Print Press Coverage

York , Ink .
Issue 55
Print Press Coverage
Visit us at www.yorkwall.com.
www.facebook.com/ YorkWallcoverings
Sound Bites:
Entertain in Style with Festive Cocktails and Fabulous FInger Foods
House & Home
December 2012
Circulation 242,575
Franco GM1237 from AVD Contempo, York Wallcoverings, 1-800-375-9675 or yorkwall.com.
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Parenting magazine
December 2012
Circulation 2,150,000
Wallpaper, Candice Olson Kids Constellation (yorkwall.com)
Continued on next page
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Parenting magazine, continued
Wallpaper, Candice Olson Kids Constellation (yorkwall.com)
Continued on next page
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Parenting magazine, continued
Wallpaper, Candice Olson Kids Constellation (yorkwall.com)
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ABC-TV Extreme Makeover
Home Edition, Thanksgiving
finale – Watson Family
November 26, 2012
Viewership 20,000,000
Damask Scroll WC4407 from Wild Orchid
Damask Scroll WC4407 from Wild Orchid
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Country Living
February 2013
Circulation 1,625,196
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HGTV magazine
December 2012
Circulation 700,000
Continued on next page
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HGTV magazine, continued
Continued on next page
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HGTV magazine, continued
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House Beautiful
February 2013
Circulation 950,000
Product Featured: Asian Scenic AP7418 from Ashford House
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Cincinnati Housetrends
September 2012
Circulation 35,000
Arabella CM2402 from Dolce Vita
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Small Spaces: Birdhouse Wallpaper in Nursery
"Small Spaces" Syndicated
Newspaper Column – Creator's
Syndicate
October 30, 2012
In these cost-conscious days, a nursery
from mom and dad, possibly downstairs
might have to perform double duty for a
or at the other end of the house. This
while longer than a new parent might like.
should influence your design choices.
First-time parents may not be able to buy a
larger house upon the birth of a little one,
There are dozens of answers to this
as was frequently the pattern in earlier
dilemma that can combine an appropriate
decades, and may have to stay put for a
theme for the sandbox set with more
couple of years before expanding their
typical adult needs. Consider starting with
home or moving.
your basic color selection. This whimsical
pattern is part of the Peek-a-Boo collection
A nursery might have to accommodate a
from York, is called "Garden Butterflies
home office or occasionally act as a place
and Birds Mural" and sells for around
for grandma to sleep while she's in town.
$173. For a finished panel 72 inches wide
Instead of painting and decorating the
x 120 inches high, the cost is very
room in a very gender-specific, infantile
attractive. While it is offered in three color
style, it could be wiser to apply a more
schemes -- white on lavender, white on
grown-up feel to such a room. Keep in
pink, white on grey -- this color choice
mind the fact that the baby eventually may
obviously is the most adult friendly.
be moved to another room further away
Continued on next page
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Creator's Syndicate, continued
It is quite simple to introduce vibrant
VOC paint as that is best for baby. Colors
a great way to let in filtered light, yet block
color by way of the crib bedding or an area
such as aqua, sage green, sunflower,
out sun and keep a room tranquil. If the
rug that can spice the room up when
salmon, tan or grey can be sex neutral
rest of the house is fitted with wide blade
designated for baby. Once the child is
when combined with other
shutters or wood blinds, go ahead and get
moved out, you could entertain the option
complimentary color choices. This mural
them for the baby's room as well. Babies
of removing the three-dimensional
is made from harvested renewable
don't stay tiny for very long and the
birdhouses or leave them. Office furniture
resources and has no cadmium or
investment in the long term is wise.
or adult bedroom furniture could take the
mercury. It is made with water based inks
place of baby items.
and coatings. Check into peel and stick
Another way to pull the room more
design motifs as another way to add infant
towards a baby might be to introduce a
This sort of gender neutral approach
appropriate decoration that can be easily
kid-friendly area rug, shelves lined with
might also be useful in the grandparent's
removed once the room is assigned
stuffed animals that might later hold
home if the home office or guest room
another purpose.
