docbcbgmaxazria spring 2013
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bcbgmaxazria spring 2013
BCBGMAXAZRIA SPRING 2013 SPRING 2013 The Spring 2013 collection was inspired by the femme fatale muses and high contrast of Helmut Newton’s black and white photography. A cool combination of work wear and lingerie is offset by sculptural leather harnesses, while fluid silhouettes, elongated proportions and weightless fabrics embody the seductive allure of the season. Weatherworn patinas and vintage-washed chambrays are complemented by a palette of black and white with hints of muted pinks. Textures of printed silk crepe and denim are adorned with tulle, embroidery and lace. Minimalist portfolio clutches and graphic ankle-cuff heels, softened by perforated leather, add a menswear element and functionality to ethereal looks. 01 02 03 04 05 06 07 08 09 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 SPRING 2013 1 MARINE Talc crepe shirt dress with embroidery yolk detail Talc leather harness Talc leather ankle-cuff perforated pump White leather portfolio 2 KAYLEY Talc double-weave cape-back dress Black leather harness Talc leather ankle-cuff perforated pump Tan leather portfolio 3 MARIA Talc double-weave dress with embroidered tulle Black leather harness Talc leather ankle-cuff perforated pump 4 PATRYCJA Peony double-weave shirt dress with lace patchwork Talc leather harness Talc leather ankle-cuff perforated pump White leather satchel 7 KATI Coral crepe shirt dress with lace back detail Talc leather ankle-cuff perforated pump White leather envelope 8 KATLIN Black/dusty pink silk crepe printed shirt dress Black leather harness Talc leather ankle-cuff perforated pump Dove grey leather portfolio 9 KATE KING Coral crepe gown Black leather ankle-cuff perforated pump Tan leather envelope 10 RUBY Black silk-cotton tuxedo jacket Light frost silk crepe gown with lace detail Black leather ankle-cuff perforated pump 5 SARA B. Talc cotton-rayon apron jumper with black leather detail Black lace bodysuit Talc leather ankle-cuff perforated pump 11 MARIANA Dusty pink silk crepe stripe print dress with embroidery Black leather wrap belt Black leather ankle-cuff perforated pump Tan leather satchel 6 ERJONA Navy/coral silk chiffon print dress Talc leather harness Talc leather ankle-cuff perforated pump White leather perforated portfolio 12 LIU WEN Black/dusty pink dobby crepe print jumpsuit Black leather harness Black leather ankle-cuff perforated pump Dove grey leather portfolio 13 LINA Black/dusty pink silk crepe print blouse with embroidery Black leather skirt Black leather ankle-cuff perforated pump 14 KATRYN Black/dusty pink silk crepe print dress with cape Black leather wrap belt Black leather ankle-cuff perforated pump Black leather envelope 15 MADISON Black/dusty pink silk chiffon print blouse Black leather harness Black leather ankle-cuff perforated pump White leather portfolio 16 CHARLOTTE Black/dusty pink silk chiffon print blouse Black leather cuffed short Black leather harness Black leather ankle-cuff perforated pump Tan leather portfolio 17 ELLA Black double-weave dress with lace inserts Black leather wrap belt Black leather ankle-cuff perforated pump 18 JOSEFIEN Black crepe embroidery dress Black leather harness Talc leather ankle-cuff perforated pump Black leather portfolio 19 MACKENZIE Dark steel/chambray blouse Black crepe long skirt Black leather ankle-cuff perforated pump Dove grey leather satchel 20 KATE Indigo/chambray denim wrap dress Talc leather harness Talc leather ankle-cuff perforated pump White leather satchel 21 GRACE Black leather denim jacket Black lace camisole Indigo/chambray denim lace skirt Black leather harness Talc leather ankle-cuff perforated pump 22 FEI FEI Talc silk crepe print dress White leather harness Talc leather ankle-cuff perforated pump White leather envelope 23 JULIA Blue haze chambray shirt dress Talc leather wrap belt Talc leather ankle-cuff perforated pump Dove grey leather tote 