USERS - Mediamark

Transcription

USERS - Mediamark

MORE
USERS
MORE
ENGAGEMENT
Rate Card Effective 01 January 2014
1
Contents
Mediamark Digital Brands
2
MSN Home Page Rates
3
MSN Lifestyle Rates
4-5
MSN News Rates
6
MSN Business Rates
7
MSN Entertainment Rates
8-9
MSN African Channel Rates
10
MSN Ads in Apps Rates
10
MSN Mobile Rates
10
MSN Kenya Rates
11
MSN Nigeria Rates
12
Skype Rates
13
Daily Motion Rates
14
East Coast Radio Rates
15
Jacaranda FM Rates
16
Newsletters and Promo Mailers East Coast Radio 17
Jacaranda FM
17
Terms and Conditions
Contact Details
18-19
20
1
2
Represents
•
•
•
•
•
•
Unique audience
1.9 Million unique browser
Biggest homepage in SA
5x the time spent on page (05:15 vs industry ave of 01:30)
3x the time spent on site (15:31 vs industry ave of 05:33)
Free rich media serving
•
Only one ad unit per per placement = zero clutter
•
Personal connection medium
•
Average call duration = 30 minutes
•
Over one million unique browsers across PC and mobile
•
Free rich media serving
•
Biggest online radio website in SA
•
Loyal followers across multiple platforms
•
Regional focus
•
Adds sight to the sound of your radio campaign
•
Second biggest online radio website in SA
•
Loyal followers across multiple platforms
•
Regional focus
•
Adds sight to the sound of your radio campaign
•
Second biggest online video platform globally
•
700 000 unique users per month
•
3.7 million page views per month
•
Multi-device product allowing you to upload, share
and view video’s on your desktop, mobile or tablet
MSN - www.msn.com
Skype - www.skype.com
Jacaranda FM - www.jacarandafm.com
East Coast Radio - www.ecr.co.za
Daily Motion - www.dailymotion.com
2
3
MSN Homepage Rates
Section
MSN Homepage
Effective 01 January 2014
Ad Position
CPM Rate
Homepage Takeover - daily cost (max 40kb)
R 250 000
Banner-728x90 (max 40kb)
R 385
Rectangle-300x250 and 300x600-Top (max 40kb)
R 385
Rectangle-300x250-Bottom (max 40kb)
R 385
Always-on 620x45 p/m cost (max 40kb)
R 150 000
Always-on 300x100 p/m cost (max 40kb)
R 125 000
Text links p/m cost (max 40kb)
R 25 000
Sponsored link p/m cost (max 40kb)
R 35 000
Wallpaper
R 200
Filmstrip (max 40kb)
R 385
Slider (max 40kb)
R 385
Sidekick (max 40kb)
R 150 000
6 Hours
R 100 000
3 Hours
R 80 000
>
Billboard
R 385
12 Hours
<<
<
<<
300 x 250 - MPU
300 x 600 - Half page
728 x 90 - Leaderboard
300 x 250 - Bottom
Film Strip
Slider
Sidekick
Billboard
Rich Media ad-serving fee - SQ | Rates include trafficking fee / Rates exclude VAT(ZAR) / Rates quoted include agency commission where applicable | Formats: Flash file (swf), animated gif, static gif, jpeg and 3rd party tags
4
MSN Lifestyle Rates
Section
Men
Women
Motoring
Property
Sports
Ad Position
CPM Rate
Banner-728x90
R 385
Rectangle-300x250 300x600-Top
R 385
Rectangle-300x250-Bottom
R 385
Channel TO per day
R 5 000
Banner-728x90
R 385
R 385
R 385
Channel TO per day
R 8 000
Banner-728x90
R 385
R 385
R 385
Channel TO per day
R 6 000
Banner-728x90
R 385
Rectangle-300x250 300x600
R 385
Channel TO per day
R 4 000
Banner-728x90
