Boone Speedway FaSt FactS

2013
Corporate Marketing
& Hospitality Programs
www.RACEBOONE.com
facebook.com/boonespeedway
Supercharge your marketing with a
sponsorship at Boone Speedway!
Boone Speedway hosts
more than 20 weekly
events plus specials
including the annual
Memorial Day running
of the Deery Brothers
Summer Series for
IMCA Late Models and
the IMCA Speedway
Motors Super Nationals
Boone
Speedway
Sponsorships have proven to be the most cost-effective
approach to delivering brand impressions while still delivering a
high return on investment. Boone Speedway has a wide variety
of offerings that can be tailored to fit your company’s marketing
strategies and goals.
Boone Speedway hosts more than 20 weekly events featuring
IMCA Modifieds, IMCA Northern SportMods, IMCA Stock Cars,
IMCA Hobby Stocks and Mod Lites.
Every September, the IMCA Super Nationals - America’s Racin’
Vacation - ascends upon the Speedway for seven days of racing,
with over 800 competitors from more than 25 states.
Fast
• Auto Racing is the #1 Spectator Sport
in America
• Motorsports Fans are the Most Product
Loyal Fans of all Sports
• Iowa’s Fastest 1/4-mile Dirt Track
• Racing Every Saturday, April - August
Facts
• Weekly Attendees Travel from a
65-Mile Radius
• 100,000+ Annual Attendance
• Home of the IMCA Super Nationals
since 1988
• IMCA Super Nationals Attendees
from 25+ States
Trackside Signage
4’ x 16’ Billboards
$1,000/year
8’ x 12’ Billboards
$1,000/year
8’ x 16’ Billboards
$1,500/year
All signage requires a 3-year
contract. Additional signage
locations are available. Call for
more details.
Trackside signage is a great way to build your brand by
creating a lasting impression on potential customers.
Boone Speedway offers a variety of
signage opportunities for your
company to reach thousands
of product loyal fans.
Race Night Sponsorship
A race night sponsorship combines marketing and hospitality for
an effective marketing program for your company.
Full Night
Sponsorship or
Shared Night
Sponsorships
Available
Call for available nights
more details.
With a race night sponsorship, you receive naming rights for the
event, season-long placement on schedules, PA announcements
during and prior to the event and midway display space and
banner placement during the event.
Race night sponsorships also include 20 tickets for the pitside
VIP tower including food and beverage service. A company
representative will also serve as grand marshall for the event.
Division Sponsorship
IMCA Modifieds
IMCA Stock Cars
IMCA Hobby Stocks
IMCA SportMods
Mod-Lites
A race division sponsorship provides season long exposure for
your company with naming rights to one of Boone Speedway’s
five weekly racing divisions.
The division will be referred to with your
company name in all advertising, press
releases, schedules and at race events.
A great way to create a lasting impression
on customers.
Kids Club Sponsorship
Naming rights for the Racing Rascal Kids Club will associate your brand
with the popular Boone Speedway Kids Club.
School Bus Rides
Car Rides
Scout Night
Bicycle Races
Candy Toss
and More!
Racing Rascals events include school bus rides, race car rides, bicycle
races plus exclusive events for our members.
The Racing Rascal Kids Clup sponsorship includes season long exposure,
company mentions at every race event and on the speedway website.
Naming Rights
Naming Rights
Opportunities include:
Speedway
Scoring Tower
VIP Pitside Tower
Victory Lane
Starter’s Stand
Track Farming Equipment
Infield Tech Inspection Area
Catwalks
Naming rights at the Speedway put your company’s name on
highly visible structures around Boone Speedway.
Naming rights include season long brand exposure,
PA announcements, weekly race tickets and website logo
placement.
Contact us for pricing information on naming rights. All naming
right sponsorships require a 3-year minimum contract.
IMCA Speedway Motors
Super Nationals
Sponsorships include:
Naming rights for the event
Logo placement on all event
information
40 VIP Pitside Suite Tickets
Food & Beverage Service
PA Announcements
Souvenir Hat for Guests
Banner Placement on
Catwalks
A Super Nationals sponsorship puts your company name in front
of tens of thousands of drivers and fans from across the US at
the largest dirt track racing event in North America!
Your company can be the presenting sponsor for one night of the seven day event.
Hospitality &
Group Outings
Group Tickets (each)
10-30 Tickets $8
31-50 Tickets $7
51-75 Tickets $6.50
76-100 Tickets $6
101-150 Tickets $5.50
151-200 Tickets $5
201+ Tickets $4
Pitside VIP booth
Climate-controlled with
full food and beverage
service. Includes access
to pit area.
$1,000 for 20 tickets
$2,000 for 40 tickets
A variety and food & beverage
options are available.
Contact us to create your
custom race-night package.
Boone Speedway offers a unique and memorable
experience for your group. From 10 to 1,000, Boone
Speedway has a package to fit the needs of your office,
church, school or organization.
From race tickets to a complete VIP package,
Boone Speedway offers a great venue, outstanding
racing action and tremendous value for entertaining
your guests.
Point Sheet Advertising
Ad information:
Size: 3.75 inches wide
by 1.75 inches tall
Full color printing
$200 per year
Please call for
availability.
Fans always want to know where their favorite
drivers are at in the point standings and
information about upcoming events, and they
turn to the weekly programs for that information.
The programs offer something the fans and
drivers can take with them, giving you the
opportunity to include coupons and other
information they can use when they get home.
Contact Information
For advertising questions contact
Sign up for a free email
newsletter online at
www.raceboone.com
Join the speedway on
Facebook at:
facebook.com/
boonespeedway
Jerry Vansickel at 515-231-4046 or
[email protected]
For all other inquiries contact the Speedway at
515-987-1220 or email [email protected]
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