BECON Newsletter March 2009.pub

Dear BECON network members
communities in particular those suffering from
financial hardship. The limited resources of VCS
On behalf on BECON Trustee Board and staff team organisations will be stretched and in some cases
can I wish all of you the very best for 2009. Many of taken to the limit however I am confident that
you will know that BECON held its AGM and
collectively the BME VCS will rise to the challenge
th
celebration event on the 12 December at Soccer and support those in greatest need, Through these
World Hall, Newcastle. Despite the weather we had uncertain times BME VCS organisations will need
over 80 people attending the event and I am
to prioritise and take stock of their own finances
pleased to say that with your continued support
and with a sense of prudence plan for the year
both the AGM and the celebration evening were a ahead.
huge success.
It is crucial that we have a vibrant and thriving BME
The existence and survival of VCS organisations is VCS across the North East region and we are keen
dependant on funding and at what seems
to hear about how the current economic climate
unprecedented times in the world of finance we
may be impacting upon BME frontline
have yet to see what this means for the BME VCS organisations. Please let us know about your
in the medium to long term. What we do know is
experiences with regards to securing funding and
that at times such as these increased demands will what impact this had or is having on delivering
be placed upon the BME frontline organisation for services to your local communities. Please send
their services by individuals, families and
your comments to [email protected]
BECON’s 2008 Annual General Meeting took a different track. This year BECON chose the Centre for
Sports in Newcastle for its AGM and unlike past events, this AGM was about celebration and
networking.
The event was a great success. With almost 100 BECON members, associate members, friends and
volunteers participating (including BECON staff), BECON network’s achievements were celebrated in
style.
The event started with a formal business meeting to elect BECON trustees for the year
2009-10. The business meeting not only included BECON full members, who were present
to participate in electing of the new Board of Trustees, many representatives from
regional bodies such the region’s Government Office, ONE North East, etc also
participated.
Soon after the business meeting, the event DJ played a fine selection of music from
around the world. A ‘global’ buffet complemented BECON network’s diversity and
celebrated the diversity of the North East.
The AGM was an opportunity also for two BECON Chief Officers to get together and
share respective their visions for BECON network. Beverly Prevatt-Goldstein, now a
doctor from Bristol University, who was BECON CEO between 2001-5 met up with Abdul
Khan, BECON’s current CEO.
Since the last BECON AGM, the BME VCS nationally
to women from BME communities in the Ealing local
has passed through difficult time. During this period,
authority area in London. In 2007, Ealing Council
the
the
decided to take funding away from SBS citing its
government’s consultation on Single Group Funding.
‘cohesion policy’. The council argued that targeted or
The consultation, if implemented would significantly
specialist services reduced cohesion since these
and disproportionately have affect BME organisations.
services were not available to everyone. The council
The consultation document that was released in
decided to put £100,000 a year, the money it used to
February 2008 spoke volumes about how the current
give to SBS, for generic service provision across the
government views the role of BME VCS in localities.
borough.
sector
had
to
face
challenges
like
Reading the final consultation document and its initial
drafts, it was clear that within the department of
Communities and Local Government no understanding
existed of the important role BME organisations play in
neighbourhoods and in the region. The message that
came from CLG at that time was that race equality had
led to fundamental problems in the British society and
that it was time to change direction on equality unless
there was a demonstrable need.
BECON made its strong opposition to the proposals
known both in the region and nationally. BECON
participated in two conferences on this issue and
organised discussions and consultations with the
sector on the government proposals. BECON worked
with other regional and national BME organisations
and a collective response of the BME sector was sent
to the Communities and Local government in May
2008.
The decision to withdraw funding was challenged by
SBS in court on the basis that the shift in policy would
negatively impact women from BME communities and
that the local authority had failed in its duty to carry out
race impact assessment of its policy decision. The
Ealing Council first decided to contest the case in the
court but after a day’s hearing decided to withdraw.
The court judgement clearly noted that Ealing council
failed on many counts and did not give due regard to
the Race Relations Act.
The case of Southall Black Sisters has made local
authorities across the country to re-look at their own
policies on cohesion. Moreover, CLG eventually
withdrew its draft guidance on single group funding in
January 2009. However, the BME organisations and
communities cannot relax. There is a need to
constantly watch and challenge efforts to marginalise
race equality in services provided by local authority
The court’s decision on Southall Black Sisters in July
and other regional services in the name of cohesion.