R 385
R 385
R 385
Channel TO per day
R 10 000
300 x 250 - MPU
300 x 250 - Bottom
Wallpaper
Channel Take Over
5
MSN Lifestyle Rates (cont)
Section
Tech and Gadgets
Pregnancy
Careers
Find a car
Windows 8
Ad Position
CPM Rate
Banner-728x90
R 385
R 385
R 385
Channel TO per day
R 3 000
Banner-728x90
R 385
R 385
R 385
Banner-728x90
R 385
R 385
R 385
Banner-728x90
R 385
R 385
R 385
Banner-728x90
R 385
R 385
R 385
300 x 250 - MPU
300 x 250 - Bottom
Wallpaper
Channel Take Over
6
MSN News Rates
Section
News
Africa News
Sports News
Business News
Ad Position
CPM Rate
Banner-728x90
R 385
R 385
R 385
Channel TO per day
R 38 000
Banner-728x90
R 385
R 385
R 385
Banner-728x90
R 385
R 385
R 385
Banner-728x90
R 385
R 385
R 385
300 x 250 - MPU
300 x 250 - Bottom
Wallpaper
Channel Take Over
7
MSN Business Rates
Section
Business
Personal Finance
Ad Position
CPM Rate
Banner-728x90
R 385
R 385
R 385
Channel TO per day
R 8 000
Banner-728x90
R 385
R 385
R 385
300 x 250 - MPU
300 x 250 - Bottom
Wallpaper
Channel Take Over
8
MSN Entertainment Rates
Section
Entertainment
Dating
Games
Travel
Weather
Ad Position
CPM Rate
Banner-728x90
R 385
R 385
R 385
Channel TO per day
R 35 000
Banner-728x90
R 385
Banner-728x90
R 385
R 385
R 385
Channel TO per day
R 3 000
Banner-728x90
R 385
R 385
R 385
Channel TO per day
R 5 000
Banner-728x90
R 385
R 385
R 385
Weather Sponsorship ROS
R 115 000
300 x 250 - MPU
300 x 250 - Bottom
Wallpaper
Channel Take Over
4
9
MSN Entertainment Rates (cont)
Section
Video
Radio
Downloads
Ad Position
CPM Rate
Banner-728x90
R 385
R 385
R 385
Banner-728x90
R 385
R 385
R 385
Banner-728x90
R 385
R 385
R 385
300 x 250 - MPU
300 x 250 - Bottom
Wallpaper
Channel Take Over
4
10
MSN African Channel Rates
Section
MSN Africa Portal
Ad Position
CPM Rate
Banner-728x90
R 385
R 385
R 385
Channel TO per day
R 80 000
300 x 250 - MPU
300 x 250 - Bottom
Wallpaper
MSN Ads in App Rates
MSN Mobile Rates
Section
Ads in Apps
Ad Position
Banner-300x50
300 x 50 - Banner
Channel Take Over
CPM Rate
Section
R 280
MSN mobile
Ad Position
Banner-300x50
CPM Rate
R 150
300 x 50 - Banner
11
MSN Kenya Rates
Section
Ad Position
CPM Rate
MSN Homepage 300x250 300x600 - Top & Bottom
$35 - cpm
MSN ROS 300x250 300x600 - Top & Bottom
$30 - cpm
Homepage Takeover 300x250 300x600
$3100/24hr
Film Strip
$30 cpm
Slider
$30 cpm
Sidekick
MSN Kenya
Billboard
$8 000
12 hours
$6 000
6 hours
$5 000
4 hours
$3 000
24 hours
$8 000
12 hours
$6 000
6 hours
$5 000
4 hours
$3 000
>
Homepage Takeover
$30 cpm
24 hours
<<
<
<<
300 x 250 - MPU
300 x 250 - Bottom
Film Strip
Slider
Sidekick
Billboard
12
MSN Nigeria Rates
Section
Ad Position
CPM Rate
MSN Homepage 300x250 300x600 - Top & Bottom
$35 - cpm
MSN ROS 300x250 300x600 - Top & Bottom
$30 - cpm
Homepage Takeover 300x250 300x600
$3100/24hr
Film Strip
$30 cpm
Slider
$30 cpm
Sidekick
MSN Nigeria
Billboard
$8 000
12 hours
$6 000
6 hours
$5 000
4 hours
$3 000
24 hours
$8 000
12 hours
$6 000
6 hours
$5 000
4 hours
$3 000
>
Homepage Takeover
$30 cpm
24 hours
<<
<
<<
300 x 250 - MPU
300 x 250 - Bottom
Film Strip
