PLAYER VEGAS - Vegas Player Magazine

PLAYER
VEGAS
T h e
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V e g a s
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M a g a z i n e
o f
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2 013
E n t e r t a i n m e n t
PLAYER
VEGAS
2 013 P u b l i c atio n O ve r vie w
VEGAS PLAYER: A l w a y s O n
Vegas Player magazine is the exclusive in-room lifestyle magazine of
Caesars Entertainment resorts in Las Vegas. Our print magazine is just one
of the powerful tools designed to help you reach these discerning guests.
Vegas Player directly engages guests and high-rollers with sharp writing,
eye-catching design and sophisticated custom photography. We go to the experts
on what matters to Vegas visitors: high fashion and luxurious jewelry; world-renowned
entertainment and nightlife; exquisite fine dining. And each issue provides revealing
features on the hottest Hollywood trendsetters and celebrities who visit Las Vegas.
Vegas Player keeps the message in play with our social-media networks
on Facebook and Twitter, and on our website, vegasplayermagazine.com.
Select advertisers are also featured on our dedicated in-room TV channel,
Vegas Player Television.
Published tri-annually, Vegas Player provides the only opportunity for
advertisers to access the rooms of Caesars Entertainment’s portfolio of nine
Las Vegas properties and connect directly to an audience of five million
annual resort guests.
World-famous entertainment, luxury shopping destinations,
A-list celebrities, fine dining and dusk-’til-dawn nightlife —
Vegas Player covers all this and more.
www.vegasplayermagazine.com
PLAYER
VEGAS
2 013 E D I T O R I A L C O N T E N T
Departments
Features
OPENING ACT: Our official welcome. A Q&A with a
prominent celebrity figure.
Celebrity Portrait: Our cover feature profiles
an A-list star from the world of film, television, music or theater.
On The Strip: If it’s happening in Vegas, you’ll find out
here. News from the Center Strip.
Taste: We profile celebrity chefs and visit the city’s hottest
restaurants, while offering cooking and home party tips.
Outtakes: Movies, television and Hollywood buzz.
Cocktail Culture: We follow the cocktail craze with
in-depth interviews with the city’s top sommeliers and mixologists.
Senses: Inside tips on where to wind down or rev-up.
Spa and health trends that stimulate the senses.
Vantage Point: One signature view. Las Vegas as we see it.
Fashion Forward: Our custom multi-page photo
spread features the latest high-fashion trends.
Score: The gaming wire. Profiles and features on poker players
and sports book analysts, with expert tips on your favorite table games.
Lavish Adornments: A custom multi-page jewelry
spread showcasing magnificent watches, fine jewelry and luxury
brands of Las Vegas.
Scene + Heard: We’re on the scene at dazzling movie
premieres, celebrity-hosted parties and red-carpet events. What
happens in Vegas…can be seen right here.
Splurge: We explore the city’s exceptional shopping,
profile iconic fashion designers, and highlight the season’s musthave products.
ShowBiz: Entertainer profiles and news on the hottest shows
on the Strip.
IN THE KNOW: Spotlighting the latest can’t-miss places
and revealing Sin City’s secrets.
Around Town: A reader-friendly guide to local dining,
entertainment, attractions and nightlife.
Wild Card: This mini-profile introduces a Las Vegas
personality and shares eye-opening facts about them.
SHOWBIZ The Business of Being Sexy
OUTTAKES Quotable Notables
CINEMACON 2012
They
Said WhaT?
Comedic Quips from CinemaCon Stars
“Maybe someday, I will get to relax in a hair and makeup chair
again, and leave the maniacs at home with you.”
Jennifer Garner
The actress, CinemaCon’s Female Star of the Year, pointing to husband Ben Affleck
and talking about her hiatus from film in order to raise the couple’s three children
“She is not just being wicked for the sake of being wicked.
Girls get mad when they’re rejected.”
Jennifer Garner
Mila Kunis
Mila Kunis
The actress, explaining why her character transforms into the Wicked Witch of
the West in the prequel, Oz: The Great and Powerful
“I know my parents are really grateful because they’re hoping
I will take my Stony Award from High Times magazine—
a working bong—down from the mantle.”