2008 added further complexity to the government’s
Over the next twelve months, BECON will continue to
case on single group funding. Let me briefly discuss
focus on this area and will work with the sector,
this case which may become a test case for other BME
regional and national partners and stakeholders to
organisations to use in future.
highlight significant role played by the BME voluntary
and community organisations in localities and in the
Southall Black Sisters (SBA) is a not-for-profit
organisation that has been providing services
North East.
The BME Mental Health and Well Being project, which is aimed predominantly but not exclusively at
women is funded by Big Lottery and is overseen by the Strategic Health Authority.
The Well Being and Mental Health project is well into its 10th month and so far had seen many
activities organised in the north and south of the region.
On the 28th August, the Paint Your Walk; an educational and guided walk was organised to Kirknewton
village in Northumberland. The walk started from the community centre through the footpaths that
passed by farmlands, river, bridge, hills and farmer’s buildings. The participants had a good lesson on
history about the first settlement in Northumberland, the monuments and symbols found in the farmland
and the geology of the area. The participants had a well-deserved picnic after the walk. The Green
Exercise officer; Colin Farr did an awareness session on mental health and he later took some of the
children for a few games to include badminton. The rest of the participants enjoyed a taster session on
painting to paint on paper the beautiful views they had came across during the walk. This walk was
organised for families and groups from the north of the region.
The Exploring Killhope walk was postponed from the 2nd September to the 14th October. This trip saw
the highest number of participation by the elderly. The day started off with a presentation on mental
health awareness by WEA. The wet and cold day did not deter the participants from enjoying a walk
around Killhope Mining Museum; on their way exploring the flora, fauna and geology of the area. The
rest of the day was packed with visits down the mind, the miner’s house and having a go at finding
valuable rocks to take home. The participants had a wonderful visit and found the coach staff and
museum staff very friendly and the trip enjoyable and informative. This walk was organised for families
and groups from the south of the region.
Well Being Package- 16 and 22nd October. This was a 2-day workshop just for women. The first day
started with a session on mental health at the Methodist Church in Jesmond, followed by a swimming
session to include sauna and steam room. This was a close session and participants really enjoyed
having a swim or just a dip in the pool. Three participants expressed their joy for having their first ever
opportunity in the pool. The afternoon had the women warmed up to a session of meditative yoga
followed by a session from Mental Health Concerns on supported housing.
The second day took the women to the Parks in North Tyneside. The morning stated with a follow up to
mental health session from Early Intervention Team from Mental Health Concern; looking at pressure
points, family theraphy, symptoms and diagnostic. The North Tyneside Primary Care Trust had their
stand till noon where women can check their blood pressure, height, weight and get advise on their
health. The day was summed up with a session on Victorian soap making and the participants were
pleased to take their final products home.
The 6th and last workshop is planned for the end of January 2009 for the south to replicate the Well
Being Package; a series of exercise, information and arts and craft sessions.
International Women’s Day 2009 event will mark the biggest celebration for international women in the
North East will be held on Saturday 7th March at Sunderland Quayside Exchange. BME Women in the
region are invited to attend.
For more details please contact Maria on 0191 209 4747 or [email protected]. Also check
www.becon.org.uk for regular updates on future events.
Since the last newsletter I have been began to look more in depth into developing much more active
links with organisations that maintain positive links with the BME voluntary and community sector.
Among those links is Age Concern in Durham whom BECON is working with to develop its
Intergenerational programme.
This aim is to bring generations together in purposeful, and mutually beneficial mainstream activities
aimed at building more cohesive communities and increased participation from elder generations
from BME communities.
The other positive partnership has seen BECON working more cohesively with Easington District
Council and Durham County Council to further explore the proposed County Durham BME Forum/
Network.
This proposed partnership is still in its early stages but promises much benefit to groups/
organisations in County Durham by providing resources and a smoother mechanism to feed into the
Local Strategic Partnership.
My work areas across the region continue to change and I am also working with the BECON
Regional Partnership Officer to deliver the two Networking Funding Events in both the North and
South of the region.
Further information regarding the funding events can be found in this newsletter
2008 ended with BECON’s AGM which had excellent participation. This was an excellent time for
everyone to come together and enjoy an entertaining event. It was great to see so many members
joining in from across the region.
2008 has been a busy year with a lot of work being covered and it has continued into this new year.