Slider
Sidekick
Billboard
13
Skype Rates
Section
Ad Position
CPM Rate
Rectangle-300x250 in-call banner (max 40kb)
R 400
Skype (300x250 - 500x300 max 40kb) Expanding Ad - Homepage
R 400
Skype (300x250 max 40kb) 24 hr Non-expanding Ad - Homepage
R 400
Skype Click to full screen (300x250 - full screen) - Homepage
R 400
Skype IAB Filmstrip (300x250) - Homepage
R 400
Skype Masthead (650x170 - 650x340 max 50kb) - Homepage
R 400
Skype Masthead Non-expand Ad (650x170 max 50kb) - Homepage
R 400
mobile
Skype Mobile 300x50 (max 35kb)
R 200
300 x 250 - banner
300 x 250 - Expanding
>
Skype
<
>>
650x170
Film Strip
Masthead
Mobile 300 x 50
Mobile 320 x 50
14
Daily Motion Rates
Section
Homepage
Channels
Web Video
Mobile
Mobile App
Ad Position
CPM Rate
Homepage Takeover - daily cost (40 000 impressions)
R 10 000
Banner-728x90
R 250
Rectangle-300x250 (max 40kb)
R 250
Expand Banner-300x250: 625:250 (max 40kb)
R 300
R 300
R 250
Masthead Banner-970x250 (max 40kb)
R 300
Channel Page Takeover - daily cost (20 000 impressions)
R 5 000
Overlay Ad
R 300
Video Pre Roll
R 300
Interactive Pre Roll
R 350
Customized Player
R 300
Banner
R 80
Interstitial
R 100
Video Pre Roll
R 150
Interstitial
R 100
Video Pre Roll
R 150
>>
300 x 250
300 x 250 - Expanding
300 x 600
15
East Coast Radio
Section
Homepage
Sections
Run Of Site
Ad Position
CPM Rate
Leaderboard 728x90 (50kb)
R 400
MPU 300x250 (50kb)
R 400
Listen Live Drop Down banner 486x60 (50kb)
R 300
Wallpaper 1280x1315 (100kb)
R 450
MPU 300x250 (50kb)
R 315
R 315
Stamp Button 2x 120x120 (50kb)
R 6 000 p/m Flat Rate
R 400
MPU 300x250 (50kb)
R 300
R 300
R 400
MPU 300x250 (50kb)
Homepage Takeover
R 18 000
300 x 250 - MPU
Stamp Button
Wallpaper
Listen Live Drop Down Banner
16
Jacaranda FM
Section
Homepage
Sections
Run Of Site
Ad Position
CPM Rate
R 400
MPU 300x250 (50kb)
R 400
Listen Live Drop Down banner 486x60 (50kb)
R 300
Stamp Button 2x 120x120 (50kb)
R 6 000 p/m Flat Rate
R 450
MPU 300x250 (50kb)
R 315
R 315
R 400
MPU 300x250 (50kb)
R 300
R 300
R 400
MPU 300x250 (50kb)
Homepage Takeover
R 18 000
300 x 250 - MPU
Stamp Button
Wallpaper
Listen Live Drop Down Banner
17
East Coast Radio
Section
Ad Position
CPM Rate
Newsletters and Promo Mailers
Newsletter
Promo Mailer
R 250
Super Banner 728x90 (36kb)
R 250
Advertorial 70x70 (200 words)
R 250
Client Content 680 pixels
R 12 000
Development Cost
R1 600
Financial Indicators 138x45
R 6 000
Weather 138x45
R 6 000
Sponsorship Rates
Homepage (Monthly)
Jacaranda FM
Section
Ad Position
CPM Rate
Newsletters and Promo Mailers
Newsletter
Promo Mailer
R 250
Super Banner 728x90 (36kb)
R 250
Advertorial 70x70 (200 words)
R 250
Client Content 680 pixels
R 12 000
Development Cost
R1 600
Financial Indicators 138x45
R 6 000
Weather 138x45
R 6 000
Sponsorship Rates
Homepage (Monthly)
18
Terms and Conditions Effective 01 January 2014
1
The Parties
3
Placement of Advertisements
be cancelled with immediate effect with no obligations to the
all advertisements that may appear on Mediamarks’ web
client or Mediamark;
properties in terms of this agreement.
