inspired koncepts

INSPIRED KONCEPTS
2016
ABOUT INSPIRED KONCEPTS //
Inspired Koncepts is a targeted media company that provides local positive
and inspiring information to over 100,000 readers monthly in the Wichita
area. This strategically aligned organization delivers a targeted media solution for businesses through print publications, websites, event marketing and
custom publishing.
SPLURGE! MAGAZINE //
SPLURGE! is the premier lifestyle, people and fashion magazine in Wichita. It
publishes on the first of every month. We distribute 20,000 copies to over 200
strategic locations throughout Wichita including all of the area Dillon’s stores
with a readership of 70,000 people. SPLURGE! primarily targets the female
and reaches an educated and upscale audience. There is something for everyone in Splurge as we cover living, shopping, dining, playing and the home in
Wichita. SPLURGE! is committed to quality content and design and enjoys featuring local and positive information about the Wichita community. Our 148-page
magazine provides an excellent environment to serve our advertisers needs. WICHITA HI-LIGHTER //
The Hi-Lighter is a story-telling publication that has featured businesses in
Wichita for over 20 years. This bi-monthly publication is direct mailed to
25,000 upper income households and 2000 copies are distributed to area
Dillon’s stores. This high quality publication provides a great environment to
tell your story and invite new customers to try your service or product. You
may also place a full-color ad in addition to your story or as a stand-alone ad.
ADDITIONAL OPPORTUNITIES //
Inspired Koncepts also offers Custom Publishing services, opportunities to
highlight your business or event on SplurgeMag.com and Splurge Facebook
as well as providing turnkey Event Marketing for your upcoming event. Call
today to take advantage of our unique resources, partnerships and expertise.
12950 EAST 13TH ST. N., WICHITA, KS 67230
316.267.3678 | [email protected]
SPLURGEMAG.COM
SPLURGE!
EDITORIAL CALENDAR 2016
JANUARY
JULY
FEBRUARY
AUGUST
•Wichita Weddings
•Lives Well Lived
•What’s New in 2016
•Go Red For Women
•Valentine Gift Guide
•Love Is In The Air
MARCH
•March Madness
•Gardening Guide
•Weather Awareness
APRIL
•Spring Fashion
•Spring Essentials
•Autism Awareness
MAY
•Summertime Fun
•Mother’s Day Gift Guide
•Special Kids
JUNE
•All About Him
•Summer Nights
•Father’s Day Gift Guide
•Trends In Higher Education
•Proud To Be An American
•A Spark of Kindness
•Women In Business
•Trends In Primary and
Secondary Education
•Staycations
SEPTEMBER
•Fall Fashion
•Autumn & Art
•Dining from A-Z
OCTOBER
•Ghost Hunters
•OCTO-BRRR!
•Coats For Kids
NOVEMBER
•I Am Thankful
•Holiday Gift Guide – Part I
•Give Back
DECEMBER
•Naughty or Nice
•Holiday Gift Guide – Part II
•Our Cover, Your Kid Winner
12950 EAST 13TH ST. N., WICHITA, KS 67230
316.267.3678 | [email protected]
SPLURGEMAG.COM
SPLURGE!
ADVERTISING RATES 2016
AD SIZE // MONTHLY RATE // SIX MONTH RATE // ANNUAL RATE
Back Cover
Inside Front
Inside Back
Full Page
*2/3 Page
1/2 Page
*1/3 Page
1/4 Page
1/8 Page
ISSUE
$2,000.00
$1,800.00
$1,500.00
$1,100.00
$780.00
$570.00
$450.00
$250.00
$1,600.00
$1,400.00
$1,375.00
$1,000.00
$705.00
$510.00
$405.00
$225.00
$1,800.00
$1,400.00
$1,300.00
$1,250.00
$900.00
$650.00
$475.00
$375.00
$200.00
MATERIALS DUE
January
February
March
April
May
June
July
August
September
October
November
December
January 2016
Dec. 15
Jan. 20
Feb. 17
Mar. 22
April 20
May 18
June 21
July 20
Aug. 22
Sept. 21
Oct. 19
Nov. 16
Dec. 20
All issues will be fully
distributed by the 1st of
every month.
12950 EAST 13TH ST. N., WICHITA, KS 67230
316.267.3678 | [email protected]
SPLURGEMAG.COM
SPLURGE!
ADVERTISING SPECIFICATIONS 2016
Whether ads are made by SPLURGE! or by our advertisers they must follow specifications to meet printing requirements.
Any questions about ad specifications can be directed to our design/production staff at [email protected].
SUBMITTED ADS/IMAGES
- All Ads should have a minimum resolution of 300 dpi (dots per inch) at final output size.
- All fonts should be converted to art/paths. Ads must be in CMYK color format.
- Ads will only be accepted in .pdf, .jpg, or .tif formats.
- For Full Page Ads, all live content intended to print must be kept at least .25” inside Trim size.
MATERIALS FOR ADS/IMAGES
- All high-resolution images must be included. Accepted formats are .tiff and .jpg at 300dpi of output size.
