Focus Mid-South Media Kit

Comments

Transcription

Focus Mid-South Media Kit
REV. 011516
Focus Magazine
2016 Media Kit
®
S er ving the Mi d-S
outh LG BT Com mun
it y an d it s Allie s
| JAN+ FE B 2016
About Us
RACE
THE
Reader Profile
Publication Schedule + Content
ISSUE
Distribution Points
LAMBDA CAR CLUB
Packages + Pricing
FINALLY, A CHOICE FOR
LGBT
Mechanical Specifications
ORIGINAL
MEMPHIS
commun
ity
ERNEST WITHERS
MUSEUM & GALLERY
Advertising Agreement Form
CAR ENTHUSIASTS!
HOMELESS HEALING
THE
LGBT YOUTH RA
CIAL DIVIDE
SHIPPING CONTAINE
RS
WITH
commun
ity
REPURPOSED FOR HOU
SING
Terms of Advertising
John O’Rou
LAMBDA
CAR CLUB
pet focus
Animal Rescue
calendar
Volunteers crucial to shelters’ success
calendar
by Joan Allison
Working in dog rescue is
tough. Space, money, time
and workers are all crucial
resources, and sometimes,
there just aren’t enough
resources to go around. But
with the help of volunteers,
somehow everything can
get done. Volunteers at
most shelters are trained
to keep the shelter a happy
and healthy home for the
animals, and a pleasant
building – and experience –
for potential adopters.
24
29
30
JANUARY
Volunteers help bathe dogs which improves health (by
keeping some germs at bay) and socialization of the
animals, and increases their chances of being adopted.
Memphis Area Animal Shelters
Bartlett Animal Control
cityofbartlett.org/198/Animal-Services
City of Horn Lake (MS) Animal Shelter
hornlake.org/Animal-Shelter-Services
TYPICAL
VOLUNTEER JOBS
AT SHELTERS
Collierville Animal Shelter
awos.petfinder.com/shelters/collierville.html
Dog walkers
Cat Cuddlers
Greeters
Off-Site Adoption Team
Special Events
Fundraising
Shelter Lawn Care
Shelter Cleaning Crew
Foster Homes
Kid Volunteers
DeSoto (MS) Animal Rescue
desotopetlovers.org
Germantown Animal Shelter
germantown-tn.gov/index.aspx?page=331
House of Mews (cats only)
houseofmews.com
Marion (AR) Animal Shelter
awos.petfinder.com/shelters/AR61.html
Memphis Animal Services
memphistn.gov
Mystic Krewe of Pegasu
s
Mardi Gras Ball
Sunny Meadows Safe Haven for Pets (Memphis)
sunnymeadows.org
lgbt advocate
lgbt trailblazer
Page 32 / focusmidsouth.com / JAN+FEB 2016 / The Race Issue
Original artwork painted by Jada
Thompson Stewart. ©2015 Focus
Mid-South Magazine
theme
THE RACE ISSUE
by Heather Bryan Pike
photo by Sophorn Kuoy
The Race Issue / JAN+FEB 2016
/ focusmidsouth.com / Page
7
Page 20 / focusmidsouth.com
Come see us!
Have an event to list?
Page 38 / focusmids
outh.com / JAN+FEB
/ focusmidso
uth.com
convertible
Jake Callew
Cars/Owner aert, David Maddo
x,
(L to R)
Maddox;
1970 Ford Thedford Byrum
1970
/ Page 23
Page 24
/ focusmidso
uth.com
/ NOV+DEC
2015 / The
Giving Issue
Mardi Gras 2016 with
by Robin Beaudoin
Kings and queens, gods
and goddesses, it’s time to
rip the sheets off the bed
and don your finest toga,
gown, or tux, all in the name
of charity and bacchanalia.
On January 30, 2016 at
Minglewood Hall, the Mystic
Krewe of Pegasus will host
the finest Mardi Gras ball in
the Mid-South- An Evening
on Mount Olympus. Guests
will “ascend to the highest
heights of Ancient Greece,
and party with the gods
and goddesses!” King
Pegasus XII (James Cox)
and Queen Pegasus XII
01.30.16
7 PM
MINGLEWOOD
HALL
MEMPHIS, TN
idsouth.com/submit
DYLAN SANDIFER
J. Dylan Sandifer brings
to Memphis refreshing
willingness to create
and carry on sometimes
controversial, always thoughtprovoking conversation about
some of the challenges facing
the gay community.
A Rhodes graduate and
non-profit development
powerhouse, Sandifer is
well grounded and open.
She organized the program
Operation Crosstown, which
crowd-sources ideas from
community stakeholders
and has resulted in several
projects in the neighborhood,
Dylan Thomas, Bob Dylan,
including a mural and a bike
or grovel or conform to anyone
then there was a character on
repair station. She’s a freelance
at all in order to get the same
the “L” Word named Dylan;
blogger, an outspoken
basic rights as are afforded
I’m aware that the name is
proponent for civic prideother communities. We’ve been
considered more masculine,
raising measures, and an
working so hard at gaining equal
but that’s not necessarily
active participant in organizing
rights that even if the norms
intentional. It’s just about the
for more LGBT and minority
the heterosexual community
decision to take control of my
inclusion in Memphis business.
presents go against our nature,
own identity. I can choose...to
She’s is one to watch in this
we’re taking them on and losing
present as nonbinary.
city. I asked Dylan to share her
our essential queerness in the
thoughts on queer issues and
process. We enter into these
Why is gender neutrality on
what matters to her.
tacit agreements to show how
the rise?
mainstream we are, then we
...it’s less radical to inhabit
Why activism?
say, “That’s why you should give
the liminal space between
The most immediate
us rights, see? We look just like
masculine and feminine because
and sometimes the most
you.” This erases the culture.
it’s been demonstrated that it’s
impactful kind of outreach
The queer communitypossible to transverse them.
you can do is existing as
at-large has in many ways
History operates cyclically, so
a gay person in a world of
sacrificed its spirit of
for me part of it is a reaction...(to
straight people...so that
difference and its penchant
the) suburbanite view that you
people (outside of the)
for certain types of fashion
have to inhabit the space you’ve
queer community can
and music and nightlife at the
been given. We’re “queering” in
begin to understand that
altar of heteronormativity in
the broadest sense of the word,
we all share the same basic
order to make political strides.
trying to undo the norms.
underpinnings. When I was
It’s understandable, but
being a full-time activist,
unfortunate. We’ve diminished
is queer culture trying to
especially during college, I
the possibilities for queer
conform to other norms?
was mostly interacting with
people, not expanded them.