As well as being involved and supporting the BME Networks, BECON has been working with partners to
also establish a network in Newcastle. I will be working closely with Stuart throughout the region as well.
I have been representing on regional meetings that affect volunteering and will be looking for your
involvement as work develops.
2009 is already beginning to fly by with it already being March!
With so much uncertainty about finances, we have arranged a funding event on the 17th March in
Durham. The Funders will be there to go through the (sometimes daunting) process to apply for funding.
There will be something there to cater for all groups, further details will be available very soon so keep a
look out.
There is much to be done and I urge you as our members to get involved. It is through your
consultations that we can voice and make a difference.
Louise Evan-Wong
BECON Trustee 1999- 2008
Louise is one of BECON star
supporters who from the start
believed in BECON and worked
relentlessly to contribute to it’s establishment,
survival and continuity. We all remember when
times were difficult, Louise
was there to work with
everybody and made
sure BECON worked
through its hard time.
BECON did and excelled.
As Louise finally says goodbye to BECON, we
requested her to share with us and the network
few things about her. We
quote Louis verbatim:
I was born in Guyana,
South America, Land of
Many
Rivers.
S w i mmin g ,
s a i lin g ,
cycling, paddling, climbing
trees were part of everyday life. My first
University experience was in the USA where I
saw snow for the first time!
I joined my parents in
Britain and continued
Higher
Education
completing a degree
in Psychology, then
post-graduate study
with the help of a
Research
Fellowship. I moved to the
North East for a lecturing
post and fell in love with
the
energy,
the
atmosphere,
the
countryside, and the
commitment of this
Region.
My engagement with BECON
has helped me work toward my
dream of contributing to creating a fairer,
sharing, caring world.
I believe BECON to be at the leading edge of
the struggle to make this Region a better place
for BME people and for other disadvantaged
groups. The workers have to create pathways
through the minefields of institutional racism and
traditional networks in this region. They have
successfully moved the boundaries of our
engagement with public decision makers to help
BME communities to have a voice.
This is our vehicle – we need to make more use
of it. Imagine the energy we could create if all
the BME Communities worked together. This
would be my hope for BECON for the future.
I’m leaving the trustee board and will miss
BECON - Many thanks to all – it has been a
privilege to work with everyone.
Abdul Khan, BECON CEO thanked Louise for
her continued engagement with BECON and
said:
“Since its inception BECON has been
supported by individuals who have freely
contributed their time, energy, expertise and
experience in establishing BECON as the
regional BME infrastructure organisation.
Louise is one of those key individuals who
has supported BECON over the years and her
contribution is much valued and appreciated.”
Abdul Khan
CEO
Newcastle Chinese Healthy Living
Centre
The Newcastle Chinese Healthy Living Centre celebrated
its 10th anniversary this year. The Centre’s aim is:
• To promote good practice in health, health education
and social care for people of Chinese ethnic origin
• To promote any charitable purposes for the benefit of
the Chinese ethnic people
• To provide a centre where health and associated
services can be delivered in a welcoming, relaxing and
comfortable atmosphere for people of Chinese ethnic
origin
• To preserve and protect good health by promoting
health education through information, advise and
support from suitably qualified personnel.
1998, with talks on health and social care issues organised
every Friday. The Centre received numerous funding from
funders such as Northern Rock Foundation, Newcastle
Social Services, Awards For All and Scarman Trust to
name but a few. The Centre is now based at the North East
Chinese Association (NECA) building and with the support
of NECA has been able to widen their services to include:
• Training / increase opportunity for committees and
volunteers.
• Organised various educational health activities for
Chinese communities
• Involvement with external project
• Partnership with different organisations to deliver
training
• Involvement with projects in the wider community.
In 2007, the Chinese Health Living Centre received its
registered charity status.
In 1997 as a follow up to the AIDS and HIV conference
organised for the Chinese community, eight of the
participants decided to the Chinese Health project. The
project launched the Newcastle Chinese Health Club in
NEWomen’s Network is led by the voluntary
community women’s sector and is primarily
concerned with strengthening the women’s sector,
ensuring the survival of women’s organisations and
raising the profile of issues facing women in the North
East. It is organised regionally, with leads for each
four sub-regions (Durham, Tees Valley,
Northumberland and Tyne and Wear) and across six
diversity strands (young women, lesbian and bisexual
women, Black and minority ethnic (BME) women,
women with disabilities, older women and women of
different faith groups).
