the new downtown of amman

THE NEW DOWNTOWN OF AMMAN
TA B LE OF C O N T E N T S
2
Introduction to Jordan
3
Abdali, the New Downtown of Amman
5
Abdali for Residence 6
Abdali for Business
7
Abdali for Leisure 8
Abdali for Hospitality
9
Abdali for Health
10
Innovative Features
12
The Boulevard
14
The Abdali Mall
16
Phase I
18
Developers’ Map
21
Developers’ Projects
23
Phase II
42
About Abdali Investment & Development PSC
47
Subsidiary & Affiliate Companies
48
Land Use Plan
49
JORDAN
WHERE
OPPORTUNITIES
ARISE
Situated in the heart of the Middle East and
providing easy access to North Africa, the GCC
and the Levant, Jordan has a lot to offer. Besides
its strategic location, the Hashemite Kingdom
enjoys a progressive free-market economy
and political stability, making it a preferred
destination for business leaders, investors and
visitors alike.
With the new downtown, Abdali, rising in the
capital and other large-scale projects taking
place in Jordan as a whole, the country’s
offerings are exponentially advancing toward
becoming a safe and prosperous haven for all
businesses.
3
ABDALI, THE HEART OF
THE CAPITAL
Palestine
Red
Sea
Arabian
Sea
4
AMMAN
ABDALI
THE NEW DOWNTOWN
OF AMMAN
At the heart of Amman, spanning over 384,000 sqm
of land, Abdali is the first area in Amman that is being
developed under the new local mixed-use planning codes,
which represents the exceptional synergy of residential,
commercial, hospitality, medical and retail outlets in one
vibrant and prestigious address.
5
Through its collaboration with renowned multinational
developers, Abdali, with a built-up area exceeding 2 million
sqm, is the largest and most ambitious urbanization plan in
Amman, creating a core hub and city center that will play a
major role in attracting investors, businesses and tourists to
the Jordanian capital.
A PRESTIGIOUS
ADDRESS
Situated in the heart of the city, and within close
proximity to Jordan’s renowned tourism sites,
Abdali is a truly exceptional hub for local and
foreign visitors to live, work and play.
The new downtown of Amman offers a
prestigious residential address for families and
professionals to enjoy upscale and comfortable
living with absolute peace of mind.
970,000 SQM
RESIDENTIAL SPACE
6
CENTRAL BUSINESS
DISTRICT
Designed to be a modern corporate environment,
Abdali is the capital’s new central business
district where organizations are set to flourish. A
multi-functional space able to accommodate a
variety of needs, the project is complete with all
the necessities of the modern workplace; set to
redefine the standards of business in Jordan.
330,000 SQM
OFFICE SPACE
7
A WORLD-CLASS
LEISURE DESTINATION
Visitors can expect to shop and dine at a myriad
of luxury and specialty stores with unique
scenic rooftops and outdoor terraces that offer
exquisite food and beverage concepts. Abdali is
the ideal tourist destination, bringing together
a mix of the finest hotels, serviced apartments,
cafés and restaurants, as well as a host of local
and international fashion boutiques.
406,000 SQM
RETAIL SPACE
8
LUXURY HOTEL
ACCOMMODATIONS
With several international luxury hotels such
as Rotana, the W and Le Gray, in addition to
luxurious serviced apartments, tourists will be
offered the pinnacle of luxurious world-class
services and the ultimate convenience of having
a multitude of facilities only steps away.
226,000 SQM HOTELS &
SERVICED APARTMENTS
9
TOP-TIER
MEDICAL HUB
Abdali has created a top-tier medical district
serviced with state-of-the-art infrastructure
necessary for the success of the most advanced
healthcare providers. The new downtown of
Amman is destined to become home to the
most renowned medical centers – such as The
Clemenceau Medical Center – Abdali, an affiliate
of John Hopkins Hospital – and clinics that offer
patients world-class healthcare services and
innovative treatments.
69,000 SQM
MEDICAL SPACE
10
OVER 2,000,000 SQM
OF BUILT-UP AREA
11
INNOVATIVE
FEATURES
To improve living and working environments,
Abdali has introduced, for the first time in
Jordan, numerous innovative features to
ensure sustainability and longevity.