(We should accept the)
people very much like me. It’s
full spectrum of existences,
comfortable, but there have
Who influences you?
whether
those conform
been several communities I’ve
Choose 901, Wendi Thomas,
to heterosexual norms.
been with... where I truly was
Tami Dawyer, Holly Whitfield,
We’ve allowed ourselves
their first experience (with an
John Minervini, MidSouth
to be pigeonholed - and in
LGBT person).
Peace and Justice Center,
some cases participated
Memphis Gay and Lesbian
in---pigeonholing - into a
Why the name change?
Community Center.
Even as a kid, I never felt like mainstream appearance that
panders
to the heterosexual
“Jerica” was really my name.
Twitter: @jdylansandifer
need to receive us as “the
It just didn’t fit. So I wanted to
Instragam: @jdylan901
same” as they so they can
choose a name for myself that
accept us– when in many cases
felt like it more authentically
we aren’t the same at all.
represented who I am. I liked
... we shouldn’t have to pander
United Way of the MidSouth, and partner with
the University of Tennessee
Health Science Center. MCC
provides 24/7 telephone
outreach for those in crisis
or for friends of those in
crisis, with an empathetic
ear and free resources for
every person in need. This
of mental health, emotional,
and crisis issues. Special
services include an HIV
hotline, a Call4Kids line to
report child abuse, and an
Elder Lifeline.
Doors at the Mardi Gras
party open at 7 p.m.,
and the show, hosted by
WMC-TV 5’s Kym Clark,
commences promptly at
non-biased, volunteer-run
8 p.m. Tickets are $55 and
program also reaches into
may be purchased online
communities providing
at http://pegasusball2016.
encouragement and
brownpapertickets.com.
recruitment to help friends
All proceeds benefiting
and neighbors suffering
Memphis Crisis Center.
with mental illness.
Trained Memphis Crisis
Center volunteers assess
(Imagene Azengraber)
risk, and assist callers with
Memphis Crisis Center
invite one and all to enjoy
needs while
immediate
memphiscrisiscenter.org
and
music, costumes,
901-274-7477
helping them find longcarousing inspired by the
The service
solutions.
term
Mystic Krewe of Pegasus
god of wine and festivals,
began in 1970 as a suicide
pegasusmemphis.com
the one and only, Dionysus.
prevention hotline, and
The group’s fundraisers
Minglewood Hall
soon expanded its services
1555 Madison Avenue
for 2016 benefit the
upon seeing the need for
Memphis, TN 38104
Memphis Crisis Center
901-312-6058
help with a broader scope
(MCC), an agency of the
MYSTIC KREWE
OF PEGASUS
Do it online at focusm
2016 / The Race Issue
arts + entertainment
Page 12 / focusmidsouth.com
Age 25 | Memphis, TN
/ JAN+FEB 2016 / The Race Issue
FEB 2016
Ninety Eight
An Evening on
mpus
Mount theOly
Mystic Krewe of Pegasus
MARDI GRAS
BALL
See page 15 for informati
on or follow focusmid
south.com
for the weekly updates.
Like our Facebook page
for tips.
Tipton County Animal Rescue (Brighton)
tcpw.net/animal.htm
West Memphis (AR) Animal Shelter
wmanimalshelter.weebly.com
team will be at the event.
Follow the FOCUS
Fitness Challenge! 2016
Southaven (MS) City Animal Shelter
southaven.org/85/Animal-Control
Tunica (MS) Humane Society
tunicahumanesociety.com
the Focus Mid-South
LOOKING FOR MOTIVA
TION TO WORK
OUT IN THE NEW YEAR?
Olive Branch (MS) Animal Control
obms.us/city-departments/animal-shelter.html
Play yards at shelters allow the dogs to socialize off leash. Volunteers
supervise play sessions to be sure all dogs follow the playground rules.
travel
Miller
Issue / JAN+
Oldsmobile
2016 Staxtacular: The
This symbol means that
North East Arkansas Humane Society (Jonesboro)
neahs.org
The Race
Ballers’ Ball
7 pm, Stax Museum
of American Soul Music
Tickets available online
and start at $175
Hosted by Vince Carter
and the Memphis Grizzlies
Soulsville Foundatio
to benefit the
n’s vital youth programs
. Staxtacular, the Party
With A Purpose, brings
together the worlds
of sports, music, and
philanthropy in an event
that is like no other.
Indulge in the many
bars and global cuisine,
open
or relax at the coffee
& espresso bar.
Plus enjoy complime
ntary valet parking
for all event guests!
Tickets and info online:
staxtacular.com
7 pm, Minglewood Hall,
Midtown
Tickets are $55 and
may be purchased online
The Mystic Krewe of
Pegasus hosts the finest
Mardi Gras ball in the
Mid-South – An Evening
on
highest heights of Ancient Mount Olympus. Guests “ascend to the
Greece, and party with
goddesses!”
the gods and
To buy tickets, visit:
pegasusball2016.br
ownpapertickets.co
m
Humane Society of Memphis and Shelby County
memphishumane.org
by Robin Beaud
oin
photos by Greg
Campbell
and Joey
Contest
4:30 - 7 pm, Bridges
Center, Downtown
Tickets are $25 for 21+,
$15
Tennessee Equality Project’s under 21, kids 5 & under free with adult
sixth annual Mardi Gras
Gumbo Contest features
celebration and
competitive tasting
of gumbo from 16 teams,
Tennessee craft beer,
New Orleans jazz from
the Hot Memphis 4.
