITHACA . ORG (607) 272-1474 Music, dance, visual arts and theater activities with demos and performances. Each day has its own theme! Register for one day or several. programs run 9 am–3 pm after-care until 5:15 pm included in the fee exhibits are hung in our galleries. On the first Friday of each month art-lovers stream in to view new work during Downtown Ithaca’s First Friday Gallery Nights. (Our current exhibit, “Microcosms”, features small format works, curated by local art critic Arthur Whitman, February through March.) Most weekends find performances in our grand 3rd Floor Performance Space. The annual Joni Mitchell Tribute (Friday, March 8) will feature popular Ithaca musicians performing Mitchell’s music to benefit CSMA’s programs. See our website for info about our Sunday afternoon concerts this winter and spring and many other events. Finally we love to say “When school’s out, CSMA is in!” Every winter, spring and summer, when public schools go on break, we offer our very popular, multi-disciplinary arts day camps. We invite your child to explore Artsbreak, day-long camps for ages 6 to 9, taking place Feb 15, 18 & 19 and again April 1–5. To register for classes, learn about our events, faculty and room rentals, or more visit our website: csma-ithaca.org EDUCATION Bluegill fish feed near the surface of Finger Lakes waters. Photo by David O. Brown Promoting, Protecting and Preserving the Finger Lakes, The Finger Lakes Institute Focuses on the Environment BY: BY: SARAH MEYER, COMMUNITY OUTREACH COORDINATOR, tHE FinGER LAKES inStitUtE The eleven finger Lakes, namely Conesus, hemlock, Canadice, honeoye, Canandaigua, keuka, Seneca, Cayuga, owasco, Skaneateles, and otisco, are located within the Great Lakes basin. With its prominent setting within the watershed of Lake ontario, the finger Lakes region is an ideal site to conduct scientific research; demonstrate green technologies and practices; and promote interdisciplinary approaches to environmental education and stewardship in regional urban and rural communities. The Finger Lakes Institute at Hobart and William Smith Colleges (FLI) is dedicated to the promotion of environmental research and education about the Finger Lakes and surrounding environments. In collaboration with regional environmental partners and state and local government offices, the FLI fosters environmentally-sound development practices throughout the region and disseminates information to the public. Programs are conducted in four major areas--research, education, community outreach and public service, and economic development. Research projects provide background information and insight about the quality of the environment and functioning of ecological systems. Educational activities such as the Science on Seneca and Finger Lakes Regional Stream Monitoring programs provide curricular materials and resources that support K-12 inquiry-based education. Community outreach and public service programs promote knowledge, resources, and life experiences leading to stewardship of the Finger Lakes by conducting programs for a variety of learners and ages to inspire participants to become active and knowledgeable citizens. Economic development and environmental quality are inextricably linked in the Finger Lakes region. Comprehensive land use planning, policy development, and sustainable enterprise can help to simultaneously support and promote economic vitality and environmental protection in the region. Activities within FLI programs include conducting scientific research and monitoring projects with regional scientists and other experts; hosting guest lectures, educational workshops, scientific conferences, and K-12 educational programs; coordinating teacher training events and sponsoring public service events such as local beach cleanup events; and providing college level student internships and independent study opportunities. Noting the need to amplify interdisciplinary learning and promote access to various perspectives of a diverse audience, the FLI continually engages with lake association members, community decision makers, artists, teachers, governmental agencies, students, experts, and educators to increase environmental knowledge and facilitate information sharing. Recognizing critical threats to the health of the Finger Lakes watershed from pollutants, invasive species, and energy development, underwater filmmaker David O. Brown is collaborating with FLI scientists to film underwater Finger Lakes habitats. In collaboration with the FLI, Brown has filmed stream monitoring of Six Mile Creek in Ithaca, electrofishing and fish surveys in Castle Creek in Geneva; surveillance of bloody red shrimp in Seneca Lake, and many other locations in the Finger Lakes ecosystem. Brown’s revelations of the underwater world enhance the FLI’s ability to provide education about invasive species, stream ecology, and underwater habitats. The developing collaboration with the underwater filmmaker has led to the generation of videos and photographs that can be shared with schools and citizen groups dedicated to protecting the integrity of the Finger Lakes watershed. The FLI actively works with college students by providing leadership for campus initiatives and for student research projects and employment. Over 100 students have participated at the FLI by completing internships and independent studies. Each student participant works with FLI staff members as the student completes projects pertaining to research, education, community outreach, and economic development. Students gain a greater understanding of cultural and technical knowledge of the Finger Lakes region as well as a personal connection with the communities/organizations they serve. One such example is the FLI’s Store the Storm rain barrel program in which HWS students assist in raising awareness of green infrastructure techniques by conducting rain barrel sales and workshops on campus and in the surrounding community. Citizens of all ages are encouraged to become involved and well-educated on issues and concerns pertaining to the Finger Lakes environment. The FLI encourages stewardship, public service, and community involvement through dissemination of information about the quality of the environment and actions that citizens can take to enhance it. To learn more about the Finger Lakes Institute and its many regional projects, visit http://www.hws.edu/fli/ FLI intern Kelly Watters ’13 and Sarah Meyer, FLI Community Outreach Coordinator, led Hobart and William Smith student volunteers in building 50 rain barrels for the