Women’s voluntary and community organisations in
the North East provide free, and often life saving,
services to women from diverse backgrounds and
lobby for better laws to end discrimination against
women; but many of these women’s sector
organisations are in danger of being closed down.
This is particularly so for Black and Minority Ethnic
and Refugee (BAMER) Women’s Organisations, a
recent report from Imkaan estimates we now only
have 50% of specialist independent BAMER led
women’s organisations across the UK that existed
five years ago. Furthermore, Imkaan points to a
series of contradictory Government policies need to
change to avert suffering and violations of
human rights for BME women and children.
As part of the national why women?
Campaign. NEWomen’s Network are calling
for policy and decision makers and funding bodies in
the North East to put women back on the agenda by:
• acknowledging the systematic disadvantage
women face because of gendered inequality
• publicly recognising the essential services and
expertise the women's sector provides
If you join NEWomen’s network your organisation will
enjoy the following benefits:
• Regular infomails with details of research, policy
event, campaigns, funding and training
• Free access to NEWomen’s network events and
training with travelling expenses and childcare
provided wherever possible
For more information and to join NEWomen’s
Network, please contact: Sue Robson, email:
[email protected] tel: 07813109215 or visit our
website http://www.newwomens.net/
NEWomen’s Network is part of the VCS Equalities and
Diversity Coalition and is supported through funding from
the Coalitions' Coalition for Action on Equality and Diversity
(CADE) Project and Northern Rock Foundation.
1
A Matter of Life and Death : the loss of specialist services
for BAMER women and children experiencing violence
(Imkaan, June 2008) http://www.wrc.org.uk/includes/
documents/cm_docs/2008/b/1_bamer_leaflet.pdf
2
http://www.wrc.org.uk/what_we_do/campaigns/
why_women/default.aspx
One of the myths about Northumberland is that ‘there are no
BME people there.’ But while the numbers are not huge,
especially not in rural areas, that makes it even more
important to support BME people in combating racism and
achieving equality.
Northumberland Community Development Network (NCDN)
has been working with BECON over the last couple of years
to find ways of involving BME people from across
Northumberland in group activities, and in meeting with
people from other diversity groups. NCDN’s equality and
diversity project aims to create a diversity network that has a
real place in decision making within the county.
As the current phase of the work comes to an end in March,
the project is celebrating diversity in Northumberland by
coordinating a Diversity Exchange programme from midFebruary through March. So far the programme includes a
disability group networking day on 12th February at Kirkley
Hall Ponteland, two performances of Open Clasp Theatre
is a charity, church ministry and local community group. Our
core aims are to serve our community in Christian love
through practical action; to reach out to and help the most
disadvantaged in our community including asylum seekers
and immigrants; and to work for community cohesion
beyond the catchword. Since 2006 we have been based in
Wheatley Hill, County Durham, and from our centre here we
run several projects and activities which bring together
people of all ages from across very different ethnic,
denominational, social and national backgrounds.
Our Church’s Sunday Service is at 10.30am in the EDWE
Centre. Families are welcome, and refreshments are served
afterwards. We also have weekly meetings and socials in
Stockton, Middlesbrough and Sunderland as well as special
men’s, women’s and youth events – for more information
please contact us.
CDACA, County Durham African Advice, is an advice and
support centre for African and other BME asylum seekers
and immigrants in the North East. We do our best to give
these minorities a warm welcome; help individuals and
families to integrate in their local communities and learn
about British culture, traditions and structures; provide
advocacy and emotional and practical support as well as a
range of social and cultural activities which bring African and
British people together. We also work to challenge racial
prejudice and stereotypes about BME groups by hosting
African workshops in local schools and other venues. If you
production ‘Stand n Tan’ at Newbiggin Sports Centre (6pm,
Friday 13th February) and Haltwhistle Sports Centre (6pm
14th February), a Hafla in Belford and a day for employers in
Berwick. The Northumberland LGBT group will be working
with Radio Lionheart in Alnwick to make a radio programme
about being gay in Northumberland, and the Berwick
Migrant Support Group is organising an evening on humour
across cultures. There will be various events for
International Women’s Day in early March. We hope to have
something for everyone, and the programme will end with a
big event at the Holiday Inn, Seaton Burn on Tuesday
24th March including workshops, film, a debating room for
all the hot issues, and BECON will be there looking at rural
racism issues. The aim is that everyone can feel positive
about visiting, living in or enjoying Northumberland.