These features include:
12
•
•
•
•
•
State-of-the-art communication systems - The project’s deep fibre optic cabling features include high-speed
internet access, video-on-demand, direct satellite communication access, multiple-vendor, video conferencing
facilities and emergency electrical back-up.
Energy efficiency – District heating and cooling provided by Jordan District Energy optimizes power efficiency,
reduces electrical peak demand and minimizes heat transfer losses while fostering environmentally-friendly
practices.
Parking and road plans – Up to 25,000 cars will be accommodated at Abdali’s underground parking. Traffic
solutions have been implemented in conjunction with the Greater Amman Municipality to ease congestion and
direct smooth traffic around and within the project.
Pedestrian-friendly environment – There are 60,000 sqm of pedestrian roads, public piazzas and landscaped
public parks.
Gray water treatment – A water circulation that is incorporated in every project within Abdali, which collects and
treats gray water from showers and sinks, and re-uses it for flushing and irrigation purposes.
Furthermore, Abdali supports and encourages developers to attain LEED certification which verifies that a
building project is environmentally responsible.
13
THE BOULEVARD
14
THE BOULEVARD
TH E WALK OF THE TOWN
Strategically situated in the heart of Abdali, The Boulevard adds a spark of contemporary living to the new
downtown of Amman. By combining 30,000 sqm of avant-garde office spaces, 400 luxurious hotel serviced
apartments managed and operated by Arjaan Rotana, premium retail spaces and scenic rooftops, The
Boulevard is envisaged to become Jordan’s center of consumer concentration with its eclectic commercial
and entertainment offerings, and a premier development in the Middle East on a wider spectrum.
Built on a land area of 26,540 sqm, The Boulevard consists of 12 buildings, six on each side, bordering a
unique central 370 meter-long pedestrian promenade. Surrounded by wide streets along its four fronts, The
Boulevard is an island that is completely integrated into its surroundings. With this vision, the key defining
structures of the pedestrian promenade were designed on three “platforms” linked to each other by terraces,
stairs, suspended bridges and esplanades corresponding to the gentle slope along the length of the site and
to its urban context.
15
ABDALI MALL
16
THE ABDALI MALL
The Abdali Mall is an iconic modern shopping mall that boasts unique open air features within an aesthetic design. With a total
built-up area of over 227,000 sqm, the Abdali Mall spreads over five floors above ground that comprise of approximately 70,000
sqm gross leasable area including a large number of retail shops, cafés, food courts, a casual dining plaza, a supermarket, an
entertainment center and eleven cinema screens. In addition to five basement floors designed as a smart and conveniently
accessible car park that accommodates up to 2,400 cars.
17
PHASE 1
BUILT-UP AREA
Total built-up area
1,030,000 sqm
Residential space
261,000 sqm = 25%
Offices space
286,000 sqm = 28%
Retail space
263,000 sqm = 26%
Hotel space
151,000 sqm = 14%
Medical space
69,000 sqm = 07%
18
Phase I of Abdali lies on 251,000 sqm of land and contains
33 separate mid-rise building and tower projects owned
and developed by a multitude of local and international
investors. These developments consist primarily of
Grade-A offices, luxurious apartments, integrated retail
markets, medical facilities, in addition to hotels and serviced
apartments.
Phase I commenced operation in 2013 with the opening
of several buildings such as the Jordan head office of Audi
Bank and Societe Generale De Banque - Jordan and the
opening of the roads of the core of Phase I to the public.
2014 saw the opening of many new project, most notably
the opening of The Boulevard.
The near future will bring more success to the project with
the opening of many other exciting projects at the new
downtown of Amman.
Phase II
7% Medical
14% Hotels
26% Retail
19
Phase I
25% Residential
28% Offices
20
DEVELOPERS’ MAP
21
Phase II
2
3
1
32
6
4
6
7
5
6
12
9
15
8
10
31
20
13
11
16
14
18
17
24
21
19
25
22
Phase I
30
27
23
26
29
27
28
33
28
Residential
Commercial
Hotel
Medical
22
PHASE I
DEVELOPERS’ PROJECTS
23
1
2
SARAYA JORDAN
ABDALI PSC
Consultant
Foster & Partners
Local Consultant
2K Architects
Usage
Commercial
Building Floors / Height
52 floors / 220 m
Net Development Rights
87,658 sqm
Contact Number
+962 6 5505444
24
Consultant
Laceco Architecture &
Engineers Usage
Mixed-use
Building Floors / Height
58 floors / 190 m
Net Development Rights
98,369 sqm
Contact Number
+962 6 5610560
3
4
EMIRATES TOURISM
INVESTMENT
COMPANY LLC
ROTANA HOTEL
AL RIYAH REAL ESTATE
DEVELOPMENT COMPANY
Consultant
Architecture Studio
Local Consultant
Sigma Consulting
Engineers
Usage
Hotel
Building Floors /
Height
50 floors / 185 m
Net Development
Rights
45,194 sqm
Contact Number
+971 2 6994444
Consultant
Symbiosis Design Ltd.
