2010 Cincy Blues Fest

Audience Survey Results
2010 Cincy Blues Fest
Festival Rating
Overall
Excellent
64%
Good
36%
Festival Rating
Value
Excellent
67%
Average
7%
Good
26%
Festival Rating
Quality of Music
Average
1%
Excellent
75%
Good
23%
Festival Rating
Variety of Music
Average
4%
Excellent
61%
Good
35%
Festival Rating
Excellent
38%
Concessions
Good
35%
Poor
3%
Average
21%
Fair
3%
Average
3%
Poor
1%
Festival Rating
Budweiser
Main Stage
Excellent
67%
Good
28%
Festival Rating
St. Vincent
Average
5%
Excellent
62%
DePaul
Local Stage
Good
33%
Festival Rating
Pardi Gras!
Stage
Average
3%
Excellent
67%
Good
30%
Festival Rating
Boogie-Woogie
Hall of Fame
Piano Stage
Average
2%
Excellent
70%
Good
28%
Longevity
How many
years have you
been coming
to the Fest?
18.5%
17.8%
26.1%
28.7%
First Year
2 Years
3-4 Years
5 or More
8.9%
Every Year
Return Visit
Definitely
70%
Very Likely
How likely are
you to return
to the Fest?
Likely
Not Likely
24%
6%
2%
Never 1%
The only Not Likely/Nevers are from out of towners,
two of which were from Canada.
National Acts
Which non-local
act did you like
the most?
Candye Kane
Freddie King
Dwayne Dopsie
Shane Dwight
Boogie Piano
Rob Rio
The Insomniacs
Rick Estrin
Alexis Suter
David Maxwell
Liz Pennock
Stephanie Trick
Mark Braun
Bike Piano
Concessions
Which vendor
did you like
the most?
BBQ
Greek Food
Cajun Food
Microbrews
Coconut Shrimp
Dogs/Sausage
Shaved Ice
Lemonade
Kettle Corn
French Fries
Philly Steak
Pizza Tower
Funnel Cake
Lodging
Hotel
7%
Are you staying
in a hotel during
Blues Fest?
No Hotel
93%
Spending
At the end of this
weekend how
much money will
you have spent
$35
$75
on your entire
Blues Fest
experience?
Spread
$125
$119.25
$35
$200
$400
$1000
$75
Average
$150
$300
$700
Exposure
How did you
hear about
the Fest?
Enquirer
CityBeat
Member
89.7 FM
CincyBlues.org
Yard Sign
91.7 FM
Fest Flyer
Facebook
Biker Flyer
92.5 FM
Poster
Cincinnati.com
RTN Site
Metromix
Local Blog
TV Comm
103.5 FM
Tourism Info
89.3 FM
88.3 FM
Live Music
Multiple times per week
2%
Rarely
18%
How often do
you attend live
music shows?
Weekly
14%
Every Few Months
44%
1-2 Times per Month
23%
Multiple times per week
3% Weekly
Blues Events
4%
Rarely
32%
How often do
you attend blues
music events?
1-2 Times per Month
14%
Every Few Months
47%
Music
What kind of
music do
you
Bluegrass
Classical
R&B
Soul
Jazz
Rock
Folk/Trad
Blues
Gospel
Latin
Reggae
Indie
Country
Funk
Polka
Alternative
Dance/Pop
Punk
Metal
Musicals
listen to?
Zydeco
Hip Hop/Rap
World
Rockabilly
Print Media
What
magazines
and
newspapers
do you read?
Enquirer
CityBeat
Metromix
Cincinnati Magazine
Business Courier
Cincy Magazine
Cincinnati Herald
Radio
What radio
stations
89.7 FM
91.7 FM
92.5 FM
102.7 FM
103.5 FM
do you
listen
to?
88.3 FM
96.5 FM
105.1 FM
88.9 FM
94.1 FM
90.9 FM
100.3 FM
94.9 FM
98.5 FM
88.5 FM
107.1 FM
97.3 FM
97.7 FM
89.3 FM
101.9 FM
Web Media
What
news / info
websites
do you visit
regularly?
Facebook
Cincinnati.com
CityBeat.com
Metromix.com
MySpace
Soapbox Media
Television
What TV
stations
do
you
watch?
Ch9 WCPO
Ch12 WKRC
Ch5 WLWT
Ch19 WXIX
Ch64 WSTR
Ch14 WPTO
Ch48 WCET
Ch54 WCVN
Ch25 WOTH
Ch38 WBQC
Membership
Member
22%
Cincy Blues
Society Member?
Non-member
78%
Gender
What’s your
gender?
Female
53%
Male
47%
Bikers/Motorcyclists
Riders
19%
Do you own
or ride a
motorcycle?
Non-Riders
81%
65+
4%
Age
What is your age?
18-24
6%
25-34
9%
55-64
43%
35-44
9%
45-54
29%
Ethnicity
White 80%
African American 11%
Decline to Answer
4%
Asian
African American
1%
11%
Other
Hispanic
4%
1%
Other 4%
Hispanic 1%
Asian 1%
Declined to Answer 4%
White
80%
Education
Less than 12th Grade
4%
What is the
highest level of
education that
you have completed?
College
61%
High School
13%
Some College
23%
Household Income
Total
(decline)
14%
Greater than $75k
37%
$0-24k
5%
$25-34k
8%
Combined
$50-74k
25%
$35-49k
12%
Household Size
3-4
29%
5-6
5%
How many
individuals are in
your household?
2
42%
1
21%
7+
3%
Under 18
How individuals
in your household
are under
18 years of age?
0
10%
3
59%
1
10%
2
22%