real people real stories real change

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real people real stories real change
2015-16
Supported by
REAL PEOPLE • REAL STORIES • REAL CHANGE
YES! i am the CHANGE
RANA KAPOOR
Chief Mentor
500,000+
Participants
50,000
2,100 Participants
64 Cities & Towns covered
150+ Social Films made
Participants
2,500
1,000
Cities & Towns covered
Cities & Towns covered
1,700+
Social Films made
3,100+
Social Films made
YES! i am the CHANGE | 2015-16
Touching so many lives through social films has not only given a
voice to the voiceless but also created ripples of social change for
the participants – whether amateur or professional filmmakers.
Many participants start volunteering with Not-for-Profits or
harnessing the power of media to further social causes.
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YES! i am the CHANGE
OUR ESTEEMED JURY
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1. Anu Aga
Member of Parliament, Rajya Sabha &
Former Chairperson, Thermax Group
2. Shigeru Aoyagi
Director & Representative to Bhutan, India,
Maldives and Sri Lanka, UNESCO
3. Vikas Bahl
Film Director & Producer (Queen)
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4. Bruni Burres
Sundance Institute, Los Angeles, USA
7. Dylan Gray
Film Director (Fire in the Blood)
5. Jaco Cilliers
Resident Representative & Country
Director, UNDP-India
8. Prasoon Joshi
Advertising Guru, Poet & Lyricist
6. Ally Derks
Founder & Director, IDFA Amsterdam
(World’s largest documentary film festival)
9. Nilotpal Majumdar
Dean, Satyajit Ray Film & Television Institute
10. Chhaya Momaya
Image Consultant
YES! i am the CHANGE | 2015-16
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YES! i am the CHANGE
OUR ESTEEMED JURY
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11. Guneet Monga
Film Producer
(Gangs of Wasseypur & The Lunchbox)
12. Pritish Nandy
Film Producer, Journalist & Poet
13. Deepak Nayar
International Film Producer
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14. Piyush Pandey
Advertising Guru and Writer
17. Nagesh Rao
Director & President, MICA
15. Bharat Patel
Member, Executive Committee,
World Federation of Advertisers, Brussels
& Ex-Chairman & Managing Director,
Procter & Gamble India
18. Indu Shahani
Member, University Grants Commission &
Ex Sheriff of Mumbai
16. Paul Pauwels
Director, European Documentary Network,
Denmark
19. Kailash Surendranath
Veteran Ad Filmmaker
National Award winning actor and Chief Guest, Vidya Balan graced
the occasion to encourage the young changemakers.
RECOGNISING THE IMPACT MAKERS
Winners: Kuljeet Chaudhary & Leena Kejriwal
YES! i am the CHANGEMAKER Award, a new award category was introduced this year
to encourage and recognise exceptional contribution of YIAC participants.
YES! i am the CHANGE | 2015-16
OF OVER 500,000 CHANGEMAKERS
2nd from right: S. L. Kapur, Chairman,
YES FOUNDATION
2nd from left: Meghna Gulzar, Film Director
1st from right: Bharat Patel, Member, Governing
Council, YES FOUNDATION
3rd from left: Vikas Bahl, Film Director
1st from left: Dylan Gray, Film Director
3rd from right: Guneet Monga, Film Producer
1st & 2nd from left: Prerana Langa, CEO, YES FOUNDATION, Radha Kapoor, Founder ISDI,
1st & 2nd from right: Arun Sharma, CIO, IFC & Member, Governing Council, YES FOUNDATION &
Jaco Cilliers, Country Director, UNDP-India
Making a film is not that difficult. It is about the journey. To go out, meet people with
their problems and life, seeing a world that you have never seen before; and once that
affects you, then you come back and tell a few more people about what experiences
you had and share those.
- Vikas Bahl, Film Director & Jury Member
YES! i am the CHANGE initiative is
extremely encouraging to bring
social change. Films are by far the
strongest medium to address
social change. There are three tiers
at which social change can happen
– global level, national level where
the feeling of national pride
motivates and personal level
- Meghna Gulzar
Country Director, UNDP-India
Films should always strive to ignite and open up social dialogue. YES! i am the
CHANGE is a unique initiative towards connecting the film enthusiast youngistan
to support social causes. I am very excited to be a part of this initiative.