Net Development Rights
11,055 sqm
Usage
Commercial
Contact Number
+962 6 5609500
Building Floors / Height
9 floors / 34 m 25
6
5
ABDALI
BOULEVARD COMPANY
THE BOULEVARD
SARAYA ABDALI
FOR REAL ESTATE
& INVESTMENT
W HOTEL
Consultant
Perkins & Will
Usage
Mixed-use
Building Floors / Height
40 floors / 125 m
Net Development Rights
42,977 sqm
Contact Number
+962 6 5505444
Consultant
Laceco Architecture &
Engineers
Local Consultant
JV Laceco Jordan & Arabtec
Jardaneh
Usage
Mixed-use
26
Building Floors / Height
7 to 9 floors /25 to 32 m Net Development Rights
121,000 sqm
Contact Number
+962 6 5669889
Consultant
2K Architects
Usage
Commercial
7
JORDAN DUBAI
PROPERTIES FOR
LAND DEVELOPMENT
COMPANY
BUSINESS SQUARE
Building Floors / Height
7 floors / 25 m
Net Development Rights
7,758 sqm
Contact Number
+962 6 5670744
Consultant
2K Architects
Usage
Commercial
Building Floors / Height
7 floors / 25 m
8
JORDAN DUBAI
ISLAMIC BANK
27
Net Development Rights
6,503 sqm
Contact Number
+962 6 4602200
Consultant
2K Architects
Usage
Commercial
9
AL EQTIDAR
FOR REAL ESTATE
DEVELOPMENT
Building Floors / Height
7 floors / 25 m
Net Development Rights
9,049 sqm
Contact Number
+962 6 5520304
Consultant
Faris & Faris Architects
Usage
Commercial
Building Floors / Height
7 floors / 25 m
10
ISSAM AL-KHATIB
COMPANY
28
Net Development Rights
4,045 sqm
Contact Number
+962 6 5924547
12
11
MEDITERRANEAN &
GULF INSURANCE &
REINSURANCE COMPANY
ZIAD ODEH
Consultant
2K Architects
Usage
Commercial
Building Floors / Height
7 floors / 25 m
Net Development Rights
3,426 sqm
Consultant
Faris & Faris Architects
Net Development Rights
4,274 sqm
Usage
Commercial
Contact Number
+962 79 6600001
Building Floors / Height
7 floors / 25 m
29
Contact Number
+962 6 5633000
Consultant
2K Architects
Usage
Commercial
13
AJIB REAL ESTATE
INVESTMENT
COMPANY
Building Floors / Height
7 floors / 25 m
Net Development Rights
10,168 sqm
Contact Number
+962 6 4626744
Consultant
Claudio Nardi
Local Consultant
Sobeh Consulting Engineers
Usage
Commercial
14
JUBA INVESTMENT &
DEVELOPMENT COMPANY
COMMERCE ONE
30
Height
7 floors / 25 m
Net Development Rights
9,947 sqm
Contact Number
+962 6 5606205
Consultant
Maisam Architects & Engineers
Usage
Residential
Height
8 floors / 25 m
15
MATRIX DEVELOPMENT
CRYSTALLE RESIDENCE
Net Development Rights
11, 196 sqm
Contact Number
+962 77 6331188
Consultant
Tahhan & Bushnaq Architects &
Engineers
Usage
Commercial
16
SAWA INTERNATIONAL
COMPANY
31
Height
7 floors / 25 m
Net Development Rights
5,195 sqm
Contact Number
+962 77 7422785
Consultant
Laceco Architecture & Engineers
Usage
Commercial
Building Floors / Height
7 floors / 25 m
17
IRSA’A REAL ESTATE
COMPANY
Net Development Rights
5,172 sqm
Contact Number
+962 6 5610533
Consultant
Tahhan & Bushnaq Architects &
Engineers
Usage
Commercial
18
SULTAN BOURAN & ISHAQ
BOURAN & FAWAZ SHALAN
32
Height
7 floors / 25 m
Net Development Rights
4,847 sqm
Contact Number +962 77 7220722
Consultant
Tahhan & Bushnaq Architects &
