a vip dinner experience from hell`s kitchen!

THE
OFFICIAL WINE OF
SEASON 15
ENTER TO WIN
TV PRODUCT PLACEMENT
Q
Q
Q
Casillero del Diablo will be the exclusive wine featured in the
Hell’s Kitchen dining room during Hell’s Kitchen Season 15 & 16
To be broadcast on FOX during primetime from September 2015 – June 2016
¸OfÄcial >ine of Hell’s Kitchen¹ POS with ofÄcial logo available to
broadcast message in-store!
–Seasonal Outer Shipper available in December 2015
SWEEPSTAKES
Q
Q
Q
Q
>in a trip for 2 to Caesar’s Palace (tlantic Cit` to have a =0P dining experience
at .ordon 9amse`’s Pub & .rill
Tableside Meet & .reet with Meghan .ill >inner of Season 1
Consumers enter online at FacebooRcomDiablo>ine
T0M05.! Jan 15 2016 – (pr 0 2016
POS ELEMENTS
)ottlenec
)ottlenecker
Case
Card
C
Case
Talker
)ull’s e`e
OPPORTUNITY
Q
Q
Q
2016 ,xcelsior >ine Compan` Old )rooRville 5Y
ê (C 5ielsen Total <S XO(C 26wRs ending 522015 $ Chilean Segment
Hell’s Kitchen®, HK® and the HK pitchfork logo are registered trademarks
of 0T= Studios 3td <sed under license (ll rights reserved
A VIP DINNER EXPERIENCE
FROM HELL’S KITCHEN!
Q
Casillero del Diablo is the #1 premium-priced reserve wine brand in the
Chilean categor` with 262 Share 11% ,8 =ol .rowth and 12% $ Growth*
89 points – Decanter Cabernet Sauvignon 201
Casillero del Diablo·DrinRs 0nternational ¸
6 World’s Most Admired
>ine )rands¹
Concha ` Toro – 2015 Top 100 Winery of the Year
->ine & Spirits Magaaine
Tear Pad
Plastic Counter Mat
Outer
er
Shipper
ppeer
casillerodeldiablo.com