- Do not embed images in MS Word or any other files.
- Art and logos should be vector based files.
3.5 Wide
2.25 Tall
1/3
Square
1/8 Page
1.75
Wide
10Tall
4.75 Wide
4.75 Tall
Corner
3.5 Wide
4.75 Tall
Horizontal
7.5 Wide
4.75 Tall
1/4 Page
Vertical
3.5 Wide
10 Tall
7.5 Wide
2.25 Tall
1/2 Page
2.25 Wide
10 Tall
4.75 Wide
10 Tall
Full Page
BLEED:
8.625 x 11.125
TRIM:
8.375 x 10.875
1/3 Page
2/3 Page
LIVE AREA:
7.875 x 10.375
12950 EAST 13TH ST. N., WICHITA, KS 67230
316.267.3678 | [email protected]
SPLURGEMAG.COM
HI-LIGHTER
ADVERTISING RATES 2016
The Hi-Lighter is a story-telling publication that has featured businesses in Wichita for over
20 years. This bi-monthly publication is direct mailed to 25,000 upper income households
and 2000 copies are distributed to area Dillon’s stores. This high quality publication provides
a great environment to tell your story and invite new customers to try your service or product. You may also place a full-color ad in addition to your story or as a stand-alone ad.
AD SIZE // 1X // 2X // 4X // 6X
Full Page
3/4 Page
1/2 Page
1/4 Page
$2190
$1705
$1250
$770
$2090
$1660
$1220
$750
$1900
$1635
$1155
$710
PREMIUM CHARGES
Front Page Top
Front Page Bottom
Back Page Top
Back Page Bottom
Inside Front Top
Inside Front Bottom
Detached Card
25,000 printed cards
one per issue
25% fee
25% fee
20% fee
20% fee
15% fee
15% fee
AD SPECS
FULL
PAGE
3/4 PAGE
9.84
Wide
12.5 Tall
$2500
ISSUES/DISTRIBUTION
January / February
March / April
May / June
July / August
September / October
November / December
DISTRIBUTION: Wichita, Derby,
Augusta, Maize, Valley Center, Goddard
including area Dillons stores
$1750
$1495
$1090
$670
9.84 Wide
9.375 Tall
1/4 PAGE HORIZONTAL
9.84 Wide
3.125 Tall
1/4 PAGE
SQUARE
4.92 Wide
6.25 Tall
1/2 PAGE HORIZONTAL
9.84 Wide
6.25 Tall
12950 EAST 13TH ST. N., WICHITA, KS 67230
316.267.3678 | [email protected]
SPLURGEMAG.COM
SPLURGE!
ADDITIONAL OPPORTUNITIES
WATC
WRITTEN BY KAREN LONG
TRANSFERRING GEN ED CREDITS FROM WATC?
Simple as 1-2-3
Before Kiera Brown had even graduated from
WATC also offers basic skills courses in reading,
high school, she knew she wanted to pursue a
writing and math “for students who are not yet
double major in college. Brown had a dream of
ready for the college-level course,” says Doyle.
GEN ED CLASSES AT WATC
HUMANITIES
becoming a forensic psychologist and started
These courses don’t count as credit towards a
Art Appreciation*
planning early to get some general education
degree, nor are they transferable, but are part of
Composition I* and II*
courses under her belt. She spent two summers
a robust developmental program for students
Introduction to Literature*
taking psychology, public speaking, college
who need help with pre-university prep.
Spanish I* and II*
United States History to 1877*
algebra and biology at WATC and transferred
In addition, many other courses over and
United States History Since 1865*
above the KBOR list may be transferable, and
World History I*
WATC advisors work closely with students on
Ethics*
I went to a university,” she says. “I had already
a case-by-case basis to identify them. Most
Logic*
taken general psych so now I’m actually in the
business and Allied Health courses fall into this
Public Speaking*
category. A special partnership with Wichita
Interpersonal Communication*
her hours to K-State last year.
“I did it just to get credits out of the way before
classes for my major.“
State University further smoothes this process
Pam Doyle, Dean of General Education at
thanks to a special website and assistance
WATC explains, “Many people don’t think
from an advisor on the WSU side of things.
MATH
College Algebra*
Trigonometry
of WATC when they are looking for gen ed
classes, although the word is starting to spread.
Another
high
school
student
Elementary Statistics*
earning
The cost of our tuition for gen ed courses
transferable gen. ed. credits is Hannah-Grace
Pre-Calculus
is comparable to that of area community
Gorman. She’s a 16-year-old home-schooled
Calculus I* and II
colleges, so students save a great deal
senior who’ll graduate in May with 11 college-
compared to tuition at four-year universities.”
level classes and 32 college credit hours from
NATURAL SCIENCE
WATC on her transcript — a fine start to her
Principles of Biology*
And transferring those credits to any public
Environmental Biology
goal of becoming a registered nurse.