FLI Store the Storm program. FEB/MARCH 2013 - PAGE 41 FINGER LAKES WOMAN EDUCATION Odyssey of the Mind: Where Creativity Meets Competition by Carol Ann DeSimine O dyssey of the Mind (OotM) is an international educational program that provides creative problem-solving opportunities for students. Schools purchase a membership for $135 and receive a set of materials that includes five long-term problems. The school forms teams of up to seven students each, and each team chooses the problem it wants to solve. OotM long-term problems The long-term problems range from the performance-oriented to the technical, and they change each year. They are called “long-term” because teams work on their solution over the course of several weeks or months before taking it to competition. The problems for the 2012-2013 program year are: P������ 1: P�� P������. Teams will design, build, and operate three vehicles that each use a different type of propulsion system. The vehicles will travel through obstacles to deliver parts into an Assembly Area, where the team will assemble the parts into a pet animal. The team will create a signal for each time a vehicle delivers a part. Once the animal is assembled it will perform a trick or be a part of a trick. P������ 2: T�� E���� M��� G� T������. Teams will create and present a performance that includes a tangible representation of messages sent by email. A Sender character will create and send three emails: one that requires a return receipt, one with a work of art as an attachment, and one that goes through a SPAM filter. All three will pass through an email server network before reaching their final destination. Two emails will go to a Receiver character and another will go to an offbeat location. ART����������, ��� M������. Teams will present a performance that includes a replica of a classic work of architecture that was built between 1,000 AD and 1,600 AD. The replica will include three works of art in its design. The works of art will disappear somehow, and a minimum of two characters will be involved in a quest to find them. The performance will include two pieces of music accompanied by three types of choreographed movement. P������ 4: T�����-W���. Teams will design and build a structure made of only balsa wood and glue that will be released down a ramp, travel across the floor, and then moved onto a tester without the team touching it. The strucFINGER LAKES WOMAN FEB/MARCH 2013 - PAGE 42 ture will then be tested by having weights placed onto it. P������ 5: I�’� H�� Y�� L��� �� I�. Teams will create and present a humorous performance that includes two characters whose natural behavior seems odd to those around them. One scene will establish the “normal” behavior of one character that, at some point in the performance, finds itself among others who react to the out-of-place behavior. The other character’s behavior will stand out too, but this character will end up in a setting where its odd behavior is considered normal. Team members from C R Weeks Elementary School, Windsor, NY, with OotM Founder “Dr. Sam” Micklus as they claim their 3rd-place medals at the 2012 World Finals in Ames, Iowa, last May. Going to Competition While participating in Odyssey of the Mind tournaments is not a requirement, having a goal to work toward encourages students to work to their full potential. Competing against one another provides a forum to showcase their accomplishments and exposes them to the ideas of others. Typically, teams compete each spring at the regional level, then at the state/province/ country level. Those that advance from there are eligible to attend the annual Odyssey of the Mind World Finals, the culminating event to the program year. World Finals is held each May on the campus of a U.S. university. An International Extravaganza Odyssey of the Mind is an international program. Teams participate in nearly every state in the U.S. and from about 35 other countries, including Singapore, Poland, China, Mexico, and Germany, to name a few. Most participating states and countries are represented at World Finals, making it a true multicultural experience. The World Finals Opening Ceremonies is fashioned after the Olympics and is a spectacle to behold, where teams march into an arena, carrying their state or country flag and wearing the “costume” of their geographic area. International teams are often paired up with U.S. teams in a Buddy Program during their stay at World Finals, or they extend their stay in the U.S. by living with host families for a few days, where they get to see first-hand the American “experience.” OotM in New York At the 2012 World Finals, held at Iowa State University, more than 800 teams competed. Only 19 were chosen as champions in their problem and division by claiming 1st, 2nd, or 3rd place. Teams who placed 4th through 6th received honorable mention. Out of the 33 teams from New York that competed at World Finals, four claimed honorable mention, and C R Weeks Elementary School of Windsor, NY, claimed 3rd place in its problem and division. New York has a very strong Odyssey of the Mind Association, NYSOMA. In fact, New York has the largest OotM membership of any other state or country. Because of this it is broken down into 17 regions, each of which will hold its own tournament in February or March. Those who place there will advance to the New York State Tournament on March 23 at Binghamton University. The 1st- and 2nd-place team in each problem and division will qualify to advance to World Finals. Admission is free to the public to attend. To find information about your OotM region or how you can get involved in OotM in New York, go to www.nysoma.org, or email Jackie Otte at [email protected]. For information about Odyssey of the Mind International, visit odysseyofthemind.com. Carol Ann DeSimine is the owner of Big Eye Media, a creative services agency. She is also a consultant to Odyssey of the Mind. Contact her at [email protected]. Geneva On The Lake Romantic beauty, stunning surroundings, and gourmet cuisine at a historic hotel where you’ll be treated like royalty European Elegance Stunning Atmosphere “One of the 10 most romantic inns in the United States” ~American Historic Inns “The stunning four-diamond Geneva On The Lake has a garden reminiscent of Versailles” ~Wall Street Journal Exquisite Dining Outstanding Service “The food is extraordinarily good” ~Bon Appetit “Offering exceptional comfort and service” ~The New York Times For reservations, call 800-3-GENEVA www.genevaonthelake.com 1001 Lochland Rd, Route 14 Geneva, NY 14456