For More Information, please email Drew Ianni at [email protected]

2015 CDX SILICON VALLEY PARTNERSHIP PROSPECTUS
NOVEMBER 2-3, 2015
HALF MOON BAY, CALIFORNIA
For More Information, please email Drew Ianni at [email protected]
EVENT OVERVIEW
The Chief Digital Officer Global Forum (CDX) is a global, by-invitation-only, executive-level summit
series that gathers the most senior digital media, marketing, and operating executives from across a
range of industries and geographies in an exclusive, intimate setting.
The first CDX Forum was held in November 2013 at the Rosewood Sand Hill Resort in Menlo Park,
California and featured an unprecedented gathering of global, senior digital executives capped by an
dinner keynote from technology and venture capital pioneer, Marc Andreessen.
The CDX Forum conference series expands to four events globally in 2015 including new launches in
Berlin in September (CDX Europe) and Chicago in October (CDX B-to-B) and the third annual CDX
Silicon Valley in November. We will return to Asia in March 2016 with our follow-on CDX Asia Pacific
event. The Forum brings together the most senior digital marketing and operating executives from
across The Global 2000 to share and discuss current and emerging best practices, technologies, and
consumer trends as well as network with one another in a private, peer-based environment.
For More Information, please email Drew Ianni at [email protected]
MASTERING DIGITAL TRANSFORMATION
The theme of all of our 2015 Chief Digital Officer
Global Forums is Mastering Digital Transformation.
The Forum will focus on engaging the emerging
connected consumer, explore the rapidly-evolving
customer journey and path-to-purchase and examine
how digital technologies, platforms and tools are
transforming the enterprise.
Digital transformation permeates today’s enterprise
across marketing, talent management, product
development, ERP, business operations, strategy, and
an increasing desire by the C-suite for increased
innovation and strategies to both drive, and defend
against, disruption.
Our core attendees include the most senior digital
operating and marketing executives across the Global
2000, CMOs, CTOs, marketing and corporate
innovation executives, start-up executives, academic
leaders, researchers, leading analysts and more.
For More Information, please email Drew Ianni at [email protected]
ATTENDEE PROFILE
The Chief Digital Officer Global Forum (CDX) is a unique,
by-invitation-only event series that assembles a curated
group of senior digital operating and marketing executives
and leading industry influencers from a range of world-class
brands, agencies, content companies, and communications
platforms. Save for a small-group of select supporting
partners, all Forums are vendor-free and a sample of past
attendees is below.
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
President, Global Revenue, Twitter
SVP, Global Media, Unilever
Global Head, Digital & Social, Nestle
Chief Consumer Technology Officer,
Nike
Head, Marketing Innovation, AB/InBev
SVP, Digital Partnerships, American
Express
Head, Mobile & Tablet Banking, Citi
Head, US Media, Intel
Global Head, Smart TV Services,
Samsung
Head, Digital Marketing, Lenovo
Co-President, Joule
Head of Digital, Aetna
Head of Mobile, AKQA
VP, Strategy, Apigee
SVP, Digital, Blackrock
MD, Digital Investment, MEC
CEO, Organic
CEO, US, Razorfish
Global CEO, OgilvyOne
Chief Digital Officer, McCann
Chief Digital Officer, Deutsch
EVP & GM, Digital Platforms,
Sony Pictures Entertainment
•  GM, Digital Platforms, CBS
•  Chief Digital Officer, Hearst
•  VP, US Media & Head of
Digital, Kellogg
• 
• 
• 
• 
• 
• 
• 
• 
• 
• 
For More Information, please email Drew Ianni at [email protected]
WORLD-CLASS PARTNERS
The CDX Forum works with a limited number of pre-screened, first-tier, strategic partners at
each event. Our sponsors are true partners as we collaborate with each supporting sponsor
and create 100% custom partnerships designed to deliver on our client’s marketing
communications and business development objectives. Current and past sponsors include:
For More Information, please email Drew Ianni at [email protected]
PREMIUM SPONSORSHIPS
For More Information, please email Drew Ianni at [email protected]
WELCOME RECEPTION
CDX FORUM WELCOME RECEPTION (2) - $7,500
each or $10,000 to be Exclusive Sponsor
Hosted annually on the eve of CDX Forum by Event CoChairs Drew Ianni and Paul Woolmington, the exclusive,
CDX Silicon Valley Welcome Reception offers a unique
opportunity to engage with all delegates and VIP guests
in an intimate, stylish setting.