Engineers
Usage
Commercial
19
ADVANCED FOR
REAL ESTATE
INVESTMENT
COMPANY
Building Floors / Height
7 floors / 25 m
Net Development Rights
4,665 sqm
Contact Number
+962 77 7422785
Consultant
JV Arabtech Jardaneh
& Maisam Architects
Usage
Commercial Building Floors
20
AL TAHER
REAL ESTATE &
DEVELOPMENT
COMPANY
33
Height
7 floors / 25 m
Net Development Rights
10,895 sqm
Contact Number
+962 6 5562125
Consultant
Adnan Saffarini & Sons
Usage
Commercial
Building Floors / Height
7 floors / 25 m
21
AL WALEED
REAL ESTATE
Net Development Rights
6,791 sqm
Contact Number
+971 43341234
Consultant
Adnan Saffarini & Sons
Usage
Commercial
Building Floors / Height
7 floors / 25 m
22
AUDI BANK
34
Net Development Rights
5,116 sqm
Contact Number
+962 6 4604000
Consultant
JV Arabtech Jardaneh
& Maisam Architects
Usage
Commercial
Building Floors / Height
8 floors / 28 m 23
EDGO VENTURES LTD.
THE ATRIUM
Net Development Rights
14,342 sqm
Contact Number
+962 6 5820005
Consultant
Adnan Saffarini & Sons
Usage
Commercial
Building Floors / Height
8 floors / 28 m
24
ADNAN SAFFARINI
& SONS
35
Net Development Rights
6,311 sqm
Contact Number
+962 78 5912765
Consultant
Sigma Consulting Engineers
Usage
Commercial
Building Floors / Height
8 floors / 28 m 25
SOCIETE GENERALE
DE BANQUE - JORDAN
Net Development Rights
14,247 sqm
Contact Number
+962 6 5600300
Consultant
Architecture Studio
Local Consultant
Alnasser + Partners
Usage
Hotel
26
AL SERAJE FOR REAL ESTATE
DEVELOPMENT
LE GRAY HOTEL
36
Building Floors / Height
8 to 22 floors / 28 to 70 m Net Development Rights
20,512 sqm
Contact Number
+962 6 5686867
27
27
ABDALI MALL
COMPANY TOWER
ABDALI MALL COMPANY
ABDALI MALL
Consultant
Laceco Architecture
& Engineers
Local Consultant
JV Laceco Jordan &
Arabtech Jardaneh
Usage
Residential
Building Floors / Height
40 floors / 125 m
Consultant
Laceco Architecture
& Engineers
Local Consultant
JV Laceco Jordan & Arabtech
Jardaneh
Usage
Commercial
37
Building Floors / Height
6 floors / 21 m
Net Development Rights
97,663 sqm
Contact Number
+962 6 5664372
Net Development
Rights
35,720 sqm
Contact Number
+962 6 5664372
28
29
AL SERAJE FOR REAL ESTATE
DEVELOPMENT
ABDALI GATEWAY
DAMAC PROPERTIES COMPANY LLC
THE RESIDENTIAL HEIGHTS & LOFTS
Consultant
Architecture Studio
Local Consultant
Alnasser + Partners
Usage
Mixed-use
Building Floors / Height
10 to 22 floors / 28 to 70 m
Net Development Rights
34,418 sqm
Contact Number
+962 6 5686867
Consultant
Consolidated Consultants
& Engineers
Local Consultant
Dar Al Omran
Usage
Residential
38
Building Floors / Height
9 to 38 floors / 28 to 125 m
Net Development Rights
51,334 sqm
Contact Number
+962 6 5657457
31
30
PHILADELPHIA FOR COMMERCIAL
COMPLEXES LLC
THE AVENUE
CLEMENCEAU MEDICAL
CENTER - ABDALI
Consultant
Claudio Nardi
Local Consultant
Sobeh Consulting
Engineers
Usage
Medical
Building Floors / Height
9 to 36 floors /
28 to125 m
Net Development Rights
44,654 sqm
Contact Number
+962 6 5163120
39
Consultant
Symbiosis Design Ltd.