1.1 The parties to this agreement Mediamark and the party
3.1 Material, image and/or content, required by Mediamark
3.4.6 If material is not received timeously, Mediamark will
4.3 Cancellation by the Advertiser will only be effected
whose details are fully set out on the Insertion Order as part
to give effect to this agreement, needs to be supplied to
allocate material on behalf of a charity organisation to flight
through the submission of a written cancellation notice,
of this agreement hereinafter referred to as the “Advertiser”.
Mediamark, in such format as Mediamark may specify, at least
until such time that material is received. The Advertiser will
which must reach Mediamark twenty-eight (28) days before
1.2 The Advertiser hereby acknowledges and agrees that the
3 (three) working days prior to the campaign commencing.
remain liable for full payment of the campaign.
the effective date of cancellation. The Advertiser shall remain
Advertiser will be responsible to fulfil or procure fulfilment of
Mediamark shall not be obliged to place any advertisement
3.5 All bookings are subject to availability on receipt of a
liable for all advertisements placed until the effective date
all its obligations as set out in this agreement and that the
that does not satisfy its technical requirements with regards
signed Insertion Order (IO).
of cancellation. Should the Advertiser insist on a waiver of
Advertiser will ultimately be liable to Mediamark for fulfilment
to advertising creative dimensions, file type and file size.
3.6 All bookings are subject to approval by the individual
the cancellation notice period, i.e. immediate cancellation of
of all of its obligations under this agreement. 3.2 Mediamark will provide Advertiser with reports on
media owners.
the campaign, Mediamark will be entitled to hundred percent
1.3 Annexures, addendums or schedules to this agreement
advertisements placed within Mediamarks’ web properties as
3.7 IO’s together with all relevant creative/material must be
(100%) of the originally booked campaign value, i.e. the full
form an integral part hereof. If any provision in an annexure,
per Auto Campaign Frequency Reporting field specified on
received no less than three days before campaign starts.
Online Advertising Agreement value will be payable.
addendum or schedule is in conflict with a provision(s) in this
Insertion Order.
3.8 If Creative/material is not supplied in the stipulated three
4.4 Please note that impressions are booked on a daily basis,
agreement, effect shall be given to the other provision(s) in
3.3 The placing of advertisements is subject to availability
day deadline the campaign will be charged for in full.
therefore your invoice will reflect the billing per day, for the
this agreement.
of inventory. Whilst every effort will be made to serve all
3.9 IO’s are subject to the Mediamark terms and conditions
current month only.
advertisements
as set out on the Rate Card effective July 2010 and the
2
Definitions
as
indicated
in
this
agreement,
strict
5
Consideration
compliance will not always be possible and Mediamark cannot
website www.mediamark.co.za.
be held liable for any advertisements not placed as set out
3.10 For purposes of audit compliance, changes cannot be
2.1 For the sake of convenience and clarity, the following
in this agreement and/or any changes in the placement of
accepted verbally and must be made in writing.
5.1 In consideration for the advertisements served in terms
words shall bear the meanings assigned to them below : advertisements.
3.11 Agency Commission percentage to be confirmed by
of this agreement, the Advertiser
2.1.1 “Advertisement(s)” means any text, graphics, image,
3.4 Mediamark reserves the right to :
Mediamark Finance Department
amounts set out in this agreement
content or any other marketing or promotional material
3.4.1 Serve any advertising on Mediamarks’ web properties,
3.12 Please note that impressions are booked on a daily
5.2 The amounts set out in this agreement are exclusive
provided by the Advertiser
including (without being limited to) advertising relating to
basis, therefore your invoice will reflect the billing per day,
of
within Mediamarks’ web properties as set out on the first
competing products and/or services;
for the current month only.
being explicitly reflected as being exclusive of agency
page; 3.4.2 Change the format, layout and/or look-and-feel of
3.13 All campaigns shall be monitored, reported on and
commission.