– Guneet Monga, Film Producer & Jury Member
YES! i am the CHANGE is a great platform for youth to express their passion.
Design thinking is the need of the hour and will be at the centre stage for a
better India
- Radha Kapoor, Founder ISDI,
YES! i am the CHANGE is giving youth an opportunity to express
themselves through films. It’s very organic and spontaneous;
therefore it can go a long way in really bringing about a change.
YES! i am the CHANGE is such a great platform for anyone who
has a story to tell.
Vidya Balan, Chief Guest,
YES! i am the CHANGE 2015 Awards
YES! i am the CHANGE | 2015-16
YES FOUNDATION has fueled and
nurtured innovative ideas. YES! i am the
CHANGE, 101-Hour Social Filmmaking
Challenge, was conceptualized to use
media as a change agent—a medium
to engage the youth of the country in
playing an active role for India’s inclusive
development.
At YES BANK, connecting with the community is of utmost importance as we believe
that community is the strongest link to a sustainable business and business existence
depends on it. It is no mean feat, that YES! i am the CHANGE has become the World’s
Largest Social Film Movement in a short span of three years.
- Radha Singh, Non Executive Part-time Chairperson, YES BANK and Chairperson, CSR
Committee, YES BANK
S. L. Kapur, Chairperson,
YES FOUNDATION
As always, I am impressed and
humbled by the range of talent
available in India. It was tough to
pick the top ten movies!”
- Nagesh Rao, President, MICA and Jury
member, YES! i am the CHANGE 2014
and 2015
In my 35 years of experience as a development professional in over 30
countries, I am particularly excited about YES! i am the CHANGE. It is not
only an agent of social, but economic and political transformation of India
because it is focussed on addressing what in my view is the BIGGEST
challenge of our country which is the MINDSET. It is much more than a
filmmaking program. It allows individuals to decide on how best they can
make changes at their own levels.
Arun Sharma, Member - Governing Council, YES FOUNDATION &
Chief Investment Officer - International Finance Corporation, Washington DC
L-R: Prerana Langa, Dylan Gray, Arun Sharma, Monica Tata, Amrita Patel, Radha Kapoor, Vidya Balan, S. L. Kapur, Vikas Bahl, Meghna Gulzar, Namita
Vikas, Umesh Shukla, Guneet Monga, Jaco Cilliers, Ravish Chopra, Radha Singh and Mukesh Sabharwal inaugurating the YIAC Social Film Festival Series
The voices that want to bring about a
social change should not be lost. We need
solutions that are non-sermonising and
instill responsible citizenship. People with a
passion for what they do, stand out. There
are so many problems in this world that
need to be addressed and YES! i am the
CHANGE is a starting point for those
voices to be heard.
Dylan Gray, Filmmaker of India’s most
successful documentary film, Fire in the
Blood
In life it is essential to have that leap of
faith. Life is about positive accidents and I
am very happy that I took my leap of faith
and encountered many such happy
accidents. What YES! i am the CHANGE is
doing, is letting you experience and find
your own accidents in life through the
exposure it gives. There is a lot of
kindness we can spread in this world,
spreading it through social films is one
such way.
Madhusudan Agrawal, Social Entrepreneur
and Founder MAM Movies Society
YES! i am the CHANGE | 2015-16
HIGHLIGHTS
• Top YES! i am the CHANGE
films showcased
• Interactive speaker sessions
with eminent filmmakers,
development sector experts
and YES! i am the
CHANGEMAKER Awardees
• Experience sharing session
with participants and
discussion on strategies for
using films as a catalyst for
social change
It is very important how we choose our
story. Ultimately it’s the story that stays
with the audience. Cinema is
entertainment but it has to be
engagement as well. One has to be true
to their ‘cinema’ and their niche. YES! i
am the CHANGE can be a great platform
to express your message and make it
engaging.