Net Development Rights
33,711 sqm
Usage
Mixed-use
Contact Number
+961 1 747606
Building Floors / Height
9 floors / 28 m
33
32
SINO GULF FOR
REAL ESTATE
INVESTMENTS
BANK AL ETIHAD
Consultant
Norr Group Consultants
Consultant
Kann Finch
Local Consultant
Sigma Consulting
Engineers
Local Consultant
Maisam Architects &
Engineers
Usage
Commercial
Usage
Residential
Building Floors / Height
29 floors / 125 m
Building Floors / Height
30 floors / 105 m
Net Development Rights
32,120 sqm
Net Development
Rights
35,566 sqm
Contact Number
+962 6 5607011
40
Contact Number
+971 2 495 5000
AVAILABLE PARCELS
IN PHASE 1
Parcel Number
Parcel area (SQM)
Net Development Rights (SQM)
Max Height (M)
Residential
Commercial
Hotel
Medical
1B
4,799
98,369
190
41
7A3
7A3b
4,448
36,158
105
2,208
25,028
105
7A2
791
4,983
24,875
32
1,111
8,343
32
PHASE II
BUILT-UP AREA
Total built-up area
970,000 sqm
Residential space
708,000 sqm = 72%
Offices space
43,000 sqm = 05%
Retail space
143,000 sqm = 15%
Hotel space
75,000 sqm = 08%
42
A NATURAL LIVING
EXTENSION DEBUT
Phase II, with its parks and green areas, mid to high-rise buildings,
high-end luxury residences, modern offices, hotels and state-of-theart commercial entertainment areas will come as a complimenting
expansion of the project. The new expansion phase will be developed
over a land area of 133,000 sqm adjacent to Phase I. The infrastructure
for Phase II mirrors that of Phase I, catapulting Abdali to become the
new downtown reinforced with the concepts of a smart city.
Anchored by a central park of 30,000 sqm, Phase II’s green expanse
is the focal theme for both residential and commercial developments.
Living amid lavish spaces and working in an advanced and vibrant
environment; a supreme lifestyle with the moving views of the city as a
backdrop. This is the vision which Abdali aims to deliver to every visitor
and resident of Phase II - an unmatched experience of urban life.
Phase II
Phase I
8% Hotels
15% Ratail
8%
15%
5% Offices 5%
72%
Residential
43
AVAILABLE PARCELS
IN PHASE 11
6A
8B
8E2
4,263
69,102
205
3,006
62,008
205
5,525
129,098
258
6B
5,525
114,204
211
6F
6,304
96,209
233
8E1
3,410
24,537
52
8A
4,448
124,927
269
8C1
8C2
8F1
8F2
6D
6C
6G
3,119
23,221
51
2,786
22,883
51
3,410
63,080
200
3,006
27,367
51
5,525
89,734
149
5,525
96,483
181
3,595
27,098
51
Parcel Number
Parcel area (SQM)
Net Development Rights (SQM)
Max Height (M)
44
Residential
Commercial
Hotel
Medical
CENTRAL PARK
30,000 SQM
45
PHASE 11 BUILT-UP AREA
970,000 SQM
46
ABOUT ABDALI INVESTMENT &
DEVELOPMENT PSC
Abdali Investment and Development PSC is a privately owned land development company
established in 2004 out of a successful partnership between the government-owned
real estate developer National Resources and Development Corporation (MAWARED) and
Horizon International for Development Ltd. Co., an international construction conglomerate
specialized in investment and the development of large scale real estate projects owned by
Sheikh Bahaa Rafic Al-Hariri. This joint venture was further expanded when the United Real
Estate Company - Jordan, under the group of Kuwait Projects Company (KIPCO), joined as a
partner, thus bringing a wealth of proven experience to the mega urban regeneration project.
47
SUBSIDIARY & AFFILIATE COMPANIES
A B DA L I B O U L E VA R D C OM PA N Y
Abdali Boulevard Company is a private shareholding company between Abdali
PSC and the United Real Estate Co. (Jordan) that is set up to execute and manage
The Boulevard.
