Media Kit

Media Kit
PRODUCT OF:
endorsed by :
supported by :
Brand Heritage
T
he Iskandarian is Iskandar Malaysia
and Johor Bahru’s Premier
all English Free Community
Newspaper. Being the Official
Newspaper of Iskandar Malaysia, we
proudly claim to be the best at what we
do.
Who
WeAre
The Iskandarian Newspaper is the
brainchild of Iskandar Malaysia
Sustainable Communities Framework
(IMSC) roundtable meeting championed
by Iskandar Regional Development
Authority (IRDA) which called for a
more coordinated public, private and
community partnership effort to uplift
the southern region’s community.
The Iskandarian will play a catalyst role
as Johor Bahru’s (JB) premier provincial
all-English monthly newspaper that
features content from both JB and
Singapore. With the inaugural issue in
July 2012, The Iskandarian is the voice
of the Iskandarian rakyat & is primed
to reach a target audience of about 1
million working adults.
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Our
The Iskandarian is the definitive arbiter when it comes to the voice of Johoreans. We
don’t brag on representing the community because we are the community – the live,
work, invest, play, property and lifestyle of Johor Bahru and Iskandar Malaysia
KeyWin
The Iskandarian is a connecting bridge that binds the
community with the developments taking shape in the region
- Datuk Ismail Ibrahim
Chief Executive, IRDA
I subscribe monthly to stay abreast with the
happenings in the Southern Region and The
Iskandarian is the only way to do so
- YAB Tun Abdullah Ahmad Badawi
5th Prime Minister of Malaysia
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The Iskandarian |
Media Kit
The Iskandarian |
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Quick Points
About our readers
• Age between 25 to 45 years old,
• Tertiary educated,
• White Collar PMEB or Highly Skilled Technician with gross
annual income of RM 40 – 60K
• They are affluent, tech savvy and trendy.
• Able to affect change to create an impact on society.
Are
Middle Income Group
• Inclined to invest in the future to improve
oneself (education, retirement, etc.)
• Money minded as it affords them to move
up the social ladder.
• Strongly prefer home ownership.
• Tend to purchase more prominent brands
than store or economy brands.
• Must keep up with the Joneses to be seen
as “respectable.”
Upper Middle Class
• Profession plays a major role in social
interactions; closer knit.
• More likely to be involved in charitable
work (Parents Teacher Association,
Chamber of Commerce).
• Watch less TV than other mainstream
social classes.
• Prefer prestige brands, tend to spend with
“good taste.”
• Travel more often and further in part due
to higher incomes.
We Clear?
The Iskandarian |
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Quick Points
The Iskandarian
Why advertise with us?
The Iskandarian will boost your
advertising and promotions (A&P) plans
through various propogative strategies
via :
A few of our friends
t
broadcasting a!
over 20 points
- Advertisements
- Advertorials/Write Ups
- Event Coverage
- Interviews
- Media Sponsorships
- Product Launches
- Product Reviews
- Subliminal Messages
- Product placement
and lots more...