For more information about events Please contact us on
07775 817544 or [email protected] or visit NCDN’s website
http://www.ncdn.org/
would like us to hold a workshop (e.g. African cooking and
culture) at your school or place of work, please contact us.
Children’s work – His Chosen Kids is a club for children up
to 13 years which runs each Sunday 11-12.30am, and
Victory Kids Club is an after school club running term-time
– please contact us for next term’s times.
Cultural Café – 10am–1pm the last Saturday of each month
in the EDWE Centre. Come and enjoy homemade cakes,
freshly brewed coffee and tea, groovy music and lively
discussions!
We are currently only using part of our building due to its
need of repairs and refurbishment. Once the whole building
has been renovated it will also serve as a media centre
with television and music recording studios, and a
conference centre with seating for 270 people and
catering facilities…..so watch this space!
For general information about our charity (Reg. No.
1107866) and projects visit www.hccproject.org or contact
Rebecca Bouveng, 01429821679, mobile 07709167260 or
email [email protected]. For help and support
through CDACA, contact Apostle Elijah and Grace
Delapanosta on 01913772731 or mobile
07817362663, or Khulani Ndebele, 07901545152.
The EDWE Centre, Dodds Close, Wheatley Hill
DH6 3QU
Third Sector
Government U-turn on single identity
group funding
By John Plummer
13 January 2009
Proposals to only fund 'cohesion schemes' dropped after
pressure from charities. The Government has dropped
plans to tell councils not to fund 'single identity groups'
after pressure from charities.
In February last year, the Communities and Local
Government department proposed that local authorities
should not award grants to projects that focused on
specific groups. They should instead fund cohesion
schemes that benefited the entire community, the
department said.
The proposal threatened vast amounts of funding to
charities that help individual groups, particularly black
and minority ethnic organisations.
Two-thirds of responses to the consultation were from
charities, which overwhelmingly rejected the idea on the
grounds that it could reduce their funding and harm
communities.
In the summary of responses to the Cohesion Guidance
for Funders Consultation, published last month,
communities and local government secretary Hazel
Blears said guidelines from central government were not
the way forward because only local leaders were "in a
position to make a truly informed choice".
Kevin Curley, chief executive of local infrastructure group
Navca, said: "This change of policy is good news for
everyone who believes that it is right to fund BME
organisations to provide specialist services."
To access the article online please visit http://www.thirdsector.co.uk/
Channels/Finance/Article/872691/Government-U-turn-single-identitygroup-funding/ You will need to register as a member (for free) to
access the article
Ruling Frees Asylum Seekers to Work
similar position.
A landmark legal ruling has paved the way for thousands of
asylum seekers in the UK to be allowed to work. The High
Court has ruled that current laws preventing an Eritrean
asylum seeker from taking a job are incompatible with the
European Convention on Human Rights.
Last night legal experts said the test case would have
major ramifications for others seeking asylum.
The Eritrean man, called Tekle, who cannot be returned to
his home country because it is considered too dangerous,
has been in the UK for seven years while his case is
considered. Thousands of asylum seekers from other
countries also considered too dangerous to return to including Iran, Iraq, Somalia and Zimbabwe - are in a
Mr Justice Blake ruled that a blanket ban was 'unlawfully
over-broad and unjustifiably detrimental to claimants who
have had to wait as long as this claimant has'. He said the
Home Office's policy breached article 8 of the convention,
which guarantees the 'right to respect for private and family
life'.
The ruling comes as the former Tory leader, Iain Duncan
Smith, prepares to publish a report suggesting that failed
asylum seekers should be given the right to work here if
they cannot return home.
Article taken from http://www.equality-ne.co.uk/news/
articles/6261
Third Sector Online
Donors in Scotland are the least likely to change their
giving habits during lean times: 21 per cent said they would
not give less. Those most likely to cut their donations live in
the midlands, Wales and the north of England.
Credit crunch 'means donors will give
less'
By Rosie Walker,
24 September 2008
Nearly half of individual donors say they will give less
money to charity over the coming year because of the
credit crunch, according to a new YouGov poll.
The internet-based polling organisation asked 1,962
people about their charity habits. Forty-nine per cent
agreed that they would probably give less if the credit
crunch continued; 15 per cent said they would not.