24 NASTYA Talc lace camisole Cloud grey chambray lace skirt Talc leather harness Talc leather ankle-cuff perforated pump 25 KATE KING Blush silk cotton canvas jacket Talc lace top Dusty pink leather skirt Talc leather wrap belt Talc leather ankle-cuff perforated pump 26 RUBY Talc silk chiffon patch print gown Talc leather harness Talc leather ankle-cuff perforated pump 27 KATLIN Lavender mist crepe shirt dress Black leather wrap belt Black leather ankle-cuff perforated pump White/snake leather satchel 28 MARINE Black pebble crepe dress Black lace bralette Black leather harness Black leather ankle-cuff perforated pump Black leather portfolio 29 ERJONA Black tulle and lace embroidered dress Black leather harness Black leather ankle-cuff perforated pump Tan/black leather envelope 30 SARA B. Black silk cotton canvas jacket Black lace top Black leather cuffed short Black leather ankle-cuff perforated pump 31 MARIA Black crepe gown Black leather harness Black leather ankle-cuff perforated pump 32 PATRYCJA Black crepe gown with embroidery Black leather harness Black leather ankle-cuff perforated pump 33 KAYLEY Talc dobby crepe jumpsuit Talc leather harness Talc leather ankle-cuff perforated pump 34 KATI Talc crepe gown Talc leather harness Talc leather ankle-cuff perforated pump BIOGRAPHY BCBGMAXAZRIA was founded in 1989 by Designer, Striving to consistently evolve their vision, the Azrias Chairman and Chief Executive Officer Max Azria. In 1991 built upon the success of their women’s ready-to-wear Azria’s wife and muse, Lubov, joined BCBGMAXAZRIA as line and expanded their offering to include a more Creative Director. Named for the French phrase bon chic, exclusive collection. In Fall 1996 the Azrias debuted bon genre, a Parisian slang meaning “good style, good BCBGMAXAZRIA Runway during New York Fashion Week. attitude,” the brand embodies a true combination of This fashion-forward collection provides the Azrias with European sophistication and American spirit. the perfect platform to share another facet of their artistic vision, showcasing a more elevated and directional line that Azria broke new ground when he launched BCBGMAXAZRIA, is more elaborate in construction and created using only redefining the designer category by offering innovative, the finest fabrications. high-quality clothing at contemporary price points. With the overwhelming success of his women’s ready-to-wear line, The BCBGMAXAZRIA and BCBGMAXAZRIA Runway labels Azria ultimately evolved BCBGMAXAZRIA into a complete are sold in over 590 namesake boutiques throughout lifestyle brand for women, with evening dresses, swimwear, the United States, Canada, China, France, Germany, footwear, handbags, small leather goods, eyewear, watches Greece, Japan, Jordan, Russia, Spain, Venezuela and and more. other countries. The collection is also showcased in instore shops in top department stores across the globe, With critically acclaimed collections, a loyal following of including Saks Fifth Avenue, Bloomingdale’s, the UK’s Hollywood’s top celebrities and a strong worldwide presence, Harvey Nichols, France’s Printemps and Hong Kong’s Lane BCBGMAXAZRIA has become one of the hottest names Crawford, just to name a few. in the fashion industry today. Continuously reinforcing its position in the market, BCBGMAXAZRIA creates a highly sophisticated advertising campaign each season with worldrenowned photographers, stylists and models. In addition, celebrities such as Sharon Stone, Fergie, January Jones, Kristen Bell, Dakota Fanning, Taylor Swift, Leighton Meester and Selena Gomez have all deemed BCBGMAXAZRIA a must-have in their wardrobes. BCBGMAXAZRIA stores are located at Paragon 02-10 and ION Orchard B1-28. For press or other enquiries, please contact: Lim Sok Chen – Marketing & Communications Manager DID: 6309 1240, Mobile: 9732 2145 or email [email protected] Chermaine Tan – Marketing & Communications Executive DID: 6309 1334, Mobile: 9222 5678 or email [email protected]