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DEVELOPERS:
• Mah Sing Group
• Mutiara Rini (Boustead Group)
• Seri Austin
• UM Land
• Plenitude Sdn Bhd
• Grandeur Park Sdn Bhd
• Welton Development Sdn bhd
• Tropicana Group
• Seri Alam Properties Sdn Bhd
• R & F Sdn Bhd
• DB Hartanah Sdn Bhd
• Flagship Builders Sdn Bhd
• Pekan Nenas Industries Sdn
Bhd
• Country Garden
• Zhuoyuan Iskandar Sdn Bhd
• WB Land Sdn Bhd
• MB Builders
• Astaka Padu Sdn Bhd
• Selia Pantai Sdn Bhd
• Para Impiana Sdn Bhd
• UM Land Medini Lakeside Dev
S/B
• Scudai Development Sdn Bhd
• KSL Realty Sdn Bhd
• Scientex Sdn Bhd
• 1 Medini
• Setia Eco Garden
• UEM Sunrise
• Tasek Maju Realty Sdn Bhd
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Southkey Properties Sdn Bhd
Permas Jaya Sdn Bhd
River View Properties Sdn Bhd
Glenmarie Properties
Nasa City Development
Erawish Development Sdn Bhd
Kcc Development Sdn Bhd
Kesas Kenangan Sdn Bhd
Casa Property Development
Sdn Bhd
Plenitude Tebrau Sdn Bhd
DB Hartanah Sdn Bhd
Bunga Development Sdn Bhd
Genting Developer SDn Bhd
Denia Development Sdn Bhd
Keck Seng (M) Berhad
Grand Action Sdn Bhd
Bina Yazi Sdn Bhd
Nusajaya Land Sdn Bhd
Medini Iskandar Malaysia Sdn
Bhd
Eco Botanic @ Ecoworld Gallery
hOTELS:
• Thistle Hotel
• Berjaya Waterfront Hotel
• Grand Bluewave Hotel
• Mutiara Hotel
• Hotel Granada, Johor Bahru
• Renaissance Johor Bahru
Hotel
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Traders Hotel
Pariss Hotel
The Grand Jade Hotel
Tropical Inn
Double Tree Hilton
The Zon Regency
Le Granduer Hotel
Somerset Puteri Harbour
Gated & Guarded
Communities:
• Taman Molek Zone 3
• Taman Impian Emas
• Austin Heights Club House
• Leisure Farm Resort Club
House
• Horizon Hills
•
bANKS:
• Bank Negara
• OCBC Bank
• UOB Bank
• HSBC Bank
• RHB Bank
• Bangkok Bank
• Hong Leong Bank
• Public Bank
• Alliance Bank
• CIMB Bank
• Affin Islamic Bank
• Kuwait Bank
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Standard Chartered
Al Rajhi Bank
RHB Investment
Maybank
Alliance
Bank Muamalat
Bank Of China
BUSINESS/COMMERCE
CHAMBERS:
• Iskandar Malaysia Chamber of
Commerce & Industry Johor
• Johor Bahru Chinese Chamber
of Commerce & Industry
SCHOOLS & cOLLEGES:
• Tenby International School
• Pegasus International School
• Sri Ara Schools Straits View
• REAL Schools
• Selected Government School
• KFCH International College
• Raffles University Iskandar
• Southern University College
• Sunway College
• Netherlands Maritime Institute
of Technologies
• Institut Teknologi Maju
• UITM Pasir Gudang
• Metropoint College
• Crescendo International
College
• E-Acess International College
• My Imagivative Skool
• Kunkwan Language
CenterTechnologies
MALL/OFFICE TOWER:
• City PlazaTower
• Menara Landmark
• Menara Pelangi
• Bangunan Pelangi
• Menara MSC Cyberport
• Iskandar Regional Development
Authority (IRDA)
• Iskandar Investment Berhad
(IIB)
• Various Government Agencies
• City Square Johor Bahru
• City Square Office Tower
• JBCC
• Today’s Mall
• Sutera Mall
• Danga City Mall(Black Box)
• Medini Mall
• Menara TJB
• Perkeso
Pick up Points
HOSPITALS:
• Columbia Asia Hospital
• Regency Specialist Hospital
• KPJ Pasir Gudang
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• Clinic Asia Branches
CAR SHOWROOM/ SERVICE
CENTERS:
• Wang Loo Motor (Honda)
Saleng
• Yong Ming Motor (Honda)
Tampoi
• Auto Bavaria (BMW) Tampoi
TOURISM & INFORMATION
COUNTERS:
• Johor Tourist Information
Centre @ JOTIC
• Johor Tourism Kiosk (Arrival
Hall) @ Senai Airport
• Tourism Malaysia Information
Centre @ JB CIQ Complex
• Tourism Malaysia Information
Centre @ JB Sentral
• Tourism Malaysia Tourist