Need more info? Call
901-301-3306.
For tickets, visit: bit.ly/TEP
Gumbo2016
rke, 1966
In his 1960s
Countr y
and John
Olds Cutlas
conver tible
Squire
O’Rourke.
s conver
youth,
and 1966
tible/Byrum; station wagon
John O’Ro
Pontiac
/
1966
participate)
Catalina
urke’s moth
station wagon Olds Ninety
. His show
handmade
er
/O’Rourke. Eight
cars includ
tiny cover
an exclusivity
e an IROC
alls
and his fathe
-Z,
a vintage
or an uppit
r made a
feel, wher
Pontiac,
y
wooden
member
e you must
and an
80-year-old
step
of the intern
own
the most
Ford Mode
and his youn stool for John
ational
club for
expensive
A. O’Rourke
l
20 years
g
or
oldest car.
, and has
is now the
so that when brother
held office
Truth
mem
fully,
bership direc
their fathe
r positions
that
discriminat
worked on
r
in
three regio
tor of the
ion was the
year- old
cars in the
ns.
extreme
chapter.
case
garage, the
in
The
the
Hernando
1980s, it’s
“The club
boys could
less so now.
DeSoto
was starte
watch and
region includ
It’s nice to
specifically
d
learn.
es Arkan
with like-m
be
to cater
O’Rourke
Mississippi,
sas,
inded peop
to
the LGBT
now focus
the booth
le.
community,
“Of cours
his early
es
eel
of Missouri,
e, we don’t
”
O’Rourke
interest in
and
discri
said,
cars
West
by show
minate. If
“because
Tennessee.
the tradit
ing them
somebody
“We’ve got
happens
ional car
with
the Herna
about 30
to be heter
clubs
were eithe
ndo DeSo
mem
osexual
we’ll still
r outright
to
chapter
in the Memp bers here
let them
not
welcoming
of the Lamb
in!”
his area.
O’Rourke
, or it wasn
da Car
Club Intern
One
down in
smiles, “We
’t
comfortab
ational (LCC
Mississippi
and eat and
sit
le for our
United State
and
I,
two over
families
drink soft
and friend
s and Cana
in Little Rock
drinks
and talk.
s to partic
da
O’Rourke
We have
,”
ipate.
“Certain
“drive in”
said.
movies. It’s
car clubs
The club
the cama
have
is actively
raderie.”
O’Rourke
recru
has been
iting more
a
young
members,
especially
AT ION
First, it’s abo
AL
ut camarader
ie, THEN it’s abo
ut the cars.
life
Sixth Annual TEP Gumbo
SO MU
MORE THCH
JUST CARAN
S
INTERN
WINTER EVENTS
During the winter months,
the need for help at shelters
still exists. Become a
volunteer at a shelter. There
are many ways that you
can help. Some are handson and some are not. Take
a look at this list. Not all
shelters have each of these
opportunities (but most
do). Call or visit the website
of a shelter for details about
their specific programs.
A DOSE OF FAITH
ON SUNDAY MORNING
S
Original Memphis
ERNEST WITHERS
COLLECTION
MUSEUM & GALLER
Y
photos licensed and used
/ JAN+FEB 2016 / The Race Issue
TONY HORNE
Out
African American, Gay,
by Kevin Shaw
choreographer born in
Memphis, Tennessee,
Tony Horne, now an
Associate Professor
at The University of
Wisconsin-Milwaukee,
brings a unique,
refreshing perspective to
what it’s like being “out
and proud” in 2016.
Focus Magazine was
excited to catch up with
Tony who frequently
returns to Memphis
to direct/choreograph
at multiple theatrical
venues (“The Color
Purple at Playhouse on
the Square and “Once
on this Island” at
Hattiloo Theatre) and
see what role “race” has
played in his artistic life.
news
MGLCC
photo by Jon Sparks
As an openly gay,
African-American
theatrical director/
36 / focusmi
Contain
ing
LGBT youth
homelessness
in Memphis
Page
/lgbt/)
Page 22 / focusmidsouth.com / JAN+FEB 2016 / The Race
Issue
Page 28 / focusmidsou
th.com / JAN+FEB
Collection Museum &
Gallery
exposed brick walls
of the Beale Street gallery
shocking: Dr. Martin
are
Luther King Jr. resting
in the Lorraine Motel,
hours before being
mere
murdered; an old Memp
his Zoo sign announcing
that only “Coloreds”
are allowed on Thursd
ays; a young Tina Turner
spinning out of contro
l at Memphis’s famed
Club Paradise; sanitat
workers marching with
ion
placards declaring, simply
, “I AM A MAN.”
dsouth.com
and over the years have
lived on both coasts. So,
for me, it is comfortable, it
is easy, and it is safe. I find
Memphis theatre to be a
welcoming community, as
it has always been from the
time I was a child actor with
Photo courtesy Evergreen Yoga Center Memphis Children’s Theatre.
but
I’ve never felt anything by
Joan Allison
out of the wrong mouth
photos by Greg Campbell
love, support and joy. Other
could be perceived as
men in this city may feel
being disrespectful. I think
differently because their
acknowledging our African
and
to the Williams Institute,
experience was formed According
and American roots is a
40%
of the homeless youth served
shaped in the black church.
more respectful portrayal
by agencies
My as LGBT (only
identify
That’s why I’m different.
of who I am. Ultimately
5-7% of youth
identify as LGBT in the
identity was shaped outside
though, it’s about
general population).
it
had
of the church. I think IIn
Memphis
familiarity. If someone I
the number of homeless
black.
youth
to
relatively easy compared
isn’t clear
personally know refers
because young people will
do
other men of my generation
to me as black, I’m more
almost anything to avoid
Does it matter how a
local shelters and
me.
or men who came after
sleeping on the streets.
Caucasian individual refers okay with that compared
I’m so fortunate to have had
to someone I don’t know.
to you?
