Midori Connolly, Chief AVGirl

A/V 3.0:
communication technology in
a digital culture
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Midori Connolly,
Chief AVGirl
Open Mind
Share the Floor
Co-Create
Share the Love:
@AVGirlMidori
#AVTweeps
Today’s Plan
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Digital Culture: Life in the Technium
Internet of Things
AV 3.0
It’s a Digital World.
Digital Culture is defined by a community of users
who are highly connected and interactive, tend
to be social/participatory in behavior and like to
be in control of their experience all while on the move!
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Social and Interactive
1 BILLION Google searches are performed per day.
55% of Americans 45-54 have a profile on a
social networking site
56% of Americans are on
Facebook
57% of Internet users are considered
Media Creators.
Connected...and on the Move
As of May 2013...
•91% of American adults have a cell phone
•56% of American adults have a smartphone
•28% of cell owners own an Android; 25% own
an iPhone; 4% own a Blackberry
•700 Million smartphones sold last year
Social Discovery and “SoMoLo”
The Intersection of it All.
Discover
Share
SoMoLo/Social Discovery
Democratization of
communication and
experience!
Content
Food
Communication Preferences
Education
Creating
Not Your Daddy’s Schoolroom
Prezi
PERSONALIZATION!
Do you hear that?
http://youtu.be/U7yZZJJH8co
Digital Culture
Digital Culture is defined by a community of users who are
highly active/interactive, tend to be social/
participatory in behavior and like to be in control of
their experience.
Got it...but how is that
impacting us?
Internet + Internet of Things
= Wisdom of the Earth
Wen Jiabao
IoT
Internet of Things (IoT) is a technology and a
market development based on the interconnection of everyday objects among themselves
and applications. IoT will enable an ecosystem of
smart applications and services, which will improve
and simplify EU citizens' lives.
European Commission, Digital Agenda
Programmable World
Internet of Everything
Industrial Internet
$25
IoT Evolution
3ree:
Things
Get Smart
2wo:
Things
Join the
System
1ne:
Things
Get a Voice
Creating the Voice
Motion
Bluetooth 4.0
Location
GPS,Wifi Triangulation
Phase 1:
Things
Get a Voice
NFC
“Presence Tags”
Who Will Make These Things?
Phase 1:
Things
Get a Voice
Hackers?
Makers?
Fabbers?
Your Little Sister?
How Will They Talk to Each Other?
Phase 2:
Things
Join the System
Standards Development
‣ ITU: International Telecommunication Union
‣ European Commission
‣ IEEE
Phase 2:
Things
Join the System
When do They Become Smart?
Phase 3:
Things
Get Smart
Predictive Automation:
Developing automation based on events
that have happened in the system? Seeing
patterns in human behavior, the system
proactively makes decisions? Now THAT is
intelligence.
Howard Nunes,
PepperDash Inc
Collect and Use Data (Internal
and External): Decision Making
Goal: Fix the pain points...solve
problems.
Phase 3:
Things
Get Smart
Tools: Proximity, Location, Unique
Identities
What’s Going On?
ATT Digital Life (Phase 1/2)
Alarm.com
How to Make AV Smart?
Is some type of feedback necessary?
Does a message need to be delivered?
Does the message require sound?
Are there accompanying visuals?
What is the
INTERACTIVITY factor?
Finding the Opportunities:
The Golden Rule of A/V 3.0
Serves the NEEDS of the user.
Fits seamlessly into the habits and
expectations of a digital culture...
Forget about the technology, think about the
humans: Experience Design is Paramount.
Hospitality
Corporate
Retail
Education
Social
Retail
“Future”
Experiences
“Follow, find. Connect. Link.
The Speaker Who Just Won't Leave”
Effective Communication through Technology Integration for Corporations,
Associations and Meeting Professionals
Midori Connolly
Principal
AVGirl Productions
@AVGirlMidori
[email protected]
619-517-5916
Onsite Tech Clinics - Hybrid Meeting-in-a-Box
General Tech Counsel - Professional Speaking