• 
• 
• 
• 
Category-exclusive sponsor (max of 2 total, non competing sponsors) of The Chairman’s Reception on
all online, offline, and on site collaterals
Branded recognition on a minimum of two (2)
dedicated emails and via on-site signage including
two (2) directional signs
Custom-branded specialty drink served to all
attendees on custom, branded cocktail napkins
Three (3) full-conference passes to the CDX Forum
For More Information, please email Drew Ianni at [email protected]
BREAKFAST + MORNING
GENERAL SESSION COFFEE
BREAKFAST & MORNING SESSION COFFEE (2)
- $10,000 each or $16,000 for both days
Each morning, a continental breakfast buffet and coffee
service will be offered at the CDX Forum Silicon Valley.
This unique, high-profile sponsorship includes
sponsorship of both the morning continental breakfast
buffet (8am-9:30am) and the morning general session
coffee service (8am-11:30am). This includes:
• 
Exclusive brand recognition on two (2) signs on
either side of the breakfast and coffee service
• 
Branded coffee cups and napkins
• 
Opportunity to bring-in added sponsorship
elements (rugs, etc..) per approval of CDX
• 
Three (3) full-conference passes
• 
Guaranteed speaker placement on the main-stage
For More Information, please email Drew Ianni at [email protected]
AFTERNOON COFFEE / RE-CHARGE
AFTERNOON RE-CHARGE SPONSORSHIP (2) $10,000 each / $16,000 for both days
The CDX Forum offers a daily afternoon coffee / “recharge”
sponsorship. The afternoon coffee / recharge begins at
2:30pm and runs until 4:30pm on each day with coffee /
snack service set-up in the pre-function area immediately
outside the general session room. This sponsorship includes:
• 
Exclusive brand recognition on two (2) signs on either
side of the coffee / snack station
• 
Branded coffee cups, napkins, and water bottles
• 
Opportunity for sponsor to bring-in added sponsorship
elements (rugs, etc..) per the approval of CDX.
• 
Two (2) full-conference passes
• 
Guaranteed main-stage speaker placement
For More Information, please email Drew Ianni at [email protected]
DELEGATE LUNCH + KEYNOTE
DELEGATE LUNCH SPONSORSHIP (2) - $20,000
(Day 1 Sold; Day 2 Available)
There is a daily, gourmet buffet lunch for all delegates
of the CDX Forum with seating in the main ballroom.
• 
Exclusive sponsorship of the all-delegate lunch
• 
Exclusive logo recognition on “Lunch Provided By”
tent-cards signs placThese signs are placed at 9am
and remain on the tables all day
• 
Opportunity to welcome all delegates at the
beginning of lunch and prior to lunch keynote
• 
Exclusive, branded logo recognition on all offline,
online, and onsite collaterals and signage where
lunch is mentioned / referenced.
• 
Lunch Keynote participation possible - Day 2 Lunch
Keynote currently features executives from Disney
and Comcast
For More Information, please email Drew Ianni at [email protected]
DAY 1 PRE-DINNER
CHAIRMAN’S RECEPTION
DAY 1 PRE-DINNER CHAIRMAN’S RECEPTION (1) - $15,000
Prior to the official (and only) Keynote Dinner on Day 1 of the Forum is the Chairman’s Cocktail
reception in the pre-function area outside the general session room. The pre-dinner, cocktail
reception sponsor will enjoy an opportunity to have branded exposure and an opportunity to
directly engage with a majority of the conference delegates in a captured environment.