LGBT individuals experiencin
g
that experience because I
Like if I hear someone on
It does matter. I think
homelessness are often at
a heightened risk of
know that’s not everyone
television or the news use
a white person needs to
violence, abuse, and exploitation
compared
the term black I’m offended else’s experience.
say “African-American”
with their heterosexua l
peers. Transgender
by it.
unless they are informed
the are particularly at physical
So, it sounds like youth
risk due
otherwise.
to a lack of acceptance and
Memphis theatre scene
From your perspective,
are often turned
is more diverse andaway from shelters; most
what is it like to be an
in Memphis are
Why?
accepting than some
gender-specific, with policies
openly gay AfricanAfrican-American most
that are not
people might imagine?
accommodating of transgender
American artist in
accurately reflects who we
people.
Absolutely! It’s delightful
Memphis, Tennessee in
Conflict with family over
are. We are Africans and
sexual orientation
now to see multi-cultural
2016?
or gender identity is the
we are Americans. Black
number one cause
casts on the stages of
Ha! Well, that’s an
of LGBT youth homelessnes
refers to a color and none
s. Other causes
Theatre Memphis to
interesting question
of us are actually black
include aging out of the
foster care system,
Playhouse on the Square! I
because I’m an artist who
any more than any of you
poverty in the family and
think it says a lot about our
abuse at home,
has been exposed to a
are actually white. Black
according
are to a 2015 study by the
community that artists
variety of things and my
True Colors
is a misnomer and not an
Fund
and
today.
the
welcomed
Williams
so
Institute at UCLA
horizons are very broad.
accurate description. For
(Source: http://nationalho
I left home when I was 16
meless.org/issues
me, the term black coming
What is the ‘official’
current term that you
use to refer to your race?
Is it ‘Black’ or ‘AfricanAmerican’?
You know, that’s a very
personal thing. I’m a
southerner, so I grew up
saying “Black.” I also prefer
saying “Black” because
“African-American” has too
many syllables in it, but in
all of my formal writing, I
refer to myself as AfricanAmerican. However, when
I’m speaking to family or
friends, I refer to myself as
by Tim Sampson
courtesy of Ernest Withers
The images lining the
2016 / The Race Issue
/ JAN+FEB 2016 / The
Race Issue
(above) Stephanie
Reyes walks the site
of the Metamorphos
is Project’s container
housing village, an
MGLCC endeavor to
put an end to LGBTQ
youth homelessness
.
Reyes is Youth Services
manager for
MGLCC.
(right) Proposed site
and container
layout for the Metamorphosi
s
Project, with a projected
opening
date in late 2016.
MGLCC’s Stephanie
Reyes is leading the
project to convert
shipping containers
into
housing for Memphis’
homeless LGBTQ youth.
The Memphis Gay and Lesbian
Community Center’s Youth
Services Committee has
been
working on the Metamorphosis
Project for more than a year.
The Project is a ‘homeless-youth
village,’ if you will. The housing
will be created from shipping
containers. The containers
will be
repurposed from their former
life
transporting cargo from
place to
place. They will settle in
a grove
of trees in a quiet Orange
Mound
neighborhood.
Their new precious cargo,
LGBTQ youth, will have
staff
working to help each of the
residents take the steps necessary
to
move from transitional housing
to
independent living. There
will be
a food pantry and a kitchen,
quick
MGLCC Metamorpho
sis Project
common areas, administratio will repurpose shipping containers into
n areas and homes
for homeless LGBT
Youth.
access to a main bus line,
a clinic
a short walk away, and assistance
finding and keeping stable
work.
Most importantly, the containers
will be a safe space to live
during
the day and a warm home
where
they can lay their heads at
night, if
only for a temporary stay.
The shipping containers
will
be adapted for housing by
adding
windows, doors, insulation,
electricity, and plumbing,
turning
empty containers into living
quarters complete with bedrooms
and bathrooms. Two of the
40-ft.
containers will be transformed
into
separate living spaces, including
a
bedroom area and a bathroom
for
each person. Several 20and 40-ft.
containers will be put together
to create a common area
with
a kitchen, living room, a
small
text (text MGLCC2 to 71777).
conference room for counseling
“I think a lot of people didn’t
and medical care, a staff
office and think we would
get to this point in
a classroom. The site will
initially
the project because we are
house 4 young people with
in the
plans
South and not in a large
for adding additional beds
city, but
as the
we have.” says Reyes “And
program successfully expands.
we will
continue to progress and
“When we met with some
overcome
whatever obstacles stand
prominent community leaders,
in our
way because we must. Even
they were excited about the
one
fact
teen left to fend for themselves
that this was going to be
is
in Orange one too many.
We aren’t going to
Mound. It is another example
of
give up until our response
something great starting
can be
in their
‘yes, I can help you,’ or even
community.”
better,
until we don’t have to have
The MGLCC is still in
those
conversations at all anymore.”
fundraising mode to cover
the
The
MGLCC
will
continue to
projected $250,000 cost
of
move forward with this project
the project. The easiest way
to
and, if all goes according
contribute to this project
to plan,
is to
groundbreaking will begin
donate to MGLCC through
this
their
year. The MGLCC hopes
website (www.mglcc.org
to
) or via
welcome its first residents
by 2017.
“One. That’s how many
times you have to look
into the eyes of an
and tell them you have
18-year-old homeless
nowhere safe for them
LGBTQ
to sleep that night
to change. After ten
before you decide something teen
of those devastated
faces looking back
needs
at you, you have had
enough.”
Stephanie Reyes, MGLCC
The Race Issue / JAN+FEB
Youth Services Manager
2016 / focusmidsou
th.com / Page 29
REV. 011516
About Us
Serving the Mid-South
LGBT Community
and Its Allies
Focus Magazine is all about LGBT people
and their allies...their work, play, families,
creativity, style, health and wealth, bodies
and souls. Focus is an attitude…spirited,
independent, outspoken, serious, playful
and irreverent, sometimes controversial,
Serving the Mid-South
LGBT Community
and Its Allies
Serving the Mid-South
LGBT Community
and Its Allies
always passionate.