books, or portable cubbies that might hold
toys, clothes and children's books. It is
now will host a grandchild three
afternoons a week. Of course you want to
Window treatment does not have to be
much easier to move accessories around
make the room baby friendly, but not so
over-the-top either. A practical blind or
whenever you need the room to perform
much so that a guest will feel like they are
shade that either matches the wall color or
in a more adult way than to try to disguise
spending the night with Bambi. Many
is the color of the trim, works in the room
nursery rhymes or ABCs on the walls.
grandparents use a Pack 'N Play style
is really best in terms of blending. Resist
Keep in mind flexibility and multi-use
portable crib that can easily tuck away into
the temptation to have a frilly, super
furniture pieces that can appeal to
a closet and out of sight, thus removing
feminine curtain or a toy driven theme for
different age groups.
the overt baby presence in a room.
a little boy. You can imprint the space with
Regarding the use of paint, the most
plenty of appropriate items that are less
inexpensive decorating tool, select a low
permanent. Pleated honeycomb shades are
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Style at Home
October 2012
Circulation 230,000
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Wallpaper Punch
Cedar Valley Home & Gardens
Fall 2012
Circulation 72,000
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Cedar Valley Home & Garden, continued
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Today's wallcoverings are versatile,
safe and attractive
Cleveland Plain Dealer
October 20, 2012
Circulation 271,118
Vertical Blossoms from Georgetown's Whisper Prints Collection
is a prepasted, washable, strippable wallpaper that is available
in several colors. | York Wallcoverings
Walk into a room with painted walls and
well with almost any other color and is
no furniture and most people think, “This
showing up on walls more than ever.
is an empty room.” Walk into the same
Designers offer richer and deeper blues
empty room with attractive wallpaper, and
that make a good backdrop for furniture
many people say, “This is a pretty room.”
and accent pieces.
Moving into a new house gives
Gold is also a current designer favorite.
homeowners the perfect opportunity to
Look for wallcoverings with felt-like layers
paper before boxes are unpacked and
and metallic inks on smooth fabric.
furniture is arranged. The Wallcoverings
Florals are a timeless wallpaper theme, but
Association and York Wallcoverings, the
today’s artistic simplicity gives the subject
country’s oldest wallpaper manufacturer,
a contemporary nod. York’s Surface
offer several suggestions for decorating.
Printing method, invented in the 1840s, is
Blue is the new neutral. The color works
perfect for giving floral designs a
Continued on next page
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Cleveland Plain Dealer, continued
hand-printed effect. The designs print wet
Zebra prints are in.
and dry slowly, creating a stunning
dimension.
Uncluttered desks and sophisticated clean
lines in furniture are said to work best if
The company also creates wallcoverings by
someone wants to create a room that “gets
using gravure, rotary screen, flexo-graphic,
the job done.” Try a wallcovering in a
and digital methods. That state-of-the art
home office or work space that kick-starts
digital technology allows York to make
innovation with its visual variety.
some wallcoverings look “real,” including
its Birch Bark design.
Today’ new wallcoverings are much safer
for homeowners and the environment.
Wallcoverings are not all subtle. Bold
Many of York’s wall coverings have no
stripes and geometrics, and the use of two
ozone depleting chemicals, cadmium or
different graphic wallcoverings in one
mercury and are considered low VOC
room, create a bold wall. Trial and error
products. The wallcoverings are made with
can make this look a success. Also, animal
water-based inks and coatings and
prints on one wall or above the chair
materials that are derived from managed
railing or wainscoting can be dramatic.
forests.
750 Linden Ave.
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Embellished and dimensional
papers lead the trends for 2013
Houston Lifestyles & Homes
December 2012
Circulation 204,000
If you are looking for a way to transform
visual interest by incorporating trim
your room with something other than a
molding with square or rectangular wood
new paint color, consider a wallcovering
tiles — in contrasting woods or stains — to
option that adds architectural style and
create the look of inlaid wall panels. For a
flair. Decorative wall panels and tiles can
custom look, alternate the direction of the
be used to create a focal point in a room
grain or install individual tiles at different
by adding dimension, color and designer
depths for a 3-D illusion. If you’re unsure
style to walls that are in desperate need of
about using wood paneling or wood tiles
a new look. Lifestyles & Homes will also
on the entire wall, wainscoting is another
take a look at the latest trends in wallpaper
option to consider. While wainscoting can
as another way to spruce up plain walls.
be very traditional in design, new modern
styles and different color options can give
Wood
a contemporary feel to a space.