Information Centre @ Johor
Premier Outlet (JPO)
• Senai Airport
• Danga City Mall
• Malaysian Tourism Promotion
Board @ Jalan Segget
• Pulai Springs Resort
• Le Grandeur Palm Resorts GCC
• IOI Palm Villa Golf & Country
Resort
• Ponderosa Gold Resort
• StarHill Golf & Country Club
• Tanjung Puteri Golf
• Austin Heights Golf Resort
EATERIES:
• Annalakshmi (Jln Ibrahim)
• 8Lido (Straits View)
• BierHaus - Johor Jaya
• Bierhaus - Taman Sentosa
• ierhaus – Taman Sutera
• Olive Kitchen + Bar – Puteri
Harbour
• George & Dragon Cafe – Taman
Tasek & JPO
• Tasconi Pizza – Taman Bukit
Indah
• Soul Thai Restaurant – Taman
Nusa Bestari
• Chill Coffee House @ KFCH
International College
• Giannis Permas Jaya Bistro
• Giannis Pelangi Bistro
• Coffee Loft
• Mariners Cafe
• Kage Sushi
• Auntie Lim
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Bharat Curry house
Maco Cafe & Bakery
Giant Caterers
Restaurant Singgah Selalu
Taipan Eagle Sdn Bhd
Burgerbyte
G Cafe
OTHERS:
• Consulate General Of The
Republic Of Singapore
• Firfly Airline – Persada Johor
• Various associations
• Subscription mailing list of up
to 2000 business
• Maslee Express – Taman Kemas
• ART 52 GALLERY
• Damai Bowling
• Frost & Sullivan
• REPS Fitness Group
• Library Johor POrt Authority
• My Librabry (Sutera Mall)
• Escape Room
• i2M Ventures Sdn Bhd
• Propmax Realty
• Homlux Interior Furnishing Sdn
Bhd
• Upline Profit Sdn Bhd
• Ronser Bio
• CPA Group
• Excel Safety
RURAL TRANSFORMATION
CENTRE:
• Sungai Ara
• Paloh
• Seri Mahkota
• Bukit Kepong
• Mawai Baru
• Layang Layang
• Tanjung Sedili
• Sungai Kapal
• Bukit Raja
• Kahang
• Perpat Timbul
• Nyior
• Air Merah
• Parit Bugis
• Batu 18
• Panchor
• Parit Tengah
• Melayu Raya
• Parit Sapran
• Murni Jaya
• Desa Temu Jodoh
• Lenga
• Pok
Over 200 Pick
up Points!
Pick up Points
GOLF & COUNTRY CLUBS:
• Horizon Hills Golf & Country
Club
The Iskandarian |
Media Kit
ADVERTISEMENT SIZES (WxH in mm)
full page (FP)
HALF Page (HPV & HPH)
quarter Page (qP)
classifieds
130mm x
357mm
260mm x 370mm
254mm x 164mm
125mm x 166mm
260mm x 166mm
Overdue bills:
A delinquency charge of 2.0% interest will be made on any
invoice outstanding for more than 30 days from the date of
invoice. The publisher reserves the right to change payment
terms to cash at any time and to refuse to publish further
advertisements until full payment.
Cancellation:
There will be a 50% surcharge for cancellations of advertisements
after booking deadline. Cancellation after material deadline will
not be acceptable. All creative buys are non-cancellable.
Specs
FULL COLOUR DISPLAY
Full Page (FP)
Half Page Vertical (HPV)
Half Page Horizontal (HPH)
Quarter Page (QP)
Masthead Special (MS)
Cover Page Bottom Banner (CB)
Normal Page Banner (NB)
Back Cover
Double Page Spread (DP)
Cover Jacket
Classifieds
Mast Special
74mm x 55mm
Banner
246mm
x 66mm
Banner
260mm x 80mm
watch
this space
Booking Deadline:
10th day of every month (3 weeks before publication)
Submission Deadline:
15th day of every month (2 weeks before
publication). If the material is not received by the
deadline, the publisher reserves the right to repeat a
previous advertisement of the same size or to fill the
space at its discretion.
MATERIAL SPECIFICATIONS:
• Press-ready PDF File in high resolution (with fonts
and images embedded)
• All picture resolutions not less than 300 dpi
• Files to be saved as CMYK where possible
The Iskandarian |
Media Kit
Contact Us
07-562 2748
www.theiskandarian.com
www.facebook.com/theiskandarian
[email protected]
51-B, Jalan Impian Emas 5/1,
Taman Impian Emas, 81300,
Skudai, Johor Bahru
PRODUCT OF:
endorsed by :
supported by :