Anna Faris
The excited actress, accepting her CinemaCon Comedy Star of the Year Award
Anna Faris
Jon Chu
“I noticed in my reel there was a repetition of boner jokes.
I apologize for that.”
Judd Apatow
The director, who received the CinemaCon Award of Excellence in Filmmaking,
reacting to film clips from Superbad, The 40-Year-Old Virgin and some of his other
offbeat comedies
A Doll’s life
Next Pussycat Dolls: Purr-fectly Cast
Robin Antin is at it again. A new Pussycat Dolls recording
group is on the way. And these sexy singers have some big
stilettos to fill. The girls are replacing the five original members, who had hits with songs such as “Don’t Cha,” “Buttons,”
“Stickwitu” and “When I Grow Up,” but have all left the group
over the past few years.
Antin, who founded the Pussycat Dolls as a burlesque
troupe in 1995, understands their departure. “It’s a platform,”
Antin says. “As much as the other girls, especially [former lead
singer] Nicole [Scherzinger], were the face of the Pussycat
Dolls, I have to let them go and live their dreams so they
can find what their destiny is. Now it’s time to do it again.”
‘The Pussycat Dolls are sexy and gorgeous,
and the music is fun and has an urban pop vibe.
It’s going to fit the same mold.’
—Pussycat Dolls Founder Robin Antin
So meet the new Dolls. Antin recruited Lauren Bennett
from Paradiso Girls, who will share vocals with Girlicious’
Chrystina Sayers. Rounding out the group is former Los
Angeles Lakers Girl Vanessa Curry, Paula Van Oppen from So
You Think You Can Dance and ex-Dallas Cowboys cheerleader
Erica Jenkins.
Antin calls the two-year selection process “Pussycat Dolls
boot camp” and adds, “I have five very special, incredibly
beautiful and talented girls.”
Bennett, who was featured on LMFAO’s “Party Rock Anthem” and Cee Lo Green’s “Love Gun” track, has a voice that,
Antin says, is a “cross between Aretha Franklin and Adele”—
plus, “she can dance. She has such swagger.” Meanwhile, Antin
compares Sayers’ “big, belty, pop sound” to that of Rihanna,
and says Van Oppen will likely rap on the album, which she
expects will be released by the end of the year.
As for the Dolls’ new sound, “My motto is, don’t fix what isn’t
broken. The Pussycat Dolls are sexy and gorgeous, and the
music is fun and has an urban pop vibe. It’s going to fit the
same mold.”
And as if that’s not enough, Antin is teaming up with Nigel
Lythgoe and Kim Kardashian, who will work as an executive producer, on a reality show that will follow the launch of the band.
But will a Pussycat Dolls reincarnation work? “When people
see the girls in action and hear our music, everyone is going
to fall in love with them. People will be blown away. It’s the
exact right recipe for the new Pussycat Dolls.” VP
Below: The new Pussycat Dolls—Erica Jenkins, Vanessa Curry,
Lauren Bennett, Paula Van Oppen and Chrystina Sayers
Dream GIrLS
Through the years, celebrities such as Christina
Aguilera and Carmen Electra have performed as
guest Dolls in nightclubs in Los Angeles and Las
Vegas. So who is Antin eyeing next to tease the
crowd at her Pussycat Dolls Burlesque Saloon at
Planet Hollywood Resort & Casino?
“I would love to have Lindsay Lohan,” Antin
reveals. “She is really talented. Even though she
has had some trouble, she can really perform.
I’d love to be the one to make it happen so she
can show everybody ‘I’ve been through a lot of
stuff in my life, but I still got it.’”
Others she’d like to see: “Jennifer Lopez, of
course,” Antin gushes and adds, “Penélope Cruz
has a ballet background and would be perfect.”
The Doll mAker
In Step with Robin Antin
Robin Antin is a highly
respected choreographer
on today’s music scene.