Vision
Values
Mission
Focus Magazine seeks to become
Focus Magazine will leverage the
Focus Magazine will promote
the most important LGBT
Ray Rico Freelance community
LGBT inclusivity through dignified
information source and the most-
contacts, designers, social media
delivery of content that is relevant
used means of advertising to the
experts and web developers to
to LGBT persons; editorial and
LGBT audience in the Mid-South.
advance the interests and well-
advertising content will be
being of LGBT individuals and
included at the discretion of the
their allies.
publisher to assure thoughtful and
respectful content for all: LGBT
and straight. Focus Magazine will
be no- or low-cost to its readers;
it’s free online and locally in print,
and available regionally in print
via low-cost mail subscription,
thereby removing access barriers.
Giving Back
We make it a common practice to give back to our community. Proceeds of profits will be donated to the non-profits we serve.
focusmidsouth.com | 901.800.1172 | [email protected]
Focus ® Magazine is published by Ray Rico Freelance | 2294 Young Ave. | Memphis, TN 38104 | rayricofreelance.com
REV. 011516
Reader Profile
Extensive LGBT
Studies
Available Upon
Request
LGBT and their allies are:
Educated, savvy about technology, open to the views and
lifestyles of others (their only intolerance is for intolerance).
Passionate about living well, doing good and making the world
a better place for themselves and others.
Empowered, affluent enough to live the lives they want and
to enhance the lives of others.
Statistics
Serving the Mid-South
LGBT Community
and Its Allies
LGBT National Statistics
Median age............................................................... 48
Median HHI>$50k............................................ 57%
Took a major vacation last year..............47%
Own pets
Gay men....................................................... 62%
Lesbian women...................................... 76%
Have a bachelors degree........................... 41%
Buy performing arts tickets weekly...60%
Source: Community Marketing Incorporated, June 2015
Did You Know?
The total buying power or disposable personal income of LGBT
adults is expected to exceed $790 billion this year.
87% of LGBT adults and 75% of LGBT allies are likely to consider
brands or businesses that support employment and marriage
equality.
71% of lesbian and gay people are likely to remain loyal to a
brand or business that is friendly and supportive of LGBT issues,
regardless of cost or convenience.
Memphis, TN-MS-AR CBSA
Overall population statistics
White.....................................647,127..............48.6%
Black..................................... 599,219.............. 45.0%
Asian.........................................25,120..................1.9%
Other Race.......................... 60,421..................4.5%
Total.................................... 1,331,887................100%
Median Household Income.............$48,643
Source: Tetrad Demographics, Courtesy of Greater Memphis
Chamber of Commerce, April 2015
Source: Witeck Communications/Harris Interactive, 2015
Coverage Area
Readers Can Follow
Focus on Social Media
focusmidsouth
@focusmidsouth
#focusmidsouth
@focusmidsouth
#focusmidsouth
focusmidsouth.com | 901.800.1172 | [email protected]
Focus ® Magazine is published by Ray Rico Freelance | 2294 Young Ave. | Memphis, TN 38104 | rayricofreelance.com
REV. 011516
Distribution Points
Focus ® Mid-South print editions are free in stands at over 80 locations near you. Check out focusmidsouth.com/get-give for the most
Serving the Mid-South
up-to-date distribution list. Want to carry Focus ® Mid-South? Call us at 901.800.1172 or email [email protected]