BENEFITS INCLUDE:
•  Exclusive branded recognition on all online, offline, and on site collaterals and signage
•  Opportunity to briefly address all attendees of the Reception
•  Custom-branded specialty drink served on custom, branded cocktail napkins
•  Exclusive branded recognition on two (2) signs in proximity to the reception area
•  Two (2) full-conference passes
For More Information, please email Drew Ianni at [email protected]
KEYNOTE DINNER SPONSORSHIP
KEYNOTE DINNER SPONSORSHIP (1) - $30,000
This is an exclusive sponsorship of the only full sit-down
dinner at the CDX Forum. The exclusive Keynote Dinner
sponsorship includes the following sponsorship benefits:
• 
• 
• 
• 
Exclusive brand recognition on all offline, online, and
onsite signage that mentions the Dinner including
two (2) signs outside the dinner keynote room, two
(2) signs inside the keynote dinner room and a
branded logo presence on the main screen in the
general session room during the dinner keynote
Opportunity for subtle branding on each table
Opportunity to address the full audience via 3-minute
dinner “welcome” on-stage
Dedicated pre-show email to all delegates promoting
the dinner keynote sponsor and other information.
• 
Opportunity to collaborate with the CDX Forum on a
dinner keynote speaker / fireside chat
• 
Four (4) full-conference passes
For More Information, please email Drew Ianni at [email protected]
BADGE / LANYARD SPONSORSHIPS
BADGE & LANYARD SPONSORSHIPS (both sold)
1.  BADGE SPONSORSHIP (1) - $15,000: Exclusive
branding opportunity offers front-and-back-badge
logo placement on all conference badges.(sold)
2.  LANYARD SPONSORSHIP (1) - $20,000: Exclusive
sponsorship offers logo placement on the official
conference lanyard for all attendees. (sold)
ADDED BENEFITS (Badge & Lanyard Sponsors):
• 
Recognition as an Explorer-level Partner on all
online, offline, and onsite collaterals & signage.
• 
Two (2) full-conference passes.
• 
Guaranteed main-stage speaker placement
For More Information, please email Drew Ianni at [email protected]
REGISTRATION SPONSORSHIP
REGISTRATION SPONSORSHIP (1) - $15,000
The exclusive sponsorship offers a unique set of highprofile, branded deliverables in-and-around the onsite
registration area for both days of the CDX Forum and
at online registration.
Included Benefits:
•  Co-branded directional signage (3 signs)
•  Brand logo presence at online registration and on
all registration confirmation emails.
•  Two (2) full-conference passes
•  Guaranteed speaking opportunity on the mainstage at the CDX Forum
Custom Opportunities (at sponsors expense):
•  Area / directional rugs around registration
•  Custom branding / signage opportunities around
registration area
For More Information, please email Drew Ianni at [email protected]
DELEGATE LOUNGE
DELEGATE LOUNGE SPONSORSHIP (1) $25,000 (sold)
The Delegate Lounge is an exclusive dedicated seating
area steps away from the general session room and is
designed to offer all delegates a place to have meetings,
recharge their phone, grab a snack,
check email or to just relax.
BENEFITS INCLUDE:
• 
Exclusive sponsor of the CDX Forum Delegate Lounge
over both days of the event.
• 
Two (2) Full Conference Passes
• 
Two (2) on-site, Delegate Lounge “directional” signs
and one (1) in-lounge signs
• 
The sponsor may bring / order additional preapproved branded promotional items into the Lounge
• 
Guaranteed speaker placement on the main-stage at
the CDX Forum
For More Information, please email Drew Ianni at [email protected]
KEY CARD & GIFT SPONSORSHIP
KEY CARD & IN-ROOM GIFT SPONSORSHIP (1) –
$10,000
This exclusive, high-touch sponsorship enables a single sponsor
to be the exclusive hotel key card sponsor which also entitles
that sponsor to offer all, or select, delegates staying at the
Resort, a gift which will be delivered in-room and awaiting the
delegate upon their check-in at the hotel.