In 1995, she founded The
Pussycat Dolls Burlesque
Revue and in 2003 she
turned the brand into a
recording group that
featured five hit songs off
their debut album, PCD.
Antin also oversees the
Pussycat Dolls Burlesque
Saloon at Planet Hollywood
Resort & Casino.
CELEBRITY PORTRAIT
Christina Aguilera
“Can I just say, if I knew that 3-D was going to be such a big
deal, I would have gotten that boob job ten years ago.”
Charlize Theron
The actress, who received CinemaCon’s Distinguished Decade of Achievement in
Film Award, reacting to the increasing number of Hollywood movies filmed in 3-D
Judd Apatow
Dwayne Johnson
FOOD FOR THOUGHT
“[G.I. Joe] stars Dwayne Johnson, or as we call him, Franchise
Viagra—because everything he’s in, he brings everyone’s
game up.”
RobeRt
De NiRo
Jon Chu
The G.I. Joe: Retaliation director, introducing actor Dwayne Johnson to receive
the CinemaCon Action Star of the Year Award
Charlize Theron
“Franchise Viagra is here.”
Dwayne Johnson
The actor, responding to director Jon Chu’s introduction
32
VEGAS PlAyEr
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P h o t o s C o u rt e s y o f © rya n M i l l e r / C a P t u r e i M a g i n g / C i n e M a C o n
VEGAS PlAyEr
Muses oN FooD, FilM
aND His FutuRe
P h o t o s C o u r t e s y o f ( r o b i n a n t i n ) W i C k e d C r e at i v e / L a u r e n b e n n e t t; ( C h r i s t i n a a g u i L e r a ) W i C k e d C r e at i v e / C h r i s t i n a r a d i s h / W i r e i m a g e . C o m ;
( P u s s y C at d o L L s r e C o r d i n g g r o u P ) P h o t o b y m u s a s h i o n o , m a k e u P b y P r i s C i L L a o n o a n d L i n g e r i e b y r o b i n a n t i n .
Splurge Style Watch
A Beverage with Benefits
My Cup of Tea
by Christie Moeller
Robert De Niro with Chef Nobu Matsuhisa and Tom Jenkin,
President of Western Division for Caesars Entertainment Corporation.
Tea drinkers have been hip to the benefits of their beverage
since the Ming Dynasty. Researchers have found green
and white teas to be rich in antioxidants, and helpful in
reducing inflammation, building collagen and lessening
cell damage from sun exposure. Cosmetics companies are
drawn to such health benefits, and both tea varieties are
among the most popular ingredients used in the beauty
industry today.
1
Robert De Niro keeps coming back to Las Vegas, and
Vegas welcomes him every time. He first won over the city
with his no-nonsense portrayal of hotel boss Sam “Ace”
Rothstein in Casino, the 1995 film directed by his longtime pal,
Martin Scorsese. He’s now getting ready to film a new movie,
Last Vegas, about four friends in their sixties who descend on
Sin City to throw a bachelor party for their aging friend.
But of late, the two-time Academy Award®-winning actor
has been working on another, much larger, project: helping
to create the world’s first Nobu Hotel, and bringing it to
Caesars Palace.
It’s the next act in his long-standing partnership with
Japanese super chef Nobu Matsuhisa, with whom he has
opened a string of hugely popular restaurants around the
world. “It’s like having chemistry with your co-star on a movie,”
De Niro says of their teamwork. “The thing I’ve always
respected most is his concern for quality.
“We started over twenty years ago,” he remembers, “when
I went to Matsuhisa, Nobu’s first restaurant in Los Angeles.
It was a real hotspot and what he was doing in the kitchen
was very special. I had never tasted Japanese food like it.
I told Nobu having that kind of place in New York would be
a no-brainer. And so we eventually got together.”
Photograph by Brigitte Lacombe • Written by Shep Morgan
Here are a few ways to take in the health benefits of green or white tea.
68
2
2 Boscia Blotting Linens
Absorb excess oil without
disturbing makeup. These finely
woven Boscia Green Tea Blotting
Linens will soothe, protect and
freshen your skin ($10); Sephora/
Miracle Mile Shops at Planet
Hollywood Resort & Casino
and Sephora/The Forum Shops
at Caesars.
