NI CIHT Venturer 19th October 2015

Driverless Cars on UK Roads
Bristol and the South West
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VALUE PROPOSITION
We will help the UK develop a market leading
capability and independent test site for
autonomous vehicles. We will follow a
requirements based approach in order to
overcome the key barriers to widespread
autonomous vehicle adoption enabled by state of
the art technologies, industry expertise and
leading academic research.
We will adopt a collaborative approach that is
pivotal in the dissemination of the lessons learnt
and the downstream commercial exploitation of
the investment made.
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OUR TEAM
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OUR TRACK RECORD
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Supported early deployment of innovations across the South West
Added value through strong private – public collaborations
Developed world-class technologies in AVs & sensors & simulators
Researched public attitudes & given guidance for public policy
Leading UK universities researching in both robotics and transport
A cluster of high technology companies with a highly skilled workforce
Delivered traffic & transport services to the public for many years
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OUR APPROACH
Requirements led = start
with the end in mind !
Springboard
Bristol capability
for UK growth &
international
presence
State-of-the-art enabling
technology. Proven with
different types of vehicle
Real world and virtual
testing in a wide range
of environments
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KEY FEATURES Society
• Public research driven by Insurance and Legal test cases
– Specific road & traffic scenarios of increasing complexity & risk
• Detailed research of opinions of drivers, passengers, other road
users, e.g. cyclists, pedestrians
• Compare participants in trials, in simulations, and general public
• Research spans different types of ‘autonomous’ vehicles:
– Cars, pods, and buses
• Research impact on mobility, safety, and congestion
• Evaluate AV system performance (hazard detection & safe
decision making) in huge range of defined test scenarios
– By road trials with real AVs and participants & many many simulations
• Collaborate with TSC to trial Pathfinder pod in a different city
centre environment
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KEY FEATURES Technology
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State-of-the-Art sensor technology
Portable AV system independent of vehicle manufacturer
AV systems for different types of vehicle
Not reliant on detailed pre-learnt maps
Simulator environment for testing many AV systems
Simulated AV ‘experience’ for public acceptance testing
Wireless city network enables decisions from “look ahead”
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Technology v’s Behaviour
• Technology cannot be introduced for technology’s sake
but needs to be adopted to people’s needs
• Multiple technology channels exist now and in the future
• What services can you introduce that offers long term
value?
• What is your operating Model?
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Target Operating Model
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