2.1.2 “Campaign(s)” means all of the advertisements
Mediamarks’ web properties; invoiced based on Mediamark’s inventory management
5.3 Mediamark shall provide the Advertiser with a monthly
that shall be placed within Mediamarks’ web properties
3.4.3 Include any link in the web pages within Mediamarks’
system.
VAT invoice. The amounts set out in the VAT invoice will be
in accordance with the details set out in this agreement
web properties that Mediamark, in its sole discretion, deems
collectively; appropriate;
4
2.1.3“Insertion Order” means the document headed ”Online
3.4.4 Reject any advertisement that is improper, immoral or
reasonable written notice which may include an e-mail
Advertising Agreement” and/or “IO” stipulates the details of
unlawful. The client will be duly informed of such decision and
4.1 This agreement shall come into effect on the date when
notification of any increase in any amount set out in this
the Advertiser and the placement of the advertisements; and
allowed 48 hours to rectify the advertisement, failing which
it is counter signed by an authorized representative of
agreement. 2.1.4 “This agreement” means the first page, all additional
the client will remain liable for the total campaign value whilst
Mediamark (“the effective date”) and shall endure until the
5.5 Should the Advertiser
numbered pages, the terms and conditions set out herein
Mediamark will not be liable to serve any advertising on such
end date set out on the Insertion Order (unless otherwise
Mediamark by due date, Mediamark shall be entitled, in its
and any annexure, schedule or addendum attached hereto.
campaign until the rectified material has been received.
agreed in writing), subject to the right of either party to
discretion and without prejudice to any other rights which
3.4.5 Reject any campaigns and/or advertisements that
terminate the agreement by means of twenty-eight (28)
it may have in law, forthwith cancel this agreement or
are not appropriate to Mediamark’s viewers, or in conflict
days prior written notice to such effect to the other party. suspend performance of its obligations without notice to the
with Mediamarks’ business interests. The client will be duly
4.2 In the event of termination of this agreement for any
Advertiser.
informed of such decision and the applicable campaign will
reason
to Mediamark for placement
VAT,
but
inclusive
of
will pay Mediamark the
agency
commission,
unless
payable within the agreed payment period.
Duration & Cancellation
whatsoever,
Mediamark
shall
5.4 Mediamark shall be entitled to give the Advertiser
forthwith
fail to pay any amount to
remove
Terms and Conditions continued on next page
6
19
Terms and Conditions continued
6
Intellectual Property Rights
7
obligations under this agreement will not result in the breach
9 General
Limitation of Liability
of any applicable law or any third party rights and the
6.1 The Advertiser hereby grant to Mediamark a worldwide,
7.1 The Advertiser
acknowledge that neither Mediamark
Advertiser hereby irrevocably and unconditionally indemnify
9.1 This document contains the entire agreement between
royalty free license to use the advertisement, Advertiser
nor its respective Publishers has no knowledge of, nor in
Mediamark and agree to hold Mediamark harmless from and
the parties in respect of the subject matter hereof and no
name, trademark, logo, brand name and/or domain name to
any way contributes to, nor approves the advertisement
against any loss, costs, damages and/or claims suffered or
party shall be bound by any undertakings, representations,
the extent necessary to give effect to the provisions of this
and/or any other content provided to Mediamark or its
incurred by or instituted against Mediamark as a result of a
warranties, promises or the like not recorded herein and no
agreement.
respective Publishers in terms of this agreement and that
breach of this warranty.
alteration, cancellation, variation of, or addition hereto shall
6.2 The Advertiser hereby warrant that the Advertiser is, and
certain kinds of advertisements, content and conduct may
7.4 Nothing herein or that Mediamark does in performance
be of any force or effect unless reduced to writing and signed
at all relevant times will be, the lawful owner of the copyright
be offensive, unlawful, in breach of codes of conduct binding
of its obligations in terms hereof, shall be interpreted so
by both parties.
of the advertisement and all the material and content
on Mediamark, violations of legislation, violations of the
as to give Advertiser any form of entitlement in respect of
9.2 No indulgence, leniency or extension of time that
provided by the Advertiser to the Web for the purposes
common law generally or violations of the requirements or
Mediamark’s web properties, other than as provided for
Mediamark may grant or show to the Advertiser, shall in any
hereof and hereby irrevocably and unconditionally indemnify
rules of any regulatory authority and that certain kinds of
herein.