Ramendra Vashisht, Writer of the
acclaimed biopic, Mary Kom
Everyone has their tipping point, their
threshold point. Series of accidents in life
lead to experiencing that tipping point for
which one must go out and find
interesting things all the time. Don’t try to
fit in, experiment and experience. You
never know, making social films can be
your tipping point.
Shalabh Sahai, Co-Founder and Director,
iVolunteer
It is wonderful what you are doing through
these social films - initiating a dialogue.
While the role of films as sensitisation
tools is important, but this should lead to
social action. Identify the bigger problem,
address it through your social films and
then do something to solve it.
Padma Shri Tom Alter, Veteran Actor
A CHARTER TO CATALYSE
INDIA’S SOCIAL
TRANSFORMATION THROUGH
YOUTH AND WOMEN
CITIZENSHIP WAS SIGNED
BETWEEN UNDP, YES
FOUNDATION AND
YES BANK
L-R: Prerana Langa, (CEO, YES FOUNDATION), Radha Kapoor (Founder & Executive Director,
Indian School of Design & Innovation), Chief Guest Vidya Balan, Namita Vikas, (Group President
& Country Head-Responsible Banking, YES BANK) with the Charter and Jaco Cilliers, (Country
Director, UNDP India)
YES! i am the CHANGE | 2015-16
YES RESPONSIBLE YOUTH CITIZENSHIP (RYC) MOVEMENT
The movement has been designed to inculcate responsible citizenship in alignment with
the values enshrined in the Constitution of India and actively engage the youth in nationbuilding.
The program will focus on • Mentoring 10 high impact and scalable social initiatives of participants of YES! i am
the CHANGE
• Fellowship for youth across India to support social media activities of Non-for-Profits
in partnership with International Advertising Association - India Chapter (IAA)
• Viral pledge campaign with 100,00 youth across India and the diaspora pledging to
be responsible citizens and contribute positively to nation building.
• Social Engagement platform to connect 1 million youth with Non-for-Profits pan-India
for sustained social engagement
YES ENABLER
New, high impact program promoting DICE (Design and Innovation-led Creative
Entrepreneurship) to maximise social impact of Non-for-Profits, youth, government,
corporates and media
• YES ENABLER Knowledge Series (Conferences/Round tables/Workshops/Webinars, and
Knowledge reports) on DICE for government, Non-for-Profits and corporate
foundations
• YES FOUNDATION Non-for-Profit Fellowship program: A 6-month in-depth, capacity
building and grant support program to select Non-for-Profits in DICE in partnership
with major corporates, national and international funding agencies and the
government
• YES FOUNDATION Awards to recognise successful programs of Non-for-Profits and
government which showcase creativity, design thinking and innovation in alignment
with Government of India
YES! i am the CHANGE 2016 will
focus on widening the net and
deepening the social impact by
targeting participation of over
1 million youth with a reach of
350 million youth across India
and the diaspora. The program
will continue to institute social
film awards at prestigious film
festivals to encourage
professional filmmakers to make
films on social issues and
conduct pan-India social film
festivals to sensitise youth on
social causes.
PRINT MEDIA
Jan Rujhan, Agra | 6 February 2016
Bombay Times | 6 February 2016
Hindustan Times | 30 January 2016
Dainik Bhaskar | 17 February 2016
Mid-Day | 31 January 2016
YES! i am the CHANGE | 2015-16
ELECTRONIC MEDIA
IBN Live| 13 February 2016
E24 | 30 January 2016
skjbollywoodnews.com | 30 January 2016
cj.ibnlive.in.com/ | 11 February 2016
scoopwhoop.com | 18 September 2015
Biznews | 3 September 2015
New Indian Express | 3 September 2015
YES! i am the CHANGE
YES! i am the CHANGE | 2015-16
PARTNERS
SUPPORTED BY
Registered Office
Plot no. 11/48, Shopping Centre,
Diplomatic Enclave, Malcha Market,
Chanakyapuri,
New Delhi – 110 021
Head Office
YES BANK Tower, IFC,
27th floor, Senapati Bapat Marg,
Elphinstone (W)
Mumbai – 400 013
www.yesfoundation.in
/YesFoundationIndia
/YesFoundationIn
/YesFoundationIndia