A B DA L I M A L L C OM PA N Y
Abdali Mall Company is a private shareholding company between Abdali PSC and the
United Real Estate Co. (Jordan) that is set up to execute and manage the Abdali Mall.
J ORDA N D I S T R I C T E N E RGY C OM PAN Y
Jordan District Energy Company (JDE) is a private joint venture company owned
by Abdali PSC, the National Resources and Development Corporation (MAWARED)
and Horizon International for Development. JDE was established for the purpose
of designing, building and maintaining district cooling and heating energy services
for the Abdali Development.
48
LAND USE PLAN
Phase II
8B1-a
18,355
51
6B-b
12,282
44
6F-a
61,849
233
6,304
6F-c
8F1-a
8C2-a
3,006
6D-b
6D-a
8F2-a
29,734
44
11,016
42
59,999
149
5,525
6G-b
6C-b
24,710
181
5,525
19,671
51
6C-a
3,595
71,773
44
2,334
45,194
1D
5E
6G-a
7,426
44
d
2,270
32,120
5D
The Boulevar
6,433
87,658
6F-d
6,748
51
16,351
51
3,410
52,975
200
8,985
46
15,331
51
1C
1,
8, 479
20
8
5D
3
1,568
11,055
Hotels
Medical
a
7A
3
5
2.
27 302
.5
10 46
8
5. 10
98
9
7A
.0
10 28
5
1.0 3c
18
7A
2b
2
7A
4
.1
28 67
1.3 2a
5. 40
0
3 18
7A
5A2
1,30
4
6,7
54
2.
25 208
3b
1.1 3d
4. 28
4
5A1
1,40
6,2 1
20
1,03
12,4 2
34
49
5C
2
4a
PD
2
b
1.
8. 111
3
4
32 3
79
1
4A
2,3
3
35,7 2
20
3F 7
1,24
13,5 0
65
1.3
6. 37
8
3 16
3F 5
1,37
3
6,1
12
5A3
Commercial
Private Landscaped Areas
5C
7A
Phase I
Residential
Public Landscaped Areas
10 63
,2 5
83
5C
1,17
3
6,9
47
LEGEND:
5D
1.4 1
9. 98
71
9
3F 6
2
1,6
69
8,13
5
7A
2c
3E 3
806
5,116
1.3
8. 18
16
3 1
5
1,192
6,311
3F 4
2d
693
4,6
65
3F 2
3E 2
1,24
2
6,7
91
7A
3D
3
2
28 .581
.9
47
3
1,04
7
5,17
2
9
4. 88
8
3 80
4
29,605
97,663
2,280
14,342
1a
3D
757
4,8
47
3D
2,067
10,895
7A
3C 5
774
4,9
54
2
3F 1
2.
34 502
.14
5
3D
1,09
3
5,19
5
3E 1
5B
3C 4
741
4,9
94
3C 3
1,09
5,3 1
69
4
Abdali Mall
3D 1
2,064
11,196
1
2
28 ,581
,9
47
1,04
7
4,7
99
725
3,426
b
3B
635
4,2
74
3C 2
7A
1
3
3C 1
2
46
1.4 2
21
3B
668
4,0
45
3B
897
4,7
50
3
1,29
6,5 2
03
1
1,
8, 316
65
0
3B
943
4,2
99
2
5B
3A
1
2, 2
13 323
,73
7
3A
1,53
9
7,75
8
5B
1E
3,592
42,977
4
26,539
121,000
1,
1A
6F-b
6B-a
26,693
42
5,525
87,512
211
8F2-b
10,105
51
2,786
8C1-a
10,429
46
102,154
258
4
28 5
1B
88,722
190
6A-b
5,525
10,004
51
8F1-b
13,898
51
3,119
8E2-b
13,338
51
8C2-b
12,791
51
6A-a
26,944
46
1
8C1-b
4,799
8E1-b
2
1B-1
9,647
30
8E2-a
52,004
205
3,006
2
11,199
52
3,410
1,
8, 156
25
2
50,748
205
4,263
8B1-b
5D
4,448
124,927
269
8E1-a
1,
6, 191
96
7
8A
5A4
803
4,75
5
Parcel number
Parcel area (SQM)
Net Development Rights (SQM)
Max Height (M)
Abdali Investment & Development PSC
AbdaliJo