MEMPHIS
Agility Financial
Central BBQ
High Cotton
Sheraton Downtown
Trolley Stop
Bayou Bar And Grille
Burkes Books
Celtic Crossing
Central BBQ
Cleveland Street Flea Market
TENNESSEE
495 Union Avenue
147 East Butler Avenue
598 Monroe Avenue
Java Cabana Coffee House
Joe’s Wine & Liquor
Kroger
Memphis College Of Art
Memphis Pizza Cafe
MGLCC
Mid-Town Internal Medicine
Muddy’s Grind House
Otherlands Coffee Bar
Playhouse On The Square
The Pumping Station
Tsunami
Underground Art
Young Avenue Deli
Benjamin L. Hooks Library
Holy Trinity
Kroger
Republic Coffee
Spin Street Music
Wiseacre Brewing
38103
Kroger
2942 Kirby Whitten Road
38104
Kroger
903 Cooper Street
38104
U. of Memphis, Memphis Campus McWherter Library
38104
ARLINGTON
38104
Kroger
38104
CORDOVA
38104
Midsouth Pain Treatment Center
2249 Central Avenue
438 North Cleveland Street
2091 Madison Avenue
Inz & Outz
38128
38104
936 South Cooper Street
Delta Groove Yoga
Goner Records
3545 Austin Peay
2094 Madison Avenue
422 North Cleveland Street
Friends For Life
38103
Kroger
38103
19 North Cooper Street
1474 Madison Avenue
43 North Cleveland Street
2152 Young Avenue
1632 Union Avenue
2170 Young Avenue
1681 Poplar Avenue
1366 Poplar
Student Lounge, 1930 Poplar Avenue
Overton Square
892 South Cooper Street
1533 Union Avenue
585 Cooper Street
641 Cooper Street
66 Cooper Street
1382 Poplar Avenue
928 South Cooper Street
2287 Young Avenue
2119 Young Avenue
3030 Poplar Avenue
685 South Highland Street
Poplar Plaza Shopping Center
2924 Walnut Grove Road
3484 Poplar/Poplar Plaza
2783 Broad Avenue
38104
38104
38104
Kroger
Kroger
38104
Kroger
38104
COLLIERVILLE
38104
Kroger
38104
GERMANTOWN
38104
Midsouth Pain Treatment Center
38104
MILLINGTON
38104
38104
38104
38104
38104
38104
Booksellers at Laurelwood
387 Perkins Extended
Kroger
2835 Kirby Parkway
Kroger
6660 Poplar Avenue
Kroger
Kroger
38104
38104
38002
HERNANDO
38111
Kroger
38111
HORN LAKE
38111
Kroger
OLIVE BRANCH
146 Timber Creek Drive
1230 North Houston Levee Road
3685 Houston Levee Road
38017
38018
38017
240 West Poplar Avenue
38017
7735 Farmington Blvd.
38138
8039 Highway 51 North
38053
1365 West Brierbrook Road
38138
MISSISSIPPI
2380 MountPleasant Road
38632
7251 Interstate Blvd.
38637
7427 Goodman Road
38654
38111
38111
Kroger
3926 Goodman Road
38637
38112
38115
Kroger
38115
SOUTHAVEN
38117
Kroger
38117
387 Perkins Extended
Kroger
38104
576 South Perkins Road
Booksellers Bistro
38002
38104
38116
799 Truse Parkway
11635 Highway 70
9025 Highway 64
38018
1212 East Shelby Drive
540 South Mendenhall Road
38141
38152
676 Germantown Road
38115
Kroger
38135
7942 Winchester Road
38134
Kroger
4770 Riverdale Road
1977 South Third Street
7615 Highway 70
38016
Kroger
Kroger
38134
1675 Germantown Road
38114
Kroger
5995 Stage Road Kroger
2269 Lamar Avenue
3830 Hickory Hill
Kroger
38127
38104
Kroger
Kroger
2632 Frayser Blvd.
Kroger
Crosstown Arts
Dru’s Place
38122
Kroger
Kroger
704 Madison Avenue
38120
38122
4270 Summer Avenue
38103
Kroger
939 Ridge Lake Blvd.
4375 Summer Avenue
38103
250 North Main Street
Cooper Young Business Association 2120 Young Avenue
Dabbles Hair
Hilton Hotel
Central BBQ
LGBT Community
and Its Allies
Kroger
Midsouth Pain Treatment Center
38117
38117
38117
38119
38119
WEST MEMPHIS
Kroger
465 Stateline Road
3095 Goodman Road
122 Airways Place
38671
38671
38671
ARKANSAS
300I 40 Service Road focusmidsouth.com | 901.800.1172 | [email protected]
Focus ® Magazine is published by Ray Rico Freelance | 2294 Young Ave. | Memphis, TN 38104 | rayricofreelance.com
72301
REV. 011516
Publication Schedule + Content
Distribution per issue: 15,000
Issue
Theme
Space
Reservation
Ad/Content
Deadline
Deadline
In
Stands
Serving the Mid-South
LGBT Community
and Its Allies
2016
JAN | FEB
The Race Issue
NOV 24
NOV 24
DEC 29
______________________________________________________________________________________________________
MAR | APR
Pride of the City Issue
JAN 29
FEB 1
FEB 26
(Listing Guide)
______________________________________________________________________________________________________
MAY | JUN
The Family Issue
MAR 25
MAR 28
APR 29
______________________________________________________________________________________________________
JUL | AUG
The Freedom Issue
MAY 19
MAY 24
JUN 24
______________________________________________________________________________________________________
SEP | OCT
The Journey Issue
JUL 7
JUL 13
AUG 26
______________________________________________________________________________________________________
NOV | DEC
Holiday Survival Guide
SEP 26
SEP 30
OCT 28
______________________________________________________________________________________________________
In Every Issue
Monthly Feature
Arts + Entertainment
Pet Focus
Categories:
Community
Calendar
Life
Health + Wellness
Straight Allies
LGBT Advocates
Community Leaders
Trans Focus
Faith + Spirituality
Memphis Legends
Announcements
Food + Drink
Up And Coming
Young Trailblazers To Watch
Calendar
Make a Difference
Tell Us What You Think
Send us local and regional LGBT
Do you have ideas for making
Is Focus working for you? Do
related event information by the
a difference: non-profit events,
you have an opinion about LGBT
content deadline (see the schedule
benefits, requests for volunteers
issues? Send your thoughts to
above) for a chance to appear in
and donations, helpful hints? Email
[email protected]
the following issue. Email
us at [email protected]
[email protected]
focusmidsouth.com | 901.800.1172 | [email protected]
Focus ® Magazine is published by Ray Rico Freelance | 2294 Young Ave. | Memphis, TN 38104 | rayricofreelance.com
REV. 011516
Packages + Pricing
Serving the Mid-South
LGBT Community
and Its Allies
PRINT PACKAGES
Platinum (rates are per issue)
Announcement Ads
• Premium position ad (inside front cover, inside back cover,
back cover, table of contents, jump, or center spread)
• Run of Site (ROS) online banner ad for every print issue
purchased
• Upgraded business listing for every print issue purchased
• Social media promotion*
NUMBER OF ISSUES:
Inside Front Cover
Inside Back Cover
Back Cover Page 3 (full page) Page Jump
Center Spread
SIX
THREE
ONE
$1500
$1500
$1500
$1500
$1900
$2250
$1750
$1750
$1750
$1750
$2200
$2750
$2000
$2000
$2000
$2000
$2450
$3000
*Social Media Promotion included with Platinum Package
• Available to individuals only, one issue only One to two photos
plus up to 400 words depending on purchased size.
• Categories: births & adoptions, graduations, engagements,
weddings, anniversaries, in memoriam
Don’t see the category that you need? Let us know. Maybe we will create it!
Size
2x4
2x8
4x4
4x8
Rate Details
$200 2.75” wide x 4” deep; 140 characters/1 photo
$400 2.75” wide x 8” deep; 280 characters/2 photos
$400 5.5625” wide x 4” deep; 280 characters/2 photos
$800 5.5625” wide x 8” deep ; 400 characters/2 photos
Copy and photo must be submitted electronically via email: copy as an
editable email or attached .doc file; photos as attached .jpg or .eps files at
least 254 ppi (dpi). Advertisers are responsible for editing copy down to the
max character count allowed for your ad size (see above). The editor reserves
the right to edit copy for character count.