Don’t let flashbacks of ugly “wood”
paneling from the ’70s sway you from
Grasscloth
considering an update with wood. The
Grasscloth is easily one of the most
panels used for today’s projects are made
popular styles of woven wallcovering.
from real wood including exotics such as
Made of loosely woven fibers, it is a
ebony, teak or rosewood. The current
natural product that adds texture and
trend is to install panels on the grain
creates a sophisticated look in a space. If
horizontally. Another idea is to produce
you are looking for a simple way to add
Continued on next page
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Houston Lifestyles & Homes, continued
It’s not just for floors anymore. Cork is
finding its way to a new place in homes —
the walls. Cork wall tiles,
which are available in squares or sheets,
are highly versatile and add a sustainable
element as well as natural feel to any
room. Cork, with its ability to absorb
sound and vibration, can be beneficial in
rooms that are noisy or spaces where
sound reduction is most important. Tiles
can be left natural or varnished for extra
durability.
visual appeal to a plain wall, grasscloth is
shapes that provide unique depth to an
the perfect choice. Bold accessories and
interior space. The wide range of options,
bright colors are the perfect accent choices
from small to large and square and
because they add a welcome “pop” of color
rectangular pieces, offer endless solutions
to the neutral look of this wallcovering. It
and combinations. Add a touch of warmth
is also a great option if you need to
or make a masculine statement by pairing
disguise walls that are bumpy or in poor
leather tiles with wood elements.
shape.
From the Ronald Redding Designs
Silver Leaf collection at York
Wallcoverings, Pharoah is printed on
eco-friendly non-woven paper made
from harvested, renewable resources
and non-polluting water-based inks.
photo courtesy of York
Wallcoverings
Metal
Leather
While you may be familiar with using
Leather tiles instantly add a hint of luxury
metal tiles on the ceiling or perhaps in the
to a space by creating “artwork” for a plain
kitchen as a backsplash, what about a full
wall. This retro look doesn’t have to be the
wall installation? Homeowners are
real deal to look great; there are
discovering that metal wall tiles — whether
cost-effective faux options on the market.
they are metal, copper, stainless, tin or
Leather and faux leather tiles are available
even faux metal — provide dimension and
in a variety of colors, textures, patterns
a modern or industrial type of décor to a
and options (padded, buttoned, diamond
space. Manufacturers offer embossed
and top stitching) to add a rich and elegant
designs and a variety of finishes and colors
appeal to a living area, study or library. By
including distressed or aged. The best
combining different styles, finishes and
advice is to stick to larger patterns and
sizes, you can customize a “mosaic” look
simple designs.
or create patterns with complex geometric
Cork
Tile
Complete your space with a show-stopping
touch of the unexpected with floor to
ceiling tile or add “stripes” of tile to add
visual interest and dimension to a wall.
Continued on next page
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Houston Lifestyles & Homes, continued
dramatic and clean look to an entryway.
more than 21 percent by 2013.
a multitude of materials, colors, shapes,
Wallpaper
Other ideas that are taking traditional
designs and now, even dimension.
