property flyer

THE EVOLUTION OF
ICONIC RETAIL
TIMELESS
UNFORGETABLE
LARGER THAN LIFE
Like every great icon – from visionary
leaders, to titans of industry, to stars of
the silver screen – DISTRICT CENTER is
an enduring symbol of quality and style.
Occupying an entire city block between 11th,
12th, E, and F Streets NW, the property is
completely freestanding, with unobstructed
views and tons of natural light. Crafted of the
finest Indiana limestone – the same material
found in the Jefferson and Lincoln Memorials
– the trophy-class building is meticulously
finished in beechwood, steel, and glass, with
a soaring 12-story atrium at its center.
Just one block north of Pennsylvania Avenue,
this landmark property stands in the heart of
downtown among a growing base of first-class
hotels, high-end retailers, premier restaurants,
and vibrant nightlife.
The retail opportunity at DISTRICT CENTER –
landmark spaces home to 96,817 square feet
– is a once-in-a-lifetime chance to be part
of an iconic transformation, as the building
evolves for a new generation of Washingtonians.
2nd oor
DISTRICT CENTER stands alone in Washington’s retail market. Located at
555 12th Street, its freestanding design, superior quality, and incomparable
location on the most desirable corner in the East End
put it in a class by itself.
The scale of the individual spaces coupled with the presence of the building
put it into a category of its own – DISTRICT CENTER stands on a full city block
and contains the largest parcel of available retail space in the city. Retailers
seeking a building and position whose sophistication, stature, and iconic
status command immediate attention – now is the time to act.
ground oor
SPACE AVAILABLE:
lower level 1
5,000 - 94,356 SF
25,870 SF
21,286 SF
P3 LEVEL
27,398 SF
t
P2 LEVEL
ree
19,802 SF
lower level 2
h st
E STREET / 1 FLOOR
ST
11t
E STREET / 2 ND FLOOR
e street
ICONIC
DESTINATION
Washington, DC has always been a great city, rich in American
history, world-class cultural institutions, landmark architecture,
and powerful people. But today’s DC is becoming known for
other riches – bustling shopping streets, destination dining,
international flair, and economic strength. It has recently been
named the second most robust investment market in the world,
ahead of London, Paris, and Shanghai. DC has the second most
expensive office and hotel markets in the nation.
DISTRICT CENTER represents a rare blend of historic and 21st
Century Washington: a landmark building with a commanding
footprint in the heart of the thriving East End, a shopping and
entertainment district that draws visitors from across the region
and around the world.
DISTRICT CENTER
represents a rare
blend of historic
and 21ST CENTURY
WASHINGTON
REGIONAL TRADE AREA MAP
KEY
TRADE AREA
POPULATION
2014
GROWTH
2010-2014
1 MILE
36,855
13.30%
2 MILES
176,133
11.09%
3 MILES
340,144
9.93%
METRO STATION
DISTRICT CENTER
COLUMBIA
HEIGHTS
1
U STREET
50
PROJECTED GROWTH
2014-2019
AVG. HOUSEHOLD INCOME
2014
1 MILE
13.80%
$115,690
2 MILES
11.96%
$121,342
3 MILES
11.11%
$116,151
1
DUPONT CIRCLE
GEORGETOWN
NOMA
CBD
MEDIAN HOUSING
VALUE 2014
DAYTIME POPULATION
2014
1 MILE
$481,494
215,692
2 MILES
$506,892
507,766
3 MILES
$495,813
651,634
FOGGY
BOTTOM
ARLINGTON
50
50
EAST END
UNION STATION
WHITE HOUSE
H STREET
395
27,885
riders per day
25,780
riders per day
NATIONAL MALL
1 MILE
ARLINGTON
CEMETERY
EMPLOYEES BY INDUSTRY WITHIN 1 MILE
CAPITOL HILL
695
2 MILES
395
1
CAPITOL RIVERFRONT /
BALLPARK
3 MILES
PROFESSIONAL SERVICES 34.7%
39.3% GOVERNMENT
ANACOSTIA
LEGAL SERVICES 9.0%
FINANCE & REAL ESTATE 6.0%
3.7% RETAIL TRADE
7.3% OTHER
RONALD REAGAN
NATIONAL AIRPORT
395
ALEXANDRIA
ICONIC
downtown
The East End stands alone as the heart and soul of DC. The area has come into its own as
A COSMOPOLITAN NEIGHBORHOOD with a vibrant shopping, dining and entertainment scene. The population
and visitor profile is growing and changing, attracting a well-heeled global crowd with discerning taste. Chefs,
restaurateurs, developers, and shop owners have taken note and have flocked here en masse. Downtown is home
to the city’s finest attractions, best shopping, boasting more than 90 Zagat-rated restaurants, nearly a dozen theaters,
first-class shopping, museums, galleries, and theaters – all with unparalleled transit access.
Indeed, the Downtown area of Washington, DC is the most active transit hub in the entire region. All five lines of
the DC Metro converge downtown at the Metro Center and Gallery Place-Chinatown stations (the second and third
busiest stops in the Metro system, respectively), as do several bus routes. The central business district is also
well-served by the growing Capital Bikeshare program: more than 15% of the over 1.2 million annual Bikeshare
trips end in the Downtown DC area.
LOCAL TRADE AREA MAP
KEY
DUPONT CIRCLE
SHAW
TRADE AREA
NOMA
METRO STATION
1
50
DISTRICT CENTER
CAPITAL BIKESHARE STATION
WALTER E.