Online Business Listing (1 yr)
FREE
• Includes: business name, address, phone, website, category
or industry. (Business listings are FREE with all print packages)
Twitter: @focusmidsouth, #focusmidsouth
Instagram: @focusmidsouth, #focusmidsouth
Facebook: focusmidsouth
Upgraded Online Business Listing (1 yr) $50
• Includes: business name, address, phone, website, category
or industry PLUS your logo and 140 character description.
Platinum packages include an extra full-page
ad space in which your favorite non-profit can
run an ad! Call for details.
Online Banner Ad
$400/month
300 x 250 pixels | Static ad | Includes link to your website
Premium (rates are per issue)
NUMBER OF ISSUES:
SIX
THREE
ONE
$800
$1000
$1250
$650
$850
$1050
Standard (rates are per issue)
$450
• Quarter page ad
$550
$650
Basic (rates are per issue)
• Sixth page ad
$375
$450
• Full page ad Deluxe (rates are per issue)
• Half page ad; H or V
$300
eNewsletter Box Ad
$400 month
600 x 300 pixels | Static ad | Includes link to your website
ONLINE PACKAGES
National advertisers: call 901.800.1172 or email
[email protected] for direct quote.
Online Banner Ad
Non-profit groups with a 501(c)3 designation may be eligible
to receive a discount. Call 901.800.1172 or email
[email protected] for direct quote.
focusmidsouth.com | 901.800.1172 | [email protected]
Focus ® Magazine is published by Ray Rico Freelance | 2294 Young Ave. | Memphis, TN 38104 | rayricofreelance.com
eNEWSLETTER AD
REV. 011516
Mechanical Specifications
PRINT ADS
Serving the Mid-South
LGBT Community
and Its Allies
FULL PAGE
1/2 PAGE
VERTICAL
Must Bleed
Must Bleed
1/2 PAGE
HORIZONTAL
Must Bleed
FULL PAGE - MUST BLEED
1/2 PAGE H - MUST BLEED
1/2 PAGE V - MUST BLEED
Build ad to 8.875” x 11.375”
Type Safety Area: 7.875” x 10.375”
Build ad to 8.625” x 6.125”
Type Safety Area: 7.875” x 5.125”
Build ad to 4.875” x 11.375”
Type Safety Area: 3.875” x 10.375”
DESIGN BUSINESS
Ray Rico Freelance
2294 Young Avenue
Memphis, TN 38104
901.800.1172
rayricofreelance.com
eNEWSLETTER AD
600 x 300 pixels
STANDARD
BUSINESS LISTING
QUARTER
PAGE
SIXTH
PAGE
No Bleed
No Bleed
1/4 PAGE
1/6 - PAGE
3.875” x 5.125”
2.5417” x 5.125”
DESIGN BUSINESS
Ray Rico Freelance
2294 Young Avenue
Memphis, TN 38104
901.800.1172
rayricofreelance.com
DIGITAL ADS (static only)
Banner ad sizes are 300 x 250 pixels
eNewsletter ads are 600 x 300 pixels
No more than 50K
Acceptable file types are: jpg and png
UPGRADED
BUSINESS LISTING
All pages are full color; page trim size: 8 3/8” x 10 7/8”; saddle stitched; 60-lb.
self-cover gloss stock
Ads/Content: We reserve the right to edit or reject material which may be
deemed unsuitable for our publication including the design of customer/
agency provided ads. Ads should be simple with strong graphics and a limited
amount of copy. Camera-ready ads that do not conform to this style will be
returned to the customer/agency for correction. The publisher has the sole
discretion to reject ads based on quality of design, size-related issues, and
suitability for this ‘PG-13’ publication.
Free Ad Design We are happy to provide this service. Clients must approve
all text, logos and/or photography to be used in the ad that we create. Ads
created by Focus Magazine must run in our issue prior to appearing in any other
publication.
Digital Ad Specs All provided ads must be a pdf, jpeg, or eps and at least 300
ppi with all fonts are embedded or outlined to prevent font problems (we
cannot accept .indd, .qrk, .pub, .doc, etc). Please build-in the appropriate bleed
(required for full and half page ads). Do not add crop marks, bleed marks, color
bars, or any other page marks to your document.
Make Good Policy Errors in ads must be reported within 2 weeks of publication.
At that time, any errors on the part of Focus Magazine will be considered for
a make-good by the publisher. Focus Magazine is not responsible for errors
overlooked by advertisers after an ad has been approved.
Email Ads To [email protected]
Contacts
Creative: [email protected]
Content: [email protected]
Sales: [email protected]
focusmidsouth.com | 901.800.1172 | [email protected]
Focus ® Magazine is published by Ray Rico Freelance | 2294 Young Ave. | Memphis, TN 38104 | rayricofreelance.com
REV. 011516
Advertising Agreement
Overview:
Advertisement Information:
Focus Magazine Rep_______________________________________
Print Package:
Today’s Date________________________________________________
________________
Ad Type:
q Print Ad
q Online Ad
Is this a:
q New Ad
q Renewal
# of Issues
__________________
First Issue
Serving the Mid-South
LGBT Community
and Its Allies
__________________
Last Issue
______________________________________________________________
q Platinum q IFC q IBC q BC q CS q PAGE 3 q JUMP
q Premium Full Page
q Deluxe Half Page ( q Horizontal -or- q Vertical )
q Standard Quarter Page
______________________________________________________________
_________________________________________________________________________
______________________________________________________________
q Online Banner Ad
_________________________________________________________________________
________________
q Ad Revision
Advertiser Information:
# of months
__________________
First Month
__________________
Last Month
Advertiser/Company Name
q eNewsletter Box
________________
__________________
__________________
______________________________________________________________
_________________________________________________________________________
______________________________________________________________
Contact Name
# of months
First Month
Last Month
______________________________________________________________
Artwork: q Camera-ready
q Focus production
_________________________________________________________________________
______________________________________________________________
$________________________
______________________________
$________________________
$______________________________
Billing Address
City
StateZip
Print Price
Discount or upcharge (if applicable)
______________________________________________________________
TelephoneFax
Internet Price
______________________________________________________________
Total
Email
______________________________________________________________
______________________________________________________________
Focus Rep Signature
URL / Website
_________________________________________________________________________
q Bill to Advertiser
Payment/Billing Information:
_________________________________________________________________________
______________________________________________________________
Agency Information:
Date
Name (as it appears on credit card)
______________________________________________________________
______________________________________________________________
Company Name (if company credit card)
Agency Name
______________________________________________________________
______________________________________________________________
Billing Address
______________________________________________________________
City
______________________________________________________________
TelephoneFax
______________________________________________________________
Email
Contact Name
Billing Address
City
StateZip
TelephoneFax
______________________________________________________________
Email
q Bill to Agency
Notes:____________________________________________________
______________________________________________________________
______________________________________________________________
______________________________________________________________
StateZip
______________________________________________________________
______________________________________________________________
_________________________________________________________________________
Credit Card Information:
I authorize Focus Magazine to:
q
charge the amount below AND enroll me in auto-payment. I will be
automatically charged my account balance monthly.
