Sample PowerPoint

Hammond Earle Awad Testa
High Quality Cars, Affordable Prices
Friendly, No Pressure Salesmanship
Professional Quality Auto Detailing
Demand for used cars
exceeds demand for
new cars
Increased lifespan of
cars
More and more people
are seeing the
advantage in buying
pre-owned
Improved manufacturing techniques
lead to longer lasting cars
Very high turnover rate on
cars bought at auctions
State of economy favors pre-owned
vehicles over new
-
-
Making an honest name isn’t easy in this
business
Why would potential customers buy from us
over other used car dealers
Primary customers
Age Range: 18-25 & 30-50
Income Level: Middle to upper class & college
students
Consumer location: Columbiana, Trumbull, and
Mahoning county
Quality automobiles
Competitive Prices
Friendly Service
Comprehensive detailing packages
490 Main Street Canfield, OH 44406
Beneficial cost to rent
$1,976 monthly rent
Suitable to our business’s needs
Affordable monthly rate
Upscale locale
Located on a frequented route
Only disadvantages is local competition
Area competitors
Ron Haus Auto Sales in Canfield, Ohio
Armando’s in Canfield, Ohio
Fairway Ford in Canfield, Ohio
Quality service and staff
Competitively priced cars
Diverse financing possibilities
Many established dealers in the area of our
business
New to the market
Need to get our name out there so people will
come to our lot to find a car
Our dealership is a Hawaiian theme
We give great service to everyone
We make sure every customer is satisfied with
the car they get
We have reasonable prices
We have a service center that offers basic
repairs and oil changes
Internet
Magazine
Word of mouth
88% of customers that test drive a car, checked
that car out on the internet first
Also in the study found that same 64%
purchase a car while researching information
on the internet
Autotrader.com
Cost effective
Expands range of potential customers
Defends our existing sales territories
Brings in people searching for a specific car that we
have in our inventory
Autotrader magazine
Monthly issue
Widely distributed: Gas Stations, Supermarkets,
convenient stores, hotels, and can even be found in
business offices
Serious shoppers searching for a car
Reaching audience that may not have internet access
Free!
Direct contact with people
Happy customers will advertise for us
Main form of advertising for Detailing Service
Advertising towards a demographic that is not
represented by our main competitors
Using our detailing business as advertising for
our auto sales
Breaking the stereotype of pushy car salesmen
by using an informative and friendly approach
Auto Dealer's License
Office Furnishing and Supplies
Phone
Advertising
Computer
Rent
Utilities
Internet
Detailing Vacuum
Detailing Shampoos
$ 2,000.0 0
$1,000.00
$50.00
$1,100.00
$1,000.00
$1,976.00
$100.00
$75.00
$449.00
$150.00
Total
$7,900.00
Cars bought at auction can be resold for over
200% profit
In the starting months our selection will be
limited
By the end of year one we expect over $180,000
revenue
Our profit projections rely entirely on our
ability as salesmen
We predict that with our salesmanship skills
we will have accrued roughly a $320,000 profit
by the end of the first year. This is equivalent to
a shared profit of $80,000.
With our increased capitol we will be able to
buy more stock
At this time please feel free to voice your
concerns and questions.