Human Anatomy & Physiology*
college or university is no sweat, since WATC
is accredited through the Higher Learning
Microbiology
Whether she pursues a certificate through WATC
Commission, the body that accredits public
or transfers to a four-year college, as far as gen
General Chemistry
postsecondary institutions in the Midwest.
ed goes, Gorman’s options are wide open. “I was
Chemistry I* and II
really surprised that I could actually transfer my
Physical Science*
From Spanish to statistics to public speaking,
general education courses to a university,” she
General Physics I*
over 25 WATC gen ed courses are transferable.
says. “That was one of the first questions I asked
This core list is aligned with the Kansas Board of
before enrolling.”
SOCIAL SCIENCE
Regents (KBOR) standards for competencies
Introduction to Criminal Justice
and are readily transferred with
Principles of Macroeconomics*
“no hassle” says Doyle.
This
was
Kiera
Brown’s
experience: Her four classes
transferred
to
K-State,
showing up as the same
number of credit hours and
“You get all the benefits of
taking gen ed at a four-year
school at less cost, and typically
in a smaller classroom with smaller
student-teacher ratios. You get
more individualized attention.”
similarly weighted towards her
Principles of Microeconomics*
American Government*
General Psychology*
Developmental Psychology*
Principles of Sociology*
*Kansas System-Wide Transfer Courses
— Pam Doyle, Dean, General Education
(Approved by Kansas Board of Regents
for transfer as direct equivalents at all
degree — and this was even after
she changed her mind about which school she
KIERA BROWN
public postsecondary institutions)
This seamless transfer of gen ed credits, in
wanted to attend. “I did a complete turn,” she
addition to reasonable tuition, makes WATC a
says, switching from KU to K-State at the last
great choice for launching a college career, says
Other classes may transfer. Please inquire
minute (sorry Jayhawk fans). But since both
Pam Doyle. “Basically a student can get the first
for more information.
are public universities she didn’t have to spare a
two years of a four-year degree at WATC.”
HANNAH-GRACE GORMAN
For more information go to
second thought for her credits transferring.
kansasregents.org/transfer_articulation
86
SPLURGE! MAGAZINE
SPLURGE! MAGAZINE
87
CUSTOM PUBLISHING //
Because we have excellent designers, writers, photographers,
printing relationships and publishing expertise we can offer a
well-priced, customized solution to any of your publishing needs.
SPLURGEMAG.COM //
Ask your account executive about opportunities to advertise and
directly link to your website on our home page or on the Live,
Shop, Dine, Play or Home channels. We also have premium sponsorships of high-traffic features such as Local Faces and Fashion.
SPLURGE FACEBOOK FAN PAGE //
Our Facebook Fan Page offers weekly posts, event information, event photos and video and much more for our partners.
Holiday open House
noV 5 | Nelson Designs
Fashion Passion For rainbows United
noV 20 | Beech Activity Center
Beth Brophy, Benny Doonan, Helen Galaway,
Buffy Dotson, Pat Do
Blair Miller, Lindsay Anderson
Chris & Cara Gerhardt, Pat & Jackie Gearhart,
Thomas & Katherine Sanneman
Caroline Drennan, Sharon Nelson, Sheila Frye,
Belinda Egerton, Belinda Preskorn
Jessica Slater, Richard & Melissa Giordano,
Sharon & Vernon Nelson
Judy Worrell, Galle Garner, Denise Wickham
Cox Communications
Jackie Haydock, Cara Kliewer, Drayton & Dawn Alldritt,
Debi Devor, Michael Farha
Joe & Aimee Cole, Ted Troth, Stephanie Galichia,
Joseph & Stella Galichia
Lynette Tranbarger, Kimberly McDorman
Lynn Adams, Anna Mills, Connie Makepeace,
Carol House, Marilyn Milhon
Neil & Sandy Youngers
Kim Edgington, Steve & Cathy Butcher, Charlie Keehn,
Tony Caputo, LewJene Schneider
Marq & Kelly Sams, George & Jocelyne Laham,
Tiffani Calabrese, Michael O’Donnell
# SPLURGE Mag Table
Tyson Tompkins, Allie Tylski, Vernon Nelson
Vernon & Sharon Nelson, Mary Lesh, Jessica
Slater, Belinda Egerton, Timi Caro, Danny Bragg
Elizabeth Welch, Summer Crook
Alexa Somerhalder, Josh Cook, Jocelyne Laham,
Elena Somerhalder, Marisa Zayat
Andrea Palmer, Robin Criswell, Sheri Lamunyon,
Janet Clasen, Jeanna Lewis, Melina Meinhardt
Angie Barnett, Cheryl Mercer
Harold & Linda Harmon
Kari Mitchell, Stacia Wetta
Katrina McGuigan, Susanne Graves
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EVENT MARKETING //
We offer a customized, turnkey approach to your event
through combining our food, beverage and venue partners
along with strong promotion utilizing our advertising products and advertising partners.
12950 EAST 13TH ST. N., WICHITA, KS 67230
316.267.3678 | [email protected]