BENEFITS INCLUDE:
• 
Exclusive branded sponsor of the hotel key cards used by all
delegates staying at the hotel
• 
Exclusive rights to offer all or select conference delegates
an in-room gift (gifts at sponsor’s expense)
• 
Two (2) Full Conference Passes
• 
We estimate between approximately 80-100 of our
attendees will be staying at The Ritz Carlton
For More Information, please email Drew Ianni at [email protected]
Wi-Fi SPONSORSHIP
Wi-Fi SPONSORSHIP (1) - $10,000
The exclusive Wi-Fi sponsorship includes:
•  Branded home / login screen
•  Listed as the exclusive Wi-Fi sponsor in all
online, offline, and onsite collaterals and
signage
•  Dedicated on-site signage in the keynote
room registration area, and high traffic
delegate walkways (total of four [4] signs)
•  Two (2) full-conference passes
For More Information, please email Drew Ianni at [email protected]
PACKAGED SPONSORSHIPS
For More Information, please email Drew Ianni at [email protected]
THE NAVIGATOR SPONSORSHIP
NAVIGATOR SPONSOR (1) - $40,000
The singular Navigator / Presenting Partner of the
CDX Forum receives exclusive, top sponsor billing
above all other sponsors.
NAVIGATOR PARTNER BENEFITS INCLUDE:
•  Exclusive, top-tier “Presenting Partner” branded
recognition in all online, offline, and onsite
promotional materials and signage
•  Category-exclusivity possible (based on current
sponsor commitments)
•  Day 1 or 2 early-to-mid morning, main stage,
dedicated speaking opportunity (keynote possible)
•  One (1) additional, main-stage speaking
opportunity at The Forum
•  Front inside cover ad in the event guide
•  One (1) pre-show AND two (2) post-show emails
• 
Six (6) Full Conference passes
• 
CDX Forum Delegate List Preview
• 
One additional premium sponsorship
(based on availability) of the following:
•  Registration Area Sponsorship
•  Morning Coffee
•  Afternoon Recharge
•  Wi-Fi
•  Key-Card + In-Room Gift Sponsor
For More Information, please email Drew Ianni at [email protected]
PIONEER PARTNERSHIP
PIONEER PARTNERSHIP - $20,000
•  Guaranteed speaking opportunity for one (1)
company executive on the main-stage
•  One (1) pre-show and one (1) post-show email
sent to all conference delegates
•  Delegate list preview
•  Four (4) Full Conference passes
•  Recognition as a Pioneer-level partner on all
online, offline, and onsite marketing collaterals
and signage. Category-exclusivity at the
Pioneer-level (if applicable)
•  Premium ad placement in the official event
guide (placement first-come-first-served)
For More Information, please email Drew Ianni at [email protected]
EXPLORER PARTNERSHIP
THE EXPLORER PARTNERSHIP - $15,000
EXPLORER sponsors enjoy leading positioning and
exposure across all marketing collaterals
•  Guaranteed speaking opportunity for one (1)
company executive on the main-stage
•  One (1) pre-show email to all conference
delegates
•  Delegate list preview
•  Three (3) Full Conference passes
•  Recognition as a Explorer-level partner on all
online, offline, and onsite marketing collaterals
and signage
For More Information, please email Drew Ianni at [email protected]
VIP SUPPORTING PARTNER
VIP SUPPORTING PARTNER - $3,995-$4,995
We offer a very limited number of VIP
Supporting Partnerships.
•  Branded recognition as a VIP
Supporting Sponsor on all online,
offline, and onsite collaterals and
signage
•  1 VIP All-Access Pass: $3995
•  2 VIP All-Access Passes: $4995
For More Information, please email Drew Ianni at [email protected]