Once seen as outdated, wallpaper is
papers to a new level are designs that look
Dimensional tile adds a whole new level of
staging a comeback as the secret to chic
like paper tiles, scrapwood, metal, brick
sophistication to a project by turning
interiors. Technology has opened the door
and even “iron” squares. These unique
ordinary interiors into dramatic spaces.
for new and creative options including
wallcoverings, which are amazing replicas
Walls take on a “sculpted” look that
interesting prints, colors and textures,
of the real thing, can create a subtle
produce a serene, yet striking and unique,
faux finishes including silk and linen, as
background or become a bold addition in
design element. The tile patterns, often
well as embellished wallcoverings. By
a space. With eye-catching designs and
inspired by nature, create interesting
adding bamboo, suede, grass, cork and
advances in paste technology that ensure
shadows and textures that bring an
other textures to a wall, it creates a 3-D
easier installation and better adhesion,
eye-catching backdrop to any room. The
effect. Many of these specialty papers can
consumers are taking another look at this
repetitive patterns make it easy to cover
also add embedded elements such as
take on a traditional favorite.
both large and small areas — without
recycled windshield glass, mica, crystals or
breaking the pattern. There are other 3-D
mother of pearl to designs for a luminous
sculptural surfaces available that are made
look. These unique surfaces bring a
from paper, plaster-like materials, as well
different visual aspect to walls because they
as sugar cane pulp (Bagasse). Most of these
appear to change as the sunlight reflects
products can be painted to match any
off them throughout the day. While the
decor.
cost of these papers tend to be more, they
There are endless possibilities when
designing with tile because it is available in
can definitely alter a room in a dramatic
way.
What else is trending in 2013? Patterns in
bright colors, large designs and images,
and classic small wallpaper patterns in
light pastels are top modern wallpaper
styles. Also big on the design front is the
use of metallics, paintable papers, ethnic
designs, and patterns that look like lace,
Stone veneer
Bring the beauty of natural stone inside by
installing stone veneer on an interior wall.
Veneers are an exact replica of natural
stone and are ideal for most wall surfaces
because they are lightweight. With a wide
fabric or embroidery. Metallics can also be
Seabury in Royal Blue with White
Sand from Monogram IV, Ronald
Redding Designs at York
Wallcoverings is an embellished
paper. photo courtesy of york
wallcoverings
selection of colors and styles available, it is
woven into papers to add shine and
dimension. Try using a metallic paper if
you are interested in a high-glam look with
serious sparkle. However, when using
embellished, metallic or bold patterns,
focusing on a feature wall is still best.
a great way to create a specific style in a
According to the Wallcoverings
space. For example, fieldstone veneer on
Association, sales of 3-D wallcoverings are
Murals will remain popular in 2013
the walls of a wine cellar can add a Tuscan
the fastest growing of all residential
because these wallcoverings have the ability
feel; rustic ledge veneer can be used to
papers. The industry is projecting an
to quickly transform an entire space.
create a relaxing and warm “lodge” look in
increase in sales of residential tactile,
These large images use impressive scale,
a family room; and limestone can add a
dimensional and embellished papers by
and sometimes unusual perspective, to
Continued on next page
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Houston Lifestyles & Homes, continued
create a focal point and define an area’s
use. Several companies even offer the
option of creating murals from a
photograph.
Taking the fear out of wallpapering for
many consumers are removable
wallcovering options. Casart coverings,
one company offering these wallcoverings,
likens their products to slipcovers for
walls. With the ability to be easily
repositioned, removed and reused,
homeowners and renters now have a
creative way to use wallcoverings to
transform a room as often as they like —
without the mess of installation or risk of
damage to walls.
With the New Year right around the
corner, make a resolution to create walls
that are a standout. It’s easier than ever to
design a new look that adds sophisticated
style and perhaps a bit of sparkle to your
home.
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2013 Will Be Emerald
CasaTV Canada
December 18, 2012
Readership 9,500
Wallpaper Vincenza (GM 1274) Antonina Vella for York Wallcoverings.
According to Pantone, the color of the
application of space ... lots of space. It can
year 2013 will be the emerald green.
be used on the walls when the rooms are
Annually, the large firms go their
large with high ceilings. In a very small
prediction on the color of the year. We
house, the effect will be Victorian ... very
already know that pink, yellow and
enveloping.
turquoise are part of the selected colors to
give a little zest to our interiors.
I prefer the emerald green by touch. In a
wallpaper, for example.