way prejudice or preclude Mediamark from exercising any of
Mediamark and agree to hold Mediamark harmless against
advertisements, content and conduct may cause harm to the
7.5
any claim made by any person, howsoever arising from any
name, goodwill and reputation of Mediamark or its respective
agreement, neither party shall be liable to the other party
9.3 The Advertiser may not, in any manner whatsoever cede
infringement of copyright and/or infringement of any other
Publishers. The Advertiser therefore agrees that Mediamark
for any indirect and/or consequential damages directly or
or assign any of Advertiser’s rights or obligations under this
intellectual property rights or other third party rights by the
or its respective Publishers may, without derogating from any
indirectly resulting from (relating to) this agreement in any
agreement without Mediamark’s prior written consent, which
advertisements and/or any other material provided by the
other rights that it may have, terminate this agreement with
manner whatsoever.
shall not be unreasonably withheld.
Advertiser to Mediamark.
immediate effect and without notice to the Advertiser, should
6.3 The parties agree that, except where specifically provided
Mediamark or its respective Publishers, in their sole discretion,
otherwise in this agreement, no party shall obtain any rights
be of the opinion that the Advertisers’ advertisement and/or
of whatsoever nature in or to the intellectual property rights
any of the content accessible via link from the advertisement
Notwithstanding termination of this agreement, the parties
committed a material breach of any of its obligations under
of the other party and that any intellectual property rights
or any conduct within the website accessible via a link from
agree to treat all information, in whatever form and howsoever
this agreement and has failed to remedy such breach within
developed during the term of this agreement by Mediamark
the advertisement is offensive, unlawful or harmful.
recorded, that may reasonably be argued to have commercial
fifteen (15) days of receiving notice requiring it to do so.
or by the parties acting jointly, shall vest exclusively in
7.2 The Advertiser agrees that nothing that Mediamark
value and that a party receives from the other party as a
9.5 This agreement shall be subject to the laws of the Republic
Mediamark. does in the exercising of its rights or the performance of
result of this agreement (“confidential information”), as
of South Africa and the parties submit to the jurisdiction of the
6.4 The Advertiser will not be entitled to use any of
its obligations in terms of this agreement or in the carrying
private and confidential and safeguard it accordingly.
The
South African courts and each party chooses the address set
Mediamark trademarks, logos, brand names, domain names
on of its business generally shall be construed as an
parties furthermore agree not to use or disclose or divulge or
out in this agreement as its domicilium citandi et executandi
or other marks without Mediamark’s prior written approval.
assumption of responsibility or liability by Mediamark for the
copy or reproduce or publish or circulate or reverse engineer
(“domicilium”) for the purposes of this agreement
advertisement and/or the content accessible via a link from
and/or decompile or otherwise transfer, whether directly or
9.6 This agreement may be executed in one or more
the advertisement and/or the conduct carried on the website
indirectly, any confidential information to any other person
counterparts all of which shall be considered to be one and
accessible via a link from the advertisement.
and shall take all such steps as may be reasonably required
the same agreement.
7.3 The Advertiser hereby warrant to and in favour of
to prevent confidential information falling into the hands of
Mediamark that the performance by Mediamark of its
unauthorised persons.
Notwithstanding
any
other
provision
under
this
its rights in the future.
9.4 Either party may (without prejudice to any of its other
8
Confidentiality
rights which it may have in law), terminate this agreement
at any time on notice to the other if the other party has
20
Mediamark Johannesburg
Mediamark Cape Town
mediamark house.
mediamark. first floor. building 2.
36 homestead road. rivonia.
fusion quarter. waterford mews.
p.o. box 5981. rivonia. 2128.
century boulevard. century city.
tel. +2711 235 7600. fax. +2711 803 5388.
tel: +2721 529 4140. fax: +2721 551 6390.
www.mediamark.co.za
Printed on Cocoon Offset
100% Recycled White 350gsm

USERS - Mediamark

Transcription

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