The poll was commissioned by the second-hand shop
Cash Converters, which has pledged to donate all the
profits from an auction of selected goods brought into its
shops to children's charity Dreams Come True. The
auction was held online between 8 and 17 October 2008.
The survey also found that 29 per cent of respondents
have more than £500 worth of unwanted household items
at home.
Liberty (also known as The National Council for
Civil Liberties) is one of the UK’s leading civil
liberties and human rights organisations.
Liberty work to promote human rights and protect civil
liberties through a combination of test case litigation,
lobbying, campaigning and the provision of free advice.
Liberty’s website provide support to individuals and
organisations who wish to understand and enforce their
rights under the Human Rights Act 1998. The website
has three main sections
1. YourRights guide
2. Voluntary Advice Sector
3. Human Rights Advice?
Liberty provides Advice Services to the VCS free of
charge. Liberty will help the VCS sector to understand
the implications of the Human Rights Act for your
service users.
On Liberty website you will find information about the
Human Rights Act and the rights incorporated from the
European Convention on Human Rights, general
information on how to take proceedings under the Act,
answers to frequently asked questions, and detailed
information on areas of interest such as the right to
privacy, the rights of suspects and defendants and the
right to peaceful protest.
Third Sector
A sea change online in 2009?
By Jude Habib
13 January 2009
When it comes to digital media, it's time for the sector to
get with the programme, says Jude Habib
Last year, I ran several workshops exploring the changing
media climate and the rise of social media.
I was continually surprised by the sense of bemusement,
fear of losing control and resistance to change I
encountered among senior management. The sessions
made me realise that we still have a long way to go to
change third sector behaviour in the internet age.
But I am hopeful that this year there will be a sea change in
attitudes. We could start by looking across the pond for
inspiration: Barack Obama will enter the White House next
week knowing that social media played a critical role in his
election success. The presence of his campaign was felt
across the web, on sites including YouTube, MySpace,
Flickr, Twitter and Facebook. The campaign also raised
£400m from three million people, so we could call it a
'people's campaign'.
Obama provided the tools, platforms and space to enable
grass-roots supporters to have a voice. The
www.My.BarackObama.com community blogs helped
millions of people, mostly volunteers, organise their local
communities on behalf of the campaign. They were given
that most important thing: control.
That's why I am so passionate about the role of social
Liberty also runs a telephone advice service for
voluntary sector organisations that require human
rights advice. The line is staffed by Liberty’s Advice &
Information Officer (non-practising Solicitor).
The telephone number is 0845 122 8621
Opening Hours are: Monday: 14.30 to 16.30 and
Tuesday & Thursday: 10.00 to 12.00
Alternatively you can write with to Liberty with your
query.
To submit your queries online please follow the link
below
http://www.secure-website.com/liberty-humanrights.org.uk/Charity query form
To submit your queries in writing you will need to
submit it on an advice request form. You can download
a Word Version of the form following the link below.
http://www.yourrights.org.uk/get-advice/vas-adviceform-4.4.08.doc
Once you have completed the form please send it to
VAS, Liberty, 21 Tabard Street, London SE1 4LA Or
you can fax it to 0207 407 5354.
Please mark your fax for the attention of the Voluntary
Sector Advice Service or VAS.
media. It's all about direct engagement and personal
communication between friends and contacts sharing
information that matters. We are no longer passive
consumers of the internet, but active participants - we want
our voices heard. If you can create a more targeted
personal relationship with your stakeholders, you will be
rewarded with long-term loyalty and support.
So chief executives: this year, when your staff approach
you to discuss using social media in your organisation, I
hope your response will be a resounding "yes".
As the credit crunch continues to bite, it's important to
make sure your online presence is reaching as many
people as possible. Are you making the most of online
opportunities? Are you waiting for people to come to you,
when you could be going directly to them? And how can
you use your time and budgets more effectively to reach
the people you want to reach?
It is important to have the skills in your organisation to
understand and exploit low-cost social media applications.
At the same time, you need to encourage your supporters
and stakeholders to play a greater part in getting your
messages across.
But the biggest challenge is to persuade people especially third sector leaders - that social media are
relevant and beneficial to their work.
- Jude Habib is the director of Sound Delivery, a media
production company
To access the article online please visit http://www.thirdsector.co.uk/
Resources/Communications/Article/872365/sea-change-online-2009/ You
will need to register as a member (for free) to access the
article