q
receive a one-time payment for the balance listed below. Please
invoice me monthly for any additional charges.
q Visa
q Mastercard
q AMEX
q Discover
______________________________________________________________
______________________________________________________________
Credit Card Number
______________________________________________________________
Expiration (MO/YR)
CV V #
______________________________________________________________
Billing Zip Code
$ Total Charged
______________________________________________________________
Signature of cardholderDate
focusmidsouth.com | 901.800.1172 | [email protected]
Focus ® Magazine is published by Ray Rico Freelance | 2294 Young Ave. | Memphis, TN 38104 | rayricofreelance.com
REV. 011516
Terms of Advertising
1. PAYMENT: Payment must be included when the ad is placed
for first-time advertisers. Billable accounts after the first
run will be billed monthly with payment due upon receipt
of the invoice. If payment is not made as herein provided,
Focus Magazine may, at its option, terminate this contract
forthwith. In the event of non-payment of any invoice, the
company, firm or person executing this contract agrees to
pay interest at the rate of ten percent (10%) per annum (or
at the maximum permissible rate, if less than 10%) on the
unpaid balance, beginning 30 days after the date of the
invoice, and further agrees to pay all costs of collection
including reasonable attorney fees. All billings are gross.
Credit may be established with prepayment of the first
two advertisements placed. Advertisers will then be billed
per issue for each insertion covered by this contract with
payment due upon receipt of invoice.
2. NON-ASSIGNABILITY: This contract covers only bona fide
advertising relating to the regular business of the advertiser,
and may not be transferred or assigned, in whole or in part,
to another advertiser.
3. ADVERTISING COPY: Focus Magazine reserves the
right to reject or edit any advertising copy submitted for
publication. This right extends to the actual design of the
ad. At Focus Magazine’s option, the word “Advertisement”
may be inserted above or below any advertisement. All
instructions to Focus Magazine relative to advertisements
must be given in writing. In the case of contracts requiring a
stated frequency of insertion, the copy last furnished shall
continue to be inserted until new copy is submitted. Focus
Magazine shall have the right to determine the classification
of any advertising copy submitted.
4.ERRORS AND OMISSIONS: Focus Magazine will not be
responsible for errors or omissions except to the extent
of the cost of the first insertion and then only to the
extent of a make-good publication for that portion of the
advertisement rendered valueless by such error. Such
allowance or adjustment shall not be made if the error is
not material or was the fault of the advertiser. Any claim
for adjustment must be presented in writing to the Focus
Magazine publisher within ten days of ad publication. Focus
Magazine will not be responsible for errors overlooked by
the advertiser after an ad has been proofed and approved.
Serving the Mid-South
5.CANCELLATION OR TERMINATION: Advertising contracts
LGBT Community
will be effective the date signed by advertiser. No rebates
and Its Allies
will be issued for additional contract space or term used. If
during the period covered by this contract, the full amount
of space contracted for is not used, or if this contract is
terminated because of a breach thereof by the advertiser,
then the advertiser shall be “short rated" and shall pay for
the space actually used at the rates set forth on the rate
card of Focus Magazine. Cancellations are not accepted
after space closing date and must be in writing within
30 days of this deadline. Loss of credit due to account
delinquency may affect frequency rates.
6.BILLING DISPUTES: Any billing dispute must be presented
in writing to Focus Magazine within 1 months from the date
of first billing in order for any credit, allowance or make
goods to be considered or issued.
7. DISPUTE RESOLUTION: In the event a dispute arises
between the parties to this contract as to the scope of
representation, definition of terms, or any of the nonmonetary responsibilities to which each party has agreed
to fulfill, then the parties agree to submit to arbitration or
similar Alternative Dispute Resolution. The Arbitration Award
or similar ruling shall be binding on the parties and shall be
enforceable in any court of competent jurisdiction.
8.DEFAULT: In the event of a breach of this agreement by
Client, Client shall have 21 calendar days from notice of
said breach to cure same. Client shall be responsible for
all costs incurred by Focus Magazine in enforcing this
Agreement including, but not limited to, court costs and
reasonable attorney fees In the event of a breach of this
agreement by Client, upon the request of Focus Magazine,
Client shall immediately return any and all drafts, completed
work and related material and all copies thereof to Focus
Magazine which Client agrees is and shall remain the
intellectual property of Focus Magazine. In this event
Focus Magazine is also granted the right to remove said
property. Client acknowledges that failure to comply with
this provision can cause immediate and irreparable harm
to Focus Magazine and shall subject Client to all rights and
remedies available to Focus Magazine in law and in equity,
including, but not limited to, a restraining order by a court of
competent jurisdiction.
___________________________________________________________________________________________________________
____________________________________________________
Advertiser Signature
focusmidsouth.com | 901.800.1172 | [email protected]
Focus ® Magazine is published by Ray Rico Freelance | 2294 Young Ave. | Memphis, TN 38104 | rayricofreelance.com
Date