Sip a glass of Nobu’s The Green
Tea in your room at Caesars
Palace. A classic green tea with a
roasted brown-rice flavor ($10);
Nobu Hotel Caesars Palace.
P h o t o g r a P h e d o n l o c at i o n at b e i j i n g n o o d l e n o. 9 at c a e s a r s Pa l a c e
It’s the Chinese Year of the Dragon, a time of good fortune and great power.
Forget about the fire-breathing version: This creature is to be revered, not feared.
We went on a quest and found a few things to bring out your inner dragon.
photograph by Robert John Kley
P h oto a s s i s ta n t: to d d lu s s i e r
Fa s h i o n D i r e c to r / s t y l i s t: c h r i s t i e M o e l l e r
h a i r / M a k e u P: K r ys t l e r a n d a l l
M a n i c u r i s t: t r i c i a M e s a ,
u s i n g M a n g l a z e “ M at t e i s M u r d e r ”
M o D e l : lu lu / e n v y M o d e l M a n ag e M e n t
38
VEGAS PlAyEr
All Product ImAges courtesy of resPectIve brAnds unless otherwIse noted
www.vegasplayermagazine.com
4 Shu Uemura Polishing Milk
Shu Uemura Art of Hair’s
Satin Design White Tea Polishing
Milk conditions hair, giving it
a smooth, polished look
and silky touch ($38);
shuuemuraartofhair.com.
ACCESSORIES TO BLESS YOUR LOOK:
On Lulu: Animalier Collection dragon bangle ($45,000) and ring ($19,000) in 18-karat
yellow and white gold with diamonds and enamel; Roberto Coin/robertocoin.com and
Park Place Jewelers/Bally’s Las Vegas. On her chopsticks: Silver dragon key fob ($275);
Alfred Dunhill/The Forum Shops at Caesars. On beef pancakes (front row, second
from left): Naga Collection large dragon-head ring in sterling silver and 18-karat gold
with ruby on eyes, milky quartz and diamond pavé ($2,750); John Hardy/johnhardy.com.
On Char Siu Bao (middle, in silver dish): Year of the Dragon watch ($65); Swatch/
The Forum Shops at Caesars. On Baked BBQ Pork Pastry (front row, third from
left): Silver Chinese-dragon cufflinks ($195); Thomas Pink/The Forum Shops at
Caesars. Top right: Dragon wine stopper ($74); Olivia Riegel/Caesars Exclusively,
Caesars Palace.
CLOTHING:
“Orchid” silk-crepe dress ($680); Shanghai Tang/The Forum Shops at Caesars. Brownleather messenger bag with dragon-embroidered detailing ($995); Bally/bally.com.
5 Bamboo Harmony by Kilian
5
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WEBSITE: www.vegasplayer magazine.com
embraces the latest in website enhancements to bring the
entire magazine to the digital realm.
3 Nobu’s The Green Tea
A Feast of Pleasures
VEGAS PlAyEr
INTERACT WITH US!
3
4
VEGAS PlAyEr
1 AmorePacific Treatment Oil
Renew your complexion and
restore your skin to its youthful
radiance with AmorePacific
Green Tea Treatment Oil ($195);
Sephora/Miracle Mile Shops at
Planet Hollywood Resort &
Casino and Sephora/The Forum
Shops at Caesars.
From the “Asian Tales” collection
comes Bamboo Harmony by
Kilian, a perfume with notes of
bergamot, citrus and neroli, and
a heart consisting of white tea
and mimosa ($225); Saks Fifth
Avenue/Fashion Show.
VEGAS PlAyEr
39
TELEVISION: VEGAS PLAYER TELEVISION
uses custom programming, including commercial spots
for our partners, to bring the entire magazine to life.
SOCIAL MEDIA: Strategic, targeted Twitter
posts and Facebook updates and “likes” bring attention
to our partners’ brands.