A few weeks ago, the specialist Pantone has
also spoken out and declared the emerald
We love this color? Selecting a sofa, or a
green color of the year. This choice is
chair cover is made of a fabric in this
understandable for clothing (dresses,
color. It was mind changing? A cushion or
pants, blouse ...).
lampshade for a lamp is good enough.
But inside the emerald in - unless they
take to the Wizard of Oz - can completely
invade an area.
This strong color is not easy to tame and
750 Linden Ave.
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Runway Looks Feel Right at Home
Urban Home blog
November 12, 2013
Readership 180,000
Leone in White on Green (GM1259) from the Contempo Collection by Antonina Vella Designs,
$73 per single roll; www.yorkwall.com or 1-800-375-9675. Also available in Crème on Honey
(GM1257); Crème on Fuchsia (GM1258); Metallic Silver on Mustard (GM1256), Teal on Indigo
(GM1260); Chartreuse on Nickel (GM1261); and Chalk White on Charcoal (GM1262).
This fall’s runway shows gave us a glimpse
Vuitton, and similarly magnified
at what we’ll wear in spring 2013, and
wallpapers and fabrics are modernizing
reaffirmed that reinterpreted classics are
interiors with fresh and frank two-color
always in style. Designers of fashion — as
sophistication.
well as fabric, furniture and wallpaper —
grasp the allure of animal prints and the
tastefulness of tweed. But the best
designers also insist on immaculate
craftsmanship, knowing that substantive
style is the essence of chic.
1. Celestial Stunners A starburst’s
remarkable radiance is timeless.
Emblematic of the Baroque period and a
signature of the Art Deco era, starbursts
are reliably resplendent on furniture,
mirrors and walls. This season they also lit
up runways at J. Mendel and Giorgio
Armani.
2. The Strength of the Silhouette A
pared-down palette is powerful in its
simplicity and in spring 2013, strong
silhouettes will take center stage on the
street and in the home. Marc Jacobs had a
field day with floral silhouettes at Louis
Continued on next page
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Urban Home blog, continued
3. Traffic-stopping Tweed The
silver-and-black mylar wallpaper.
consummate classic has inspired a whole
new generation of luxury fabrics. Consider
6. To Dye For Traditional tie dye dates
the light-as-air silk embroidery on organza
back to 6th century Peru and 8th century
masquerading as tweed at Balenciaga, its
Japan, though most of us recall its reign as
purpose as practical as Chella Textiles’
the 1960s American symbol of hippie chic.
logic-defying Coco Tweed, an upholstery
Inspired by its ethnic and handcrafted
fabric that is impervious to fading and
roots, today’s designers are creating
stains.
thoroughly modern motifs honoring tie
dye’s long and colorful history.
4. Snake Charmers Skin is most definitely
in…lithe limbs and animal skin alike.
Snake is the skin that slithered down
runways most and the effect is dramatic,
whether draping the body or fitted on
furniture, like this petite drinks table
wrapped in Italian leather embossed in a
python design.
8. Statement Stripes While strong and sexy
stripes sauntered down runways
worldwide, Marc Jacobs hung his star on
stripes horizontal, vertical and variegated.
As figure-flattering on the female form as
they are shapely on a settee, stripes such as
these never cross the line into the
lackluster.
9. A Most Mesmerizing Blue Cobalt is at
the core of many well-heeled wardrobes
7. Survival of the Fittest Exotic animal
and beautiful rooms. Since making a
prints and intense color is a spirited mix,
splash on runways the world over in spring
and our shyness in uniting them is long
2012, this saturated hue has proved its
extinct. The adventurous among us sport
staying power for the sartorially savvy both
the two in wall-to-wall, head-to-toe glory
at home and out on the town.
while the tamer may unleash the look in
small doses. Either way, the impact is
To see more fabric, furniture or wallpapers
intoxicating.
— or to find area designers or retailers that
5. The Elan of Exaggeration Great Scot,
carry Chella Textiles, La Barge, Maitland-
but houndstooth is living large! A classic
Smith, Pearson and York Wallcoverings
first woven in the Scottish lowlands,
— contact: Anne Martin, anne@martinmarcom.
houndstooth is toothsome indeed –
com, 917-817-7557.Sara Williams, sara@
whether as a coat or a rather fabulous
martinmarcom.com, 773-636-4630.
