21 89% - Cadient

CADIENT BOOSTS HCP ENGAGEMENT WITH DIGITAL RESOURCE PORTAL
CHALLENGES
COMMERCIAL INSIGHTS
Increase brand and product engagement
among KOLs and HCPs
Augmenting engagement beyond sales calls
increases customer service and brand loyalty
..................................
.........................................
Improve the reach and frequency of
communication for sales team
HCPs prefer 24/7 access to tools and
customizable materials to highlight their services
.........................................
Understand the associated
sales impact
Expand sales team reach to support
non-engaged surgeon targets
www.cadient.com
Of returned visits are
targeted HCPs
5,000
USERS
Registered on
Cadient’s HCP Portal
@CadientGroup
Concierge experience using
Cadient Group’s OneVoice
Community platform
3%
GROWTH
IN SALES
................
Per engaged HCP;
multiple downloads
per visit
89%
................
VISITS
................
RETURN
................
21
24/7 access to the brand
information for HCPs and
their support staff
Digital tools to empower
reps with the insights to
identify customer needs
IMPACT
RESULTS
..................................
COMMERCIAL
INNOVATION
MEDICAL DEVICE
Companies saw a 3% higher
yearly client sales growth rate
using Cadient's HCP Portal
versus companies that did not