PLAYER
VEGAS
2 013 M A G A Z I N E D I S T R I BU T I O N
Published three times a year, Vegas Player is the only lifestyle publication
that provides distribution in the following Caesars Entertainment rooms and suites:
In-Room Magazine Distribution
HotelRooms
• Caesars Palace
2,159 rooms & suites
Augustus Tower at Caesars Palace
952 rooms & suites
Octavius Tower at Caesars Palace
668 rooms & suites
Nobu Hotel Caesars Palace
181 rooms & suites
• Bally’s Las Vegas
• Bill’s Gamblin’ Hall & Saloon
2,814 rooms & suites
,199 rooms & suites
• Flamingo Las Vegas
3,460 rooms & suites
• Harrah’s Las Vegas
2,526 rooms & suites
• Paris Las Vegas
2,916 rooms & suites
• Planet Hollywood Resort & Casino
2,496 rooms & suites
• Rio All-Suite Hotel & Casino
2,522 suites
• The Quad Resort & Casino
2,535 rooms & suites
Total Rooms
23,428 rooms & suites
ADDITIONAL DISTRIBUTION
• Select stores at The Forum Shops at Caesars
• Select stores at Miracle Mile Shops at Planet Hollywood Resort & Casino
• Resort concierge desks
• VIP check-in lounges
• Cascata Golf Course, Boulder City, Nev.
• Rio Secco Golf Club, Henderson, Nev.
• Resort spas and lounges
• Caesars Entertainment company-owned jets
• Digital presence on each resort’s official website
• Social networking via Facebook and Twitter
www.vegasplayermagazine.com
NEW
PLAYER
VEGAS
READERSHIP
2 013 R E A D E R S H I P,
DEMOGRAPHICS &
GUEST SPENDING
Guest Spending
Total Number of Rooms/Suites
23,428
Readers of Vegas Player are avid spenders when vacationing
Average Occupancy
88.2%
in Las Vegas. Here is a complete breakdown of guest spending:
Average Stay/Number of Nights
3.7
Average Number of Guests
2.3
Average readership per Issue
1,562,793
Food & Beverage
$1.3 billion
Retail/Shopping
$604 million
Entertainment
$225 million
Sightseeing
READERSHIP ANNUALLY
Total Guest Spending 4,688,379
$47 million
$2.2 billion
NOTE: Amounts derived by multiplying annual Vegas Player readership by 2011
figures from the Las Vegas Convention and Visitors Authority. For additional
information, please go to www.lvcva.com.
SOURCE: 2012 Summary, Las Vegas Convention & Visitors Authority
A complete digital version of the magazine is available
after each issue is published, at
www.vegasplayermagazine.com.
DEMOGRAPHICS
Who are our readers?
Affluent: Average income $125,000+
Successful:
62.6% professionals/executives
Well Educated: 83.4% college graduates
Married:
66%
Male: 58.2%
Female: 41.8%
What do our readers do?
•
Avid travelers, both foreign and domestic
•
Active investors, especially interested in real estate
•
Use high-end credit cards
•
Wine connoisseurs
•
Golf aficionados
•
Have a true affinity for high-end fashion products
FASHION FORWARD
clothing and Jewelry: silver crochet
dress ($597); alice + olivia/neiman Marcus,
Fashion show. Marquise 3-tier earring
($185); Melinda Maria/intermix, the Forum
shops at caesars.
clothing and Jewelry: silk geometric-printed gown ($2,546);
etro/etro.com. Melted Deco cuff and earrings ($198 each);
Melinda Maria/intermix, the Forum shops at caesars.
beauty products: Dior addict lip color
in perfecto ($28); Dior Beauty/the Forum
shops at caesars. sephora collection
colorful palette for eyes in smoky Blue
($24); sephora, Miracle Mile shops at
planet hollywood resort & casino.