WASHINGTON
CONVENTION
CENTER
EAST END BOUNDARY
29
K STREET NW
NE
W
R
YO
VE
KA
NU
E
NW
MOUNT VERNON
TRIANGLE
395
3rd Most Traveled Station
H STREET CORRIDOR
GALLERY PL.-CHINATOWN
25,780 AVG. WEEKDAY ENTRY
2nd Most Traveled Station
METRO CENTER
27,885 AVG. WEEKDAY ENTRY
FOGGY BOTTOM
Most Traveled
Station
VERIZON CENTER
WHITE HOUSE
UNION STATION
EAST END
E STREET NW
¼ MILE
PE N
50
½ MILE
NSY
LVA
N
IA A
V EN
UE
NW
CAPITOL BUILDING
WASHINGTON
MONUMENT
1 MILE
1
POPULATION
2014
GROWTH
2010-2014
PROJECTED GROWTH AVG. HOUSEHOLD INCOME
2014-2019
2014
½ MILE
4,011
15.35%
14.96%
1 MILE
36,855
13.30%
13.80%
MEDIAN HOUSING
VALUE 2014
DAYTIME POPULATION
2014
$139,698
$467,871
109,418
$115,690
$481,494
215,692
ICONIC
DEMOGRAPHIC
Young, discerning, and well-heeled, millennials
make up more than 25% of the nation’s population
– and the Washington area is among the top
metropolitan areas attracting this group, aged
25-34. This tech savvy, interactive demographic is
flocking to the urban core, and many live and work
within close proximity of DISTRICT CENTER thanks
to an extremely robust downtown office and
residential market.
With more than 36 million square feet of office
space within a half mile of the DISTRICT CENTER
and nearly 4,000 residential units under construction
within a mile, the area is becoming an epicenter of
entertainment, culture, shopping, and nightlife.
Nearby office workers fit the millennial mindset of
local residents – although many are older – with a
desire for unique dining and shopping experiences,
a penchant for “third spaces,” and plenty of
disposable income.
Dominant
psychodemographic
sectors
Residential + OFFICE
MARKETS // 1-MILE RADIUS
RETAIL MAP
AAMC
Building
2.3 MILLION SF
287,000 SF
601
Massachusetts
Ave.
478,000
SF
K
OR
WY
W
EN
NU
E
AV
NE
CITY CENTER
ET
F STREET NW
64,358,944
6TH STREET NW
7TH STREET NW
9TH STREET NW
10TH STREET NW
11TH STREET NW
12TH STREET NW
WHITE hOUSE
2.45 MILLION
VISITORS/ YR
220 EVENTS / YR
TS
AV
EN
UE
NW
SQUARE FEET OF OFFICE SPACE
WITHIN MAP BOUNDARIES
H StREET
STREET NW
VERIZON
CENTER
98
DISTRICT CENTER WALKSCORE
MA
SSA
CH
US
I STREET NW
Office: 1,080,000 SF
RETAIL: 335,000 SF
RES.: 674 units
Hotel: 350 rooms
4TH STREET NW
HOTEL: 1,200
ROOMS
5TH STREET NW
WALTER E.
WASHINGTON
CONVENTION
CENTER
MARRIOTT
MARQUIS
APPROX. 4,600
MULTI-FAMILY UNITS UNDER CONSTRUCTION
WITHIN 1.5 MILES OF DOWNTOWN
E STREET NW
Federal
Bureau of
Investigations
Headquarters
KEY
EXISTING DEVELOPMENT
PROPOSED DEVELOPMENT
UNDER CONSTRUCTION
DISTRICT CENTER
METRO STATION ENTRANCE
CAPITAL BIKESHARE STATION
D STREET NW
Old Post
Office
Pavillion
Future
Trump
Hotel
APPROX. 25 MILLION
PEN
N
SYL
VAN
IA
AVE
NUE
NW
ANNUAL VISITORS TO
DOWNTOWN ATTRACTIONS
Coming soon
MA
SSA
CH
US
CITY CENTER
W
EN
U
N
VE
A
K
R
YO
W
E
Office: 1,080,000 SF
RETAIL: 335,000 SF
RES.: 674 units
Hotel: 350 rooms
ET
I STREET NW
N
H StREET
STREET NW
Coming
soon
VERIZON CENTER
2.45 MILLION VISITORS/ YR
220 EVENTS / YR
USE
Spy Museum
Shakespeare
Theater
F STREET NW
Federal
Bureau of
Investigations
Headquarters
Farmer’s Market
E STREET NW
D STREET NW
PEN
N
SYL
VAN
IA
AVE
NUE
NW
6TH STREET NW
Cafe Asia
Coming Soon
7TH STREET NW
9TH STREET NW
10TH STREET NW
11TH STREET NW
12TH STREET NW
US Secret Service
TS
AV
EN
UE
NW
4TH STREET NW
5TH STREET NW
RETAIL CLOSE-IN MAP
E STREET / 2ND FLOOR
TOSCA
11TH STREET
25,870 SF
AVAILABLE RETAIL SPACE
CELADON SPA
M&T BANK
12TH STREET
E STREET
F STREET
CRUNCH GYM
F STREET
19,802 SF
AVAILABLE RETAIL SPACE
12TH STREET
E STREET
RETAIL
LOADING DOCK
TH
11 STREET
Entrance
E STREET / 1st FLOOR
P2 LEVEL
11TH STREET
E STREET
F STREET
21,286 SF
AVAILABLE RETAIL SPACE
12TH STREET
LOADING DOCK
P3 LEVEL
F STREET
27,398 SF
AVAILABLE RETAIL SPACE
12TH STREET
E STREET
11TH STREET
555 12th STREET WASHINGTON, DC