Speedpro Imaging Vehicle Graphics... EXAMINING THE NUMBERS!

Speedpro Imaging Vehicle Graphics...
EXAMINING THE NUMBERS!
NUMBERS DON’T LIE!
• According to the transportation advertising council a division of the OAAA
(Outdoor Advertising Association of Canada) Vehicle advertising generates
between 30 000 - 70 000 vehicular impressions per month!
• With that in mind, if you leave your wrap on for just 3 years at a rate of 70 000
impressions per month, every dollar invested produces somewhere over 600
potential customers
• 96% of North Americans travel in a vehicle each week as either a driver or a
passenger; Think of all the lost opportunity while driving around with nothing
on your vehicle!
• Arbitron Inc (International Median and Marketing Firm) concluded consumers
that are reached repeatedly with a message show high advertiser awareness,
brand recall and purchase behavior. What better way to reach the people in
your region by constantly driving your companies message around town!
CHECK OUT THIS COMPARISON!
VEHICLE ADVERTISING (WRAPS)
PHONE BOOK ADVERTISING
Pay ONCE have your vehicle wrapped
for up to 5 years
Produces up to 70,000 VEHICULAR
IMPRESSIONS PER DAY
Constantly HASSLED with monthly fees
HELPS you reach the busiest and most guarded
customers
AVERAGE COST OF $4,000 for 3-5 years of
advertising for a vehicle wrap
WAIT for your customers to open the phone
book and pick you out of a list full of your competitors
LIMITS advertising to phone book users only
ANNUAL COST OF $7,260 to put a 2 x 15 full
coloured display ad in the Guelph, Kitchener, and
Cambridge phone books.
LARGE FORMAT PRINTING SPECIALISTS
P: 519 - 829 - 2100
E: [email protected]
www.speedprotgt.com
3A - 650 Woodlawn Rd. West
Guelph, Ontario
N1K 1B8