SOURCE: Caesars Entertainment Research Department
70
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VEGAS PlAyEr
VEGAS PlAyEr
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PLAYER
VEGAS
2 013 A D V E R T I S I N G R A T E S ,
P UBL I S H I N G C Y CL E
General Advertising Rates
4-Color Ad Size
Full Page
Half Page
One-Third Page
Cover 2 (inside front)
Cover 3 (inside back)
Cover 4 (back)
3x
2x
1x
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2013 Publishing Cycle
Issue Date
Issue
Fashion Focus
March 2013
July 2013
November 2013
Spring/Summer
Summer/Fall
Fall/Winter Jewelry/Watches Mar./Apr./May/June
Summer/Resort Fashion July/Aug./Sept./Oct.
Holiday Fashion Nov./Dec./Jan./Feb.
The Las Vegas Lifestyle Magazine
of Caesars Entertainment
Cycle
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34
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steadfast is the key
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The Quad Resort & Casino
S pa ce R e s er vati o n s
Rod Musum
Group Publisher and Executive Director of Sales
3355 Spring Mountain Road, Suite 13, Las Vegas, NV 89102
tel (702) 212-5695 fax (702) 212-4960 cell (305) 775-1984
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www.vegasplayermagazine.com
VEGA
35
Splurge Avant-g
arde
Show some
edge with a
Paul Smith
cotton striped
hat ($175) and
leather phone
case ($95); Paul
Smith Las
Vegas/Crystals
at CityCenter.
With a splash
of turquoise
suspended in
filigree, the DeLator
necklace brings
i
refreshment
to the
wardrobe ($575);
delatori.com
Caesars Exclusive
or
ly in the Augustu
s
Tower at Caesars
Palace.
Beat the heat
and stay cool
with a Stadler
Otto Fan. Made
Form
of durable African
tropical wood
similar to mahogan sapele—a
three adjustab
le height settings y—this fan has
($199.99); swizz-sty
and is whisper
quiet
le.com.
Time is always
on
stylish Steel Blaze, your side with TeNo’s
Silicon Blaze
watch ($69);
TeNo/The Miracle
Mile Shops at
Planet
Hollywood Resort
& Casino.
Look hip wearing
Albert J Glasses
($285); Oliver
Peoples/oliverpeop by Oliver Peoples
les.com.
THE HIPSTER
For every urban
bohemian,
style counts.
Get ready for
fall and start
accessorizing
Cotton Treats
with
Wyatt bow tie
($28 on model),
Jackson bow
tie ($26 inset);
cottontreats.com.
Before running
out
the door, grab
the
Ben Sherma
n
Garment Dye
Blazer in desert
orange ($199);
Ben
Sherman/Miracle
Mile Shops at
Planet Hollywoo
d
Resort & Casino.
Capture those
Las Vegas moment
s with
Lomography’s
Diana Mini En
Camera ($119);
Rose
Urban Outfitter
s/Miracle
Mile Shops at
Planet Hollywoo
& Casino or lomogra d Resort
phy.com.
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a rV Talks Sty Line
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VEGAS PlAyEr
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e-mail: Rod.Musum @ onboardmedia.com
Bridle Boar Hair
Ankle Strap High Heel
2011 collecKrakoff Spring/Summer
s, setting
tion brims with contrast
and transparcurves against angles
in utilitarian
ency against opacity
pantsuits,
pieces such as tailored
painter’s pants
shirts,
camp
oversize
Bursts of color and
and utility belts.
e are also rampant
an Asian influenc
Krakoff was inspired
in the collection.
interpreting its
by a karate jacket,
y as sexy, and
sportiness and simplicit
s in his own
element
those
included
he says “is a luxe
collectio n, which
t.” His favorite
take on the irreveren
inarily
extraord
an
is
spring piece
wrap dress. “There
soft lacquered-silk
to the fabric,”
is just a liquid sense
he explains.
Bill’s Gamblin‘ Hall & Saloon
Rio All-Suite Hotel & Casino
February 1
June 7
October 4
Fashion
Bally’s Las Vegas
Planet Hollywood Resort & Casino
January 18
May 24
September 20
Crazy Boxer Handbag
Behind the
Splurge The Man
Caesars Palace
Paris Las Vegas
Issue CloseMaterial Close
ell er
tie Mote llu s
Me
Ch ris
iew by by Je rry
In te rvog ra ph
Ph ot
42
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