750 Linden Ave.
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Pantone Color of the Year Emerald Shines
YourDecoratingResource.com
January 2, 2013
Readership 1200
Now that Pantone has selected Emerald as
Wallcoverings. Made from harvested
its Color of the Year for 2013, there will
renewable resources and non-polluting
no doubt be great interest in using this
water-based inks and coatings. $73 per
bright jewel tone in the home.
single roll.
Emerald lends itself to all sorts of home
Also available in: Chocolate on Silver
décor options. From wallpaper to fabric to
(GM1272), Ivory on Biscuit (GM1273),
furniture, you can make your home shine
Slate on Ivory (GM1275), Marigold on
with this trend-forward color.
Ivory (GM1276), Fuchsia on Ivory
(GM1277) and Navy on Ivory (GM1278).
Here are just a few current home fashions
According to York’s resident trend-spotter
featured in an Emerald-like hue. Text and
and vice president of product
photos courtesy of Anne Martin
development, Gina Shaw, “The trending
Marketing Communications.
color palette in general is becoming softer
and more muted, but emerald green plays
Vincenza wallpaper in Ivory on Kelly
perfectly within that palette and works
(GM1274) from Antonina Vella by York
with patterns that are modern as well as
Continued on next page
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YourDecoratingResource.com, continued
traditional."
According to York’s Gina Shaw, “There’s
been a reserved excitement around green
Scenic Vines wallpaper in White on Green
recently. We see this very usable and
(AP7427) from Ashford House Silhouettes
sophisticated emerald green—as well as
by York Wallcoverings is $48.99 per single
lighter shades of it—trending in both
roll. The wallpaper is made from harvested
apparel and home fashions this year.”
renewable resources and non-polluting
water-based inks and coatings.
Also available in White on Lilac (AP7423),
White on Taupe (AP7424), White on
Yellow (AP7425), White on Blush
(AP7426), White on Blue (AP7428),
White on Teal (AP7429), White on
Salmon (AP7430) and White on Black
(AP7431).
750 Linden Ave.
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BH&G Decor
Winter 2012
Circulation 450,000
The wallcoverings featured on page backgrounds are from York Wallcoverings, 800/375-9675;
yorkwall.com. Wavy (#769470) Barbara Becker Home Passion Collection
Continued on next page
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BH&G Decor, continued
Mini Damask (#KB8613) Bistro 750 Collection; York Wallcoverings, 800/375-9675; yorkwall.com
Continued on next page
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BH&G Decor, continued
Mini Damask (#KB8613) Bistro 750 Collection; York Wallcoverings, 800/375-9675; yorkwall.com
Continued on next page
750 Linden Ave.
York, PA 17405-5166
Tel: 717-846-4456
www.yorkwall.com
BH&G Decor, continued
Bloomsbury (#RRD0737N) Uptown Collection; York Wallcoverings, 800/375-9675; yorkwall.com
Continued on next page
750 Linden Ave.
York, PA 17405-5166
Tel: 717-846-4456
www.yorkwall.com
BH&G Decor, continued
Damask (#768435) Barbara Becker Home Passion Collection; York Wallcoverings, 800/375-9675;
yorkwall.com
Continued on next page
750 Linden Ave.
York, PA 17405-5166
Tel: 717-846-4456
www.yorkwall.com
BH&G Decor, continued
Franco (#GM1235) Contempo Collection; York Wallcoverings, 800/375-9675; yorkwall.com
Continued on next page
750 Linden Ave.
York, PA 17405-5166
Tel: 717-846-4456
www.yorkwall.com
BH&G Decor, continued
Gabriella (#GM1200) Contempo Collection; York Wallcoverings, 800/375-9675; yorkwall.com
750 Linden Ave.
York, PA 17405-5166
Tel: 717-846-4456
www.yorkwall.com
Niagra Interiors
Fall/Winter 2012
Circulation 100,000
Sand Ironwork in Turquoise YDS533 from Candice Olson